Meeting Title: [Place Holder] Project Review Session Date: 2025-10-24 Meeting participants: Rico Rejoso, Amber Lin, Uttam Kumaran
WEBVTT
1 00:01:06.310 ⇒ 00:01:07.480 Amber Lin: Hi, Rico.
2 00:01:08.810 ⇒ 00:01:10.360 Rico Rejoso: Hi, Amber, how are you?
3 00:01:10.720 ⇒ 00:01:16.309 Amber Lin: I’m good. Do you know where the Urban Stems winds are? I’ll… I’ll write it right now.
4 00:01:18.180 ⇒ 00:01:21.670 Rico Rejoso: For the sprint review, earlier? Yeah.
5 00:01:21.850 ⇒ 00:01:24.389 Rico Rejoso: I put it on their client page.
6 00:01:24.950 ⇒ 00:01:26.940 Amber Lin: Oh, okay, sounds good.
7 00:01:29.690 ⇒ 00:01:37.400 Rico Rejoso: For Eden, I haven’t put it there yet, I haven’t formatted Eden, they have a lot of info on their client page right now.
8 00:01:37.400 ⇒ 00:01:41.100 Amber Lin: I don’t think we’re sending one for Eden today, right?
9 00:01:41.410 ⇒ 00:01:43.559 Uttam Kumaran: No, no, no, not sending one for Eden.
10 00:01:44.510 ⇒ 00:02:01.239 Uttam Kumaran: So for Eden, I think the biggest thing is, like, let’s just… so there, I just want to make sure that we… at least in Notion, we have it, because next week, right, we’re going to generate the project review deck, and we can just go look back at, like, what we wrote this week, and then use that.
11 00:02:01.920 ⇒ 00:02:18.479 Uttam Kumaran: So, like, my ideal goal is, like, every day, or at least at the end of the week, we just keep, like, a project review. That way, in case, like, for example, in case Robert and I have to quickly, like, hop on and do a review with client, we don’t, like, have to go do a runaround. Second is, like.
12 00:02:18.700 ⇒ 00:02:24.689 Uttam Kumaran: for example, Eden is on a two-week cycle. When we get to the two weeks, we can just look back at what we wrote. That’s kind of like…
13 00:02:25.040 ⇒ 00:02:27.490 Uttam Kumaran: The goal is, like, we’ll save us some future time.
14 00:02:28.390 ⇒ 00:02:29.010 Rico Rejoso: Okay.
15 00:02:31.020 ⇒ 00:02:32.790 Uttam Kumaran: Yeah.
16 00:02:33.380 ⇒ 00:02:43.870 Rico Rejoso: I mean, as long as we have, or we discuss that during stand-up or the sprint review every Friday, I can come up with… I can start up with a file and put everything there.
17 00:02:45.330 ⇒ 00:02:51.070 Uttam Kumaran: Perfect, yeah, that’s exactly how we’re gonna do Fridays. And then, like, long-term.
18 00:02:51.260 ⇒ 00:02:58.250 Uttam Kumaran: I think you should be able to look at all the stand-ups, use AI, and basically build it, right? So, like, that’s kind of, like, what I hope we can get to, so…
19 00:02:58.250 ⇒ 00:03:03.250 Rico Rejoso: Yeah, I was thinking… I was planning on, formatting the stand-up
20 00:03:03.550 ⇒ 00:03:08.339 Rico Rejoso: As well, so that we can gather all the wins for each client, instead of having everything in batch.
21 00:03:15.480 ⇒ 00:03:25.270 Uttam Kumaran: Cool. Where do we want to start? Like, I guess, Amber, do we want to close out maybe me and you, the… the insomnia stuff today? So I think kind of big stuff is, like, maybe…
22 00:03:25.420 ⇒ 00:03:35.689 Uttam Kumaran: I would like to just close out, like, as long as you feel good about your analysis, we’re not good… I think we’ll also… I want to send out updates
23 00:03:36.260 ⇒ 00:03:41.669 Uttam Kumaran: via Slack today, so we can review the, insomnia
24 00:03:41.960 ⇒ 00:03:45.340 Uttam Kumaran: project review. I don’t know, Rico, if you want to drive?
25 00:03:45.480 ⇒ 00:03:48.899 Uttam Kumaran: If you can share the insomnia project review notion.
26 00:03:49.180 ⇒ 00:03:53.880 Uttam Kumaran: And then… yeah, any questions, Amber, on, like, your side of the stuff for that?
27 00:03:55.690 ⇒ 00:04:07.540 Amber Lin: Yeah, on the Insomniatic, I feel good, mostly due to formatting changes, and I will link my SQL notebook after I clean it up, because it’s… I don’t… I don’t like how it looks right now.
28 00:04:07.540 ⇒ 00:04:07.880 Uttam Kumaran: Okay.
29 00:04:07.880 ⇒ 00:04:08.580 Amber Lin: And then…
30 00:04:08.580 ⇒ 00:04:11.510 Uttam Kumaran: It’s fine, you can just do it, just get it out, I’m telling you.
31 00:04:11.510 ⇒ 00:04:12.160 Amber Lin: Okay.
32 00:04:12.160 ⇒ 00:04:18.170 Uttam Kumaran: Get it out. Don’t… I don’t want you to spend time on stunts, random shit like that, so don’t worry.
33 00:04:18.170 ⇒ 00:04:18.930 Amber Lin: Yeah, okay.
34 00:04:19.140 ⇒ 00:04:19.700 Uttam Kumaran: Yeah.
35 00:04:20.200 ⇒ 00:04:28.389 Uttam Kumaran: the faster you can get feedback, the faster you will learn. Like, if there is… this is… I guess this is what I’m telling everybody, if there is week-long
36 00:04:28.610 ⇒ 00:04:33.780 Uttam Kumaran: If there’s week-long periods before you get feedback.
