Meeting Title: Uttam <> Amit Date: 2024-09-03 Meeting participants: Amit Bajracharya, Uttam Kumaran


WEBVTT

1 00:00:42.620 00:00:43.300 Uttam Kumaran: Hello!

2 00:00:46.310 00:00:47.050 Amit Bajracharya: Hi.

3 00:00:47.690 00:00:48.750 Uttam Kumaran: Hey! How are you?

4 00:00:49.290 00:00:52.040 Amit Bajracharya: I am good. Let me just fix

5 00:00:56.760 00:00:57.260 Amit Bajracharya: hey.

6 00:00:58.170 00:01:01.456 Uttam Kumaran: Hey? How’s it going? Thanks for hopping on. Sorry for like the

7 00:01:01.840 00:01:03.609 Uttam Kumaran: miscommunication last week.

8 00:01:04.099 00:01:05.019 Amit Bajracharya: No problem.

9 00:01:06.380 00:01:07.610 Uttam Kumaran: How’s the week going.

10 00:01:07.610 00:01:09.799 Amit Bajracharya: All, all good. Nice to meet you.

11 00:01:09.800 00:01:12.510 Uttam Kumaran: Nice to meet you, too. You’re in Florida.

12 00:01:12.680 00:01:14.190 Amit Bajracharya: Yes, I’m in Florida right now.

13 00:01:14.520 00:01:16.039 Uttam Kumaran: Nice. I’m in Austin.

14 00:01:16.890 00:01:20.092 Amit Bajracharya: Oh, nice. So just 1 h away.

15 00:01:20.670 00:01:21.340 Amit Bajracharya: Yeah, no.

16 00:01:21.340 00:01:22.299 Uttam Kumaran: Thank you.

17 00:01:22.300 00:01:22.700 Amit Bajracharya: Yeah.

18 00:01:22.700 00:01:28.720 Uttam Kumaran: Yeah, yeah, I was. I used to be on the east coast. But I like the weather here. It’s super nice.

19 00:01:28.880 00:01:35.800 Uttam Kumaran: And yeah, it’s only 1 h from the, but it’s like in between, right in between the west coast and the east coast. So it’s like perfect for me.

20 00:01:36.400 00:01:39.370 Amit Bajracharya: And I think it’s very good for the business as well. Right.

21 00:01:39.900 00:01:47.180 Uttam Kumaran: It’s like more startupy. I mean, I was in New York before this. That’s where I like. I kind of got all my connections for.

22 00:01:47.180 00:01:47.520 Amit Bajracharya: Honest.

23 00:01:47.520 00:01:50.209 Uttam Kumaran: Yeah, Austin is nice, because I’m like a workaholic.

24 00:01:50.631 00:01:53.159 Uttam Kumaran: Austin is very relaxed. It’s like.

25 00:01:53.160 00:01:53.690 Amit Bajracharya: Right.

26 00:01:53.690 00:01:57.700 Uttam Kumaran: Super chill. Everybody here is like health conscious. So

27 00:01:57.860 00:01:59.360 Uttam Kumaran: it helps me like.

28 00:01:59.470 00:02:02.410 Uttam Kumaran: you know, I don’t work like as like

29 00:02:02.500 00:02:07.970 Uttam Kumaran: I don’t like in New York. I would just sit at the office all day for like 12 h, you know. So.

30 00:02:08.330 00:02:13.600 Amit Bajracharya: I live in New York, I, when I, when I 1st came, like I used, lived in New York.

31 00:02:14.310 00:02:14.640 Uttam Kumaran: Yeah.

32 00:02:14.640 00:02:20.290 Amit Bajracharya: And then moved to Florida. Because my wife is working here. So so we moved here.

33 00:02:20.290 00:02:21.640 Uttam Kumaran: What did you think about New York?

34 00:02:23.310 00:02:25.080 Amit Bajracharya: it’s too crowded.

35 00:02:26.561 00:02:32.290 Amit Bajracharya: It’s quite difficult to. I mean, there are lots of people. There are lots of things happening, but

36 00:02:32.480 00:02:35.999 Amit Bajracharya: there’s nothing you cannot do about it like it’s just happening.

37 00:02:36.320 00:02:41.249 Uttam Kumaran: I know, and it you always also. You need so much money. You always feel poor there, I feel like.

38 00:02:41.250 00:02:41.760 Amit Bajracharya: Right.

39 00:02:42.985 00:02:43.700 Uttam Kumaran: Huh!

40 00:02:43.700 00:02:52.269 Amit Bajracharya: I think I think financially. What I think is, there are so many facilities which is better, like airports, travel wise. But in Florida.

41 00:02:52.640 00:02:59.400 Amit Bajracharya: if I have to travel, I have to drive 2 h to get an airport for for a proper international airport.

42 00:02:59.560 00:03:02.600 Amit Bajracharya: and those kind of things are there, so pros and cons.

43 00:03:02.600 00:03:09.010 Uttam Kumaran: Yeah, exactly for me. If I have to go to Asia or Europe, I have to go to. I go to Jfk. Or Chicago.

44 00:03:09.010 00:03:09.390 Amit Bajracharya: Yeah.

45 00:03:09.390 00:03:11.200 Uttam Kumaran: But at the same time, like

46 00:03:11.420 00:03:14.209 Uttam Kumaran: I don’t know you’re not all. You don’t live your life

47 00:03:14.560 00:03:16.940 Uttam Kumaran: on the flight. Right? That’s only one day.

48 00:03:16.940 00:03:17.280 Amit Bajracharya: Yeah.

49 00:03:17.280 00:03:19.710 Uttam Kumaran: So it’s worth the trade off.

50 00:03:19.880 00:03:20.420 Amit Bajracharya: Yeah.

51 00:03:20.420 00:03:21.870 Uttam Kumaran: So yeah.

52 00:03:22.240 00:03:30.380 Uttam Kumaran: awesome. Well, I appreciate the time. You know, I wanted to kind of tell you a little bit about my business, but also kind of just learn a little bit about

53 00:03:30.893 00:03:57.320 Uttam Kumaran: you know your company and kind of like your process and stuff like that. So I run Brainforge brain forge is a data analytics consultancy. So if you go to Brainforge AI, you’ll kind of see our current buffalo site. It’s a business. I started last year. I, my background is in data engineering. We, I basically started this agency alone. And then kind of started building a team. So I have a bunch of data engineers that work with me on the several different clients.

54 00:03:58.540 00:04:03.980 Uttam Kumaran: I’m sure, as you know, like as kind of business grows. We’re trying to get a better online presence.

55 00:04:04.396 00:04:10.999 Uttam Kumaran: But one of my key things, and key interests is that I’m like very design focused meaning

56 00:04:11.050 00:04:15.190 Uttam Kumaran: and data, and especially in data analytics, agencies that are happy to share.

57 00:04:15.559 00:04:18.740 Uttam Kumaran: A couple of examples of some people like in our industry

58 00:04:18.820 00:04:23.459 Uttam Kumaran: design is like not a priority at all. Stuff is very, very ugly.

59 00:04:23.975 00:04:32.359 Uttam Kumaran: The what exactly we do for folks is commonly filled with jargon, and is not conveyed too well.

60 00:04:33.114 00:04:38.230 Uttam Kumaran: and it’s 1 of the things that I worked as a engineer. But I also worked as a

61 00:04:38.430 00:04:50.800 Uttam Kumaran: product manager and develop products work really closely with designers. And I realized, like, you can really convey information so much better through design. And one of the things when I started this company is, although we’re not a design.

62 00:04:50.860 00:05:12.119 Uttam Kumaran: We’re a data company. Everything we do. I want it to be very, very highly designed, you know, from our web presence to our assets all the way to the ways we do documents like our proposals, and everything. I want to be super super custom, and look almost like you were communicating with. Like Mckinsey or Accenture, I come across very, very professional

63 00:05:12.399 00:05:25.549 Uttam Kumaran: and so that’s kind of like the things we’re starting. So this website has gone through probably 2 major revisions. 1, st one was really, really ugly. This one is okay. I still think there’s a lot of work to do on the copy, and design side.

64 00:05:26.263 00:05:31.026 Uttam Kumaran: But yeah, basically 1 1, basically. What I’m looking for is

65 00:05:31.950 00:05:35.279 Uttam Kumaran: not necessarily someone to come in and like

66 00:05:35.650 00:05:44.159 Uttam Kumaran: individually, come in and speak. Well, I’m gonna I’ll do this one page for you, and we can get in and out. I kind of need. I want someone’s help on the design side to kind of think about

67 00:05:45.400 00:05:49.489 Uttam Kumaran: how we can stand out in our industry, how we build a website.

68 00:05:50.187 00:05:52.689 Uttam Kumaran: in data, analytics, consulting that really.

69 00:05:52.980 00:05:59.829 Uttam Kumaran: people want to engage with us and consume our information. And also someone something we feel proud to market.

70 00:06:00.395 00:06:19.619 Uttam Kumaran: You know. So this I. We do have some requirements, for we want to add, like an about us page, we’re adding like a blog page. So there’s some short term things. But I liked your website and kind of like your process, and how you kind of go also do things like competitive analysis and research and discovery, which is

71 00:06:19.760 00:06:24.598 Uttam Kumaran: kind of the I’ve worked with a lot of designers where they just come in. They’re like asking me for a lot of requirements.

72 00:06:25.060 00:06:36.810 Uttam Kumaran: That’s I feel like that’s okay in the web flow, building part of it, like, I have some people that can build web flow just gotta hand them designs. They can build it on the design side, though I really want to work with someone that can understand

73 00:06:36.920 00:06:40.240 Uttam Kumaran: our competitive landscape, understand the copy, and like

74 00:06:40.400 00:06:47.739 Uttam Kumaran: the pain points that we’re solving for people and then basically help create this vision for the, for the, for the website.

75 00:06:48.740 00:06:53.530 Uttam Kumaran: So that’s kind of like where I’m at now, I’m happy to answer any questions that you have.

76 00:06:53.530 00:06:59.330 Amit Bajracharya: Right good to know. Yeah. Good to know. So yeah. So I am ui designer

77 00:06:59.807 00:07:07.150 Amit Bajracharya: as well as web flow and wordpress developer. So but I still my prime focus has always been design

78 00:07:07.220 00:07:09.990 Amit Bajracharya: and development is something that I do because

79 00:07:10.160 00:07:14.440 Amit Bajracharya: I what what I design. I like to develop it myself.

80 00:07:15.221 00:07:36.100 Amit Bajracharya: Because that gives the exact output that I was looking for. And they’re all this problem where developers and designers are different. And one design, something developer comes with something else. So I do it all myself. I don’t do like I’m I’m not a back end person. I I don’t do like AI or data thing. I I just do the whatever required in the web.

81 00:07:36.320 00:07:49.259 Amit Bajracharya: So that’s that’s my part. So I I work individually right now. I don’t have team right now, so I I do it on everything on my own. I love to take like a project end to end projects.

82 00:07:49.614 00:07:58.450 Amit Bajracharya: Not just that. I make home pays and just give it to others. So I don’t do that way. I try to. I love to take like entire project, because

83 00:07:59.078 00:08:04.329 Amit Bajracharya: just to make a home base, it takes the same level of effort to understand the business

84 00:08:04.800 00:08:09.440 Amit Bajracharya: as well as to make like 10 pages. That’s what I feel to understand a business

85 00:08:09.460 00:08:10.550 Amit Bajracharya: and a

86 00:08:10.780 00:08:13.639 Amit Bajracharya: my, one of the things that I do a lot is

87 00:08:13.840 00:08:21.309 Amit Bajracharya: I give lots of priority to the inner pieces. The inner pieces. It can be about pace product pace solution pace

88 00:08:22.056 00:08:23.333 Amit Bajracharya: the reason is,

89 00:08:24.130 00:08:30.800 Amit Bajracharya: people check the homepage for the to know about the product.

90 00:08:30.950 00:08:37.980 Amit Bajracharya: But if they are actually serious about the product that they go to inner pieces. So that’s basic philosophy that I follow.

91 00:08:38.159 00:08:38.759 Uttam Kumaran: Yeah.

92 00:08:39.030 00:08:39.500 Amit Bajracharya: Is.

93 00:08:39.500 00:08:53.834 Uttam Kumaran: I completely agree like that shows intent. Yes, right? And then one of the things that we’re doing on the on the tracking side is we’re looking at who’s looking at what pages and then basically scoring them on like engagement. Right? You’re totally right, is

94 00:08:54.200 00:08:58.089 Uttam Kumaran: we have a lot of aspirations to publish a lot of content and things like that.

95 00:08:58.260 00:09:00.779 Uttam Kumaran: all of which hopefully, people come and read. And so

96 00:09:00.800 00:09:07.070 Uttam Kumaran: not just opening our page. Someone may see something about me and open the page. But if they go to the next page or the next page.

