Meeting Title: GTM Team Weekly Sync Date: 2026-03-18 Meeting participants: Hannah Wang, Luke Scorziell, Rico Rejoso
WEBVTT
1 00:11:14.670 ⇒ 00:11:15.550 Luke Scorziell: Hi, Hannah.
2 00:11:17.620 ⇒ 00:11:18.300 Hannah Wang: Hey.
3 00:11:18.490 ⇒ 00:11:19.090 Hannah Wang: Sorry.
4 00:11:19.090 ⇒ 00:11:20.749 Luke Scorziell: How’s it going? Good.
5 00:11:21.770 ⇒ 00:11:23.040 Hannah Wang: I’m alright.
6 00:11:23.200 ⇒ 00:11:26.000 Hannah Wang: Got my eyes checked this morning.
7 00:11:26.190 ⇒ 00:11:27.789 Luke Scorziell: Oh, it was an eye doctor appointment.
8 00:11:28.000 ⇒ 00:11:31.190 Hannah Wang: Yeah, I was running out of contacts.
9 00:11:31.850 ⇒ 00:11:34.289 Luke Scorziell: Oh, nice. How are your eyes?
10 00:11:35.630 ⇒ 00:11:40.760 Hannah Wang: I’m surprised they’re not getting worse. They’re the same, so that’s good.
11 00:11:40.940 ⇒ 00:11:41.690 Luke Scorziell: Yeah.
12 00:11:42.020 ⇒ 00:11:51.839 Luke Scorziell: Yeah, it was kinda… Nice, okay, well, thanks for… up and on.
13 00:11:51.840 ⇒ 00:11:52.280 Hannah Wang: Yeah.
14 00:11:52.280 ⇒ 00:11:57.870 Luke Scorziell: Day one of our new team, stay.
15 00:12:01.150 ⇒ 00:12:09.519 Luke Scorziell: Yeah, I think… Sorry, I’ve been doing a couple different things. So, okay, we’re looking at the event.
16 00:12:21.620 ⇒ 00:12:24.750 Luke Scorziell: Yeah, okay, so…
17 00:12:34.080 ⇒ 00:12:36.979 Luke Scorziell: Oh, this is not the event anymore. It’s just the email.
18 00:12:38.070 ⇒ 00:12:43.290 Luke Scorziell: So, I think this is all good to go. I don’t know, I guess I was, like, not 100%…
19 00:12:43.820 ⇒ 00:12:49.040 Luke Scorziell: Like, what do you… do you like this title? Did you already change this design? If so, it’s fine.
20 00:12:49.420 ⇒ 00:12:52.060 Hannah Wang: I did, but I don’t… I don’t mind changing it.
21 00:12:52.250 ⇒ 00:12:53.120 Hannah Wang: Again.
22 00:12:55.150 ⇒ 00:12:58.939 Luke Scorziell: I feel like it’s fine. I don’t know. We can always propose.
23 00:13:00.960 ⇒ 00:13:01.350 Luke Scorziell: Okay.
24 00:13:01.350 ⇒ 00:13:02.500 Hannah Wang: I… yeah.
25 00:13:03.470 ⇒ 00:13:09.460 Luke Scorziell: And then I kind of changed the description… .
26 00:13:09.460 ⇒ 00:13:12.650 Hannah Wang: If you want to look at the Luma link instead, that might be…
27 00:13:13.150 ⇒ 00:13:15.009 Luke Scorziell: Or is it more updated on Lima?
28 00:13:15.010 ⇒ 00:13:17.000 Hannah Wang: Yeah, I just changed it.
29 00:13:27.760 ⇒ 00:13:29.130 Luke Scorziell: Okay, oh, nice.
30 00:13:42.610 ⇒ 00:13:44.210 Luke Scorziell: default data.
31 00:13:49.570 ⇒ 00:13:54.119 Luke Scorziell: CSPs and chasing out numbers.
32 00:13:55.880 ⇒ 00:13:58.200 Luke Scorziell: Analyzing. Let’s see, keep reading.
33 00:14:02.550 ⇒ 00:14:03.879 Luke Scorziell: Come on.
34 00:14:09.200 ⇒ 00:14:10.959 Luke Scorziell: Okay, no, it looks good.
35 00:14:12.460 ⇒ 00:14:13.040 Hannah Wang: Ugh.
36 00:14:13.840 ⇒ 00:14:19.210 Luke Scorziell: And then I guess Rico’s just waiting on the outreach, so… sorry, this is a whole…
37 00:14:22.480 ⇒ 00:14:25.820 Luke Scorziell: Okay, so…
38 00:14:33.070 ⇒ 00:14:35.040 Luke Scorziell: Yeah, it sounded like you had some…
39 00:14:39.500 ⇒ 00:14:42.670 Luke Scorziell: I don’t know, yeah, so this subject line, I was kind of…
40 00:14:42.850 ⇒ 00:14:48.880 Luke Scorziell: like, toying around with some ideas, so if you had any input on which ones you liked… Oh.
