Meeting Title: Q2 Promotion Roadmapping Date: 2025-05-08 Meeting participants: Uttam Kumaran, Amber Lin, Hannah Wang, Robert Tseng
WEBVTT
1 00:00:39.261 ⇒ 00:00:41.730 Robert Tseng: Yeah, I mean Utah and amber.
2 00:00:41.830 ⇒ 00:00:43.849 Robert Tseng: Okay, I should.
3 00:00:44.870 ⇒ 00:00:51.144 Robert Tseng: No, it’s okay. You can stay there. I apparently flashed my legs and busy.
4 00:00:52.010 ⇒ 00:00:52.940 Hannah Wang: Oh!
5 00:00:53.890 ⇒ 00:00:57.079 Robert Tseng: Cause. She was sitting up with her with her knees up.
6 00:00:57.430 ⇒ 00:01:01.580 Robert Tseng: and then, like the background, was blurred, and then it just like flashed.
7 00:01:02.520 ⇒ 00:01:16.280 Robert Tseng: and then, like I was on this like sales call, and I like stood over here to try to cover her, and then she, just like kept moving over, but it was her. It was I mean it was disaster. I just pretended like nothing happened and see anything but
8 00:01:17.390 ⇒ 00:01:24.159 Hannah Wang: You need like a divider like only that 3rd of that couch you can like, or you move your webcam.
9 00:01:24.160 ⇒ 00:01:26.329 Robert Tseng: Yeah, I’m just gonna move my webcam right now.
10 00:01:35.750 ⇒ 00:01:36.829 Robert Tseng: Oh, wait other way.
11 00:01:38.060 ⇒ 00:01:42.290 Hannah Wang: There. Yeah, there we go now. She has half the couch.
12 00:01:43.090 ⇒ 00:01:44.739 Hannah Wang: Move about.
13 00:01:44.740 ⇒ 00:01:45.360 Robert Tseng: Great.
14 00:01:45.880 ⇒ 00:01:47.690 Hannah Wang: Is that the only place you work.
15 00:01:48.400 ⇒ 00:01:53.159 Robert Tseng: Me, Rachel don’t have a desk yet. So she.
16 00:01:53.160 ⇒ 00:01:53.830 Hannah Wang: No.
17 00:01:54.410 ⇒ 00:01:56.550 Robert Tseng: Goes between the counter and the couch.
18 00:01:56.820 ⇒ 00:01:57.829 Hannah Wang: I see.
19 00:01:58.060 ⇒ 00:01:59.329 Robert Tseng: That was the luggage.
20 00:02:01.070 ⇒ 00:02:02.490 Hannah Wang: Sometimes luggage.
21 00:02:02.660 ⇒ 00:02:04.259 Robert Tseng: Like it sits on a luggage.
22 00:02:04.440 ⇒ 00:02:05.769 Hannah Wang: Oh! Ho!
23 00:02:05.770 ⇒ 00:02:08.980 Robert Tseng: I mean, you could buy desk. They just it’s not doing it.
24 00:02:09.470 ⇒ 00:02:16.810 Robert Tseng: I’m waiting to get removed. Yeah, my new.
25 00:02:16.810 ⇒ 00:02:18.410 Hannah Wang: It’s totally revived.
26 00:02:18.530 ⇒ 00:02:19.980 Hannah Wang: It’s back.
27 00:02:20.160 ⇒ 00:02:20.840 Hannah Wang: Yeah.
28 00:02:20.840 ⇒ 00:02:22.300 Amber Lin: Oh, wow!
29 00:02:23.060 ⇒ 00:02:25.389 Robert Tseng: Lovely. I’m so excited to go out.
30 00:02:25.390 ⇒ 00:02:26.809 Hannah Wang: I thought Rachel banned it.
31 00:02:27.120 ⇒ 00:02:33.169 Robert Tseng: Well, I I complied for the 1st year of marriage, and then now I’m
32 00:02:33.420 ⇒ 00:02:36.010 Robert Tseng: I’d like to. I’d like to bring it back.
33 00:02:37.350 ⇒ 00:02:39.730 Hannah Wang: So are you gonna buy a motorcycle again?
34 00:02:40.130 ⇒ 00:02:43.060 Robert Tseng: Yeah, maybe that’ll be next year.
35 00:02:44.420 ⇒ 00:02:46.699 Robert Tseng: Small acts of rebellion.
36 00:02:48.410 ⇒ 00:02:55.869 Hannah Wang: Or like your flowy pants, the elephant pant, or is that what it? What you wore? Flower flower pants.
37 00:02:56.458 ⇒ 00:02:58.410 Robert Tseng: I don’t know if that’ll come back.
38 00:02:58.550 ⇒ 00:02:59.200 Hannah Wang: Oh!
39 00:02:59.500 ⇒ 00:03:05.820 Robert Tseng: Yeah, unfortunately, I don’t think I could rock it as well as I did before.
40 00:03:06.380 ⇒ 00:03:09.090 Hannah Wang: Why, with your toe shoes you can totally rock it. Now.
41 00:03:09.710 ⇒ 00:03:17.120 Robert Tseng: Yeah, I don’t know. It’s just not really the style in New York. So I feel like.
42 00:03:17.120 ⇒ 00:03:20.449 Hannah Wang: Are you the person to comply with styles.
43 00:03:20.450 ⇒ 00:03:23.600 Robert Tseng: No, but like now, I have to go to like events and stuff. People have to take.
44 00:03:23.600 ⇒ 00:03:23.930 Hannah Wang: Let me see.
45 00:03:23.930 ⇒ 00:03:33.320 Robert Tseng: Seriously. So I can’t just like, no, I’m not gonna wear them to like an event. But, like in my normal life, I would like to.
46 00:03:34.390 ⇒ 00:03:37.159 Hannah Wang: You can wear your pants in your normal life.
47 00:03:37.160 ⇒ 00:03:44.039 Robert Tseng: I do. I still wear like random stuff at home, as you can tell. I just wear the same outfits over and over again, so.
48 00:03:48.100 ⇒ 00:03:53.089 Hannah Wang: Alrighty guess we can get started.
49 00:03:54.890 ⇒ 00:04:01.520 Hannah Wang: My brain is like not here, cause I spent like 3 h at the Dmv. Today. So hopefully.
50 00:04:01.760 ⇒ 00:04:04.729 Hannah Wang: my brain is brain is okay.
51 00:04:05.040 ⇒ 00:04:06.440 Robert Tseng: Why are you at a Dmv.
52 00:04:07.100 ⇒ 00:04:15.419 Hannah Wang: I, my driver’s license was expiring. It expires on my birthday, this at the end of the month. But then.
53 00:04:16.190 ⇒ 00:04:21.689 Hannah Wang: yeah. So I needed to renew that. But then I was like, I’ll just get a real id driver’s license.
54 00:04:21.690 ⇒ 00:04:22.280 Robert Tseng: Yeah.
55 00:04:22.740 ⇒ 00:04:27.069 Hannah Wang: But then, yeah, like the Dmv, I’ve never been to the Culver one, but it’s like.
56 00:04:27.070 ⇒ 00:04:28.179 Robert Tseng: Oh, that was the worst.
57 00:04:28.430 ⇒ 00:04:32.349 Hannah Wang: Oh, I I he should have told me it was so.
58 00:04:32.350 ⇒ 00:04:37.319 Robert Tseng: I told you you should go hit up Eugene’s mom. He works for the Dmv. And get you a shortcut.
59 00:04:37.610 ⇒ 00:04:40.710 Hannah Wang: Oh, but I wouldn’t have gone all the way to Pasadena. I don’t know.
60 00:04:40.710 ⇒ 00:04:41.270 Robert Tseng: Yeah.
61 00:04:41.430 ⇒ 00:04:42.450 Hannah Wang: Okay. Well, anyway.
62 00:04:43.691 ⇒ 00:04:51.769 Hannah Wang: yes, I sent over that, doc. It’s okay. If you haven’t had a chance to look at it. But I’ll just kinda
63 00:04:52.170 ⇒ 00:04:58.389 Hannah Wang: share that. So these are kind of the things that I wanted to talk about today. And then at the end, we can have like
64 00:04:58.670 ⇒ 00:05:01.280 Hannah Wang: open Q&A. And discussion.
65 00:05:01.972 ⇒ 00:05:06.289 Hannah Wang: So the 1st one is kind of more like housekeeping and logistics. But
66 00:05:06.830 ⇒ 00:05:09.754 Hannah Wang: yeah, I I know utam you mentioned like
67 00:05:11.210 ⇒ 00:05:16.853 Hannah Wang: promotion database. I don’t really know what that is to be honest in notion. So
68 00:05:18.170 ⇒ 00:05:22.979 Uttam Kumaran: I’ll do it. I’ll I’ll do it while we’re while we’re talking. Because I read the doc I came prepared.
69 00:05:23.420 ⇒ 00:05:25.086 Hannah Wang: Nice. You did your homework.
70 00:05:25.420 ⇒ 00:05:26.759 Uttam Kumaran: And I love comments.
71 00:05:27.030 ⇒ 00:05:32.369 Hannah Wang: Yeah. But Brownie points shout out to everyone else in the class that did not read.
72 00:05:33.980 ⇒ 00:05:36.400 Uttam Kumaran: No worries so.
73 00:05:36.400 ⇒ 00:05:47.689 Hannah Wang: Is the calendar like is that based on the database? Because I tried creating a calendar. But I’m pretty sure I only like watching it like I don’t.
74 00:05:47.890 ⇒ 00:05:57.980 Uttam Kumaran: Oh, yeah. Well, then, I’ll just. I’m just gonna take well, basically a database as a date per parameter. And then you can create a calendar view on top of that
75 00:05:58.529 ⇒ 00:06:06.680 Uttam Kumaran: database is just a list of things. So if you did this one, then I’m let me just add a couple of things to this while you continue, and then I’ll make the schedules.
76 00:06:07.010 ⇒ 00:06:12.080 Hannah Wang: Yeah, because I don’t know how to add like existing documents
77 00:06:12.200 ⇒ 00:06:16.649 Hannah Wang: like this one to this one I had just, I basically have to create a new.
78 00:06:16.650 ⇒ 00:06:18.159 Uttam Kumaran: Oh, you can just drag it up.
79 00:06:18.160 ⇒ 00:06:21.010 Hannah Wang: Oh, what? Okay? Well, if you yeah, they that.
80 00:06:21.010 ⇒ 00:06:22.440 Hannah Wang: Okay, okay, that’d be great. Okay.
81 00:06:22.738 ⇒ 00:06:27.210 Hannah Wang: okay, clearly, I don’t know how to use notion that. Well, so okay, that’s good.
82 00:06:27.330 ⇒ 00:06:33.379 Hannah Wang: The second one just kind of reviewing, like the cadence and planning how we kind of
83 00:06:33.550 ⇒ 00:06:43.547 Hannah Wang: plan and map out like level of effort for events. So the target cadence is one to 2 promos per cycle, which is one to 2 every 2 weeks. Basically.
84 00:06:44.438 ⇒ 00:06:46.889 Hannah Wang: That all kind of depends on
85 00:06:47.010 ⇒ 00:06:50.080 Hannah Wang: which ones we have mapped out and kind of the
86 00:06:50.400 ⇒ 00:07:08.300 Hannah Wang: yeah, the lift that it’ll take to execute those. But eventually I think we can start to handle 3 to 4 once we have a good like rhythm and cadence and bandwidth and whatnot. So and I, on a call previously, we kinda defined scope so small is like
87 00:07:08.840 ⇒ 00:07:25.830 Hannah Wang: requires one to 2 linkedin posts, plus maybe like a blog. So this would be like an a video or like an interview with someone else. Medium is kind of like a webinar. So this would require more posts. It might also be in person. And then a large one is like, maybe probably pixel con
88 00:07:25.880 ⇒ 00:07:45.410 Hannah Wang: maybe would count as a large that was only like a 15 min spiel that you guys gave. So maybe not. But this would be like an in person conference or something like that. So each of these have different kind of number of posts that we want, and I know Ryan is kind of like on top of that right now. So that’s kind of what we mapped out.
89 00:07:45.971 ⇒ 00:07:48.079 Hannah Wang: And I know you left a comment.
90 00:07:49.680 ⇒ 00:07:56.389 Hannah Wang: Oh, yeah, so yeah, I mean.
91 00:07:57.280 ⇒ 00:07:59.869 Hannah Wang: I kind of mentioned this at the bottom. But
92 00:08:01.070 ⇒ 00:08:15.819 Hannah Wang: I don’t know where it is. Oh, right here, like I kind of called it like lightweight. Promotions, like the internal ones, would be kind of lightweight promo. So if we don’t have anything scheduled in the cycle. Then maybe we can add in like internal
93 00:08:16.050 ⇒ 00:08:23.399 Hannah Wang: promotions and stuff like that. But I think, yeah, that’s like a good call and I know we had that in like a previous document.
