Meeting Title: Amplitude Setup Consultation with Robert Date: 2025-07-24 Meeting participants: Robert Tseng, acromie
WEBVTT
1 00:01:26.260 ⇒ 00:01:27.510 acromie: Hello!
2 00:01:28.450 ⇒ 00:01:29.180 Robert Tseng: Alison.
3 00:01:29.320 ⇒ 00:01:30.480 acromie: How are you?
4 00:01:30.600 ⇒ 00:01:31.729 Robert Tseng: Good! How are you?
5 00:01:31.730 ⇒ 00:01:33.735 acromie: Oh, not too bad I am
6 00:01:34.350 ⇒ 00:01:37.283 acromie: getting towards the end of my day here, so.
7 00:01:38.010 ⇒ 00:01:39.169 Robert Tseng: Where are you based out of.
8 00:01:39.170 ⇒ 00:01:46.965 acromie: I I’m in Minnesota, but I’ve been in the office giving presentations all day, so I’m like ready to duck out and go home.
9 00:01:47.290 ⇒ 00:01:47.880 Robert Tseng: Yeah.
10 00:01:48.865 ⇒ 00:01:51.110 acromie: So where are you out of.
11 00:01:51.110 ⇒ 00:01:51.990 Robert Tseng: I’m in New York.
12 00:01:51.990 ⇒ 00:01:53.379 acromie: Oh, okay, got it.
13 00:01:53.640 ⇒ 00:01:53.990 Robert Tseng: Yeah.
14 00:01:53.990 ⇒ 00:01:54.460 acromie: Figure out how to.
15 00:01:54.460 ⇒ 00:01:57.389 Robert Tseng: But I was just in Minneapolis for July 4.th
16 00:01:57.390 ⇒ 00:02:04.570 acromie: Oh, really! Oh, awesome, awesome, cool! Were you visiting friends or family, or just.
17 00:02:04.570 ⇒ 00:02:11.330 Robert Tseng: Yeah, one of one of my one of my best friends is from there. And yeah. So I just spent a life work with his family.
18 00:02:11.330 ⇒ 00:02:14.450 acromie: Nice, very fun, very fun.
19 00:02:15.070 ⇒ 00:02:42.262 acromie: Alright! Well, thanks for getting back to me so quickly. We have just been in a whole whirlwind of trying to get amplitude set up this year, and it it feels like every time we get closer. We just run into more errors, and we just don’t have the people on staff to really like handle this the way we need. And so if I’m like, Okay, maybe I can find someone on upwork. And then, like the 3 things I put in, and I literally came up with 2 people, and you were one of them.
20 00:02:42.540 ⇒ 00:02:45.440 Robert Tseng: Really, I’m curious what you put in. Yeah.
21 00:02:45.440 ⇒ 00:02:56.519 acromie: I put an amplitude Ga. 4. And hipaa, although I will say I don’t think you came up under hipaa. You came up on the top of the list under amplitude and Ga. 4. But then that’s why I asked you if you had hipaa, because I was.
22 00:02:56.520 ⇒ 00:02:56.950 Robert Tseng: Yeah.
23 00:02:56.950 ⇒ 00:03:01.586 acromie: 100% project completion versus this other person, and.
24 00:03:03.130 ⇒ 00:03:03.640 acromie: So.
25 00:03:03.640 ⇒ 00:03:05.679 Robert Tseng: Seems like I should add Hippa to my profile.
26 00:03:05.680 ⇒ 00:03:07.279 acromie: You should, you should right.
27 00:03:07.420 ⇒ 00:03:08.240 Robert Tseng: Yeah.
28 00:03:08.240 ⇒ 00:03:10.840 acromie: Gosh, so
29 00:03:11.020 ⇒ 00:03:17.829 acromie: so. Yeah. So I what questions do you have like? What do you need to know from me? How do you? What? Where should we start?
30 00:03:17.830 ⇒ 00:03:36.579 Robert Tseng: Yeah, yeah. So I mean, I, I have your kind of, I know. So we were chatting on 2 different platforms. Sometimes people are more responsive on one than the other. So I just kinda hit both. But I have your upwork message here because it kind of had the list of things that you wanted assistance with. And I think that’s a great list to kind of talk through. So yeah, I’m hoping to kinda at the end of this call, just, you know.
