Meeting Title: Eden Standup Date: 2026-05-04 Meeting participants: Zoran Selinger, Robert Tseng, Greg Stoutenburg, Awaish Kumar
WEBVTT
1 00:00:15.390 ⇒ 00:00:16.430 Zoran Selinger: Hang on, Eric.
2 00:00:18.230 ⇒ 00:00:19.220 Robert Tseng: It’s alright.
3 00:00:23.610 ⇒ 00:00:24.570 Robert Tseng: Can you hear me?
4 00:00:24.920 ⇒ 00:00:25.550 Zoran Selinger: Yep.
5 00:00:25.880 ⇒ 00:00:26.480 Robert Tseng: Okay.
6 00:00:26.850 ⇒ 00:00:28.680 Zoran Selinger: Yeah, just getting the volume right.
7 00:00:28.980 ⇒ 00:00:29.550 Robert Tseng: Cool.
8 00:00:30.070 ⇒ 00:00:31.190 Zoran Selinger: Bye now.
9 00:00:35.540 ⇒ 00:00:42.540 Robert Tseng: Okay, yeah, we can just kind of get into it, like, the whole time. So…
10 00:00:42.890 ⇒ 00:00:52.969 Robert Tseng: Yeah, I’m just gonna be running a few stand-ups a week again, gonna be a lighter team, but obviously the goal is still to try to get someone
11 00:00:52.970 ⇒ 00:01:03.769 Robert Tseng: who’s not Greg in the door? I know you’re talking to me later this week, but yeah, I mean, I’m just gonna try to get Kayla to source other people for you to chat with.
12 00:01:04.069 ⇒ 00:01:08.199 Robert Tseng: She doesn’t have to be as technical as you, she just needs to kind of just be the,
13 00:01:08.320 ⇒ 00:01:12.330 Robert Tseng: Yeah, she needs to be, like, a… like a CSO, pretty much, so…
14 00:01:12.450 ⇒ 00:01:19.429 Robert Tseng: Needs to be consultative, understand, kind of, specifically just the MarTech domain.
15 00:01:20.970 ⇒ 00:01:38.019 Robert Tseng: yeah, be able to evaluate where we are, current state, and know, kind of, like, how to… you have to feel confident that she can actually steer… steer the conversation with Eden, so… I mean, I know you have a technical with her, but just kind of giving you a heads up. When my initial conversation with her, I thought she had the… I thought she had the chops, but…
16 00:01:38.370 ⇒ 00:01:41.199 Robert Tseng: I guess you’ll, you’ll, you’ll get your, you’ll get your perspective.
17 00:01:41.200 ⇒ 00:01:48.370 Zoran Selinger: Yeah, okay, okay. Okay. Did you, have you had a chance to look at the take-home assignment? Is it too much?
18 00:01:48.840 ⇒ 00:01:51.839 Robert Tseng: I have not, actually.
19 00:01:51.840 ⇒ 00:01:52.850 Zoran Selinger: Okay, okay.
20 00:01:53.110 ⇒ 00:01:56.780 Zoran Selinger: if you, yeah, if you have… I think you’ll need…
21 00:01:56.980 ⇒ 00:01:58.950 Zoran Selinger: And 20 minutes to have a look.
22 00:01:59.500 ⇒ 00:02:00.110 Robert Tseng: Okay.
23 00:02:00.380 ⇒ 00:02:00.870 Zoran Selinger: Duh.
24 00:02:01.850 ⇒ 00:02:10.210 Zoran Selinger: I have absolutely no experience with this, so, I really need you guys to look into it. If it’s too much, if it isn’t, I don’t know.
25 00:02:10.210 ⇒ 00:02:10.660 Robert Tseng: Talking to her?
26 00:02:10.660 ⇒ 00:02:14.760 Zoran Selinger: I think we hit, I think, on Thursday, or… Okay.
27 00:02:14.760 ⇒ 00:02:20.559 Robert Tseng: then I will probably… I’ll make a note to review it later today. I’m gonna do it after hours.
28 00:02:20.560 ⇒ 00:02:21.750 Zoran Selinger: on Wednesday.
29 00:02:21.920 ⇒ 00:02:23.120 Zoran Selinger: Okay.
30 00:02:26.600 ⇒ 00:02:30.160 Zoran Selinger: I think we hit all the points that you wanted to hit.
31 00:02:30.160 ⇒ 00:02:30.540 Robert Tseng: Yeah.
32 00:02:30.540 ⇒ 00:02:32.539 Zoran Selinger: Just… not sure if it’s too much.
33 00:02:32.980 ⇒ 00:02:34.820 Robert Tseng: Okay, cool. Thanks.
34 00:02:35.220 ⇒ 00:02:42.150 Robert Tseng: Yeah. So, for the rest of this group…
35 00:02:44.030 ⇒ 00:02:49.469 Robert Tseng: So I’m just gonna go back to running this this way,
36 00:02:50.500 ⇒ 00:02:57.850 Robert Tseng: Yeah, Wish, I think, kind of burdens on you a bit, because, yeah, I mean, I filled out a few things for you to…
37 00:02:57.980 ⇒ 00:03:12.750 Robert Tseng: clear out Ashmini’s backlog, and then also, the payout… we have a payment contingent on us demonstrating what I had asked for in Slack last week. So, do you have any questions around that message I dropped you?
