Brainforge × Snowflake — AE brief (v1)
Audience: Snowflake AEs and partner managers (forwardable 1–2 pages).
Status: Draft — replaceTBDfields with approved numbers; swap in Snowflake’s official template when the partner team provides it.
Last updated: 2026-04-06
Related: snowflake-customer-consumption-snapshot.md (detail table + methodology).
At a glance
| Topic | Summary |
|---|---|
| Who we are | Data and AI engineering firm — we implement and run Snowflake-centric data platforms and production AI (including Cortex) for mid-market and enterprise. |
| Snowflake + cloud consumption (attributed) | TBD aggregate (see snapshot doc for per-customer rows + methodology). |
| Certifications | Snowflake + cloud: TBD (maintain live counts from partner/cert tracker). |
| Reference logos | CTA, LMNT, Insomnia Cookies, EY FSO context — confirm public-use approval before external send. |
Three things to remember (only these for Snowflake GTM)
- Snowflake platform & Cortex delivery — Landing to modeling, native Snowflake development, BI stack, and Cortex / AI workloads where Snowflake is the anchor.
- AI on governed enterprise data — Executive search, automation, and AI features on the warehouse (not generic LLM-only projects).
- Strategic partner, not a one-off — Discovery → phased build; many clients use us as a fractional data + AI team alongside Snowflake growth.
(Everything else we do is out of scope for this one-pager unless the customer asks.)
When to pull us in
- Customer needs implementation capacity Snowflake PS or internal teams cannot fully cover.
- Cortex, AI, or analytics roadmap tied to Snowflake investment.
- CPG, health tech, events/tech, FS-adjacent accounts where we already have pattern matches (see references).
- Deal needs a credible SI that speaks Snowflake + ROI, not just generic “AI consulting.”
How engagements typically run
| Phase | What happens |
|---|---|
| Discovery | 2–4 weeks — scope, data landscape, Snowflake fit, AI use cases. |
| Build | Phased sprints on Snowflake (data foundation → analytics → AI as appropriate). |
| Expand | Ongoing roadmap; consumption and value grow with the account. |
ICP (one line): Organizations with meaningful Snowflake investment (or commitment) and need for hands-on data engineering + production AI—not slide decks only.
Proof & momentum
- Written artifacts: Case studies and one-pagers with customer, ROI, timeline, and Snowflake consumption where approved — pipeline tracked in PARTNER_CONTROL_CENTER.md.
- Partner registration: We use Snowflake Partner Network (SPN) where applicable; align with AEs on registration and contact order per opportunity.
How to engage Brainforge
| Primary | Partnerships / GTM — Uttam (Snowflake account + partner motion owner). |
| Technical | Delivery lead per account — Uttam coordinates; name delivery ICs in deal context as needed. |
| Materials | This brief; consumption snapshot; Control Center links on request. |
Footnote: consumption methodology
We attribute Snowflake (and related cloud) consumption to Brainforge where we deliver ongoing work that expands or sustains use of Snowflake (including stickiness on estates we did not originally land). Numbers are summarized from customer-approved views or partner tooling where available — see snowflake-customer-consumption-snapshot.md for definitions and per-account rows.