41 00:14:50.010 ⇒ 00:14:56.370 Luke Scorziell: And then, otherwise… I feel like things are mostly fine.
42 00:14:58.320 ⇒ 00:15:03.139 Hannah Wang: Yeah, my one hesitation with Snowflake is that we’re just a partner.
43 00:15:03.140 ⇒ 00:15:03.610 Luke Scorziell: Yeah.
44 00:15:03.870 ⇒ 00:15:06.769 Hannah Wang: So that’s why I, even in the Luma.
45 00:15:07.100 ⇒ 00:15:15.699 Hannah Wang: Description, I changed… cursor gave me Snowflake, but I just changed it to Enterprise, for, like, the data warehouse, so…
46 00:15:17.100 ⇒ 00:15:18.090 Hannah Wang: Oh, yeah.
47 00:15:18.280 ⇒ 00:15:24.870 Hannah Wang: I just feel like it’s bad. It feels bad calling them out, because we’re trying to work with them, so…
48 00:15:25.160 ⇒ 00:15:28.859 Luke Scorziell: Yeah, yeah, that’s totally… totally a good point.
49 00:15:30.430 ⇒ 00:15:32.600 Luke Scorziell: I’ll enter…
50 00:15:46.690 ⇒ 00:15:50.770 Luke Scorziell: Okay, so I think is that the kind of main thing, Ben, that you were…
51 00:15:53.110 ⇒ 00:15:55.350 Hannah Wang: Yeah, those… that was just the…
52 00:15:55.790 ⇒ 00:16:04.020 Hannah Wang: And then the subject line, I’m not married to any of them. I kind of, like, tired of being the reporting person come vent.
53 00:16:04.960 ⇒ 00:16:05.730 Luke Scorziell: Yeah.
54 00:16:06.200 ⇒ 00:16:07.269 Luke Scorziell: I like that, too.
55 00:16:07.270 ⇒ 00:16:08.300 Hannah Wang: Catchy.
56 00:16:36.490 ⇒ 00:16:37.290 Luke Scorziell: Okay.
57 00:16:38.990 ⇒ 00:16:41.860 Luke Scorziell: And then outgrowing Power BI…
58 00:16:42.700 ⇒ 00:16:45.250 Luke Scorziell: I promise our house is gonna be overkill.
59 00:16:45.850 ⇒ 00:16:46.930 Luke Scorziell: We’re fine.
60 00:16:49.470 ⇒ 00:16:54.400 Luke Scorziell: Yeah, I think this is good. I guess we just… Did they add in there?
61 00:16:55.570 ⇒ 00:16:57.910 Luke Scorziell: LumaLinks.
62 00:16:57.910 ⇒ 00:16:58.530 Hannah Wang: Yeah.
63 00:16:59.290 ⇒ 00:17:04.750 Luke Scorziell: And then, when we’re saying feel free to RSVP here, I’m assuming that’s, like, We’re linking to the…
64 00:17:05.430 ⇒ 00:17:06.609 Hannah Wang: Luma, yeah.
65 00:17:06.890 ⇒ 00:17:08.000 Luke Scorziell: Yeah, okay.
66 00:17:08.230 ⇒ 00:17:24.729 Hannah Wang: Well, I don’t… I know there is… I don’t know if Rico knows the details of this, but I remember I commented in the previous doc about, like, hyperlinking and how it leads to spam, so I think I’ll just need to clarify with Rico if he knows whether that’s the case.
67 00:17:24.990 ⇒ 00:17:31.209 Hannah Wang: Because… We don’t want the initial emails to go to spam, so…
68 00:17:31.830 ⇒ 00:17:36.760 Hannah Wang: Hopefully he knows the answer to that. And then…
69 00:17:38.060 ⇒ 00:17:44.899 Hannah Wang: And then as for LinkedIn, I… I feel like…
70 00:17:46.530 ⇒ 00:17:51.000 Hannah Wang: Well, yeah, before we move on to LinkedIn, you can… we can finish the email discussion.
71 00:17:54.550 ⇒ 00:18:02.399 Luke Scorziell: Yeah, I guess it’s just, like… Personally, I’ve never…
72 00:18:03.860 ⇒ 00:18:08.639 Luke Scorziell: Well, I don’t know. Like, in the past, I haven’t really had that problem. I’m not really sure.
73 00:18:08.830 ⇒ 00:18:14.229 Luke Scorziell: like… the thing, probably, that I would just say is, like, what’s, like…
74 00:18:14.650 ⇒ 00:18:21.240 Luke Scorziell: the minimal amount of effort that someone has to put in. So, like, if someone has to reply to us, and then…
75 00:18:21.620 ⇒ 00:18:22.680 Luke Scorziell: Click a link.
76 00:18:23.100 ⇒ 00:18:24.299 Luke Scorziell: But then it’s like…
77 00:18:24.830 ⇒ 00:18:33.660 Luke Scorziell: they might just not reply, versus if a link is already there. Like, when I was doing cold outreach at my last job, a lot of the time, like, just putting the link in the email.
78 00:18:34.390 ⇒ 00:18:39.800 Luke Scorziell: Was fine, because… Drive was actually really helpful, because people would click.
