Meeting Title: GTM Planning + Kickoff Date: 2026-02-16 Meeting participants: Luke Scorziell, Ryan Brosas, Hannah Wang, Rico Rejoso, Sheshu Chandrasekar, Robert Tseng
WEBVTT
1 00:00:02.970 ⇒ 00:00:04.860 Luke Scorziell: Thinking about automation and
2 00:00:36.750 ⇒ 00:00:38.390 Luke Scorziell: Hey, Ryan, how’s it going?
3 00:00:50.720 ⇒ 00:00:53.460 Ryan Brosas: Hey, doing well, sorry.
4 00:00:53.870 ⇒ 00:00:54.840 Ryan Brosas: Sweeted.
5 00:00:55.560 ⇒ 00:00:56.530 Luke Scorziell: Hey, Hannah.
6 00:00:58.480 ⇒ 00:01:02.770 Hannah Wang: A… How’s the rain over there?
7 00:01:03.690 ⇒ 00:01:06.859 Luke Scorziell: It was good. I kinda… I don’t know about you, I kinda like the rain.
8 00:01:08.010 ⇒ 00:01:13.290 Hannah Wang: I don’t know if you got the flash flood warning, but other than that, I like it too.
9 00:01:13.290 ⇒ 00:01:16.189 Luke Scorziell: I, like, never believe, or I just… I find that.
10 00:01:16.190 ⇒ 00:01:17.860 Hannah Wang: Ignore it. Yeah.
11 00:01:18.910 ⇒ 00:01:23.340 Luke Scorziell: It’ll be like, I got a flash flood warning, like, Couple days ago.
12 00:01:23.470 ⇒ 00:01:25.560 Luke Scorziell: Maybe that… maybe it was, like, preemptive?
13 00:01:26.170 ⇒ 00:01:27.660 Luke Scorziell: I was like, why?
14 00:01:29.210 ⇒ 00:01:30.009 Luke Scorziell: I don’t know.
15 00:01:30.410 ⇒ 00:01:31.290 Luke Scorziell: Oh.
16 00:01:32.570 ⇒ 00:01:34.470 Luke Scorziell: It’s raining pretty hard over there, too.
17 00:01:35.410 ⇒ 00:01:42.770 Hannah Wang: Yeah, like, an hour ago, it was pouring. It mellowed out a little bit now, but… Yeah, it’s strange.
18 00:01:42.770 ⇒ 00:01:43.430 Luke Scorziell: item.
19 00:01:47.020 ⇒ 00:01:47.790 Luke Scorziell: Oh.
20 00:01:48.500 ⇒ 00:01:49.890 Luke Scorziell: You guys have a good weekend?
21 00:01:52.620 ⇒ 00:02:03.630 Hannah Wang: Yeah, I… I’m so tired. I did, like, content slash BTS for two weddings on Saturday.
22 00:02:03.630 ⇒ 00:02:05.260 Luke Scorziell: Oh, really? Oh my gosh.
23 00:02:05.720 ⇒ 00:02:13.590 Hannah Wang: Yeah, it was like… I worked with this lead… I second shot for this lead photographer, and…
24 00:02:13.990 ⇒ 00:02:20.720 Hannah Wang: She wanted someone more experienced for these two weddings, but she was like, you can come and help me with content.
25 00:02:21.070 ⇒ 00:02:23.670 Hannah Wang: So I…
26 00:02:23.860 ⇒ 00:02:36.180 Hannah Wang: I heard Eric drive me down to San Diego on Saturday. That was the first wedding. And then we stayed the night there, and then we drove to Temecula.
27 00:02:37.140 ⇒ 00:02:38.590 Hannah Wang: On Sunday.
28 00:02:39.230 ⇒ 00:02:41.170 Hannah Wang: And that was 8 hours.
29 00:02:42.160 ⇒ 00:02:50.249 Hannah Wang: So I’m like, wow, my body’s not used to doing this anymore. My stamina is, like, so low, but…
30 00:02:50.540 ⇒ 00:02:55.909 Hannah Wang: It was good. It’s… I miss shooting. I don’t have a lot of…
31 00:02:56.610 ⇒ 00:03:01.820 Hannah Wang: opportunities right now, because I’m not, like, actively… I don’t have the energy to look for them.
32 00:03:02.210 ⇒ 00:03:03.070 Hannah Wang: But…
33 00:03:03.790 ⇒ 00:03:10.359 Hannah Wang: Yeah, that was… man, I don’t know how I survived, but I did somehow, so…
34 00:03:10.360 ⇒ 00:03:12.540 Luke Scorziell: Yeah, it’s stronger than you think.
35 00:03:13.200 ⇒ 00:03:14.010 Hannah Wang: Yeah.
36 00:03:15.360 ⇒ 00:03:18.919 Hannah Wang: Well, it’s the adrenaline. You just kind of have to…
37 00:03:19.570 ⇒ 00:03:20.370 Luke Scorziell: It’s tough, yeah.
38 00:03:20.370 ⇒ 00:03:27.080 Hannah Wang: We have to do it on a wedding day, it’s… Yeah, you just… It’s crazy, yeah.
39 00:03:27.390 ⇒ 00:03:29.460 Luke Scorziell: Yeah, no, that makes sense.
40 00:03:29.840 ⇒ 00:03:34.500 Hannah Wang: Yeah. How was your weekend? Did you end up doing the…
41 00:03:34.730 ⇒ 00:03:35.690 Luke Scorziell: Oh, yeah.
42 00:03:36.320 ⇒ 00:03:38.680 Luke Scorziell: Actually, we did, we did do it. It was really funny.
43 00:03:38.680 ⇒ 00:03:39.410 Hannah Wang: Nice.
44 00:03:39.930 ⇒ 00:03:43.789 Luke Scorziell: Let me see if I can get a photo.
45 00:03:44.680 ⇒ 00:03:45.900 Luke Scorziell: I was like…
46 00:03:47.650 ⇒ 00:03:52.529 Luke Scorziell: I don’t know. I was like, I feel like mine’s gonna be, like, okay, or, like, good.
47 00:03:53.430 ⇒ 00:03:59.140 Luke Scorziell: And then… It was just like… So bad.
48 00:04:02.240 ⇒ 00:04:06.880 Hannah Wang: That’s okay. It’s hard to paint faces, I feel like.
49 00:04:07.040 ⇒ 00:04:07.989 Hannah Wang: It’s not easy.
50 00:04:07.990 ⇒ 00:04:09.490 Luke Scorziell: Yeah, hers was good.
51 00:04:10.340 ⇒ 00:04:14.890 Hannah Wang: Well, she’s an art… she… she likes art, right? So, that’s why it was good.
52 00:04:14.890 ⇒ 00:04:20.320 Luke Scorziell: Yeah, I mean, I had art, but it was just, like, I guess maybe I never painted portraits? I don’t know.
53 00:04:20.329 ⇒ 00:04:21.129 Hannah Wang: Yeah.
54 00:04:22.370 ⇒ 00:04:23.060 Luke Scorziell: Oh.
55 00:04:25.230 ⇒ 00:04:28.209 Luke Scorziell: But yeah, thank you for the idea. Let me see if I can…
56 00:04:28.510 ⇒ 00:04:29.440 Hannah Wang: Of course.
57 00:04:32.630 ⇒ 00:04:33.520 Luke Scorziell: I’m stressed.
58 00:04:33.960 ⇒ 00:04:35.520 Luke Scorziell: I guess I can just text it to you.
59 00:04:35.910 ⇒ 00:04:37.319 Hannah Wang: Okay, yeah, I wonder.
60 00:04:37.320 ⇒ 00:04:40.660 Luke Scorziell: Put it in the fun and random, I don’t know. I don’t know.
61 00:04:41.840 ⇒ 00:04:46.310 Hannah Wang: You can post in this chat if you want.
62 00:04:50.170 ⇒ 00:04:52.990 Hannah Wang: It’s okay, you don’t have to expose yourself.
63 00:04:53.840 ⇒ 00:04:55.280 Hannah Wang: We don’t want to.
64 00:05:02.340 ⇒ 00:05:06.970 Luke Scorziell: You know, I just… Aww.
65 00:05:14.120 ⇒ 00:05:16.989 Luke Scorziell: Or I could show you guys a video, I mean, I guess while we’re waiting.
66 00:05:18.370 ⇒ 00:05:19.110 Hannah Wang: Yeah.
67 00:05:19.560 ⇒ 00:05:21.050 Hannah Wang: Hmm, let’s see it.
68 00:05:22.150 ⇒ 00:05:23.650 Luke Scorziell: Wait, okay, in that case.
69 00:05:39.250 ⇒ 00:05:46.129 Luke Scorziell: Okay, this is our Valentine’s Day painting, so we’ve been painting each other for, like, the last hour.
70 00:05:46.130 ⇒ 00:05:46.450 Hannah Wang: Yeah.
71 00:05:46.450 ⇒ 00:05:49.990 Luke Scorziell: stuff. So… We’re gonna reveal…
72 00:05:50.400 ⇒ 00:05:51.150 Hannah Wang: Oh, wow.
73 00:05:51.150 ⇒ 00:05:52.420 Luke Scorziell: Mine.
74 00:05:54.590 ⇒ 00:06:00.060 Luke Scorziell: I feel like you can only look like…
75 00:06:03.760 ⇒ 00:06:07.050 Luke Scorziell: A Russian model, maybe? I’m not sure.
76 00:06:07.270 ⇒ 00:06:08.190 Luke Scorziell: Okay.
77 00:06:09.030 ⇒ 00:06:12.320 Luke Scorziell: Yeah. This is when I realized that mine was terrible.
78 00:06:13.210 ⇒ 00:06:14.160 Luke Scorziell: Oh.
79 00:06:20.210 ⇒ 00:06:20.930 Luke Scorziell: Goodbye.
80 00:06:22.460 ⇒ 00:06:24.209 Luke Scorziell: The painting fair.