37 00:04:33.840 ⇒ 00:04:51.080 Uttam Kumaran: like, it will take a week for you to improve. So, ideally, we want to be improving, like, daily every two days, right? And so that’s the thing, is, like, try to improve… try to increase the iteration cycles we have. So, ship what you have, especially when it’s low effort, right? The problem with now is, like, we only have about a
38 00:04:51.230 ⇒ 00:05:05.399 Uttam Kumaran: like, a half day before the interview, right? Half business day. So, that’s the thing I’m trying to get for folks, is, like, as many iterations we can pack in in the middle of the week helps us get to the weekend, like, chill, you know?
39 00:05:08.480 ⇒ 00:05:15.689 Amber Lin: Cool. Can we have a list of things we want to close out somewhere? I feel like there’s a… there’s a few things. Can we have it?
40 00:05:15.690 ⇒ 00:05:19.269 Uttam Kumaran: Yeah, I mean, Rico, can you share your… can you share your screen?
41 00:05:21.910 ⇒ 00:05:24.170 Rico Rejoso: Sure, let me just…
42 00:05:27.180 ⇒ 00:05:30.970 Uttam Kumaran: And then, like, ideally, the things to close at should all end up in linear, by the way.
43 00:05:31.230 ⇒ 00:05:38.380 Uttam Kumaran: So, like, as tickets. So, for example, for Insomnia, if we start there…
44 00:05:39.260 ⇒ 00:05:44.230 Uttam Kumaran: Right now, we want to close out the…
45 00:05:44.570 ⇒ 00:05:50.729 Uttam Kumaran: basically the project review, which is not gonna be a… which is not gonna be a deck. This is gonna be a Slack message.
46 00:05:51.060 ⇒ 00:05:53.169 Amber Lin: And then…
47 00:05:54.110 ⇒ 00:05:58.480 Uttam Kumaran: And then we’re also going to close out your deck.
48 00:05:58.640 ⇒ 00:06:02.490 Uttam Kumaran: And then make sure that… Robert has…
49 00:06:04.090 ⇒ 00:06:12.289 Uttam Kumaran: Well, I guess there’s two things. There’s both this Slack message of the weeks, of the sprint review, and we also have the deck, so I’m gonna put Slack plus DAC.
50 00:06:13.070 ⇒ 00:06:17.019 Uttam Kumaran: And yeah, so that’s for insomnia, so just those two things, as long as we have, like, I can…
51 00:06:17.520 ⇒ 00:06:18.989 Uttam Kumaran: Send that in the channel.
52 00:06:22.080 ⇒ 00:06:23.150 Uttam Kumaran: So…
53 00:06:23.360 ⇒ 00:06:29.380 Uttam Kumaran: If you feel good, I guess let’s talk about Insomnia sprint review, and maybe, Rico, you can take some notes. So…
54 00:06:30.330 ⇒ 00:06:41.360 Uttam Kumaran: Let’s see what we have today. So, validate Braze integrity, advance our own channel analytics, map current data flows, completed duplicate transaction analysis, ingested full text file exports…
55 00:06:41.820 ⇒ 00:06:42.670 Uttam Kumaran: Great.
56 00:06:45.710 ⇒ 00:06:47.029 Uttam Kumaran: This looks pretty good.
57 00:06:58.020 ⇒ 00:07:05.819 Uttam Kumaran: Can we, can you… can we message Demolade, Rico, to see, like, if he finished anything?
58 00:07:06.900 ⇒ 00:07:11.800 Uttam Kumaran: On that, segmentation?
59 00:07:14.710 ⇒ 00:07:23.039 Uttam Kumaran: Because today, the big two things for Insomnia was the segmentation, and the… and Amber’s stuff, and Amber’s stuff, she… she finished.
60 00:07:59.610 ⇒ 00:08:04.339 Rico Rejoso: Yeah, I messaged… I messaged them later.
61 00:08:05.330 ⇒ 00:08:05.990 Uttam Kumaran: Okay.
62 00:08:23.900 ⇒ 00:08:29.890 Uttam Kumaran: Okay, so I feel pretty good about this, so I can go ahead and send this.
63 00:08:30.270 ⇒ 00:08:32.270 Uttam Kumaran: Out to the… to the client today.
64 00:08:32.460 ⇒ 00:08:35.849 Uttam Kumaran: Anything else, Amber, you wanted to add for insomnia?
65 00:08:40.200 ⇒ 00:08:42.000 Amber Lin: No, not for this week.
66 00:08:42.830 ⇒ 00:08:46.930 Uttam Kumaran: Okay, cool. Let’s move to… so, Eden.
67 00:08:47.300 ⇒ 00:08:51.569 Uttam Kumaran: Can we move to the Eden Notion doc? We don’t have to send anything for Eden.
68 00:08:51.970 ⇒ 00:08:54.629 Uttam Kumaran: So, big thing this week… yeah, go ahead.
69 00:08:55.030 ⇒ 00:09:02.169 Rico Rejoso: Yeah, I mean, I haven’t put in Eden here yet, because I haven’t really formatted the Notion page for Eden, since they have a lot of.
70 00:09:02.170 ⇒ 00:09:04.749 Uttam Kumaran: from… Let’s just… let’s just create one.
71 00:09:05.180 ⇒ 00:09:06.570 Rico Rejoso: Okay, one sec.
72 00:09:06.570 ⇒ 00:09:07.509 Uttam Kumaran: Yeah, no problem.
73 00:09:07.820 ⇒ 00:09:09.019 Uttam Kumaran: Let’s start one now.
74 00:09:32.800 ⇒ 00:09:34.080 Rico Rejoso: Let me just look for it.
75 00:09:54.020 ⇒ 00:10:00.970 Amber Lin: I’m booking the Urban Science meeting now. The GA review will be on Tuesday, and then on Thursday,
76 00:10:01.530 ⇒ 00:10:10.219 Amber Lin: We have 3.30 to 5 EST. What time there would be best for you? Do you prefer later or earlier in that period?
77 00:10:11.230 ⇒ 00:10:13.580 Uttam Kumaran: Can you say, sorry, one more time?
78 00:10:13.580 ⇒ 00:10:19.129 Amber Lin: Yeah, 3… so that will be 2.30 to 4 your time, Thursday.
79 00:10:22.340 ⇒ 00:10:23.450 Amber Lin: what time?