79 00:18:39.940 ⇒ 00:18:40.790 Luke Scorziell: the link.
80 00:18:41.030 ⇒ 00:18:42.749 Luke Scorziell: Without even replying to the email.
81 00:18:43.320 ⇒ 00:18:48.610 Hannah Wang: I agree, but if it goes to spam, then they won’t even see it in the first place.
82 00:18:48.960 ⇒ 00:18:51.510 Hannah Wang: So… I don’t know.
83 00:18:55.320 ⇒ 00:18:57.779 Hannah Wang: That was just the main thing, I think, Ryan.
84 00:18:57.780 ⇒ 00:18:58.450 Luke Scorziell: Yeah.
85 00:18:58.450 ⇒ 00:18:59.110 Hannah Wang: 4.
86 00:19:00.060 ⇒ 00:19:08.969 Hannah Wang: I don’t know if we can do, like, like, I don’t know if it’s just hyperlink, and if we put a link, it’s, like, fine.
87 00:19:09.430 ⇒ 00:19:12.110 Hannah Wang: I, I, I, I don’t remember what he said.
88 00:19:12.570 ⇒ 00:19:16.920 Luke Scorziell: I did use… I actually… yeah, I do that all… or I used to do that, because that was…
89 00:19:17.060 ⇒ 00:19:20.539 Luke Scorziell: Then people aren’t, like, clicking it here, thinking it’s, like, spam.
90 00:19:20.690 ⇒ 00:19:21.650 Luke Scorziell: Yeah. So…
91 00:19:21.890 ⇒ 00:19:24.989 Hannah Wang: Well, let me change that.
92 00:19:24.990 ⇒ 00:19:27.740 Luke Scorziell: Maybe we could do that. I mean, the other option is just to test, like.
93 00:19:29.120 ⇒ 00:19:33.529 Luke Scorziell: We send half of the emails with the link and half of that, and see what gets more.
94 00:19:34.860 ⇒ 00:19:36.310 Luke Scorziell: replies.
95 00:19:38.070 ⇒ 00:19:40.619 Hannah Wang: Or we can just ask if Rico knows first.
96 00:19:40.620 ⇒ 00:19:41.140 Luke Scorziell: Yeah.
97 00:19:53.090 ⇒ 00:19:54.583 Hannah Wang: Okay. Hmm…
98 00:20:37.670 ⇒ 00:20:41.759 Hannah Wang: I can’t English, what’s, like, another phrase similar to feel free?
99 00:20:43.180 ⇒ 00:20:43.720 Luke Scorziell: I don’t know.
100 00:20:43.720 ⇒ 00:20:47.210 Hannah Wang: You’re welcome to. Okay, I’m up here.
101 00:20:52.140 ⇒ 00:20:53.580 Luke Scorziell: I wouldn’t be adding, like…
102 00:20:54.560 ⇒ 00:20:55.780 Hannah Wang: Yeah, change it up.
103 00:20:56.140 ⇒ 00:20:56.770 Luke Scorziell: There we go.
104 00:20:57.650 ⇒ 00:20:58.320 Hannah Wang: Okay.
105 00:21:12.970 ⇒ 00:21:13.780 Hannah Wang: Great.
106 00:21:13.900 ⇒ 00:21:15.080 Hannah Wang: Let me copy that.
107 00:21:16.430 ⇒ 00:21:22.480 Hannah Wang: And then for LinkedIn, since these are all cold,
108 00:21:22.850 ⇒ 00:21:34.829 Hannah Wang: outreaches. I’m just thinking, I… I can literally just manually send a connection message. Like, I don’t… I don’t mind doing that, instead of having to figure out, hey, reach.
109 00:21:35.000 ⇒ 00:21:44.470 Hannah Wang: Cause it’s only, like, I think it’s, like, 50. It’ll… I don’t mind at all. So… Okay.
110 00:21:44.470 ⇒ 00:21:46.040 Luke Scorziell: Yeah, let’s go for that, Ben.
111 00:21:46.040 ⇒ 00:21:48.010 Hannah Wang: I’ll do that, yeah.
112 00:21:48.180 ⇒ 00:22:06.610 Hannah Wang: And then later we can figure out, hey, Rach, maybe with Utah or something, if he knows how to do it. And then I think, last thing that would be helpful for both me and Rico is just to clarify which color in the spreadsheet corresponds to the persona.
113 00:22:07.090 ⇒ 00:22:11.180 Hannah Wang: So… Here, I could pull up the…
114 00:22:11.370 ⇒ 00:22:14.870 Hannah Wang: It’s called, Brain Forge X Mother Duck.
115 00:22:15.020 ⇒ 00:22:16.350 Hannah Wang: Partnership Hub.
116 00:22:24.180 ⇒ 00:22:30.910 Luke Scorziell: Okay, so… These are the… Sounds good.
117 00:22:34.150 ⇒ 00:22:36.600 Hannah Wang: Yellow is accidental.
118 00:22:37.550 ⇒ 00:22:40.949 Luke Scorziell: No, I’m sorry, Yellow is Director of IT.