97 00:09:07.150 00:09:11.170 Uttam Kumaran: what actually draws them from like they’re like, okay, I’m interested. And then it’s like

98 00:09:11.220 00:09:17.470 Uttam Kumaran: I should. I gotta talk to these guys tomorrow, right? Right? That’s the feeling you’re trying to invoke. And we all know when we go to a site.

99 00:09:17.580 00:09:26.680 Uttam Kumaran: you know. Then that’s again like your I would say your site is a perfect example, that because I clicked on it, and I assume that you built your site. I clicked on it, and I was like

100 00:09:26.710 00:09:28.850 Uttam Kumaran: I literally the 1st thing I opened was

101 00:09:29.090 00:09:37.489 Uttam Kumaran: I. I went to the process I went to. I saw the competitive analysis, and I was like, cool done. That’s I. Wanna I need to say I need to talk.

102 00:09:37.560 00:09:49.240 Uttam Kumaran: And then, of course, I looked at some of your your portfolio. And so that was mainly like, Okay, cool. It’s here. That’s so. That’s you’re totally right. You know exactly kind of what you what you focus on.

103 00:09:49.240 00:09:58.740 Amit Bajracharya: Yes, yes. So yeah, that that’s what I do. So I don’t make one piece website. That’s I. I don’t. I don’t. I don’t see any value of it.

104 00:09:59.354 00:10:09.700 Amit Bajracharya: So so I I work mostly on the inner pieces. And when this comes to product pieces like your product. Things. I I’m in product. Business.

105 00:10:10.920 00:10:18.350 Amit Bajracharya: I I really believe that you need to create lots of interviews like, give as much information as possible.

106 00:10:18.735 00:10:24.260 Amit Bajracharya: Give away to people to land to your pays from SEO wise, and everything so.

107 00:10:24.260 00:10:24.840 Uttam Kumaran: So.

108 00:10:25.010 00:10:28.549 Amit Bajracharya: Make like lots of, you know. Pages give lots of emphasis on them.

109 00:10:28.610 00:10:37.899 Amit Bajracharya: and not fancy animations. I do animations, but try not to do it if the try not to do it in every section.

110 00:10:37.920 00:10:43.060 Amit Bajracharya: I just monitor whatever required, where absolutely required. I do it

111 00:10:43.440 00:10:44.470 Amit Bajracharya: so

112 00:10:44.925 00:10:51.129 Amit Bajracharya: when it comes to workflow. People use lots of animation. I tried not to do that as less as possible.

113 00:10:51.320 00:10:51.995 Amit Bajracharya: And

114 00:10:53.541 00:11:15.409 Amit Bajracharya: that. That’s what I do. And regarding the process in terms of the process. I try to understand a business a lot, be it a small business or large business or broad business. I try to understand the business try to use. The product is for a while how things work, try to understand the product, and then come up with like a document in a let’s say Google Sheet.

115 00:11:15.510 00:11:29.490 Amit Bajracharya: And then, I make like, these are the things that probably we will be needing for this website I come up with like a site plan or a site map, and then collaborate with the client and bring, like

116 00:11:29.600 00:11:35.549 Amit Bajracharya: in a show in a Google sheet. We’ll just create, like all the necessary pieces that is needed.

117 00:11:35.770 00:11:38.910 Amit Bajracharya: at least, and they hire menu wise.

118 00:11:38.940 00:11:51.450 Amit Bajracharya: What are the bases that we needed. What are the inner bases that we needed, and those are the lists that I make. And then after that, I started building the design. I don’t go black and white wireframe. That’s something I don’t do.

119 00:11:51.931 00:12:07.200 Amit Bajracharya: I tried to skip that part but I tried to replace that by adding like reference screenshots. Let’s say you might. If let’s say, if in your testimonial, then I try not to make effort to make testimony in the black and white version.

120 00:12:07.280 00:12:10.249 Amit Bajracharya: Rather take the screenshot from random website

121 00:12:10.380 00:12:18.989 Amit Bajracharya: and tell you, maybe this is something you might need in your website and then create another design, so that saves lots of time, and

122 00:12:19.180 00:12:21.599 Amit Bajracharya: my experience is when I give

123 00:12:21.630 00:12:37.440 Amit Bajracharya: black and white wirefit to clients. Clients think that that’s a design they. They cannot visualize what they are what they cannot visualize, what they actually expecting. Because in the website, when it comes to app, it’s different. If I’m doing, and

124 00:12:37.920 00:12:51.476 Amit Bajracharya: if I’m doing some web app or app then, in the prototyping phase, I make the wireframes to make things easier to communicate like the flow. But website is all about

125 00:12:51.980 00:13:01.349 Amit Bajracharya: how it looks and stuff. So that’s why I try to skip the black and white part, and then directly go with the design so I make it to my design and

126 00:13:01.590 00:13:03.120 Amit Bajracharya: figma first, st

127 00:13:03.160 00:13:22.980 Amit Bajracharya: and then do lots of revision there, and then move it to web flow later on and in between whole process, all the competitive analysis research about your product, about your competitors. I definitely will need the list of the competitors. Because we’ll not exactly know

128 00:13:22.990 00:13:25.340 Amit Bajracharya: what kind of competitors you have. So

129 00:13:25.360 00:13:33.420 Amit Bajracharya: once I get the list, I’ll do the analysis on my own and then I will also try to see on the product on like related

130 00:13:33.803 00:13:48.379 Amit Bajracharya: related a competitor that you have, or possible other competitors. Once I have like 2 or 3 competitors, then I’ll have idea of what kind of product we’re building. So that that’s how I do. I’ve worked with lots of tech companies before

131 00:13:49.510 00:13:51.480 Uttam Kumaran: Anyone in like data by chance.

132 00:13:52.690 00:13:58.470 Amit Bajracharya: I’ve worked with a not a data proc, but data solution. Let’s say a service.

133 00:13:58.470 00:13:59.190 Uttam Kumaran: That’s okay.

134 00:13:59.190 00:14:03.400 Amit Bajracharya: So so they they work in a Us healthcare data.

135 00:14:03.490 00:14:18.180 Amit Bajracharya: And that’s an out outsourcing forum. And I made made their website so so that that I have that experience. But regarding the transforming the raw data into that. So I don’t have those kind of experience. But that’s more.

136 00:14:18.684 00:14:20.870 Amit Bajracharya: To no, no one specific bar.

137 00:14:20.870 00:14:25.429 Uttam Kumaran: But as long as you, if you’ve worked with like tech companies, then you know that there’s this balance between

138 00:14:25.610 00:14:29.019 Uttam Kumaran: like the jargon. And then there’s also like

139 00:14:29.650 00:14:36.640 Uttam Kumaran: speaking like very clearly in English, about like what we’re doing. You know, there’s also some very interesting sites that what they do is they’ll do like

140 00:14:37.189 00:14:46.779 Uttam Kumaran: for tech people or not for tech people like they have almost like a slider. Some interesting things. But yeah, I mean, I I think that’s great. I mean again, for we’ve

141 00:14:46.980 00:15:01.240 Uttam Kumaran: we’ve now done again 2 iterations of the website, but additionally, have worked a lot on our brand voice like who we’re going after we have a I have a huge list of like 100 200 people in our field like competitors.

142 00:15:01.410 00:15:28.179 Uttam Kumaran: I’ve done this sort of work for a long time, so I’m happy to share at length about kind of the tools we use as well as I have some really great info for like stuff that we’re working on. The other thing that I was gonna ask is like, we we want to start to be cohesive across, not only the website, but our decks and our documents. Right? So, for example, we have case studies that we want to be able to share as Pdfs.

143 00:15:28.250 00:15:40.409 Uttam Kumaran: or we have decks like, do you? Do you use any way? You can also work to like kind of help craft those. So I want the whole thing. All of the sales assets again from everything, for, like

144 00:15:40.480 00:15:52.460 Uttam Kumaran: I have a conversation with somebody that go to the website they reach out to me. I send them some documents like, here’s a case study. You should check out, and they’re like cool. Let’s have a meeting. I bring a deck everything. I kind of want to have

145 00:15:52.760 00:15:57.490 Uttam Kumaran: same design and voice. We do have all these elements already done.

146 00:15:57.600 00:16:01.050 Uttam Kumaran: but kind of I know some people they’re like, I just do web flow websites

147 00:16:01.090 00:16:02.729 Uttam Kumaran: or like, I just do decks

148 00:16:02.760 00:16:05.590 Uttam Kumaran: for me. I’m kind of looking for someone on the design side that like.

149 00:16:06.020 00:16:22.380 Uttam Kumaran: yeah, anything anytime where we are explaining our company. I want it to be in the in the same way, or have the same feel right? Whether that’s an email, whether that’s on social media, whether that’s the website, whether that’s through material. So for me, I don’t. I don’t actually like

150 00:16:22.440 00:16:31.900 Uttam Kumaran: separate those. Those are just mediums. Right? Website is one. The deck is another. But it’s the same color, it’s the same feel, it’s the same. And that way, also

151 00:16:32.120 00:16:52.049 Uttam Kumaran: we were. We’re constantly gonna create new content. We’re constantly gonna create new web like new decks and things like that. And I, I’m gonna have more people work on those. But they also will have a direction like this is, this is the voice we use. Here are the diagrams and sales assets that we can continue above. So I’m just gonna ask you if you have thoughts about that, if you’ve done that.

152 00:16:52.050 00:16:55.510 Amit Bajracharya: Yeah, that I can help, but only thing that I don’t do is to

153 00:16:55.710 00:16:57.779 Amit Bajracharya: related to print part.

154 00:16:58.040 00:16:58.380 Uttam Kumaran: Okay.

155 00:16:58.410 00:17:01.549 Amit Bajracharya: Due to the print. Then I am not familiar with the.

156 00:17:01.550 00:17:02.510 Uttam Kumaran: Like copy.

157 00:17:03.440 00:17:08.769 Amit Bajracharya: No the printing printing like it can be brush or prints, or some.

158 00:17:08.770 00:17:12.999 Uttam Kumaran: Oh, no, okay, yeah. We’re not doing anything physical. So yeah, you’re good. You’re good.

159 00:17:13.369 00:17:25.106 Amit Bajracharya: Yeah, those kind of things that i i i don’t do. But if it’s related to the docs whatever the slide deck that you need to meet Bill, then I can definitely help on that.

160 00:17:25.539 00:17:32.939 Amit Bajracharya: But for that, what I need to do is for for that, we need to create like an entire brand flow.

161 00:17:32.940 00:17:33.540 Uttam Kumaran: Like.

162 00:17:34.242 00:17:38.567 Amit Bajracharya: Because I think maybe you want to change your logo as well, because

163 00:17:39.190 00:17:40.190 Amit Bajracharya: I.

164 00:17:40.190 00:17:40.750 Uttam Kumaran: How.

165 00:17:40.750 00:17:41.380 Amit Bajracharya: Yeah.

166 00:17:41.630 00:17:47.570 Uttam Kumaran: I’ll kind of show you. I’ll let me. I’ll just give you a little bit of like what we have right now, and that way you can

167 00:17:47.770 00:17:49.745 Uttam Kumaran: just get a sense.

168 00:17:50.750 00:17:51.910 Uttam Kumaran: so

169 00:17:54.850 00:17:56.140 Uttam Kumaran: you can see this right.

170 00:17:57.230 00:17:58.740 Amit Bajracharya: Yes, yes, now.

171 00:17:58.890 00:18:00.499 Uttam Kumaran: Yeah. So we have, like.

172 00:18:00.570 00:18:11.830 Uttam Kumaran: you know, some brand assets here, and like Logos, different like stuff for the site we have, like, you know document formats where I send out proposals.

173 00:18:11.900 00:18:15.920 Uttam Kumaran: resume formats for my team. Because again, we are putting.

174 00:18:16.120 00:18:18.040 Uttam Kumaran: are, we are actually

175 00:18:18.090 00:18:28.219 Uttam Kumaran: in the game of people. So I place people into different companies. So there’s we have like nice design profiles. We also have these documents, which is like FAQ services.

176 00:18:28.610 00:18:37.289 Uttam Kumaran: You know what I mean, like these sorts of documents. We have like diagrams that are like, you know, used for decks, and will be likely used for

177 00:18:37.910 00:18:39.720 Uttam Kumaran: website and things like that

178 00:18:41.021 00:18:44.780 Uttam Kumaran: and then finally, we have, like, you know, like deck formats.

179 00:18:45.950 00:18:52.450 Uttam Kumaran: But again, you can see kind of like where we’re going, which is like we convey the brand and what we do in multiple different ways.

180 00:18:53.580 00:18:56.240 Uttam Kumaran: And so that’s all here. And then, in addition.

181 00:18:56.310 00:18:59.160 Uttam Kumaran: we also have, like.

182 00:19:00.010 00:19:03.839 Uttam Kumaran: we also have a bunch of stuff. I mean, of course, for the website. So

183 00:19:03.980 00:19:07.539 Uttam Kumaran: we had our like, our initial website and kind of like

184 00:19:07.710 00:19:10.310 Uttam Kumaran: the initial design and all the pieces.