94 00:08:23.760 ⇒ 00:08:27.510 Hannah Wang: doing like internal promotions and stuff like that. So.
95 00:08:28.176 ⇒ 00:08:32.469 Hannah Wang: yeah, that’s kind of like the overview like the cadence and kind of the
96 00:08:33.419 ⇒ 00:08:36.569 Hannah Wang: types of events and promotions that we want.
97 00:08:37.038 ⇒ 00:08:56.191 Hannah Wang: So that kind of leads me to the next section. Unless anyone has any comments. Feel free to interrupt me at any time, or I’ll just keep talking but I just kind of wanted to review what’s already on our calendar, and what’s missing slash if there’s any new opportunities that came up?
98 00:08:57.000 ⇒ 00:09:00.560 Hannah Wang: so I know right now we have the soul labs.
99 00:09:02.720 ⇒ 00:09:10.060 Hannah Wang: video conversation that’s scheduled for next Wednesday, and then we also have the polyatomic dinner which is scheduled for next.
100 00:09:11.450 ⇒ 00:09:15.129 Hannah Wang: I don’t know what the 19th is, I think it’s
101 00:09:15.450 ⇒ 00:09:23.659 Hannah Wang: next next Monday, and then I know we talked about the blue people speaking engagement. But I feel like
102 00:09:24.590 ⇒ 00:09:28.150 Hannah Wang: I haven’t got. I’m gonna get confirmation today. Cause I’m gonna go meet this guy.
103 00:09:28.830 ⇒ 00:09:37.449 Hannah Wang: Okay, I feel like doing it on the 20. Second is a little too much. There’s like too many things going on, so maybe we can punt that to June.
104 00:09:38.008 ⇒ 00:09:43.989 Hannah Wang: So that’s Tbd. And then the interview with Saish. I don’t know, Robert, if you
105 00:09:44.350 ⇒ 00:09:46.329 Hannah Wang: have more information on that.
106 00:09:47.240 ⇒ 00:09:52.930 Robert Tseng: Yeah, I mean, he’s he’s like traveling for a bit, so I’ll hit him up when he comes back, so maybe I’ll just like
107 00:09:53.400 ⇒ 00:09:56.760 Robert Tseng: I have to do like a follow up with him in in a week, or something.
108 00:09:57.125 ⇒ 00:10:00.109 Robert Tseng: But I have a few other people. I want to add to this list, too, that like.
109 00:10:00.640 ⇒ 00:10:07.479 Robert Tseng: I just think that like, yeah, with him and I, sometimes we meet like people. Maybe they’re not partners. Maybe they’re not like
110 00:10:08.080 ⇒ 00:10:13.790 Robert Tseng: like clients, but like they’re just data professionals that like that. You know, we just
111 00:10:13.950 ⇒ 00:10:15.750 Robert Tseng: have them do an interview.
112 00:10:18.690 ⇒ 00:10:21.210 Robert Tseng: Yeah, I mean, if you want, I could just add some stuff here.
113 00:10:21.440 ⇒ 00:10:22.319 Hannah Wang: Yeah, just added.
114 00:10:22.320 ⇒ 00:10:24.910 Uttam Kumaran: Yeah, can we add it to the top one.
115 00:10:25.800 ⇒ 00:10:28.030 Hannah Wang: Oh, yeah. Over here.
116 00:10:29.330 ⇒ 00:10:33.129 Uttam Kumaran: Yeah, so this. So this is just a view of that same database.
117 00:10:38.560 ⇒ 00:10:38.964 Robert Tseng: Okay.
118 00:10:43.120 ⇒ 00:10:45.359 Hannah Wang: I’ll also add early June.
119 00:10:49.600 ⇒ 00:10:51.349 Hannah Wang: Could I have more context on
120 00:10:51.750 ⇒ 00:10:54.109 Hannah Wang: early June, like what that is.
121 00:10:55.284 ⇒ 00:11:00.065 Robert Tseng: So early June is like, an they’re like a marketing agency.
122 00:11:00.880 ⇒ 00:11:08.540 Robert Tseng: like, yeah, they work mostly with like health and tech folks like I’ve I’ve I’ve been talking to the
123 00:11:08.820 ⇒ 00:11:14.740 Robert Tseng: one of the co-founders there, for you know you’re just. She’s just like a friend. She’s based in Portland.
124 00:11:15.000 ⇒ 00:11:21.470 Robert Tseng: She’s going to an AI conference in early like it’s ironic, because in early June there’s an AI conference.
125 00:11:22.687 ⇒ 00:11:27.770 Robert Tseng: And yeah, they’re looking for speakers. So I was like telling Utam that, like
126 00:11:28.100 ⇒ 00:11:35.400 Robert Tseng: maybe he should consider going and and doing a speaking engagement there and then he and Annie can go to that conference together, or something.
127 00:11:39.480 ⇒ 00:11:43.110 Robert Tseng: When what is it?
128 00:11:43.910 ⇒ 00:11:45.370 Amber Lin: In early June.
129 00:11:46.100 ⇒ 00:11:46.840 Robert Tseng: Yeah.
130 00:11:47.830 ⇒ 00:11:48.980 Amber Lin: Oh!
131 00:11:50.140 ⇒ 00:11:50.740 Robert Tseng: Yeah.
132 00:11:51.920 ⇒ 00:11:55.330 Uttam Kumaran: Well, the company is called Early June, and it’s also.
133 00:11:55.750 ⇒ 00:11:56.430 Robert Tseng: Yeah.
134 00:11:56.430 ⇒ 00:11:58.855 Hannah Wang: That’s so confusing. Honestly, that’s.
135 00:11:59.770 ⇒ 00:12:01.919 Uttam Kumaran: Yeah, yeah, it’s just yeah.
136 00:12:02.790 ⇒ 00:12:03.300 Hannah Wang: Okay.
137 00:12:03.300 ⇒ 00:12:05.510 Robert Tseng: I’ll just paste some relevant stuff in there.
138 00:12:08.830 ⇒ 00:12:10.340 Robert Tseng: Okay, cool.
139 00:12:10.610 ⇒ 00:12:12.010 Hannah Wang: That’s in June.
140 00:12:21.120 ⇒ 00:12:24.080 Hannah Wang: Let me add, blue people here.
141 00:12:26.170 ⇒ 00:12:26.969 Uttam Kumaran: It’s in the
142 00:12:43.150 ⇒ 00:12:43.979 Uttam Kumaran: let’s do it.
143 00:12:51.700 ⇒ 00:12:56.200 Hannah Wang: Okay, yeah, wait. So this table is connected to
144 00:12:57.540 ⇒ 00:13:01.780 Uttam Kumaran: This table is the connected. Yeah. So I’m gonna just delete this bottom table.
145 00:13:01.780 ⇒ 00:13:02.510 Hannah Wang: Okay.
146 00:13:02.700 ⇒ 00:13:04.129 Uttam Kumaran: We don’t need it.
147 00:13:07.460 ⇒ 00:13:12.779 Uttam Kumaran: And then, yeah, I guess one of my only things was like, I I guess I wanted to consider
148 00:13:13.900 ⇒ 00:13:19.870 Uttam Kumaran: do we want to? One of my comments was like, can we consider internal promotions
149 00:13:20.390 ⇒ 00:13:22.640 Uttam Kumaran: as well as external promotions?
150 00:13:23.000 ⇒ 00:13:24.342 Uttam Kumaran: Because I think
151 00:13:25.920 ⇒ 00:13:34.589 Uttam Kumaran: like I still want to try to target. I mean, one a week is a lot. But I kind of think that if it’s, for example, if we want to think about
152 00:13:34.700 ⇒ 00:13:39.519 Uttam Kumaran: highlighting a team member, highlighting, a capability, highlighting, a customer story.
153 00:13:39.650 ⇒ 00:13:45.220 Uttam Kumaran: highlighting a tool. Those are all like sort of like one or 2 day promotions we can do.
154 00:13:45.510 ⇒ 00:13:48.659 Uttam Kumaran: And I feel like pretty easy to do.
155 00:13:49.130 ⇒ 00:13:51.800 Uttam Kumaran: It’s just us internally planning
156 00:13:54.100 ⇒ 00:13:57.109 Uttam Kumaran: for example, it could be like, Hey, we’re gonna spend a week
157 00:13:58.020 ⇒ 00:14:04.140 Uttam Kumaran: talking about or 2 weeks talking about how we impact clients in the legal sector.
158 00:14:04.290 ⇒ 00:14:09.180 Uttam Kumaran: and we sort of just make up a promotion around that.
159 00:14:12.460 ⇒ 00:14:13.729 Hannah Wang: Yeah, do we
160 00:14:14.210 ⇒ 00:14:23.269 Hannah Wang: want those to be more like filler in case that there’s some cycles where we don’t have external ones. Okay.
161 00:14:23.500 ⇒ 00:14:24.230 Uttam Kumaran: Definitely.
162 00:14:24.230 ⇒ 00:14:28.150 Hannah Wang: Yeah. So I think I mean, for may we already have kind of
163 00:14:28.720 ⇒ 00:14:34.559 Hannah Wang: a lot going on at least like middle of May. So yeah, I can kind of map out
164 00:14:34.700 ⇒ 00:14:37.939 Hannah Wang: everything. Once we kind of have more dates, or at least like
165 00:14:38.130 ⇒ 00:14:49.440 Hannah Wang: the month kind of scheduled for each of these things. And then once we get a clear date, then we can kind of sprinkle in like internal things. Yeah, cause those are
166 00:14:49.660 ⇒ 00:14:55.299 Hannah Wang: pretty easy. And it’s just within our team, so it shouldn’t be too hard to execute.
167 00:14:55.700 ⇒ 00:14:56.339 Uttam Kumaran: All those.
168 00:14:57.750 ⇒ 00:15:04.060 Uttam Kumaran: What we can do is, if you add, like the start and end dates here, I’ll just say like promotion
169 00:15:05.090 ⇒ 00:15:10.849 Uttam Kumaran: dates, and then on the bottom. Here I’ll add another view, which is a calendar.
170 00:15:34.640 ⇒ 00:15:35.650 Uttam Kumaran: Don’t think it’s good
171 00:15:40.260 ⇒ 00:15:41.210 Uttam Kumaran: subways.
172 00:15:45.510 ⇒ 00:15:49.230 Hannah Wang: Okay? Well, while Utam is kind of fiddling with that
173 00:15:49.600 ⇒ 00:15:50.220 Uttam Kumaran: Yes.
174 00:15:51.190 ⇒ 00:16:01.635 Hannah Wang: In one of the linear tickets for promotions there was a bullet called Conference lead up promotions. I forgot what that was.
175 00:16:02.370 ⇒ 00:16:05.500 Hannah Wang: Could someone? I think it was, Tom. You wrote that down, but.
176 00:16:05.500 ⇒ 00:16:10.309 Uttam Kumaran: Yeah. But I think, Robert, can you talk about like, what we were thinking for
177 00:16:10.870 ⇒ 00:16:13.330 Uttam Kumaran: basically planning around events.
178 00:16:15.170 ⇒ 00:16:15.990 Robert Tseng: Yeah.
179 00:16:16.880 ⇒ 00:16:17.820 Uttam Kumaran: Or anything.
180 00:16:19.670 ⇒ 00:16:43.290 Robert Tseng: I guess there’s 2 types of it. There’s events that we attend and events we don’t attend. So I mean, I would say we should even do stuff for events. We don’t attend, you know, like, just like stuff that’s relevant to our industry we’re following, who’s attending and like we have people start to, you know, shout out like, Oh, I’m going to, you know, whatever Snowflake Summit, or whatever. And you know, I think anybody who’s like
181 00:16:43.530 ⇒ 00:16:57.770 Robert Tseng: talking about these these conferences like we wanna use that we wanna like reach out to them like, if like reach out to attendees. Then also speakers, you know, I think that’s also a good one. It’s like.
182 00:16:58.910 ⇒ 00:17:03.850 Robert Tseng: yeah. So just like this, we’re just trying to like jump on the timing of
183 00:17:04.079 ⇒ 00:17:11.301 Robert Tseng: these events. It’s just a good excuse for like, why, why we should connect with people I was talking to a guy
184 00:17:12.020 ⇒ 00:17:19.739 Robert Tseng: today. He was. Yeah. I mean, he’s part of like a like a P focus agency. I don’t. I don’t want to derail it too much, but basically
185 00:17:19.740 ⇒ 00:17:24.260 Robert Tseng: pretty specific. I think they’ve built their own like
186 00:17:25.119 ⇒ 00:17:30.010 Robert Tseng: kind of web scraping tool, I mean, I don’t know how much AI is in it, but like
187 00:17:30.660 ⇒ 00:17:43.330 Robert Tseng: they’re just like gathering a bunch of information, trying to like stock the PE firms that they’re targeting pretty much. And any event that that firm is going to, they’re also just like commenting.
