Meeting Title: Ryan - Luke - Content Review Date: 2026-01-05 Meeting participants: Luke’s Notetaker, Luke Scorziell, Ryan Brosas


WEBVTT

1 00:00:53.810 00:00:55.140 Ryan Brosas: A.

2 00:00:55.140 00:00:56.729 Luke Scorziell: Hey, Ryan, how’s it going?

3 00:00:57.200 00:01:12.359 Ryan Brosas: Yeah, I just finished the, one piece for, like, Robert, so yeah. Kind of busy, because I was also, like, assisting to get the information for the Upwork lead.

4 00:01:14.400 00:01:17.740 Luke Scorziell: Oh, the Upwork leads. For, Jed?

5 00:01:18.360 00:01:20.240 Ryan Brosas: Yeah,

6 00:01:20.560 00:01:29.440 Ryan Brosas: He’s asking an email, but when we procure, like, leads from Upwork, we don’t… we can’t really get the email right away.

7 00:01:29.770 00:01:33.299 Ryan Brosas: It’s either, like, Lee will provide it, or…

8 00:01:33.560 00:01:40.509 Ryan Brosas: like, Robert will, like, provide, like, a, his email.

9 00:01:41.120 00:01:49.030 Ryan Brosas: then, they will schedule a call or something, because it’s prohibited by, you know, Upwork.

10 00:01:49.860 00:01:52.080 Luke Scorziell: Is that where that conversation happened, was on Upwork?

11 00:01:52.470 00:01:53.030 Ryan Brosas: Yep.

12 00:01:53.610 00:01:56.160 Luke Scorziell: Oh, okay. Can we… do we have to have the,

13 00:01:57.580 00:02:01.899 Luke Scorziell: Email to log it as a lead in the system, or…

14 00:02:02.690 00:02:09.350 Ryan Brosas: Mmm… you… Well, sometimes I didn’t really need to add email, but it’s kind of like…

15 00:02:09.410 00:02:26.400 Ryan Brosas: it’s needed for, like, documentation or something, or it should be, like, you know, the whole stuff should be in the CRM, so that’s one, but it should, like, we can get the email, like, later on. It shouldn’t be, like.

16 00:02:26.770 00:02:28.499 Ryan Brosas: Right away.

17 00:02:29.070 00:02:37.439 Luke Scorziell: Yeah, because we could just put it in, and then, maybe we could… I don’t know, can we attach screenshots in HubSpot? Like, could we just attach the screenshot of the conversation?

18 00:02:38.220 00:02:42.630 Ryan Brosas: Yeah, I think, we can put that instead, like, in a note or something.

19 00:02:42.810 00:02:48.080 Ryan Brosas: And also, like, if you can search…

20 00:02:48.290 00:02:53.329 Ryan Brosas: Them, like, for example, this is, an author of, like, a book.

21 00:02:53.360 00:03:08.680 Ryan Brosas: He hasn’t really updated his LinkedIn profile, so it’s hard for me to verify if he is the one, so I just get all the information from Facebook and, like, of Spotify, and then when I’m, you know,

22 00:03:08.810 00:03:22.210 Ryan Brosas: like, 100% sure, you know, I verified it in, on the UTM sales, and then I grabbed his, link in. I think LinkedIn is okay, whenever we don’t have, like.

23 00:03:22.380 00:03:28.829 Ryan Brosas: email, that’s a substitute to email, the link in URL.

24 00:03:29.240 00:03:39.240 Ryan Brosas: Yeah, that’s where I do, or, well, my previous, system on, like, getting, information for, LinkedIn.

25 00:03:39.500 00:03:41.380 Ryan Brosas: Well, Upwork lead.

26 00:03:42.130 00:03:47.729 Luke Scorziell: Okay, yeah, well, I mean, you know, I don’t… I don’t think you have to worry too much about,

27 00:03:48.340 00:03:50.159 Luke Scorziell: that stuff right now, because I know it’s…

28 00:03:50.410 00:03:53.439 Luke Scorziell: Mainly with Chad at the moment, so…

29 00:03:54.140 00:03:59.170 Luke Scorziell: But yeah, thanks for helping out, and sounds like…

30 00:04:00.220 00:04:05.100 Luke Scorziell: Yeah, sounds like we can get it figured out, and maybe isn’t… Don’t spend too…

31 00:04:05.440 00:04:10.300 Luke Scorziell: Or we should, yeah, just bias for action and getting it in, I think over, having it perfect.

32 00:04:10.580 00:04:11.090 Ryan Brosas: Yup.

33 00:04:11.610 00:04:20.239 Luke Scorziell: So, okay, well, tell me, how did the… how did working on the post go? What… what was that like? And, obviously we can chat about the feedback and stuff, too.

34 00:04:20.829 00:04:35.509 Ryan Brosas: Yeah, so for the, the current system, I had in place for, well, it’s not that, well, I’m almost… well, I’m not sure if I nailed, like, dumb…

35 00:04:35.599 00:04:42.759 Ryan Brosas: Right print, or, like, the voice yet, but it’s kind of, like, hitting almost of it, like.

36 00:04:43.059 00:05:02.459 Ryan Brosas: 70%, but the thing that I’m, like, concerned is for Robert, because he is kind of, like, a bit, like, much more, like, the sound of his, content is much more, like, academic or something. So, let me share something.

37 00:05:03.269 00:05:07.539 Ryan Brosas: So…

38 00:05:11.839 00:05:27.369 Ryan Brosas: So, it’s kind of, like, a lot of reiteration for him, so, I added a lot of, some of his posts, like, his, this is, like, 2024 posts, like, his…

39 00:05:27.769 00:05:37.009 Ryan Brosas: like, a birthday, birthday reflection, so I grabbed this… on his, LinkedIn.

