Meeting Title: Insomnia Cobe Weekly Sync Date: 2025-09-18 Meeting participants: Justin Breshears, Casie Aviles, Awaish Kumar, Shreya Chowdhury


WEBVTT

1 00:00:34.990 00:00:36.310 Justin Breshears: Hey, Casey.

2 00:00:37.870 00:00:39.579 Casie Aviles: Hey, Justin, how are you?

3 00:00:41.480 00:00:42.140 Justin Breshears: Second.

4 00:00:42.650 00:00:44.099 Justin Breshears: Get my headphones in.

5 00:00:48.940 00:00:50.679 Justin Breshears: There we go, it should be able to hang out.

6 00:00:51.110 00:00:52.480 Casie Aviles: Hey, do you hear me?

7 00:00:52.810 00:00:53.560 Justin Breshears: Yes.

8 00:00:56.830 00:00:58.250 Justin Breshears: Doing alright today?

9 00:01:00.010 00:01:02.870 Casie Aviles: Yeah, doing alright. How about you?

10 00:01:03.450 00:01:04.030 Justin Breshears: Point.

11 00:01:16.460 00:01:17.450 Justin Breshears: Hey, Awish.

12 00:01:19.260 00:01:20.010 Awaish Kumar: Hello?

13 00:01:46.970 00:01:48.499 Justin Breshears: And there’s Shreya, hello!

14 00:01:48.920 00:01:50.199 Shreya Chowdhury: Hey, how’s it going?

15 00:01:51.080 00:01:51.750 Justin Breshears: Thank you.

16 00:01:52.400 00:01:57.760 Justin Breshears: Alright, team, I know we don’t have much time, so let’s get into it.

17 00:02:00.280 00:02:04.699 Justin Breshears: Wanted to first go over just the weekly update.

18 00:02:07.140 00:02:12.550 Justin Breshears: Because that’s pretty much going to cover everything that we did anyway, and it looks like we’ve done…

19 00:02:14.150 00:02:18.689 Justin Breshears: As I made comments on here. But this is what I gleaned from…

20 00:02:19.000 00:02:25.570 Justin Breshears: Slack and from Linear, let me know If you would change…

21 00:02:27.700 00:02:30.329 Justin Breshears: Anything? Add anything? Subtract anything here?

22 00:02:32.370 00:02:36.350 Shreya Chowdhury: I think that all looks good for me.

23 00:02:38.070 00:02:39.849 Justin Breshears: to Utem’s comment, like.

24 00:02:40.210 00:02:47.530 Justin Breshears: I know you have, like, some artifacts that, like, go with this stuff, so can we… are they ready to, like, include?

25 00:02:47.900 00:02:57.730 Shreya Chowdhury: Yeah, I can definitely share some of the stuff that we found, I… did someone,

26 00:02:58.270 00:03:11.269 Shreya Chowdhury: compile the list of all the campaigns from Braze, because the one that I did, I shared in the slide deck, last week, and that was just from the marketing, performance tracker.

27 00:03:12.920 00:03:18.270 Shreya Chowdhury: So I don’t know if that’s from Braze specifically. I can add the photos in my takea- or, like, the…

28 00:03:18.740 00:03:24.010 Shreya Chowdhury: screenshots and my takeaways there. If you want to share this doc, I can just update it.

29 00:03:25.210 00:03:28.509 Justin Breshears: Yeah, it’s in the Insomnia Cobe’s Slack channel.

30 00:03:28.510 00:03:29.180 Shreya Chowdhury: Okay, cool.

31 00:03:29.180 00:03:33.130 Justin Breshears: I will… View Editor Access.

32 00:03:33.130 00:03:38.590 Shreya Chowdhury: Yeah, and then as far as the in-progress one for email trends,

33 00:03:39.260 00:03:54.119 Shreya Chowdhury: do we want… do you want me to include some of the stuff I’ve found so far? I included a linear ticket, and I’ve made it as thorough as possible, so it has all of the things that I’m blocked on, all of the things that I’ve completed. But I can share what I have so far, if you want me to add that there.

34 00:03:54.120 00:04:04.319 Shreya Chowdhury: There is a lot of stuff, so I think, like, we’ll go more in-depth next week, and that’s… that’s worth noting there, just so we don’t get, a ton of questions that we’re, like.

35 00:04:04.610 00:04:06.730 Shreya Chowdhury: that.