31 00:03:36.670 ⇒ 00:03:50.350 Robert Tseng: answer any questions that you have around there. Kind of break down kind of like how I approach each of these things and let you give you a sense of like timeline. And yeah, I guess like. And hopefully, I’ll get a better sense of like where you’re actually at in the, in the process.
32 00:03:50.350 ⇒ 00:04:14.290 acromie: Yeah. And so one of the context thing I I think I wanted to provide because I asked you if you knew about fresh paint in that we have been considering implementing fresh paint just because it would make things easier for our team, not having that, you know, developer on on staff right? And but I know we can do all of this stuff just through amplitude. It’s just we have
33 00:04:14.290 ⇒ 00:04:35.299 acromie: to be really good about understanding what can be sent where and all of that. And so I would be really curious about your opinion, like, like, I like the idea of being able to lean on them for that knowledge. But also they’re really expensive, for you know, only provide like kind of providing a stopgap over a service we can already use.
34 00:04:35.710 ⇒ 00:05:00.340 acromie: And so I would love your opinion or thoughts on like is that, you know. Is it better for us to, you know, work with someone like you on occasion when we need to do something deep and and get everything connected the right way we want, or, you know, given that our team is is less. I mean, I’m technical, but not like that deep technical you know. Is it better for us, in the long run, to just roll.
35 00:05:00.340 ⇒ 00:05:05.850 acromie: rely on a system like that to do that work for us. And what have you seen.
36 00:05:06.740 ⇒ 00:05:26.280 Robert Tseng: Yeah. So I mean, we can start from there. That’s a good point, I think. Typically, what I’ve seen is like folks, you know, like, oftentimes it’s marketing teams. Who are obviously are kind of trying to and and activate. You know their customer data in some way. And I think, kind of
37 00:05:26.480 ⇒ 00:05:41.960 Robert Tseng: bringing in like a short term Sme to kind of do like a massive audit and kind of like refresh of tagging. You think that it’s like a 1 time kind of thing, but it ends up being like something you have to keep doing as the business shifts. It’s a moving target.
38 00:05:41.960 ⇒ 00:05:42.510 acromie: Are you?
39 00:05:42.831 ⇒ 00:06:04.029 Robert Tseng: So yeah, I do think that in the long run the better infrastructure decision is to make a tool that your team will be able to kind of maintain and run and that way you can actually do a 1 time setup. And then small incremental changes rather than just like, you know, once a year, like big kind of digital transformation project that.
40 00:06:04.030 ⇒ 00:06:06.160 Robert Tseng: like so deprecates over the year.
41 00:06:07.500 ⇒ 00:06:08.180 acromie: Right, exactly.
42 00:06:08.180 ⇒ 00:06:37.339 Robert Tseng: Yeah. So I I think it is really. But it does take a bit longer. So I think it’s kind of that’s that’s a trade off that you make, and I can see why teams go both ways. Yeah, with fresh paint specifically. So I kind of threw out another one to in your in your called hours privacy. I think those are the 2 that are that I know about there that are healthcare focused. They both do a great job. Our privacy is actually cheaper. So I think you could consider taking a look at them as well. And I I know the founders of both, so.
43 00:06:37.480 ⇒ 00:06:37.930 acromie: Oh, okay.
44 00:06:37.930 ⇒ 00:06:49.059 Robert Tseng: Yeah, I’m I. We have implemented both for for clients. Obviously, like segment, router stack are the bigger names out there? They are pretty, but they are very feature, heavy.
45 00:06:49.060 ⇒ 00:06:50.219 acromie: Yeah, yeah, and.
46 00:06:50.220 ⇒ 00:06:51.010 Robert Tseng: Yeah, like.
47 00:06:51.010 ⇒ 00:07:08.940 acromie: I looked into segment when we were 1st getting into this, and I looked into fresh paint, too, at that point, and we decided to go amplitude and just because it was a at a better price point for us, and we knew it could do what we wanted. It’s just I don’t think we really understood the level of development and engineering that it was. Gonna take.
48 00:07:08.940 ⇒ 00:07:21.089 Robert Tseng: Yeah. And so like, I thought all this stuff was gonna happen during our implementation that we paid for. And yeah, you know, it turns out like, No, they’re just here to like, answer our questions after reading all the documentation. And I’m like.
49 00:07:22.030 ⇒ 00:07:22.700 Robert Tseng: Yeah.
50 00:07:23.340 ⇒ 00:07:24.653 acromie: Sorry, what.
51 00:07:25.920 ⇒ 00:07:32.529 Robert Tseng: Yeah, I I have gotten a spike in amplitude requests the past year past 6 months.