185 00:19:10.828 00:19:18.489 Uttam Kumaran: We kind of have some new pages that we’re working on and then also starting to develop like different social image.

186 00:19:18.650 00:19:22.399 Uttam Kumaran: which is, you know, for our different social pages and things like that.

187 00:19:23.556 00:19:28.459 Uttam Kumaran: I mean in in notion we are. We have, like our brand voice, we have

188 00:19:29.513 00:19:40.980 Uttam Kumaran: kind of like the kind of cop the kind of copy we’re going to be doing. Have a whole host of case studies and documentation on our clients and things like that. So for a lot of materials we actually have.

189 00:19:41.090 00:19:44.720 Uttam Kumaran: it’s actually just this last step of like, how do we get this into a site

190 00:19:44.940 00:19:47.196 Uttam Kumaran: that looks really nice.

191 00:19:48.050 00:19:52.693 Uttam Kumaran: and you know, makes us stand out in terms of our competitors.

192 00:19:53.730 00:19:59.880 Uttam Kumaran: But again, we have have all, of course, have all that list of competitors and people in our industry that are successful. So.

193 00:20:00.940 00:20:01.550 Amit Bajracharya: Okay.

194 00:20:03.270 00:20:12.594 Amit Bajracharya: so few things that is missing in in this whole flow is the something called motif. That I use a lot

195 00:20:13.000 00:20:13.660 Uttam Kumaran: Yeah.

196 00:20:13.660 00:20:15.319 Amit Bajracharya: When it when it comes to design

197 00:20:15.660 00:20:23.060 Amit Bajracharya: like small elements that you can use repeatedly in your website. So that’s what I do. Can I share my screen.

198 00:20:23.060 00:20:24.600 Uttam Kumaran: Yes. Please. Yeah.

199 00:20:29.110 00:20:31.040 Amit Bajracharya: Okay, so

200 00:20:31.890 00:20:33.720 Amit Bajracharya: let me know if you can see this.

201 00:20:33.720 00:20:34.360 Uttam Kumaran: Yes.

202 00:20:34.760 00:20:39.559 Amit Bajracharya: So this is the one website that I was talking about. It’s a for the tech that I did.

203 00:20:39.750 00:20:42.578 Amit Bajracharya: So what I did here is

204 00:20:43.360 00:20:45.009 Amit Bajracharya: if you see my.

205 00:20:46.500 00:20:52.069 Amit Bajracharya: so it’s it’s pretty rough, because it’s figma. So yeah. So so

206 00:20:52.200 00:20:53.349 Amit Bajracharya: when I make

207 00:20:53.510 00:20:58.149 Amit Bajracharya: big logo, I I’m not a logo designer. But I do like simple Logos like this.

208 00:20:58.520 00:21:03.790 Amit Bajracharya: So this is this company’s name, and I use this small motif this small icon.

209 00:21:03.790 00:21:04.819 Uttam Kumaran: I see.

210 00:21:04.820 00:21:07.480 Amit Bajracharya: So then what I did was.

211 00:21:07.620 00:21:10.280 Amit Bajracharya: I repeated all those small icons.

212 00:21:10.490 00:21:13.530 Amit Bajracharya: if I have to use any graphic. So every.

213 00:21:13.530 00:21:13.950 Uttam Kumaran: Appreciate it.

214 00:21:13.950 00:21:16.120 Amit Bajracharya: Post that is being designed.

215 00:21:16.220 00:21:18.210 Amit Bajracharya: will you? Following the same format?

216 00:21:19.610 00:21:31.729 Amit Bajracharya: So this is how it’s being followed. And if you check this in the website. So it is following the same color. And then if you check here. So same graphics is being repeated and.

217 00:21:31.730 00:21:35.189 Uttam Kumaran: Spot on. Yeah, exactly. Yeah. You’re you’re totally right.

218 00:21:35.390 00:21:42.909 Amit Bajracharya: Yeah. So that’s something that I I try to push to clients a lot. That’s something that it’s very needed. If you’re making.

219 00:21:43.050 00:22:00.170 Amit Bajracharya: If you’re doing like lots of graphics, if it’s a small business, a law firm or anything, might not be relevant. But if a tech heavy product, because your whole business is dependent on online presence, then these kind of small things will matter a lot. So I I would suggest that for sure.

220 00:22:00.520 00:22:01.130 Uttam Kumaran: Yeah.

221 00:22:03.620 00:22:12.359 Uttam Kumaran: so tell me a little bit about like next steps, like, if you have any information on like kind of your pricing like timeline and stuff like that like would love to hear.

222 00:22:12.380 00:22:19.840 Uttam Kumaran: You know we’re we’re. I’m talking to a few other folks, and of course, like we, as you see, we have had some work done like a friend of mine runs

223 00:22:20.386 00:22:23.789 Uttam Kumaran: design agency. She did the initial designs.

224 00:22:24.339 00:22:41.970 Uttam Kumaran: But she she’s mainly ui. She doesn’t have web flow experience. I have some people that are experienced with a web flow building side, but their ui capabilities are okay. I know. Of course, you mentioned that you typically like to build your designs as well. So tell me a little bit about your process, and like pricing and things like that.

225 00:22:42.470 00:22:49.997 Amit Bajracharya: So. Yes, so process as we meant earlier, like we I do the figma part before all the discoveries, all the interviewing

226 00:22:50.620 00:22:58.059 Amit Bajracharya: is the 1st phase, the interviewing discovery competitor is what I do in the 1st phase. I try to understand your business.

227 00:22:58.717 00:23:18.082 Amit Bajracharya: Then I come up with the Site plan. Then go with the figma, then only the web flow, and figma and web flow will go side by side, because there will be some pieces being built at 1st phase. Then we can build some important pieces 1st bit, then second phase we can do the thing. Yeah, that that we can do

228 00:23:18.400 00:23:25.640 Amit Bajracharya: so pricing wise. I cannot like exactly tell you what is the pricing right at the moment, because I don’t know how many pieces are we building?

229 00:23:25.720 00:23:30.499 Amit Bajracharya: I don’t know how how many hours, or how many days this will this will take.

230 00:23:30.520 00:23:37.410 Amit Bajracharya: I assume. With our conversation. This is you’re trying to build a website with lots of information.

231 00:23:37.610 00:23:43.209 Amit Bajracharya: I’m sure it’s not going to be like 4 or 5 pages there, there will be probably 30 to 40 pages

232 00:23:43.220 00:23:45.570 Amit Bajracharya: that I think is needed.

233 00:23:47.120 00:23:48.680 Uttam Kumaran: Yeah, I think for me.

234 00:23:49.070 00:23:52.660 Uttam Kumaran: Yeah, sorry for for me. I think the biggest

235 00:23:54.030 00:23:59.990 Uttam Kumaran: the biggest piece will be understanding like the phases right? So right now, if you look at the site we have

236 00:24:01.250 00:24:07.609 Uttam Kumaran: we have, like our homepage. We have our industries case studies. We want to have a blog and then about us.

237 00:24:08.057 00:24:18.972 Uttam Kumaran: But you know even the site that you shared, you know, there’s a lot of sub pages we want to have, like, of course, something about hiring, and then everything. There’ll be pages. So there’s going to be

238 00:24:19.470 00:24:22.330 Uttam Kumaran: Industry is probably like 5 to 7 industries

239 00:24:22.450 00:24:31.960 Uttam Kumaran: case studies services about us. So you’re probably right. It’s gonna end up there. But I would love if, as you know, I’m like a

240 00:24:32.270 00:24:40.539 Uttam Kumaran: product person. So I’m like, break it down. Let’s see what is like, what is from between where it is now, and like what we would call like

241 00:24:40.650 00:24:49.160 Uttam Kumaran: the basic where it’s like all the core information, is there? What’s the day? What’s the difference? And then we can start talking about phases

242 00:24:49.980 00:24:51.710 Uttam Kumaran: additionally, like.

243 00:24:52.070 00:25:05.960 Uttam Kumaran: if we need, if we need assistance to on the web flow building side. I have some resources as well, but of course, like I I don’t. I know I I don’t. Wanna I never want to step on like the designers toes. So I’m always like.

244 00:25:05.970 00:25:10.273 Uttam Kumaran: if you’re like, oh, I want to own the whole thing, then that’s also fine.

245 00:25:10.900 00:25:17.940 Uttam Kumaran: so yeah, I mean, I I think it’s it will end up that size. I think the biggest thing for me is going to be understanding, like what the different

246 00:25:18.110 00:25:19.410 Uttam Kumaran: like faces are.

247 00:25:20.150 00:25:20.550 Amit Bajracharya: Yeah.

248 00:25:20.550 00:25:21.050 Uttam Kumaran: You know.

249 00:25:21.050 00:25:22.450 Amit Bajracharya: Yeah. So

250 00:25:23.800 00:25:31.520 Amit Bajracharya: yes. So phases I mentioned. It’s it’s going to be 3 phases, one to discovery phase, another design phase, and 3rd is development.

251 00:25:31.550 00:25:41.029 Amit Bajracharya: And then we will do testing and stuff. That’s that’s a part of it. So that’s how it work. And until we reach the design phase.

252 00:25:43.100 00:25:47.009 Amit Bajracharya: there’s not nothing you’ll get like in the discovery phase is

253 00:25:47.190 00:25:50.861 Amit Bajracharya: much for me rather than to give something

254 00:25:51.540 00:25:52.630 Amit Bajracharya: significant.

255 00:25:52.710 00:25:59.989 Amit Bajracharya: So the design phase is something that that will be for you. So so that’s how it will be. It’ll go

256 00:26:00.650 00:26:07.089 Amit Bajracharya: if you are looking for costs right now. I I don’t think? We can assume anything at the moment.

257 00:26:07.250 00:26:07.980 Amit Bajracharya: Yeah.

258 00:26:07.980 00:26:10.490 Uttam Kumaran: Let me know. I just was trying to get a sense, because

259 00:26:10.570 00:26:18.140 Uttam Kumaran: and I work with some people that do like per page. But again. The thing the thing about doing things per page is, I’m I’m clearly looking for somebody that’s like

260 00:26:18.450 00:26:21.449 Uttam Kumaran: more integrated. But also you kind of understand the whole scope.

261 00:26:21.610 00:26:22.610 Uttam Kumaran: So like.

262 00:26:22.910 00:26:26.220 Uttam Kumaran: I don’t know if you. That’s how you typically prices per page or like

263 00:26:26.240 00:26:30.421 Uttam Kumaran: per project. But you can, as you can see, this is gonna take some time.

264 00:26:32.060 00:26:33.500 Uttam Kumaran: So I don’t know. Yeah.

265 00:26:33.500 00:26:38.690 Amit Bajracharya: Are you? Are you? Like, what’s the deadline? Do you have any

266 00:26:38.940 00:26:39.630 Amit Bajracharya: timeline.

267 00:26:40.970 00:26:44.520 Uttam Kumaran: just soon. I think there’s a couple of pages

268 00:26:44.580 00:26:56.479 Uttam Kumaran: where, of course, like you again, you have experience with that one technical site, but things like having a blog having a an about us page. Those are things that are really necessary. Short term

269 00:26:56.490 00:27:00.410 Uttam Kumaran: I. We have some drafts of that that I can go ahead and get built.

270 00:27:00.758 00:27:08.539 Uttam Kumaran: But really, this is something that I I just wanted to take some time and and really nail, because I don’t want to do a full rebrand.

271 00:27:08.860 00:27:18.130 Uttam Kumaran: you know, I want to really take some time and nail this one, especially all the assets around it. So it’s kind of going to be depending on you like, I think I think the site that you showed me is a really

272 00:27:18.170 00:27:21.600 Uttam Kumaran: good comp towards from what what we’re doing.

273 00:27:22.010 00:27:30.450 Uttam Kumaran: we’re we’re a lot less people than that. And we have a lot less services and industries. And it seemed like they did. And we’re very focused on data. But of course.

274 00:27:30.480 00:27:34.200 Uttam Kumaran: we will be adding industries. We’ll we’ll be adding services.

275 00:27:34.300 00:27:38.120 Uttam Kumaran: So part of this is like the foundation of when we go to add those

276 00:27:38.610 00:27:41.250 Uttam Kumaran: do we have. I don’t have to think about like

277 00:27:41.390 00:27:44.960 Uttam Kumaran: the page like adding these new pages. You know, we have a lot of background.

278 00:27:45.630 00:27:50.990 Amit Bajracharya: So what about the what about the branding part? Are you changing the logo colors and stuffs as well.

279 00:27:52.110 00:27:52.960 Uttam Kumaran: I’m

280 00:27:53.000 00:27:54.639 Uttam Kumaran: I wasn’t like

281 00:27:54.700 00:27:56.250 Uttam Kumaran: Super.

282 00:27:56.430 00:28:07.401 Uttam Kumaran: I’m not super committed to changing them. I’m let. But again, like I I could be convinced. The the logo is probably our second iteration of the logo

283 00:28:08.090 00:28:12.840 Uttam Kumaran: The green was just the color. We kind of the green kind of hues, just the colors we went

284 00:28:13.510 00:28:17.859 Uttam Kumaran: went with in the beginnings. Just cause I I kind of like the colors.