81 00:06:26.940 ⇒ 00:06:27.790 Luke Scorziell: No.
82 00:06:27.790 ⇒ 00:06:30.350 Hannah Wang: Not that bad. It’s pretty good.
83 00:06:30.350 ⇒ 00:06:32.170 Sheshu Chandrasekar: That’s not bad.
84 00:06:32.570 ⇒ 00:06:32.999 Luke Scorziell: I don’t know…
85 00:06:33.000 ⇒ 00:06:35.559 Hannah Wang: what Anna looks like, so I have no case.
86 00:06:35.560 ⇒ 00:06:36.600 Luke Scorziell: Here, let me…
87 00:06:40.390 ⇒ 00:06:41.130 Luke Scorziell: Huh.
88 00:06:41.760 ⇒ 00:06:44.770 Hannah Wang: Okay… Oh!
89 00:06:44.770 ⇒ 00:06:47.150 Luke Scorziell: This is her, so…
90 00:06:47.150 ⇒ 00:06:51.059 Hannah Wang: Wait, that’s not bad, that’s… that’s very good.
91 00:06:51.490 ⇒ 00:06:53.309 Luke Scorziell: I mean, yeah, it’s okay.
92 00:06:53.450 ⇒ 00:06:54.920 Hannah Wang: It’s good.
93 00:06:54.920 ⇒ 00:06:56.860 Luke Scorziell: I was kind of giving Fred a call, though.
94 00:06:59.550 ⇒ 00:07:00.500 Hannah Wang: Oh…
95 00:07:00.500 ⇒ 00:07:01.180 Luke Scorziell: Anyways.
96 00:07:01.320 ⇒ 00:07:07.410 Hannah Wang: Oh, glad… glad my… my scrolling on social media helped someone.
97 00:07:07.600 ⇒ 00:07:09.110 Hannah Wang: With their Valentine’s Day.
98 00:07:09.110 ⇒ 00:07:14.789 Luke Scorziell: She liked it. She… it was fun. It was, like, a nice activity, too, because it was just kind of relaxing.
99 00:07:15.130 ⇒ 00:07:16.060 Hannah Wang: Yeah.
100 00:07:16.060 ⇒ 00:07:16.690 Luke Scorziell: Hmm.
101 00:07:17.000 ⇒ 00:07:18.399 Luke Scorziell: So, anyways, hope…
102 00:07:18.400 ⇒ 00:07:18.750 Robert Tseng: Nice.
103 00:07:18.750 ⇒ 00:07:19.480 Luke Scorziell: Everyone enjoy.
104 00:07:24.220 ⇒ 00:07:34.420 Robert Tseng: Sorry if I have background noise. This, I’ve been meeting with Element, our stakeholder there. She picked a spot that is just really loud and has bad Wi-Fi, so it was…
105 00:07:34.710 ⇒ 00:07:39.250 Robert Tseng: Yeah, I’ve kind of just at the mercy of my hotspot.
106 00:07:40.950 ⇒ 00:07:41.600 Luke Scorziell: No.
107 00:07:42.030 ⇒ 00:07:43.079 Luke Scorziell: Let me turn off my…
108 00:07:47.800 ⇒ 00:07:50.899 Robert Tseng: I… can it… can anybody… can anybody hear me?
109 00:07:52.460 ⇒ 00:07:53.440 Luke Scorziell: We can hear you now.
110 00:07:54.270 ⇒ 00:08:00.779 Robert Tseng: Oh, dear. Was I… You didn’t hear anything I just said in the past, like, minute?
111 00:08:01.050 ⇒ 00:08:06.500 Luke Scorziell: We heard that you said you had a bad… bad Wi-Fi, and are in a crowded, busy place.
112 00:08:06.810 ⇒ 00:08:07.540 Luke Scorziell: Oh, okay.
113 00:08:07.540 ⇒ 00:08:08.240 Robert Tseng: That’s…
114 00:08:08.240 ⇒ 00:08:09.909 Luke Scorziell: Bits and pieces of other things.
115 00:08:10.450 ⇒ 00:08:14.979 Robert Tseng: Here. Okay. Well, like I said, I’m… or, I was trying to say.
116 00:08:17.340 ⇒ 00:08:28.810 Robert Tseng: Yeah, the Wi-Fi here is not great. I’m just gonna do my best. If it’s too choppy or whatever, just let me know, and well, I mean, I’m gonna send it early.
117 00:08:30.760 ⇒ 00:08:31.700 Robert Tseng: Okay. Okay.
118 00:08:32.049 ⇒ 00:08:36.730 Robert Tseng: Cool. Well, I’m… Trying to,
119 00:08:44.049 ⇒ 00:08:52.639 Robert Tseng: I won’t be able to share a screen via Zoom, so I’ll probably have everyone just pull it up for themselves. But I guess we’ll kind of run through
120 00:08:53.000 ⇒ 00:08:56.679 Robert Tseng: just, like, an overall framing for the past week.
121 00:08:57.520 ⇒ 00:09:06.560 Robert Tseng: Yeah, I think overall, like, last week, yeah, booked a bunch of calls, we closed a deal last week, which was great, some new clients started this week.
122 00:09:06.820 ⇒ 00:09:17.359 Robert Tseng: And… Yeah, I think just, like, different observations, I think we got some more clarity on…
123 00:09:18.100 ⇒ 00:09:23.970 Robert Tseng: just keeping pace with… on the marketing side, I feel like we’re,
124 00:09:24.340 ⇒ 00:09:33.799 Robert Tseng: Yeah, we hit two campaigns, like I said, last week, and we kept up, kind of our velocity on the content side, so I feel like that’s in a better place now.
125 00:09:35.450 ⇒ 00:09:43.989 Robert Tseng: Yeah, then I’m just, like, kind of transitioning to the actual WBR sheet now, and I’m looking through it. It says we had about 9 meetings booked.
126 00:09:44.810 ⇒ 00:09:50.400 Robert Tseng: Yeah, I feel like that feels right. I felt like it was around 10, so I think that… that feels… that feels about right.
127 00:09:50.890 ⇒ 00:09:56.510 Robert Tseng: Discovery calls, yeah, I think those numbers are up as well.
128 00:09:57.460 ⇒ 00:10:09.659 Robert Tseng: I feel like it’s even missing, one more, but, at least for mine. I can’t edit a doc right now, since I’m in offline mode. But, yeah, I would say it’s, like, 5 or 6 discovery calls.
129 00:10:09.750 ⇒ 00:10:22.189 Robert Tseng: And then, as far as new SQL pipeline added, I think 30K feels low. So, yeah, I feel like that’s something that hasn’t been great. I think when I don’t ask to…
130 00:10:22.940 ⇒ 00:10:32.320 Robert Tseng: because I’ve just been logging… logging deals myself in HubSpot, I feel like they’re not really coming through. So, for example, like.
131 00:10:36.110 ⇒ 00:10:51.420 Robert Tseng: Yeah, well, two more disco calls that got scheduled this week, they’re… I don’t feel like they showed up in the SQL pipeline numbers. Like, I feel like they should be higher than 30K. I would… I would guess it’s probably closer to 90K to 100K, so I’d probably double-click on that and go back to,
132 00:10:51.420 ⇒ 00:11:05.729 Robert Tseng: revisiting, like, what got dropped there. So Ryan, if you could just add, like, a note, let me know, like, what your 30K is, and then I might have to just go in and help you, kind of, figure out, like, why it didn’t come through, so that number feels low to me.
133 00:11:06.140 ⇒ 00:11:10.080 Robert Tseng: Can you guys still hear me?
134 00:11:10.760 ⇒ 00:11:11.320 Luke Scorziell: Yep.
135 00:11:12.260 ⇒ 00:11:21.509 Robert Tseng: Great. Yeah. On the MCUL side, if that number is still around 30, I’m just curious.
136 00:11:21.940 ⇒ 00:11:23.860 Robert Tseng: Kind of what… which accounted for that?
137 00:11:24.840 ⇒ 00:11:33.010 Robert Tseng: Or, like, which lead is that? I expected the number to also be higher, too, based on, kind of, what we were saying, from this last week of effort.
138 00:11:35.700 ⇒ 00:11:37.129 Robert Tseng: Which one was that again?
139 00:11:37.210 ⇒ 00:11:37.940 Luke Scorziell: But I’m guessing.
140 00:11:37.940 ⇒ 00:11:40.409 Robert Tseng: MQL? Yeah, MQL added.
141 00:11:42.180 ⇒ 00:11:46.800 Robert Tseng: Because that, to me, signal that we had one lead added this past week.
142 00:11:51.750 ⇒ 00:11:53.070 Luke Scorziell: I think we have 5?
143 00:11:54.790 ⇒ 00:11:59.089 Luke Scorziell: Or… Ryan, can you speak to that?
144 00:11:59.330 ⇒ 00:12:12.270 Ryan Brosas: Yeah, yeah, we have 5, that is, like, Diana Lam, Luke, side is Steve, Devon, Devine, Nima, Visa, and, Jake, Mini. I think,
145 00:12:12.530 ⇒ 00:12:20.330 Ryan Brosas: For Tom, I’m not sure if that is, like, on, like, a solid and fuel, but we added Rani Moru Gessen.
146 00:12:25.600 ⇒ 00:12:37.529 Robert Tseng: Yeah, someone actually wanted to just share their screen and walk me through this, because, like, maybe my offline sheet is just not showing the outdated numbers, but I’m seeing 30K, and I’m not seeing 5 leads.
147 00:12:38.740 ⇒ 00:12:39.550 Luke Scorziell: Can you see mine?
148 00:12:40.190 ⇒ 00:12:41.320 Robert Tseng: Yeah, I can see yours.
149 00:12:43.080 ⇒ 00:12:45.119 Luke Scorziell: Okay, so 5…
150 00:12:47.350 ⇒ 00:12:51.860 Robert Tseng: I guess I’m… oh, I’m still in the… in the top section of core metrics. I haven’t even moved down.