52 00:07:33.560 ⇒ 00:07:41.393 Robert Tseng: It’s because amplitude kind of killed their pro serve team. So they don’t have an internal pro serve team anymore. Yeah, that’s my hypothesis.
53 00:07:41.720 ⇒ 00:07:56.780 acromie: Cause? I asked them, I’m like, Do you have like? I either need you to give me a partner like an implementation partner? And then they came back and gave me another implementation plan, which is still just the same thing in more depth than what they did before. I’m like
54 00:07:56.780 ⇒ 00:08:11.729 acromie: you don’t understand. I don’t speak the language to be able to set this up the right way, like I need someone do like ask me the questions that they need to know, to set it up right and then have them do it.
55 00:08:12.553 ⇒ 00:08:38.129 Robert Tseng: Which I think maybe I if I were to get, I think, like a more common like fresh paint. Mix panel is like a combination I’ve seen more frequently. Amplitude is great. I I think they’re the best product in the in in this world. But it is more technical, and it takes more time to set up. So I think I’m just kind of setting the stage of like. I think all these different signals align with kind of what I’m saying, seeing so like, you know, hopefully, you’re you’re not alone and kind of like where where you’re.
56 00:08:38.130 ⇒ 00:08:42.720 acromie: It helps to know I’m not alone. It does. I’ll take that.
57 00:08:43.283 ⇒ 00:08:59.470 Robert Tseng: But yeah, as far as like, kind of capabilities kind of going through these. So web conversion data. J, 4 without pi, I think that’s that’s I mean being able to strip that out super important. Like a having a Cdp would help you do that easier. Because.
58 00:08:59.470 ⇒ 00:09:04.329 acromie: We use amplitude as a Cdp as well. So we have both analytics and Cdp.
59 00:09:04.330 ⇒ 00:09:04.940 Robert Tseng: Okay.
60 00:09:05.090 ⇒ 00:09:25.160 Robert Tseng: got it. Yeah. So I mean, amplitude. Cdp is a relatively new product. To be honest. So like I, I’ve not actually seen anybody use it as their only Cdp, I I think it’s yeah. I I don’t. Yeah, maybe you could make it work. But I’m not quite sure what the restrictions are on that side. But as far as like.
61 00:09:25.650 ⇒ 00:09:40.809 Robert Tseng: I think it’s really just from like an event, data management perspective, knowing exactly what you’re sending to systems, and so that you can add the right like kind of gatekeeping practices. You need to kind of strip out pii. So
62 00:09:41.042 ⇒ 00:09:55.930 Robert Tseng: for our more mature clients, I I’ve actually set up the data warehousing, and that’s much easier to manage in a warehouse. You don’t even need a Cdp just push it directly to the tools. But for teams that are not ready to make the whole investment into a data warehouse, a Cdp is like a good next step. And they do that. Yeah.
63 00:09:55.930 ⇒ 00:10:14.019 acromie: And we do so. We do have a data warehouse, and so I should probably send you my my flow chart because we have an azure warehouse. And right now our ehr is shitty. It it’s valent. I don’t know how familiar are with.
64 00:10:14.020 ⇒ 00:10:15.060 acromie: Yeah, I know, Valent.
65 00:10:15.060 ⇒ 00:10:39.320 acromie: they don’t really have Apis, right? So we have a daily export that dumps and gets ingested into azure every night. And so that’s the only way we’re able to get data out. So so we have all of that going into a data warehouse. And so right now, with amplitude in the Cdp, our goal was then, to, you know, use amplitude to track the web conversions.
66 00:10:39.320 ⇒ 00:11:01.160 acromie: We have conversions coming in offline conversions coming in from our online scheduling tool into amplitude. And then we want to be able to go down to the warehouse and pull up like client data, so that then we can get the full picture and all of the other offline conversions that live in the Ehr. So that’s kind of what we’re trying to do overall. And then.
67 00:11:01.160 ⇒ 00:11:01.590 Robert Tseng: Got it.
68 00:11:01.590 ⇒ 00:11:29.570 acromie: In order to retain the ability to advertise and and share data with any agency partners, because we’re a franchise. So we have, you know 200 some franchisees right now, who all have their own ad accounts and work with their own agencies all over the country. And no real way to get that data out there without a lot of manual work or non compliant work right now. So.
69 00:11:29.570 ⇒ 00:11:30.420 Robert Tseng: Got it.