285 00:28:18.890 00:28:28.306 Uttam Kumaran: but yeah, I mean, you mentioned the motif like, apart from like the B is probably not much, not much opportunity right now, so I would be open to it.

286 00:28:28.960 00:28:29.700 Uttam Kumaran: yeah.

287 00:28:30.250 00:28:39.870 Amit Bajracharya: Yeah. So yes, color. Something that I would suggest need some improvement especially the Ada compliance part, at least the some part of

288 00:28:41.440 00:28:43.840 Amit Bajracharya: like. It’s too light green, and

289 00:28:44.140 00:28:46.300 Amit Bajracharya: not that dark green. It’s.

290 00:28:46.300 00:28:46.930 Uttam Kumaran: Yeah.

291 00:28:46.930 00:28:49.280 Amit Bajracharya: It’s not that compliant. So

292 00:28:49.620 00:28:55.080 Amit Bajracharya: i i i i definitely consider Ada a lot. Do my work.

293 00:28:55.646 00:28:56.560 Amit Bajracharya: I’m not.

294 00:28:57.210 00:29:08.759 Amit Bajracharya: I’m not promised that 100%, Ada, that’s 100%. Is not that achievable? At least. Some part of Ada is something that I would love to follow. Yeah, from fund.

295 00:29:08.900 00:29:15.670 Amit Bajracharya: font size, font wise color, wise, and the at least the estimate structure will be ada compliant.

296 00:29:15.760 00:29:28.373 Amit Bajracharya: So that’s that’s iphone the one of the reason I do. My development is because of the Ada. I I don’t randomly use h. 1 h. 2 everywhere. I know where to use h 1. i know where to use section. So.

297 00:29:28.830 00:29:32.959 Uttam Kumaran: No, that’s great. I mean, I’ve done. Yeah, I I did some Ada and some front end stuff.

298 00:29:32.960 00:29:33.330 Amit Bajracharya: Yeah.

299 00:29:33.330 00:29:35.879 Uttam Kumaran: In school, so I’m totally aware of that. And.

300 00:29:35.880 00:29:36.250 Amit Bajracharya: Yeah.

301 00:29:36.250 00:29:38.339 Uttam Kumaran: Makes a lot of sense. Yeah, the colors again.

302 00:29:38.621 00:29:42.000 Uttam Kumaran: We want. I like, I like the kind of green. But I’m open to

303 00:29:42.360 00:29:46.160 Uttam Kumaran: changing like the variations, basically, yeah.

304 00:29:46.160 00:29:47.010 Amit Bajracharya: It’s just.

305 00:29:47.330 00:29:55.592 Uttam Kumaran: Yeah, I think that green laws stand out. It’s my favorite color. So I I like it. But everything else. I’m really not married to

306 00:29:56.180 00:29:57.140 Uttam Kumaran: So.

307 00:29:57.140 00:30:06.179 Amit Bajracharya: Yeah, you you could. You could definitely stick with the green. But at least the seeds of other colors should be introduced. That’s what I, I feel looking at your website current website.

308 00:30:07.301 00:30:10.214 Amit Bajracharya: That is something that needed. So

309 00:30:11.150 00:30:13.289 Amit Bajracharya: the next thing that I can do is

310 00:30:19.070 00:30:25.189 Amit Bajracharya: I think we really need to know, like, what are the page that we are building. So then I can come up with the estimate.

311 00:30:25.230 00:30:28.047 Amit Bajracharya: because I need to know, like how many?

312 00:30:28.840 00:30:35.389 Amit Bajracharya: because it’s going to take months for sure more than once. So that is, this is going to be 2 to 3 months of project.

313 00:30:35.590 00:30:43.499 Amit Bajracharya: So so I will charge accordingly. so I’ll not go in details on the hours and stuff.

314 00:30:43.650 00:30:47.560 Amit Bajracharya: Yeah, I’m not going nitty gritty details on the hours and stuff so

315 00:30:47.660 00:30:54.728 Amit Bajracharya: so, depending on like, let’s say it’s a 3 months of project. Then I’ll I’ll say, because I’m not going to take like other projects in between.

316 00:30:55.240 00:30:56.490 Amit Bajracharya: So I’ll just

317 00:30:56.750 00:30:58.769 Amit Bajracharya: we’ll be focusing on this one.

318 00:30:59.139 00:31:03.050 Amit Bajracharya: If if we work on it. So that’s that’s how we can do it.

319 00:31:03.350 00:31:06.290 Uttam Kumaran: So why don’t we? Maybe between

320 00:31:06.480 00:31:07.200 Uttam Kumaran: like

321 00:31:07.550 00:31:13.590 Uttam Kumaran: in the next, like day or 2, I’ll just throw together a notion, Doc, with like some

322 00:31:13.830 00:31:15.030 Uttam Kumaran: ideas.

323 00:31:16.070 00:31:28.079 Uttam Kumaran: I think it should be. It shouldn’t be anything you’re not used to again. It’ll it’ll just be pages related to services industries. I think, like case studies blog about us jobs.

324 00:31:28.200 00:31:40.859 Uttam Kumaran: and then probably one sort of template for like a landing page, if we were going to do specific campaigns. But of course there are going to be commonly reused. Elements like joining our newsletter

325 00:31:40.910 00:31:45.500 Uttam Kumaran: reach out to us for to get in contact with someone on sales.

326 00:31:46.090 00:31:52.920 Uttam Kumaran: So maybe I’ll just. I’ll just throw out the ideas into a notion. Then you can tell me how best to organize it in that notion. I’m also going to share

327 00:31:53.040 00:32:05.479 Uttam Kumaran: just a bunch, just a couple of the competitors. So that case you just want to click and see a little bit about kind of some folks in this industry. It’s very similar to that company that you just shared. But of course, like ours is.

328 00:32:05.650 00:32:12.089 Uttam Kumaran: The nice thing about this company is that we’re very focused on data right now. So we’re not like

329 00:32:12.410 00:32:20.418 Uttam Kumaran: we do everything for everybody, which is which sometimes, like dilutes, the voice. We’re very specific in the technologies and

330 00:32:21.040 00:32:28.540 Uttam Kumaran: i, and that that has allowed us to kind of like, get a wedge into this industry. So I think you’ll have some good direction on the copy, and like

331 00:32:28.940 00:32:31.962 Uttam Kumaran: a feel and like what we’re talking about.

332 00:32:32.960 00:32:40.440 Uttam Kumaran: But yeah, so let let me maybe just throw that together, and I’ll send. I can send it to you. I’ll share with your email, but I can shoot it to you on Twitter as well, and then.

333 00:32:40.440 00:32:44.795 Amit Bajracharya: Sure. So what what about your dashboard like

334 00:32:46.120 00:32:47.280 Uttam Kumaran: For the clients.

335 00:32:47.280 00:32:49.820 Amit Bajracharya: Yeah. Is there a dashboard that you.

336 00:32:50.210 00:32:52.309 Uttam Kumaran: No. So so this is so

337 00:32:52.350 00:32:56.230 Uttam Kumaran: we are using a have you heard of like Snowflake, the data warehousing tool.

338 00:32:56.230 00:32:56.650 Amit Bajracharya: Is.

339 00:32:56.650 00:33:17.050 Uttam Kumaran: So Snowflake is like a data warehouse. You usually put a Vi tool like looker or tableau on top of that, my guys. All they do is they write sequel data models inside snowflake. And then we use one of those tools typically to then do the dashboarding. So my team comes in in multiple different ways. Sometimes we are like your whole, your whole data team for hire.

340 00:33:17.150 00:33:35.069 Uttam Kumaran: So company will be like, Hey, we have no data analytics. We need to measure sales, inventory marketing. We come in. We implement snowflake. We write all these data models using SQL code and then build data pipelines. And then we bring in another bi tool to sit on top. So none of that is actually

341 00:33:35.490 00:33:40.190 Uttam Kumaran: our software. We’re purely the expertise. I describe it as like.

342 00:33:40.220 00:33:44.710 Uttam Kumaran: we’re the. We’re the people digging the holes. But then we just pick the best shovels.

343 00:33:44.880 00:33:48.709 Uttam Kumaran: you know, and so Snowflake is one of the shovels we use 5 tran

344 00:33:49.414 00:33:56.710 Uttam Kumaran: real data evidence, looker, tableau. These are all the data tools and kind of like this modern data stack is what they call it.

345 00:33:57.030 00:34:00.880 Uttam Kumaran: That we kind of go and implement there’s other times where we come in. And

346 00:34:00.980 00:34:06.889 Uttam Kumaran: we there’s an established team, and they just need one person. Hey, we have. We need one more analytics engineer

347 00:34:07.370 00:34:13.540 Uttam Kumaran: like, Can you can do you guys have anybody? That person is on our side. They interview, and then they get placed there.

348 00:34:13.800 00:34:19.059 Uttam Kumaran: And so I started the business. It’s just a lot of my friends. Actually, I just worked as a data engineer.

349 00:34:19.070 00:34:22.839 Uttam Kumaran: And then one day I quit. And then I called my friends. And I was like.

350 00:34:22.880 00:34:25.159 Uttam Kumaran: Hey, I’m starting a company where we go direct.

351 00:34:25.760 00:34:31.959 Uttam Kumaran: And I’m going to start to get contracts basically direct with customers. And then we kind of work for them. So.

352 00:34:31.960 00:34:32.650 Amit Bajracharya: Okay.

353 00:34:33.670 00:34:37.189 Amit Bajracharya: so it’s not like a dashboard, or your Sas app.

354 00:34:37.879 00:34:41.379 Uttam Kumaran: No, it’s a, it’s an agency. It’s basically an agency or consulting company.

355 00:34:41.389 00:34:42.769 Amit Bajracharya: Okay, okay?

356 00:34:43.309 00:34:47.739 Amit Bajracharya: So yeah, that that’s what I was wondering, like, there’s no tab for the product. So it’s more.

357 00:34:47.739 00:34:50.776 Uttam Kumaran: There’s no product. It’s pure. It’s purely

358 00:34:51.629 00:34:55.449 Uttam Kumaran: it’s purely like, yeah, it’s purely like resources. Yeah.

359 00:34:58.090 00:35:01.550 Uttam Kumaran: So like, and a good example would be like.

360 00:35:01.800 00:35:04.319 Uttam Kumaran: here’s a good like competitor

361 00:35:04.630 00:35:05.640 Uttam Kumaran: sites.

362 00:35:07.410 00:35:08.830 Uttam Kumaran: I’ll send it in the

363 00:35:08.960 00:35:10.169 Uttam Kumaran: in the zoom, chat

364 00:35:12.070 00:35:15.120 Uttam Kumaran: these guys and then.

365 00:35:26.150 00:35:32.290 Amit Bajracharya: So do people come to your website to book a service, or just to

366 00:35:32.450 00:35:34.160 Amit Bajracharya: understand

367 00:35:35.020 00:35:35.690 Amit Bajracharya: the.

368 00:35:35.690 00:35:40.130 Uttam Kumaran: Yeah, the goal of the site is for them to book a meeting with us. Okay.

369 00:35:40.140 00:35:43.940 Uttam Kumaran: yeah. So the goal of the site is for them to say, Hey, I’m interested in your services.

370 00:35:44.710 00:35:46.810 Uttam Kumaran: like, let’s schedule a call.

371 00:35:46.820 00:36:01.499 Uttam Kumaran: That’s the 100%, the goal of the site we’re going to be using in multiple, different ways to get people to the site. Right? We’re going to be publishing blog content publishing social content to drive. But if you look at these 3 websites, the last 2, which are actually, very, very

372 00:36:01.830 00:36:04.270 Uttam Kumaran: famous in my industry.

373 00:36:04.360 00:36:13.079 Uttam Kumaran: It’s all just like it’s all just actually sharing services. So these guys. They go and they get they get clients that need

374 00:36:13.240 00:36:18.010 Uttam Kumaran: developers. And then it’s again in my industry, it’s very, very hard to get

375 00:36:18.040 00:36:19.740 Uttam Kumaran: amazing developers.

376 00:36:20.466 00:36:21.774 Uttam Kumaran: It’s not as

377 00:36:22.610 00:36:25.670 Uttam Kumaran: It’s not as big as like front end or back end development. Where there’s like

378 00:36:25.760 00:36:36.780 Uttam Kumaran: tons of people, data is something where you have to work directly for the business, and I I spend a lot of my time working with Ceos and executives and also doing technical work.

379 00:36:36.790 00:36:42.670 Uttam Kumaran: So there’s kind of this mix where I I just found a lot of really great people. So I kind of brought them together and

380 00:36:42.850 00:36:47.940 Uttam Kumaran: sort of now have a couple of really really great clients that we’re working for.

381 00:36:48.660 00:36:53.709 Uttam Kumaran: And again, ph, data, these guys are like 100 million dollar companies. But like.