38 00:03:13.110 ⇒ 00:03:19.029 Awaish Kumar: Yes, actually, I want… I was dropping a message for that, but
39 00:03:19.150 ⇒ 00:03:22.809 Awaish Kumar: Yeah, there are two things in that I want to…
40 00:03:23.110 ⇒ 00:03:32.530 Awaish Kumar: Like, we drafted a doc a few weeks back, where we clarified that the data migration
41 00:03:32.860 ⇒ 00:03:36.630 Awaish Kumar: was not part of our scope, right? Like, it was, like.
42 00:03:37.060 ⇒ 00:03:40.889 Awaish Kumar: Surf was supposed to, like, build the app and migrate the data.
43 00:03:41.090 ⇒ 00:03:49.430 Awaish Kumar: And we were downstream of that, like, reading from Remos, whatever is coming from L2S, and then building analytics.
44 00:03:51.270 ⇒ 00:03:59.999 Awaish Kumar: So… So that migration part, that, like, you mentioned in the message, and it is…
45 00:04:00.000 ⇒ 00:04:04.890 Robert Tseng: This is the one thing that they pointed out. They said they would not pay us because we haven’t done this.
46 00:04:07.890 ⇒ 00:04:16.670 Awaish Kumar: Yeah, so last week’s Word doc, we prepared, like, a few weeks back, like, we clarified that with Surf, and he also agreed.
47 00:04:19.100 ⇒ 00:04:22.389 Robert Tseng: Okay, so you’re saying that this is CERF’s responsibility?
48 00:04:25.780 ⇒ 00:04:32.569 Awaish Kumar: Like, my actual migration, I don’t know, like, I’m talking about migration of patient data set from bus to Remo? Yes.
49 00:04:32.570 ⇒ 00:04:43.990 Robert Tseng: Yeah. Yeah, I mean, as far as moving in from one system to another, but do we have, like, a patient data set in BigQuery? Like, do we have a… do we have a DIM patients model or something?
50 00:04:43.990 ⇒ 00:04:52.770 Robert Tseng: I think, like, I’m just trying to look at other ways that we can show fulfillment here. I mean, frankly, if it doesn’t end up, like, yeah, I mean, yeah, this, this…
51 00:04:53.040 ⇒ 00:04:56.150 Robert Tseng: I do want to know… I want to get to the bottom of this, yeah.
52 00:04:56.450 ⇒ 00:05:05.179 Awaish Kumar: There are two things, right? Number one, in the BigQuery, we have different customers, which captures all the customers’ data, which are basically the patients, right? Yeah.
53 00:05:05.180 ⇒ 00:05:20.150 Awaish Kumar: we have that. Analytics layer, we have these things, but when it comes to the application side, so I don’t have a, like, how… if it is not moved to the application database, then it’s… it was not already in our scope.
54 00:05:20.150 ⇒ 00:05:29.410 Awaish Kumar: Second part, regarding, like, you are asking for application debilier, like, point number one, that’s also… I… I don’t have any,
55 00:05:29.840 ⇒ 00:05:45.510 Awaish Kumar: like, how they have built the application, like, the backend of the application, like, I don’t know. I know that what data comes out of that, we have that… have those tables, and we can… and we can build our models, like, reporting layer on top of it.
56 00:05:45.510 ⇒ 00:05:54.890 Awaish Kumar: But how they built it, like, what are the flows going on in the app to making… in making the orders? Like, that is… that, like, only, like, the engineering team knows that.
57 00:05:57.110 ⇒ 00:06:03.039 Robert Tseng: Okay, so, how much of this is within our control?
58 00:06:06.090 ⇒ 00:06:09.250 Awaish Kumar: So, data engineering in remote?
59 00:06:09.370 ⇒ 00:06:10.409 Awaish Kumar: Hello to us.
60 00:06:10.410 ⇒ 00:06:27.999 Robert Tseng: I mean, I pulled this straight from Cursor, just, like, what data work has been done in the Eden repo related to HealthOS. That was more or less my prompt. And it kind of gave me this response. I, like, kind of tweaked it a bit or whatever, but this is… this… I mean, this is representative of what I’ve presented to them as, like.
61 00:06:28.130 ⇒ 00:06:40.490 Robert Tseng: you guys think that we haven’t done anything for Eden OS? Like, you think you’re double paying, blah blah blah, like, you know, all the nonsense that I’ve been negotiating with them? Well, this is what we’ve done. And, like, I think there’s, like, a…
62 00:06:40.950 ⇒ 00:06:49.139 Robert Tseng: perception that we didn’t fulfill our part. I understand that you’re drawing the line here, but, like, is this…
63 00:06:49.410 ⇒ 00:06:53.739 Robert Tseng: Is this accurate? Is there a way to, like, present this?
64 00:06:54.600 ⇒ 00:06:56.350 Awaish Kumar: Robert, when you are saying,
65 00:06:56.350 ⇒ 00:06:57.030 Robert Tseng: Yeah.