188 00:17:43.330 ⇒ 00:17:44.210 Robert Tseng: wow, this.
189 00:17:45.160 ⇒ 00:18:05.819 Robert Tseng: So they understand it’s a long sales cycle. Maybe it takes them a quarter to get their attention, and then another, like one to 2 quarters to close it out. He was just walking me through like what what their Bd process was to like get in with with some of the firms that they work on. So I mean, I just, you know, it just really showed me that like.
190 00:18:06.180 ⇒ 00:18:19.960 Robert Tseng: yeah, like, there, it’s really a multi touch thing. And we can’t expect, if we’re trying to move mid market up or up the market, to just like expect to magically find the right person and and get a deal off of that, you know. So
191 00:18:20.010 ⇒ 00:18:49.400 Robert Tseng: sorry. I think that was a lot more context than you needed. But so that’s the events we don’t have. It’s like trying to follow our prospects and our Icp figure out who are the partners with targeting and anything that they’re going after, like, we want to be like kind of hovering around them as well. And then, for events we attend, I think that’s more straightforward like, we will probably get a speaking engagement. So it’s kind of like doing a series of post teaming up like the topic we’re gonna we’re gonna talk about. Maybe like.
192 00:18:49.480 ⇒ 00:18:54.579 Robert Tseng: also promoting the theme of the conference. The organizers would love it. They, you know, be like.
193 00:18:54.830 ⇒ 00:19:12.489 Robert Tseng: yeah. So I mean, there’s like some content like stuff that we could do around that le leading up to the event. And then, obviously, if we’re attending and we get like the full list of attendees, we should be able to hit everybody there as well. So that’s that’s kind of what the Conference promotion cycle looks like.
194 00:19:14.780 ⇒ 00:19:17.910 Uttam Kumaran: But I think it’s just another just promotion type. Basically.
195 00:19:18.880 ⇒ 00:19:27.250 Hannah Wang: Okay, well, I mean the events we attend like conferences, for example, like that just already. Sounds like what we did for Pixel con. So I feel like we have
196 00:19:27.580 ⇒ 00:19:32.399 Hannah Wang: like good setup there. In terms of promoting, like Pixelcon and
197 00:19:33.370 ⇒ 00:19:44.089 Hannah Wang: promoting the topic that we’re speaking on. But yeah, the events that we don’t attend. I haven’t. That’s a good. That’s a good point. Just basically hover around what other people are doing and
198 00:19:44.760 ⇒ 00:19:45.530 Hannah Wang: kind of lead.
199 00:19:45.530 ⇒ 00:19:48.529 Uttam Kumaran: We almost wanna many. We just kind of manufacture.
200 00:19:49.050 ⇒ 00:19:53.130 Uttam Kumaran: Part of this is also like there’d be things that we’re not gonna be able to go to. But
201 00:19:53.710 ⇒ 00:19:57.620 Uttam Kumaran: we will take advantage of the fact that it’s bringing a lot of people into an area.
202 00:19:57.960 ⇒ 00:20:01.459 Uttam Kumaran: For example, if there’s like a data event here in Austin.
203 00:20:01.730 ⇒ 00:20:05.339 Uttam Kumaran: and the ticket is 3 K. Like, we’re not gonna pay 3 K to go.
204 00:20:05.340 ⇒ 00:20:05.810 Robert Tseng: Yeah.
205 00:20:05.810 ⇒ 00:20:12.690 Uttam Kumaran: But I will throw dinner. That’s like, literally that same that same weekend, or
206 00:20:13.720 ⇒ 00:20:16.830 Uttam Kumaran: like, just arrange meetings like we’re already there. Basically.
207 00:20:16.930 ⇒ 00:20:18.850 Robert Tseng: Yeah, yeah.
208 00:20:21.300 ⇒ 00:20:27.800 Hannah Wang: Okay, then should we have, like a separate
209 00:20:29.360 ⇒ 00:20:33.790 Hannah Wang: database for those types of events? Or should we just like chuck it all into one.
210 00:20:34.470 ⇒ 00:20:36.059 Uttam Kumaran: I think it should all be here.
211 00:20:37.020 ⇒ 00:20:38.690 Hannah Wang: Each individual, one. Yeah.
212 00:20:38.850 ⇒ 00:20:39.520 Uttam Kumaran: Yeah.
213 00:20:39.520 ⇒ 00:20:41.870 Hannah Wang: And then it’ll show up on the calendar.
214 00:20:43.620 ⇒ 00:20:48.030 Hannah Wang: Which is this supposed to be showing the dates.
215 00:20:52.660 ⇒ 00:20:54.680 Uttam Kumaran: Yes, give me a sec.
216 00:20:54.680 ⇒ 00:20:56.030 Hannah Wang: Okay, no worries.
217 00:20:56.660 ⇒ 00:20:57.680 Hannah Wang: Okay,
218 00:20:59.130 ⇒ 00:21:04.130 Hannah Wang: So I guess the last thing I mean, we already kinda talked about promotions that
219 00:21:04.400 ⇒ 00:21:08.392 Hannah Wang: weren’t on this list, and we’re adding it up here.
220 00:21:09.090 ⇒ 00:21:15.009 Hannah Wang: And then we also talked about the internal promotions. Kind of as like a filler.
221 00:21:15.150 ⇒ 00:21:19.620 Hannah Wang: for when we need stuff to post. If there’s like a dry spell for
222 00:21:20.579 ⇒ 00:21:24.990 Hannah Wang: events which I feel like there won’t be, but I guess we’ll see
223 00:21:28.000 ⇒ 00:21:33.810 Hannah Wang: And then I see one comment here that you left about like planning a fake promotion.
224 00:21:36.730 ⇒ 00:21:38.840 Uttam Kumaran: Well, I was sort of just saying like,
225 00:21:43.720 ⇒ 00:21:51.209 Uttam Kumaran: I guess there’s some point around. The internal stuff is like it’s sort of like when people say, like, you just throw a party just to throw a party like
226 00:21:52.069 ⇒ 00:21:55.829 Uttam Kumaran: we could just make a deal out of something like whatever right? Like.
227 00:21:56.520 ⇒ 00:22:00.330 Uttam Kumaran: Hey? We announced that we have a new service that we offer, for example.
228 00:22:00.520 ⇒ 00:22:03.879 Uttam Kumaran: Oh, we’re working on this workshops thing with superposition, right? Like.
229 00:22:04.190 ⇒ 00:22:28.730 Uttam Kumaran: we can literally just be like, we just want to announce that we’re brain. Forge is now offering workshops. Here’s what workshops are. Here’s what the thing is, and we just like do promotion right? But what is this promotion? Maybe we have some images. Maybe we do. It could be like a promotion. It it doesn’t have to be defined as just like a multi day. Multi week thing. It could just be like a 1 day push for something.
230 00:22:29.268 ⇒ 00:22:36.811 Uttam Kumaran: But that’s gonna involve content. It’s gonna involve some execution. It’s gonna involve some coordination. If we want, if I want, we want
231 00:22:37.580 ⇒ 00:22:41.549 Uttam Kumaran: what’s his name, David? If we want him to post something.
232 00:22:42.236 ⇒ 00:22:46.979 Uttam Kumaran: So there’s that. There’s also like, if we want to do, for for example, like some
233 00:22:47.460 ⇒ 00:22:53.949 Uttam Kumaran: promotion around our customer story, and then we want to coordinate with ABC. For them to also post us.
234 00:22:58.420 ⇒ 00:23:08.690 Uttam Kumaran: those are the things that I think don’t involve. They do involve somebody, but also there are a lot. There are more many, and we just like find a way to talk about something. Right? So it’s every week. There is
235 00:23:08.980 ⇒ 00:23:12.889 Uttam Kumaran: a feeling of like this is a there’s a promotion going on.
236 00:23:12.890 ⇒ 00:23:13.330 Hannah Wang: Okay.
237 00:23:13.930 ⇒ 00:23:14.450 Hannah Wang: Yeah.
238 00:23:14.450 ⇒ 00:23:32.159 Uttam Kumaran: It’s it’s sort of like when you go to the Mall, and every single store is always like final sale, or like something’s closing out, or we’re running like 50%. It’s like your last chance. It’s always like, like the Nike store here always says it’s 30% off something, and that they changed the. They changed the.
239 00:23:32.410 ⇒ 00:23:41.580 Uttam Kumaran: They just changed the like little container that they’re doing it on. But that’s the sort of stuff like we should do because we’re gonna we’re now, I think, getting consistent, filling in
240 00:23:41.790 ⇒ 00:23:46.730 Uttam Kumaran: like 2 out of 3, 2 out of 5 days with like random stuff.
241 00:23:47.200 ⇒ 00:23:54.749 Uttam Kumaran: And then this will take care of the like a couple of the other days. Where we say, Hey, we want to do a highlight of a customer case study, or something like that.
242 00:23:57.050 ⇒ 00:23:57.890 Uttam Kumaran: So.
243 00:23:59.720 ⇒ 00:24:04.843 Hannah Wang: Yeah, I mean, I agree, like, there should be like consistent posting.
244 00:24:05.910 ⇒ 00:24:16.669 Hannah Wang: I think that just helps with the algorithm and stuff. But I feel like, especially with like medium to larger lift promotions. I just feel like, because there’s a lot of like Pre and post
245 00:24:17.520 ⇒ 00:24:21.159 Hannah Wang: posts that we’re gonna do. I’m just wondering, like, if it’ll
246 00:24:21.320 ⇒ 00:24:25.889 Hannah Wang: be like really confusing. But I guess we’ll we’ll cross that.
247 00:24:25.890 ⇒ 00:24:27.440 Hannah Wang: Yeah, get there. So.
248 00:24:27.440 ⇒ 00:24:28.310 Uttam Kumaran: I agree.
249 00:24:28.310 ⇒ 00:24:28.940 Hannah Wang: Yeah.
250 00:24:29.536 ⇒ 00:24:35.269 Hannah Wang: but for now I mean, we already have, like a consistent weekly cadence, at least for the next 3 weeks.
251 00:24:35.400 ⇒ 00:24:40.190 Hannah Wang: 2 weeks.
252 00:24:40.310 ⇒ 00:24:41.170 Hannah Wang: Oh.
253 00:24:41.600 ⇒ 00:24:49.870 Hannah Wang: yeah, I can kinda try to think through like each week what we’re gonna be posting. And then I think
254 00:24:50.480 ⇒ 00:24:58.500 Hannah Wang: I think I’ll have Ryan take a look at this as well. Cause. I know he’s basically the one making the content
255 00:24:58.830 ⇒ 00:25:01.869 Hannah Wang: and posting and stuff. And then we need to make like
256 00:25:02.310 ⇒ 00:25:07.440 Hannah Wang: assets and stuff like that. So, okay, yeah.
257 00:25:08.480 ⇒ 00:25:14.090 Hannah Wang: there’s just gonna be a lot of tickets in linear. I feel like a lot of projects and tickets. But.
258 00:25:14.090 ⇒ 00:25:14.510 Uttam Kumaran: Yeah.
259 00:25:14.510 ⇒ 00:25:15.980 Hannah Wang: Hopefully. It’s manageable.
260 00:25:16.450 ⇒ 00:25:17.100 Uttam Kumaran: Yeah.
261 00:25:20.980 ⇒ 00:25:22.570 Hannah Wang: Okay. Anything else.
262 00:25:23.100 ⇒ 00:25:27.220 Uttam Kumaran: I think a good thing is like we think we should have something around finding these conferences.
263 00:25:28.260 ⇒ 00:25:32.990 Uttam Kumaran: I think this is part of some other work we wanted to do as well, which is basically like somehow scraping
264 00:25:34.140 ⇒ 00:25:43.279 Uttam Kumaran: basically for a particular categories, like all of the different marketing events that are going on. So if if you can, if you can tell me like.
265 00:25:44.230 ⇒ 00:25:50.759 Uttam Kumaran: if you can give me your requirements. I can get the AI team to work on this. But ideally, it’s like.
266 00:25:51.020 ⇒ 00:25:56.160 Uttam Kumaran: if we were to build something like a conference database of like all the conferences that are going on.
267 00:25:56.858 ⇒ 00:26:00.259 Uttam Kumaran: In particular categories like, what columns would you want?
268 00:26:00.560 ⇒ 00:26:06.600 Uttam Kumaran: Would you want if you can tell me that, then I can get this for you.
269 00:26:08.500 ⇒ 00:26:13.110 Hannah Wang: Okay, I can add columns to right later, if I realize I need some.
270 00:26:13.110 ⇒ 00:26:14.939 Hannah Wang: Yeah, yeah, yeah, yeah, yeah.
271 00:26:14.940 ⇒ 00:26:15.750 Hannah Wang: Okay.
272 00:26:17.330 ⇒ 00:26:22.980 Hannah Wang: I know, like, when you start building something, and then later, the Pm’s like, can you add more? It’s like it can get kind of.