382 00:36:54.140 00:36:56.120 Uttam Kumaran: we’re just as good as these guys.

383 00:36:56.120 00:36:56.790 Amit Bajracharya: Go ahead!

384 00:36:57.150 00:36:58.470 Uttam Kumaran: You know. So

385 00:36:58.570 00:37:02.430 Uttam Kumaran: it’s it’s just a race to like kind of show people that so.

386 00:37:03.130 00:37:05.639 Amit Bajracharya: So how big is your team right now?

387 00:37:05.760 00:37:08.476 Uttam Kumaran: Right now it’s 6 people.

388 00:37:09.120 00:37:10.220 Uttam Kumaran: there’s

389 00:37:10.859 00:37:13.979 Uttam Kumaran: like 2 full time people apart from me.

390 00:37:14.350 00:37:17.759 Uttam Kumaran: And then probably a couple more part time.

391 00:37:17.800 00:37:37.959 Uttam Kumaran: And then it’s basically just like as we get more clients. I have a bunch of bench of people like friends who are like, I’m down to work. Just get let me know when. So over the over the next year, I’m gonna try to make some more full time hires. We’re just now reaching the point in the business, though, where I kind of I’m no longer doing as much engineering I’m fairly focused on like sales and outbound.

392 00:37:39.198 00:37:52.062 Uttam Kumaran: And then, of course, like things like this, like, I want to do a lot more content. And so when I do the content even the content list rate. The website looks bad. Then there’s no cohesive nature. And so that’s all the things that we’re thinking about.

393 00:37:52.700 00:37:59.389 Uttam Kumaran: But these these sites are really good examples of like kind of, like the late stage evolution of like a company like ours, where

394 00:37:59.520 00:38:06.590 Uttam Kumaran: a lot of case studies about how to do this sort of work. The case studies have great information, and

395 00:38:06.650 00:38:09.269 Uttam Kumaran: you know, really cohesive nature about

396 00:38:09.390 00:38:12.549 Uttam Kumaran: how the work gets done and what kind of work they do.

397 00:38:13.960 00:38:16.580 Uttam Kumaran: especially ph, data and Brooklyn data. I would say.

398 00:38:17.610 00:38:20.400 Amit Bajracharya: Yeah, it’s a personal health theater. Right? You work in.

399 00:38:21.578 00:38:33.029 Uttam Kumaran: Not necessarily. No. So we do. We do. We do data actually, across the board. You know, we work for like real estate companies, medical companies. If you look at the site now, we have

400 00:38:33.070 00:38:35.689 Uttam Kumaran: stuff around manufacturing logistics.

401 00:38:36.040 00:38:40.110 Uttam Kumaran: So we have a bunch of different industries. Right now, we’re mainly focused on

402 00:38:40.935 00:38:43.879 Uttam Kumaran: e-commerce, manufacturing and shipping.

403 00:38:44.250 00:38:49.040 Uttam Kumaran: But we also are open to like anybody. So that’s the thing is like we’re

404 00:38:49.190 00:38:58.910 Uttam Kumaran: finding ways on like, where should we become a niche provider? Because data is actually the same in any industry. But the industries want to know that you are focused on them?

405 00:39:00.740 00:39:06.109 Uttam Kumaran: you know. So that’s the thing that we’re trying to convey with the site that we have specialization.

406 00:39:06.180 00:39:17.080 Uttam Kumaran: not only in the technologies that we have great snowflake people. But also we know manufacturing data very, very well. And here’s a couple of companies that we worked with to show that we know what we’re talking about

407 00:39:17.100 00:39:23.960 Uttam Kumaran: right that to give you a sense of why someone would hire us when you try to hire a data person. They’re very expensive.

408 00:39:24.030 00:39:32.519 Uttam Kumaran: right? These are like a hundred to 200,000 a year. People very hard to interview. Right? It’s probably like a 2 to 3 month interview process.

409 00:39:32.670 00:39:44.579 Uttam Kumaran: If if you’re interviewed for a job recently, or you interview technical people. It’s very hard because you get so many applications. The 3rd thing is, not many people in my industry have done this this many times.

410 00:39:44.870 00:39:51.010 Uttam Kumaran: Right? So if you hire one person, they maybe bring one or 2 industries worth of experience.

411 00:39:51.040 00:39:58.170 Uttam Kumaran: We have so many like I’ve worked in 5 or 6 different industries done this whole thing this whole stack many times.

412 00:39:58.593 00:40:10.030 Uttam Kumaran: Similar to you, like you’ve probably done the figma web flow, stack many times very similar. So now you spot things super quickly and we work super fast. And the same with my team. All my guys are done

413 00:40:10.130 00:40:20.249 Uttam Kumaran: a ton of stuff. So that’s what we pitch is that you can hire us and fire us very quickly. We’re very talented, like senior people. And it’s like engineers who can actually talk.

414 00:40:20.250 00:40:20.570 Amit Bajracharya: Okay.

415 00:40:20.570 00:40:25.899 Uttam Kumaran: Commonly hire engineers who like in data, you really need to work with the business. And so

416 00:40:25.920 00:40:30.230 Uttam Kumaran: some of the things that we do well, as we work really closely with the business. We’re like technical people, but

417 00:40:30.280 00:40:33.930 Uttam Kumaran: we have a lot of empathy, and we become part of their business right? We.

418 00:40:34.080 00:40:40.139 Uttam Kumaran: I told my team is like, you are a client. You’re not. We’re not like contract. We’re like.

419 00:40:40.150 00:40:44.749 Uttam Kumaran: think of yourself when you wake up. You’re I’m that person. What would they do, you know? So

420 00:40:44.970 00:40:50.430 Uttam Kumaran: because for those reasons like we’ve been, we’ve been getting more business, and there’s clearly a need for folks like us. So.

421 00:40:51.310 00:40:52.456 Amit Bajracharya: So so

422 00:40:53.590 00:40:57.379 Amit Bajracharya: will you? Will you explain all these things in your website? Whatever

423 00:40:57.590 00:41:00.529 Amit Bajracharya: things that you do like, you do it through the

424 00:41:01.510 00:41:03.927 Amit Bajracharya: like all the things that because

425 00:41:04.460 00:41:08.089 Amit Bajracharya: if it’s not a dashboard that you use snowflakes then.

426 00:41:08.250 00:41:12.779 Amit Bajracharya: because I I see that you’ve used that Logos snowflakes as well. But

427 00:41:13.930 00:41:19.270 Amit Bajracharya: can that be explained some way in the website? Or is it something that it’s a inner?

428 00:41:19.480 00:41:20.160 Amit Bajracharya: It’s internal.

429 00:41:20.160 00:41:37.650 Uttam Kumaran: No, no, no like this has to be explained right like the the copy you’re seeing there once exceeding that right now is just copy that we have. Everything I explained to you is actually completely things we need to convey on the site. Right? If you go to Brooklyn data or Ph data.

430 00:41:37.720 00:41:41.200 Uttam Kumaran: you could see that they’re saying, we are expert data engineers.

431 00:41:41.210 00:41:58.479 Uttam Kumaran: We, we manage, we do manage services. We provide, sir. We’re we’re the. We’re the service integrator. So all this has to come out. I it’s like, that’s that’s the reason I actually want to be very forward with that, because a lot of companies sites in my industry, and these are just some good. These are some decent ones.

432 00:41:58.806 00:42:03.140 Uttam Kumaran: I’ll send you some ones that are really bad and go on. They have no idea like what these guys do.

433 00:42:03.480 00:42:15.650 Uttam Kumaran: you know? And things like that. I want to be super forward with, like what we do, why we do it. The results and the results that we’ve had for customers, you know. But yeah, it’s not a, it’s not a, it’s not a product. It’s all it’s all service. Okay.

434 00:42:15.650 00:42:16.923 Amit Bajracharya: Okay? And

435 00:42:17.990 00:42:24.350 Amit Bajracharya: will you be? Do we have like photos related photos like real photos, not not data and stuff.

436 00:42:25.196 00:42:29.859 Uttam Kumaran: Real photos of like people or real photos of what.

437 00:42:30.250 00:42:33.300 Amit Bajracharya: People team or like.

438 00:42:33.300 00:42:43.869 Uttam Kumaran: I can get photos of the team. We don’t have any. But this is where like, if you tell me, hey, we need professional photos. I’ll tell everyone to go take photos.

439 00:42:44.490 00:42:46.769 Uttam Kumaran: we the the most of the stuff

440 00:42:46.970 00:42:49.129 Uttam Kumaran: most of the pictures are going to be

441 00:42:49.680 00:42:57.930 Uttam Kumaran: like. And you’re gonna see? Like a lot of this is like stock consulting images. Yeah, that’s I don’t know how I feel about that, like I would love to show us.

442 00:42:58.330 00:43:06.369 Uttam Kumaran: Cause we’re people. Yeah. But then, also, a lot of what we do is did all of my stuff is digital. And it doesn’t. It’s like, not like your stuff. It doesn’t look that great

443 00:43:06.410 00:43:17.469 Uttam Kumaran: right? It’s like pipelines and stuff like that. So maybe at some point, maybe I should try to invest in like some more illustrations, but also a lot of what we do, I think, is going to be those sorts of flow diagrams.

444 00:43:17.600 00:43:36.880 Uttam Kumaran: explaining concepts, explaining how data is flowing between systems. And then, of course, when we were in an industry right, we can take stock images of like when you’re in manufacturing. If you go to our manufacturing you’ll see steel. You’ll see those sort of images. So that’s kind of it’ll be pairing, I think. Our team, with some of the illustrations or diagrams

445 00:43:36.920 00:43:39.440 Uttam Kumaran: with some stuff about the client or the industry.

446 00:43:40.540 00:43:44.830 Amit Bajracharya: Yeah, so simple things like, let’s say, when someone clicks on.

447 00:43:44.870 00:43:46.320 Amit Bajracharya: I’ll book a call

448 00:43:46.835 00:43:52.440 Amit Bajracharya: like you have a calendar. And what I did with the other company, was I? I put the name

449 00:43:53.020 00:43:57.529 Amit Bajracharya: picture of the person like this is the person that you’ll be talking to. So.

450 00:43:57.530 00:43:58.250 Uttam Kumaran: Yeah.

451 00:43:58.250 00:43:58.809 Amit Bajracharya: We need.

452 00:43:58.810 00:44:08.780 Uttam Kumaran: No, that’s that’s all stuff that you’re spot on. It’s actually the reason why you don’t see that there is, because I’m the one making all the design decisions. And this is where it’s like

453 00:44:09.030 00:44:13.400 Uttam Kumaran: having somebody who’s done this before, but also has an agency over it, you know, like

454 00:44:13.510 00:44:17.810 Uttam Kumaran: you, you know the drill is like, if you work with someone who’s just like, tell me everything you need to do. I’m like

455 00:44:17.920 00:44:25.309 Uttam Kumaran: I don’t. I don’t, can’t. By the time I sit here and write everything, I would have taught myself how to do web flow. So it’s like

456 00:44:25.600 00:44:28.420 Uttam Kumaran: for me. It’s like I’m looking for a partner who is like.

457 00:44:29.080 00:44:31.830 Uttam Kumaran: Hey, like, let’s push the envelope on this

458 00:44:32.390 00:44:36.629 Uttam Kumaran: right, or let’s like, instead of having to jump through 5 pages. Let’s move something up.

459 00:44:37.080 00:44:43.839 Uttam Kumaran: or let’s let’s i i looked at the 10 competitor websites. They all do this one thing. Maybe we should match them on that

460 00:44:43.860 00:44:49.710 Uttam Kumaran: right. That’s the kind of thing that I’m looking for. The nice thing is, I have a I’m very opinionated, but

461 00:44:49.980 00:44:54.059 Uttam Kumaran: those are all like loose opinions, meaning, if you ask me, I have a decision for you.

462 00:44:54.130 00:44:56.113 Uttam Kumaran: but at the same time

463 00:44:56.740 00:45:05.409 Uttam Kumaran: I’m I’m open to getting challenged. I’m not a designer, but I’m very. I’m very clear on what we do and and why we do it, and the results we have so.

464 00:45:07.050 00:45:12.910 Amit Bajracharya: Yeah, I think I think we we will need lots of drawings for sure, like, the data.

465 00:45:12.910 00:45:13.840 Uttam Kumaran: Frustrations.

466 00:45:13.840 00:45:14.180 Amit Bajracharya: Yeah.

467 00:45:14.180 00:45:15.000 Uttam Kumaran: Discussions.

468 00:45:15.220 00:45:15.740 Amit Bajracharya: Whatever.

469 00:45:15.740 00:45:19.679 Uttam Kumaran: If you search up like if you search a modern data stack on Google.

470 00:45:21.096 00:45:23.240 Uttam Kumaran: We go to images.

471 00:45:24.130 00:45:28.279 Uttam Kumaran: You’ll see a lot of the illustrations in my industry that are kind of like

472 00:45:28.640 00:45:29.590 Uttam Kumaran: produced.