119 00:22:41.100 ⇒ 00:22:42.550 Luke Scorziell: Okay. And then…
120 00:22:47.990 ⇒ 00:22:55.979 Luke Scorziell: VP of Operations… Data engineer… And then we didn’t really have any finance people.
121 00:22:56.200 ⇒ 00:23:01.459 Luke Scorziell: But they would also be the accidental data person. So these… these can be the same color, I guess.
122 00:23:01.780 ⇒ 00:23:04.010 Luke Scorziell: Since we don’t really have different messaging for them.
123 00:23:04.780 ⇒ 00:23:05.640 Luke Scorziell: So…
124 00:23:08.060 ⇒ 00:23:09.540 Hannah Wang: Yellow and blue.
125 00:23:11.210 ⇒ 00:23:13.209 Luke Scorziell: Oh, no, it’s the wrong colors.
126 00:23:13.520 ⇒ 00:23:15.730 Hannah Wang: That’s okay. I’ll fix it later.
127 00:23:16.030 ⇒ 00:23:19.800 Luke Scorziell: Just so I was saying, cause the… UCLA.
128 00:23:20.610 ⇒ 00:23:22.349 Hannah Wang: Oh, let’s go.
129 00:23:23.290 ⇒ 00:23:25.480 Hannah Wang: Oh my god, blue.
130 00:23:26.720 ⇒ 00:23:27.280 Luke Scorziell: Okay.
131 00:23:28.420 ⇒ 00:23:34.189 Hannah Wang: And then in the email one…
132 00:23:35.670 ⇒ 00:23:42.479 Hannah Wang: Are these all data? Like, saw you were in ops, finance, or data. These are…
133 00:23:44.870 ⇒ 00:23:48.320 Hannah Wang: Oh, ops and data. Oh, okay, gotcha, gotcha.
134 00:23:48.530 ⇒ 00:23:54.349 Luke Scorziell: Yeah, so, like, if it’s, like, Victorf, or, sorry, Nancy.
135 00:23:54.780 ⇒ 00:23:57.130 Luke Scorziell: Then we would say, like, hey, I saw you were in ops.
136 00:23:57.650 ⇒ 00:24:00.900 Luke Scorziell: Got it. I feel like we could say, like, at. I don’t know if… at.
137 00:24:03.990 ⇒ 00:24:05.700 Luke Scorziell: I can’t say company.
138 00:24:17.130 ⇒ 00:24:23.900 Luke Scorziell: Saw you in ops at a company and thought you’d be… Oh, interested, mountain.
139 00:24:25.180 ⇒ 00:24:27.720 Luke Scorziell: Interested in the discussion we’re hosting.
140 00:24:31.320 ⇒ 00:24:37.090 Luke Scorziell: Sorry, this is… this is why it’s hard for me to give you guys messaging that, because every time I look at it, I think of how it could be better.
141 00:24:37.380 ⇒ 00:24:39.690 Luke Scorziell: I’d be interested in a discussion.
142 00:24:40.160 ⇒ 00:24:42.940 Luke Scorziell: Or… Accidental.
143 00:24:43.590 ⇒ 00:24:44.690 Luke Scorziell: Beta.
144 00:24:44.960 ⇒ 00:24:45.830 Luke Scorziell: People.
145 00:25:05.880 ⇒ 00:25:06.790 Luke Scorziell: Virginia.
146 00:25:21.840 ⇒ 00:25:23.120 Luke Scorziell: I’m recording.
147 00:26:20.840 ⇒ 00:26:22.120 Luke Scorziell: There we go.
148 00:26:27.110 ⇒ 00:26:28.090 Rico Rejoso: Hey, guys.
149 00:26:29.670 ⇒ 00:26:36.760 Hannah Wang: Hey, thanks for hopping on. We’re just finishing up the messaging, and then I’ll give you… or we can give you more.
150 00:26:36.970 ⇒ 00:26:38.170 Hannah Wang: direction.
151 00:26:38.410 ⇒ 00:26:39.530 Hannah Wang: Nope.
152 00:26:46.270 ⇒ 00:26:53.299 Hannah Wang: Yeah, but for this one, I feel like we still need to set up 3 different sequences, because…
153 00:26:54.170 ⇒ 00:27:00.335 Hannah Wang: Well, actually, I don’t really know how instantly works, but… Like…
154 00:27:01.460 ⇒ 00:27:05.770 Hannah Wang: The yellow people is gonna be this message right here.
155 00:27:06.100 ⇒ 00:27:16.799 Hannah Wang: And then, blue is the accidental data person, but, the first trunk is…
156 00:27:17.450 ⇒ 00:27:21.529 Hannah Wang: Everyone in ops, and the second one is everyone in engineering.
157 00:27:21.630 ⇒ 00:27:27.470 Hannah Wang: So, in the messaging, you would probably need to do two separate chunks. Like, saw you were in…
158 00:27:27.720 ⇒ 00:27:34.020 Hannah Wang: Ops for this chunk, and then saw you were in data for this chunk.