70 00:11:30.420 ⇒ 00:11:40.209 acromie: That’s we’re we’re in that. We’re a pretty new company yet. So we’re actually buttoning up some compliance issues that we’ve had is where the project is coming from so.
71 00:11:40.370 ⇒ 00:11:41.000 Robert Tseng: Yeah.
72 00:11:41.240 ⇒ 00:11:48.219 Robert Tseng: yeah, yeah. And I, I get that. I think I’ve I work with a few other startups in the health space. And so, yeah.
73 00:11:48.320 ⇒ 00:11:52.187 Robert Tseng: I stand. There’s usually a catalyst that pushes you down this path.
74 00:11:52.510 ⇒ 00:11:56.699 acromie: He found it first, st and not someone who’s gonna sue us. So.
75 00:11:56.700 ⇒ 00:11:58.540 Robert Tseng: Oh, that’s fortunate. I’ve had to. Kind of.
76 00:11:58.540 ⇒ 00:11:59.570 Robert Tseng: That’s good.
77 00:11:59.860 ⇒ 00:12:29.509 Robert Tseng: Deliver data for a lawsuit that a client was dealing with. So I I get it? Yeah. Okay. Well, in that case. So I think it’s great that you already have a lot of this stuff kind of set up. I think this is, you know, further along than I’ve what expected to be honest. So yeah. And I’m I don’t want to introduce more bloat to your stack either. So like I’m happy to like. If we were to work together, I think I would just try to use amplitude Cdp to go and pull it out of azure without trying to like pull in a different tool, like I think.
78 00:12:29.510 ⇒ 00:12:29.830 acromie: Yeah.
79 00:12:29.830 ⇒ 00:12:37.419 Robert Tseng: Which I think my, but I do know that amplitude and azure don’t play nice together, because amplitude
80 00:12:38.100 ⇒ 00:12:53.560 Robert Tseng: is platformed on Snowflake. Snowflake is a very different kind of data platform compared to what azure is especially the way that they handle handle unstructured data. So which I imagine if you’re telehealth, you have a lot of kind of
81 00:12:53.900 ⇒ 00:13:01.280 Robert Tseng: I don’t know what kind of stuff you’re dumping into azure, but azure is great because it has for blob storage like we use. I use azure for my own company. So like we.
82 00:13:01.720 ⇒ 00:13:23.040 Robert Tseng: they just like throw everything in their transcripts like anything and azure can can handle it. Well snowflake needs a bit more customization. So I think that probably everything that you would expect azure to be able to do out of the box amplitude would not be able to do just from like a pure tech platform perspective. It’s not so. That’s that’s probably something to figure out.
83 00:13:23.040 ⇒ 00:13:32.099 Robert Tseng: So you may end up needing Middleware anyway, in order to make the systems kind of like work together. But I I don’t know that judgment. I wouldn’t be able to make that judgment off this call. So
84 00:13:32.372 ⇒ 00:13:48.750 Robert Tseng: I I think that for just basic marketing data it should be fine like. I don’t really think you’re pulling anything too crazy into Ga 4. So I I think it’s it’s it’s possible we’ll be able to. We’d be able to get around that but I’m just calling that out as like a just a possible blocker.
85 00:13:49.327 ⇒ 00:14:00.469 Robert Tseng: So yeah, I think that makes sense as like you should assess to see. Can you make this even work with your current stack? And then, you know, if not, then they will consider like, okay, what else do you need in order to make it work.
86 00:14:00.870 ⇒ 00:14:06.540 acromie: Yeah. And I I think amplitude might even brought up that we might need to use like a big query or something that.
87 00:14:06.540 ⇒ 00:14:07.699 Robert Tseng: They like bigquery. Yeah.
88 00:14:07.700 ⇒ 00:14:08.530 acromie: Yeah, okay.
89 00:14:09.250 ⇒ 00:14:15.659 Robert Tseng: Yeah, they basically like tech that their system is built on. So yeah.
90 00:14:16.400 ⇒ 00:14:16.810 acromie: Yeah.
91 00:14:18.240 ⇒ 00:14:29.120 Robert Tseng: makes sense. And then, as far as like, yeah, add accounts to amplitude. Yeah, I think that’s totally that’s totally doable. I think. Yeah, as far as that’s maybe just more of like a.
92 00:14:29.270 ⇒ 00:14:32.742 Robert Tseng: you know, getting the right pixels kind of in the right place. Tag manager set up.