66 00:06:57.030 ⇒ 00:06:58.650 Awaish Kumar: What we,
67 00:06:59.280 ⇒ 00:07:13.210 Awaish Kumar: said, like, Surf was working under Brainforge at that moment. If we are saying we, as us including Surf, then yes, like, it was our part. But if we separate the two work streams, like, data analytics workstream, and then.
68 00:07:13.520 ⇒ 00:07:15.150 Robert Tseng: Yeah, let’s separate the work streams, yeah.
69 00:07:15.150 ⇒ 00:07:19.280 Awaish Kumar: Yeah, back-end work stream. Then, the point number one is the backend part, right?
70 00:07:19.470 ⇒ 00:07:20.020 Robert Tseng: Yep.
71 00:07:20.960 ⇒ 00:07:23.499 Awaish Kumar: So that is, like, in the service scope.
72 00:07:25.130 ⇒ 00:07:30.409 Robert Tseng: Yeah, which she did do these things while he was under Brain Forge, you’re right, so this was, like, during… while…
73 00:07:30.620 ⇒ 00:07:38.480 Robert Tseng: he was under Brainforged, like, we did these things. And then this was… this was our part without Surf. Is that what you’re saying? Yes. Okay.
74 00:07:39.480 ⇒ 00:07:50.659 Robert Tseng: Okay, so that means, like, when we come down to it, I may have to just… I mean, I don’t even know what the heck I would present to them. They want to just show them tables from this, like, I guess I could do that.
75 00:07:51.180 ⇒ 00:07:54.060 Robert Tseng: But… alright, I guess…
76 00:07:55.030 ⇒ 00:07:56.010 Awaish Kumar: That helps.
77 00:07:56.010 ⇒ 00:07:57.040 Robert Tseng: Varifying these, yeah.
78 00:07:57.560 ⇒ 00:08:08.970 Awaish Kumar: So, also, the end result is the same architecture diagram we have, like, we have ingestion, same ingestion tool, we are using dbt, we are using same warehouse, so the picture hasn’t changed.
79 00:08:08.970 ⇒ 00:08:12.260 Robert Tseng: Yeah, nothing in the architecture has changed, it’s just that we added more models, yeah.
80 00:08:12.960 ⇒ 00:08:22.519 Awaish Kumar: But, oh yeah, only thing that is now changed is the source, like, if they want a lineage, like, how… from which tables data is coming… flowing into, for example, order item.
81 00:08:23.310 ⇒ 00:08:35.869 Awaish Kumar: this is, like, a work… like, the data flow diagrams that I can build, like, okay, now I’m using these 5 tables from Eden OS to… to build this order table. Yeah, that’s… that’s something I… we can, like, create diagrams for.
82 00:08:36.909 ⇒ 00:08:52.719 Robert Tseng: I see. Okay, then let’s create a ticket for doing that. I won’t say that that’s part of, like, the scope that was incomplete, that’s just part of continual maintenance. But yeah, I think… so there’s two things. I’m gonna take the transcript from what we described, I’m gonna…
83 00:08:52.900 ⇒ 00:09:06.819 Robert Tseng: I’m gonna write that message to Surf, and he’s gonna… I mean, ultimately, yeah, he’s closed that out, and then… and then… and then there’s this… there’s this piece that you just named. Okay, I think that covers it, so if you feel… I think that, yeah, I’m… I’m okay with…
84 00:09:07.640 ⇒ 00:09:08.500 Robert Tseng: with that.
85 00:09:09.170 ⇒ 00:09:18.229 Robert Tseng: I mean, ultimately, this last payment, most of it is going to Surf anyway. He’s basically, like, blocking himself from getting paid, so I don’t personally care. Like, we take a small, like…
86 00:09:18.360 ⇒ 00:09:21.459 Robert Tseng: we took, like, a 10% margin out of it, so I don’t really wanna…
87 00:09:21.590 ⇒ 00:09:41.350 Robert Tseng: make… drag this out any longer. I just want to fix the perception that, like, Brainforge, like, was being dishonest about, like, what we were doing. That’s all I’m trying to shield our team from. I don’t actually care if we get paid out for this or not. So… yeah, as long as, like, I can get that story straight, then I think I’m… I’m fine with moving on from this.
88 00:09:41.620 ⇒ 00:09:51.729 Robert Tseng: But okay, so it sounds like there is, like, continual work that needs to be done. I think that needs to be brought into scope. That’s still kind of… but yeah, we’ve… we’ve now, like, kind of delineated things.
89 00:09:51.910 ⇒ 00:10:11.860 Robert Tseng: Surf is no longer on Team Brainforge. He is solely Team Eden, kind of, like, kind of against us in this negotiation as well, which doesn’t make sense, because he’s… his last payment is contingent on this, but just assume that that’s… that’s the case. So, yeah, he’s actually been arguing against us in this situation, which is kind of silly.
90 00:10:12.050 ⇒ 00:10:15.620 Robert Tseng: So, I think, yeah, I just needed to clarify, like, where…
91 00:10:15.930 ⇒ 00:10:28.820 Robert Tseng: when he was on Brainforge’s team, like, what was done when he was no longer on Brainforge’s team, like, what… how did the responsibilities shift? I know it’s a little bit, like, kind of complicated, but that’s why I needed to, like, get clarity on this.