40 00:05:37.129 00:05:45.849 Ryan Brosas: And some of his, polls early on, on LinkedIn also, and… Then, we got this…

41 00:05:46.719 00:05:57.979 Ryan Brosas: I’m not sure, because, I want to, like, do, like, reintroduction, as, there’s, like, a content or, like, content expert that is…

42 00:05:58.149 00:06:06.179 Ryan Brosas: That is consulting with us before, like, I’m… I’m not sure, so the name is…

43 00:06:07.259 00:06:10.299 Ryan Brosas: Oh, I forgot, but, he is a friend of Otom.

44 00:06:10.729 00:06:15.619 Luke Scorziell: So, we should, like, do, like, reintroduction at some point.

45 00:06:15.619 00:06:28.249 Ryan Brosas: like, hey, I’m Robert, I run Rainforest, something like those, and, including, like, the wins and loss, or something like sharing, some of their insights, what we did, what…

46 00:06:28.249 00:06:39.349 Ryan Brosas: what did well on… on 2025, or… I think, it… this is something that’s… it summarizes it, but I think, there’s, like, a deep

47 00:06:39.649 00:06:41.729 Ryan Brosas: Thinking of them.

48 00:06:41.859 00:06:54.579 Ryan Brosas: On how they can expand this type of, like, content, because it’s, like, a reflection of 2025. But yeah, if this is kind of, like, good enough, I think, we can,

49 00:06:54.629 00:06:55.769 Ryan Brosas: You know, put…

50 00:06:55.789 00:07:07.969 Ryan Brosas: this, or push this on… on their LinkedIn, but for me, it’s, like, including a bit of, like, soft reflection on this would be much more better, because it’s…

51 00:07:07.969 00:07:16.329 Ryan Brosas: like, like, a sharing of what works, what did, went wrong. That, that thing is really, like, you know,

52 00:07:16.329 00:07:28.029 Ryan Brosas: is how you build, you know, brand and, you… you… how you, what do you call this? Position yourself as also, like, you know, you’re thinking about your win and losses.

53 00:07:28.229 00:07:41.409 Ryan Brosas: But yeah, either way, I’m really open to any of, like, suggestions for how we can post this, this week, or this today, for.

54 00:07:41.410 00:07:42.290 Luke Scorziell: Yeah.

55 00:07:44.770 00:07:51.719 Luke Scorziell: Well, so why don’t you go to… where did you… is this the… this is a separate post that you’re showing me right now, this…

56 00:07:52.460 00:07:53.089 Luke Scorziell: Or is that…

57 00:07:53.090 00:07:53.530 Ryan Brosas: Yes.

58 00:07:53.530 00:07:54.980 Luke Scorziell: Just an example post.

59 00:07:55.720 00:08:00.640 Ryan Brosas: Yeah, this is, for Otam, and…

60 00:08:01.250 00:08:07.120 Ryan Brosas: I already sent that on, on Slack, social content ideas.

61 00:08:07.340 00:08:17.910 Ryan Brosas: But, yeah, what I said, is really good addition for this, like, a reflection of them, what did well, what didn’t, you know, the solution.

62 00:08:18.340 00:08:21.309 Ryan Brosas: And also, like, a good…

63 00:08:21.470 00:08:26.840 Ryan Brosas: Set of goals for 2026 or something, as they are doing right now.

64 00:08:27.100 00:08:31.330 Ryan Brosas: It’s really good to add on this type of content.

65 00:08:32.350 00:08:37.489 Luke Scorziell: Yeah, I think… I mean, okay, so my feedback, first with Utam, so why don’t we…

66 00:08:38.419 00:08:42.850 Luke Scorziell: Just look at that one, I could… You know,

67 00:08:46.250 00:08:54.750 Luke Scorziell: I’d, like, I’d kind of like to see… and again, it doesn’t have to be crazy, and maybe this means pushing, like, we don’t need to necessarily go live with it today.

68 00:08:54.860 00:08:55.990 Luke Scorziell: But,

69 00:08:56.820 00:09:00.740 Luke Scorziell: Like, you know, what are some specific… deals…

70 00:09:00.940 00:09:05.110 Luke Scorziell: We don’t necessarily have to reference, obviously, the client and their name and whatnot, but, like.

71 00:09:05.380 00:09:10.370 Luke Scorziell: What are some of the wins, losses, and lessons that we’ve learned? Like, even if it’s just, like.

72 00:09:10.740 00:09:18.270 Luke Scorziell: Because I think… I think this post is a good start, good structure, but it doesn’t really have the, like, any specifics on,

73 00:09:19.870 00:09:24.300 Luke Scorziell: You know, that’s kind of building credibility with… our audience, so…

74 00:09:24.450 00:09:28.519 Luke Scorziell: You know, it could look like 2025 was our biggest year ever, we…

75 00:09:28.660 00:09:32.119 Luke Scorziell: I know, I guess you’re not writing these, though? You’re kind of using the AI prompt?

76 00:09:32.990 00:09:39.359 Ryan Brosas: Yeah, I think that what I did is 90%, like, doing this and just edit it a bit.

77 00:09:39.600 00:09:47.380 Ryan Brosas: That is also, like, well, most of it, like, on also, like, what I did before, like, it’s…

78 00:09:47.630 00:10:01.859 Ryan Brosas: 80% AI written, then, I will add a bit of, like, does this distinguish of, you know, human or something? Then, I just push that to, like, you know, approval or something.

79 00:10:03.780 00:10:05.300 Luke Scorziell: Okay,

80 00:10:08.720 00:10:13.990 Luke Scorziell: Yeah, I think I’d just like to see some more specifics and some stats in these posts. So, like…

81 00:10:13.990 00:10:14.560 Ryan Brosas: Yeah.

82 00:10:14.890 00:10:17.630 Luke Scorziell: Like, because 2025 was a huge year, right, for Brainforge?