36 00:04:06.730 00:04:08.099 Justin Breshears: What about this? What about that?

37 00:04:08.100 00:04:15.910 Shreya Chowdhury: Yeah, yeah. I want to avoid the whataboutism there, just because it’s supposed to be a readout, but, I can add some updates there, too.

38 00:04:16.430 00:04:21.979 Justin Breshears: Yeah, I agree. Otom said that right here. I think, yeah, we should definitely share what we have so far.

39 00:04:22.180 00:04:23.250 Shreya Chowdhury: Okay, cool.

40 00:04:23.250 00:04:24.089 Justin Breshears: Sounds good.

41 00:04:24.620 00:04:35.770 Justin Breshears: Yeah, if you… so I don’t know if we need to add to this doc, because, like, I’m not gonna send this doc, this was just for me to, like, organize my thoughts. I’m gonna send this via email and, Slack.

42 00:04:35.920 00:04:50.879 Justin Breshears: So if you could just, like, send to me, like, if you have slides, or whatever you have as far as the artifacts for each of these, so just send them to me. You can, like, drop them in the thread, that I opened for… with this doc.

43 00:04:51.210 00:04:51.740 Justin Breshears: Yeah.

44 00:04:51.990 00:04:54.709 Justin Breshears: Drop them in there, and I’ll include them.

45 00:04:55.680 00:04:56.950 Justin Breshears: In the email.

46 00:04:57.520 00:04:59.069 Shreya Chowdhury: Okay, yeah, cool.

47 00:05:00.490 00:05:04.649 Justin Breshears: Casey, as far as your stuff, this is all…

48 00:05:05.110 00:05:05.890 Justin Breshears: Accurate.

49 00:05:07.250 00:05:14.239 Casie Aviles: Yeah, yeah, this is all accurate. I’ve also had, a way to review some of these things that I’ve pushed, so…

50 00:05:14.520 00:05:18.110 Casie Aviles: These are good. Yeah, this is accurate, like…

51 00:05:18.240 00:05:21.030 Casie Aviles: We should be able to shave off some more time.

52 00:05:22.540 00:05:29.680 Casie Aviles: From the manual fill, so that’s… so we get… get logging, you know, shorter hours now.

53 00:05:31.130 00:05:32.959 Casie Aviles: Cool. Or, like, yeah, yeah.

54 00:05:33.500 00:05:37.849 Justin Breshears: So, we’re thinking, like, 30 minutes a day going forward.

55 00:05:38.580 00:05:41.040 Casie Aviles: Yes, yes, for the manual fill.

56 00:05:43.660 00:05:44.660 Justin Breshears: That’s nice.

57 00:05:45.250 00:05:49.179 Justin Breshears: So, for that’s… that’s just for this, or is it for all of it?

58 00:05:51.780 00:05:54.689 Casie Aviles: For the entire manual fill process.

59 00:05:54.870 00:05:58.180 Casie Aviles: you know, the entire thing that I do for the day.

60 00:05:58.180 00:06:01.000 Justin Breshears: The whole scorecard will take 30 minutes.

61 00:06:01.600 00:06:02.689 Casie Aviles: Yes, yes.

62 00:06:02.690 00:06:03.530 Justin Breshears: Okay, cool.

63 00:06:04.450 00:06:05.320 Justin Breshears: Nice.

64 00:06:06.100 00:06:14.609 Justin Breshears: Are you still, like… Are you still requesting these, access to these for that?

65 00:06:14.780 00:06:17.200 Justin Breshears: Let it grow popular than Daily Sales Flash?

66 00:06:17.650 00:06:25.030 Casie Aviles: Hmm… We could still automate this, so it would be even… faster,

67 00:06:25.470 00:06:33.530 Casie Aviles: So for Meta, what I’m doing right now is I’m just looking at a report, so I have to copy that and manually

68 00:06:34.590 00:06:42.449 Casie Aviles: And if we could get some access, like, for their API or something, then we could automate that.

69 00:06:43.050 00:06:47.760 Casie Aviles: And, you know, get the data immediately in a spreadsheet.

70 00:06:47.970 00:06:49.630 Casie Aviles: For Grubhub.

71 00:06:49.890 00:06:59.469 Casie Aviles: I’m not sure if they’re even logging their… or, like, if they’re even tracking data from Grubhub, but it is part of, like, the scorecard. It’s just blank.

72 00:06:59.700 00:07:00.660 Casie Aviles: For now.

