Meeting Title: Amplitude Data Integration Standup Date: 2025-08-14 Meeting participants: Uttam Kumaran, Henry Zhao, Giselle Agot


WEBVTT

1 00:00:18.490 00:00:19.990 Uttam Kumaran: Hello?

2 00:00:20.820 00:00:22.150 Henry Zhao: Hey, what’s up? How’s it going?

3 00:00:22.150 00:00:23.550 Uttam Kumaran: Hey, good, how are you?

4 00:00:23.790 00:00:24.440 Henry Zhao: Good evening.

5 00:00:25.750 00:00:31.470 Uttam Kumaran: Cool, yeah, I know we have our meeting later, so let me know, …

6 00:00:31.980 00:00:37.339 Uttam Kumaran: What your thoughts are for For that meeting and, anything you need from me today.

7 00:00:37.700 00:00:40.780 Henry Zhao: Nothing from you, except for the question I asked this morning, …

8 00:00:41.280 00:00:48.609 Henry Zhao: I’m just gonna go over the events with Justin to just make sure if he’s able to implement those. If not, we’ll figure out what we need to get those into Amplitude.

9 00:00:48.950 00:00:51.359 Uttam Kumaran: Yeah, cool, and you’re DMing him directly?

10 00:00:51.360 00:00:56.719 Henry Zhao: I’m meaning… what do you mean, DMing him directly? I… Just waiting till the meeting.

11 00:00:57.130 00:01:01.690 Uttam Kumaran: Like, in order to schedule the meeting, did you DM them directly, or, like… Yeah, yeah, I did.

12 00:01:01.730 00:01:03.329 Henry Zhao: Okay, alright, great.

13 00:01:03.470 00:01:15.030 Uttam Kumaran: So yeah, I think what we can do is we can see how we want to sort of collaborate on this. I think the one thing that I wanted to see was whether we can start on, like, one of those, like, a similar analytics

14 00:01:15.240 00:01:21.170 Uttam Kumaran: type document, kind of like similar format to what Robert set up for… Yep.

15 00:01:21.620 00:01:23.990 Henry Zhao: Yep, I can even maybe create that today before the meeting.

16 00:01:23.990 00:01:36.420 Uttam Kumaran: Okay, that’d be great, and that… because then we can start to use that as a guide. I’m pretty sure we’ll start to use that for statuses across whether events are created, so yeah, if you don’t mind creating that before the meeting, that would be great. Let me know, I can review.

17 00:01:37.060 00:01:38.240 Henry Zhao: Okay, yeah, that sounds good.

18 00:01:38.760 00:01:49.390 Uttam Kumaran: Okay, cool. And I know, Mustapa’s out today, so we met on Signal stuff yesterday, so I feel pretty… I think he’ll be able to finish that up tomorrow. Okay.

19 00:01:50.940 00:01:53.990 Uttam Kumaran: Yeah, and I think, … Yeah, that’s.

20 00:01:53.990 00:02:01.429 Henry Zhao: Yeah, I was… I was just… the morning, I was just asking, like, if the stuff in clay and stuff like that have, like, firmographic data, then we can just get it from there.

21 00:02:01.820 00:02:18.619 Uttam Kumaran: Yeah, so I think that we’re gonna have to decide where to get it from. Like, I think either way, we’re gonna have to enrich that one way or another. I’m not sure what the source of truth is, but I think for Amplitude’s sake, the biggest thing is, like, can we just get whatever user properties they already collect?

22 00:02:19.120 00:02:19.630 Uttam Kumaran: ….

23 00:02:19.630 00:02:22.220 Henry Zhao: Yeah, but it’s very basic. It’s just, like, country.

24 00:02:22.460 00:02:24.410 Henry Zhao: Stuff that’s not really that useful, so….

25 00:02:24.410 00:02:31.149 Uttam Kumaran: Yeah, so what we can do is, after… as long as we show that, then I can get approval to enrich further. We can use Click

26 00:02:31.560 00:02:36.800 Uttam Kumaran: Yeah, use… use John and Bastry, use Clearbit, and… or sort of get that.

27 00:02:36.800 00:02:42.089 Henry Zhao: We could tell Caitlin, like, these are the things that we have from Amplitude, like, if we want more, here’s where we could get it, and here’s what we would get.

28 00:02:42.090 00:02:51.200 Uttam Kumaran: Exactly, yeah, once we… once we have that document set up, we can tag, like, hey, these are… basically, we want to look at status, like, is it available in the data?