159 00:27:34.200 ⇒ 00:27:36.869 Hannah Wang: I don’t know if that’s possible.
160 00:27:37.090 ⇒ 00:27:38.420 Hannah Wang: To do easily.
161 00:27:43.340 ⇒ 00:27:47.049 Rico Rejoso: So, in Accidental DataPerson, we have two operations in data, right?
162 00:27:48.290 ⇒ 00:27:54.519 Hannah Wang: Yeah, I guess, like, the accidental branches off into data… or ops, sorry, and then data.
163 00:27:54.670 ⇒ 00:27:57.490 Hannah Wang: So, the messaging would be different.
164 00:27:58.970 ⇒ 00:28:00.809 Luke Scorziell: I mean, it’s just… yeah.
165 00:28:12.180 ⇒ 00:28:17.790 Rico Rejoso: Not sure, but I guess we have to put in 3 sequences. That’s for IT, for…
166 00:28:18.240 ⇒ 00:28:22.549 Rico Rejoso: Accidental data person, data, and operations, I guess.
167 00:28:26.080 ⇒ 00:28:28.430 Luke Scorziell: Yeah, there’s a… sorry, go for it.
168 00:28:29.230 ⇒ 00:28:33.020 Rico Rejoso: And for the rest of the folks here that are not highlighted.
169 00:28:35.560 ⇒ 00:28:36.589 Hannah Wang: Ignore them.
170 00:28:37.440 ⇒ 00:28:38.030 Rico Rejoso: Okay.
171 00:28:39.260 ⇒ 00:28:39.970 Hannah Wang: I think.
172 00:28:41.480 ⇒ 00:28:42.310 Luke Scorziell: Hmm.
173 00:28:50.470 ⇒ 00:28:57.840 Luke Scorziell: I mean, Senior VP of Operations… wait, why did we leave these here? Was there a reason for that, or just, they didn’t really fit perfectly?
174 00:28:59.020 ⇒ 00:29:07.089 Hannah Wang: These were the ones that were left over from you, so I didn’t know if there was, like, a reason that you left them out, but we can move them.
175 00:29:07.090 ⇒ 00:29:07.600 Luke Scorziell: Yeah.
176 00:29:08.670 ⇒ 00:29:09.440 Luke Scorziell: It’s not.
177 00:29:10.860 ⇒ 00:29:12.350 Luke Scorziell: Yeah, I’m sorry.
178 00:29:32.670 ⇒ 00:29:36.940 Luke Scorziell: This guy is probably the accidental data person.
179 00:29:37.790 ⇒ 00:29:39.390 Luke Scorziell: Just doing operations in.
180 00:29:39.690 ⇒ 00:29:40.610 Hannah Wang: Snap.
181 00:29:40.610 ⇒ 00:29:41.670 Luke Scorziell: Hang on stuff.
182 00:29:45.200 ⇒ 00:29:46.330 Luke Scorziell: Oh, okay.
183 00:29:58.470 ⇒ 00:30:02.020 Luke Scorziell: Okay, so, yeah, this is good to go, I think.
184 00:30:03.720 ⇒ 00:30:09.460 Hannah Wang: Oh, and then one thing, Rico, I don’t know if Ryan… Mentioned this to you, but…
185 00:30:09.740 ⇒ 00:30:17.140 Hannah Wang: I remember he said something about, like, hyperlink… if we hyperlink, Or, and for…
186 00:30:17.530 ⇒ 00:30:21.830 Hannah Wang: Yeah, is it just hyperlink, or is it… can we, like, link
187 00:30:22.790 ⇒ 00:30:25.159 Hannah Wang: Like, can we not hyperlink it?
188 00:30:25.500 ⇒ 00:30:32.599 Hannah Wang: Sorry, I can’t English. You know what I’m trying to say? Like, even if we don’t hyperlink it, will it go to spam?
189 00:30:33.560 ⇒ 00:30:40.759 Hannah Wang: if we just spell out the entire URL, like, if you look at email number 1, we just pasted the Luma link.
190 00:30:41.720 ⇒ 00:30:43.559 Hannah Wang: Would that still go to spam?
191 00:30:44.360 ⇒ 00:30:45.790 Rico Rejoso: I believe so, yeah.
192 00:30:46.090 ⇒ 00:30:50.040 Rico Rejoso: Does he mention any link that is associated in the first email will go to spam.
193 00:30:50.980 ⇒ 00:30:52.320 Hannah Wang: Hmm, okay.
194 00:30:52.580 ⇒ 00:30:57.600 Hannah Wang: Yeah, I guess, Luke, that’s kind of the dilemma we have.
195 00:30:57.910 ⇒ 00:31:02.270 Hannah Wang: And I think that’s why Ryan did, reply, and I’ll give you the link.
196 00:31:03.380 ⇒ 00:31:07.780 Luke Scorziell: It always… wait, Rico, it always goes to spam? How… What is the…
197 00:31:08.870 ⇒ 00:31:11.659 Luke Scorziell: Yeah, could you maybe give me more context into that?