80 00:10:23.450 ⇒ 00:10:25.640 Uttam Kumaran: Oh yeah, I’m, I’m, I’m a…
81 00:10:25.790 ⇒ 00:10:29.859 Uttam Kumaran: Yeah, I mean, the time you block for GA… Works for me.
82 00:10:29.860 ⇒ 00:10:33.369 Amber Lin: Gosh, I’m booking the local review now.
83 00:10:33.470 ⇒ 00:10:35.739 Uttam Kumaran: Oh, sorry, sorry, sorry.
84 00:10:36.160 ⇒ 00:10:37.480 Amber Lin: For Thursday.
85 00:10:39.780 ⇒ 00:10:41.790 Uttam Kumaran: on Thursday…
86 00:10:42.220 ⇒ 00:10:48.320 Amber Lin: Yeah. Your… your 2.30… To 4 o’clock. 4 o’clock, yeah.
87 00:10:49.770 ⇒ 00:10:51.380 Amber Lin: What time works best?
88 00:10:51.690 ⇒ 00:10:54.620 Amber Lin: I have your calendar, Ashley.
89 00:10:54.620 ⇒ 00:10:55.200 Uttam Kumaran: Yeah, I mean.
90 00:10:55.200 ⇒ 00:10:55.650 Amber Lin: I’ll…
91 00:10:55.650 ⇒ 00:10:59.700 Uttam Kumaran: I can do… I can do after, the ABC call.
92 00:11:03.520 ⇒ 00:11:06.510 Uttam Kumaran: Or, if you want to do in the morning, we can do in the morning.
93 00:11:06.930 ⇒ 00:11:11.540 Amber Lin: They’re not free in the morning. I’ll, I’ll, I’ll check. Probably…
94 00:11:11.540 ⇒ 00:11:15.920 Uttam Kumaran: Yeah, I mean, after… I’m free after the ABC call is at,
95 00:11:16.530 ⇒ 00:11:19.709 Uttam Kumaran: noon your time. I can do 12.30 after that call.
96 00:11:19.710 ⇒ 00:11:33.300 Amber Lin: Yeah, sure, that works. I’ll need to move the Remo meeting a bit later, because I want Awage to be there, but I don’t really don’t know what… what stuff they’ll have for Remo that day. So I’ll just book this, I’ll move the other stuff. Okay.
97 00:11:40.690 ⇒ 00:11:41.400 Amber Lin: Perfect.
98 00:11:43.450 ⇒ 00:11:53.900 Amber Lin: And then, for ABC’s meeting next week, most likely we’ll do Monday, but the downside is that Janiece is not there that day.
99 00:11:54.370 ⇒ 00:11:55.359 Amber Lin: But your vet’s not.
100 00:11:55.360 ⇒ 00:11:55.859 Uttam Kumaran: And this is…
101 00:11:55.860 ⇒ 00:11:56.290 Amber Lin: free onto.
102 00:11:56.290 ⇒ 00:11:57.410 Uttam Kumaran: It’s the call source meeting?
103 00:11:57.840 ⇒ 00:11:58.660 Amber Lin: Yes.
104 00:11:59.230 ⇒ 00:12:03.199 Uttam Kumaran: Yeah, Janiece doesn’t need to be at the call source one, it could just be me, you.
105 00:12:03.200 ⇒ 00:12:09.210 Amber Lin: I see, I see. I thought we wanted her because she uses… she uses it, but okay, that sounds.
106 00:12:09.210 ⇒ 00:12:12.700 Uttam Kumaran: Yeah, I think I got her feedback anyways from that, so that’s fine.
107 00:12:14.100 ⇒ 00:12:14.830 Uttam Kumaran: Okay.
108 00:12:15.290 ⇒ 00:12:16.190 Amber Lin: Awesome.
109 00:12:16.190 ⇒ 00:12:18.480 Uttam Kumaran: Great. And then, let me,
110 00:12:59.130 ⇒ 00:13:09.869 Uttam Kumaran: Okay, so for, Eden… Yeah, how are you… how are you making these, Rico? These are good.
111 00:13:11.120 ⇒ 00:13:13.790 Rico Rejoso: I’ve put it all to AI. I haven’t.
112 00:13:13.790 ⇒ 00:13:14.790 Uttam Kumaran: You put all…
113 00:13:14.950 ⇒ 00:13:15.550 Rico Rejoso: Yeah.
114 00:13:15.550 ⇒ 00:13:16.900 Uttam Kumaran: What do you put into the AI?
115 00:13:18.120 ⇒ 00:13:21.749 Rico Rejoso: What I did was, like, take down a few… I mean, I outlined the…
116 00:13:21.990 ⇒ 00:13:34.099 Rico Rejoso: first was, outline some few points from the meeting, then afterwards put in an AI just to make sure we don’t, they didn’t miss anything, then formatted it based on the template that we have for Sprint Review.
117 00:13:39.650 ⇒ 00:13:40.310 Uttam Kumaran: Okay.
118 00:13:44.970 ⇒ 00:13:53.359 Rico Rejoso: But I think it’s better if we use all the wins that we have from the stand-up, because I think we have much more than this one.
119 00:13:55.890 ⇒ 00:13:57.550 Rico Rejoso: Basically, these are domains, right?
120 00:14:03.350 ⇒ 00:14:07.749 Uttam Kumaran: Yeah, I just… is there anything from… is there anything from Demolade’s side?
121 00:14:17.640 ⇒ 00:14:21.769 Rico Rejoso: Let me check this stand-up. But from the meeting, that’s all that I…
122 00:14:23.230 ⇒ 00:14:25.560 Rico Rejoso: From the meeting earlier, that’s all that I’ve gathered.
123 00:14:30.750 ⇒ 00:14:33.430 Rico Rejoso: I guess one would… one would be the refund.
124 00:14:34.870 ⇒ 00:14:38.860 Rico Rejoso: For NCAC analysis.
125 00:14:45.270 ⇒ 00:14:45.990 Uttam Kumaran: Okay.
126 00:14:53.660 ⇒ 00:14:55.399 Uttam Kumaran: I feel like this is fine.
