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NON-BINDING LETTER OF INTENT (DRAFT)
Date: [TBD]
Buyer: Brainforge Labs, Inc. (or affiliate, “Buyer”)
Seller: [Olivo legal entity name] (“Seller”)
Transaction: Product analytics client-book transfer and related transition services
Status: Draft for business discussion only. Not legal advice. Subject to legal counsel review.
1) Transaction overview
Buyer proposes to acquire defined economic rights and transition ownership of Seller’s eligible product analytics client book (the “Transferred Book”), subject to diligence and definitive agreements.
This transaction is designed as a structured transfer with performance-based consideration and no required buyer cash payment at signing unless otherwise agreed in final documents.
2) Scope of transferred book
Transferred Book includes:
- named in-scope client accounts listed in Schedule A
- related recurring and project revenue tied to those accounts
- account history and transition documentation necessary to service those accounts
Excluded:
- accounts not listed in Schedule A
- any IP/tools not explicitly assigned in definitive agreements
- non-transferable rights prohibited by client contract terms
3) Consideration framework (3 scenarios)
Final scenario selection and economics are subject to diligence validation.
3.1 Valuation methodology
Primary method:
- Enterprise Value (“EV”) = Adjusted TTM EBITDA x Scenario Multiple
Adjusted TTM EBITDA for valuation:
- based on transferred-book economics only
- includes normalized owner compensation and agreed adjustments
3.2 Scenario grid (initial proposal)
| Scenario | Thesis | Multiple | EV Formula |
|---|---|---|---|
| 1 - Defensive | higher concentration/founder dependency risk | 2.75x | Adjusted TTM EBITDA x 2.75 |
| 2 - Base | moderate risk, expected transferability | 3.25x | Adjusted TTM EBITDA x 3.25 |
| 3 - Outperform | strong transferability + low concentration + robust retention evidence | 3.75x | Adjusted TTM EBITDA x 3.75 |
3.3 Illustrative values (placeholder assumptions)
Illustrative only, pending your confirmation:
- transferred annual revenue baseline:
$500,000 - adjusted EBITDA margin:
35% - adjusted TTM EBITDA:
$175,000
Illustrative EV outputs:
- Scenario 1 (
2.75x):$481,250 - Scenario 2 (
3.25x):$568,750 - Scenario 3 (
3.75x):$656,250
4) Consideration mix by scenario (initial)
Scenario 1 - Defensive
- Performance note:
55%of EV - Growth/retention earnout:
40%of EV - Holdco equity (optional):
5%of EV equivalent
Scenario 2 - Base
- Performance note:
50%of EV - Growth/retention earnout:
40%of EV - Holdco equity (optional):
10%of EV equivalent
Scenario 3 - Outperform
- Performance note:
40%of EV - Growth/retention earnout:
45%of EV - Holdco equity (optional):
15%of EV equivalent
All scenarios:
- no guaranteed payout at close unless otherwise specified in definitive agreements
- payments made monthly in arrears on collected revenue basis
5) Performance note and earnout mechanics
Term:
- target:
12-18months - hard stop:
24months
Base payout reference:
22%-28%of retained transferred-account revenue (collected cash basis)
Growth kicker reference:
10%-15%of incremental transferred-account revenue above baseline
Retention gates (cohort GRR):
<85%: payout pause85%-89%: partial payout band (default70%)>=90%: full payout eligibility
Margin protection:
- monthly seller payout cannot exceed
55%of monthly gross profit from transferred accounts - any excess defers to next true-up period, subject to gate compliance
6) Seller transition role and authority
Parties intend to define one of the following in definitive agreements:
Option A - Transition-only scope:
- Seller supports structured account transfer and transition milestones for agreed period
Option B - Operating leadership scope:
- Seller joins Buyer in defined leadership role with explicit authority matrix
Important:
- employment/services compensation is separate from acquisition consideration unless explicitly included
- “employee while keeping separate external book” model is not assumed and requires explicit conflict-management terms if pursued
6.1 Workflow C delivery integration covenant (binding)
Seller agrees to commercially reasonable cooperation on delivery integration during the transition period, including:
- participation in named account handoff plan for in-scope accounts
- support for operator/GM lane activation in Brainforge’s existing product analytics service line
- participation in client continuity and expansion planning sessions for transferred accounts
- provision of account context necessary to map transferred accounts into Brainforge delivery coverage model
Milestone-linked contingent consideration:
- a defined portion of contingent consideration (to be set in definitive agreements) will be tied to objective Workflow C milestones, including:
- Tier A/B account handoff completion
- GM lane activation
- service-line expansion motion launch
Milestone measurement and dispute resolution mechanics will be defined in definitive agreements.
7) Diligence and data requirements
LOI remains subject to completion of:
- account-level trailing 12-month monthly revenue
- account-level retention/churn and concentration table
- contract assignability/consent analysis for in-scope accounts
- founder dependency and key relationship map
- Day 1 and Day 100 integration plan with owners
8) Working capital, debt, and adjustments
Definitive agreements will include:
- working capital adjustment methodology and peg (if applicable)
- treatment of deferred revenue and owner add-backs
- treatment of known liabilities tied to transferred accounts
9) Exclusivity and timeline
Upon execution of this LOI, Seller agrees to negotiate exclusively with Buyer for 45-60 days, subject to mutually agreed diligence cooperation timelines.
Target timeline:
- LOI sign:
[TBD] - confirmatory diligence complete:
[TBD] - definitive agreements execution:
[TBD] - close/effective transfer date:
[TBD]
10) Binding and non-binding terms
Binding sections (subject to final drafting):
- confidentiality confirmation
- exclusivity
- governing law and venue
- expenses
All other sections are non-binding statements of present intent and are subject to definitive agreements.
11) Conditions to close
Closing is conditioned on:
- satisfactory diligence results
- final agreement on economics and legal terms
- required internal approvals by each party
- executed definitive agreements
12) Signature blocks (non-binding intent)
Accepted and agreed as a non-binding expression of intent:
Buyer: ____________________ Date: __________
Name/Title: ________________________________
Seller: ____________________ Date: __________
Name/Title: ________________________________
Schedule A (to be attached)
In-scope transferred accounts and baseline metrics:
- account name
- trailing 12-month revenue
- gross margin
- account owner
- contract term and assignability flag