93 00:14:33.310 ⇒ 00:14:50.549 Robert Tseng: so yeah, I think that’s that’s that’s more traditional, like tracking and tagging implementation. That’s that’s yeah. I think table 6 and then, as far as you were talking about. Not sure. For like amplitude collecting data properly. So typically like how I like, I think
94 00:14:50.700 ⇒ 00:14:54.820 Robert Tseng: I started kind of my career more in like the product analytics world. And so
95 00:14:55.612 ⇒ 00:15:15.819 Robert Tseng: when amplitude was like just an early product so I think there were some practices, or like to event setting up event data that I’m happy to share. But basically, my 3 step process is like one, we do like a event tracking data design exercise where I’d probably just map out like, what are the
96 00:15:15.950 ⇒ 00:15:29.840 Robert Tseng: I wouldn’t do everything under the sun. I don’t believe in tracking everything under the sun. I think it gets really kind of messy, and no one really understands what’s going on there. But kind of mapping out those cool workflows. Maybe it’s just a couple to start. I don’t know. I’m I’m just gonna assume
97 00:15:29.900 ⇒ 00:15:46.569 Robert Tseng: your marketing background and your telehealth. And you’re probably focused on intakes and conversions like up upfront. So kind of bringing people in the door. And then maybe there’s like a, you know, post purchase like rescheduling kind of keeping customers engaged kind of workflow as well. So.
98 00:15:46.570 ⇒ 00:15:52.480 acromie: And that’s where we want to get. We’ve never been able to do that before. So that’s yeah. That’s next steps.
99 00:15:53.200 ⇒ 00:16:19.970 Robert Tseng: Yeah, so that progression makes sense, and being able to map that out clearly from a design perspective. And then, I know, amplitude has their version of a tracking plan you kind of mentioned like being handed the template and not really being sure what to do with it. Hopefully, I’d be able to make sense of it for you. And I don’t know if you have the engineering capacity to kind of implement it, or if you need, like me, or like my team to implement it, we’d be able to do that.
100 00:16:19.970 ⇒ 00:16:31.749 acromie: Yeah, I mean, there’s there’s opportunities but anything our team would take on, we’d probably be learning as we go. So like this point, I would love to engage with someone who has that capability and knows what they’re doing.
101 00:16:31.750 ⇒ 00:16:32.080 Robert Tseng: Cool.
102 00:16:32.080 ⇒ 00:16:44.429 acromie: Going to to at least get started. And then, as we get more familiar, you know, being able to do some things in house. But we don’t have a an engineering team here per se. We just have people who have
103 00:16:44.550 ⇒ 00:16:47.099 acromie: some experience in that area.
104 00:16:47.470 ⇒ 00:16:48.120 Robert Tseng: Got it?
105 00:16:48.498 ⇒ 00:17:00.300 Robert Tseng: Couple of questions on, like, what your like. If you know what your website’s built off. And are there different multiple systems. If you have one for your intake, you have one for your front end, like, what are all the kind of systems.
106 00:17:00.300 ⇒ 00:17:28.165 acromie: Yeah. So our website right now is on Wordpress in Wp engine, we’re actually in the process of migrating over to azure and working with posting just because we want to be on a hipaa compliant host. We don’t have any form tools like in the site right now to, you know, because we’re not compliant, but I’d like to be able to use them in the future. So that’s kind of one thing. And then beyond that. Oh, where? Where else
107 00:17:31.370 ⇒ 00:17:33.610 acromie: Sorry! What was the rest of that question? What did I.
108 00:17:33.610 ⇒ 00:17:36.040 Robert Tseng: Oh, yeah, no. I was just what what other kind of like
109 00:17:36.587 ⇒ 00:17:45.740 Robert Tseng: yeah, anything I got features, or if it sounds like it’s all wordpress like, or I don’t know if you have any other like 3rd party tools that you embed into your yeah.
110 00:17:45.740 ⇒ 00:17:48.979 acromie: The online scheduling tool is on healthfully.
111 00:17:49.190 ⇒ 00:17:49.870 Robert Tseng: Okay.
112 00:17:49.870 ⇒ 00:17:58.040 Robert Tseng: so and right now, our, we get the conversions from healthfully through an Api that sends us events. Now.
113 00:17:58.350 ⇒ 00:17:59.140 Robert Tseng: yeah.