198 00:31:12.750 ⇒ 00:31:15.739 Luke Scorziell: Just if we’re sending it through, like, HeyReach?
199 00:31:17.340 ⇒ 00:31:18.480 Luke Scorziell: Or instantly, sorry.
200 00:31:18.790 ⇒ 00:31:19.980 Rico Rejoso: Infinity, yeah.
201 00:31:23.340 ⇒ 00:31:24.970 Rico Rejoso: Shay, we… I haven’t…
202 00:31:25.560 ⇒ 00:31:31.449 Rico Rejoso: But he just mentioned it to me when I was setting up sequences for Blood Out, and…
203 00:31:31.610 ⇒ 00:31:42.000 Rico Rejoso: He mentioned that with the email sequencing or messaging, make sure that we don’t have any, links to it. We can add it to the second one once they notice the first one.
204 00:31:43.780 ⇒ 00:31:46.140 Rico Rejoso: It is just to avoid, you know,
205 00:31:46.600 ⇒ 00:31:50.260 Rico Rejoso: The first email, to go through spam folder.
206 00:31:52.820 ⇒ 00:31:53.450 Luke Scorziell: Okay.
207 00:32:00.210 ⇒ 00:32:07.810 Luke Scorziell: And since we’re already splitting these in two, can we just include the link in this, like… oh, okay, let’s… yeah, we can just send it without the link.
208 00:32:08.030 ⇒ 00:32:08.950 Luke Scorziell: I’m first.
209 00:32:09.140 ⇒ 00:32:12.339 Luke Scorziell: I guess, like, I would probably like to test between…
210 00:32:13.490 ⇒ 00:32:18.529 Luke Scorziell: them to see, because I don’t fully believe that just because it has a link, it’s gonna go to spam.
211 00:32:19.380 ⇒ 00:32:19.895 Luke Scorziell: Around
212 00:32:21.250 ⇒ 00:32:28.670 Luke Scorziell: But maybe it’s because we’re using, like, instantly. Like, if I just send someone an email with a link in it, I think it always goes spam, especially if it’s identifiable.
213 00:32:29.780 ⇒ 00:32:34.370 Hannah Wang: Yeah, it’s just because we’re using aliases and instantly, probably.
214 00:32:34.700 ⇒ 00:32:37.620 Hannah Wang: Because we’re not using his OG email.
215 00:32:39.400 ⇒ 00:32:43.380 Luke Scorziell: Okay, yeah, let’s just add the link to the second one. I’d rather just get the emails out.
216 00:32:45.200 ⇒ 00:32:48.220 Hannah Wang: We’ll probably change the messaging again.
217 00:32:48.910 ⇒ 00:32:49.480 Hannah Wang: Ugh.
218 00:32:52.180 ⇒ 00:33:02.120 Luke Scorziell: W there… Yeah, let’s just… And also, like, open spam.
219 00:33:12.560 ⇒ 00:33:17.510 Hannah Wang: It’s, like, hard to guarantee… hard to guarantee that it won’t go to spam.
220 00:33:18.270 ⇒ 00:33:22.810 Hannah Wang: It’s not always that it will, but there’s a possibility, and…
221 00:33:23.310 ⇒ 00:33:24.949 Hannah Wang: I guess we don’t want to do that.
222 00:33:28.800 ⇒ 00:33:33.949 Luke Scorziell: Okay, I think let’s not use a common… let’s not use a link shortener or a tracked link, and…
223 00:33:35.400 ⇒ 00:33:37.259 Rico Rejoso: Again, hyperlink the text.
224 00:33:38.080 ⇒ 00:33:43.469 Luke Scorziell: And not… no, let’s… don’t… don’t hyperlink the text, I would just say… just paste the link.
225 00:33:44.310 ⇒ 00:33:52.390 Luke Scorziell: And the thing, and then, I mean, assuming we don’t have a super crappy… Domain reputation on this,
226 00:33:53.010 ⇒ 00:33:57.979 Luke Scorziell: try Brainforge email, then I think we should be fine. And if no one replies.
227 00:33:58.430 ⇒ 00:34:00.790 Luke Scorziell: Then… or signs up, then we can…
228 00:34:02.070 ⇒ 00:34:07.100 Luke Scorziell: Send another one with a different subject. That, I guess.
229 00:34:09.550 ⇒ 00:34:10.469 Rico Rejoso: Okay.
230 00:34:18.679 ⇒ 00:34:20.519 Luke Scorziell: You guys still have… does that sound good?
231 00:34:21.360 ⇒ 00:34:21.929 Rico Rejoso: Yep.
232 00:34:23.230 ⇒ 00:34:24.479 Hannah Wang: Yeah, that’s fine.
233 00:34:24.739 ⇒ 00:34:26.289 Hannah Wang: Okay. Just try it out.
234 00:34:26.570 ⇒ 00:34:31.060 Luke Scorziell: Yeah, let’s do that. And if it’s… if we don’t get any replies, then we can assume that…
235 00:34:31.500 ⇒ 00:34:32.610 Luke Scorziell: We shouldn’t do that.