127 00:14:56.580 ⇒ 00:14:56.920 Rico Rejoso: Okay.
128 00:14:56.920 ⇒ 00:14:59.870 Uttam Kumaran: But yeah, if there’s anything else you want to add, we can add it here.
129 00:15:00.000 ⇒ 00:15:04.360 Rico Rejoso: Yeah, I’ll be adding the wins from all stand-ups for this week.
130 00:15:04.500 ⇒ 00:15:08.149 Rico Rejoso: And I’ll format it the way that we can gather all the wins from…
131 00:15:08.790 ⇒ 00:15:13.409 Rico Rejoso: Tuesday to Thursday, up to Friday for the spread review.
132 00:15:17.590 ⇒ 00:15:26.630 Amber Lin: I also just checked hours. I think on Eden, we’re missing… we only have my Henry, and Zoran’s hours, so we’re missing hours from Denlade and a wish.
133 00:15:26.630 ⇒ 00:15:27.550 Rico Rejoso: Oh, shit.
134 00:15:32.450 ⇒ 00:15:35.490 Uttam Kumaran: Okay, that’s something we should just… we should just follow up on.
135 00:15:35.770 ⇒ 00:15:37.750 Uttam Kumaran: After this meeting with everybody, basically.
136 00:15:38.080 ⇒ 00:15:38.610 Amber Lin: Yeah.
137 00:16:47.420 ⇒ 00:16:57.740 Uttam Kumaran: Okay, cool, I’m good with Eden. Let’s move on to… A next client, like, README?
138 00:16:59.010 ⇒ 00:17:10.139 Uttam Kumaran: And for README, can you use the, like, our call, Rico, that we had with their team, we should use that to build out the sprint review for the AI notes.
139 00:17:10.480 ⇒ 00:17:14.849 Uttam Kumaran: Or, like, that meeting should add to this, so maybe you want to try that first?
140 00:17:15.310 ⇒ 00:17:18.380 Rico Rejoso: Sure, when was that? Yesterday?
141 00:17:19.240 ⇒ 00:17:20.760 Uttam Kumaran: That was yesterday, yeah.
142 00:17:26.500 ⇒ 00:17:28.030 Rico Rejoso: Okay, found it.
143 00:17:31.620 ⇒ 00:17:35.459 Rico Rejoso: Do we also have tickets that we should be creating from this?
144 00:17:36.320 ⇒ 00:17:37.260 Rico Rejoso: Making.
145 00:17:44.760 ⇒ 00:17:46.420 Uttam Kumaran: Yeah, we presented a deck.
146 00:17:46.690 ⇒ 00:17:51.560 Uttam Kumaran: and we present… but, like, I… for example, I want to… the project, the sprint review, I want to send them
147 00:17:51.820 ⇒ 00:17:57.569 Uttam Kumaran: Is both the deck we presented and, like, what we accomplished this week, and next steps for next week.
148 00:18:00.200 ⇒ 00:18:00.840 Rico Rejoso: Okay.
149 00:24:37.260 ⇒ 00:24:38.359 Rico Rejoso: I wrote this.
150 00:25:12.020 ⇒ 00:25:16.479 Uttam Kumaran: Okay, let me… Take a look.
151 00:25:59.890 ⇒ 00:26:01.900 Uttam Kumaran: Nice, perfect, okay.
152 00:26:05.890 ⇒ 00:26:07.380 Uttam Kumaran: What’s next?
153 00:26:15.890 ⇒ 00:26:16.960 Uttam Kumaran: Urban Stems?
154 00:26:19.500 ⇒ 00:26:23.469 Rico Rejoso: I think they’re still gathering photo bluesems, but I have one drafted already.
155 00:26:34.200 ⇒ 00:26:35.380 Uttam Kumaran: Let me take a look.
156 00:26:57.520 ⇒ 00:26:59.179 Uttam Kumaran: What’s the document?
157 00:27:01.610 ⇒ 00:27:02.850 Uttam Kumaran: What’s the name of this?
158 00:27:04.150 ⇒ 00:27:05.870 Rico Rejoso: for Urban Stamp Sprint Review.
159 00:27:06.580 ⇒ 00:27:08.209 Uttam Kumaran: Oh, okay.
160 00:27:08.980 ⇒ 00:27:10.470 Rico Rejoso: I think this is redundant.
161 00:27:10.470 ⇒ 00:27:13.350 Amber Lin: Let me grab the link, I’ll send it in the chat.
162 00:27:15.720 ⇒ 00:27:17.310 Uttam Kumaran: Oh, okay, I’m in, I’m in, I got it.
163 00:27:17.310 ⇒ 00:27:18.259 Amber Lin: Yeah, great.
164 00:27:22.160 ⇒ 00:27:23.750 Uttam Kumaran: Can we put the,
165 00:27:25.560 ⇒ 00:27:30.000 Uttam Kumaran: Let’s… I’m just gonna put the name of the client in the title, because we’re gonna have, like, a bunch of these ones.
166 00:27:30.780 ⇒ 00:27:37.689 Uttam Kumaran: Okay, clean the metaplane, reduce the sensitivity, Okay, this one’s a duplicate.
167 00:27:37.690 ⇒ 00:27:38.250 Rico Rejoso: Yeah.
168 00:27:39.020 ⇒ 00:27:43.689 Uttam Kumaran: Scheduled meeting with Zach. Okay, so then, basically, I’m just gonna put, like, a project.
169 00:27:44.470 ⇒ 00:27:51.720 Uttam Kumaran: Review booked next week. We should put something around the scenario analysis meeting.
170 00:27:53.360 ⇒ 00:28:08.069 Uttam Kumaran: there was a bunch of PRs that got merged, right? So, there was, like… I do want to list out, like, the tickets. Well, I don’t really need to care about the tickets, but the work that got done that was getting tickets.
171 00:28:13.390 ⇒ 00:28:20.160 Uttam Kumaran: Yeah, I guess this is more of the sprint review, so I cared less about the risks right now.