92 00:10:29.010 ⇒ 00:10:34.909 Robert Tseng: Okay, so, yeah, do you mind kind of taking that action item that we described?
93 00:10:35.600 ⇒ 00:10:38.819 Awaish Kumar: Regarding creating data flow diagrams.
94 00:10:39.360 ⇒ 00:10:49.540 Robert Tseng: I don’t care about the diagrams, I think I just care about, like, what’s the next step, right? Like, oh, I do need something visual to present them, because they’re… I’m also… because right now, from what you’re telling me.
95 00:10:49.540 ⇒ 00:11:08.579 Robert Tseng: We have 22 commits in analytics model. If I were to be called out on my next call with them to be like, alright, this is sealed the deal, I’m literally just gonna go into these tables and pull them up. I don’t think that’s the best… the best way of representing, kind of, like, our work, so if there is something that’s a better way of packaging it, like, I think that would be helpful.
96 00:11:09.140 ⇒ 00:11:21.479 Robert Tseng: And then you mentioned, like, I mean, this is really kind of the next part, there’s, like, a lineage tracking between the two systems that’s, like, we may not have done it yet, but, like, I want to create the perception that that’s what we were working on.
97 00:11:22.930 ⇒ 00:11:27.699 Awaish Kumar: Okay, so this is about our, like, the reports we are building, right?
98 00:11:27.850 ⇒ 00:11:30.190 Awaish Kumar: the unified ones, right?
99 00:11:30.190 ⇒ 00:11:36.540 Robert Tseng: They care about the unification between the two systems, right? I think that’s what the maintenance work will be.
100 00:11:36.540 ⇒ 00:11:49.380 Awaish Kumar: That’s what we are doing, but I’m now, like, now also we have divided the work streams between me and Jasmine, right? So I want to take… I want her to take, like, the dashboard ownership, right? So I can help her build the models.
101 00:11:49.690 ⇒ 00:11:54.029 Robert Tseng: Yeah, I don’t actually…
102 00:11:55.460 ⇒ 00:12:05.949 Robert Tseng: think the dashboarding is high priority. I’ve, like, really narrowed our scope to really just focus on the Martech stuff, so… Jasmine’s actually not gonna… I mean, she…
103 00:12:06.360 ⇒ 00:12:12.879 Robert Tseng: On an ad hoc basis, she may be asked to do things, but we’re not gonna be proactively building towards this, like…
104 00:12:13.480 ⇒ 00:12:20.820 Robert Tseng: It does feel like it’s mostly a back-end thing, right? We have all of the front-end already developed, it’s just a matter of, like.
105 00:12:21.150 ⇒ 00:12:22.320 Robert Tseng: the… Nope.
106 00:12:22.810 ⇒ 00:12:33.329 Awaish Kumar: models are also kind of ready, right? So until and unless you… we show it on our dashboard, like, how we are going to present, right? I can show the list of 10 tables, right? But they…
107 00:12:33.580 ⇒ 00:12:35.149 Awaish Kumar: Don’t really care about that.
108 00:12:36.700 ⇒ 00:12:53.539 Robert Tseng: Okay, so you’re saying that, like, of the… like, I don’t… I don’t visually know what’s gonna change about the dashboards, right? It’s just, like, we’re… these… these models have to, like, unify the systems. So, if it’s not… if there’s, like, a plug-and-play situation where Jasmine needs to switch them out.
109 00:12:53.540 ⇒ 00:12:59.690 Robert Tseng: switch out the models on the existing dashboards, that’s fine. I’m saying that she’s not taking any additional
110 00:12:59.690 ⇒ 00:13:10.480 Robert Tseng: like, dashboarding requirements. We’re not building any new dashboards. There’s no new features to the dashboards at this point. Like, I think that’s… that’s not within scope for, like, this month.
111 00:13:10.950 ⇒ 00:13:28.150 Awaish Kumar: Yeah, but for the existing dashboards, and when I go and unify the model, so there is a change in granularity, so I can’t build the same level of model, which the current dashboards are, like, reading the data from. So I need to create a separate table.
112 00:13:28.150 ⇒ 00:13:34.460 Awaish Kumar: That is on a, like, a little bit of higher granularity. For that, we need exact same dashboard, whereby
113 00:13:34.460 ⇒ 00:13:40.149 Awaish Kumar: But it will be a separate one. Like, for example, we have this product, or ROS, How do I…
114 00:13:40.150 ⇒ 00:13:40.650 Robert Tseng: Aww.
115 00:13:40.650 ⇒ 00:13:41.270 Awaish Kumar: dashboard.
116 00:13:41.270 ⇒ 00:13:41.700 Robert Tseng: Okay.
117 00:13:41.700 ⇒ 00:13:44.559 Awaish Kumar: Now it has some membership column, or a gender column.
118 00:13:44.710 ⇒ 00:13:52.970 Awaish Kumar: like, we have gender, but, like, for example, membership is not there, so few charts will fail, right? If I just… I can’t put in the data in the existing…
119 00:13:54.430 ⇒ 00:14:13.130 Robert Tseng: Okay, then yes, I agree, that is… that is something that Jasmine will work with you on. I… yeah, I guess I’m just saying that she’s not taking any net new dashboard requirements, but in order to plug in these new models, we do need to, like, duplicate or whatever, like, recreate some dashboards. It’s just… that’s fine. Like, I think she can… yeah, she can partner with you on that.