273 00:26:22.980 ⇒ 00:26:25.780 Uttam Kumaran: Oh, yeah, story of my life. Yeah.
274 00:26:27.110 ⇒ 00:26:27.760 Hannah Wang: Okay.
275 00:26:27.760 ⇒ 00:26:30.910 Uttam Kumaran: No, yeah, if you just if you can think about that, and then
276 00:26:31.400 ⇒ 00:26:37.360 Uttam Kumaran: ideally. And then let’s just like try to. I think the other thing that would be helpful is
277 00:26:40.410 ⇒ 00:26:45.319 Uttam Kumaran: thinking through? What are the all the promotion types? Maybe we even want to just do that right now.
278 00:26:45.720 ⇒ 00:26:49.530 Uttam Kumaran: and we can fill out this, we can just fill out this like database thing together.
279 00:26:50.310 ⇒ 00:26:57.030 Uttam Kumaran: So if you click on, if you click on the promotion type on that database
280 00:26:59.036 ⇒ 00:27:01.470 Uttam Kumaran: like just the column name.
281 00:27:02.790 ⇒ 00:27:07.590 Uttam Kumaran: We can. And edit. Yeah, we can just like, make sure this has
282 00:27:08.320 ⇒ 00:27:10.170 Uttam Kumaran: all the types we’re thinking of.
283 00:27:10.560 ⇒ 00:27:12.799 Hannah Wang: Yeah, I, remember, we.
284 00:27:13.120 ⇒ 00:27:14.869 Uttam Kumaran: Did we put? Yeah, we wrote this somewhere. So.
285 00:27:14.870 ⇒ 00:27:24.979 Hannah Wang: Right here. Yeah, let me just screenshot this and then add it.
286 00:27:25.920 ⇒ 00:27:34.060 Hannah Wang: So I go here, and then I edit, and then I add options.
287 00:27:44.590 ⇒ 00:27:46.740 Hannah Wang: How do I do this edit.
288 00:27:46.991 ⇒ 00:27:52.270 Uttam Kumaran: Yeah. So you can just press press plus, yeah, or or you just you can just edit all of those ones.
289 00:27:52.400 ⇒ 00:27:56.920 Uttam Kumaran: So click on the little right arrow. And you guys change those. Yeah, whatever color.
290 00:28:09.014 ⇒ 00:28:14.020 Hannah Wang: Any other thing we want to discuss, while I kind of multitask and add these things here.
291 00:28:21.790 ⇒ 00:28:27.850 Uttam Kumaran: I mean, I sort of want to just agree on this meeting. What the plan for these next 2 months are.
292 00:28:28.060 ⇒ 00:28:31.640 Hannah Wang: I. Kinda wanna I think we should just fill out the the.
293 00:28:32.300 ⇒ 00:28:34.089 Uttam Kumaran: Database really quick, I mean.
294 00:28:34.090 ⇒ 00:28:34.820 Hannah Wang: Okay.
295 00:28:35.170 ⇒ 00:28:37.619 Uttam Kumaran: I mean, I mean, basically, I mean, basically, like.
296 00:28:38.330 ⇒ 00:28:41.729 Uttam Kumaran: I think we did a good job on the 1st 3. I
297 00:28:43.310 ⇒ 00:28:46.040 Uttam Kumaran: of course, my question is going to be, how do we? We have.
298 00:28:46.420 ⇒ 00:28:52.930 Uttam Kumaran: you know, at least me and Robert, who can run these? I think, if we have enough of a structure. I think Amber can probably start to
299 00:28:53.420 ⇒ 00:28:59.099 Uttam Kumaran: at least be the promoter on some of these. So I think that my main.
300 00:28:59.590 ⇒ 00:29:09.639 Uttam Kumaran: my main question is, how can we run more of these as faster? So whether we’re if we’re not ready to talk about that now, then we could talk about that later. But
301 00:29:10.687 ⇒ 00:29:13.809 Uttam Kumaran: this is like for us, I think.
302 00:29:14.740 ⇒ 00:29:19.880 Uttam Kumaran: this is our competitive advantage is that we’re small, and we can execute on these fast. And we have people
303 00:29:20.170 ⇒ 00:29:22.930 Uttam Kumaran: in La New York, and here in Austin.
304 00:29:24.560 ⇒ 00:29:29.620 Uttam Kumaran: And we can actually like go from idea to like executing to like doing this. So
305 00:29:30.770 ⇒ 00:29:34.680 Uttam Kumaran: my next question is just like, How do we actually do a bunch of these?
306 00:29:34.800 ⇒ 00:29:40.550 Uttam Kumaran: Because this is going to get us a lot of good eyeballs, just gonna get the charger.
307 00:29:40.970 ⇒ 00:29:42.089 Hannah Wang: Yeah, I mean.
308 00:29:47.390 ⇒ 00:29:51.399 Hannah Wang: sorry. I’m just trying to figure out why this is not.
309 00:29:52.830 ⇒ 00:30:00.650 Uttam Kumaran: You know, I always let my laptop go to 1% these days right.
310 00:30:00.650 ⇒ 00:30:02.330 Hannah Wang: When you were here, too.
311 00:30:02.770 ⇒ 00:30:03.400 Hannah Wang: It was like.
312 00:30:06.470 ⇒ 00:30:06.870 Robert Tseng: Got it.
313 00:30:06.870 ⇒ 00:30:07.600 Uttam Kumaran: Dies.
314 00:30:07.600 ⇒ 00:30:08.260 Robert Tseng: Scripted.
315 00:30:10.180 ⇒ 00:30:11.599 Uttam Kumaran: Do you drop below? 50.
316 00:30:11.600 ⇒ 00:30:11.940 Robert Tseng: Yeah.
317 00:30:13.680 ⇒ 00:30:16.189 Uttam Kumaran: Sometimes I’m at 2%. I’m like.
318 00:30:16.480 ⇒ 00:30:20.539 Uttam Kumaran: I’m gonna get this email like, I’m we’re getting this email out.
319 00:30:23.250 ⇒ 00:30:27.389 Robert Tseng: That’s how. That’s how Rachel’s Rachel lives. Her life, too.
320 00:30:28.260 ⇒ 00:30:30.519 Robert Tseng: Phone battery is always 10%.
321 00:30:35.950 ⇒ 00:30:42.437 Hannah Wang: Okay? At least. Well, in terms of like getting more events and stuff.
322 00:30:43.310 ⇒ 00:30:49.959 Hannah Wang: I know amber. You wanted to go to like events in La. I don’t know if you like. Started looking
323 00:30:50.790 ⇒ 00:30:51.400 Hannah Wang: online.
324 00:30:51.400 ⇒ 00:30:54.450 Hannah Wang: Oh, my God, yeah, okay.
325 00:30:56.490 ⇒ 00:31:03.539 Uttam Kumaran: Yeah, I think we’ll we’ll have to just do that conference schedule thing that basically find the scrape all the events.
326 00:31:04.160 ⇒ 00:31:09.290 Uttam Kumaran: So if these are the types. Then I’ll basically like, have the team find all these spot?
327 00:31:10.320 ⇒ 00:31:13.599 Uttam Kumaran: Can we put? Let’s just try to put dates on for the
328 00:31:14.590 ⇒ 00:31:16.440 Uttam Kumaran: for all the ones that aren’t done.
329 00:31:19.756 ⇒ 00:31:25.479 Hannah Wang: Early June is early June. But do we have like an exact date? Do you know, Robert.
330 00:31:25.710 ⇒ 00:31:28.065 Robert Tseng: Yeah, I I put it in there. It’s
331 00:31:29.310 ⇒ 00:31:35.230 Robert Tseng: the conference that we should. I mean, I’ll follow up with Renee today, but, like June 11th to June 13.th
332 00:31:36.660 ⇒ 00:31:49.280 Robert Tseng: Yeah. So it’s like a month away. We gotta we gotta go submit the request to go and be speaker and all that. So there’s some stuff to to get on the panel there, but as soon as we can get Utam approved in on that panel, then we can kind of
333 00:31:49.560 ⇒ 00:31:51.810 Robert Tseng: we can. We can get to the next step.
334 00:31:52.390 ⇒ 00:31:52.750 Hannah Wang: Okay.
335 00:31:53.490 ⇒ 00:32:00.049 Robert Tseng: Yeah, even in the event that utam doesn’t get in as the speaker like we should. At least
336 00:32:00.160 ⇒ 00:32:08.499 Robert Tseng: I don’t. Actually, I don’t know if any cares to go to these things. But we, I mean, still, seems like it’s a good lineup. Yeah, at least 1 1 of us should be there.
337 00:32:11.810 ⇒ 00:32:14.689 Hannah Wang: Oh, is Annie meeting with Renee like? Is that our Annie.
338 00:32:15.090 ⇒ 00:32:15.540 Robert Tseng: Yeah.
339 00:32:15.540 ⇒ 00:32:16.770 Hannah Wang: Chat. Okay?
340 00:32:18.680 ⇒ 00:32:20.279 Robert Tseng: I just connected her to
341 00:32:20.470 ⇒ 00:32:25.959 Robert Tseng: some people I know in Portland. There’s a couple of other folks that I have in mind as well. I want to connect her to.
342 00:32:26.110 ⇒ 00:32:28.769 Robert Tseng: And she’s close to Seattle. Yeah, I mean.
343 00:32:29.772 ⇒ 00:32:33.500 Robert Tseng: we’re going to all the major cities.
344 00:32:34.060 ⇒ 00:32:38.779 Uttam Kumaran: Yeah, yeah, I you can say, I live wherever you want to. Say, I live.
345 00:32:39.320 ⇒ 00:32:39.710 Robert Tseng: Yeah.
346 00:32:39.710 ⇒ 00:32:44.769 Uttam Kumaran: You can just say what? Yeah. I tell people when people ask me like, Do you have a presence here? I just say, yes, default.
347 00:32:45.170 ⇒ 00:32:45.640 Robert Tseng: Yeah.
348 00:32:45.640 ⇒ 00:32:47.190 Uttam Kumaran: Are you in.
349 00:32:47.190 ⇒ 00:32:47.690 Robert Tseng: Yeah.
350 00:32:47.690 ⇒ 00:32:49.729 Uttam Kumaran: Like, yeah. So who cares?
351 00:32:50.070 ⇒ 00:32:52.919 Uttam Kumaran: We’ll be there? Who cares if I look like.
352 00:32:54.590 ⇒ 00:32:55.290 Robert Tseng: Yeah.
353 00:32:55.740 ⇒ 00:32:56.770 Uttam Kumaran: Yes.
354 00:33:00.140 ⇒ 00:33:03.494 Hannah Wang: Okay, let’s try to schedule out the rest of these.
355 00:33:10.540 ⇒ 00:33:12.910 Uttam Kumaran: Yeah. What else do we want to do this month?
356 00:33:14.520 ⇒ 00:33:21.790 Hannah Wang: So we already have. So all and atomic. Those are like small to medium. So maybe we can do like one more.
357 00:33:22.300 ⇒ 00:33:25.490 Robert Tseng: I could do an interview. Yeah, I mean, I feel like I could do an interview a week.
358 00:33:25.980 ⇒ 00:33:26.640 Hannah Wang: Oh!
359 00:33:26.640 ⇒ 00:33:28.429 Uttam Kumaran: So I feel I feel like that, too. Yeah.
360 00:33:28.430 ⇒ 00:33:30.989 Hannah Wang: Okay, who do you want to hit up first? st
361 00:33:31.356 ⇒ 00:33:32.820 Robert Tseng: Like I’ll I’ll just.
362 00:33:32.820 ⇒ 00:33:40.969 Uttam Kumaran: I’m gonna do. I’m gonna do one next. I’m doing one on next Wednesday. By that point we will have had all the tech stuff figured out, too. So like you’ll get good video.
363 00:33:41.430 ⇒ 00:33:43.780 Uttam Kumaran: So hit up anybody we can do one
364 00:33:44.664 ⇒ 00:33:51.290 Uttam Kumaran: about that is that we can if you were like yo, I want to just do like 4 a week, and I’ll just build a backlog.
365 00:33:51.520 ⇒ 00:33:52.140 Hannah Wang: Hmm.
366 00:33:52.880 ⇒ 00:33:56.369 Uttam Kumaran: And it doesn’t necessarily have to be recorded that week. It just has to be.
367 00:33:56.930 ⇒ 00:33:58.629 Uttam Kumaran: We’re just doing the promotion.
368 00:33:58.940 ⇒ 00:34:08.089 Hannah Wang: Yeah, okay, can we slide one in for the last week of May? Robert, one of these
369 00:34:08.210 ⇒ 00:34:09.650 Hannah Wang: ones that you.
370 00:34:11.320 ⇒ 00:34:21.959 Robert Tseng: Yeah, I mean, you can. You can put any of just see who agrees to it. I’m gonna ask all, all of them. I haven’t put our- our.