172 00:28:20.660 ⇒ 00:28:25.979 Uttam Kumaran: And then we could talk about next sprint, which is the architecture, which… so we’re doing the,
173 00:28:26.960 ⇒ 00:28:38.810 Uttam Kumaran: We’re doing the GA, understanding… Meaning, we are, like, closing out North Beam issues.
174 00:28:39.220 ⇒ 00:28:43.099 Uttam Kumaran: So also, this week we did, we did, you know, the Beam Discovery.
175 00:28:43.730 ⇒ 00:28:47.890 Uttam Kumaran: So we’re closing out the North Beam issues…
176 00:28:50.300 ⇒ 00:28:55.249 Uttam Kumaran: What are the other… oh, so we have the Looker Migration Planning Meeting.
177 00:28:58.980 ⇒ 00:29:04.539 Uttam Kumaran: Yeah, okay, so I think there’s just probably a couple things, Amber, from your side on, like, what we did.
178 00:29:10.000 ⇒ 00:29:11.929 Uttam Kumaran: Okay, cool, this is getting easier already.
179 00:29:11.930 ⇒ 00:29:14.240 Amber Lin: I’ll go polish.
180 00:29:14.240 ⇒ 00:29:14.860 Uttam Kumaran: Huh.
181 00:29:15.130 ⇒ 00:29:16.420 Uttam Kumaran: Sorry, okay, cool.
182 00:29:16.420 ⇒ 00:29:17.120 Amber Lin: Okay.
183 00:29:18.270 ⇒ 00:29:20.790 Uttam Kumaran: Okay, great.
184 00:29:20.910 ⇒ 00:29:28.200 Uttam Kumaran: And then, Rico, after that, we can… I can… we can then, Amber could probably draft,
185 00:29:28.320 ⇒ 00:29:29.880 Uttam Kumaran: Client update to send.
186 00:29:30.090 ⇒ 00:29:30.959 Uttam Kumaran: So that’s fine.
187 00:29:30.960 ⇒ 00:29:31.620 Rico Rejoso: Okay.
188 00:29:33.040 ⇒ 00:29:39.740 Uttam Kumaran: Okay, so… That’s good, and then, what else? Default, let’s do default.
189 00:29:41.430 ⇒ 00:29:45.180 Rico Rejoso: I haven’t got one for default yet.
190 00:29:46.010 ⇒ 00:29:46.630 Uttam Kumaran: Okay.
191 00:29:46.890 ⇒ 00:29:51.110 Uttam Kumaran: Go ahead, let’s just do the, yeah, go ahead and make one, and that’s fine.
192 00:29:52.080 ⇒ 00:30:00.340 Rico Rejoso: I didn’t get any updates for default. Should we use the stand-up updates? We didn’t really… did a sprint review for default today.
193 00:30:00.340 ⇒ 00:30:07.530 Uttam Kumaran: Yeah, so let me, well, can we… can you, can you use the transcript from me and Caitlin’s meeting yesterday?
194 00:30:07.740 ⇒ 00:30:08.360 Rico Rejoso: Okay.
195 00:30:10.290 ⇒ 00:30:11.260 Rico Rejoso: Just look at them.
196 00:30:14.610 ⇒ 00:30:17.930 Uttam Kumaran: And if you want to join that meeting, do you want to join that meeting?
197 00:30:19.300 ⇒ 00:30:22.359 Rico Rejoso: If I’m needed. Not…
198 00:30:22.520 ⇒ 00:30:27.069 Uttam Kumaran: Okay. No, you’re not, you’re not needed on there, just in case you want to be.
199 00:30:31.040 ⇒ 00:30:33.870 Rico Rejoso: The one-on-one meeting that you had with Caitlin yesterday, right?
200 00:30:34.040 ⇒ 00:30:34.970 Rico Rejoso: Multiply.
201 00:30:34.970 ⇒ 00:30:35.690 Uttam Kumaran: Yeah.
202 00:36:40.970 ⇒ 00:36:42.629 Rico Rejoso: Okay, down with default.
203 00:36:52.100 ⇒ 00:36:53.169 Uttam Kumaran: Okay, one second.
204 00:39:41.780 ⇒ 00:39:46.700 Rico Rejoso: With, question for the contextual meeting next week.
205 00:39:48.540 ⇒ 00:39:49.250 Uttam Kumaran: Yes.
206 00:39:49.490 ⇒ 00:39:55.170 Rico Rejoso: You mentioned AI teams, should we have both, Mustafa and Casey join the meeting?
207 00:39:55.600 ⇒ 00:39:59.159 Rico Rejoso: Sam is out of office that time, during Wednesday.
208 00:40:00.510 ⇒ 00:40:03.240 Uttam Kumaran: Oh, he’s out of office on Wednesday? Okay.
209 00:40:04.990 ⇒ 00:40:08.520 Rico Rejoso: Is that off? On Wednesday afternoon. Every Wednesday afternoon.
210 00:40:09.090 ⇒ 00:40:09.540 Uttam Kumaran: Can you…
211 00:40:09.540 ⇒ 00:40:10.210 Rico Rejoso: dollar.
212 00:40:10.210 ⇒ 00:40:11.930 Uttam Kumaran: Can you ask him if he can make it?
213 00:40:13.670 ⇒ 00:40:14.110 Rico Rejoso: Okay.
214 00:40:14.110 ⇒ 00:40:16.000 Uttam Kumaran: I need him to be there.
215 00:40:19.380 ⇒ 00:40:22.100 Rico Rejoso: Okay, so just Sam would do, right?
216 00:40:23.120 ⇒ 00:40:24.759 Uttam Kumaran: No, I need everybody.
217 00:40:25.800 ⇒ 00:40:29.609 Uttam Kumaran: Yeah, I need everybody on AI, and… and… and Awash, also.
218 00:40:30.000 ⇒ 00:40:35.580 Uttam Kumaran: And then, I would also, I would also add Henry.
219 00:40:37.430 ⇒ 00:40:42.939 Uttam Kumaran: I would just add… I’d just add… yeah. I would add Henry first, and then we could see if anyone else wants to join.