120 00:14:13.610 ⇒ 00:14:14.180 Awaish Kumar: Okay.
121 00:14:14.470 ⇒ 00:14:15.020 Robert Tseng: Yeah.
122 00:14:16.840 ⇒ 00:14:32.560 Robert Tseng: Okay, I mean, that to me sounds like that’s what we need to really close this out, because, like, I’m gonna show them the tables, and it’s not gonna mean anything to them. I think by the time we actually do that, like, I have a dashboard that shows them, hey, look, there’s…
123 00:14:32.620 ⇒ 00:14:37.610 Robert Tseng: there’s orders from both systems, but I think that would seal the deal.
124 00:14:37.920 ⇒ 00:14:38.619 Awaish Kumar: That’s what it is.
125 00:14:38.620 ⇒ 00:14:39.440 Robert Tseng: sounds like.
126 00:14:39.720 ⇒ 00:14:43.499 Awaish Kumar: We already have a Far George report, which has both… data from both systems.
127 00:14:43.500 ⇒ 00:14:45.289 Robert Tseng: Yeah, I’ve shown them that.
128 00:14:45.520 ⇒ 00:14:49.280 Robert Tseng: Then what is remaining? Like, I don’t… I don’t… yeah.
129 00:14:49.280 ⇒ 00:14:51.480 Awaish Kumar: that, the…
130 00:14:51.800 ⇒ 00:15:07.890 Awaish Kumar: the other models are ready, now, like, someone has to… from the dashboard team has to take, like, the… take a lead and create the dashboard, and if there is any modeling support needed in doing that, like, if I miss something, I can add it, and it will be done.
131 00:15:08.030 ⇒ 00:15:08.960 Awaish Kumar: Okay.
132 00:15:09.280 ⇒ 00:15:10.319 Awaish Kumar: Last piece.
133 00:15:10.530 ⇒ 00:15:18.849 Robert Tseng: Okay, that’s fine. Alright, yeah, I can take that and assign it to her, sure. Alright, let’s move on from that. I think that pretty much covers that one.
134 00:15:18.980 ⇒ 00:15:25.099 Robert Tseng: The other things, yeah, I guess…
135 00:15:26.020 ⇒ 00:15:41.429 Zoran Selinger: Robert, I just wanted to… so one… one thing to show here, I think that would be useful, because that’s the problem… that’s a problem that they have at the moment, because those two systems are not merged, is, for example, for affiliate tracking, they don’t…
136 00:15:41.620 ⇒ 00:15:46.059 Zoran Selinger: Like, programmatically, they don’t know who the existing customer is at the moment.
137 00:15:46.060 ⇒ 00:15:46.530 Robert Tseng: Yeah.
138 00:15:46.760 ⇒ 00:15:53.260 Zoran Selinger: they can’t treat… they can’t pull from… from Health OS and know, okay, this is a first-time order or not.
139 00:15:53.380 ⇒ 00:16:01.759 Zoran Selinger: So, if you guys can get to there, and actually show in HealthOS that this is an existing versus new, that’s…
140 00:16:01.930 ⇒ 00:16:14.869 Zoran Selinger: that solves some of the problems that they currently have. Because I know when we were… when we talked about, two weeks ago, switching fully, like, all the affiliates to the… to the Health OS,
141 00:16:15.220 ⇒ 00:16:19.709 Zoran Selinger: Like, we don’t have… we don’t have it there, basically.
142 00:16:20.210 ⇒ 00:16:28.410 Awaish Kumar: Ros Doran, did… did they migrate, like, did they, they didn’t migrate the… the data, the patients from Basque to Eden, OSC?
143 00:16:28.410 ⇒ 00:16:31.259 Zoran Selinger: No, no, that’s… I don’t think that’s there, yeah, yeah.
144 00:16:31.260 ⇒ 00:16:34.199 Awaish Kumar: All the customers need in us are, like, new ones, so…
145 00:16:35.000 ⇒ 00:16:38.489 Zoran Selinger: Everyone currently, yeah, in their system is… is…
146 00:16:39.110 ⇒ 00:16:54.659 Zoran Selinger: considered as new. And obviously, especially for affiliate tracking, this is a problem. However, they decided, this is a problem they’re willing to… like, they’re willing to pay for all the… all the conversions in… for affiliates, from affiliate.
147 00:16:54.950 ⇒ 00:17:02.249 Zoran Selinger: channel, they said, that’s fine, let’s just go with it, and they migrated everyone to Health OS, Intex.
148 00:17:04.329 ⇒ 00:17:09.119 Robert Tseng: Okay, so those are all… covers all the affiliate and, I guess, new.
149 00:17:09.119 ⇒ 00:17:15.469 Zoran Selinger: I think only Google stayed, on… is currently on Basque. I think they migrated all the other traffic.
150 00:17:16.619 ⇒ 00:17:17.259 Robert Tseng: Okay.
151 00:17:17.530 ⇒ 00:17:18.069 Zoran Selinger: Yeah.
152 00:17:18.480 ⇒ 00:17:24.250 Zoran Selinger: So, essentially, there, they don’t have visibility on who’s… everyone’s new to them.