151 00:12:53.730 ⇒ 00:12:54.770 Luke Scorziell: Hold on…
152 00:12:57.060 ⇒ 00:13:03.199 Robert Tseng: Yeah, doesn’t that number… oh, that number got exchanged to 150. Okay, great. Yeah, I mean, that… that feels…
153 00:13:03.500 ⇒ 00:13:12.410 Robert Tseng: That feels closer to me, to what I was… what I thought. And then, yeah, I think the SPL pipeline number is low, and then…
154 00:13:12.580 ⇒ 00:13:20.480 Robert Tseng: partner SQL pipeline, or, sorry, Partners SQL. Is it Acting Hero?
155 00:13:20.710 ⇒ 00:13:21.970 Robert Tseng: I…
156 00:13:22.220 ⇒ 00:13:37.569 Robert Tseng: Well, I guess that number will be much higher next week because of the new account list that we got from Snowflake. So, I’m okay if that was zero, but I… I mean, I’m sort of… I’m surprised that we didn’t… that we haven’t added anything from the partner side this past week.
157 00:13:42.070 ⇒ 00:13:50.519 Robert Tseng: Okay, well, Utop’s not on this call, so I can’t confirm with him, but that gut check, the new SQL and new partner SQL numbers, they both feel wrong with me.
158 00:13:50.730 ⇒ 00:13:57.679 Robert Tseng: Proposal sent, the number is 3. Yeah, it was supposed to be 5, but I didn’t end up getting around to sending the last 2, so…
159 00:13:57.820 ⇒ 00:14:02.999 Robert Tseng: LE and new version proposals will kind of go out for the next week instead, which is fine.
160 00:14:04.670 ⇒ 00:14:05.510 Robert Tseng: Okay.
161 00:14:05.730 ⇒ 00:14:11.829 Robert Tseng: Cool, then let’s move into the sales inputs, like, let me help me understand this a bit more.
162 00:14:11.960 ⇒ 00:14:12.700 Robert Tseng: I’m looking.
163 00:14:12.700 ⇒ 00:14:19.469 Luke Scorziell: Can we just change SQL to the number of… isn’t it just discovery calls times 30K, or no?
164 00:14:20.290 ⇒ 00:14:27.860 Robert Tseng: No, I don’t think so. I actually think it should be… yeah, they’re not the same, because not every SQL ends up becoming a discovery call.
165 00:14:29.090 ⇒ 00:14:29.870 Luke Scorziell: Oh, okay.
166 00:14:30.340 ⇒ 00:14:33.340 Luke Scorziell: So it’d be more, like, meetings booked times?
167 00:14:35.170 ⇒ 00:14:38.850 Robert Tseng: No, I actually think it’s not necessarily meetings booked either.
168 00:14:40.060 ⇒ 00:14:46.250 Robert Tseng: Yeah, because the meetings book could be with old… could be with old, leads as well.
169 00:14:46.650 ⇒ 00:14:47.460 Luke Scorziell: Oh.
170 00:14:48.910 ⇒ 00:14:49.660 Robert Tseng: Yeah.
171 00:14:50.340 ⇒ 00:14:54.140 Robert Tseng: I think, like, pipeline is really just…
172 00:14:54.850 ⇒ 00:14:55.900 Luke Scorziell: Like, who’s in the…
173 00:14:56.180 ⇒ 00:15:02.369 Robert Tseng: I think… Yeah, it’s, like, net new opportunities.
174 00:15:02.970 ⇒ 00:15:10.229 Robert Tseng: The meetings booked and discovery calls, to me, are more signals of, like, are we actually taking… are we taking action against, like, our pipeline?
175 00:15:11.230 ⇒ 00:15:15.280 Luke Scorziell: Because if we have a run for this problem, but if it’s, like.
176 00:15:15.280 ⇒ 00:15:19.729 Robert Tseng: new SQL pipeline is, like, 300K, and we’re…
177 00:15:20.040 ⇒ 00:15:33.939 Robert Tseng: and our meetings booked with, like, 5, then that, to me, would signal to me that we added all these leads, and we’re not booking meetings. So, like, what’s… that’s not the problem, if we’re not, taking action for most leads.
178 00:15:35.740 ⇒ 00:15:38.340 Robert Tseng: So I think, I think they do measure separate things, yeah.
179 00:15:39.100 ⇒ 00:15:42.360 Luke Scorziell: Got it, okay, that makes sense. Yeah.
180 00:15:44.890 ⇒ 00:16:00.019 Robert Tseng: Okay, moving into active SQL. So, yeah, stays in the current deal stage, that just keeps getting longer, because, yeah, I just… I haven’t been pushing on nurturing, I’ve just not had the time to. I know that’s a clear gap.
181 00:16:00.220 ⇒ 00:16:15.409 Robert Tseng: from our side, like, I probably need some assistance. I might… yeah. I know we’re… I’m still trying to launch two campaigns this week, but I might try to get Rico more involved in helping with these recurring sequences as well. Otherwise, that number’s gonna keep going up.
182 00:16:15.900 ⇒ 00:16:21.840 Robert Tseng: Yeah, and then, as far as, like.
183 00:16:23.040 ⇒ 00:16:28.530 Robert Tseng: kind of the SQL breakdown. Partner SQL is, like, about 40%.
184 00:16:28.940 ⇒ 00:16:33.959 Robert Tseng: Delivery accuracy goes about self, self-outbound is about 20%.
185 00:16:34.510 ⇒ 00:16:39.930 Robert Tseng: Yeah, I mean, obviously, or you guys know the targets, I think partners should be around 50%.
186 00:16:39.990 ⇒ 00:16:43.750 Robert Tseng: Sales should be… self-outbound should be around 20%.
187 00:16:43.790 ⇒ 00:17:02.599 Robert Tseng: And then the rest should be from MQL. Like, I would say partner referral delivery combined together should be about 50%. So, obviously we just not really have… MQL’s not starting with SQL yet, so that’s still about zero, but that’s just a good kind of active lead portfolio check of, like.
188 00:17:02.600 ⇒ 00:17:13.100 Robert Tseng: where we’re at. So, yeah, I think, to me, that signals… I don’t really think pushing more sales outbound campaigns is really the focus. Like, I want to maintain the two that we have, like, two per week.
189 00:17:13.119 ⇒ 00:17:16.050 Robert Tseng: I’m not gonna try to double that number.
190 00:17:16.099 ⇒ 00:17:18.930 Robert Tseng: But, yeah, I think still trying to…
191 00:17:19.130 ⇒ 00:17:31.020 Robert Tseng: convert MQL to SQL, and then, yeah, keep trying to drive partner… partner SQL up. I think that’s… that’s, that’s kind of what’s off… off…
192 00:17:34.170 ⇒ 00:17:48.260 Robert Tseng: ICP conversations, it’s fine. I don’t think we’ve really actively had a conversation about, how what we’re learning from the calls that we’re taking is informing our ICP. I think we’ve just kind of been running at the ones that we have, so…
193 00:17:48.260 ⇒ 00:17:56.330 Robert Tseng: I don’t really think that’s really something I’ll emphasize too much in this group, but, maybe, yeah, I guess for Luke.
194 00:17:56.360 ⇒ 00:18:08.360 Robert Tseng: if you can find time with me before our leads call, yeah, I’d like to talk about kind of updating. I’d like to revisit ICP.
195 00:18:08.360 ⇒ 00:18:19.290 Robert Tseng: Because that’s something that you will probably report out on at the end of the week. So, I just want to make sure that we… that’s always top of mind for us. We’re updating
196 00:18:19.440 ⇒ 00:18:26.060 Robert Tseng: Kind of existing ones and, you know, figuring out, like, what’s on the roadmap for us to add to as well.
197 00:18:26.650 ⇒ 00:18:27.889 Luke Scorziell: Yeah. Okay.
198 00:18:28.730 ⇒ 00:18:29.130 Robert Tseng: Yeah.
199 00:18:29.130 ⇒ 00:18:29.670 Luke Scorziell: Good.
200 00:18:30.750 ⇒ 00:18:37.619 Luke Scorziell: Yeah, I mean, I think I’m learning a couple… just the campaigns that we’ve done, too, like, the… I think…
201 00:18:37.840 ⇒ 00:18:39.950 Luke Scorziell: It’ll be interesting to see how the sales…
202 00:18:40.310 ⇒ 00:18:44.140 Luke Scorziell: Like, the E2A and the sales are the most revenue-facing.
203 00:18:44.730 ⇒ 00:18:47.859 Luke Scorziell: kind of campaigns, I guess, that we’re doing right now, and so…
204 00:18:48.230 ⇒ 00:18:53.019 Luke Scorziell: Seems like there’s some kind of, like, pressure on… on the, like, stakeholders, too.
205 00:18:53.660 ⇒ 00:19:03.509 Luke Scorziell: Yeah. Moving forward, so it’d be interesting to, like, push more on that, versus, like, the DBT stuff seems more, like, probably a passive issue, not really, like, a active issue.
206 00:19:04.000 ⇒ 00:19:04.980 Luke Scorziell: Pain point.
207 00:19:05.490 ⇒ 00:19:06.060 Robert Tseng: Yeah.
208 00:19:06.440 ⇒ 00:19:12.340 Robert Tseng: From just the two… I mean, I’ll say one thing on the DBQ one. From the two responses I’ve got…
209 00:19:12.370 ⇒ 00:19:31.309 Robert Tseng: And for people, they didn’t even become calls, but they’re just like, hey, like, the bank, nice to know, but this isn’t up to zero priority for us. So, I think it’s really one of those things where it’s not urgent until it is, and it’s really hard to, like, find the right person at the right time, because it’s…
210 00:19:31.350 ⇒ 00:19:39.589 Robert Tseng: like, people are not actively planning for, like, DBT migration, like, audits or migrations, because it’s like, yeah, it’s…
211 00:19:39.860 ⇒ 00:19:50.480 Robert Tseng: it’s… it’s not… it’s not really a revenue driver, it’s more of just… it’s not something that they strategically plan for. It’s more of like, oh, shoot, we just lost our data person, we need to go and update
212 00:19:50.750 ⇒ 00:19:53.800 Robert Tseng: We need to update our… dbt…
213 00:19:54.510 ⇒ 00:20:05.139 Robert Tseng: when you prepare it so that it’s ready for the next person, and it’s more of a reactive kind of problem they take on. That’s my gut on, like, what is… like, why we’re getting the response that we do.