83 00:10:17.630 00:10:23.960 Ryan Brosas: Yeah, yeah, it is, because, you know, we came from, like, 80…

84 00:10:24.260 00:10:32.070 Ryan Brosas: K target point for, like, monthly, then we… we reached, like, something like… Like, 6-digit, I guess.

85 00:10:33.620 00:10:39.990 Luke Scorziell: Okay, wait, so yeah, I mean, tell me in your own words, what do you think was significant about 2025 for Rain Forge?

86 00:10:40.830 00:10:49.840 Ryan Brosas: Well, for the… for Rain Forge, well, we kind of, like, get some… some, like, big clients, for example.

87 00:10:49.980 00:10:59.249 Ryan Brosas: That purple one, I forgot what its name, but… It’s… Let me tap on…

88 00:11:03.640 00:11:09.560 Ryan Brosas: One, the purple one… engineering team,

89 00:11:13.760 00:11:19.249 Ryan Brosas: Yeah, Magic Spoon, I think that is really, like, a good, like.

90 00:11:19.690 00:11:34.929 Ryan Brosas: for us, for getting a client, like, a 7-figure, it’s really a huge win for us, because, you know, from, like, getting also, like, renewals from Eden, then got, like, a six-digit deal also for them.

91 00:11:35.040 00:11:38.040 Ryan Brosas: from them, also, like, element…

92 00:11:38.270 00:11:54.169 Ryan Brosas: Also, I think a well-known, company is really, a good accomplishment for us, because, if we are going to, like, turn this to, like, you know, case study or such, this is already a, you know, a high, like.

93 00:11:54.510 00:12:08.510 Ryan Brosas: really high, like, for, for us, like, if we are going to turn that to, like, case study and, like, link their, their, like, it’s for SEO reference, it’s really, like, going to, make us, like, you know,

94 00:12:08.960 00:12:22.099 Ryan Brosas: Skyrocket, or, like, DA or something. But, on the specific of, like, trust or building trust, I think this is really good, because, you know, Element and Magic Spoon is, well, is, well known.

95 00:12:22.520 00:12:23.760 Ryan Brosas: Brad?

96 00:12:23.920 00:12:39.100 Ryan Brosas: And, and, like, Eden, Eden, you know, trusted us and got, like, a huge deal from them. And, yeah, I think, for… from, like, from this perspective of, like,

97 00:12:39.830 00:12:48.529 Ryan Brosas: content, or, like, me, a writer, it’s really… it’s really fast, because, from, like, From 5 or, like…

98 00:12:49.170 00:12:52.430 Ryan Brosas: From 5 fig, or, like,

99 00:12:52.580 00:13:10.180 Ryan Brosas: four-figure deals to, like, you know, five-figure to six-digit… six-digit deals. It’s, like, it’s, like, a high accomplishment for… for the size of our company. It’s not normal, because… because…

100 00:13:10.510 00:13:13.629 Ryan Brosas: We kind of, like, jump from, like.

101 00:13:13.930 00:13:19.129 Ryan Brosas: You know, 5-figure, or, well, 4-figure than to a 6-figure.

102 00:13:19.630 00:13:23.289 Ryan Brosas: Deal. And that is really, like, you know,

103 00:13:23.470 00:13:33.499 Ryan Brosas: I’m really proud of being one of the sales team, well, because, the projection of our growth is,

104 00:13:33.950 00:13:37.260 Ryan Brosas: Well, really great, or, well, it’s…

105 00:13:38.440 00:13:44.750 Ryan Brosas: I’m gonna call this? Mind-blowing, or I say? Because… It’s…

106 00:13:45.680 00:13:50.310 Ryan Brosas: for me, as I have, like, business of running my… a business, it’s not…

107 00:13:51.010 00:14:03.030 Ryan Brosas: Well, it’s… it’s really difficult to… to close just a fi… like, a four-digit deal, and… but, you know, us, you know, closing or getting a deal with this

108 00:14:03.270 00:14:04.140 Ryan Brosas: base.

109 00:14:04.400 00:14:09.420 Ryan Brosas: It’s really, like, you know, what do you call this?

110 00:14:10.340 00:14:13.259 Luke Scorziell: Yeah, it’s like a big, big accomplishment. It’s a big feat.

111 00:14:14.010 00:14:14.590 Ryan Brosas: Yeah.

112 00:14:14.590 00:14:19.470 Luke Scorziell: For sure. So, okay, well, I mean, look, you know, what you just described to me, you have

113 00:14:20.100 00:14:26.429 Luke Scorziell: knowledge that, honestly, like, a lot of people, I think, don’t have in this organization, so I think, you know, you should stand on

114 00:14:26.960 00:14:31.829 Luke Scorziell: can stand on some business on that. And so… so…

115 00:14:32.410 00:14:35.200 Luke Scorziell: Big wins are… we… we worked with

116 00:14:35.380 00:14:39.090 Luke Scorziell: You know, clients across industries, so we’ve got, like.

117 00:14:39.850 00:14:44.669 Luke Scorziell: What industry is… so there’s telehealth with Eden, right? Or are they mental health?

118 00:14:45.580 00:14:50.570 Ryan Brosas: Telehealth, okay, Mr…

119 00:14:59.750 00:15:05.250 Ryan Brosas: Helpie, wellness… And… telehealth.

120 00:15:06.090 00:15:09.589 Luke Scorziell: So, okay, so with Eden, what did we… we helped them with their…

121 00:15:10.730 00:15:17.730 Ryan Brosas: I… yeah, I think, we started on their data, then we got upgrade for, like.