236 00:34:33.780 ⇒ 00:34:36.270 Luke Scorziell: But I just think that, like.
237 00:34:37.120 ⇒ 00:34:43.899 Luke Scorziell: I’m doubtful that they will go to spam, and I would assume that a lot of people won’t reply to the first email, so…
238 00:34:43.900 ⇒ 00:34:46.259 Rico Rejoso: email that I’ll be using is your email, right, Luke?
239 00:34:47.909 ⇒ 00:34:50.219 Luke Scorziell: No, we’ll be using Tom’s email.
240 00:34:50.510 ⇒ 00:34:51.739 Rico Rejoso: He doms, okay, gotcha.
241 00:34:52.810 ⇒ 00:34:53.530 Luke Scorziell: Yeah.
242 00:34:54.739 ⇒ 00:34:55.659 Luke Scorziell: So.
243 00:34:56.489 ⇒ 00:34:59.239 Hannah Wang: Yeah, so there’s 3 emails in the sequence.
244 00:34:59.689 ⇒ 00:35:10.249 Hannah Wang: or… I guess, just to clarify, like, only email 1 is different for these 3 different types of people, and then Email 2 and 3…
245 00:35:10.499 ⇒ 00:35:15.079 Hannah Wang: I try to make it generic enough that it’s the same one, so… Yeah.
246 00:35:16.929 ⇒ 00:35:17.499 Hannah Wang: Yep.
247 00:35:17.500 ⇒ 00:35:21.040 Rico Rejoso: even if it’s different. I mean, they have…
248 00:35:21.230 ⇒ 00:35:23.610 Rico Rejoso: different sequences or campaigns. I’ll be setting up…
249 00:35:23.790 ⇒ 00:35:26.989 Rico Rejoso: different campaign for this one, so I’ll be…
250 00:35:27.180 ⇒ 00:35:30.079 Rico Rejoso: It’s gonna be, Director of IT.
251 00:35:30.490 ⇒ 00:35:33.580 Rico Rejoso: Data person operation, data person data.
252 00:35:34.320 ⇒ 00:35:38.819 Hannah Wang: Yeah. Oh, and then, Lou, can you… maybe we can confirm the dates.
253 00:35:38.950 ⇒ 00:35:39.880 Hannah Wang: It’s that?
254 00:35:40.330 ⇒ 00:35:41.619 Luke Scorziell: Oh, yes, so…
255 00:35:41.620 ⇒ 00:35:42.480 Hannah Wang: Yeah, that’d be good.
256 00:35:43.440 ⇒ 00:35:46.440 Hannah Wang: And then… Right up here.
257 00:35:46.440 ⇒ 00:35:47.600 Luke Scorziell: those, you know…
258 00:35:48.260 ⇒ 00:35:50.480 Rico Rejoso: This one after 2 days.
259 00:35:52.160 ⇒ 00:35:53.540 Hannah Wang: Fri- that’s a Friday.
260 00:35:54.360 ⇒ 00:35:55.110 Hannah Wang: That’s fine.
261 00:35:55.110 ⇒ 00:35:58.859 Luke Scorziell: Friday’s… yeah, I think Friday’s fine.
262 00:35:59.560 ⇒ 00:36:04.680 Hannah Wang: And 24 is a Tuesday, but maybe we can do Monday?
263 00:36:04.970 ⇒ 00:36:06.190 Hannah Wang: Yeah, I would agree.
264 00:36:06.460 ⇒ 00:36:13.340 Luke Scorziell: Tuesday might be fine. Monday, I feel like people are just getting, like, caught up, and… Okay.
265 00:36:14.160 ⇒ 00:36:20.200 Hannah Wang: And then we don’t have any warm connections that we’re sending it to anyway, so link… you don’t need to.
266 00:36:20.200 ⇒ 00:36:20.970 Luke Scorziell: Pleasure.
267 00:36:21.170 ⇒ 00:36:24.640 Hannah Wang: And then I’ll send the connection request today.
268 00:36:26.020 ⇒ 00:36:27.080 Hannah Wang: Okay.
269 00:36:27.930 ⇒ 00:36:28.790 Hannah Wang: Yeah.
270 00:36:29.830 ⇒ 00:36:30.600 Luke Scorziell: Great.
271 00:36:31.020 ⇒ 00:36:38.060 Luke Scorziell: I think that’s all good then. Thank you both. Are there any other kind of things that you would flag, Hannah?
272 00:36:38.530 ⇒ 00:36:43.550 Hannah Wang: Let me… let me take a look at the doc… the…
273 00:36:44.020 ⇒ 00:36:51.329 Rico Rejoso: I’ll be setting up only in… I mean, I’ll set up instantly, right? How about for the LinkedIn messages?
274 00:36:51.350 ⇒ 00:36:56.310 Luke Scorziell: Yeah, Hannah’s just gonna do that manually for now, and then we can figure out how to reach later.
275 00:36:56.950 ⇒ 00:36:58.560 Rico Rejoso: Okay, alright, gotcha.