371 00:34:22.550 ⇒ 00:34:25.120 Hannah Wang: Okay, I’ll just put a random one. Then.
372 00:34:25.860 ⇒ 00:34:26.420 Robert Tseng: Yeah.
373 00:34:26.580 ⇒ 00:34:31.900 Robert Tseng: I mean, I would say, put Matt Mattieu, cause he did say that he would do it. He’s he’s got a cool story.
374 00:34:32.802 ⇒ 00:34:37.300 Robert Tseng: Shoot forgot about sean pool. I I whatever.
375 00:34:43.443 ⇒ 00:34:50.509 Hannah Wang: I feel like the 1st week of June we should do a lower lift one, because the next one is early June, which is like a bigger conference thing.
376 00:34:51.243 ⇒ 00:34:58.289 Hannah Wang: So I’m just gonna put another interview for that one.
377 00:35:00.839 ⇒ 00:35:02.019 Hannah Wang: Okay.
378 00:35:02.020 ⇒ 00:35:07.490 Uttam Kumaran: That’s the thing. The execution date doesn’t need to necessarily be within the promotion date.
379 00:35:09.845 ⇒ 00:35:19.310 Uttam Kumaran: We may execute the we may execute the interviews before we promote them. So like, for for a live event, we can’t. We have to. The execution. Date falls within the promotion.
380 00:35:20.230 ⇒ 00:35:27.960 Hannah Wang: Oh, so maybe we should, we should probably differentiate. Oh, I see. Yeah. So for the interviews, leave, that could just be executed whenever.
381 00:35:29.056 ⇒ 00:35:30.469 Hannah Wang: okay, yeah.
382 00:35:31.340 ⇒ 00:35:34.100 Hannah Wang: Okay, let’s see.
383 00:35:34.720 ⇒ 00:35:41.779 Hannah Wang: Middle for blue. Where did it go? Blue people? Is that what it was?
384 00:35:42.120 ⇒ 00:35:48.619 Hannah Wang: Are these the hard dates? It was either May or June something. June 23.rd Is that like a hard
385 00:35:48.620 ⇒ 00:35:49.940 Hannah Wang: yeah. So so.
386 00:35:50.200 ⇒ 00:35:51.670 Uttam Kumaran: Yeah, yeah.
387 00:35:51.670 ⇒ 00:35:52.410 Hannah Wang: Okay.
388 00:35:53.160 ⇒ 00:35:53.950 Hannah Wang: I think, Jim.
389 00:35:53.950 ⇒ 00:35:58.279 Uttam Kumaran: So it’s a 4.th It’s a 4th to Tuesday of every month.
390 00:35:58.990 ⇒ 00:35:59.630 Uttam Kumaran: That’s true.
391 00:35:59.630 ⇒ 00:36:02.639 Hannah Wang: 4th Tuesday. Oh, I see.
392 00:36:08.130 ⇒ 00:36:12.470 Uttam Kumaran: So this one we would promote like basically
393 00:36:17.190 ⇒ 00:36:23.240 Uttam Kumaran: the Wednesday to like Wednesday, probably today to Wednesday.
394 00:36:24.410 ⇒ 00:36:26.630 Uttam Kumaran: Oh, and I built this little thing on the right.
395 00:36:27.200 ⇒ 00:36:28.510 Uttam Kumaran: This formula.
396 00:36:28.990 ⇒ 00:36:29.860 Hannah Wang: Whoa!
397 00:36:33.340 ⇒ 00:36:34.829 Uttam Kumaran: Although it should.
398 00:36:34.830 ⇒ 00:36:35.950 Amber Lin: Wow!
399 00:36:36.730 ⇒ 00:36:42.780 Hannah Wang: Okay. So all the ones with the hard day, I should actually move that to execution day right?
400 00:36:43.000 ⇒ 00:36:46.699 Uttam Kumaran: No, no, no, this is the formulas is pulling from the promotion date
401 00:36:47.420 ⇒ 00:36:55.370 Uttam Kumaran: cause. We don’t necessarily care about the execution date. We would. We care for like. I can’t go to 4 conferences on the same day.
402 00:36:56.300 ⇒ 00:37:00.869 Uttam Kumaran: right? So we don’t want overlap. We want to look at overlaps and execution days
403 00:37:01.570 ⇒ 00:37:03.759 Uttam Kumaran: and make sure that we’re not like doing
404 00:37:04.120 ⇒ 00:37:07.839 Uttam Kumaran: some people, aren’t. We? Don’t have like 3 interviews booked on the same day.
405 00:37:08.270 ⇒ 00:37:11.920 Uttam Kumaran: but the promotion days we shouldn’t overlap
406 00:37:12.410 ⇒ 00:37:17.260 Uttam Kumaran: yet necessarily meaning like, we don’t want to be promoting multiple
407 00:37:17.400 ⇒ 00:37:20.949 Uttam Kumaran: ideally. We want to be promoting multiple events at the same time.
408 00:37:22.880 ⇒ 00:37:27.210 Hannah Wang: So that includes, like the post, like a follow up post right.
409 00:37:27.860 ⇒ 00:37:30.400 Uttam Kumaran: Post meeting post event.
410 00:37:31.303 ⇒ 00:37:31.976 Hannah Wang: Post.
411 00:37:32.650 ⇒ 00:37:36.289 Uttam Kumaran: I guess, up up to you. That’s where I’m not so opinionated.
412 00:37:40.970 ⇒ 00:37:48.319 Hannah Wang: I mean, these dates are wrong. Then I I was just putting the execution date, or like start to end. But like.
413 00:37:49.000 ⇒ 00:37:52.269 Hannah Wang: if we’re doing it every week. I feel like it should just be like
414 00:37:52.430 ⇒ 00:37:57.609 Hannah Wang: the week prior to that to the the execution. Date is the promotion dates.
415 00:38:01.790 ⇒ 00:38:08.500 Hannah Wang: I mean, this is where, like we have to gauge, if it’s small, medium or large, because the number of posts depends on
416 00:38:09.920 ⇒ 00:38:12.610 Hannah Wang: how big the event is.
417 00:38:13.150 ⇒ 00:38:13.829 Hannah Wang: So, for example.
418 00:38:13.830 ⇒ 00:38:14.210 Uttam Kumaran: Like.
419 00:38:14.210 ⇒ 00:38:15.980 Hannah Wang: So labs like.
420 00:38:16.750 ⇒ 00:38:25.270 Hannah Wang: I think we agreed. It’s like one pre one event, and then one post. That’s like what 3 days. But I don’t know like
421 00:38:26.520 ⇒ 00:38:29.780 Hannah Wang: how we’re gonna stagger everything. And then that.
422 00:38:29.780 ⇒ 00:38:32.590 Uttam Kumaran: Well, it’s the I think the promotion. Oh.
423 00:38:33.440 ⇒ 00:38:38.839 Uttam Kumaran: yeah, I guess I was thinking about this is just like a soon. When do we? When did? When do we start working on it?
424 00:38:39.340 ⇒ 00:38:40.370 Hannah Wang: Oh!
425 00:38:40.510 ⇒ 00:38:43.680 Uttam Kumaran: Not like, when do we start promoting it? But you’re right.
426 00:38:46.393 ⇒ 00:38:53.430 Uttam Kumaran: Because, like this, all as we technically started working on it today or.
427 00:38:53.770 ⇒ 00:38:54.370 Hannah Wang: Yesterday.
428 00:38:54.370 ⇒ 00:38:58.300 Uttam Kumaran: Like on Monday, or whatever like. We started the slack channel on Monday.
429 00:38:58.720 ⇒ 00:38:59.720 Uttam Kumaran: So
430 00:39:09.650 ⇒ 00:39:16.739 Uttam Kumaran: I guess it doesn’t necessarily matter if there’s overlap. But I just wanna I wanna think about like
431 00:39:16.870 ⇒ 00:39:19.909 Uttam Kumaran: part of what we’re dealing with is like you’re right. We can’t work on.
432 00:39:20.280 ⇒ 00:39:22.980 Uttam Kumaran: We can’t work on multiple at a time.
433 00:39:25.970 ⇒ 00:39:27.180 Uttam Kumaran: So.
434 00:39:27.550 ⇒ 00:39:34.279 Hannah Wang: I mean, we technically did like for the past 3, like a lot of them overlapped. But it got confusing, and I feel like
435 00:39:34.610 ⇒ 00:39:39.250 Hannah Wang: it was just like Oh, posting about Pixel, and then posting about default, and then posting about the other.
436 00:39:39.250 ⇒ 00:39:39.950 Uttam Kumaran: Yeah, yeah.
437 00:39:39.950 ⇒ 00:39:40.760 Hannah Wang: Just like.
438 00:39:41.540 ⇒ 00:39:48.299 Uttam Kumaran: It was too much so, I think, for like, for the soil allows what you can do. If you click on promotion date, you can actually do, start and end.
439 00:39:48.300 ⇒ 00:39:48.930 Hannah Wang: Yeah.
440 00:39:49.520 ⇒ 00:39:56.340 Uttam Kumaran: So I would just do the start as like Monday, and then just do. The end is like when our last post is gonna be
441 00:39:57.780 ⇒ 00:40:00.209 Uttam Kumaran: where if we recorded on Wednesday.
442 00:40:04.000 ⇒ 00:40:07.189 Uttam Kumaran: I mean, this is the other thing we don’t have to post that.
443 00:40:09.220 ⇒ 00:40:10.680 Uttam Kumaran: Oh.
444 00:40:14.990 ⇒ 00:40:17.889 Uttam Kumaran: yeah, I guess I didn’t think about this problem.
445 00:40:18.230 ⇒ 00:40:24.080 Uttam Kumaran: It’s like, there’s a couple of factors like, when are we gonna work on it? When is it gonna get posted? And when is it gonna get recorded.
446 00:40:29.160 ⇒ 00:40:33.569 Uttam Kumaran: I guess technically, if you, if we, if we prepare everything.
447 00:40:33.960 ⇒ 00:40:36.489 Uttam Kumaran: then we can post it whenever we want.
448 00:40:37.200 ⇒ 00:40:39.010 Uttam Kumaran: So the execution date
449 00:40:39.150 ⇒ 00:40:44.850 Uttam Kumaran: for this, for the interviews so like, for example, we should be done as a marketing team. We should be done working on this
450 00:40:44.960 ⇒ 00:40:46.349 Uttam Kumaran: by next Friday.
451 00:40:48.560 ⇒ 00:40:51.330 Hannah Wang: So is that the execution day, or is that the end.
452 00:40:51.330 ⇒ 00:40:53.389 Uttam Kumaran: So then. So then I think there’s like a
453 00:40:58.759 ⇒ 00:41:03.809 Uttam Kumaran: I guess the execution date should be when we post it.
454 00:41:04.500 ⇒ 00:41:07.349 Uttam Kumaran: Not necessarily when we record it
455 00:41:09.250 ⇒ 00:41:11.700 Uttam Kumaran: so that is still up in the air.
456 00:41:16.750 ⇒ 00:41:17.510 Hannah Wang: Yeah.
457 00:41:19.200 ⇒ 00:41:20.230 Uttam Kumaran: You see what I mean?
458 00:41:24.770 ⇒ 00:41:32.790 Hannah Wang: Anyone have any ideas, anyone else besides. Like, I guess the best way to kinda
459 00:41:34.520 ⇒ 00:41:37.320 Hannah Wang: yeah, like, do this, I guess.
460 00:41:37.643 ⇒ 00:41:43.361 Robert Tseng: Sorry. I was like kind of just going through other sales. Follow up stuff.
461 00:41:45.320 ⇒ 00:41:51.860 Robert Tseng: You’re you just like. Don’t know how to visualize the promotion to execution like thing.
462 00:41:54.410 ⇒ 00:41:55.050 Hannah Wang: Cause. It’s like.
463 00:41:55.620 ⇒ 00:41:59.910 Hannah Wang: It’s just like the yeah. Go ahead. Vitam.
464 00:42:00.520 ⇒ 00:42:01.429 Uttam Kumaran: No no go ahead! Go.
465 00:42:05.200 ⇒ 00:42:15.069 Hannah Wang: It’s just like we don’t want to be working on a lot of things all at once. So we want to make sure that, like. Whatever things we stagger, it’s like manageable. So it’s like, I guess it’s
466 00:42:15.300 ⇒ 00:42:18.660 Hannah Wang: more so like semantics. It’s like, Oh.
467 00:42:20.520 ⇒ 00:42:27.879 Hannah Wang: like, when are we actually executing the event versus like, when are we lining up the posts on Linkedin? And, like.
468 00:42:27.880 ⇒ 00:42:28.480 Robert Tseng: Yeah.
469 00:42:28.640 ⇒ 00:42:30.830 Hannah Wang: Yeah. So I don’t. Yeah.