220 00:40:43.900 ⇒ 00:40:44.520 Rico Rejoso: Okay.
221 00:40:44.920 ⇒ 00:40:46.949 Rico Rejoso: I’m gonna message Sam regarding that.
222 00:40:47.920 ⇒ 00:40:48.550 Uttam Kumaran: Okay.
223 00:42:14.190 ⇒ 00:42:15.809 Uttam Kumaran: Okay, I’m reviewing default.
224 00:43:56.900 ⇒ 00:43:59.770 Uttam Kumaran: Okay, I’m fine with default.
225 00:44:03.990 ⇒ 00:44:05.070 Rico Rejoso: Okay.
226 00:44:05.320 ⇒ 00:44:06.660 Rico Rejoso: Next one…
227 00:44:21.820 ⇒ 00:44:23.050 Uttam Kumaran: Do we have anything else?
228 00:44:23.320 ⇒ 00:44:24.240 Uttam Kumaran: Oh, hype.
229 00:44:24.240 ⇒ 00:44:25.090 Rico Rejoso: Oh, yeah.
230 00:44:33.140 ⇒ 00:44:36.450 Uttam Kumaran: So this one, we should use the hype meeting.
231 00:44:37.070 ⇒ 00:44:38.190 Uttam Kumaran: From Tuesday.
232 00:44:38.540 ⇒ 00:44:39.340 Rico Rejoso: Jesus…
233 00:44:40.350 ⇒ 00:44:40.960 Uttam Kumaran: Yeah.
234 00:44:45.140 ⇒ 00:44:47.529 Rico Rejoso: Okay, let me review this. Okay.
235 00:44:47.530 ⇒ 00:44:48.400 Uttam Kumaran: Okay, okay.
236 00:44:48.810 ⇒ 00:44:54.019 Uttam Kumaran: Next week is gonna be crazy. We have so much stuff to do. That’s great. I’m glad.
237 00:48:58.750 ⇒ 00:49:00.609 Uttam Kumaran: Okay, let me check out.
238 00:50:04.630 ⇒ 00:50:05.490 Uttam Kumaran: Okay.
239 00:50:06.030 ⇒ 00:50:06.940 Uttam Kumaran: Cool.
240 00:50:07.500 ⇒ 00:50:08.880 Uttam Kumaran: This is easy, dude.
241 00:50:10.640 ⇒ 00:50:12.680 Rico Rejoso: Yeah, with AI exceeding.
242 00:50:40.880 ⇒ 00:50:44.449 Rico Rejoso: For any… you didn’t meet with…
243 00:50:44.720 ⇒ 00:50:47.499 Rico Rejoso: Allison? Yeah, Anderson this week, right?
244 00:50:49.270 ⇒ 00:50:53.979 Uttam Kumaran: For Ellie, yeah, so that’s… that’s fine. I don’t think we need to send anything there.
245 00:50:54.350 ⇒ 00:50:55.010 Rico Rejoso: Okay.
246 00:51:05.140 ⇒ 00:51:06.709 Amber Lin: Should we look at ABC?
247 00:51:08.130 ⇒ 00:51:08.850 Uttam Kumaran: Sure.
248 00:51:10.520 ⇒ 00:51:18.459 Amber Lin: Yeah, I’m working on the con source deck. I do want to make some changes, because I don’t think what we have is detailed enough.
249 00:51:18.600 ⇒ 00:51:24.069 Amber Lin: I jumped into the CallSource website, so I put down their specific features, and…
250 00:51:24.230 ⇒ 00:51:29.479 Amber Lin: Try to understand how they actually do it, and it seems like their stuff is…
251 00:51:29.640 ⇒ 00:51:48.530 Amber Lin: pretty rudimentary. I also think we should have specific examples of how we can do things, especially, I think the ABC clients prefer examples, scenarios. It’ll be nice if we can visualize it for them.
252 00:51:48.960 ⇒ 00:51:53.890 Amber Lin: And… I think the goal of this presentation, what I think is.
253 00:51:54.080 ⇒ 00:52:04.819 Amber Lin: even if we don’t sell it to them, at least to get them to not use CallSource, so they have extra budget, and then they can decide if I want to put that budget to us.
254 00:52:05.280 ⇒ 00:52:06.310 Amber Lin: Yes. Do something with it.
255 00:52:06.310 ⇒ 00:52:06.830 Uttam Kumaran: Okay.
256 00:52:07.150 ⇒ 00:52:10.180 Uttam Kumaran: Great. That’s a great way to frame it. Yeah, I agree.
257 00:52:10.530 ⇒ 00:52:16.420 Amber Lin: Yeah, I’ll send the… Link in the chat.
258 00:52:33.460 ⇒ 00:52:34.360 Amber Lin: Okay.
259 00:52:38.530 ⇒ 00:52:51.100 Amber Lin: I took a look through the call source features. I think a main part for them is conversion tracking, and their conversion tracking is actually pretty simple. It’s mostly offline, so…
260 00:52:51.120 ⇒ 00:53:03.840 Amber Lin: what number was on ads, and then online of how did it work, how did people click on the website? And we do a lot of this work, and if ABC actually uses this feature, we can totally do it for them.
261 00:53:04.240 ⇒ 00:53:20.300 Amber Lin: I think, based on what I saw in the company. And then the other part is about calls. So, how do you categorize this call? Is this a lead or not? And then, how do we perform on this call? And so that’s, I think, the two sides.
262 00:53:20.610 ⇒ 00:53:25.000 Amber Lin: I doubt if they use the conversion tracking that much, because I don’t think they…
263 00:53:25.870 ⇒ 00:53:30.940 Amber Lin: Do that much advertising, or put… know that much about their website.
264 00:53:31.150 ⇒ 00:53:35.300 Amber Lin: But if that’s something they’re interested in, that’s always something we can do.
265 00:53:36.980 ⇒ 00:53:38.140 Uttam Kumaran: Hmm…
266 00:53:42.530 ⇒ 00:53:44.730 Uttam Kumaran: Well, I guess another question I have…
267 00:53:45.490 ⇒ 00:53:51.549 Uttam Kumaran: If you can list, is, like, how do they handle inbound web leads now.
