PRD

Worker: Partner Co‑Sell Assets

Category: Content Generation
Status: Planned (scaffolding)
Audience: Engineers + Cursor agents

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1. Purpose

Generate and maintain partner-specific co‑sell assets that “talk for themselves”:

• Short co‑sell play descriptions (per templates/co-sell-playbook-template.md).
• One‑page briefs for reps and founders.
• Snippets for LinkedIn/Slack/email that explain “Brainforge x [Partner]”.

This worker should take partner context and produce ready-to-use text assets that can be dropped into decks, docs, and communications.

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2. Inputs

Required:

• partner_name
• partner_type and partner_archetype (from IPP / Control Center)
• primary_use_cases – 2–3 bullets (what we actually do together)
• target_audience – e.g., “partner AEs”, “portfolio founders”, “joint customers”
• goal – what this co‑sell asset should support (e.g., “help AEs pitch Brainforge as the data/AI arm”)

Optional:

• Paths to reference docs:
  • Control Center: knowledge/sales/partners/[Partner]/PARTNER_CONTROL_CENTER.md
  • Case studies: knowledge/sales/marketing-assets/case-studies/
  • Any existing partner deck/notes.

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3. Outputs

Markdown block with:

• Co‑sell Play Summary (1–2 paragraphs)
• Bullet Version:
  • Who it’s for
  • Problem
  • Brainforge + Partner solution
  • Outcomes / proof points
• Rep Script Snippets:
  • 1–2 talk tracks a rep can say out loud or paste into email/Slack.

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4. Rules

• Always name both sides clearly (“Brainforge” and the partner) and what each brings.
• Anchor on operator-level outcomes, not just technology.
• Keep a version that is:
  • Safe to paste in internal partner docs (no client-sensitive details).
  • Easy to adapt to slide bullets or one-pagers.