Meeting Title: Planning: Strategy-Analytics Date: 2026-01-05 Meeting participants: Henry Zhao, Robert Tseng, Zoran Selinger, Amber Lin
WEBVTT
1 00:11:05.570 ⇒ 00:11:06.560 Henry Zhao: Hey, Robert.
2 00:11:07.540 ⇒ 00:11:08.389 Robert Tseng: Hey, Henry.
3 00:11:12.690 ⇒ 00:11:20.330 Robert Tseng: I need to pull a couple other people over to this call. I don’t know. Uten just talks a lot, so the other meeting ran way long.
4 00:11:21.290 ⇒ 00:11:23.299 Henry Zhao: Okay, gotcha. Yeah, that’s what I figured.
5 00:11:50.290 ⇒ 00:11:51.300 Robert Tseng: Okay…
6 00:11:53.670 ⇒ 00:11:58.679 Henry Zhao: So based on, Utam’s message this morning, so basically, Zaran is now running the Eden account, right?
7 00:11:59.420 ⇒ 00:12:02.690 Henry Zhao: He’s the voice of… Where?
8 00:12:03.760 ⇒ 00:12:04.410 Robert Tseng: he’s not.
9 00:12:06.000 ⇒ 00:12:23.900 Robert Tseng: I don’t… I don’t… functionally on Eden, I don’t think anything has changed. Zoran is still just, kind of, more marketing, but I’m… I guess I’m every… I mean, it’s still the… it’s still the status quo. I… I’m still kind of… I run… I run Remo and… and, am… am the main client-facing…
10 00:12:23.900 ⇒ 00:12:26.729 Robert Tseng: Person on everything else that’s not marketing.
11 00:12:27.060 ⇒ 00:12:27.760 Henry Zhao: Okay.
12 00:12:27.990 ⇒ 00:12:28.540 Robert Tseng: Yeah.
13 00:12:36.720 ⇒ 00:12:42.659 Henry Zhao: And this quarter, are we still working with Honey Stinger, or has that… Changed at all?
14 00:12:42.660 ⇒ 00:12:46.670 Robert Tseng: That… that will… that’s to be determined.
15 00:12:46.870 ⇒ 00:12:47.540 Henry Zhao: Go ahead.
16 00:13:03.970 ⇒ 00:13:08.479 Robert Tseng: I’ll wait, like, one more minute for them. If they don’t jump, I’ll just start anyway.
17 00:13:09.210 ⇒ 00:13:15.480 Robert Tseng: Sezim is out, so that’s… that’s… that’s that. And then…
18 00:13:17.860 ⇒ 00:13:37.669 Robert Tseng: Yeah, I mean, we’ve… this… this call for now, will just pretty much only be talking about… about Eden. I already told you there are a couple risks. There’s another agency that’s competing with us for scope on product analytics, because it doesn’t… the team doesn’t feel like we’ve done… Eden doesn’t feel like we’ve done any… done enough on… on that side.
19 00:13:38.100 ⇒ 00:13:43.020 Robert Tseng: So, need to… need to guard against that, and then…
20 00:13:44.130 ⇒ 00:13:52.300 Robert Tseng: Yeah, I think it’s just, as we’re turning things back up, like, how… like, I mean, the allocations need to change again, because Seism is no longer here.
21 00:13:52.640 ⇒ 00:13:53.050 Henry Zhao: Okay.
22 00:13:53.050 ⇒ 00:14:12.999 Robert Tseng: I mean, in short term, it just means that her hours are basically your hours now. And then I know that Rico is sending you, or has already sent you, a renewed contract. I think we’re doing something that’s basically, like, the same as it was before, in terms of there’s no cap, there’s… it’s hours, but we’ll kind of just have to adjust for it by clients.
23 00:14:13.690 ⇒ 00:14:14.280 Henry Zhao: No.
24 00:14:14.610 ⇒ 00:14:17.449 Robert Tseng: But yeah, you’re… I guess you’re only assigned to this client right now.
25 00:14:17.800 ⇒ 00:14:18.590 Henry Zhao: Okay.
26 00:14:18.630 ⇒ 00:14:24.799 Robert Tseng: Yeah, today I just want to maybe have you help me prioritize, like, what is this week’s focus to…
27 00:14:24.840 ⇒ 00:14:26.300 Henry Zhao: Really get off on the right foot.
28 00:14:27.390 ⇒ 00:14:28.000 Robert Tseng: Okay.
29 00:14:29.010 ⇒ 00:14:34.529 Robert Tseng: Yeah, well, I mean, we’re kind of all in the dark, kind of coming out of the holidays, too, so we kind of have to figure it out.