114 00:17:59.140 ⇒ 00:18:06.819 acromie: There’s a whole thing there where they sent everything in as event properties, and did not send any user properties like I asked for. But.
115 00:18:07.070 ⇒ 00:18:07.680 Robert Tseng: Okay.
116 00:18:07.680 ⇒ 00:18:12.710 acromie: We’ll work on cleaning that up with them because they own the code there. So
117 00:18:12.890 ⇒ 00:18:18.609 acromie: I don’t have the ability to to change that unless we completely rewrite it. The Api, so.
118 00:18:18.990 ⇒ 00:18:19.400 Robert Tseng: Yeah.
119 00:18:19.400 ⇒ 00:18:20.350 acromie: Or the calls.
120 00:18:20.840 ⇒ 00:18:30.969 Robert Tseng: Yeah. Well, actually, I mean amplitude. If you, if amplitude will be able to read it like they have one nifty feature of amplitude is for event scoped properties. You can convert them to user properties.
121 00:18:30.970 ⇒ 00:18:41.130 acromie: Can you? Okay? Great. No, that’s that’s great. We can figure out how to do that. I’ve been asking if that’s even possible for weeks, and I, you know, have no clue. So that’s good to know.
122 00:18:41.130 ⇒ 00:18:56.000 Robert Tseng: Yeah, so yeah, even if it’s not looking super clean when it gets to amplitude, I think amplitude is probably the yeah, like, what able to kind of. You have the most flexibility. And what you can do, what’s as long as it looks like an event, you could probably do something with it. So.
123 00:18:56.000 ⇒ 00:19:16.049 acromie: Perfect. Yeah. Cause, like, healthfully, is all, it’s just a web application. So it’s just calling and and displaying. There’s no page. There’s no, you know, people aren’t coming in and and going through, you know, like the normal funnel there, we’re just getting those events as they happen. So
124 00:19:16.670 ⇒ 00:19:25.370 acromie: yeah. So that’s that’s why we have a connect. We don’t have like tracking on the healthfully system. We just are receiving those events when they happen.
125 00:19:25.960 ⇒ 00:19:26.600 Robert Tseng: Got it.
126 00:19:26.700 ⇒ 00:19:32.527 Robert Tseng: Okay, yeah. So that makes sense. And I I think there, those are no no issue there.
127 00:19:32.870 ⇒ 00:19:41.549 acromie: Other than that most of the other tools we have are kind of peripheral, like. They feed into things like the data Warehouse or valent
128 00:19:41.953 ⇒ 00:20:03.210 acromie: or their, you know, social media and and advertising tools we do need to choose and sign up with for a call new call tracking vendor because everybody was using Google private previously. So that’s another thing that’s going to come into play. And so we’ll we’ll probably be using invoca.
129 00:20:03.360 ⇒ 00:20:07.510 acromie: but not. We haven’t signed any contracts yet, so.
130 00:20:07.510 ⇒ 00:20:08.980 Robert Tseng: Okay, got it?
131 00:20:09.589 ⇒ 00:20:19.300 Robert Tseng: Yeah. So I mean, yeah, once, once, yeah, call call data. Yeah, you can visualize it very well in aptitude. So we we do that. Okay.
132 00:20:19.713 ⇒ 00:20:36.030 Robert Tseng: yeah. So I mean, as far as like, kind of, and then be able to scope out kind of those initial 2 to 3 reports. The way that I like to work is try to just like build you something that works end to end. Like, let’s like more narrowly scoped. And so if we can just figure out a single workflow, and we’ll kind of
133 00:20:36.260 ⇒ 00:20:55.529 Robert Tseng: and we’ll do. We’ll run this whole process all the way through so that you can actually get you can actually see the report, you know, faster. Instead of doing all this back end work for for months before you see anything. That you know we I could. I usually try to structure my engagement. So we get all of that done within 2 to 4 weeks. Biggest constraint is really just. There’s a lot of like
134 00:20:55.880 ⇒ 00:21:25.029 Robert Tseng: permissions and stuff that needs to be pack pass back and forth. And so it’s not really that engineering takes so long. But it’s just that communication, I think, takes a while. But once that kind of gets into place. And you know, I think clients that like what they see like, then it makes sense to go and expand into do other the other stuff. But at least you’ll be able to have an end to end process that you know you can go and either take it. Go hire someone in house, and we could start training them, or we, you can kind of shop it around. I think that’s that’s
135 00:21:25.030 ⇒ 00:21:26.120 Robert Tseng: awesome. That’s tested.