73 00:07:01.920 00:07:07.809 Casie Aviles: So… I’m not sure, like, how important that is for them, for the reporting.

74 00:07:09.930 00:07:14.720 Casie Aviles: Yeah, and then Daily Sales Flash, this is the one that’s coming in from email.

75 00:07:15.090 00:07:20.599 Casie Aviles: Every day, So this takes, like, around 5 minutes for me to get

76 00:07:21.290 00:07:23.969 Casie Aviles: Or to, like, get into a spreadsheet, but…

77 00:07:25.770 00:07:30.220 Justin Breshears: Okay, so… What access are we requesting for this?

78 00:07:31.340 00:07:32.770 Justin Breshears: Daily sales flash.

79 00:07:33.120 00:07:33.950 Casie Aviles: Hmm…

80 00:07:34.460 00:07:36.690 Justin Breshears: Or is there anything that we need?

81 00:07:37.500 00:07:42.020 Casie Aviles: Yeah, it’s more like if… it’s like, is there a way we could, like, get…

82 00:07:42.540 00:07:44.840 Casie Aviles: The data directly, so it’s not…

83 00:07:45.770 00:07:49.400 Casie Aviles: You know, being sent as an email, and we have to download it.

84 00:07:49.400 00:07:50.020 Justin Breshears: chat.

85 00:07:50.700 00:07:53.149 Justin Breshears: Gotcha. Okay, yeah, that makes sense.

86 00:07:55.070 00:07:58.230 Casie Aviles: Yeah, like… Yeah, that’s pretty much it, I guess.

87 00:08:00.930 00:08:04.179 Justin Breshears: Okay, and then this one I had highlighted, Shreya.

88 00:08:06.570 00:08:13.010 Justin Breshears: I didn’t know if, like, we wanted to include in an update to the client that we were building out, like, a template for weekly readout.

89 00:08:13.010 00:08:34.109 Shreya Chowdhury: Yeah, so that one… that one is still in progress. I’m… I’m trying to figure out a way to do it so that it’s less manual, because right now, with the data that we get in, it’s basically, like, a sheet that comes in, and so I’d have to spend at least, like, half a day looking through that data, analyzing it from the week prior, so I’m trying to see if there’s a way that we can automate it a little more.

90 00:08:34.110 00:08:44.240 Shreya Chowdhury: But regardless, like, going forward, at least for the next couple of weeks, what I can do is just go through it and do it manually. But that is still…

91 00:08:44.270 00:08:46.650 Shreya Chowdhury: yeah, like a work in progress. I’m.

92 00:08:46.650 00:08:49.700 Justin Breshears: So this is about, like, making the automations?

93 00:08:49.840 00:08:55.760 Shreya Chowdhury: At least sort of automated, just because,

94 00:08:56.800 00:09:07.990 Shreya Chowdhury: the way… so, I guess I’m trying to figure out, like, what day are we doing the weekly inside readouts? Is that on Monday? Because if it’s on Monday, then we ideally want to have it done by, like.

95 00:09:08.400 00:09:19.159 Shreya Chowdhury: Wednesday, Thursday. If we want to have the readout on Thursday, then I’d have to have it finished by Wednesday, so I… I’m just trying to figure out, like.

96 00:09:19.270 00:09:22.219 Shreya Chowdhury: How we want to organize, that template.

97 00:09:23.540 00:09:24.120 Justin Breshears: Okay.

98 00:09:26.370 00:09:30.320 Justin Breshears: Who do you need to ask for the answers to those questions?

99 00:09:32.740 00:09:44.100 Shreya Chowdhury: I’ll take another look in the channel, because I know we have, like, a Monday, like, we’re gonna have a weekly Monday meeting, and if we want to do that on the week prior,

100 00:09:44.510 00:10:01.649 Shreya Chowdhury: then I guess that’s something else that we should probably have done on Thursday, but it… it is a very, like, manual procedure to do that on top of, like, the other analysis stuff that we have. So… ideally, if we can automate, like, some part of it, then we don’t have to, like…

101 00:10:01.910 00:10:10.999 Shreya Chowdhury: I’ll spend some time this weekend looking at how much of it I can automate, just so it’s not, like, a whole nother analysis on top of whatever we have that week.

102 00:10:13.800 00:10:14.510 Justin Breshears: Okay.

103 00:10:14.680 00:10:15.320 Shreya Chowdhury: Yep.