29 00:02:51.200 00:03:03.230 Uttam Kumaran: Is it… and then why not? Like, is it because we don’t have it, or is it because, like, events not set up? If the event’s set up, okay, where can we go look at that? So, that document will kind of just be, like, the guiding thing throughout this whole piece. …

30 00:03:04.480 00:03:15.960 Uttam Kumaran: So, yeah, I think that’s kind of it. Yeah, keep asking me any questions. We’re kind of coming at this from multiple angles, like, we’re… we have one thing that’s working on… because they’re switching up their product a lot, so….

31 00:03:15.960 00:03:16.510 Henry Zhao: Yeah.

32 00:03:16.510 00:03:26.270 Uttam Kumaran: I just said, look, look, I want to get, like, just basic user data. That’s gonna take them another 2 months or 3 months to, like, get their new product stuff out, so we have plenty of time.

33 00:03:26.270 00:03:38.839 Uttam Kumaran: The second thing is we’re also helping their sales team on, like, generally, like, better targeting for, like, more, like, not free accounts, like, not, like, PLG-related stuff, more accounts where they assign a salesperson to go expand.

34 00:03:39.040 00:03:50.889 Uttam Kumaran: So, we’ll be collecting some data there, and then I also got, like, an export of all of their current product data, so I’m gonna work with Mustafa to get that loaded into a simple warehouse so that we can.

35 00:03:50.890 00:03:53.729 Henry Zhao: Can I… can I get that copy as well, actually, to take a look?

36 00:03:53.730 00:04:01.919 Uttam Kumaran: Yeah, it’s in a Google Drive, so I’m gonna load it into, like, a Mother Duck instance, and start to… I’ll give everyone access once that’s there.

37 00:04:02.190 00:04:02.920 Henry Zhao: Okay.

38 00:04:03.860 00:04:08.200 Uttam Kumaran: And then hopefully we’ll have queries, at least on, like, all the core objects.

39 00:04:08.860 00:04:09.570 Henry Zhao: Yeah.

40 00:04:09.570 00:04:14.200 Uttam Kumaran: Talk about what reporting’s gonna come out of Amplitude, what reporting’s gonna come out of elsewhere.

41 00:04:14.300 00:04:14.830 Uttam Kumaran: ….

42 00:04:14.830 00:04:15.240 Henry Zhao: Okay.

43 00:04:15.240 00:04:26.139 Uttam Kumaran: need to move stuff into Amplitude, we can also do that as well. So we’re kind of coming at it from multiple angles, so as long as you’re… you have a good sense of the product analytics side, then I feel pretty good about the other two.

44 00:04:26.900 00:04:27.920 Henry Zhao: Okay, sounds good.

45 00:04:28.820 00:04:30.250 Uttam Kumaran: Okay, cool. Anything else?

46 00:04:30.250 00:04:39.410 Henry Zhao: And I’m just thinking out loud, Caitlin said that right now we only pay users, which I guess makes sense, because at first I was like, I’m not paying a user right now, but that’s because I think you gave me a license, right?

47 00:04:39.650 00:04:41.490 Uttam Kumaran: For… for default?

48 00:04:41.490 00:04:42.640 Henry Zhao: Where did you fall, yeah,

49 00:04:42.640 00:04:43.340 Uttam Kumaran: Yeah.

50 00:04:43.830 00:04:47.810 Uttam Kumaran: Yeah, so every paid user is seeing what I’m seeing right now, basically. Yes.

51 00:04:47.970 00:04:51.729 Henry Zhao: Okay, okay. I was just worried if there were any, like, features that needed to be unlocked by paying more.

52 00:04:51.730 00:04:52.200 Uttam Kumaran: Oh, no.

53 00:04:52.200 00:04:53.430 Henry Zhao: That’s not the case.

54 00:04:53.430 00:05:04.099 Uttam Kumaran: Currently, it’s all, like, kind of… yeah, currently it’s all open. Okay. So yeah, we should be good. And then, I basically said as soon as they have, like, a test instance for the new product.

55 00:05:04.150 00:05:08.850 Henry Zhao: we should start ripping that. So, one thing that could also be good to talk to Justin about is, like.

56 00:05:08.850 00:05:13.480 Uttam Kumaran: Hey, can we also start architecting events on the next version of the product?

57 00:05:13.710 00:05:14.140 Henry Zhao: Yeah.