153 00:17:24.470 ⇒ 00:17:25.220 Zoran Selinger: Yeah.
154 00:17:26.609 ⇒ 00:17:45.549 Robert Tseng: Okay, well then this kind of brings me back to my question of, like, what’s remaining on this patient migration, you know? I feel like we’re not… we’re still not clear on this. Seems like, from Zoran’s perspective, he sees that everything… everything affiliate… actually, all paid media, except for Google, is over, and like, yeah, so what is remaining?
155 00:17:48.910 ⇒ 00:17:49.960 Zoran Selinger: So I don’t know
156 00:17:51.830 ⇒ 00:17:59.380 Zoran Selinger: do… can we even get busk patient data? Is this something they, like, sounds to me like
157 00:17:59.900 ⇒ 00:18:00.590 Zoran Selinger: If you don’t…
158 00:18:00.590 ⇒ 00:18:02.110 Robert Tseng: Well, what we were…
159 00:18:02.110 ⇒ 00:18:04.089 Zoran Selinger: access to that, like… Well, we had done.
160 00:18:04.590 ⇒ 00:18:11.230 Robert Tseng: Yeah, like, you go from the payment provider, well, it was like multi-step.
161 00:18:11.470 ⇒ 00:18:18.089 Robert Tseng: I think… I think they needed to move off of their… the Basque inter… like, payment integration to Stripe.
162 00:18:18.190 ⇒ 00:18:18.950 Robert Tseng: And then…
163 00:18:18.950 ⇒ 00:18:19.790 Zoran Selinger: Right?
164 00:18:19.790 ⇒ 00:18:26.260 Robert Tseng: to take the customer data from there, and then move it into BASC. Like, that’s… or, I mean, into Health OS. So…
165 00:18:26.370 ⇒ 00:18:42.050 Robert Tseng: I believe they made the switch to Stripe already, and then from Stripe to HealthOS, not sure what progress has been made there. I mean, that was frankly the main reason why we had this weekly check-in with their team. Like, that’s the only thing outstanding that we really care about.
166 00:18:42.320 ⇒ 00:18:47.260 Robert Tseng: I don’t really care about all the features of developing on Eden OS, so…
167 00:18:47.600 ⇒ 00:19:04.820 Robert Tseng: I think whoever’s gonna be on that call on Wednesday, I mean, I may join if I have no conflicts, like, that should be what we should be trying to figure out this week. I want to give them the reassurance that, like, we’ve done our part on everything, on, like, what patient migration… whatever the patient migration process looks like.
168 00:19:05.170 ⇒ 00:19:14.670 Robert Tseng: And also, like, we should just tell them, like, hey, look, this is what’s outstanding. Since we’re doing the investigation already, we should just tell them, like, what is remaining. But I don’t… we should at least know that.
169 00:19:14.960 ⇒ 00:19:20.329 Zoran Selinger: Because I know two weeks ago, they even said a sentence, we don’t even have the credit card numbers.
170 00:19:21.170 ⇒ 00:19:23.089 Zoran Selinger: That’s what… that’s what they said.
171 00:19:24.340 ⇒ 00:19:25.549 Zoran Selinger: We don’t even have that.
172 00:19:25.720 ⇒ 00:19:29.880 Zoran Selinger: So, kind of, that’s… Basque holds a lot of that information.
173 00:19:30.180 ⇒ 00:19:32.470 Zoran Selinger: All of that information.
174 00:19:35.070 ⇒ 00:19:39.819 Robert Tseng: Okay. I mean, like, we had evaluated the worst case was if they weren’t able to switch
175 00:19:39.960 ⇒ 00:19:46.809 Robert Tseng: back-end payment providers, while they were still on BASC, they were going to, like, just offer… once they, like.
176 00:19:46.990 ⇒ 00:19:55.759 Robert Tseng: offer existing customers, because they have to switch them to Health Ellis anyway, they give them, like, some incentive to, like, switch over, and then they have to put payment data there, so…
177 00:19:55.910 ⇒ 00:20:07.039 Robert Tseng: I mean, whatever, like, this is, like, less of a data problem, it’s more of a product problem for them, they need to just decide what to do there. If that’s… if that is, like, why they have not,
178 00:20:07.160 ⇒ 00:20:09.520 Robert Tseng: Capture all the data, yeah. Okay.
179 00:20:09.520 ⇒ 00:20:24.710 Zoran Selinger: I mean, I just mentioned it because you were talking about how we can show, when we finish, how we can show that. This is a good use case to show that, thinking that they have first versus returning on Health OS, if you guys can…
180 00:20:24.710 ⇒ 00:20:36.099 Robert Tseng: Yeah, no, I think that’s… I think that makes sense, that, you know, I just… how much can we really affect that? I’m not sure. So, okay, well, that might be my, like, main thing to…
181 00:20:36.530 ⇒ 00:20:39.210 Robert Tseng: try to clear up this week as I’m poking around.
182 00:20:39.730 ⇒ 00:20:43.900 Robert Tseng: Okay, and then Greg, I know that you’re here as well, and so,
183 00:20:44.580 ⇒ 00:20:51.800 Robert Tseng: Yeah, like, kind of what’s… what’s outstanding on the tracking plan? Like, looked in linear, didn’t really see too much there, so what’s… what’s on top of mind for you this week?