214 00:20:05.900 ⇒ 00:20:15.609 Robert Tseng: So, I think we just have to… I mean, we’re either gonna have to kill… kill it the way that I killed the campaign, or find a different way to, like.
215 00:20:16.090 ⇒ 00:20:22.620 Robert Tseng: Run it when there’s actual signal for what, that the demand is there.
216 00:20:23.020 ⇒ 00:20:27.130 Robert Tseng: Even the job posting signal is not strong enough, because…
217 00:20:28.570 ⇒ 00:20:34.950 Robert Tseng: yeah, no one’s ever hiring just for dbt. It’s typically, like, one of many things, and the people that are hiring for it.
218 00:20:35.160 ⇒ 00:20:55.090 Robert Tseng: from, like, from a job, like, a recruiting perspective, they can’t… they can’t really speak to the importance of it. Like, I… I just… I don’t really think… or at least, we haven’t… this is all off of one campaign that we ran that’s probably hit about 10 to 15 people, so it’s not… not comprehensive, but I think that’s…
219 00:20:55.710 ⇒ 00:21:14.530 Robert Tseng: That’s some learning. But, yeah, I think that kind of conversation about, like, what we’re learning about ICPs from, like, the campaigns, the content that we’re putting out, that’s a conversation that, Luke, you and I should have. It’s not really with this group, because I don’t really think most of the people here are thinking about that.
220 00:21:16.670 ⇒ 00:21:17.220 Luke Scorziell: Cool.
221 00:21:18.100 ⇒ 00:21:18.630 Robert Tseng: Yeah.
222 00:21:19.090 ⇒ 00:21:29.760 Robert Tseng: Okay, cool. Do you want to kind of run through marketing, give us an update on, like, what you’re seeing, like, what’s kind of… yeah, why don’t you kind of take… kind of do what I did on the sales side, for marketing?
223 00:21:30.120 ⇒ 00:21:36.119 Luke Scorziell: Yeah, so, big push this past week, I think if we just go, like, top of funnel to…
224 00:21:36.730 ⇒ 00:21:39.399 Luke Scorziell: Like, 12 pieces of content, we…
225 00:21:39.760 ⇒ 00:21:45.110 Luke Scorziell: like, I subtly launched my account, too, as being a source of content, so now I have three.
226 00:21:46.530 ⇒ 00:22:02.320 Luke Scorziell: I guess I wasn’t really super focused, or… well, yeah, okay, we did have partners, so… I’m mostly focused on, like, partners, service, and then, like, thought leadership, and then problem or solution, like, probably fit into one of these categories, but…
227 00:22:02.580 ⇒ 00:22:05.209 Luke Scorziell: Yeah, 12 pieces of content,
228 00:22:05.690 ⇒ 00:22:11.819 Luke Scorziell: It was a lot. I guess we doubled last week’s output, and then this week we should have 10.
229 00:22:12.990 ⇒ 00:22:17.279 Luke Scorziell: From there, the external engagement,
230 00:22:18.560 ⇒ 00:22:23.330 Luke Scorziell: I guess, yeah, we did more commenting on people’s posts
231 00:22:23.460 ⇒ 00:22:30.090 Luke Scorziell: are responding to comments of people that are, working with us. And so this is, like, maybe more middle of the funnel with the…
232 00:22:30.680 ⇒ 00:22:33.960 Luke Scorziell: External engagement, like, bumping up a little.
233 00:22:34.290 ⇒ 00:22:37.189 Luke Scorziell: I guess a decent amount from what it was at the.
234 00:22:37.190 ⇒ 00:22:37.710 Robert Tseng: Yeah.
235 00:22:37.930 ⇒ 00:22:44.580 Luke Scorziell: To 76, and then… Visitor engagement.
236 00:22:45.790 ⇒ 00:22:48.080 Luke Scorziell: What is this number? The growth?
237 00:22:48.990 ⇒ 00:22:57.129 Robert Tseng: The external engagement growth percentage is just off. 19 to 76 is not a 25% jump, so something… something’s wrong there.
238 00:22:57.750 ⇒ 00:23:02.010 Luke Scorziell: I’m also confused, because… oh, this is drawing from the wrong…
239 00:23:13.550 ⇒ 00:23:17.830 Robert Tseng: Yeah, it’s okay, you can fix the formula later, but, yeah, like that, that should be fixed.
240 00:23:18.170 ⇒ 00:23:21.920 Luke Scorziell: Oh, it was a pretty significant increase, and this also seems wrong.
241 00:23:22.190 ⇒ 00:23:24.420 Luke Scorziell: Right? Yes.
242 00:23:25.260 ⇒ 00:23:32.559 Luke Scorziell: 3%. So, I think this… Ryan, did you update this with the metrics for my account, too, or is this just Robert and you Tom’s?
243 00:23:33.220 ⇒ 00:23:35.380 Ryan Brosas: Added yours as well.
244 00:23:35.940 ⇒ 00:23:40.230 Luke Scorziell: Okay, so this is, like… Well, I guess for…
245 00:23:40.390 ⇒ 00:23:46.260 Luke Scorziell: I just… I think what we were talking about last week with if we’re bumping up content by double.
246 00:23:46.540 ⇒ 00:23:50.889 Luke Scorziell: Maybe we would… Yeah. …more, so I think, like, 3 additional views doesn’t really make…
247 00:23:51.370 ⇒ 00:23:54.710 Luke Scorziell: Sense to me. I guess the views could be, like, a lagging indicator.
248 00:23:57.470 ⇒ 00:24:04.870 Robert Tseng: Well, that signals to me that we don’t need to publish more, like, that’s not really what’s gonna drive more engagement. So, if anything, like.
249 00:24:05.340 ⇒ 00:24:16.509 Robert Tseng: I would say 2 weeks ago, we were doing, like, the commenting on influencers, like, the whole Ryan and Ruthent daily engagement thing. We stopped doing that, and overall engagement was dropped, so…
250 00:24:16.510 ⇒ 00:24:27.169 Robert Tseng: that seems to me more, like, higher leverage than just putting out more content. So, I feel like we should drop the number of pieces, like, we don’t need to do 12. I think 8 to 10 is fine.
251 00:24:27.210 ⇒ 00:24:30.860 Robert Tseng: And, like, you guys can see, they came into…
252 00:24:31.050 ⇒ 00:24:33.789 Robert Tseng: Doesn’t really lead to any more engagement, so…
253 00:24:33.940 ⇒ 00:24:44.089 Robert Tseng: Yeah, I think we should reduce the number of pieces that we’re doing per week, and… and do the activities that actually will, drive more engagement.
254 00:24:44.690 ⇒ 00:24:47.469 Robert Tseng: Yeah. Which I think in this case, just means doing the commenting.
255 00:24:48.180 ⇒ 00:24:51.559 Luke Scorziell: Yeah, well, I think, like, this week, too, we have…
256 00:24:52.470 ⇒ 00:24:56.970 Luke Scorziell: the sales clips that Rico’s been working on that are going out, so that’ll be more…
257 00:24:57.080 ⇒ 00:25:01.280 Luke Scorziell: Video content that should drive more engagement, and then we have more.
258 00:25:01.280 ⇒ 00:25:18.239 Robert Tseng: So, can we actually verify that? Like, obviously, this stuff is, like, longer… I mean, the hypothesis is, hey, if we vary the content that we put out, like, we’ll have higher engagement. Does doing video content actually make a difference? Like, I mean, I want someone to actually see… I want to see the numbers on that.
259 00:25:18.700 ⇒ 00:25:23.629 Luke Scorziell: Yeah, I guess, this… Maybe we can factor in, like, a… a…
260 00:25:23.750 ⇒ 00:25:25.969 Luke Scorziell: Lying on the spreadsheet or something.
261 00:25:26.120 ⇒ 00:25:27.709 Luke Scorziell: With the types of content.
262 00:25:27.860 ⇒ 00:25:30.020 Luke Scorziell: Cause I, like, that’s…
263 00:25:30.020 ⇒ 00:25:36.539 Robert Tseng: So, just anecdotally, you can just tell me, and, like, I mean, maybe it’s, like, a straight text post.
264 00:25:36.690 ⇒ 00:25:44.330 Robert Tseng: You get most of your… you get 80% of engagement within the first 24 hours, and then, you know, it’s pretty much done within 2 days.
265 00:25:44.860 ⇒ 00:25:53.689 Robert Tseng: Maybe, like, a carousel, maybe it’s a bit longer, maybe it’s, like, 80% of the engagement within the first 2 days, and the life cycle is about 5 days.
266 00:25:53.690 ⇒ 00:26:06.670 Robert Tseng: maybe video has a long… that’s the longest life cycle, maybe it’s, like, 2 weeks? I mean, that’s probably your business, but, you know, I’m trying to just, like, help you to describe, like, how do you actually compare these different content forms, so…
267 00:26:06.680 ⇒ 00:26:12.639 Robert Tseng: But yeah, I mean, if we put out enough of them, like, I wanna, I wanna see some data on that.