122 00:15:17.830 00:15:26.729 Ryan Brosas: rebuilding their, platform, I guess. I’m not sure, but, on what I know,

123 00:15:27.220 00:15:31.530 Ryan Brosas: Remo or something? I think that’s…

124 00:15:32.260 00:15:35.639 Ryan Brosas: I don’t have… really have a huge context on that, but…

125 00:15:35.890 00:15:39.560 Ryan Brosas: When you can see on their…

126 00:16:00.810 00:16:09.110 Ryan Brosas: But yeah, I haven’t, like, gotten the whole deal of, like, the Remo, so I will ask, like, Rico to get

127 00:16:09.460 00:16:14.570 Ryan Brosas: the, the, what do you call this, SOW, so I can have, like, the contents from that.

128 00:16:14.640 00:16:30.300 Ryan Brosas: deal, but yeah, I think we started very small on Eden, and then we got, like, building our trust over the time, then we got that 6-ticket deal, and I haven’t really have no context on the deal that

129 00:16:30.390 00:16:37.950 Ryan Brosas: So, I need to get those, so I will provide later. On, for…

130 00:16:38.130 00:16:45.209 Ryan Brosas: I guess ABC Home. Also, we started really small on there, then we expanded

131 00:16:45.650 00:16:58.110 Ryan Brosas: We are really great at, doing, like, build trusting, like, trust building or something. Then, we started small, then we got, like, ramping up to a big project.

132 00:16:58.210 00:17:00.570 Ryan Brosas: Right now, I think we are,

133 00:17:01.530 00:17:05.079 Ryan Brosas: We are now moving to data on them.

134 00:17:05.220 00:17:14.829 Ryan Brosas: I think, it will be merged soon, again, AI and data, hopefully that we can assert that project, next, I guess.

135 00:17:15.240 00:17:18.720 Ryan Brosas: But, yeah, ABC is one of our,

136 00:17:19.220 00:17:27.029 Ryan Brosas: big deals, I guess, or… well, it started small, but it is now, like, turning to a huge deal also.

137 00:17:27.500 00:17:32.349 Luke Scorziell: Yeah, well, I think… so, like, what I want you to think about, and, I mean, I…

138 00:17:32.580 00:17:36.069 Luke Scorziell: Again, like, happy to… to do as much as I can.

139 00:17:36.490 00:17:41.999 Luke Scorziell: is to think about, like, bigger picture, like, what is the story that we’re communicating to people? So…

140 00:17:42.250 00:17:46.950 Luke Scorziell: like, Brainforge had a massive year of growth last year. Like, we went from…

141 00:17:47.490 00:17:53.359 Luke Scorziell: You said it yourself, like, you’re very proud of what we accomplished. We went from being a four-figure

142 00:17:53.480 00:17:56.330 Luke Scorziell: From signing 4-figure deals to 6-figure deals.

143 00:17:56.460 00:17:59.759 Luke Scorziell: We got clients across a variety of different industries.

144 00:18:00.210 00:18:06.519 Luke Scorziell: So, if we just, like, I can share my screen, too, and we can write.

145 00:18:06.870 00:18:09.580 Luke Scorziell: You know, some of this, even in Slack.

146 00:18:13.270 00:18:19.989 Luke Scorziell: So… You know, like… If I take…

147 00:18:23.420 00:18:24.950 Luke Scorziell: You can see this all fine.

148 00:18:25.470 00:18:26.250 Ryan Brosas: Yeah.

149 00:18:26.620 00:18:29.199 Luke Scorziell: So, like, you know, if we think about…

150 00:18:29.750 00:18:31.680 Luke Scorziell: And hope… I don’t know, like, I don’t know…

151 00:18:31.790 00:18:36.509 Luke Scorziell: I’ll just kind of go through the first few times that we do stuff like this, just writing it.

152 00:18:36.790 00:18:39.660 Luke Scorziell: like, without AI, and then we can kind of see…

153 00:18:39.660 00:18:40.170 Ryan Brosas: Correct.

154 00:18:40.340 00:18:41.729 Luke Scorziell: how we can add an AI.

155 00:18:41.890 00:18:48.030 Luke Scorziell: So, like, you know, first we want, like, the hook, so it’s like… 2025…

156 00:18:49.390 00:18:54.350 Luke Scorziell: Or, well, now we’re in 2026, so 20… 20… 2026 has…

157 00:18:58.590 00:19:01.930 Luke Scorziell: You know, you always gotta write your shitty first draft so big.

158 00:19:02.310 00:19:04.959 Luke Scorziell: big things ahead for Brainforge.

159 00:19:10.560 00:19:15.829 Luke Scorziell: Last year, we… There’s a quick update.

160 00:19:16.610 00:19:18.000 Luke Scorziell: on our massive…

161 00:19:23.930 00:19:24.940 Luke Scorziell: I’m sure.

162 00:19:26.050 00:19:26.830 Luke Scorziell: Ew.

163 00:19:46.530 00:19:48.450 Luke Scorziell: How many… do you know how many clients we worked with?

164 00:19:49.710 00:19:52.120 Ryan Brosas: For DuckQ…

165 00:19:53.190 00:19:54.749 Luke Scorziell: I guess we gotta ask Rico, too.

166 00:19:57.000 00:20:00.509 Ryan Brosas: I can check on the CRM spot.

167 00:23:18.100 00:23:28.510 Ryan Brosas: Yeah, I think, what I see on the CRM, we have… we had, done 27 deals.

168 00:23:30.110 00:23:32.790 Luke Scorziell: So…

169 00:23:56.810 00:23:58.930 Ryan Brosas: 25 millimeters, nice.

170 00:24:00.320 00:24:02.000 Ryan Brosas: Okay, so…

171 00:24:03.950 00:24:07.680 Luke Scorziell: What other kind of information are you learning from HubSpot?

172 00:24:08.350 00:24:19.160 Ryan Brosas: We kind of, like, work with… Like… well-known, brands.

173 00:24:20.590 00:24:22.120 Ryan Brosas: What else?

174 00:24:31.380 00:24:33.139 Ryan Brosas: Or it’s… yeah.