473 00:45:30.330 00:45:44.209 Amit Bajracharya: Yeah, at least like if you tell me like, these are the images that you would like to communicate, then then I can repurpose that, and use your brand and create that. Sure. But I will. I will need to know the flow, because that’s something.

474 00:45:44.210 00:45:47.949 Uttam Kumaran: No, no, totally, no, totally. I I think, just to give you a sense of like.

475 00:45:48.020 00:45:51.760 Uttam Kumaran: yeah. And I also have. I have all the marking materials from Snowflake

476 00:45:51.820 00:45:59.710 Uttam Kumaran: from 5 transfer, because we’re partners with all them. So they send us all their marketing, their brand books and everything. So I’m happy to share that with you as well.

477 00:45:59.710 00:46:00.349 Amit Bajracharya: Okay. Cool.

478 00:46:02.820 00:46:03.940 Uttam Kumaran: But yeah, totally.

479 00:46:04.350 00:46:07.300 Amit Bajracharya: Yeah, yeah, those those are things that I will need for sure.

480 00:46:07.670 00:46:14.209 Amit Bajracharya: Okay, so have you thought of budget from your side? With your experience.

481 00:46:15.705 00:46:19.290 Uttam Kumaran: I have not. I mean again for me. It’s gonna be.

482 00:46:20.660 00:46:24.350 Uttam Kumaran: Look for for me I want I’m get. I’m seeing people quote like

483 00:46:24.800 00:46:43.150 Uttam Kumaran: 500 to $1,000 per page. But again, I haven’t really got a sense of like what? But then I also have people who are just like I’ll build you whatever for, like 30 bucks an hour. I do. I do know that like there’s a cost of doing this right. But I also, I’m I’m as you can tell. I’m looking for something a bit beyond.

484 00:46:43.340 00:46:45.740 Uttam Kumaran: Yeah, just like, do this page.

485 00:46:45.810 00:46:51.719 Uttam Kumaran: But I also don’t have like an infinite amount of money. So I’m trying to understand, like.

486 00:46:52.120 00:47:07.199 Uttam Kumaran: what like, what are the, what are the portions, and then how much commitment you need for me? And then also, if if there is availability to say, Hey, I’ll do the designs, and I’m okay with somebody else building it. Then maybe there’s some ability for me to lower costs, or, if you’re like, hey?

487 00:47:07.290 00:47:14.260 Uttam Kumaran: The way I do things is, I have to own the whole thing. Then I’ll just know that. So it’s kind of I I would love for you to like.

488 00:47:14.320 00:47:16.090 Uttam Kumaran: Maybe give me a sense of

489 00:47:17.028 00:47:18.551 Uttam Kumaran: what you’re thinking.

490 00:47:19.340 00:47:28.602 Uttam Kumaran: I’m not no way. I’m trying to like low ball or anything for me. I I’m just kind of new to this industry, and I’ve seen a lot of different variations of what people do and how people charge

491 00:47:29.540 00:47:34.110 Uttam Kumaran: so. But I I get we work at. We work as contractors as well. So

492 00:47:34.480 00:47:36.650 Uttam Kumaran: I I kind of know what the the drill is.

493 00:47:36.650 00:47:51.019 Amit Bajracharya: Yeah. So so I I can tell you, like, the range, the the larger range of what do you consider? Because because this is going to be lots of work for sure. And I see this is a commitment of at least a 3 months of project for me.

494 00:47:51.020 00:47:51.520 Uttam Kumaran: Okay.

495 00:47:51.520 00:47:58.380 Amit Bajracharya: The range, that I will say that you go from 20,000 to 35,000. So that is the widest range that I can give you.

496 00:47:58.510 00:47:59.040 Uttam Kumaran: Okay.

497 00:47:59.040 00:48:03.569 Amit Bajracharya: I’m I’m sure it will not exceed from that will not go below that. So.

498 00:48:03.570 00:48:04.090 Uttam Kumaran: Okay.

499 00:48:04.090 00:48:05.859 Amit Bajracharya: Brains that that I can tell you.

500 00:48:06.444 00:48:07.419 Uttam Kumaran: But as you.

501 00:48:07.420 00:48:09.299 Amit Bajracharya: More in details, I can tell you.

502 00:48:09.360 00:48:11.260 Amit Bajracharya: You’ll get the number. Yeah.

503 00:48:11.650 00:48:20.839 Uttam Kumaran: Okay? Cool. Yeah, I think, for that’s that’s totally fair, I think for me. Also, understanding like, is that on a monthly retainer, or are there milestones and things like that?

504 00:48:20.960 00:48:22.009 Uttam Kumaran: I I am.

505 00:48:22.010 00:48:28.890 Amit Bajracharya: Thinking from the like entire project. So including development.

506 00:48:28.940 00:48:32.770 Amit Bajracharya: that’s that’s what I feel. So I’m presuming this is going to be.

507 00:48:34.290 00:48:36.210 Amit Bajracharya: pages of 22,

508 00:48:36.600 00:48:38.359 Amit Bajracharya: 35 pieces.

509 00:48:38.410 00:48:40.599 Amit Bajracharya: so I’m not charging you per pieces.

510 00:48:40.600 00:48:41.160 Uttam Kumaran: Yeah.

511 00:48:41.473 00:48:42.729 Amit Bajracharya: But but I’m just.

512 00:48:42.730 00:48:44.310 Uttam Kumaran: I can do the math. Yeah.

513 00:48:44.310 00:48:49.880 Amit Bajracharya: Yeah. But but I’m just trying to say the weight is of this project. So it’s not like simple

514 00:48:50.379 00:48:54.709 Amit Bajracharya: website, it’s going to be that many pieces of website. So even if you

515 00:48:55.213 00:49:00.290 Amit Bajracharya: come down to 5 to the if you come down to 30 pieces, not going to change any cost.

516 00:49:00.290 00:49:01.960 Uttam Kumaran: Yeah, yeah, makes sense.

517 00:49:02.230 00:49:06.009 Amit Bajracharya: We, we gonna repeat it used on a lot of repeated components and subs.

518 00:49:06.080 00:49:12.659 Amit Bajracharya: So so that’s that’s what I think. And there are so many costs that are hidden like I cannot tell you how much it’s cost

519 00:49:12.700 00:49:14.999 Amit Bajracharya: to do discovery or.

520 00:49:15.000 00:49:15.740 Uttam Kumaran: Yeah, yeah.

521 00:49:15.740 00:49:16.460 Amit Bajracharya: Yes.

522 00:49:16.630 00:49:19.699 Uttam Kumaran: No, no, I totally get you. I’m actually not. I’m not a

523 00:49:19.860 00:49:27.190 Uttam Kumaran: I’m not asking for like a super detail, but that just helps me give me a frame of mind, and then, in terms of building the site link.

524 00:49:27.240 00:49:32.720 Uttam Kumaran: are you super committed to being like I have to build it? Will there be portions that I can

525 00:49:32.730 00:49:35.579 Uttam Kumaran: have someone else, Bill, that maybe is just like

526 00:49:36.150 00:49:38.690 Uttam Kumaran: like cheaper or like, what do you think.

527 00:49:39.540 00:49:41.309 Amit Bajracharya: I don’t think it’ll. It’ll

528 00:49:41.610 00:49:43.159 Amit Bajracharya: reduce any costs.

529 00:49:43.160 00:49:43.540 Uttam Kumaran: Okay.

530 00:49:43.540 00:49:49.519 Amit Bajracharya: Because if someone else builds it, then before it goes to live, I always check.

531 00:49:49.610 00:49:53.080 Amit Bajracharya: and then there, there’s lots of frictions.

532 00:49:53.280 00:49:57.239 Amit Bajracharya: And and if if the developer is really good, then

533 00:49:57.360 00:50:00.209 Amit Bajracharya: it’s going to be same cost, and the Hrs.

534 00:50:00.210 00:50:00.870 Uttam Kumaran: Yeah, yeah.

535 00:50:00.870 00:50:07.880 Amit Bajracharya: If it’s a mid level developer, then they’ll there’s going to be lots of friction for sure, especially

536 00:50:07.900 00:50:13.050 Amit Bajracharya: especially in the structure of the HTML, that that I love to strictly follow.

537 00:50:14.228 00:50:16.319 Amit Bajracharya: So in those kind of things that

538 00:50:16.610 00:50:20.510 Amit Bajracharya: will take time back and forth, communication stops.

539 00:50:20.880 00:50:21.500 Amit Bajracharya: Okay.

540 00:50:21.500 00:50:23.850 Uttam Kumaran: So you’re saying roughly, like 7 to 10 KA month.

541 00:50:25.042 00:50:29.410 Amit Bajracharya: Yeah, if it’s a 3 months of project that’s that’s roughly going to be of that.

542 00:50:29.850 00:50:30.400 Uttam Kumaran: Okay.

543 00:50:31.210 00:50:37.380 Uttam Kumaran: okay, cool. I mean, I I think, like, let’s continue with the proposal. I’m okay with that, for now I would love to kind of see

544 00:50:37.410 00:50:39.630 Uttam Kumaran: for us to kind of agree on, like

545 00:50:39.670 00:50:42.139 Uttam Kumaran: timeline and kind of see the whole

546 00:50:42.460 00:50:44.840 Uttam Kumaran: like project in front of me. More like.

547 00:50:44.880 00:50:51.999 Uttam Kumaran: okay, these are the key pages we’re going to go after. Here’s like how long discovery and things are going to take. And then I can make a decision.

548 00:50:52.000 00:50:53.050 Amit Bajracharya: Sure. Sure.

549 00:50:53.160 00:50:56.450 Amit Bajracharya: Yeah. So we will be having lots of meetings.

550 00:50:56.680 00:51:00.829 Amit Bajracharya: So I I know there are lots of design who don’t prefer meeting.

551 00:51:01.150 00:51:01.620 Amit Bajracharya: I.

552 00:51:01.620 00:51:08.640 Uttam Kumaran: No, I did. I am in meetings. I’m happy to sit with you as long as you want. I have no problem.

553 00:51:08.960 00:51:13.309 Amit Bajracharya: Opposite. On these things I love to meet meet a lot.

554 00:51:13.310 00:51:15.712 Uttam Kumaran: No, you’re a good listener. By the way, I

555 00:51:16.270 00:51:17.880 Uttam Kumaran: I appreciate it, I.

556 00:51:18.260 00:51:23.000 Uttam Kumaran: And hopefully on this one, though I I have a lot of stuff written already that maybe I can share with you.

557 00:51:23.000 00:51:23.400 Amit Bajracharya: Yes.

558 00:51:23.752 00:51:26.919 Uttam Kumaran: That hopefully skips some steps. But I I’ve been

559 00:51:27.681 00:51:32.350 Uttam Kumaran: I’m happy to talk about my business all day, you know. So more than happy.

560 00:51:32.860 00:51:33.490 Amit Bajracharya: Sure.

561 00:51:34.580 00:51:41.109 Amit Bajracharya: Sure. Yeah. I need to learn a lot about your business, for, especially for the inner pieces.

562 00:51:41.240 00:51:44.909 Amit Bajracharya: That’s where the traffic, the important traffic comes.

563 00:51:45.020 00:51:46.470 Amit Bajracharya: So basically

564 00:51:46.880 00:51:59.850 Amit Bajracharya: the serious traffic, the people who really converts read every detail. So we need to work on the details of inner basis. That’s what i i i see because, for example, even in my side, because you read

565 00:51:59.970 00:52:01.460 Amit Bajracharya: my inner pieces.

566 00:52:01.460 00:52:01.870 Uttam Kumaran: Yes.

567 00:52:01.870 00:52:05.240 Amit Bajracharya: Read your copies. So that’s so. That’s a simple philosophy.

568 00:52:05.520 00:52:18.849 Uttam Kumaran: Yeah. And then, you know, again, like I, we, my business is a consulting business. So behind the behind the hood, it’s a pretty basic. Like we charge, we do a service we charge. But on the outside

569 00:52:19.020 00:52:24.000 Uttam Kumaran: are this industry I’m in is very a lot of old people, a lot of slow people.

570 00:52:24.030 00:52:29.190 Uttam Kumaran: And it’s a lot of companies that charge a ton of money for not great service.

571 00:52:29.290 00:52:44.519 Uttam Kumaran: right? Probably very similar to your industry. So you get when you’re like, when you’re building your website, you’re gonna come across as like a premier service, but also as someone who’s like, Hey, we’re thorough. We get the job done and we move quick. Trust us right? And so even

572 00:52:44.680 00:52:50.779 Uttam Kumaran: all the things that we’re talking about, I want that to get translated through the site, because then when they come, talk to us.

573 00:52:51.240 00:52:57.899 Uttam Kumaran: it’ll be like a layup, you know. And so that’s the kind of things. And the nice thing is again like.

574 00:52:58.496 00:53:03.140 Uttam Kumaran: We have a lot of competitive analysis that we can do. And

575 00:53:03.500 00:53:11.440 Uttam Kumaran: I can tell you where I want the business to also grow into. So we have a little bit of understanding of not only where we are now, but like what the future would look like.