136 00:21:26.120 ⇒ 00:21:55.590 acromie: Honestly, I think any issues we’re having with reports are likely due to maybe not having the data exactly how it should be. So it’s just hard to figure out how to pull certain things. We’re like. We know what we want, but we haven’t been able to figure out how to get it exactly, layer it. And we’ve been used to Ga for forever for pulling reports. And while there are some similarities to universal analytics, it’s not really as much as we. We thought it was.
137 00:21:55.590 ⇒ 00:21:56.160 Robert Tseng: Yeah, cool.
138 00:21:56.160 ⇒ 00:21:56.973 acromie: Hold it!
139 00:21:57.530 ⇒ 00:21:59.520 Robert Tseng: Ua was a better product than Ga.
140 00:21:59.520 ⇒ 00:21:59.990 acromie: Yes.
141 00:21:59.990 ⇒ 00:22:04.640 Robert Tseng: It’s up, yeah 100%. Yeah, yeah, so yeah.
142 00:22:04.640 ⇒ 00:22:05.200 acromie: Cool.
143 00:22:06.350 ⇒ 00:22:19.769 Robert Tseng: Okay, yeah. So I mean, I think from from here, I think I have enough context. I’m happy to kind of give you kind of quote. So I think what we do. I do like a I typically do a fixed price scope. Just so you can kind of see what it would like to go from.
144 00:22:20.010 ⇒ 00:22:34.229 Robert Tseng: you know, raw data to report and then we can kind of break it down and piece piece it together from there. Is probably, I think, how it makes sense. And then, if you have any questions about if you have any other questions like, I can try to
145 00:22:34.460 ⇒ 00:22:44.710 Robert Tseng: share, kind of just pre share other things that we’ve things, situations we’ve encountered, how, how we deal with it. But I think I picked up on a couple of the nuances from this call.
146 00:22:45.260 ⇒ 00:23:00.150 acromie: Yeah, no, I I just wanna clarify. I know we had talked about, fresh paint or anything in those beginning, I mean, I feel like after this call like, maybe it’s not necessary, especially if we’re working with someone who understands these kind of complexities and nuances
147 00:23:00.330 ⇒ 00:23:03.699 acromie: is is that kind of where you ended up to.
148 00:23:03.920 ⇒ 00:23:12.086 Robert Tseng: Yeah, I mean, I would say it’s probably not the biggest priority. I think that as part of the scope can, there can be an assessment on like, okay, like, what?
149 00:23:12.940 ⇒ 00:23:18.870 Robert Tseng: Yeah. Like. Well, I’ll I’ll have seen every tool in your stack, and I’ll be able to give. I’ll be able to advise on, like what you
150 00:23:19.320 ⇒ 00:23:32.410 Robert Tseng: consider, adding or not, or kind of consolidating even, I think, more often than not I walk away from a 1st month like advising you should probably consolidate some stuff, or you don’t really need all these things. So.
151 00:23:32.410 ⇒ 00:23:33.010 acromie: Correct.
152 00:23:33.010 ⇒ 00:23:33.740 Robert Tseng: Yeah, I.
153 00:23:33.740 ⇒ 00:23:34.130 acromie: I love it.
154 00:23:34.130 ⇒ 00:23:39.810 Robert Tseng: But yeah, I think we would. I would try to make it work with amplitude, I think, is probably what it sounds like. Yeah.
155 00:23:39.810 ⇒ 00:23:41.170 acromie: Perfect. I like that
156 00:23:44.050 ⇒ 00:23:53.140 acromie: sweet the other thing. And then, as far as engagement, I assume, like no problem, signing like Baas, and all of that stuff.
157 00:23:53.140 ⇒ 00:23:58.620 Robert Tseng: Yeah, I have insurance and everything. So I’m happy. I think we can probably meet your requirement. Yeah.
158 00:23:58.620 ⇒ 00:24:02.260 acromie: So yeah, sweet. Da, Da.
159 00:24:02.490 ⇒ 00:24:05.489 acromie: trying to think there was anything else I had.
160 00:24:06.440 ⇒ 00:24:14.173 acromie: I don’t think so. I think I’m just like, whenever you can get me any kind of figures and maybe a
161 00:24:15.920 ⇒ 00:24:22.870 acromie: yeah. I mean, I’m looking to get this figured out pretty quickly. So yeah.