58 00:05:14.140 00:05:14.880 Uttam Kumaran: ….

59 00:05:15.140 00:05:16.510 Henry Zhao: We have, like, mock-ups and stuff like that already.

60 00:05:16.510 00:05:20.970 Uttam Kumaran: Yeah, exactly, like, I don’t know if they have a demo instance yet, or, like, what the situation is.

61 00:05:21.240 00:05:23.470 Henry Zhao: Yeah, but it would be pretty similar, right? So….

62 00:05:23.620 00:05:42.739 Uttam Kumaran: Yeah, so… okay, cool, yeah, and basically I think that, you know, hopefully we can see something next week, and then just start to have the conversation again. They’re so early, I don’t think they’re looking at any product analytics data, really. Right. I think there’s gonna be a lot of people interested in it, so I want to get it right, because as soon as people start asking questions, our time is gonna go there, so….

63 00:05:42.740 00:05:43.480 Henry Zhao: Yeah, exactly.

64 00:05:43.570 00:05:58.629 Uttam Kumaran: And then, yeah, we can build a good relationship with Justin, and also see from him if there’s anyone else we need to loop in. Probably my… I may ask to see whether we want to create another channel, just for product analytics stuff, I don’t know. I kind of like having everything in one channel, but

65 00:05:58.920 00:06:02.949 Uttam Kumaran: It may get noisy, so we’ll see. We can talk to Justin about that.

66 00:06:03.140 00:06:03.790 Henry Zhao: Okay.

67 00:06:05.450 00:06:07.000 Uttam Kumaran: Okay, cool.

68 00:06:07.550 00:06:08.289 Uttam Kumaran: ….

69 00:06:09.430 00:06:11.370 Henry Zhao: I had another question, but I’m trying to remember it.

70 00:06:12.960 00:06:14.609 Henry Zhao: I can’t, I can’t remember.

71 00:06:14.610 00:06:18.600 Uttam Kumaran: Justin did an RSVP, so do you want to just, like, maybe send him a quick, like… Yeah.

72 00:06:19.160 00:06:19.899 Uttam Kumaran: Hey, are we good friends?

73 00:06:19.900 00:06:22.580 Henry Zhao: But you’ll be able to make it, right? Because your calendar was blocked at that time, but….

74 00:06:22.580 00:06:24.180 Uttam Kumaran: I’m gonna, I’m gonna be there, I’ll be there.

75 00:06:24.180 00:06:27.229 Henry Zhao: Okay, cool. Okay. I think it was after your working hours, yeah.

76 00:06:27.390 00:06:35.269 Uttam Kumaran: Yeah, I’ll be there, and then if you… even if, like, after that meeting, if we want to meet to just, like, create any tickets or regroup, we could do that.

77 00:06:36.300 00:06:41.459 Uttam Kumaran: And then we’ll record that meeting. I know, Giselle, it’ll be late your time, so we can record that meeting, so you have that.

78 00:06:45.840 00:06:47.349 Giselle Agot: Could I just, like, after the meeting.

79 00:06:47.350 00:06:47.960 Henry Zhao: Oh.

80 00:06:48.510 00:06:54.850 Giselle Agot: Tomorrow morning, my time. Can I just do the transcript, and then just do the linear task?

81 00:06:54.850 00:07:01.970 Uttam Kumaran: Totally, yeah, yeah, yeah, yeah, we’ll send an update after the meeting about, like, what steps are needed. Yeah, no problem finding that.

82 00:07:05.740 00:07:13.680 Giselle Agot: And then, for this to stand up, by the way, Autumn, it’s your Zoom that we’re using. Do you mind if you can just have me as the owner of this?

83 00:07:13.680 00:07:15.600 Uttam Kumaran: We’ll transfer it to you right after this.

84 00:07:15.910 00:07:16.810 Giselle Agot: Thank you.

85 00:07:16.950 00:07:17.620 Uttam Kumaran: No problem.

86 00:07:19.530 00:07:20.710 Uttam Kumaran: Yeah, go ahead, Andrew.

87 00:07:22.000 00:07:23.390 Henry Zhao: Oh, nothing, I didn’t say anything.

88 00:07:24.940 00:07:26.990 Uttam Kumaran: Okay, cool. …

89 00:07:27.850 00:07:32.639 Uttam Kumaran: Yeah, alright, send me that doc when it’s ready, and then we can collab there, and then, yeah, talk to you later.