175 00:24:57.460 00:24:58.760 Ryan Brosas: Okay…

176 00:27:25.350 00:27:25.910 Luke Scorziell: Thanks.

177 00:27:26.770 00:27:29.660 Luke Scorziell: Let me go to Phil’s… Life.

178 00:27:29.950 00:27:31.660 Luke Scorziell: Vancouver. Over.

179 00:27:31.980 00:27:32.920 Luke Scorziell: Okay.

180 00:27:34.370 00:27:36.540 Luke Scorziell: We’ll be here, maybe we’ll come over later.

181 00:27:37.050 00:27:38.289 Luke Scorziell: Maybe I’ll come later.

182 00:27:39.600 00:27:40.540 Luke Scorziell: Nice.

183 00:27:42.210 00:27:43.220 Luke Scorziell: Yep.

184 00:27:58.200 00:28:04.209 Ryan Brosas: E… from additional, like, how many we are on Slack?

185 00:28:04.430 00:28:09.120 Ryan Brosas: I think from 15 to, like, almost 30, I guess?

186 00:28:10.120 00:28:11.509 Luke Scorziell: Deals? Or what do you mean?

187 00:28:11.760 00:28:22.229 Ryan Brosas: Member, like, we are, like, we can also highlight that we are also, growing in, you know, members of this.

188 00:28:28.120 00:28:36.609 Ryan Brosas: And… partnered… Partnership form, like, what… how many partnerships we did?

189 00:28:37.540 00:28:38.440 Ryan Brosas: Right.

190 00:28:39.910 00:28:43.049 Ryan Brosas: Just going to check that on partners.

191 00:28:51.200 00:28:53.030 Ryan Brosas: 13 partnership.

192 00:28:54.520 00:29:03.409 Ryan Brosas: Yeah, churched partnership, and… And it’s… probing… What else?

193 00:29:03.830 00:29:06.440 Luke Scorziell: What are some of our partnerships with? Who are they with?

194 00:29:08.750 00:29:09.420 Ryan Brosas: Sorry?

195 00:29:09.720 00:29:12.369 Luke Scorziell: Do you… who are some of the partners that we have?

196 00:29:13.520 00:29:20.950 Ryan Brosas: partners, like, for example, like, Mixpanel, like, McGo, omni…

197 00:29:21.150 00:29:23.979 Ryan Brosas: And then we are… I guess we are going to…

198 00:29:24.090 00:29:30.480 Ryan Brosas: be part… well, I think we are already partnered with… with Snowflake, and they already referred some… something.

199 00:29:30.620 00:29:40.160 Ryan Brosas: So, I think that would be a win also for our partnership, like, I do.

200 00:29:40.160 00:29:41.570 Luke Scorziell: Okay, yeah, that’s great.

201 00:29:43.470 00:29:51.700 Ryan Brosas: and… Yeah, I think… Oh, what else? No service? I think, it’s all… we already, like.

202 00:29:52.000 00:29:58.799 Ryan Brosas: That’s pretty straightforward. We are reinforced that AI, so data and AI is still, like, going to be so null.

203 00:29:59.370 00:30:03.680 Ryan Brosas: skills or services? Else?

204 00:30:05.550 00:30:13.389 Ryan Brosas: Like… I already did that, then, perfect, or…

205 00:30:13.680 00:30:20.750 Ryan Brosas: Do we have, like, a specific view of, like, ROI, for specific clients?

206 00:30:21.890 00:30:25.600 Luke Scorziell: Oh, that’s a good question. We could ask…

207 00:30:31.440 00:30:35.049 Ryan Brosas: Because that’s going to be, a good one, metrics.

208 00:31:53.820 00:31:54.500 Ryan Brosas: Hmm.

209 00:32:01.190 00:32:02.770 Luke Scorziell: Yeah, so, I don’t know, like…

210 00:32:06.740 00:32:08.360 Luke Scorziell: Here’s a simple post.

211 00:32:09.350 00:32:11.179 Ryan Brosas: Yeah, I think that’s good.

212 00:32:11.470 00:32:12.950 Ryan Brosas: But…

213 00:32:16.130 00:32:18.640 Ryan Brosas: Hmm, I’m not… so…

214 00:32:23.620 00:32:28.120 Ryan Brosas: Moving things ahead… from…

215 00:32:28.440 00:32:35.919 Ryan Brosas: From white, X to Y to our headphones, and more than 30, right near 30.

216 00:32:36.060 00:32:37.779 Ryan Brosas: I have no way to describe.

217 00:32:38.400 00:32:48.680 Ryan Brosas: Oh, that’s good, that’s a good, way of using that, forging the way.

218 00:32:49.050 00:32:57.039 Ryan Brosas: I’ll like that. Then we can imagine for ourselves, our client, if you’re interested in joining us.

219 00:32:57.860 00:33:06.630 Ryan Brosas: Winning in our momentum, as a client, partner, or applied as tech.

220 00:33:06.810 00:33:08.310 Ryan Brosas: Yeah, I think this is good.

221 00:33:08.620 00:33:16.059 Ryan Brosas: For this, I’ll… the one thing that I will push is,

222 00:33:16.210 00:33:35.840 Ryan Brosas: for Brainforge, I think we can add, like, reintroduction, based, like, hey, that’s going to be… that will be my, my pushback on here, like, hey, I need to… I’m, I’m Utam, and I run Brain Forge or something, and, painted 26,

223 00:33:35.860 00:33:42.080 Ryan Brosas: Then enter the 2026 or something. But yeah, I think this is a really good one. But…

224 00:33:42.110 00:33:53.339 Ryan Brosas: Yeah, I think that’s… for me, it’s more of, like, re… Well, the introduction is really…

225 00:33:53.690 00:33:58.100 Ryan Brosas: A good way to… to set, again, like.