470 00:42:38.110 ⇒ 00:42:43.859 Uttam Kumaran: I think. Let’s just decide. I mean, let’s just say that the execution data is going to be the day we post.
471 00:42:44.980 ⇒ 00:42:45.760 Uttam Kumaran: and then.
472 00:42:45.760 ⇒ 00:42:47.360 Hannah Wang: Day we post. What though.
473 00:42:47.990 ⇒ 00:42:49.740 Uttam Kumaran: The date we.
474 00:42:51.270 ⇒ 00:42:52.390 Uttam Kumaran: But
475 00:42:54.590 ⇒ 00:43:00.820 Uttam Kumaran: it’s okay. It’s either the. So let’s it could be 2 things. It’s either the day we post like, for example, it’s a video.
476 00:43:01.150 ⇒ 00:43:06.879 Uttam Kumaran: It’s gonna be day that we post the video or the basically the last post of the promotion.
477 00:43:11.740 ⇒ 00:43:16.330 Uttam Kumaran: It’s a date of the last post of the promotion. I think that’s fair.
478 00:43:16.330 ⇒ 00:43:18.530 Hannah Wang: I I like that one better than the.
479 00:43:18.530 ⇒ 00:43:23.520 Uttam Kumaran: Which for a video, it could be the who just do one. If it’s a 1 single thing, it’s just that same day.
480 00:43:24.010 ⇒ 00:43:29.730 Uttam Kumaran: So then I’m just gonna change this to like date of last Post.
481 00:43:29.730 ⇒ 00:43:31.070 Hannah Wang: Yeah, yeah.
482 00:43:32.520 ⇒ 00:43:33.180 Uttam Kumaran: Okay.
483 00:43:37.770 ⇒ 00:43:44.599 Hannah Wang: So then the promotion date is just whenever we start it to the date of Last Post. Right? That’s the range.
484 00:43:47.920 ⇒ 00:43:52.719 Uttam Kumaran: Yes, but like no. But the
485 00:43:52.720 ⇒ 00:43:54.929 Uttam Kumaran: think that the thing is we may not.
486 00:43:55.260 ⇒ 00:43:59.660 Uttam Kumaran: We don’t. The post doesn’t necessarily have to happen the week that we work on it.
487 00:44:00.800 ⇒ 00:44:08.070 Uttam Kumaran: For example, if we do all this work for so all we can post this like in 3 months, like we don’t have to post it immediately.
488 00:44:08.320 ⇒ 00:44:09.610 Hannah Wang: Oh, yeah.
489 00:44:10.190 ⇒ 00:44:16.640 Uttam Kumaran: So that’s why I want to differentiate because we have content. Our constraints are the fact that we can’t work on one more than one of these at a time.
490 00:44:17.360 ⇒ 00:44:19.440 Uttam Kumaran: and we don’t want to post
491 00:44:19.660 ⇒ 00:44:23.369 Uttam Kumaran: more than one of these at a time. So we want to make sure that, like
492 00:44:24.040 ⇒ 00:44:28.639 Uttam Kumaran: there are no 2 things with the same date of Last Post.
493 00:44:29.430 ⇒ 00:44:34.359 Uttam Kumaran: and we want to make sure that we’re not like working on.
494 00:44:34.690 ⇒ 00:44:37.680 Uttam Kumaran: I mean, ideally, more than 2 promotions at a time.
495 00:44:39.670 ⇒ 00:44:43.269 Uttam Kumaran: So the way we do that is like, I’m looking at this work week.
496 00:44:43.720 ⇒ 00:44:46.060 Uttam Kumaran: I’m like, Okay, cool right now we have.
497 00:44:46.320 ⇒ 00:44:48.299 Uttam Kumaran: We’re pretty fair on that like.
498 00:44:48.870 ⇒ 00:44:54.520 Uttam Kumaran: For the most part it’s split up by like one every week or so.
499 00:44:56.460 ⇒ 00:44:59.380 Uttam Kumaran: and then I think what we can decide like.
500 00:45:01.590 ⇒ 00:45:08.910 Uttam Kumaran: We just now need to set, for example, the date of Last Post, for the polyatomic dinner is probably going to be the Wednesday after the dinner.
501 00:45:09.750 ⇒ 00:45:12.200 Uttam Kumaran: so, which is May Week 3,
502 00:45:13.400 ⇒ 00:45:17.820 Uttam Kumaran: the Soal labs. We don’t. I guess we haven’t decided. So now we can sort of think about
503 00:45:18.430 ⇒ 00:45:20.209 Uttam Kumaran: where we want things to go.
504 00:45:23.190 ⇒ 00:45:25.710 Hannah Wang: Right? It’s just that. Yeah, some of these are more time sensitive.
505 00:45:25.710 ⇒ 00:45:27.009 Hannah Wang: So we need to.
506 00:45:28.570 ⇒ 00:45:36.259 Uttam Kumaran: Some of these. Yeah, are more time sensitive. So we should move enough. For example, we don’t have anything for May Week one, I guess maybe it’s May Week 2
507 00:45:36.610 ⇒ 00:45:40.969 Uttam Kumaran: we don’t have May week, 2, May week 3. We just have May week 3. We don’t have a May week 4.
508 00:45:41.280 ⇒ 00:45:43.351 Uttam Kumaran: We don’t have a June 1, 2, 3.
509 00:45:52.260 ⇒ 00:45:54.030 Hannah Wang: In terms of like posting something.
510 00:45:55.340 ⇒ 00:46:03.709 Uttam Kumaran: Yeah, so we can decide like we can just like willy-nilly. Just put stuff down
511 00:46:07.080 ⇒ 00:46:14.040 Uttam Kumaran: like, if we want to do the Bucknell one like May week
512 00:46:14.180 ⇒ 00:46:20.580 Uttam Kumaran: 2. Then I’ll just put it on there, or I guess May week, May week 3. Then I’ll just put that on.
513 00:46:21.100 ⇒ 00:46:23.269 Uttam Kumaran: Well, May week 3. We’re doing polyatomic.
514 00:46:23.810 ⇒ 00:46:27.850 Uttam Kumaran: so it’ll be May week 4 unless we want to do something next week for that.
515 00:46:31.760 ⇒ 00:46:40.265 Hannah Wang: Yeah, honestly, my brain is not braining right now. And this is so tech, it feels so engineering. Yeah, I like, understand the gist.
516 00:46:40.840 ⇒ 00:46:48.496 Uttam Kumaran: I mean, that’s because that this is like the 1st marketing team that’s ever been like planned out. Something like like this with this level of detail.
517 00:46:48.780 ⇒ 00:46:49.640 Hannah Wang: Yeah.
518 00:46:49.870 ⇒ 00:46:50.410 Uttam Kumaran: Usually.
519 00:46:50.410 ⇒ 00:46:56.499 Robert Tseng: I feel like we should have 2 views. We should have one for the promotion, though so like Hannah, you know that like this is the
520 00:46:56.660 ⇒ 00:47:19.160 Robert Tseng: these weeks here, like, I mean the promotion weeks. There’s like the like. There’s stuff that has to go out in those weeks. But that’s not necessarily when the event or whatever is happening right? And then there’s like the actual, the and there’s the actual event when it’s executed or and so I I see that. And I think that those are kind of separate as long as the event
521 00:47:19.320 ⇒ 00:47:22.440 Robert Tseng: stuff is always like lagging to the question
522 00:47:22.440 ⇒ 00:47:25.910 Robert Tseng: stuff. Then like it. I think we’re fine. Okay, that’s how I see it.
523 00:47:26.890 ⇒ 00:47:27.880 Robert Tseng: So
524 00:47:28.260 ⇒ 00:47:51.850 Robert Tseng: like, it’s very well like it’s possible that we will do. We’ll have like back. We’ll have to end up. We’ll end up having 2 events in the same week, you know, at some point like, but that’s okay, like those things can happen at the same time. But way that we plan for it is we’re promoting. You know, we’re promoting it earlier before the event happens. So it’s just like. So you don’t get jammed by like things that are
525 00:47:52.140 ⇒ 00:48:00.379 Robert Tseng: like as as they happen. But you kinda know, like week to week like which which ones you’re focused on promoting. That’s at least that’s the way I stood.
526 00:48:01.240 ⇒ 00:48:03.850 Uttam Kumaran: Yeah. So one thing I did here, if you scroll up.
527 00:48:05.260 ⇒ 00:48:10.579 Uttam Kumaran: you’re going to see. There’s 2 things. There’s 1 that’s called promotion work. The other thing is ranked by execution. Dates.
528 00:48:11.160 ⇒ 00:48:11.580 Hannah Wang: Hmm.
529 00:48:11.930 ⇒ 00:48:15.079 Uttam Kumaran: And so I can also create another calendar view
530 00:48:15.808 ⇒ 00:48:18.199 Uttam Kumaran: which is gonna be based on
531 00:48:19.230 ⇒ 00:48:23.870 Uttam Kumaran: one is based on promotional schedule. I can do, based on like execution, schedule.
532 00:48:24.500 ⇒ 00:48:25.280 Robert Tseng: Yeah.
533 00:48:25.920 ⇒ 00:48:35.190 Uttam Kumaran: And then, basically, the property is going to be based on okay.
534 00:48:39.370 ⇒ 00:48:41.919 Uttam Kumaran: yeah, based on the date of last post.
535 00:48:43.690 ⇒ 00:48:53.669 Robert Tseng: Yeah. And it’s just like something to keep track of would be like, I don’t know if we could do it, but the difference between the date of Last Post and the last promotion date. So we kind of like are monitoring like what our lag.
536 00:48:54.150 ⇒ 00:48:55.579 Robert Tseng: I mean. Yeah.
537 00:48:58.770 ⇒ 00:49:02.809 Uttam Kumaran: No, this is not, and that’s why it’s side by side. But yeah, exactly.
538 00:49:08.100 ⇒ 00:49:18.079 Hannah Wang: Okay. So wait. Promotion is like when we’re lining up and like hosting on Linkedin and then execution. Date.
539 00:49:18.960 ⇒ 00:49:21.439 Hannah Wang: you said, is based on date of last post.
540 00:49:22.290 ⇒ 00:49:32.909 Uttam Kumaran: So it can, and it may or may not. For example, for so all labs, if we record it next Wednesday, and we basically finish up all of the assets and the videos ready.
541 00:49:33.120 ⇒ 00:49:40.040 Uttam Kumaran: We could post them next month if it doesn’t like. If we don’t have a free week to post it in the schedule. Then it gets posted next month.
542 00:49:41.890 ⇒ 00:49:44.480 Hannah Wang: Can we change the name of promotion dates to like.
543 00:49:45.600 ⇒ 00:49:46.400 Uttam Kumaran: Work, dates.
544 00:49:46.400 ⇒ 00:49:54.830 Hannah Wang: Work dates, promotion dates, sounds so confusing to me. I don’t know. Linguist. I’m a half linguistics, Major. I guess the semantics is like.
545 00:49:54.830 ⇒ 00:49:57.599 Uttam Kumaran: I just recently learned linguistics. Yeah.
546 00:49:57.600 ⇒ 00:49:58.000 Hannah Wang: Okay.
547 00:49:58.000 ⇒ 00:49:59.943 Uttam Kumaran: I’m a linguistics minor.
548 00:50:00.430 ⇒ 00:50:01.120 Hannah Wang: Oh, okay.
549 00:50:02.600 ⇒ 00:50:03.050 Hannah Wang: So Matt.
550 00:50:03.050 ⇒ 00:50:04.540 Robert Tseng: Yeah, yeah, change it?
551 00:50:05.180 ⇒ 00:50:05.920 Uttam Kumaran: Okay.
552 00:50:06.030 ⇒ 00:50:06.770 Uttam Kumaran: Alright!
553 00:50:07.810 ⇒ 00:50:18.440 Robert Tseng: Yeah. And then I guess to make data. Last post. Okay? I mean, I I don’t know. I guess I see the point that it doesn’t have to be the day we execute the event, because but I don’t know. Maybe we should just
554 00:50:18.630 ⇒ 00:50:21.640 Robert Tseng: make it the day. The event is actually executed like, it’s just.
555 00:50:23.430 ⇒ 00:50:29.790 Hannah Wang: That would be easier. But we do have like post events, post like after the event posts that we do.
556 00:50:29.790 ⇒ 00:50:34.899 Uttam Kumaran: Can I give you? Can I give you an example like we can? We can record a hundred like
557 00:50:35.070 ⇒ 00:50:38.640 Uttam Kumaran: as soon as we do this. So all labs one. And I figure we’ve kind of like
558 00:50:39.080 ⇒ 00:50:44.249 Uttam Kumaran: I get a little bit more courageous. We’re gonna line up like I’ll do. I’ll record one of these a week.
559 00:50:44.550 ⇒ 00:50:54.240 Uttam Kumaran: And so we have the video. And then it’s like, when at what point do we want to like create the assets for it do the videos do the clips and then release it. Stats can be different.