30 00:14:35.000 ⇒ 00:14:43.750 Henry Zhao: Yeah, I just kind of want to know if you talked to them about the roadmap we worked on last month, and what their thoughts were, and if, like, what their pushbacks were, or what they may have said about that.
31 00:14:44.450 ⇒ 00:14:54.920 Henry Zhao: to have any guidance on, like, what their strategy is for Q1, so I know how we can guard against the… the other agency, and do meaningful work for the next, ELT deck.
32 00:14:58.260 ⇒ 00:14:59.210 Robert Tseng: Yeah…
33 00:15:13.210 ⇒ 00:15:17.250 Robert Tseng: Well… Okay, so…
34 00:15:25.880 ⇒ 00:15:29.210 Robert Tseng: As far as priorities go,
35 00:15:30.910 ⇒ 00:15:34.220 Robert Tseng: What’s your roadmap, the lock called again? Roadmap, yeah. Okay.
36 00:15:36.230 ⇒ 00:15:39.690 Henry Zhao: I think it’s all in the data documentation… from documentation one now, right?
37 00:15:40.340 ⇒ 00:15:42.090 Robert Tseng: Right.
38 00:16:53.430 ⇒ 00:16:55.839 Robert Tseng: Well, I feel like I just…
39 00:16:57.070 ⇒ 00:17:03.640 Robert Tseng: The feedback that I’ve gotten from them hasn’t been enough to change the priorities that I set here.
40 00:17:06.400 ⇒ 00:17:15.129 Robert Tseng: But it also feels misinformed to just kind of run with this. I don’t… just didn’t really feel like I got what I wanted from them before they went on for holidays, so…
41 00:17:15.329 ⇒ 00:17:21.319 Henry Zhao: Pesh built, I feel like it seems pretty aligned to these items, does it not?
42 00:17:24.700 ⇒ 00:17:33.100 Robert Tseng: Yeah, but they’re just… they’re just not very organized as a team, so, like, if anything, I may just change some of these things, so…
43 00:17:34.400 ⇒ 00:17:35.220 Robert Tseng: Okay.
44 00:17:35.450 ⇒ 00:17:42.130 Robert Tseng: Let’s… let’s just… let’s just order these. So… I’m gonna…
45 00:18:08.630 ⇒ 00:18:20.410 Robert Tseng: Yeah, I mean, I just… I’m gonna just keep hounding them until I get what I want from this. I just don’t feel… I don’t feel comfortable running with this. I think some of these rules shit will change, obviously.
46 00:18:21.020 ⇒ 00:18:31.710 Robert Tseng: I think this is the right list, I think, as far as just, like, how to order the list, I don’t… I don’t know how I would order it. I just… whatever I would say is just kind of a guess. I feel like that’s not a good use of time.
47 00:18:32.200 ⇒ 00:18:35.830 Henry Zhao: I want to at least start on, like, a notion to plan out, A-B testing.
48 00:18:36.110 ⇒ 00:18:38.599 Henry Zhao: Because we… I think we agreed that that was a big thing, right?
49 00:18:42.630 ⇒ 00:18:53.289 Robert Tseng: Yeah, I mean, I think experimentation is the top priority. So, there’s something around, like, needing to investigate what is the other agency doing? I don’t really know. Like, I just… I don’t know.
50 00:18:53.290 ⇒ 00:18:53.790 Henry Zhao: microscope.
51 00:18:53.790 ⇒ 00:18:54.550 Robert Tseng: Reddy, Ding?
52 00:18:55.370 ⇒ 00:18:56.320 Henry Zhao: Should I meet with him?
53 00:18:56.810 ⇒ 00:19:00.430 Robert Tseng: Yeah, I think you should try to understand what they’re doing,
54 00:19:03.400 ⇒ 00:19:10.460 Robert Tseng: Yeah, I mean, if they’ve already gone in a different direction, it’s trying to understand, well, what are they getting from them? Like, what do we need to…
55 00:19:10.850 ⇒ 00:19:21.249 Robert Tseng: to defend, like, the scope. We’re just playing defense at this point, obviously, on this. But to me, this is the most important scope. Like, if we don’t win this, then, like, I think…
56 00:19:21.560 ⇒ 00:19:33.550 Robert Tseng: we will lose… we will lose budget, and that’s, you know, whatever. Like, we can downsize and stuff, but, like, I would prefer not. Like, that… that’s… this is the biggest risk that we’re… that we’re giving up by letting the other agency run.
57 00:19:34.260 ⇒ 00:19:35.050 Robert Tseng: Okay.
58 00:19:35.050 ⇒ 00:19:41.520 Henry Zhao: That’s why my other priority is the additional MixedPanel reports, and then I’m going to post in the Eden chat about MixedPanel as well, the work we’ve done there.
59 00:19:41.760 ⇒ 00:19:46.309 Henry Zhao: And I’ll meet with Ryan, like, as soon as possible, because I think the other agency is really just working on Mixpanel.