226 00:33:58.280 00:34:03.909 Ryan Brosas: a pace, or, like, a stage again, because we did stop of posting

227 00:34:03.960 00:34:18.549 Ryan Brosas: And it’s a new year, I think that’s a good way also, but yeah, I think it’s… this is good, but I would rather, like, add, like, the reintroduction, piece also.

228 00:34:18.650 00:34:26.780 Ryan Brosas: Like, hey, I run Brainforge, and it has… and Phenophysics will have, like, a big thing ahead for Brainforge.

229 00:34:27.420 00:34:29.460 Luke Scorziell: Yeah, I don’t know.

230 00:34:33.110 00:34:33.820 Ryan Brosas: No.

231 00:34:52.440 00:34:53.560 Ryan Brosas: session.

232 00:35:27.580 00:35:33.330 Ryan Brosas: I think that’s fine. You can remove the at Brainforge, and just, you can,

233 00:35:34.170 00:35:35.949 Ryan Brosas: Start with me.

234 00:35:36.160 00:35:37.959 Ryan Brosas: Yeah, that’s fine.

235 00:35:38.470 00:35:41.789 Ryan Brosas: Because it’s… we already mentioned rainforest on the top.

236 00:35:42.660 00:35:43.790 Ryan Brosas: And… Yeah.

237 00:35:44.360 00:35:46.690 Ryan Brosas: We don’t really need to mention it again.

238 00:35:54.060 00:35:57.269 Luke Scorziell: I don’t know, I don’t know, like, manual recording is a thing of the past.

239 00:36:17.020 00:36:21.450 Luke Scorziell: So, I think, yeah, like, obviously I’m…

240 00:36:21.620 00:36:23.830 Luke Scorziell: Kind of just riffing and writing and…

241 00:36:24.090 00:36:25.919 Luke Scorziell: I think your feedback’s great. So, like.

242 00:36:26.050 00:36:32.659 Luke Scorziell: You know, I like the reintroduction idea, I think that’s good. I always think, like, having a hook is good.

243 00:36:33.860 00:36:43.500 Luke Scorziell: I don’t know if this is, like, the best hook, probably not. If you think of a better hook, like, totally happy. I do want to start making this, like, we help our clients make better, faster decisions.

244 00:36:44.020 00:36:48.409 Luke Scorziell: Like, kind of a central part of, how we describe ourselves.

245 00:36:49.020 00:37:08.979 Ryan Brosas: Yeah, I think this is really good, like, we are, like, centralizing data, and further on, like, we can use that data to, you know, implement AI as well. But yeah, that’s really the core definition of what we’re currently doing, is centralizing their data, and then further on, we help them with AI.

246 00:37:11.050 00:37:15.059 Luke Scorziell: Yeah, great. Okay, so then, let’s write marketers and product.

247 00:37:15.730 00:37:26.340 Luke Scorziell: Managers… Annual… Reporting, and… things about… Data…

248 00:37:34.730 00:37:39.390 Luke Scorziell: Just be… here’s… What we did last year.

249 00:37:43.450 00:37:44.220 Luke Scorziell: Say it.

250 00:37:49.300 00:37:56.360 Luke Scorziell: So, like, I… yeah, obviously, I won’t write every post all the time, but, like, I think having these, like.

251 00:37:57.050 00:37:59.170 Luke Scorziell: Solid numbers of what we did.

252 00:37:59.280 00:38:01.880 Luke Scorziell: We’re speaking to our core value proposition.

253 00:38:02.010 00:38:08.080 Luke Scorziell: like, this is kind of hope… I don’t know if product managers are the right thing that is, maybe, but, like…

254 00:38:08.740 00:38:16.040 Luke Scorziell: You know… We’re speaking… we’re trying to speak directly to marketing and product, which is what…

255 00:38:17.040 00:38:19.980 Luke Scorziell: Kind of Robert was talking about,

256 00:38:20.110 00:38:25.370 Luke Scorziell: And then, we’re speaking to some of the pain points, so manual reporting, questions about data accuracy.

257 00:38:25.480 00:38:29.710 Luke Scorziell: And then we’re given credibility of, you know, this, that, and the other.

258 00:38:32.470 00:38:39.940 Luke Scorziell: And then it’s just… it doesn’t have to be that long. So, yeah, I don’t… I don’t know, like, would this make sense for you to, like, plug back into…

259 00:38:41.990 00:38:57.839 Ryan Brosas: Yeah, I think this makes sense, because it has, like, a more, accurate, like, you know, info. Like, we, you know, added some of the accuracy for, like, you know, 25 deals, 15 to, you know, 30…

260 00:38:58.170 00:39:05.590 Ryan Brosas: like, you know, headcount, and also, like, the partner 13 compass. This will… the partner 13 compass is really a good…

261 00:39:05.770 00:39:12.189 Ryan Brosas: You know, what do you call this? Reputation, or more of, like.

262 00:39:12.770 00:39:16.670 Ryan Brosas: Trust-building, or something, because they are known

263 00:39:16.830 00:39:25.059 Ryan Brosas: build, like, friends, so I think, tagging them also, it shows… is also, like, a boost to them, because we are…

264 00:39:25.230 00:39:29.240 Ryan Brosas: Well, we are sharing a ween.

265 00:39:29.460 00:39:34.220 Ryan Brosas: Yeah, I think this is really good, for me.

266 00:39:34.410 00:39:42.800 Ryan Brosas: It has, like, all the context that it should in a content, because if it’s, like, you know, more of, like.

267 00:39:43.010 00:39:48.909 Ryan Brosas: reintroduction from us. We… we don’t really did that before, and, like.

268 00:39:49.140 00:39:54.400 Ryan Brosas: We are providing, like, a news update that, wow, we grew up, or something, that this is.

269 00:39:54.400 00:39:55.770 Luke Scorziell: Yeah, yeah.