184 00:20:51.820 ⇒ 00:21:08.140 Greg Stoutenburg: Yeah, so, had a call with Mitesh, Ryan, Danny on Friday, and, you know, it’s the familiar thing. So they talked about deprecating GTM, everything’s been… being re-instrumented in segment directly instead.
185 00:21:08.140 ⇒ 00:21:28.700 Greg Stoutenburg: They clearly needed, and this was, you know, Zoran sort of tipped me off, this is what we would need, and so that’s what we’re moving forward with. They really need direction and, owners over particular tools and processes, so I’m helping them get that sorted out. So, I’ll get the, track and plan stuff wrapped up, you know, very quickly. All the events are already
186 00:21:28.700 ⇒ 00:21:33.820 Greg Stoutenburg: you know, that’s being handled. I said, alright guys, this is the way we should do it, let’s have…
187 00:21:33.850 ⇒ 00:21:35.609 Greg Stoutenburg: Let me find my own note here.
188 00:21:35.690 ⇒ 00:21:37.450 Greg Stoutenburg: Da-da-da-da…
189 00:21:38.430 ⇒ 00:21:55.150 Greg Stoutenburg: I said, alright, Ryan should be PM over tracking plan design, you know, as part of this handoff, and implementation is the important piece, and I’m… I’m making Danny owner of Segment. I’ll be meeting with him in a little bit, like, an hour or so.
190 00:21:55.460 ⇒ 00:22:12.010 Greg Stoutenburg: to walk through what the sources are and what the destinations are, and then I’m gonna go, alright, what we really need from here is a governance plan, so anything that we’re changing is documented, you understand what your sources are, you understand what your destinations are, and to, sort of get a grasp on who’s got access to these systems.
191 00:22:12.010 ⇒ 00:22:16.990 Greg Stoutenburg: And what the permissions and escalations should be for anyone to change anything.
192 00:22:16.990 ⇒ 00:22:31.879 Greg Stoutenburg: Mitesh has, just a moment ago, asked for action items and target dates to get this done. He’s worried about ELT getting annoyed and pushing more changes, and so I’m just trying to get ahead of that for them.
193 00:22:32.280 ⇒ 00:22:46.429 Robert Tseng: Yeah, I mean, Eden, data platform documentation is kind of dead at this point. Do you want to, like, use that as, like, a project management tool, or, like, I mean, like, I guess, like, as we’re kind of basically…
194 00:22:46.810 ⇒ 00:22:55.969 Robert Tseng: we’re… we’re taking ownership of this MarTech stack thing now, like, that’s the main… that’s the main scope, so I’m gonna… in linear, I’m gonna, like, pretty much axe everything else that’s not that.
195 00:22:56.380 ⇒ 00:23:13.330 Robert Tseng: if you guys get any ad hoc requests, you just throw them to my way, and I’ll triage or, like, kind of say no. And then, yeah, but as far as, like, how to keep them organized that way, like, do they have their own docs already? Like, I don’t know, I just feel like we should probably have something there.
196 00:23:13.480 ⇒ 00:23:24.610 Greg Stoutenburg: Yeah. Yeah, I was, I can recommend for Danny that he take that over, make sure that Ryan is aware as well, and, yeah, that… I think that’s a great handoff point.
197 00:23:25.550 ⇒ 00:23:27.580 Robert Tseng: Okay, then I…
198 00:23:27.950 ⇒ 00:23:36.989 Robert Tseng: may also help with that. They do use the Eden Data Platform documentation, actually. I didn’t say… I think I misspoke. It’s because, like, the…
199 00:23:36.990 ⇒ 00:23:49.470 Robert Tseng: like, that… that spreadsheet that I have, that awaits and I maintain, like, is… they still use it every day. I see them logging in every day into it, so I do think that’s a good place to kind of put this, like, tracker, if you want to call it the Martech handoff tracker.
200 00:23:49.660 ⇒ 00:23:57.930 Robert Tseng: So I might just, like, throw a couple tabs on there, and, like, yeah, I may just give you… and then I’ll just… I’ll transfer that to you if you want to use that for Danny.
201 00:23:58.320 ⇒ 00:24:09.229 Greg Stoutenburg: Yeah, that sounds good. And I’ll just say, like, hey, Danny, this is… as we… as we’re moving off by the end of this month, I want you to take over this portion of this documentation and show them how to handle it.
202 00:24:09.890 ⇒ 00:24:14.230 Robert Tseng: Yeah. Yes. Okay, so yeah, I think I… I feel like…
203 00:24:15.030 ⇒ 00:24:28.189 Robert Tseng: 60% confidence that they are going to pretty much, like, either downsize or move on. I think… I don’t think they can get rid of Zoran, so, like, they’ll probably want to keep Zoron, but they will probably, like,
204 00:24:28.600 ⇒ 00:24:36.489 Robert Tseng: like, move… I mean, unless we, like, kind of move things in a different direction, this month is really just a handoff month, so…
205 00:24:36.710 ⇒ 00:24:56.660 Robert Tseng: Yeah, I think that’s… that’s kind of what this is. So, that’s why I wish I’m also, like, not trying to take on new requirements. Like, everything we’re doing is more focused on governance, maintenance, focusing on the handoff this month. Like, I mean, that’s all I really, really, really care about. So, yeah, I mean, I will… I am looking to try to see how we can, like, kind of keep this going. That’s why Zoran’s helping.