560 00:50:54.240 ⇒ 00:50:54.654 Robert Tseng: Yeah.
561 00:50:55.370 ⇒ 00:50:57.570 Uttam Kumaran: Than when it gets posted
562 00:51:00.040 ⇒ 00:51:05.990 Uttam Kumaran: like the podcast and get recorded 2 months ago. And then it gets posted today, just because that’s when it fit in the schedule.
563 00:51:06.610 ⇒ 00:51:07.045 Robert Tseng: Yeah.
564 00:51:08.620 ⇒ 00:51:10.990 Uttam Kumaran: But then a conference. We can’t move a conference state.
565 00:51:12.190 ⇒ 00:51:37.600 Robert Tseng: Okay, I will see. Like 3 separate things. We have like the work dates, which is like kind of the I mean. I don’t think whatever you want to call it. But there’s like the promotional piece. Then there’s like the production piece where the other thing happens, you know. Obviously, for a smaller thing like, if it’s just a podcast like, it’s probably we’re not. Gonna we don’t have that many assets out of it. But if it’s a bigger thing. It’s like a conference with video, with audio, with photos and everything.
566 00:51:37.600 ⇒ 00:51:47.370 Robert Tseng: Then we can, we get like a bunch of we. So we kind of, we set like, based on the the size, the sizes that we already talked about for a small one like maybe the production.
567 00:51:47.370 ⇒ 00:52:12.847 Robert Tseng: like post production, is only, like, you know, 3 to 5 days, and then we can kind of set different ranges for the other ones. And then there’s like the then there’s the actual schedule of like when it happens that we need to be aware of. So like, we know that, like, okay, on any given week, Tom’s gonna be at these 2 events. And then I’m gonna be at these 2 events Monday through Thursday. We have stuff like we’re going to like and
568 00:52:13.410 ⇒ 00:52:14.200 Robert Tseng: yeah.
569 00:52:17.510 ⇒ 00:52:23.400 Robert Tseng: So I think maybe there’s the the step that needs to happen that we can. We can kind of figure out is like.
570 00:52:23.580 ⇒ 00:52:46.250 Robert Tseng: okay, when we estimate an event, and we call it small. What’s like, what’s that work? Date range like, we’re not going to be doing like a 2 week promotion for something small right unless we want to set a fixed promotion window, like every event, gets one week of promotions. And then the production side, like, obviously, there’s there should be some variance between small medium, large or whatever.
571 00:52:46.840 ⇒ 00:52:52.150 Robert Tseng: yeah. So I think that’s what we need to decide. So there’s more consistency across like across this.
572 00:52:55.570 ⇒ 00:52:55.930 Hannah Wang: Sorry.
573 00:52:55.930 ⇒ 00:52:58.010 Hannah Wang: Yeah. So introduction. Again.
574 00:52:58.290 ⇒ 00:53:02.499 Robert Tseng: Production to me is like the the event happens. And like.
575 00:53:03.000 ⇒ 00:53:19.300 Robert Tseng: yeah, we have, like the the, A small event, maybe only is like, it’s part of the criteria like to me, a small event is like, it’s just a video interview. It’s just like we have audio. We have video clips we get like, you know, 3 to 5 days out of it.
576 00:53:19.598 ⇒ 00:53:37.410 Robert Tseng: but something that’s a bit more multi like that’s like a multi day conference we get, we get video, we get audio, we get, we get photos. We even write a content piece out of it, like we kind of have to like size, like, what’s the production effort like after when the event is happening? And like how many assets we want to like put out from it.
577 00:53:38.360 ⇒ 00:53:39.060 Hannah Wang: Yeah.
578 00:53:45.940 ⇒ 00:54:01.970 Robert Tseng: And it’s okay. We don’t have to like blow it up too much. We can start small like. So even with example, that’s just video clips. Right? We’ll just do video clips from that. And then we’ll have, like, obviously a company Facebook post from it. Or I mean Linkedin post from it? So that
579 00:54:02.330 ⇒ 00:54:03.309 Robert Tseng: it’s like.
580 00:54:03.940 ⇒ 00:54:10.620 Robert Tseng: you know, maybe that’s like a 3 like a 3 to 5 day trip sequence. Kind of thing after that happens.
581 00:54:12.360 ⇒ 00:54:17.270 Hannah Wang: Yeah. But we also have for a lot of these like, even so while labs like, we have a pre
582 00:54:19.100 ⇒ 00:54:22.419 Hannah Wang: like leading up to the video.
583 00:54:23.290 ⇒ 00:54:23.929 Hannah Wang: I think that’s.
584 00:54:23.930 ⇒ 00:54:25.199 Uttam Kumaran: That’s the production.
585 00:54:26.590 ⇒ 00:54:33.099 Uttam Kumaran: So that’s why we we can’t be producing. We pro most likely can’t produce more than 2 of these at a time.
586 00:54:33.470 ⇒ 00:54:37.499 Uttam Kumaran: So I wanna look at the fact that, like there’s not.
587 00:54:37.640 ⇒ 00:54:40.689 Uttam Kumaran: there’s not more than 2 things for every work week.
588 00:54:41.230 ⇒ 00:54:47.420 Uttam Kumaran: right? Which is basically what we have right now, which is like we’re working on. So all then.
589 00:54:47.580 ⇒ 00:54:57.720 Uttam Kumaran: But like right now, we’re working on so all and poly and Polyton, basically. So for example, if I’m gonna mark the start date for that. Now, we have
590 00:55:01.200 ⇒ 00:55:08.250 Uttam Kumaran: yeah, basically, yeah, basically, we have now overlap between polyatomic and so all for work
591 00:55:08.780 ⇒ 00:55:10.839 Uttam Kumaran: but the execution. There’s no overlap
592 00:55:11.480 ⇒ 00:55:13.790 Uttam Kumaran: like we’re we don’t have to post that the same week.
593 00:55:16.350 ⇒ 00:55:17.070 Uttam Kumaran: Cool.
594 00:55:18.120 ⇒ 00:55:24.209 Hannah Wang: You mean that? Yeah, the date of last Post? Oh, we don’t even have a post date of last post date for so, while so.
595 00:55:24.840 ⇒ 00:55:25.480 Uttam Kumaran: Yeah.
596 00:55:30.280 ⇒ 00:55:31.110 Hannah Wang: Oh, okay. Yeah.
597 00:55:31.110 ⇒ 00:55:33.069 Uttam Kumaran: So that’s the thing like I can kick.
598 00:55:33.310 ⇒ 00:55:36.750 Uttam Kumaran: We can kick the date of Last Post for sawal.
599 00:55:37.530 ⇒ 00:55:41.530 Hannah Wang: To, just like, randomly, like, yeah.
600 00:55:41.530 ⇒ 00:55:44.189 Uttam Kumaran: Right. I can just put June 11th doesn’t matter.
601 00:55:44.330 ⇒ 00:55:50.670 Uttam Kumaran: because we’ll be. That’ll be done locked in, edited, finished ideally by
602 00:55:51.530 ⇒ 00:55:54.899 Uttam Kumaran: I mean, I guess we shouldn’t do next Wednesday, but probably next Friday.
603 00:55:56.600 ⇒ 00:56:01.840 Uttam Kumaran: So that way, we know that if you look at if you go scroll to the bottom, and you look at the schedule, then, you know, cool like.
604 00:56:02.180 ⇒ 00:56:09.630 Uttam Kumaran: for this week we are working on polyatomic. And so all. And the so all end. And it looks like, okay, we actually have slots.
605 00:56:10.550 ⇒ 00:56:18.759 Uttam Kumaran: We have, we have slots for doing stuff on week. 3
606 00:56:18.870 ⇒ 00:56:21.279 Uttam Kumaran: are actually week, 4 and week 5 of May.
607 00:56:21.480 ⇒ 00:56:23.529 Uttam Kumaran: We have, but we have 2 extra slots.
608 00:56:25.300 ⇒ 00:56:28.039 Hannah Wang: I mean, I feel like the polyatomic date isn’t oh.
609 00:56:28.240 ⇒ 00:56:29.280 Uttam Kumaran: Yeah, I don’t.
610 00:56:30.030 ⇒ 00:56:32.400 Uttam Kumaran: I think the polytomic data needs to go. One
611 00:56:32.510 ⇒ 00:56:34.040 Uttam Kumaran: probably go to the 21.st
612 00:56:34.310 ⇒ 00:56:35.000 Hannah Wang: Yeah.
613 00:56:35.340 ⇒ 00:56:35.870 Uttam Kumaran: Yeah.
614 00:56:40.140 ⇒ 00:56:44.840 Hannah Wang: Okay, that is making more sense.
615 00:56:45.010 ⇒ 00:56:54.880 Hannah Wang: So just basically making sure we don’t have 2 plus per for any given day. Okay, okay.
616 00:56:59.560 ⇒ 00:57:04.880 Uttam Kumaran: So I mean, let’s just, I’m just gonna sign basically, random dates to stuff.
617 00:57:06.620 ⇒ 00:57:14.469 Uttam Kumaran: And then we can. Just I think Ryan will probably have some optimizations on like
618 00:57:15.510 ⇒ 00:57:19.560 Uttam Kumaran: we should do these things on Tuesdays versus Thursday, or whatever. I’ll let him figure that out.
619 00:57:20.600 ⇒ 00:57:27.419 Uttam Kumaran: But for now I think I just wanna I’m just gonna do everything on. If if nothing has to date, I’m gonna put a date on it.
620 00:57:28.410 ⇒ 00:57:30.159 Hannah Wang: And then we can debate.
621 00:57:30.410 ⇒ 00:57:31.110 Uttam Kumaran: That later.
622 00:57:31.110 ⇒ 00:57:32.690 Hannah Wang: Yeah, okay.
623 00:57:48.220 ⇒ 00:57:53.050 Uttam Kumaran: That way we can. Once we have the the Lego blocks, we can then start moving stuff around.
624 00:57:54.410 ⇒ 00:57:55.850 Hannah Wang: Yeah, I agree.
625 00:57:57.620 ⇒ 00:57:59.439 Uttam Kumaran: So basically, it looks like we
626 00:58:00.650 ⇒ 00:58:05.260 Uttam Kumaran: if we didn’t squeeze, we basically look like we have until August, basically August mapped out.
627 00:58:08.740 ⇒ 00:58:14.900 Hannah Wang: Yeah, in terms of something going, some, the last post of something going out every every week.
628 00:58:15.550 ⇒ 00:58:16.360 Uttam Kumaran: Yeah.
629 00:58:22.260 ⇒ 00:58:23.510 Uttam Kumaran: So like.
630 00:58:29.490 ⇒ 00:58:32.150 Uttam Kumaran: yeah. May week 3, May week 5.
631 00:58:32.300 ⇒ 00:58:34.349 Uttam Kumaran: So we don’t have a May week. 4.
632 00:58:37.620 ⇒ 00:58:39.100 Hannah Wang: Isn’t that polyatomic.
633 00:58:39.100 ⇒ 00:58:47.110 Uttam Kumaran: Oh, yeah, we do. June week, 2 June week, 2 June week, 4 July week one.
634 00:58:47.990 ⇒ 00:58:52.340 Uttam Kumaran: So we can do something in the middle in June week, 3
635 00:58:56.670 ⇒ 00:59:05.080 Uttam Kumaran: in June week 3, and then the AI. In the West Conference is June. Something right.
636 00:59:08.380 ⇒ 00:59:09.450 Robert Tseng: Yeah. June 11.th
637 00:59:10.410 ⇒ 00:59:14.699 Uttam Kumaran: Okay in the West is June 11, th and then
638 00:59:15.370 ⇒ 00:59:23.149 Uttam Kumaran: so we have May week 3, May week, 5, June week, 2 June week, 2 June 2. So like June week 2 is kind of packed.
639 00:59:23.780 ⇒ 00:59:27.680 Uttam Kumaran: so I will. We can kick the Usc promo.
640 00:59:28.500 ⇒ 00:59:32.100 Uttam Kumaran: So generally 2, 3, 4, 1, 2, 3, 4
641 00:59:34.300 ⇒ 00:59:39.569 Uttam Kumaran: by August. So then, we have. This is like August. Basically, we have to decide like this, August week
642 00:59:40.240 ⇒ 00:59:40.940 Uttam Kumaran: 2.
643 00:59:42.220 ⇒ 00:59:44.800 Uttam Kumaran: And then Robert and saish
644 00:59:51.140 ⇒ 01:00:00.309 Uttam Kumaran: great. So this is where you can, you’ll be able to say, all right. You can cut in different ways, or we’re promote. We’re working on 2 things at the same time, Max.
645 01:00:00.530 ⇒ 01:00:05.330 Uttam Kumaran: Maybe some weeks. We have a large and a small like.
646 01:00:05.670 ⇒ 01:00:08.650 Uttam Kumaran: It’s a little bit easier now to see those those sorts of things.