270 00:39:56.860 00:40:09.679 Luke Scorziell: Well, yeah, sweet. And I want you to feel like you have a… I, like, Ryan, just working with you for not that long, like, you’re very smart, you’re very ambitious, you have a lot of good ideas, so…

271 00:40:09.830 00:40:13.110 Luke Scorziell: Yeah, I just want to empower you to feel confident, and…

272 00:40:13.660 00:40:19.630 Luke Scorziell: like, using your own voice, I’ve seen your own LinkedIn content, and, like, your… what you’re doing, and so, yeah, I think, like.

273 00:40:19.840 00:40:24.379 Luke Scorziell: you know, I fully believe that you have the capability of doing

274 00:40:25.200 00:40:29.769 Luke Scorziell: Yeah, like, writing great posts all the time on your own. I think you already do that. So,

275 00:40:30.460 00:40:36.410 Luke Scorziell: Yeah, so I’ve, you know… want you to feel empowered and, like, however I can help you.

276 00:40:36.760 00:40:43.499 Luke Scorziell: With that, and so, yeah, happy to write, like, a couple of these posts, and then we can kind of work together to… to help you, so…

277 00:40:45.040 00:40:59.600 Ryan Brosas: This is… that would be really ideal, because some… before, we tried to, like, you know, did this before, so, but this is really… the… well, the current setup is really good, and I can, you know, do, like.

278 00:40:59.750 00:41:09.039 Ryan Brosas: throwing ideas at you, and you can throw yours. And, you know, it… and, you know, this is really good because,

279 00:41:10.130 00:41:18.939 Ryan Brosas: I can know better all the… all of the… of your distinction and how you do stuff, because I want to also learn how you do stuff.

280 00:41:19.170 00:41:33.930 Ryan Brosas: And so that’s something… a plus for me, because I love to learn, and I’m, like, forever, like, going to learn. I love… so, from learn… from learning how you do stuff, and I can just get most of it.

281 00:41:33.930 00:41:40.540 Ryan Brosas: then make my own, process, and add, like, something that I know, or something.

282 00:41:40.610 00:41:44.810 Ryan Brosas: But yeah, I really appreciate this, really do.

283 00:41:44.810 00:41:59.730 Luke Scorziell: Why don’t you, here, you know… not just… Self-promoting, but, if you want to…

284 00:42:01.220 00:42:03.620 Ryan Brosas: You know, read some of my writing.

285 00:42:06.470 00:42:09.410 Luke Scorziell: I don’t know that it’s all, like, the same…

286 00:42:10.760 00:42:16.260 Luke Scorziell: type of, like, tone and whatnot that we would want at Brainforge, but,

287 00:42:16.590 00:42:19.970 Luke Scorziell: you know, I have a lot of stuff on my LinkedIn.

288 00:42:20.760 00:42:21.370 Ryan Brosas: Sure.

289 00:42:21.370 00:42:28.310 Luke Scorziell: That, you know, feel free to scroll through and, and…

290 00:42:32.300 00:42:41.939 Luke Scorziell: Yeah, so, but yeah, I think, you know, you have… You’re doing great, so…

291 00:42:44.200 00:42:47.510 Luke Scorziell: Don’t… don’t shortchange yourself, and

292 00:42:52.290 00:42:57.109 Luke Scorziell: And… Yeah, so, cool. Well, why don’t…

293 00:42:57.340 00:43:00.169 Luke Scorziell: We, I guess, see what feedback we get on this.

294 00:43:00.850 00:43:11.220 Luke Scorziell: I feel like, honestly, once we get the numbers down, I’m flying to just send it,

295 00:43:13.250 00:43:17.080 Luke Scorziell: Where did I… Oh my gosh, I lost the…

296 00:43:18.770 00:43:20.250 Luke Scorziell: Where did we put that post?

297 00:43:22.000 00:43:23.759 Ryan Brosas: Oh, brand marketing.

298 00:43:24.400 00:43:25.760 Ryan Brosas: social…

299 00:43:27.370 00:43:28.910 Luke Scorziell: Oh, no, social…

300 00:43:29.370 00:43:31.390 Ryan Brosas: social content.

301 00:43:31.770 00:43:32.779 Luke Scorziell: Let’s star this.

302 00:43:45.900 00:43:46.860 Ryan Brosas: Gross.

303 00:44:06.630 00:44:07.810 Ryan Brosas: Sure thing.

304 00:44:27.930 00:44:31.310 Ryan Brosas: Oh yeah, you’re… you’re appearing to a lot of podcasts?

305 00:44:32.120 00:44:34.690 Luke Scorziell: Yeah, yeah, I’ve got a podcast going, so I’ve…

306 00:44:35.170 00:44:37.819 Luke Scorziell: Like, I’d hate doing all the editing and stuff.

307 00:44:37.970 00:44:41.229 Luke Scorziell: So that’s kind of in the vein of my existence, but .

308 00:44:42.590 00:44:49.020 Ryan Brosas: Yeah, for the video editing, that’s really, really

309 00:44:49.430 00:44:56.780 Ryan Brosas: tasks. Even I know, video editing, it’s really…

310 00:44:57.070 00:45:03.049 Ryan Brosas: what do you call this? Really exhausting, because you need to have, like, accurate, like.

311 00:45:03.250 00:45:09.720 Ryan Brosas: Timestamp to apply, animation or any, like, cuts and such.

312 00:45:09.840 00:45:20.720 Ryan Brosas: But yeah, this is, I think much more the media or the concentration would be moving towards, like, images and videos, soon.

313 00:45:21.160 00:45:24.249 Ryan Brosas: And yeah, it’s just a really great,

314 00:45:24.460 00:45:28.270 Ryan Brosas: content, that you have in your LinkedIn.