60 00:19:48.110 ⇒ 00:19:51.399 Robert Tseng: Yeah, I mean, their whole directive is just to run experiments.
61 00:19:51.400 ⇒ 00:19:53.129 Henry Zhao: My guy, yeah.
62 00:19:53.130 ⇒ 00:19:53.870 Robert Tseng: So
63 00:19:54.610 ⇒ 00:20:02.989 Robert Tseng: I think we… we identified this last quarter, we just didn’t really help them run experiments, so that’s why they went in a different direction.
64 00:20:04.140 ⇒ 00:20:04.870 Henry Zhao: Okay.
65 00:20:07.100 ⇒ 00:20:08.320 Henry Zhao: Okay, that’s pretty clear.
66 00:20:09.660 ⇒ 00:20:11.200 Robert Tseng: Yeah, so, I guess…
67 00:20:11.200 ⇒ 00:20:12.260 Henry Zhao: And that.
68 00:20:12.260 ⇒ 00:20:22.749 Robert Tseng: that you should be thinking about. Then there’s some, like, Tableau hygiene stuff that, they had asked for, so I’ll probably tag you in that. It’s… they want to, I think.
69 00:20:24.180 ⇒ 00:20:45.580 Robert Tseng: our Tableau environment is still hard to navigate. There’s just, like, a bunch of reports that are kind of floating with labels that they don’t… that people don’t really understand. So, I mean, this is, like, a recurring thing that I feel like we’ve talked about, but nobody ever really did it, so… I mean, if you could just get that cleaned up, I think that would be… they asked for this, probably a few times last quarter.
70 00:20:45.580 ⇒ 00:20:47.719 Robert Tseng: And I got pinged about it last week.
71 00:20:48.960 ⇒ 00:20:49.860 Henry Zhao: Okay.
72 00:20:49.860 ⇒ 00:20:53.049 Zoran Selinger: Hi guys, sorry I, Robert, I didn’t see your message.
73 00:20:53.540 ⇒ 00:20:54.539 Robert Tseng: Yeah, all good.
74 00:20:57.390 ⇒ 00:21:13.360 Robert Tseng: On the other pieces, like, on EOS, like, this is obviously in my court, so that’s… that’s still kind of continuing as expected. We’re expecting more of, like, an end of… end of month completion there, so, there will be more, like.
75 00:21:13.870 ⇒ 00:21:17.400 Robert Tseng: Data engineering work probably requested by next week.
76 00:21:19.720 ⇒ 00:21:27.340 Robert Tseng: On the farm op stuff, yeah, I think this is really just, something I have to tap Mitesh more on.
77 00:21:27.800 ⇒ 00:21:29.290 Henry Zhao: Have you called Michelle yet?
78 00:21:30.000 ⇒ 00:21:30.670 Robert Tseng: No.
79 00:21:30.910 ⇒ 00:21:31.570 Henry Zhao: Okay.
80 00:21:38.280 ⇒ 00:21:41.429 Robert Tseng: And then… this one…
81 00:21:42.620 ⇒ 00:21:48.610 Robert Tseng: Doesn’t really look like this will end up being a priority. But if it does, I’ll kind of keep you there.
82 00:21:48.790 ⇒ 00:21:51.730 Robert Tseng: And,
83 00:21:54.750 ⇒ 00:21:58.970 Robert Tseng: Yeah, I don’t mind… Engagement planning here…
84 00:22:00.790 ⇒ 00:22:06.170 Robert Tseng: On the finance stuff, we’ll probably get deprioritized.
85 00:22:06.850 ⇒ 00:22:11.989 Robert Tseng: But yeah, I think this feels right on the marketing side, it should be Zoran, Zoran.
86 00:22:12.200 ⇒ 00:22:17.660 Robert Tseng: operating cadence, yeah.
87 00:22:18.560 ⇒ 00:22:22.169 Robert Tseng: Okay, I think this seems about right.
88 00:22:23.140 ⇒ 00:22:26.840 Robert Tseng: 5%…
89 00:22:38.420 ⇒ 00:22:49.339 Robert Tseng: Yeah, whatever, these roles may… these roles may change, but generally, this is kind of what… how we’re thinking about it. I expect this list to probably cut down by a few, just because we have fewer staff right now.
90 00:22:51.340 ⇒ 00:23:00.800 Robert Tseng: But yeah, okay. So, I think at a high level, this is what I’m gonna kind of go back to them with, and try to get some clarity out if this is the right order. But yeah, I think for…
91 00:23:00.800 ⇒ 00:23:02.580 Henry Zhao: Federal… Yep. Go ahead.
92 00:23:04.450 ⇒ 00:23:05.410 Robert Tseng: No, you go ahead.