268 00:53:52.910 ⇒ 00:53:54.720 Amber Lin: For ABC, or call.
269 00:53:54.720 ⇒ 00:54:02.190 Uttam Kumaran: Yeah, for ABC, like, let’s go to… if you go to ABC’s website, like, how do… like, if someone is inquiring, like, what happens? Let’s see.
270 00:54:02.570 ⇒ 00:54:06.160 Amber Lin: Yeah. Do you want to share a screen, or should I share a screen?
271 00:54:06.560 ⇒ 00:54:07.769 Uttam Kumaran: You wanna share?
272 00:54:07.980 ⇒ 00:54:09.150 Amber Lin: Yeah,
273 00:54:09.540 ⇒ 00:54:10.380 Amber Lin: Okay.
274 00:54:19.030 ⇒ 00:54:20.320 Amber Lin: Alright.
275 00:54:20.550 ⇒ 00:54:22.480 Uttam Kumaran: I mean, it doesn’t look like there’s anything.
276 00:54:23.340 ⇒ 00:54:30.250 Amber Lin: Let’s see, you have to go to… Their specific location first.
277 00:54:30.960 ⇒ 00:54:35.120 Amber Lin: And then… I think you request an estimate?
278 00:54:36.220 ⇒ 00:54:39.110 Amber Lin: I guess if I want water quality…
279 00:54:39.110 ⇒ 00:54:39.940 Uttam Kumaran: Horrible.
280 00:54:39.940 ⇒ 00:54:44.100 Amber Lin: Schedule and buy now. It’s only at the last stop.
281 00:54:44.460 ⇒ 00:54:46.519 Uttam Kumaran: Can you go, can you go to the homepage?
282 00:54:46.870 ⇒ 00:54:47.570 Amber Lin: Yes.
283 00:54:49.080 ⇒ 00:54:52.449 Uttam Kumaran: So, we’re a new customer, like, you just go straight to Homebase. We’re, like, you…
284 00:54:53.030 ⇒ 00:54:56.850 Amber Lin: Wait, it’s… Got me stuck.
285 00:54:57.420 ⇒ 00:55:00.159 Amber Lin: Okay, this is the homepage. There’s no C… there’s no.
286 00:55:00.160 ⇒ 00:55:06.460 Uttam Kumaran: So let’s say you’re me. I live in… so then you scroll down, the first thing you see here is…
287 00:55:07.440 ⇒ 00:55:08.840 Uttam Kumaran: Zip code, right?
288 00:55:09.600 ⇒ 00:55:10.160 Amber Lin: Yeah.
289 00:55:10.160 ⇒ 00:55:12.989 Uttam Kumaran: So, can you put in my zip code? It’s 78723.
290 00:55:18.500 ⇒ 00:55:20.420 Uttam Kumaran: Doesn’t do anything with that.
291 00:55:23.210 ⇒ 00:55:24.860 Uttam Kumaran: So then you’re on this site…
292 00:55:24.860 ⇒ 00:55:28.739 Amber Lin: Us, and it’s… you have to go to that service.
293 00:55:31.020 ⇒ 00:55:33.540 Amber Lin: Like, this is… this is at the bottom.
294 00:55:33.690 ⇒ 00:55:40.480 Amber Lin: Say, what do you want? Do you want pool, like, do you want full surface? Do you want lawn and tree surface?
295 00:55:40.820 ⇒ 00:55:42.349 Amber Lin: Actually, let’s do this.
296 00:55:42.640 ⇒ 00:55:48.069 Amber Lin: So we do this, and we… we can do scheduled by now, where we can go to this specific thing.
297 00:55:49.210 ⇒ 00:55:53.900 Amber Lin: Guess if we do this… That’s control.
298 00:55:56.310 ⇒ 00:55:58.109 Amber Lin: General Pest Control.
299 00:55:59.240 ⇒ 00:56:02.449 Amber Lin: You enter your name and your phone number.
300 00:56:03.440 ⇒ 00:56:05.070 Amber Lin: And…
301 00:56:05.850 ⇒ 00:56:10.140 Uttam Kumaran: So they have this thing, clicktobuy.abchomeinCommercial, yeah.
302 00:56:10.920 ⇒ 00:56:12.940 Uttam Kumaran: But this form sucks.
303 00:56:14.370 ⇒ 00:56:16.530 Uttam Kumaran: And it’s impossible to get to.
304 00:56:17.120 ⇒ 00:56:17.570 Amber Lin: Yeah.
305 00:56:17.570 ⇒ 00:56:22.149 Uttam Kumaran: and then you put in your contact info, and then someone calls. So this is the outbound flow.
306 00:56:24.080 ⇒ 00:56:24.880 Amber Lin: Yeah.
307 00:56:24.880 ⇒ 00:56:31.270 Uttam Kumaran: So one thing that I think I would… that would be helpful, Amber, is I want to start the conversation with
308 00:56:31.550 ⇒ 00:56:38.360 Uttam Kumaran: like, something like this, which is just… Yeah. Well, it’s… no, it’s almost like… I wanna… I wanna… if we can have a slide…
309 00:56:38.840 ⇒ 00:56:44.070 Uttam Kumaran: That walks them through how painful it is to book time with them.
310 00:56:44.580 ⇒ 00:56:47.110 Uttam Kumaran: That is, like, this is, like, a number one problem.
311 00:56:47.620 ⇒ 00:56:58.339 Uttam Kumaran: Right? So, meaning, like, let’s do… like, if we can have just, like, a slide, and you could just literally have, like, screenshot, arrow, screenshot arrow, but yeah, the takeaway is, like, it is… it is difficult.
312 00:56:58.490 ⇒ 00:57:02.099 Uttam Kumaran: to get on the phone with ABC.
313 00:57:02.770 ⇒ 00:57:03.260 Uttam Kumaran: or whatever.
314 00:57:04.530 ⇒ 00:57:07.070 Uttam Kumaran: We can literally just put screenshots of
315 00:57:07.670 ⇒ 00:57:12.400 Uttam Kumaran: The homepage. You have to type in your zip. You then get taken to something else.