268 00:26:13.530 ⇒ 00:26:15.010 Luke Scorziell: Okay,
269 00:26:15.670 ⇒ 00:26:21.460 Luke Scorziell: I think the videos that we have put out with the demos have done well. I think that there’s…
270 00:26:21.820 ⇒ 00:26:29.610 Luke Scorziell: Like, I mean, we had to take down the mixed panel one, but it did decently before we took it down. And then,
271 00:26:30.250 ⇒ 00:26:38.629 Luke Scorziell: But I think that… like, two factors there that they’ve been partner, focused as well, and so…
272 00:26:38.960 ⇒ 00:26:43.099 Luke Scorziell: I think the partner-focused posts are gonna do better a lot of the time.
273 00:26:43.370 ⇒ 00:26:44.349 Luke Scorziell: Because we’re tired.
274 00:26:44.490 ⇒ 00:26:48.629 Robert Tseng: That makes sense, because we’re tagging them, borrowing their networks as well. So, yeah.
275 00:26:49.960 ⇒ 00:26:56.830 Luke Scorziell: So, yeah, so we’ll see with that, and then, weird…
276 00:26:57.430 ⇒ 00:26:59.900 Luke Scorziell: I guess this is a great, like, first time…
277 00:27:00.180 ⇒ 00:27:04.909 Luke Scorziell: We’re moving in a positive direction, with the…
278 00:27:05.210 ⇒ 00:27:09.120 Luke Scorziell: High intent engagement, so 19,
279 00:27:09.290 ⇒ 00:27:12.859 Luke Scorziell: I think this is between, like, yeah, between everything, so lead clicks…
280 00:27:13.540 ⇒ 00:27:14.710 Robert Tseng: Great!
281 00:27:15.410 ⇒ 00:27:18.809 Luke Scorziell: Nice, yeah. This was, like, the big push.
282 00:27:19.010 ⇒ 00:27:20.080 Luke Scorziell: Yeah.
283 00:27:21.130 ⇒ 00:27:26.359 Luke Scorziell: So… We got more messages than this.
284 00:27:26.770 ⇒ 00:27:31.370 Luke Scorziell: Well, I got a couple, but then…
285 00:27:31.470 ⇒ 00:27:38.670 Luke Scorziell: You guys have messages of just, like, kind of salesy messages of, like, I saw your post, wondering if you want to buy my software?
286 00:27:39.250 ⇒ 00:27:39.980 Robert Tseng: Right, right.
287 00:27:40.860 ⇒ 00:27:49.119 Luke Scorziell: And yeah, I think that this is great. It’s a great job, Hannah and Ryan, for really pushing on this this week.
288 00:27:49.450 ⇒ 00:27:56.490 Luke Scorziell: the… Yeah, next iteration of this for me, I think, is just how do we… Actually.
289 00:27:56.710 ⇒ 00:28:02.670 Luke Scorziell: get emails, because I don’t think we directly got anyone that… or we had one person that signed up.
290 00:28:03.460 ⇒ 00:28:08.670 Luke Scorziell: which… Yeah, Diana Lamb downloaded the…
291 00:28:09.710 ⇒ 00:28:13.779 Luke Scorziell: Stackbook’s case study, which was unclear if you’d know her, Robert, directly?
292 00:28:13.780 ⇒ 00:28:26.119 Robert Tseng: I do know her. Kind of strange. She’s, like, a VP at some, like, iBank, investment bank, so… don’t really see why that’s relevant to Statplitz, but maybe she’s just curious what I’m doing.
293 00:28:26.600 ⇒ 00:28:30.230 Luke Scorziell: Yeah, okay, well, so I think, like, at,
294 00:28:30.380 ⇒ 00:28:32.570 Luke Scorziell: balance I have in my head right now is…
295 00:28:32.760 ⇒ 00:28:38.399 Luke Scorziell: I think there’s the strategy of gating everything, and then there’s, you know, also not gating things, so I think
296 00:28:38.510 ⇒ 00:28:41.980 Luke Scorziell: Probably try, like, another week of gating and see.
297 00:28:45.090 ⇒ 00:28:53.599 Luke Scorziell: Yeah, we can experiment with the tally thing. I think we should still try to push to get it all on our platform, so it’s, like, native to our website.
298 00:28:53.740 ⇒ 00:28:57.139 Luke Scorziell: But then, beyond that, I am interested in, like, seeing…
299 00:28:57.600 ⇒ 00:29:00.230 Luke Scorziell: Well, one, I guess just sending content that we…
300 00:29:00.820 ⇒ 00:29:15.570 Luke Scorziell: make directly to people, that it would be relevant to. And then also maybe just putting a bunch of stuff out, or not a bunch of stuff, but, like, more advertising, like, oh, we created this thing, like, go check it out, and then just making sure that we have a clear call to action.
301 00:29:15.670 ⇒ 00:29:18.859 Luke Scorziell: At the end of the,
302 00:29:19.140 ⇒ 00:29:24.829 Luke Scorziell: the lead magnet, or case study, or white paper that we put out, so…
303 00:29:26.290 ⇒ 00:29:30.049 Luke Scorziell: Yeah, because I think I just… I, like, this is good.
304 00:29:30.390 ⇒ 00:29:34.110 Luke Scorziell: like, a good baseline, I think, to set, and now we can kind of work from there.
305 00:29:34.270 ⇒ 00:29:36.490 Luke Scorziell: So…
306 00:29:37.830 ⇒ 00:29:38.650 Hannah Wang: Yeah, I…
307 00:29:38.650 ⇒ 00:29:39.240 Robert Tseng: Yeah.
308 00:29:39.390 ⇒ 00:29:45.330 Hannah Wang: Sorry, I just wanna say, like, even the, the agency white paper that…
309 00:29:46.320 ⇒ 00:29:56.340 Hannah Wang: We put together, like, the two CTAs at the end. Like, I’m just realizing this now, like, I don’t think we have a way to track clicks to…
310 00:29:56.710 ⇒ 00:29:59.539 Hannah Wang: default, unless we do, Ryan, but…
311 00:29:59.560 ⇒ 00:30:02.279 Robert Tseng: because the two links that we used are the Luma…
312 00:30:02.830 ⇒ 00:30:08.820 Hannah Wang: Homepage thing, and, the…
313 00:30:08.950 ⇒ 00:30:14.599 Hannah Wang: My brain, sorry. The default scheduler, so yeah, just kind of…
314 00:30:15.480 ⇒ 00:30:18.400 Hannah Wang: cut. What I’m trying to say is,
315 00:30:18.770 ⇒ 00:30:21.900 Hannah Wang: I agree with, like, just making sure that we have
316 00:30:22.570 ⇒ 00:30:29.659 Hannah Wang: good, like, CTAs at… in all our lead magnets and stuff, because, like I said, those two, we don’t have a way to…
317 00:30:29.900 ⇒ 00:30:37.179 Hannah Wang: at least for the track… tracked links clicked portion, like, we don’t have a way to track those.
318 00:30:37.580 ⇒ 00:30:41.969 Hannah Wang: So yeah, we’ll just keep working on making sure that everything is kind of…
319 00:30:43.390 ⇒ 00:30:47.380 Hannah Wang: Has, tracking, so we can see the engagement.
320 00:30:47.960 ⇒ 00:30:48.949 Hannah Wang: And stuff.
321 00:30:51.120 ⇒ 00:30:54.180 Luke Scorziell: Yeah, and great job with that case study, too. I was really…
322 00:30:54.620 ⇒ 00:31:01.700 Luke Scorziell: like, I had sent that to someone, or Tom sent that to someone, and then I’m planning on, like, today, sending that out, too.
323 00:31:02.010 ⇒ 00:31:13.679 Luke Scorziell: more people, too, so I think that could be a pretty good… I mean, we’ll see, like, I guess we’re testing stuff, but, like, it’s like a pretty comprehensive, like, here’s what we could do for you if you’re an agency thing.
324 00:31:13.980 ⇒ 00:31:18.410 Luke Scorziell: Which is super, super nice, so… Yeah.
325 00:31:18.800 ⇒ 00:31:26.960 Hannah Wang: Oh, having all the content there was the most helpful part. Designing is not… it’s not a big… it’s not a big deal, so thanks for doing the content.
326 00:31:27.200 ⇒ 00:31:28.640 Hannah Wang: And the copy.
327 00:31:29.050 ⇒ 00:31:31.060 Luke Scorziell: Good learning experience, so…
328 00:31:31.060 ⇒ 00:31:31.840 Hannah Wang: Yeah.
329 00:31:33.590 ⇒ 00:31:36.059 Robert Tseng: Okay, great.
330 00:31:36.530 ⇒ 00:31:41.729 Robert Tseng: Yeah, I mean, delivery source leads, I didn’t update, I’ll add it later, but I think,
331 00:31:42.680 ⇒ 00:31:52.080 Robert Tseng: We had… we probably have one, because… I guess this is…
332 00:31:53.100 ⇒ 00:31:55.980 Robert Tseng: Oh my goodness, I’m slipping my mind now.
333 00:31:57.410 ⇒ 00:31:59.520 Ryan Brosas: Yeah, I think that is ABC.
334 00:31:59.910 ⇒ 00:32:01.270 Robert Tseng: Yeah, yeah, yeah.
335 00:32:02.450 ⇒ 00:32:08.639 Ryan Brosas: Yeah, I will put that in there as well. I didn’t log in, so I think I missed it.
336 00:32:09.170 ⇒ 00:32:10.840 Robert Tseng: Okay, great, thanks.
337 00:32:12.450 ⇒ 00:32:18.650 Robert Tseng: Yeah, can we scroll back up? Sorry, I want to kind of just, like, kind of close the loop on some of the stuff, so…
338 00:32:18.770 ⇒ 00:32:24.570 Robert Tseng: Yeah, I mean, I kinda want to make sure that, yeah, like.
339 00:32:24.740 ⇒ 00:32:27.090 Robert Tseng: All the way up, back to the main.
340 00:32:27.470 ⇒ 00:32:31.389 Robert Tseng: Oh, unless you had anything else to say about marketing, but I think we finished service.
341 00:32:31.390 ⇒ 00:32:32.309 Luke Scorziell: Yeah, I think we’re good.