315 00:45:29.140 00:45:44.539 Ryan Brosas: Then I’ll need to start, doing also, like, video and such, because I think, text is really, like, becoming much more harder, but yeah, it’s… I think it’s…

316 00:45:45.650 00:45:49.719 Ryan Brosas: Text would be much more going to be, like, on…

317 00:45:50.340 00:45:53.389 Ryan Brosas: Like, basing on the… on what they call this, on…

318 00:45:54.890 00:46:08.849 Ryan Brosas: LLM optimization or something. I think that’s what I’m thinking, but, well, where I’m seeing also, but the content creation is, like, becoming more and more…

319 00:46:09.050 00:46:13.759 Ryan Brosas: Like, the… the… what do you call this? Engagement and such?

320 00:46:13.960 00:46:20.440 Ryan Brosas: I think on LinkedIn, video is something that… is performing well, then text…

321 00:46:22.990 00:46:26.329 Luke Scorziell: Yeah, yeah, yeah, it’s… I think podcasts are really helpful.

322 00:46:26.600 00:46:27.310 Luke Scorziell: Yeah.

323 00:46:27.310 00:46:28.270 Ryan Brosas: Yes, no?

324 00:46:29.620 00:46:30.590 Luke Scorziell: So…

325 00:46:35.640 00:46:37.260 Luke Scorziell: Okay,

326 00:46:42.920 00:46:44.730 Luke Scorziell: I just put this into…

327 00:46:59.900 00:47:06.789 Luke Scorziell: Yeah, I have… well, you can pay atten… pay attention, I guess, the next couple weeks. I’ve got some stuff coming out, so,

328 00:47:08.620 00:47:09.840 Luke Scorziell: It’ll be,

329 00:47:12.560 00:47:17.629 Luke Scorziell: Yeah, and also a lot of it’s on, like, the podcast that I run is all, like, brand marketing and stuff, so…

330 00:47:34.840 00:47:35.670 Ryan Brosas: Dang it.

331 00:47:35.960 00:47:38.769 Ryan Brosas: We’ll all just listen to that.

332 00:47:39.160 00:47:43.190 Ryan Brosas: Looking forward to, listen to your podcasts.

333 00:47:45.050 00:47:48.050 Ryan Brosas: Oh, let’s think about this? Try Arginal…

334 00:48:03.020 00:48:04.400 Ryan Brosas: It’s…

335 00:48:25.920 00:48:30.170 Ryan Brosas: Yeah, I haven’t… But,

336 00:48:33.950 00:48:34.860 Ryan Brosas: Yeah.

337 00:48:35.240 00:48:44.079 Ryan Brosas: I think, I still haven’t, like, permission for editing the, WBR.

338 00:48:45.290 00:48:47.680 Luke Scorziell: Oh, I… here, I couldn’t add you to that right now.

339 00:48:49.830 00:48:52.499 Ryan Brosas: So I can change all of the studs.

340 00:48:53.980 00:49:01.459 Luke Scorziell: And one thing that I would love, for you to do,

341 00:49:11.250 00:49:16.419 Luke Scorziell: Okay, I just added you. As you’re doing that,

342 00:49:17.600 00:49:20.320 Luke Scorziell: You know, you could do it a few times, and then…

343 00:49:20.440 00:49:25.470 Luke Scorziell: maybe do this, but I would love to see, like, a,

344 00:49:26.990 00:49:29.810 Luke Scorziell: Like, a standard operating procedure of how to do that.

345 00:49:30.820 00:49:31.640 Luke Scorziell: Oh, sure.

346 00:49:31.640 00:49:32.400 Ryan Brosas: Sure.

347 00:49:32.620 00:49:39.560 Luke Scorziell: So, like, if maybe you could create that, and then at least we could just have that documentation to standardize it in case, you know, it ever…

348 00:49:40.240 00:49:48.619 Luke Scorziell: Like, you move on to something different, or, or just we have to sub in for you, or anything like that, so.

349 00:49:49.420 00:49:56.210 Ryan Brosas: Sure, sure, sure. I think I’ll be requesting also, like, a GitHub, something, so I can…

350 00:49:56.590 00:50:00.310 Ryan Brosas: Push all of these changes, or these…

351 00:50:00.460 00:50:07.840 Ryan Brosas: It… well, it’s running, via cloud code, so I think the system can work via,

352 00:50:08.040 00:50:10.200 Ryan Brosas: what do you call this? Codex or something?

353 00:50:10.410 00:50:18.100 Ryan Brosas: Or, coarser. But, yeah, I can definitely,

354 00:50:18.500 00:50:31.090 Ryan Brosas: make a, like, a SOP, so it should be, like, you know, it can, you know, what do you call this? Be usable for others as well, like, you know, Hannah and you, or,

355 00:50:31.640 00:50:33.100 Ryan Brosas: Jad, or something?

356 00:50:34.010 00:50:43.650 Luke Scorziell: Yeah, yeah, and definitely all, yeah, around… so to, like, an SOP around updating the WBR would be great, too.

357 00:50:43.650 00:50:44.800 Ryan Brosas: Hustle, definitely.

358 00:50:45.740 00:50:48.789 Luke Scorziell: Yeah, sweet. Well, I gotta hop, but…

359 00:50:49.120 00:50:56.100 Luke Scorziell: Thanks for meeting, good job. And I think we’ve got a lot more,

360 00:50:56.510 00:51:00.360 Luke Scorziell: Yeah, a lot of stuff’s happening. So why don’t tomorrow, we’ll try to finish this one up.

361 00:51:00.680 00:51:06.330 Luke Scorziell: And then maybe we can get another post going out. For Wednesday.

362 00:51:06.990 00:51:08.530 Ryan Brosas: Sure, definitely. Thank you.

363 00:51:09.050 00:51:11.560 Luke Scorziell: Yeah, alright, thanks, Ryan. Have a good rest of your day.

364 00:51:11.860 00:51:12.690 Ryan Brosas: You too.

365 00:51:12.950 00:51:14.420 Luke Scorziell: Okay, bye.