104 00:10:16.530 00:10:21.129 Justin Breshears: Alright, the other thing in my mind is we gotta clean up.

105 00:10:21.670 00:10:29.369 Justin Breshears: Many are here a little bit. So I’d like to put a grooming session on the books with us.

106 00:10:29.540 00:10:35.149 Justin Breshears: To basically just… Go through it. Like, yours is all fresh.

107 00:10:36.130 00:10:42.630 Justin Breshears: Trada, but, like, I don’t know, are all of these… Like, legitimate tickets.

108 00:10:43.160 00:10:44.879 Justin Breshears: Seems like a lot, you know?

109 00:10:44.880 00:10:49.639 Shreya Chowdhury: Are all of these assigned to me? Because when I go to my issues and see what…

110 00:10:50.430 00:10:51.240 Justin Breshears: I’m not.

111 00:10:51.240 00:10:54.269 Shreya Chowdhury: Okay, yeah, I don’t, I don’t see all of these, yeah.

112 00:10:54.270 00:10:56.720 Justin Breshears: No, these are all the ones that…

113 00:10:56.850 00:11:00.450 Justin Breshears: so when Amber, like, set all this up, she was like.

114 00:11:00.890 00:11:05.949 Justin Breshears: AI’d, you know, a bunch of tickets. And so… what I wanna know is…

115 00:11:06.070 00:11:10.820 Justin Breshears: Are these all legitimate tickets, or is this just, like, a bunch of fluff, you know?

116 00:11:11.080 00:11:14.589 Shreya Chowdhury: I think a lot of it is probably fluff.

117 00:11:14.840 00:11:18.950 Shreya Chowdhury: Everything I see in Epic 1… is…

118 00:11:20.060 00:11:22.549 Shreya Chowdhury: like, what I’m working on, so they’re, like.

119 00:11:22.550 00:11:28.010 Justin Breshears: completed or in progress, and those are the ones that are highest priority, I believe, from my end.

120 00:11:28.320 00:11:37.109 Justin Breshears: So that’s what I’d like to do, is kind of plan ahead and see, like, okay, like, let’s make some legitimate tickets that you’re actually going to be working on as we’re going, right?

121 00:11:37.640 00:11:42.949 Justin Breshears: So if y’all are cool with it, can I put some time on the books for tomorrow for that?

122 00:11:42.950 00:11:44.410 Shreya Chowdhury: Yeah, sounds good.

123 00:11:44.720 00:11:52.440 Justin Breshears: Okay, cool. And ahead of time, like, Casey, yours should be able to… we should be able to pare yours down a lot, because…

124 00:11:52.740 00:11:58.979 Justin Breshears: Because you’re, you know, reducing the amount of time that you’re spending on this project, right?

125 00:12:00.350 00:12:01.050 Casie Aviles: Yes.

126 00:12:01.720 00:12:05.409 Justin Breshears: So, like, mainly in yours, I just kinda wanna…

127 00:12:06.420 00:12:09.749 Justin Breshears: Like, some of these are really stale. July.

128 00:12:10.620 00:12:14.260 Justin Breshears: you know, August, kind of just clean up these.

129 00:12:15.980 00:12:19.409 Justin Breshears: So my ask is, if there’s some time, maybe…

130 00:12:19.890 00:12:27.450 Justin Breshears: do some digging and cleaning up on your own, and then we’ll come to the grooming, and we can come together and kind of do that. Does that sound good to everybody?

131 00:12:30.290 00:12:31.000 Casie Aviles: Yep.

132 00:12:33.880 00:12:38.479 Justin Breshears: Thanks for your help, Shreya. Send me the artifacts so I can include them.

133 00:12:39.480 00:12:44.919 Justin Breshears: Yeah. And I will get this weekly update sent over.

134 00:12:45.050 00:12:46.580 Shreya Chowdhury: Okay, cool, sounds good.

135 00:12:47.020 00:12:49.130 Justin Breshears: Anything else, team? Anything we need?

136 00:12:51.180 00:12:52.900 Shreya Chowdhury: Nothing from my end.

137 00:12:53.540 00:12:54.200 Justin Breshears: Volta.

138 00:12:54.870 00:12:56.140 Justin Breshears: Y’all have a great day.

139 00:12:56.950 00:12:57.830 Shreya Chowdhury: You too.

140 00:12:59.180 00:12:59.900 Casie Aviles: Thank you.