316 00:57:12.730 ⇒ 00:57:16.540 Uttam Kumaran: And then you have to go click on another thing, and then you get this form, right?
317 00:57:17.080 ⇒ 00:57:18.180 Amber Lin: So…
318 00:57:18.580 ⇒ 00:57:22.840 Uttam Kumaran: So that’s one thing. So I’m gonna put… so I’m just gonna, like, put some rough…
319 00:57:23.460 ⇒ 00:57:27.069 Uttam Kumaran: I’m just gonna brain dump a couple things into this,
320 00:57:27.440 ⇒ 00:57:31.529 Uttam Kumaran: So, a couple things is, like, they have a couple flows, right? They have their outbound.
321 00:57:32.890 ⇒ 00:57:41.979 Uttam Kumaran: They have inbound, And so… and then they have, like, probably their, like, customer service, right?
322 00:57:42.450 ⇒ 00:57:53.489 Uttam Kumaran: So those are 3 call types. So I want to show how, like, inbound… inbound… and what we want to affect is inbound… there’s inbound web and inbound phone, right?
323 00:57:54.910 ⇒ 00:58:01.929 Uttam Kumaran: So I wanna… so one thing we want to demonstrate is how crappy inbound web is.
324 00:58:02.300 ⇒ 00:58:04.920 Uttam Kumaran: And then outbound, I don’t even know how out…
325 00:58:05.070 ⇒ 00:58:07.539 Uttam Kumaran: I’m putting this in a comment in the doc.
326 00:58:07.540 ⇒ 00:58:08.460 Amber Lin: Oh, okay, okay.
327 00:58:08.460 ⇒ 00:58:12.849 Uttam Kumaran: And then I’m gonna hit enter after this. So the outbound is, like, we should ask.
328 00:58:13.260 ⇒ 00:58:16.500 Uttam Kumaran: How does outbound work?
329 00:58:16.650 ⇒ 00:58:21.409 Uttam Kumaran: Where… Are you getting leads?
330 00:58:22.020 ⇒ 00:58:26.980 Uttam Kumaran: And in the customer service, we already know everything about that, right? So, customer service, we know.
331 00:58:28.000 ⇒ 00:58:31.229 Amber Lin: Yeah, I don’t think we know that much about their sales process.
332 00:58:31.830 ⇒ 00:58:38.479 Uttam Kumaran: Yeah. How is… inbound… phone handled.
333 00:58:40.370 ⇒ 00:58:53.439 Uttam Kumaran: Right? The next thing is, like, we want to understand KPI volumes for each channel, so that we can see if we can affect
334 00:58:53.750 ⇒ 00:59:02.199 Uttam Kumaran: And then, if so… can Brain Forge make money? That’s, like, ultimately what I’m trying to accomplish here.
335 00:59:02.460 ⇒ 00:59:09.750 Uttam Kumaran: So you… so, for example, if I can give you a quick example, right? We’re working with Default. Default is an inbound lead form company.
336 00:59:11.880 ⇒ 00:59:17.170 Uttam Kumaran: They should literally just implement default, and their inbound forms are gonna be way better.
337 00:59:17.300 ⇒ 00:59:32.170 Uttam Kumaran: And so, for me, what I want to understand is, hey, okay, how much… how much are they doing on inbound? And if we’re able to increase that by X percent, can Brainforge get a cut of that, right? That’s, like, those are the conversations that would be interesting to have, so I want to start.
338 00:59:32.600 ⇒ 00:59:48.180 Uttam Kumaran: I think you’re exactly getting the picture. It’s like, let’s start by just very clearly showing how hard it is to get on the call with them. We can ask them questions about each of these channels, and then we can get into the call source stuff. But I think the first part of this call should just be, like.
339 00:59:48.620 ⇒ 00:59:50.489 Uttam Kumaran: There is problems here.
340 00:59:50.730 ⇒ 00:59:53.760 Uttam Kumaran: With inbound, outbound, and call evaluation.
341 00:59:57.470 ⇒ 00:59:59.620 Uttam Kumaran: So those are the, those are, those are the themes.
342 01:00:00.140 ⇒ 01:00:03.699 Amber Lin: These are not… this is not even a call for discussion anymore.
343 01:00:03.700 ⇒ 01:00:08.490 Uttam Kumaran: So it’s inbound, outbound, and call evaluation, right?
344 01:00:14.430 ⇒ 01:00:19.949 Uttam Kumaran: Sorry, I know if I… you know if I show up, I’m just gonna blow up the scope of this, but, like, that’s, I think, what I want to talk about.
345 01:00:19.950 ⇒ 01:00:28.730 Amber Lin: I mean, that’s why… that’s how they would give us money, is because, like, there… there’s only so much you can do on customer service.
346 01:00:29.280 ⇒ 01:00:34.690 Amber Lin: Like, if they called, they’re already interested, and customer service is mostly churn.
347 01:00:36.510 ⇒ 01:00:39.009 Amber Lin: So, let’s see what we can do.
348 01:00:39.340 ⇒ 01:00:44.440 Amber Lin: Okay, I’m putting the screenshots… There.
349 01:01:47.230 ⇒ 01:01:53.500 Uttam Kumaran: I have to take an interview call. Can I do that and then just hop right back? You guys are gonna still be…
350 01:01:53.690 ⇒ 01:01:54.580 Uttam Kumaran: Hanging out.
351 01:01:55.840 ⇒ 01:01:58.590 Amber Lin: Ping me and I’ll hop on, I’ll be online.
352 01:01:58.590 ⇒ 01:02:00.539 Uttam Kumaran: Okay. Okay, okay, okay, okay.
353 01:02:00.540 ⇒ 01:02:01.460 Amber Lin: Alright, thanks.
354 01:02:01.460 ⇒ 01:02:02.450 Uttam Kumaran: Alright, thank you.
355 01:02:02.450 ⇒ 01:02:03.030 Amber Lin: I…
356 01:02:03.500 ⇒ 01:02:04.070 Uttam Kumaran: Bye.