576 00:53:11.580 00:53:20.009 Uttam Kumaran: and then I have. I’ll have questions, too, about okay. If we want to launch a new industry, what are the steps on the design side we need to do if we want to launch

577 00:53:20.330 00:53:23.070 Uttam Kumaran: if we want to create a new blog post like what happens?

578 00:53:23.362 00:53:31.530 Uttam Kumaran: If we want to start an entire new service line, you know what happens? And then the last thing I’ll say is all this the stuff we work on?

579 00:53:31.550 00:53:37.999 Uttam Kumaran: I want it all to get repurposed on social media, right? So it gets repursed on Linkedin Twitter.

580 00:53:38.289 00:53:43.409 Uttam Kumaran: Instagram Tiktok. Wherever we’re gonna post this stuff I I want there to be where I’m doing the work

581 00:53:43.640 00:53:47.680 Uttam Kumaran: again. Right? So, yeah, that’s why the brand design the colors

582 00:53:47.840 00:53:51.989 Uttam Kumaran: really, really, just make decisions for everybody on the line. So.

583 00:53:52.270 00:54:06.620 Amit Bajracharya: So for for those, what I do is I I tell my clients to do on the retainer, for after we launch the major part of the project, and then I I do the retainer for a short hours of commitment a month.

584 00:54:06.870 00:54:18.562 Amit Bajracharya: Then we I charge by hours for those works previously what I used to do. I used to train my clients and tell them to do it on their own, but things does not go because

585 00:54:18.910 00:54:20.880 Amit Bajracharya: they’re not focused to it. They it’s not.

586 00:54:20.880 00:54:21.210 Uttam Kumaran: Yes.

587 00:54:21.210 00:54:23.690 Amit Bajracharya: Priority and stops like that. And

588 00:54:23.760 00:54:29.139 Amit Bajracharya: one wrong design decisions will just ruin things in the social media.

589 00:54:29.260 00:54:33.469 Amit Bajracharya: So, yeah, especially especially what happens with the other clients, whereas

590 00:54:33.810 00:54:39.799 Amit Bajracharya: while posting blogs and news in the website, they think it’s just a copy paste, title, and

591 00:54:40.010 00:54:46.980 Amit Bajracharya: paragraph, but it does not work that way, and then I have to come, come back and jump and fix those things

592 00:54:47.150 00:54:51.650 Amit Bajracharya: so so that’s why I always tell my clients to

593 00:54:52.390 00:55:02.190 Amit Bajracharya: invest some money in the retainer, so that the the website will remain consistent. And if you need to add some more pieces, then then you can just do it in the retainer.

594 00:55:02.450 00:55:03.310 Uttam Kumaran: Okay.

595 00:55:03.310 00:55:06.510 Amit Bajracharya: So. And website is not one time thing like previously.

596 00:55:06.640 00:55:12.250 Amit Bajracharya: like I hand over the website. And then I don’t see the client at all. So I don’t think that happens anymore.

597 00:55:12.530 00:55:13.140 Uttam Kumaran: Yeah.

598 00:55:13.390 00:55:15.699 Amit Bajracharya: So does not work that way anymore.

599 00:55:16.010 00:55:20.099 Uttam Kumaran: Yeah. And then you’re you’re also available. You mentioned, you’re available

600 00:55:20.110 00:55:22.010 Uttam Kumaran: to kind of take on a project like this.

601 00:55:22.010 00:55:22.590 Amit Bajracharya: Yeah.

602 00:55:23.840 00:55:39.750 Amit Bajracharya: yeah, because I’m doing 1 1 project for a college for a school in Nigeria. And the client is based in Chicago. So that’s my current project that I’m working on right now, and yes, lots of detail in inner pieces and stuffs.

603 00:55:39.930 00:55:42.150 Amit Bajracharya: The backend is wordpress

604 00:55:42.643 00:55:51.450 Amit Bajracharya: the front is I’m doing the figma figma as well as the wordpress on that. So that is ongoing, but that that will be finished in few few weeks.

605 00:55:52.840 00:55:53.345 Uttam Kumaran: Okay.

606 00:55:54.720 00:55:59.799 Uttam Kumaran: So I think maybe next we’ll just I’ll I’ll send you in that notion, Doc, and maybe we can kind of.

607 00:56:00.180 00:56:02.270 Uttam Kumaran: However, we want to organize it. And then.

608 00:56:02.660 00:56:10.050 Uttam Kumaran: hopefully, like, maybe by the end of this week, you think we can like get. I can get some sort of fixed proposal on like, sure, what’s it? Gonna okay, cool.

609 00:56:10.050 00:56:16.039 Amit Bajracharya: And how? How do you work on the taxes and stuff? So what’s your process on the tax part.

610 00:56:16.816 00:56:18.519 Uttam Kumaran: In terms of what?

611 00:56:19.210 00:56:21.043 Amit Bajracharya: In terms of the payment

612 00:56:21.410 00:56:32.610 Uttam Kumaran: Yeah. So I mean, we’ve done things multiple different ways. I mean, like, if you have your I can. I’m happy to pay like via credit Card or paypal. If you have your own business, if you need to come on

613 00:56:33.160 00:56:37.430 Uttam Kumaran: like our business like, we typically will just bring people on as like 1099 contractors.

614 00:56:37.430 00:56:38.040 Amit Bajracharya: Okay.

615 00:56:38.533 00:56:42.479 Uttam Kumaran: But I don’t know. How have you typically worked with like us, based on folks.

616 00:56:44.020 00:56:51.799 Amit Bajracharya: there! There are very few clients that does 1099 most of them just do it like a personal payment.

617 00:56:51.800 00:56:52.230 Uttam Kumaran: Cool.

618 00:56:52.230 00:56:54.580 Amit Bajracharya: Just nothing.

619 00:56:54.690 00:57:02.079 Amit Bajracharya: because I I don’t have Llc. Llc. Registered. I just charge I just get the personal payments more. Okay.

620 00:57:02.110 00:57:08.960 Amit Bajracharya: so whoever needs 1099, they send me 19. I’ll just pay whatever taxes needed by end of the year.

621 00:57:10.169 00:57:16.459 Amit Bajracharya: But I should know in advance if you are doing 1099, or it’s going to personal payments.

622 00:57:17.040 00:57:18.169 Uttam Kumaran: Yeah, I mean.

623 00:57:18.230 00:57:25.409 Uttam Kumaran: I would prefer to just do it as 1099. If that’s okay with you. Since it’s like a large amount.

624 00:57:26.710 00:57:40.600 Uttam Kumaran: And then again, I could. I’m happy to send to 1,099 and then ndas, and like a contract agreement from our side, it’ll just basically just have the services listed and then the price and everything. And I can send those documents from our side.

625 00:57:41.390 00:57:42.990 Amit Bajracharya: Okay, yeah, that works.

626 00:57:43.250 00:57:43.830 Uttam Kumaran: Okay.

627 00:57:45.410 00:57:46.360 Uttam Kumaran: Okay. Cool.

628 00:57:46.360 00:57:48.900 Amit Bajracharya: Yes, yeah. So

629 00:57:48.980 00:57:51.904 Amit Bajracharya: so let me study a bit about your business.

630 00:57:52.340 00:57:56.880 Amit Bajracharya: give me some time this week, and then I’ll write some something and send it over to you.

631 00:57:57.390 00:58:02.710 Uttam Kumaran: Okay, do you? Wanna do you? Wanna do it on notion, or should I? Is that fine or.

632 00:58:03.055 00:58:06.849 Amit Bajracharya: I normally use Google docs. I can do notion if needed.

633 00:58:08.660 00:58:22.200 Uttam Kumaran: yeah, whatever we do. I have all my stuff in notion, so that way it could be easy for me to like, share you additional documents and stuff there. So maybe I’ll just, I’ll just invite you to a page. And then you you feel free to use Google Docs. If it’s.

634 00:58:23.030 00:58:25.135 Uttam Kumaran: If it’s like way too annoying for you. But

635 00:58:25.370 00:58:25.900 Amit Bajracharya: Yeah.

636 00:58:25.900 00:58:26.739 Uttam Kumaran: Have a companion.

637 00:58:26.740 00:58:29.580 Amit Bajracharya: Because I’ve been using motion. So I don’t have any problem with that.

638 00:58:29.580 00:58:34.479 Uttam Kumaran: Okay, okay, so I’ll just share. I’ll create a page and and share with you. And then we can kind of use that as a hub.

639 00:58:34.520 00:58:42.840 Uttam Kumaran: And then, yeah, let me know if if Friday or next week we can come back together on a meeting and you have me on Twitter and I I’m also happy to

640 00:58:42.980 00:58:47.499 Uttam Kumaran: add you under slack again. I don’t want to add, I don’t want to like get in your way on anything but.

641 00:58:47.500 00:58:48.310 Amit Bajracharya: Oh!

642 00:58:48.310 00:58:53.410 Uttam Kumaran: If commenting on notion is easier, or if you want to add it as a guest on our slack

643 00:58:53.926 00:58:58.793 Uttam Kumaran: or we can keep twitter. I don’t check twitter. I’m not on twitter like all day, but

644 00:58:59.080 00:58:59.710 Amit Bajracharya: Okay.

645 00:59:00.000 00:59:00.480 Uttam Kumaran: Yeah.

646 00:59:00.480 00:59:06.230 Amit Bajracharya: Slack works for me as well. But you’ll be adding me in your team right.

647 00:59:06.690 00:59:09.999 Uttam Kumaran: Yeah, I’ll be adding you as a guest on our slack Workspace.

648 00:59:10.962 00:59:14.769 Uttam Kumaran: Maybe I’ll just add you there and then, in case you have any questions

649 00:59:14.980 00:59:16.160 Uttam Kumaran: we need to like.

650 00:59:16.730 00:59:22.200 Uttam Kumaran: DM, about. You can just message me there. Otherwise, if you comment me on notion, I’ll also answer there.

651 00:59:22.690 00:59:25.530 Amit Bajracharya: Sure. Yeah, slacks work for me as well

652 00:59:25.760 00:59:28.869 Amit Bajracharya: for for the basic communications.

653 00:59:31.170 00:59:38.009 Uttam Kumaran: And yeah, again, I know, in case you want to just hop on anytime, just give me like a little bit of heads up, and I’ll be there.

654 00:59:38.490 00:59:40.209 Amit Bajracharya: Do you work on weekend as well.

655 00:59:42.072 00:59:43.877 Uttam Kumaran: Yeah. Usually

656 00:59:45.040 00:59:48.160 Uttam Kumaran: like, I try to take sat. I try to take Friday

657 00:59:48.470 00:59:54.600 Uttam Kumaran: after work. I usually am like, off Saturday. I work for a few hours and Sunday I work for a few hours.

658 00:59:54.730 00:59:56.759 Uttam Kumaran: I mean for me. I don’t. I don’t

659 00:59:56.980 01:00:00.840 Uttam Kumaran: like. I’m running this business. I don’t have any. I don’t take any breaks.

660 01:00:00.970 01:00:02.670 Uttam Kumaran: But what about you?

661 01:00:02.930 01:00:05.481 Amit Bajracharya: Yeah, I I work on weekends as well.

662 01:00:06.140 01:00:12.409 Amit Bajracharya: so I try to do meetings on Sundays and stuff as well. If clients are comfortable. So.

663 01:00:12.900 01:00:16.070 Uttam Kumaran: Yeah, I mean, I’m happy to. Usually I don’t get

664 01:00:16.510 01:00:25.729 Uttam Kumaran: usually, unfortunately, people don’t want to meet on weekends. So I’m like, Okay, but if you’re like. If you want to meet, I’m more than happy to meet on the weekend whatever you need from me on there.

665 01:00:26.060 01:00:32.060 Amit Bajracharya: Sure weekends evenings, and those are much productive days for me.

666 01:00:32.337 01:00:35.669 Uttam Kumaran: You don’t work, you don’t. You’re not really productive. In the morning.

667 01:00:36.356 01:00:39.524 Amit Bajracharya: I am. I’m busy in the morning with

668 01:00:39.980 01:00:42.930 Amit Bajracharya: I mean all the stuff so.

669 01:00:42.930 01:00:43.520 Uttam Kumaran: Yeah.

670 01:00:43.860 01:00:47.840 Amit Bajracharya: Because my wife wife works at a hospital in the University of Florida.

671 01:00:47.860 01:00:53.180 Amit Bajracharya: I drop off so cooking breakfast, and these things take up my time.

672 01:00:53.180 01:00:53.950 Uttam Kumaran: Nice.

673 01:00:53.950 01:00:58.660 Amit Bajracharya: Saturday morning. I work in the morning. Morning is productive for me.

674 01:00:58.690 01:01:00.667 Amit Bajracharya: but I get busy in the morning.

675 01:01:00.950 01:01:02.600 Uttam Kumaran: Yeah, yeah, yeah.

676 01:01:02.600 01:01:03.540 Amit Bajracharya: That’s that’s the.