342 00:32:32.310 ⇒ 00:32:34.459 Robert Tseng: Yeah. Okay, yeah, so…
343 00:32:34.920 ⇒ 00:32:42.500 Robert Tseng: Yeah, I wanna… I wanna make sure that these core metric numbers are, like, accurate, like, and they’re… they’re spot on, because, like,
344 00:32:42.660 ⇒ 00:32:53.170 Robert Tseng: And they need to be there by tomorrow, because we’re, we rescheduled our meeting with our go-to-market advisor to tomorrow, and I want him to have a true view of, like, how our pipeline has been doing, so…
345 00:32:53.270 ⇒ 00:33:09.269 Robert Tseng: Yeah, I think, like, Ryan, if you need help with the MQL pipeline, SQL pipeline adding, like, you just need to ask questions, kind of like what Luke did, just like, here’s a list of people that you think you want to add, if there’s anything off, and you let us know, but we gotta make sure that’s still…
346 00:33:10.700 ⇒ 00:33:24.060 Robert Tseng: Yeah, the partner SQL pipeline, I’m gonna move that over to… yeah, I can change the letter, but it’s gonna also be… I don’t know if I could put Ryan there as well, but I think, yeah, if you’re gonna be looking at all the pipeline already anyway, like, that’s…
347 00:33:24.060 ⇒ 00:33:31.410 Robert Tseng: that’s probably, like, yeah, I want to make sure these… these three, these three lines are… are… are accurate.
348 00:33:32.930 ⇒ 00:33:33.590 Ryan Brosas: Okay.
349 00:33:34.420 ⇒ 00:33:34.980 Robert Tseng: Yeah.
350 00:33:36.220 ⇒ 00:33:45.519 Robert Tseng: Okay, and then… Maybe we’ll kind of… We’re kind of mid-week now.
351 00:33:45.970 ⇒ 00:33:49.830 Robert Tseng: Next week… no, yeah, so it probably in…
352 00:33:50.540 ⇒ 00:33:55.870 Robert Tseng: I think I’ll probably do it next week. Next week, we’ll probably kind of do the comp… do the…
353 00:33:56.030 ⇒ 00:34:02.360 Robert Tseng: I’ll do the monthly recap, plus the forecast, next…
354 00:34:02.810 ⇒ 00:34:06.950 Robert Tseng: Yeah, because that’ll be last week of the month, pretty much.
355 00:34:07.160 ⇒ 00:34:09.990 Robert Tseng: Yeah, so we can save that.
356 00:34:10.440 ⇒ 00:34:15.550 Robert Tseng: Maybe we’ll just kind of talk about, like, kind of bets for the… bets for the weekend.
357 00:34:20.730 ⇒ 00:34:26.880 Robert Tseng: I want to make one, so… kind of just… observations from…
358 00:34:27.060 ⇒ 00:34:38.810 Robert Tseng: marketing side… oh, I already kind of mentioned them, so I’ll just reiterate them again. One is, yeah, lower the number of content pieces that we push out, drop that number to 8 to 10, and,
359 00:34:39.030 ⇒ 00:34:39.920 Robert Tseng: It’s kind of…
360 00:34:41.179 ⇒ 00:34:56.359 Robert Tseng: focused on the external engagement. External engagement isn’t just about comment… responding to comments, which is kind of what we did, but also focusing on, like, the curated lists that we’ve made. So, I… I know we… Ryan and Luke dropped that… that, kind of…
361 00:34:57.120 ⇒ 00:35:03.420 Robert Tseng: practice, but I think we need to do that. So, I’ve said it on… kind of…
362 00:35:03.570 ⇒ 00:35:23.509 Robert Tseng: And if we need a refresher on that, please, like, ask me later, but, like, I think that that’s… the one week that we did that, I think you can clearly see in the data that the reach was much greater. So, we need to have that in there. And I’m not asking you guys to do, like, high volume or anything, it’s just, like, you know, with
363 00:35:24.240 ⇒ 00:35:32.389 Robert Tseng: I don’t even know how big the list is. I feel like the list is, like, less than 10. Maybe, like, 2 or 3 lists. Maybe it’s, like, 30 people mapped, for the whole week.
364 00:35:33.040 ⇒ 00:35:45.809 Robert Tseng: So, I feel like that’s pretty doable. And then, on the… on the high-intent action side, sure, we can do some of the gating there, but…
365 00:35:45.930 ⇒ 00:35:46.999 Robert Tseng: You know, if we can…
366 00:35:47.130 ⇒ 00:36:02.020 Robert Tseng: we… we’re not exactly at target yet. I think we can exceed… I think we can exceed that. Like, 20… 20 touchpoints is quite… I feel like, quite doable. So we should definitely be able to exceed the target at 25, so I want us to… to do that, because I think…
367 00:36:02.310 ⇒ 00:36:17.590 Robert Tseng: seeing that being the biggest change has led to, I mean, we’ll see it. Let it go another week, but I want to make sure that we get close… we get close to 25, or exceed that, if possible.
368 00:36:18.820 ⇒ 00:36:31.270 Robert Tseng: And then the… and then the third one is, for me, it’s just on the… on the campaign side. Keep launching two… two campaigns, a week on outbound, and I think we should… we… we should continue… that… that’ll help us to…
369 00:36:31.820 ⇒ 00:36:36.890 Robert Tseng: That are… Or, our meeting, meeting startup.
370 00:36:37.270 ⇒ 00:36:41.159 Robert Tseng: So those are the three things that I think are top of mind for me coming out of
371 00:36:41.410 ⇒ 00:36:43.500 Robert Tseng: this. Overview.
372 00:36:57.070 ⇒ 00:36:59.350 Hannah Wang: So, who’s gonna go?
373 00:36:59.510 ⇒ 00:37:03.480 Hannah Wang: Yeah. My first one is…
374 00:37:03.940 ⇒ 00:37:11.840 Hannah Wang: The McFaddle event, just pushing that to the finish line, because it’s next Thursday, so…
375 00:37:12.100 ⇒ 00:37:21.309 Hannah Wang: I know Ryan sent out, a sequence for inviting people, so hopefully we start to get some more sign-ups and
376 00:37:21.630 ⇒ 00:37:28.030 Hannah Wang: Hopefully the Mixpanel side, I know Kara is leaving, so… yeah, we’ll just have to…
377 00:37:28.870 ⇒ 00:37:33.510 Hannah Wang: Work with that, and whoever comes to support us from that… from their side.
378 00:37:34.130 ⇒ 00:37:35.590 Robert Tseng: It’s next Thursday, by the way.
379 00:37:36.130 ⇒ 00:37:37.900 Hannah Wang: Yeah, next Thursday.
380 00:37:37.900 ⇒ 00:37:38.560 Robert Tseng: Okay.
381 00:37:40.380 ⇒ 00:37:44.810 Robert Tseng: Lucas… Do we have anybody who’s doing… yeah, like, is Mickey on that, or like…
382 00:37:44.810 ⇒ 00:37:47.870 Hannah Wang: Yeah, I asked him to be AV, so he…
383 00:37:47.870 ⇒ 00:37:48.410 Robert Tseng: Okay.
384 00:37:48.410 ⇒ 00:37:49.190 Hannah Wang: No show up.
385 00:37:49.380 ⇒ 00:37:51.510 Robert Tseng: Luke, would you want to go?
386 00:37:52.170 ⇒ 00:37:54.700 Luke Scorziell: I’m giving a go. Just need to figure out…
387 00:37:54.700 ⇒ 00:37:55.420 Robert Tseng: Okay.
388 00:37:57.140 ⇒ 00:37:58.280 Luke Scorziell: But… Okay. God.
389 00:37:58.280 ⇒ 00:38:05.050 Robert Tseng: We might… yeah, I’ll talk to your fellow about that. Maybe we’ll get you to go for… we’ll do, like, a one-night, two-day kind of thing, if that’s okay with you.
390 00:38:06.570 ⇒ 00:38:07.120 Luke Scorziell: Yeah.
391 00:38:07.260 ⇒ 00:38:12.939 Luke Scorziell: Once I’ve kind of had that in the back of my head, so that works for me.
392 00:38:13.110 ⇒ 00:38:16.510 Luke Scorziell: That could be, like, also helpful to meet,
393 00:38:17.060 ⇒ 00:38:21.959 Luke Scorziell: Like, just be at the event, sort of, like, meet people, and… Trying to get to talk.
394 00:38:22.400 ⇒ 00:38:25.600 Robert Tseng: Okay. Alright, so that’s a follow-up for me. Yeah, sorry, Hannah, keep going.
395 00:38:26.220 ⇒ 00:38:34.420 Hannah Wang: All good. And then my second bet is, yeah, just hit that 25 somehow and tighten up all of our…
396 00:38:35.450 ⇒ 00:38:36.849 Hannah Wang: Trucking, cause…
397 00:38:36.850 ⇒ 00:38:37.320 Robert Tseng: Fantastic.
398 00:38:37.320 ⇒ 00:38:51.260 Hannah Wang: I feel like it’s still… yeah, there’s, like, not unique hits tracked, and yeah, I think that I’m working with the AI team to get everything set up, and ultimately, we want everything on our website, or post hog, or…
399 00:38:51.590 ⇒ 00:38:57.419 Hannah Wang: That sort of nature, as opposed to, like, ordinal or other…
400 00:38:57.630 ⇒ 00:38:59.159 Hannah Wang: Who’s helping you with that, by the way?
401 00:38:59.440 ⇒ 00:39:01.609 Robert Tseng: How can I help you get that done?
402 00:39:02.290 ⇒ 00:39:09.730 Hannah Wang: Mustafa and Sam are working on it, and then I know Utam’s, like, kind of PMing it, but… I mean, I asked…
403 00:39:09.930 ⇒ 00:39:17.889 Hannah Wang: Mustafa for an update today, but he said he got… he got busy with client work, so I know there’s that balance.