90 00:07:33.220 00:07:39.549 Henry Zhao: Also, right while I have you, it’s not work-related, just wanted to hear your thoughts or something. What are your thoughts on the… all that stuff that happened with the astronomers CEO?

91 00:07:40.050 00:07:44.039 Uttam Kumaran: Oh. … I….

92 00:07:44.040 00:07:45.619 Henry Zhao: They got a lot of free marketing from it.

93 00:07:45.620 00:07:50.569 Uttam Kumaran: they did get a lot of free marketing. The, product is okay, like.

94 00:07:51.140 00:07:55.289 Uttam Kumaran: I don’t know, it’s like a very famous product in data, so I’ve used it before.

95 00:07:56.010 00:07:56.949 Henry Zhao: Okay, you’ve muted before, got it.

96 00:07:56.950 00:08:00.009 Uttam Kumaran: I’ve used Astronomer before, yeah, I mean, like, it’s kind of…

97 00:08:00.260 00:08:06.039 Uttam Kumaran: like, a pretty big product in terms of, like, airflow orchestration. I mean, it’s kind of… it’s kind of like, …

98 00:08:06.590 00:08:11.769 Uttam Kumaran: I don’t know, it’s pretty insane, like, I just kind of, like, feel bad for that whole company.

99 00:08:12.380 00:08:13.160 Henry Zhao: Yeah.

100 00:08:13.160 00:08:17.120 Uttam Kumaran: They also, you know, they, you know, they’re kind of a tale of, like, VC…

101 00:08:17.250 00:08:22.860 Uttam Kumaran: back businesses that didn’t end up growing. What they… what they did, they raised a shitload of money.

102 00:08:23.100 00:08:42.229 Uttam Kumaran: And then they didn’t grow fast enough, so they actually fired their founders. Well, they actually, like, they voted their founders, and then brought in this guy. This guy’s, like, a professional CEO. And then now the founders are back in the helm, but I’m pretty sure the founders don’t have much ownership anymore.

103 00:08:42.440 00:08:43.039 Uttam Kumaran: And….

104 00:08:43.049 00:08:47.169 Henry Zhao: still raising funding? Like, I was just wondering if, like, it’s good… that was good for the investors, or bad for the investors?

105 00:08:47.170 00:08:51.609 Uttam Kumaran: I don’t think that company is, like, above water, really.

106 00:08:51.760 00:08:55.610 Henry Zhao: Oh, okay. They’ve raised so much money, and that product is not, like….

107 00:08:55.820 00:08:59.359 Uttam Kumaran: it’s not, like, that impressive. Like, there’s a lot of other competition.

108 00:08:59.470 00:09:00.810 Henry Zhao: ….

109 00:09:01.740 00:09:11.200 Uttam Kumaran: Yeah, but it’s, it’s like, it’s kind of drama. Anytime there’s drama in, like, the data world, yeah, like, a lot of people… a bunch of people texted me that day, like, do you know this drama? I’m like, yeah, I know them very.

110 00:09:13.980 00:09:17.389 Henry Zhao: Just don’t want to get caught, like… like….

111 00:09:17.390 00:09:22.320 Uttam Kumaran: with stuff like that. I don’t know, it’s, like, such a weird thing, and it went so viral, like….

112 00:09:22.320 00:09:27.750 Henry Zhao: Yeah, I was on the crossroads of, like, for the company, was it good or bad because of the marketing, but then it’s not a good marketing.

113 00:09:27.750 00:09:33.200 Uttam Kumaran: They took advantage of the marketing, which I guess is, like, respectful, but it’s also kind of like…

114 00:09:34.680 00:09:35.730 Uttam Kumaran: I don’t know.

115 00:09:36.670 00:09:37.200 Uttam Kumaran: law.

116 00:09:38.290 00:09:40.090 Uttam Kumaran: Especially because she was head of HR.

117 00:09:40.900 00:09:42.319 Henry Zhao: Oh, yeah, that’s true, yeah.

118 00:09:42.650 00:09:43.430 Uttam Kumaran: Yeah.

119 00:09:44.900 00:09:50.150 Henry Zhao: All right, well, I’ll talk to you later at the later meeting today. I’ll send you the Excel when I have it later today.

120 00:09:50.650 00:09:52.050 Uttam Kumaran: Okay, decent.

121 00:09:52.540 00:09:53.240 Henry Zhao: you guys.

122 00:09:53.240 00:09:54.479 Uttam Kumaran: Thanks, everyone. Bye.