206 00:24:56.660 ⇒ 00:25:01.150 Robert Tseng: trying to bring in another MarTech person. So, ideally, like.
207 00:25:01.150 ⇒ 00:25:20.640 Robert Tseng: I… this contract, if it moved past end of May, it would just be 3. It would be, like, Zoron, MarTech person, and also, like, some… one DE resource, whether it’s a waste or DIMOT or whatever. And, like, I think we would… that’s… that’s what I would try to run… run it as. Yeah, I don’t… I don’t think they really want the full…
208 00:25:20.640 ⇒ 00:25:29.920 Robert Tseng: fractional data team as a service thing that we were doing before anymore. So, I think that’s, you know, just to keep you guys’ expectations, like.
209 00:25:30.040 ⇒ 00:25:31.720 Robert Tseng: With, like that, so…
210 00:25:32.440 ⇒ 00:25:36.419 Zoran Selinger: So what’s my scope now, Robert? What’s your work on?
211 00:25:36.760 ⇒ 00:25:53.070 Robert Tseng: Yeah, yeah, so, I mean, your scope is, well, I had asked you previously, like, okay, can you own the MarTech stack? Can you drive the strategy for, like, what they need to be building out? I think that’s hard to ask for both. I think you’re already pretty much, like, fully, like, full of just…
212 00:25:53.070 ⇒ 00:26:09.640 Robert Tseng: maintaining and degrading, like, what they’re asking you for. So this other person that I’m asking you to interview for is supposed to be, like, your MarTech strategist counterpart. So, I mean, I kind of want to just take you out of some of the… because Mitesh has a lot of good ideas, he’s asked for a lot of things, he’s asked for, like.
213 00:26:09.690 ⇒ 00:26:17.839 Robert Tseng: You know, co… Like, incrementality, like, LTV, like, analysis, stuff like that, so I want this person to
214 00:26:17.940 ⇒ 00:26:30.129 Robert Tseng: to be more of that thought partner for him, and to build out the roadmap for what, like, a MarTech-specific roadmap will be like. I feel like you have… you’ve… I mean, yeah, like, it seems like you’re… you’re just kind of…
215 00:26:30.450 ⇒ 00:26:43.869 Robert Tseng: Yeah, it’s hard for you to do all of those roles, so that’s why I was thinking that we just needed somebody else. And then Greg is kind of just bridging the gap now, because he already started on the mixed panel and segment projects. Yeah, and he’s just doing the handoff to
216 00:26:43.970 ⇒ 00:26:48.090 Robert Tseng: For… for them internally, but he’s not going to stay on this client.
217 00:26:49.400 ⇒ 00:26:49.910 Zoran Selinger: Yeah, okay.
218 00:26:51.930 ⇒ 00:27:03.040 Robert Tseng: Okay, cool. Yeah, and then, so, I guess that, that cover… I mean, you can feel free to ask me if you have any other questions. We’ll be meeting multiple times this week. I know it’s a little bit kind of confusing.
219 00:27:03.120 ⇒ 00:27:18.509 Robert Tseng: Yeah, but I think kind of the three things for me that I’m taking away from this… one, I’m still trying to close the loop, get us paid out for the Eden OS thing, have a clean break from that, so I wish I could have got that covered from you. I’ll help Greg with the handoff.
220 00:27:18.510 ⇒ 00:27:29.299 Robert Tseng: kind of, like, docs as well. I just think that trying to anchor us on the data platform documentation we maintain is cleaner, that way we have just, like, one set of things that we…
221 00:27:29.300 ⇒ 00:27:41.289 Robert Tseng: I mean, they already… they’re already in it, I don’t want, like, all these stray dogs. And then, yeah, Zoran, you just kind of keep us in the loop of what you need as you’re… as you’re kind of helping, helping them along, knowing that, like.
222 00:27:41.650 ⇒ 00:27:45.480 Robert Tseng: I guess, like, from you, probably by the end of the week, I would like to know
223 00:27:45.530 ⇒ 00:28:02.180 Robert Tseng: you know, what… what do you think… you know, they’re getting rid of GTM, they’re, you know, it seems like they’re making these stack decisions without us at this point, so, like, what do you think is actually going to remain? What will you own? And then, yeah, I think that’s… that’s kind of what I would like to hear by the end of the week.
224 00:28:02.180 ⇒ 00:28:04.749 Zoran Selinger: I’ll figure that out, I’ll talk to them.
225 00:28:04.940 ⇒ 00:28:05.260 Robert Tseng: Okay.
226 00:28:05.260 ⇒ 00:28:06.420 Zoran Selinger: desktop to run.
227 00:28:06.590 ⇒ 00:28:07.930 Zoran Selinger: And see what I say.
228 00:28:08.600 ⇒ 00:28:11.900 Robert Tseng: Cool. Alright. Thanks guys.
229 00:28:12.370 ⇒ 00:28:13.790 Greg Stoutenburg: Sounds good. See you guys. Thanks.