93 00:23:05.690 ⇒ 00:23:07.139 Henry Zhao: Are we still onboarding Venk?
94 00:23:08.250 ⇒ 00:23:13.740 Robert Tseng: He is in a bind, so no update on that.
95 00:23:14.200 ⇒ 00:23:16.570 Henry Zhao: Okay, so for now, this is just the status quo, got it.
96 00:23:16.820 ⇒ 00:23:17.340 Robert Tseng: Yep.
97 00:23:20.630 ⇒ 00:23:21.360 Henry Zhao: Alright.
98 00:23:21.800 ⇒ 00:23:22.789 Henry Zhao: Now it’s clear.
99 00:23:23.470 ⇒ 00:23:24.090 Robert Tseng: Yep.
100 00:23:26.800 ⇒ 00:23:27.900 Henry Zhao: Alright, sorry, what were you saying?
101 00:23:31.080 ⇒ 00:23:44.059 Robert Tseng: No, I was just gonna say, I mean, this is your directive. I think, yeah, if we don’t… if we don’t win this scope, then, I mean, you basically… you will, like, yeah, we don’t… if we don’t end up defending this scope, then…
102 00:23:44.320 ⇒ 00:23:54.609 Robert Tseng: things will… things will change again. So, I think this is, like, that’s… should be very clear. That’s the only thing that you should be focused on, other than, like, there will be some random ad hoc things, like the tableau cleanup.
103 00:23:54.610 ⇒ 00:24:07.580 Robert Tseng: Everything else is, like, not urgent. Like, pro… insights, not… customer ins… voice of customer, not urgent. Finance, not urgent. Yeah, really understand how do we defend this is your top priority.
104 00:24:07.620 ⇒ 00:24:14.140 Robert Tseng: And then I’ll figure out the other pharmacy stuff. Zoran still stays on marketing.
105 00:24:14.320 ⇒ 00:24:15.150 Robert Tseng: Yeah.
106 00:24:15.940 ⇒ 00:24:21.959 Robert Tseng: Alright. How that ends up reflecting into the tickets, I’m not really going to spend much time on that right now, I think.
107 00:24:22.360 ⇒ 00:24:35.799 Robert Tseng: We’re running with a leaner team, so… I just update your stuff, like, I’m just gonna give you a day to update. Everybody should update things. If not, I’m gonna clear everything out, and we’re just gonna start from scratch. Like, I’m not even gonna assume that any of these are irrelevant.
108 00:24:37.270 ⇒ 00:24:39.389 Henry Zhao: I already cleaned mine, so mine should be relevant.
109 00:24:39.590 ⇒ 00:24:40.200 Robert Tseng: Okay.
110 00:24:41.970 ⇒ 00:24:44.550 Zoran Selinger: Yeah, mine are all… mine are also up to date.
111 00:24:45.050 ⇒ 00:24:45.640 Robert Tseng: Okay.
112 00:24:46.670 ⇒ 00:24:51.499 Robert Tseng: Alright, well, yeah, when I groom later today, I’m gonna probably move stuff around.
113 00:24:54.480 ⇒ 00:25:00.919 Robert Tseng: Alright, yeah, I feel like, you know, our… we just have to go and… and… and ramp… ramp back up with them,
114 00:25:01.820 ⇒ 00:25:11.440 Robert Tseng: Yeah, I haven’t spoken to Eden in the past week, so I feel like I’m probably just as in the dark as you guys are. So, yeah, I think that’s all I got for now.
115 00:25:13.110 ⇒ 00:25:13.730 Henry Zhao: Okay.
116 00:25:15.150 ⇒ 00:25:31.739 Robert Tseng: Okay, cool. Yeah, I think, Zoran, obviously, you were in that previous meeting, so, as far as, like, new stand-up structure and whatnot, like, we will roll that out, kind of, throughout… over the week. Today’s more of an kind of off… one-off, because we…
117 00:25:32.510 ⇒ 00:25:37.259 Robert Tseng: Yeah, I think we’re just… we’re just… we’re just catching back up right now, so… Yeah, okay.
118 00:25:38.280 ⇒ 00:25:39.860 Robert Tseng: Yeah. Alright.
119 00:25:40.080 ⇒ 00:25:45.479 Robert Tseng: We’ll be active in Slack, probably. I need to go chase some answers on this client right now.
120 00:25:45.690 ⇒ 00:25:46.500 Zoran Selinger: Okay.
121 00:25:46.500 ⇒ 00:25:48.399 Robert Tseng: Yeah. Okay. Thanks, guys.
122 00:25:48.760 ⇒ 00:25:49.130 Zoran Selinger: Thank you.
123 00:25:49.500 ⇒ 00:25:50.080 Henry Zhao: You guys.