404 00:39:17.890 ⇒ 00:39:20.080 Robert Tseng: Yeah.
405 00:39:20.990 ⇒ 00:39:23.730 Hannah Wang: Yeah, maybe, you wanna, you wanna nudge Sam?
406 00:39:24.990 ⇒ 00:39:29.690 Hannah Wang: I did… Sure, yeah, okay, I can do that.
407 00:39:29.690 ⇒ 00:39:38.539 Robert Tseng: Unless… I mean, yeah, I… I mean, I just… Sam’s on one client. Mustaf is on three, so, like, I just feel like Sam should have no… no reason not to do it.
408 00:39:38.950 ⇒ 00:39:39.650 Hannah Wang: Okay.
409 00:39:41.100 ⇒ 00:39:43.079 Hannah Wang: I’ll nudge him.
410 00:39:44.140 ⇒ 00:39:47.759 Robert Tseng: You can… you can tag me in that, too, and I’ll… I’ll jump in on this one.
411 00:39:47.880 ⇒ 00:39:48.830 Hannah Wang: Okay.
412 00:39:48.830 ⇒ 00:39:49.150 Robert Tseng: Yes.
413 00:39:49.150 ⇒ 00:39:52.769 Hannah Wang: Yeah, those are my… My two bets.
414 00:39:53.620 ⇒ 00:39:54.160 Robert Tseng: Great.
415 00:39:57.460 ⇒ 00:39:58.490 Robert Tseng: Yeah, I think…
416 00:39:58.490 ⇒ 00:39:59.490 Luke Scorziell: Permit.
417 00:40:00.070 ⇒ 00:40:11.619 Luke Scorziell: kind of the end-of-week thing that I sent last week, yeah, want to level up the edged activation content, now that we’ve actually made a couple sales.
418 00:40:11.830 ⇒ 00:40:13.840 Luke Scorziell: I think, like, having,
419 00:40:15.310 ⇒ 00:40:24.989 Luke Scorziell: Zoran do a demo, this week, and being able to launch that was, like, piece of content, either for this week or for next week, would be great. And then…
420 00:40:26.990 ⇒ 00:40:35.890 Luke Scorziell: So it’s kind of, I guess, one bet, just more on, like, leveling up the content for what we feel like is working, because… so I think that’ll be good.
421 00:40:36.150 ⇒ 00:40:42.280 Luke Scorziell: And then… yeah, and then I’d also like to see, too, I know, Robert, you had that one,
422 00:40:42.760 ⇒ 00:40:49.569 Luke Scorziell: sales, so I can go look on the platform, but yeah, if there were any, like, lines or just insights that you got from that call that were helpful.
423 00:40:51.860 ⇒ 00:40:52.920 Robert Tseng: Which one? Sorry.
424 00:40:52.930 ⇒ 00:40:55.610 Luke Scorziell: Who did you sell the edge detectivation?
425 00:40:56.230 ⇒ 00:41:03.920 Robert Tseng: Oh, yeah, that was to, MinuteMD, and then I… we’re also selling it to, this other one called…
426 00:41:04.140 ⇒ 00:41:06.749 Robert Tseng: We have Amber Abel? I forgot what it was called.
427 00:41:08.020 ⇒ 00:41:20.060 Luke Scorziell: Yeah, I mean, just knowing, like, what resonated with them and what landed, I think, for me, is helpful, because then I can, like, we can start gearing the content to speak to specific pain points that they have, versus, like.
428 00:41:20.670 ⇒ 00:41:26.790 Luke Scorziell: Kind of the stuff that we’d… we think, so… .
429 00:41:26.790 ⇒ 00:41:27.400 Robert Tseng: Yeah.
430 00:41:29.050 ⇒ 00:41:32.030 Robert Tseng: I actually think that… have you met Cutter yet?
431 00:41:32.660 ⇒ 00:41:33.660 Luke Scorziell: No. No, no.
432 00:41:33.660 ⇒ 00:41:51.529 Robert Tseng: I think Cutter basically made the sale for us. He went and told the company, he was like, I need what the Brainforce team builds here, because it helps me do XYZ thing. So I feel like I want to go find that call when he last said that, and basically just take his position. He’s basically… he’s the end user of this data. He’s, like, a head of growth.
433 00:41:51.530 ⇒ 00:41:53.730 Robert Tseng: person who gets…
434 00:41:53.770 ⇒ 00:42:04.379 Robert Tseng: Yeah, I mean, anyway, so, like, I know general talking points, but I can try to… remind me to, like, kind of give that… give that to you. Yeah,
435 00:42:04.460 ⇒ 00:42:07.690 Robert Tseng: Or if not, then I’ll just connect you to him directly, you can ask him.
436 00:42:07.960 ⇒ 00:42:10.390 Luke Scorziell: Yeah, that sounds great. Yeah.
437 00:42:10.570 ⇒ 00:42:14.480 Luke Scorziell: So, yeah, that’s kind of a big bet, and then I think just…
438 00:42:14.950 ⇒ 00:42:21.459 Luke Scorziell: like, we kind of have this week’s content planned out already. We can definitely move it around so that we have less going out, but,
439 00:42:21.700 ⇒ 00:42:26.279 Luke Scorziell: We can also adapt for next week, but we’ve been trying to get a week ahead. So then.
440 00:42:26.280 ⇒ 00:42:30.350 Robert Tseng: Yeah, I guess we could just push it out, some of it, out to next week. Like, I…
441 00:42:30.460 ⇒ 00:42:36.279 Robert Tseng: Unless you feel like you want to keep the same volume, you want to do 12 again, because you feel like
442 00:42:36.460 ⇒ 00:42:44.290 Robert Tseng: this was… that was just, like, a dud week, and it just needs, like, another week to… you know, I’m fine if you want to test it for two weeks in a row, we don’t have to change it every week.
443 00:42:44.750 ⇒ 00:42:53.089 Luke Scorziell: Yeah, I think… I think just, the… I want to keep testing out services, so I think the other bet for this week is to try to get, like.
444 00:42:54.070 ⇒ 00:42:55.210 Luke Scorziell: Either…
445 00:42:55.950 ⇒ 00:43:04.339 Luke Scorziell: All or some, like, a legal campaign… content campaign going out, an agency content going out for my account.
446 00:43:04.930 ⇒ 00:43:06.589 Luke Scorziell: home services…
447 00:43:06.820 ⇒ 00:43:12.169 Luke Scorziell: And then maybe the sales? I don’t know, maybe we push back home services, but I think, like, seeing how…
448 00:43:12.580 ⇒ 00:43:17.380 Luke Scorziell: The layer lens company just came to us with a,
449 00:43:17.910 ⇒ 00:43:23.700 Luke Scorziell: like, off of that one post that I wrote, it was kind of interesting, so… we have that whole presentation that we talked about.
450 00:43:24.230 ⇒ 00:43:26.659 Luke Scorziell: So I think that’s, like.
451 00:43:26.990 ⇒ 00:43:30.129 Luke Scorziell: a new content campaign I’d like to launch.
452 00:43:30.510 ⇒ 00:43:31.470 Robert Tseng: Okay.
453 00:43:31.720 ⇒ 00:43:37.140 Luke Scorziell: And then… Yeah, I think lost, but…
454 00:43:40.380 ⇒ 00:43:44.500 Luke Scorziell: I mean, those are my two big bets. I guess, like, with the Mixed panel event, I think that…
455 00:43:44.660 ⇒ 00:43:47.220 Luke Scorziell: working with, Mickey to get…
456 00:43:47.530 ⇒ 00:43:50.859 Luke Scorziell: Like, quality content out of that is, like, a pretty valuable…
457 00:43:51.210 ⇒ 00:43:57.459 Luke Scorziell: Like, that’ll be really valuable to get, like… like, I’d like to see if Utom can, like, interview a couple Mixed Channel customers.
458 00:43:57.910 ⇒ 00:44:04.610 Luke Scorziell: Or… and or, like… If you’re gonna be there, too, then, like, we could do multiple interviews.
459 00:44:04.760 ⇒ 00:44:09.119 Luke Scorziell: And then just get footage from the event, because then that’ll give us stuff that we can post.
460 00:44:09.640 ⇒ 00:44:12.380 Luke Scorziell: Like, for months to come, honestly.
461 00:44:12.520 ⇒ 00:44:16.750 Luke Scorziell: So… Yeah, that’s kind of where my mind is at.
462 00:44:17.550 ⇒ 00:44:24.350 Robert Tseng: Nice. Yeah, I won’t be there next week, but I’m going to Austin the week afterwards, so I decided I’m not gonna go two weeks in a row.
463 00:44:24.850 ⇒ 00:44:26.079 Luke Scorziell: Yeah, that makes sense.
464 00:44:28.720 ⇒ 00:44:37.659 Ryan Brosas: For me, I think I’ll be focusing… as I said, that we want to… well, still going to four, like.
465 00:44:37.960 ⇒ 00:44:52.559 Ryan Brosas: 12 to 13, or 14 content this week. So, yeah, we’ll be working with, with Ray, so we have, like, a lot of variation to post within this week. So, I’m currently, handing, some…
466 00:44:52.760 ⇒ 00:44:55.640 Ryan Brosas: Some content that he can repurpose.
467 00:44:55.870 ⇒ 00:45:06.030 Ryan Brosas: and turn that as a content for… for… for your account, or for… for Robert’s, or for Otam, or for Luke.
468 00:45:06.200 ⇒ 00:45:16.289 Ryan Brosas: I think also, like, working on the quality as well, as we are, you know, we have the cadence, or we have the rhythm for, you know, for the last week.