162 00:24:23.870 ⇒ 00:24:31.529 Robert Tseng: Yeah, I mean, I have your email now, so I can. I’ll probably send it. Shoot it to you over that. Yeah, I can get you something. End of day is what I’m aiming for.
163 00:24:31.530 ⇒ 00:24:32.070 acromie: Okay.
164 00:24:32.070 ⇒ 00:24:32.500 Robert Tseng: Awesome.
165 00:24:32.500 ⇒ 00:24:33.100 acromie: Great.
166 00:24:33.370 ⇒ 00:24:39.231 Robert Tseng: Yeah. And then we can just kind of keep the conversation going from there. If we need to hop on another call. Happy to
167 00:24:40.810 ⇒ 00:25:02.840 acromie: I might it. There’s a possibility I might, you know, after I get that, maybe one more call. Just I’ll bring in. We’re working with a consultant outside consultant right now for marketing, and she’s kind of taking like the budgetary side of things right now. We had. We just had a really big transition here, and our kind of executive. We lost a lot of our higher up, like our Cmo and senior.
168 00:25:02.840 ⇒ 00:25:03.629 Robert Tseng: Oh, wow! Okay.
169 00:25:03.630 ⇒ 00:25:26.512 acromie: And I got pulled up and to be the interim head of marketing. Which is not a problem. But I’m more like technical marketing operations kind of person. So Julie’s come in to take, you know, hold of more of like budgeting and marketing plans and overarching, so I would like her to be involved in the decision. She just trusts me to connect with the right people first.st So
170 00:25:26.990 ⇒ 00:25:36.499 acromie: yeah, so that would be. But I I guarantee you if if I go to her and say like, this is, this is a good option, like we’ll probably just move forward because
171 00:25:36.660 ⇒ 00:25:41.750 acromie: I have not gotten very. You’ve been the most knowledgeable person I’ve talked to yet, and.
172 00:25:41.750 ⇒ 00:25:42.350 Robert Tseng: Oh, really. Okay.
173 00:25:42.350 ⇒ 00:26:07.320 acromie: Oh, 100% like and well, I mean, most of the people I’ve reached out to have been like an agency we work with. And it’s like, well, you know, they don’t have as deep of experience in this specific area. So they’ve given me a wild quote. It’s just like, like, oh, you’re learning as you go. I think that this is not where we need to go. And then amplitude came back with way less than I wanted them to.
174 00:26:07.320 ⇒ 00:26:20.209 acromie: So I was like, Oh, maybe amplitude can do this for us, only finding out. No, they they won’t. So yeah, no, it’s it’s refreshing hearing you like, ask and and bring up all these things that we’re already thinking about and finding.
175 00:26:21.450 ⇒ 00:26:24.210 acromie: Yeah, no, this has been. This has been great. So.
176 00:26:24.990 ⇒ 00:26:39.610 Robert Tseng: Okay, good. I mean great, great, good to hear, I think. Yeah, I think you never know, because I never get to talk to the people that you’re talking to. So always like I’m kind of giving a monologue to an audience of one, and then kind of just hopefully, you know. So.
177 00:26:39.610 ⇒ 00:26:40.679 acromie: I get it, I get it.
178 00:26:40.680 ⇒ 00:26:41.310 Robert Tseng: Yeah.
179 00:26:41.310 ⇒ 00:27:03.150 acromie: Yup, Yup, I have a friend who does does work on upwork for for companies as well. So it’s yeah. I’ll actually be able to go, hey? Like, I met someone who actually knows what they’re doing kind of like on your level for upwork, because, like now, he’s a top earner because he’s been working for this one company for, like the last year at at like 40 HA week, and so.
180 00:27:03.150 ⇒ 00:27:03.590 Robert Tseng: Nice.
181 00:27:03.590 ⇒ 00:27:12.120 acromie: He’s like, it’s all these. Yeah, it’s been interesting. It’s been fun to watch. But so anyway.
182 00:27:12.280 ⇒ 00:27:26.609 acromie: cool alright. Well, yeah, send that over to me, and we’ll keep the conversation going. I’ll probably be in touch, you know, if not by tomorrow, by Monday. After I’ve had some conversations with folks, and it’s just kind of let you know where we’re at. So.
183 00:27:26.970 ⇒ 00:27:29.389 Robert Tseng: Okay, yeah, that sounds good. Alright, thanks for your time.
184 00:27:29.390 ⇒ 00:27:32.550 acromie: Thank you so much. Yeah, you, too. All right. Bye-bye.