647 01:00:08.650 ⇒ 01:00:12.330 Hannah Wang: Yeah, yeah, well, I don’t know.
648 01:00:12.330 ⇒ 01:00:18.620 Hannah Wang: And updating in real time. But June week one doesn’t have anything. And July week 4 doesn’t either.
649 01:00:20.188 ⇒ 01:00:28.210 Uttam Kumaran: June week. One is just. My formula is like fucked up because June 1st is on Sunday.
650 01:00:30.000 ⇒ 01:00:30.950 Hannah Wang: Oh, I see!
651 01:00:32.890 ⇒ 01:00:35.429 Uttam Kumaran: I don’t know. I I’ll fix it for me.
652 01:00:35.430 ⇒ 01:00:37.470 Hannah Wang: Yeah, okay, got it.
653 01:00:39.030 ⇒ 01:00:41.990 Uttam Kumaran: June we log in, and May May week. 5 is June week. Once.
654 01:00:42.450 ⇒ 01:00:44.029 Hannah Wang: Oh, oh, okay.
655 01:00:47.480 ⇒ 01:00:54.010 Uttam Kumaran: So I mean, look, I mean, at this rate, we basically have until August worth of stuff. We did one every week.
656 01:00:54.500 ⇒ 01:00:55.190 Hannah Wang: Yeah.
657 01:00:58.410 ⇒ 01:01:06.860 Hannah Wang: okay, I mean, in theory, this sounds nice. But we’ll see in execution how it is. Just because, yeah, every
658 01:01:07.210 ⇒ 01:01:10.909 Hannah Wang: small medium large, like there’s multiple posts at a time. And then Ryan.
659 01:01:10.910 ⇒ 01:01:19.019 Uttam Kumaran: I just deleted excess. I just delete extra small, because I don’t know like there’s nothing really like, you know.
660 01:01:19.250 ⇒ 01:01:21.210 Robert Tseng: I changed some of the properties.
661 01:01:21.210 ⇒ 01:01:23.120 Uttam Kumaran: You’ll have to. You’ll have to tell me.
662 01:01:24.160 ⇒ 01:01:27.929 Uttam Kumaran: Okay, yeah, that’s why I also want to think about like
663 01:01:31.250 ⇒ 01:01:38.310 Uttam Kumaran: measurement. So do we want to measure impressions like, that’s what I think me and Robert talked about is like
664 01:01:38.470 ⇒ 01:01:43.109 Uttam Kumaran: one way for us to now prioritize. This list is based on the potential impact
665 01:01:43.690 ⇒ 01:01:53.389 Uttam Kumaran: cause I would rather do an event with with like a snowflake versus an event with some other person our size, right? And so if that’s on the table. Then we’ll take that and bump it up.
666 01:01:53.780 ⇒ 01:01:54.310 Uttam Kumaran: So then.
667 01:01:54.310 ⇒ 01:01:54.650 Robert Tseng: Yeah.
668 01:01:54.650 ⇒ 01:02:01.650 Uttam Kumaran: So the ranking for the stuff that isn’t time bound comes from the potential impact.
669 01:02:04.240 ⇒ 01:02:11.639 Robert Tseng: Yeah. So I mean, I have. I have 2 more properties of a goal and retro. So goals kind of like the aspirational metric like, Hey, we think this is like a
670 01:02:11.810 ⇒ 01:02:18.470 Robert Tseng: what like, you know, 10,000 impressions because of the Snowflake Conference, and we wanna get like a hundred leads out of that right
671 01:02:19.146 ⇒ 01:02:26.859 Robert Tseng: and like that could be the goal. And then, if once you run the event, then we do a retro, and we just just put in there, like how many leads we actually get out of it.
672 01:02:27.770 ⇒ 01:02:41.040 Robert Tseng: So yeah, I don’t think we need to beat our heads over the framework right now, but at least for everything, we should at least have an estimate of what we think. We’re gonna get out of it. And then we can. We can review prioritization for the schedule.
673 01:02:41.150 ⇒ 01:02:42.740 Robert Tseng: you know, somewhat regularly.
674 01:02:45.130 ⇒ 01:02:51.340 Uttam Kumaran: So for the goal? Do we want to do impressions and leads and meetings.
675 01:02:51.340 ⇒ 01:02:54.090 Robert Tseng: Think that’s that’s fair. Impressions leads. Yeah.
676 01:02:58.230 ⇒ 01:03:25.139 Robert Tseng: And for stuff that’s just like thought, leadership content posting, we should still assign a number we just have to do the mental exercise of like, we know what our audience size is. Currently, we know what our average like post post view rate is. You know, we can. We can make an assumption about like, do we think this is gonna be like A is gonna be more viral than other things that we put or not. I think it’s good for us to like. Start to. You know, Project, what some of those things are. Yeah.
677 01:03:25.490 ⇒ 01:03:32.030 Robert Tseng: So I do want. As we’re adding these things, I want the team to to quantify like what we actually think we’re gonna get.
678 01:03:35.010 ⇒ 01:03:42.009 Uttam Kumaran: Yeah, okay, cool. I feel like we’re. This is good enough for now.
679 01:03:45.510 ⇒ 01:03:46.150 Hannah Wang: Yeah.
680 01:03:47.960 ⇒ 01:03:52.220 Uttam Kumaran: So I mean, I think I’ll basically just we’ll just basically decide.
681 01:03:56.990 ⇒ 01:03:59.310 Uttam Kumaran: I think we’ll just basically decide
682 01:04:01.080 ⇒ 01:04:05.889 Uttam Kumaran: what the priority list is. Once we put ex like we have some number for expected
683 01:04:06.720 ⇒ 01:04:11.189 Uttam Kumaran: impressions, and we’ll just have categories, and then we can.
684 01:04:11.790 ⇒ 01:04:19.370 Uttam Kumaran: We can do the next. The ranking for stuff that is in time box, or isn’t already booked. We’ll we’ll prioritize those first.st
685 01:04:20.410 ⇒ 01:04:27.140 Uttam Kumaran: And then, for example, if if new things comes up where I’m like, hey? I have the opportunity to speak at like something big next week. It’ll just bump some things.
686 01:04:27.560 ⇒ 01:04:28.290 Robert Tseng: Yeah.
687 01:04:28.290 ⇒ 01:04:28.840 Uttam Kumaran: Yeah.
688 01:04:32.480 ⇒ 01:04:41.244 Hannah Wang: Okay, you data people, I saw data in action. I’m I’m not used to that. So.
689 01:04:41.760 ⇒ 01:04:48.359 Uttam Kumaran: No, I mean, this is this is why marketing teams get away because they don’t do this, and then they don’t end up being impactful at all. And then.
690 01:04:49.610 ⇒ 01:04:51.020 Uttam Kumaran: yeah, it’s sort of like it.
691 01:04:51.480 ⇒ 01:04:54.949 Uttam Kumaran: It’s sort of use, basically useless, like, we can have fun and
692 01:04:55.050 ⇒ 01:05:04.190 Uttam Kumaran: make money. That’s the thing like I want to do all these events. It seems really fun, but at the same time, like I want us to. I don’t want us to like talk to another
693 01:05:04.400 ⇒ 01:05:08.650 Uttam Kumaran: person, art level like, and then none of we don’t doesn’t go anywhere like
694 01:05:08.840 ⇒ 01:05:13.830 Uttam Kumaran: we’re trying to take advantage of some other people giving us the benefit of the doubt, and then
695 01:05:14.090 ⇒ 01:05:16.010 Uttam Kumaran: we try to blow up alongside them.
696 01:05:16.280 ⇒ 01:05:21.280 Uttam Kumaran: and then at some point, someone will use us in the same way, you know. So that’s a circle of life.
697 01:05:22.120 ⇒ 01:05:30.480 Robert Tseng: Yeah, if we get this right, this is actually just like a great thing that we could sell to other like consultancies and agencies, like, I’m sure they’re not. Yeah, like, it’s just like.
698 01:05:30.480 ⇒ 01:05:33.600 Uttam Kumaran: Well, I described it today as we’re basically like, we’re just manufacturing
699 01:05:33.710 ⇒ 01:05:39.660 Uttam Kumaran: percept. We’re just manufacturing a perception that we are. We are way bigger than we are. That’s it.
700 01:05:39.970 ⇒ 01:05:45.770 Uttam Kumaran: Because I want to charge like we’re way bigger than we are. So we need to
701 01:05:46.060 ⇒ 01:05:52.830 Uttam Kumaran: do this. We need to do this sort of stuff, and he also is, we just want more way, more shots on goal. Everything is like more more meetings booked
702 01:05:52.980 ⇒ 01:05:56.180 Uttam Kumaran: number one. Api, right? Like, I don’t know.
703 01:05:57.410 ⇒ 01:05:58.360 Uttam Kumaran: Yeah, yeah.
704 01:05:59.550 ⇒ 01:06:10.319 Hannah Wang: Do you see why data is needed? Because if I feel like, if I didn’t have data, people on this call, I’d be like, I literally don’t know how to do like databases and stuff. So I see the
705 01:06:10.800 ⇒ 01:06:18.990 Hannah Wang: impact of our company. Internally, I’m like, Oh, wow! I can only make stuff. Pretty? Okay. But like, yeah.
706 01:06:18.990 ⇒ 01:06:22.679 Uttam Kumaran: No, this is my art form. By the way.
707 01:06:22.680 ⇒ 01:06:24.549 Hannah Wang: Like. I love this art format.
708 01:06:24.550 ⇒ 01:06:32.029 Uttam Kumaran: Tag call. Yeah, please give me. Oh, it’s up for a revision. You can tag me in it. You can tag me where you need revisions. I will change formulas.
709 01:06:32.755 ⇒ 01:06:34.334 Hannah Wang: Yeah, you, too. Right?
710 01:06:34.620 ⇒ 01:06:35.869 Uttam Kumaran: That’s so funny.
711 01:06:36.050 ⇒ 01:06:39.180 Hannah Wang: I kind of understand like if.
712 01:06:39.180 ⇒ 01:06:40.970 Uttam Kumaran: I. This is how I see the world.
713 01:06:41.170 ⇒ 01:06:42.180 Hannah Wang: Exactly.
714 01:06:42.180 ⇒ 01:06:46.150 Uttam Kumaran: Yeah, I only see the world. And like spreadsheets.
715 01:06:46.770 ⇒ 01:06:47.110 Hannah Wang: Thing.
716 01:06:47.110 ⇒ 01:06:50.190 Uttam Kumaran: It’s like a plague. Yeah. But.
717 01:06:50.300 ⇒ 01:06:53.949 Hannah Wang: That’s the only way it makes sense is like my brain.
718 01:06:56.060 ⇒ 01:06:58.720 Hannah Wang: Everyone’s brain is so different. That’s that’s crazy.
719 01:06:58.720 ⇒ 01:07:01.000 Hannah Wang: But I can’t. I can only do stick figures.
720 01:07:01.796 ⇒ 01:07:02.850 Hannah Wang: It’s okay.
721 01:07:02.850 ⇒ 01:07:03.230 Uttam Kumaran: That’s why.
722 01:07:03.230 ⇒ 01:07:04.279 Hannah Wang: Have a team.
723 01:07:04.540 ⇒ 01:07:05.460 Uttam Kumaran: Yes, yes.
724 01:07:05.460 ⇒ 01:07:07.340 Hannah Wang: Not. Everyone can do everything. So
725 01:07:08.610 ⇒ 01:07:12.010 Hannah Wang: okay, I will let this simmer.
726 01:07:12.250 ⇒ 01:07:28.969 Hannah Wang: And I’ll try to. Yeah, kind of map out everything. But yeah, I think once we have all the other like polytomic. And so all. And like all these other stuff like, once we get it executed and have all the measurements and stuff. I think we can maybe have another retro
727 01:07:29.070 ⇒ 01:07:36.370 Hannah Wang: sometime or another meeting, and then we can talk about it and prioritize which promos to
728 01:07:36.510 ⇒ 01:07:38.610 Hannah Wang: do next. Okay, but.
729 01:07:39.180 ⇒ 01:07:39.850 Uttam Kumaran: Sales.
730 01:07:39.850 ⇒ 01:07:40.779 Robert Tseng: This looks great.
731 01:07:41.770 ⇒ 01:07:42.490 Hannah Wang: Thank you.
732 01:07:43.720 ⇒ 01:07:46.270 Uttam Kumaran: No, thank you. All this is great. Let’s rock it.
733 01:07:46.780 ⇒ 01:07:47.160 Robert Tseng: Yeah.
734 01:07:47.160 ⇒ 01:07:49.870 Hannah Wang: Alrighty! Thanks, Robert, for staying over.
735 01:07:50.250 ⇒ 01:07:50.979 Robert Tseng: See? Y’all.
736 01:07:51.230 ⇒ 01:07:51.690 Uttam Kumaran: Bye.