276 00:36:58.920 ⇒ 00:37:04.269 Hannah Wang: Can you help me take a look at the message for cold outreach? Let’s scroll down.
277 00:37:08.140 ⇒ 00:37:23.869 Hannah Wang: Usually, we send the connection request the day after, but I feel like… do you want me to do it today? Because the messaging I usually do is, like, I sent an email the following up here, just in case, and then I do the same thing.
278 00:37:24.480 ⇒ 00:37:27.209 Hannah Wang: Or I pitch what we’re doing.
279 00:37:30.430 ⇒ 00:37:37.119 Luke Scorziell: If you found that the next day was generally helpful, I don’t know, the last job I was in, we were trying to get people, like, day of.
280 00:37:37.440 ⇒ 00:37:40.269 Luke Scorziell: And so we would send stuff. Like, I would…
281 00:37:40.710 ⇒ 00:37:46.050 Luke Scorziell: Send them an email, send them a LinkedIn DM, and then call them at the same time.
282 00:37:46.490 ⇒ 00:37:50.650 Luke Scorziell: And, some people definitely got annoyed, but it worked, so…
283 00:37:51.140 ⇒ 00:37:58.939 Hannah Wang: I mean, I’m totally down to do that. I just… we just do the day after thing, because that’s how Ryan set up… set it up beforehand.
284 00:37:59.420 ⇒ 00:38:01.460 Luke Scorziell: Yeah, let’s just do it, let’s do it.
285 00:38:02.070 ⇒ 00:38:04.720 Luke Scorziell: Same day, and just kind of assume,
286 00:38:05.800 ⇒ 00:38:12.050 Luke Scorziell: Yeah, again, this is a lot of experimentation, so yeah, I don’t want us to get so caught up in all the, like, it has to be a certain way.
287 00:38:12.270 ⇒ 00:38:18.790 Luke Scorziell: So, okay. Yeah, let’s do that, and then…
288 00:38:20.370 ⇒ 00:38:23.610 Luke Scorziell: We can kind of just do the follow-up on the system that we have.
289 00:38:24.000 ⇒ 00:38:24.740 Luke Scorziell: So…
290 00:38:25.510 ⇒ 00:38:34.319 Hannah Wang: Okay, if you’re not too, married to the copy, I definitely need to change this, but if you trust me, I’ll just do that, so you don’t have to.
291 00:38:34.320 ⇒ 00:38:36.389 Luke Scorziell: Okay, yeah, I trust you.
292 00:38:37.570 ⇒ 00:38:47.049 Luke Scorziell: I… something that I’ve found is, like, adding, like, you at the front end of a lot of things is usually helpful, so, like.
293 00:38:47.330 ⇒ 00:38:49.740 Luke Scorziell: Wanted to see if you’d be interested, like.
294 00:38:50.170 ⇒ 00:38:55.580 Luke Scorziell: I mean, this one has some of these and stuff, so I thought it would be a valuable conversation for you.
295 00:38:56.640 ⇒ 00:39:07.389 Luke Scorziell: saw you working that, like, curious to hear if you’re doing reporting. So, I mean, it doesn’t have to be like that, but I’ve kind of just found at different points that, like, trying to say, like.
296 00:39:08.000 ⇒ 00:39:17.969 Luke Scorziell: you, does better than, like, I, because it’s like, I have this thing that I want you… want, but you is like, oh, I thought this would be valuable for you, so…
297 00:39:17.970 ⇒ 00:39:19.080 Hannah Wang: Hmm, okay.
298 00:39:19.610 ⇒ 00:39:22.029 Luke Scorziell: But, yeah, okay, I trust you on that, so…
299 00:39:22.350 ⇒ 00:39:22.840 Hannah Wang: Okay.
300 00:39:22.840 ⇒ 00:39:23.160 Luke Scorziell: Cool.
301 00:39:23.160 ⇒ 00:39:26.979 Hannah Wang: Yeah, so timing doesn’t matter, so Rico, just whenever you can get that.
302 00:39:27.310 ⇒ 00:39:32.850 Hannah Wang: started, that’s fine, and then I’ll work on… I’ll probably do this right after the call.
303 00:39:33.140 ⇒ 00:39:36.949 Hannah Wang: And then have everything sent by end of… end of day.
304 00:39:37.560 ⇒ 00:39:38.110 Luke Scorziell: Great.
305 00:39:39.460 ⇒ 00:39:45.760 Luke Scorziell: Yeah, I think, Rico, probably, if we can get them sent soon, that would be ideal, just because of the…
306 00:39:45.760 ⇒ 00:39:47.660 Rico Rejoso: Mark it in after this. Okay.
307 00:39:48.320 ⇒ 00:39:49.030 Luke Scorziell: Great.
308 00:39:49.370 ⇒ 00:39:50.659 Luke Scorziell: Thank you, guys.
309 00:39:50.660 ⇒ 00:39:52.650 Hannah Wang: Alright, thanks guys.
310 00:39:53.550 ⇒ 00:39:54.720 Luke Scorziell: Alright, bye.
311 00:39:54.720 ⇒ 00:39:55.370 Hannah Wang: Right.