469 00:45:16.400 ⇒ 00:45:26.789 Ryan Brosas: So, yeah, I think, right now, I will be focusing on the quality. And the other bit is helping Hannah and look for the
470 00:45:27.060 ⇒ 00:45:31.910 Ryan Brosas: lead magnet as well. So, making sure that they are…
471 00:45:32.410 ⇒ 00:45:48.969 Ryan Brosas: via, default or ordinal. I’m currently working on the default one, so, hopefully that it will work on the shortener. And for the other one that,
472 00:45:49.090 ⇒ 00:45:59.669 Ryan Brosas: I think, yeah, as you said that, you know, the engagement is kind of, like, helping our visibility, I think I will double down on that.
473 00:45:59.980 ⇒ 00:46:05.860 Ryan Brosas: And, I will, like, Double, the engagement that we did.
474 00:46:05.990 ⇒ 00:46:07.320 Ryan Brosas: From last week.
475 00:46:10.790 ⇒ 00:46:29.399 Robert Tseng: Great, yeah, I mean, obviously, commenting, replying to anybody who engages is part of it, but then also kind of practically going after the list that I’ve built out. So, I don’t know who’s doing that between you and Luke, but I mean, I know I said on the roadmap that I would try to build something that would help you guys basically generate
476 00:46:29.760 ⇒ 00:46:35.080 Robert Tseng: like, comments that you could. I have fallen off the practice of, like.
477 00:46:35.250 ⇒ 00:46:53.160 Robert Tseng: daily commenting on things, I will try to get that up again on my side, so, like, at least I can write, like, 5 and 10 comments a day, like, I should be able to do that. I… yeah, but I don’t… I don’t have not built anything… anything for you guys, and I don’t think I will have time to this week.
478 00:46:53.370 ⇒ 00:46:54.320 Luke Scorziell: Well, on the, like…
479 00:46:55.140 ⇒ 00:47:00.660 Luke Scorziell: I think, too, if… if we’re launching content-specific campaigns, like, I’m…
480 00:47:00.790 ⇒ 00:47:03.909 Luke Scorziell: I’m happy to build with Ryan, like,
481 00:47:04.530 ⇒ 00:47:11.059 Luke Scorziell: Where we’re just going and finding people in those verticals and commenting. So I think, like, maybe a little bit more of a flexible, like.
482 00:47:11.200 ⇒ 00:47:13.509 Luke Scorziell: If we’re… if we’re posting about legal…
483 00:47:13.990 ⇒ 00:47:23.549 Luke Scorziell: Or insurance, like, going and finding other people posting about insurance and commenting on their posts, who are posting about the edge attribution, and it’s, like, the growth
484 00:47:23.750 ⇒ 00:47:29.239 Luke Scorziell: managers. Maybe I… if you could send me that one post, Robert, I don’t know if you still have it.
485 00:47:29.390 ⇒ 00:47:32.309 Luke Scorziell: Of the other person talking about edge activation?
486 00:47:32.840 ⇒ 00:47:33.739 Luke Scorziell: I don’t…
487 00:47:33.740 ⇒ 00:47:34.610 Robert Tseng: Yeah.
488 00:47:35.140 ⇒ 00:47:45.040 Robert Tseng: It might be in Slack, I feel like I shared it with the team, so I feel like you did… I mean, it’s down right now, so… I feel like you should try to look there.
489 00:47:45.620 ⇒ 00:48:00.889 Robert Tseng: Or if you just go into LinkedIn, and you just type it in, like, Edge something, like, I… I think it’ll… it’ll come up. I also just got hit with, like, a cold email on Edge recently, so that’s, like, people are starting to talk about it. We’re still early, and I wanna, like, kind of keep…
490 00:48:01.090 ⇒ 00:48:03.980 Robert Tseng: Making ourselves, like, kind of a thought leader in that space.
491 00:48:04.920 ⇒ 00:48:05.950 Luke Scorziell: Yeah, okay.
492 00:48:07.140 ⇒ 00:48:17.619 Ryan Brosas: Yeah, I think, as Utam already said that earlier, I will be commenting or referring, the Edge Tech activation as well.
493 00:48:17.690 ⇒ 00:48:31.160 Ryan Brosas: I will add that to, my engagement, my priorities as well. So, we are engagement… engaging to the… to the people that is talking… talking those topics as well.
494 00:48:35.450 ⇒ 00:48:42.170 Robert Tseng: Okay, cool. Yeah, I think it’s ambitious to think that we’re gonna do both insurance, legal, and legal this week.
495 00:48:42.350 ⇒ 00:48:56.480 Robert Tseng: I think definitely we should double down on… on edge, because that’s where we’re at. DBT will probably be killed. I mean, we haven’t… we didn’t pull up our campaign calendar this time. I haven’t looked at it in a while, but maybe it’d be helpful to do that in the next…
496 00:48:56.500 ⇒ 00:49:06.479 Robert Tseng: on the next planning session, so that we actually kind of go through, like, which campaigns we want to prioritize, because, I feel like we’re gonna go a day, and I’m not gonna know which ones you guys are gonna do.
497 00:49:06.570 ⇒ 00:49:11.600 Robert Tseng: Service, like, which kind of service campaign you’re doing until tomorrow, which,
498 00:49:11.820 ⇒ 00:49:17.719 Robert Tseng: It’s fine, but, like, probably something we could get ahead of instead of waiting until the FBA website.
499 00:49:20.050 ⇒ 00:49:22.140 Luke Scorziell: Yeah, I mean, we can just…
500 00:49:22.390 ⇒ 00:49:30.170 Luke Scorziell: Push the agency campaign and the… The, Edge campaign.
501 00:49:31.130 ⇒ 00:49:36.029 Robert Tseng: Yeah, like, the insurance one, I’m not gonna do another one, like, we’re still kind of waiting for the
502 00:49:36.430 ⇒ 00:49:42.390 Robert Tseng: Like, last week was when it went out, so there’s probably a couple of spots and a little trickery in here and there throughout the week.
503 00:49:42.560 ⇒ 00:49:59.490 Robert Tseng: And then the legal one, if anything, I might have that pushed out towards the other beliefs. But, but yeah, at least the ones that have momentum, like, I feel like those are the ones that end up getting prioritized. So, if you feel like you want to go in with Agency 1, then go for it. Like, you have
504 00:49:59.600 ⇒ 00:50:14.199 Robert Tseng: you have good… yeah, I feel like you have good signal for it, because you had a call with somebody last week. That’s… that, to me, is better than any whatever planning we… we will do, like, internally. Like, I think if… if the market is telling us something, then we should be… we should respond to it.
505 00:50:15.800 ⇒ 00:50:16.530 Robert Tseng: Yes.
506 00:50:17.260 ⇒ 00:50:17.800 Luke Scorziell: Sweet.
507 00:50:24.610 ⇒ 00:50:25.660 Luke Scorziell: Other butts.
508 00:50:27.380 ⇒ 00:50:34.459 Robert Tseng: Cool. I mean, last one was probably for Rico. I know… I mean, I don’t want to speak for you, I’ll let you kind of see… say what you want to say.
509 00:50:35.780 ⇒ 00:50:44.090 Rico Rejoso: Yeah, I mean, my only one big bet is to work on a campaign that you would be pushing for this week, and make sure that I work on it fast and efficiently.
510 00:50:44.780 ⇒ 00:51:00.950 Robert Tseng: Yeah, my question, Rico, to you would be, like, how long does this take you for weeks? Like, I don’t… I’ve been, like… I know you sit in on these calls, but I know this isn’t your main… like, everyone else almost all their main job is in the go-to-market side. Obviously, you’re on ops.
511 00:51:00.950 ⇒ 00:51:09.319 Robert Tseng: So, I haven’t tried to push too much onto you, because I’m not really sure how long, like, how much of your capacity.
512 00:51:10.690 ⇒ 00:51:11.960 Rico Rejoso: We’re gonna push one.
513 00:51:12.320 ⇒ 00:51:13.430 Rico Rejoso: Every day.
514 00:51:13.740 ⇒ 00:51:15.280 Rico Rejoso: One campaign every day.
515 00:51:15.840 ⇒ 00:51:18.080 Robert Tseng: You could, you have Sebastian do, like.
516 00:51:18.080 ⇒ 00:51:18.680 Rico Rejoso: beans.
517 00:51:19.990 ⇒ 00:51:25.419 Robert Tseng: Yeah, I mean, I just don’t really know if I can give you one a day, but okay, understood. Yeah.
518 00:51:26.050 ⇒ 00:51:34.120 Robert Tseng: Yeah, I’m still gonna try to do two, and then maybe… sorry, I think we’re talking over each other. All of you finish. What were you saying?
519 00:51:34.960 ⇒ 00:51:35.640 Rico Rejoso: Yep.
520 00:51:38.800 ⇒ 00:51:52.350 Robert Tseng: Okay, what I heard is you feel like you could do one every day. I would… I still feel like it’s… I don’t think it’s realistic for me to give you one every day, so maybe I would still… I’ll try to do two this week, and then also…
521 00:51:52.450 ⇒ 00:52:09.809 Robert Tseng: Well, yeah, on the nurturing side, like, I feel like that’s something we need to do. We have too many deals that are just, like, stuck in their stage, like, 21 days in the same stage is, like, way too long. So, that might be just, like, an ongoing one that I can try to, assign to you.
522 00:52:13.480 ⇒ 00:52:14.079 Rico Rejoso: Got it, Jess.
523 00:52:16.680 ⇒ 00:52:17.920 Robert Tseng: Okay, cool.
524 00:52:18.090 ⇒ 00:52:24.849 Robert Tseng: Alright, that gives me clear clarity on what I need to do, to support you guys.
525 00:52:25.070 ⇒ 00:52:26.450 Robert Tseng: Yeah, yeah.
526 00:52:27.230 ⇒ 00:52:29.939 Robert Tseng: That’s all I’ve got.
527 00:52:33.760 ⇒ 00:52:34.300 Luke Scorziell: Wait.
528 00:52:35.740 ⇒ 00:52:37.300 Robert Tseng: Oh, for sure. Alright, thanks everyone.
529 00:52:38.970 ⇒ 00:52:39.700 Robert Tseng: Bye.