677 01:01:03.540 01:01:07.290 Uttam Kumaran: How did you get into design stuff, or how did you even get to freelance design work?

678 01:01:07.290 01:01:07.970 Amit Bajracharya: Well.

679 01:01:09.080 01:01:17.309 Amit Bajracharya: so I I was doing design. So I came from Nepal. So I I’m origin from Nepal. I moved to us in 2021

680 01:01:17.630 01:01:21.969 Amit Bajracharya: before moving to us. I was doing lots of design work from Nepal itself.

681 01:01:22.120 01:01:27.090 Amit Bajracharya: So so I was stationed in Nepal. But I was doing clients work around the world.

682 01:01:27.220 01:01:30.690 Amit Bajracharya: So I started in 2,008, 9.

683 01:01:31.080 01:01:31.690 Uttam Kumaran: Nice.

684 01:01:31.690 01:01:34.959 Amit Bajracharya: And doing lots of international client work since then.

685 01:01:35.180 01:01:38.590 Amit Bajracharya: And then I moved to New York and start taking lots of clients here.

686 01:01:39.950 01:01:45.759 Amit Bajracharya: Now, yeah, doing lots of contract work. Lots of I I did full time as well. I’m also doing.

687 01:01:46.127 01:01:51.959 Amit Bajracharya: There’s a company in Chicago I work on the for for them as well do lots of ui works.

688 01:01:52.760 01:01:55.830 Amit Bajracharya: I also work for an agency last year.

689 01:01:56.632 01:02:03.309 Amit Bajracharya: But I did lots of inner inner internal projects rather than a client, projects very few clients.

690 01:02:03.310 01:02:03.960 Uttam Kumaran: Right.

691 01:02:04.710 01:02:07.630 Amit Bajracharya: I, I basically did lots of front end work for them.

692 01:02:07.870 01:02:08.540 Uttam Kumaran: Oh, okay.

693 01:02:08.750 01:02:11.850 Amit Bajracharya: Yeah. So now, now, that’s why I do both

694 01:02:11.990 01:02:13.940 Amit Bajracharya: so, and me too.

695 01:02:14.980 01:02:15.710 Uttam Kumaran: Nice.

696 01:02:16.060 01:02:18.729 Uttam Kumaran: awesome. Yeah, it’s a. It’s a fun life.

697 01:02:18.930 01:02:25.465 Uttam Kumaran: It’s it’s stressful. But it’s good. Are are most of your clients coming through through referrals, or through twitter or like what’s like

698 01:02:26.520 01:02:27.290 Amit Bajracharya: Referrals.

699 01:02:27.500 01:02:28.060 Uttam Kumaran: Cool.

700 01:02:28.060 01:02:34.397 Amit Bajracharya: Lots of referrals and Twitter nowadays it’s Twitter. It’s been helpful for me

701 01:02:35.280 01:02:39.009 Amit Bajracharya: I had a client from Switzerland, from Twitter.

702 01:02:39.310 01:02:42.939 Amit Bajracharya: So so twitter. Yeah, nowadays, it’s helping.

703 01:02:44.740 01:02:45.300 Uttam Kumaran: Cool.

704 01:02:45.300 01:02:50.189 Amit Bajracharya: Whenever I share my work, I I sometimes I share a screenshot

705 01:02:50.330 01:02:52.060 Amit Bajracharya: that that converts.

706 01:02:52.410 01:02:53.050 Uttam Kumaran: Yeah.

707 01:02:53.320 01:02:57.740 Uttam Kumaran: Oh, that’s what I’m also trying to figure out, because my work isn’t as glamorous as you. So.

708 01:02:58.220 01:03:04.510 Uttam Kumaran: Finding out what to share is a bit harder. But we have some good ideas about videos and images and things we’re going to do

709 01:03:05.076 01:03:11.200 Uttam Kumaran: and dashboards like we wanna we have some fake dashboards that we want to start sharing like demo dashboards and things like that.

710 01:03:11.350 01:03:13.689 Uttam Kumaran: That’s easier to touch and feel than

711 01:03:14.530 01:03:17.180 Uttam Kumaran: otherwise. Most of our work is like behind the scenes, so.

712 01:03:17.180 01:03:20.670 Amit Bajracharya: Think your audience is more Linkedin audience, I guess.

713 01:03:20.670 01:03:22.300 Uttam Kumaran: Yeah, yeah.

714 01:03:22.300 01:03:23.480 Amit Bajracharya: I think that’s where

715 01:03:25.044 01:03:29.909 Amit Bajracharya: yeah, Linkedin blog posts. I I’ve not done anything in Linkedin right now.

716 01:03:30.210 01:03:31.330 Amit Bajracharya: It’s my.

717 01:03:31.330 01:03:32.170 Uttam Kumaran: Great.

718 01:03:34.009 01:03:34.869 Amit Bajracharya: In my.

719 01:03:34.870 01:03:36.429 Uttam Kumaran: For design. I don’t know. I feel like for.

720 01:03:36.430 01:03:36.870 Amit Bajracharya: Yeah.

721 01:03:36.870 01:03:37.979 Uttam Kumaran: A lot of.

722 01:03:38.370 01:03:39.570 Uttam Kumaran: There’s a lot of

723 01:03:39.760 01:03:42.360 Uttam Kumaran: like entrepreneurs. Small business on Twitter.

724 01:03:42.530 01:03:46.829 Uttam Kumaran: Yeah. But for us we’re going after medium to large enterprise businesses

725 01:03:46.960 01:03:49.430 Uttam Kumaran: like heavy, because to use stuff like us.

726 01:03:49.920 01:03:52.830 Uttam Kumaran: you have to already have your stuff together.

727 01:03:52.840 01:04:08.240 Uttam Kumaran: So I’m not really. I don’t really work with many startups. I don’t like to. I worked in startups my whole career. It’s so difficult. So I try not to work with start, we’re working basically with large private businesses host like big hospital systems, big manufacturing.

728 01:04:08.370 01:04:14.817 Uttam Kumaran: large e-commerce people who are making, like, you know, 1010,000,000, and up in revenue.

729 01:04:15.360 01:04:18.069 Uttam Kumaran: that’s where they have money to invest in, like.

730 01:04:18.930 01:04:21.030 Uttam Kumaran: you know, data and things like that, you know.

731 01:04:22.040 01:04:26.969 Amit Bajracharya: So how do you know they’re like they are having this problem that you can solve it.

732 01:04:27.960 01:04:33.729 Uttam Kumaran: Yeah, I mean one. I’ve worked in a lot of these industries. So I do know, like.

733 01:04:33.770 01:04:34.930 Uttam Kumaran: I know.

734 01:04:35.220 01:04:45.300 Uttam Kumaran: what the challenges they’re facing and why they need to use data to run their business. The second thing, people are hiring for jobs for snowflake data engineering jobs all the time.

735 01:04:45.690 01:04:49.630 Uttam Kumaran: So if a company is like has a job record that means they need that sort of stuff.

736 01:04:49.650 01:04:52.499 Uttam Kumaran: But it’s also this, a very technical thing you would have never heard of

737 01:04:52.620 01:05:00.880 Uttam Kumaran: so very, very like technical niche industry. There’s not many people that do it, and there’s not many people that do it, and or do it in a contract basis.

738 01:05:01.060 01:05:03.340 Uttam Kumaran: All the people are doing it full time. Mainly.

739 01:05:04.170 01:05:09.430 Uttam Kumaran: So there’s probably like, maybe a hundred. Probably there’s probably like a hundred or less

740 01:05:10.190 01:05:15.530 Uttam Kumaran: analytics, consultancies in the Us. With more than like 5 or 10 people.

741 01:05:15.720 01:05:26.789 Uttam Kumaran: Very, not that big of an industry in terms of like. Think about how many it consulting companies there are. Right? This is like a lot smaller. But the technology is a lot newer, like Snowflake is only 10 years.

742 01:05:27.150 01:05:34.419 Uttam Kumaran: Some of these tools are 5 years. So it’s it’s a really new industry. And the last thing is, there’s not a lot of people that are young.

743 01:05:34.930 01:05:38.159 Uttam Kumaran: It’s all these like old white people. It’s very boring.

744 01:05:38.210 01:05:40.029 Uttam Kumaran: very not personable.

745 01:05:40.250 01:05:45.210 Uttam Kumaran: you know. So that’s the kind of stuff that I want to bring is like, I’m just a different feel.

746 01:05:45.240 01:05:55.070 Uttam Kumaran: And we’re working on cutting edge stuff. So it’s very, very high tech like technology. And my, the engineers on my team are all my friends like they’re very, very smart, you know. So

747 01:05:55.200 01:05:55.970 Uttam Kumaran: yeah.

748 01:05:57.010 01:05:57.960 Amit Bajracharya: So so.

749 01:05:58.570 01:06:05.919 Amit Bajracharya: so currently, is it like, you’re trying to hunt more clients or more, you’re trying to get more engineers prepared first.st

750 01:06:06.800 01:06:16.640 Uttam Kumaran: Both. I feel like I’m pretty good on the engineering side, like I have a lot. I have a lot of like really, really

751 01:06:16.700 01:06:18.230 Uttam Kumaran: talented engineers that

752 01:06:18.340 01:06:20.410 Uttam Kumaran: I’ve met throughout my whole career that are like.

753 01:06:20.530 01:06:25.729 Uttam Kumaran: I have 1020 HI can work. Let me know. But that will become a problem

754 01:06:25.820 01:06:31.829 Uttam Kumaran: soon after. So the site is going both to work to attract and close

755 01:06:32.100 01:06:34.149 Uttam Kumaran: clients. But then also

756 01:06:34.230 01:06:38.890 Uttam Kumaran: the content that we will be publishing will be engineering content and

757 01:06:38.970 01:06:41.450 Uttam Kumaran: content for executives and decision makers.

758 01:06:41.620 01:06:57.780 Uttam Kumaran: because the executives and decision makers are the ones that need to use data to run their businesses. But in going for that and also publishing, hey, we checked out this new technology. Here’s a new workflow like, for example, if you were to say, here’s how to design at this really cool thing. And what in figma. And you release the video? Right?

759 01:06:58.160 01:07:04.358 Uttam Kumaran: Me, I’m not gonna watch that. But other designers who may want to work with you are going to watch right? So we have a lot of content.

760 01:07:04.980 01:07:07.119 Uttam Kumaran: ready there. So that’s what we’re gonna

761 01:07:07.863 01:07:09.990 Uttam Kumaran: that’s what we’re also gonna work on.

762 01:07:10.640 01:07:15.300 Amit Bajracharya: So do you. Do you write content on your own, or you have to rely on others.

763 01:07:15.300 01:07:20.940 Uttam Kumaran: No, we we have a backlog of like content that’s written. And then we’re also starting to

764 01:07:21.120 01:07:28.409 Uttam Kumaran: use AI to fill in the gaps there as well. So we have a lot of blog posts that are written already.

765 01:07:30.100 01:07:36.330 Uttam Kumaran: and then basically, what we’ll do is we’ll we’ll we’ll write or record a long form piece of content, and then turn that into

766 01:07:36.570 01:07:37.120 Uttam Kumaran: sure

767 01:07:37.950 01:07:40.416 Uttam Kumaran: other stuff. But yeah, I

768 01:07:41.040 01:07:46.969 Uttam Kumaran: again, my network is all engineers. So I’m I’m pretty confident I’m getting engineers. The thing is hard for us is sales right now?

769 01:07:47.728 01:07:51.940 Uttam Kumaran: Because our industry is very like. If you look at the sites there.

770 01:07:52.080 01:07:59.500 Uttam Kumaran: It’s not like all these marketing agencies that are like very slick. It’s like kind of serious. And these are like large contracts like

771 01:07:59.770 01:08:02.450 Uttam Kumaran: multi, 6 figure contracts.

772 01:08:04.470 01:08:08.420 Uttam Kumaran: but at the same time I want to convey to people that we are the right partner.

773 01:08:08.870 01:08:11.780 Uttam Kumaran: So you have to have that level of like professionalism.

774 01:08:11.890 01:08:12.650 Uttam Kumaran: you know.

775 01:08:12.950 01:08:17.750 Uttam Kumaran: cause I’ll be talking to like Vps or heads of sales, or like very, very large companies.

776 01:08:17.800 01:08:20.890 Uttam Kumaran: They’re used. They’re used to hiring external people. But like.

777 01:08:21.350 01:08:23.629 Uttam Kumaran: if it looks like we’re not serious, then

778 01:08:23.920 01:08:25.119 Uttam Kumaran: they’re not. Gonna

779 01:08:25.359 01:08:26.350 Uttam Kumaran: they’re not going to bite.

780 01:08:28.960 01:08:35.510 Amit Bajracharya: That’s good to know. So so regarding the website, content that you will be able to provide everything that’s needed, right?

781 01:08:36.039 01:08:40.443 Uttam Kumaran: Correct. Yeah, it’ll be me, or it’ll be someone on my team.

782 01:08:41.509 01:08:48.679 Uttam Kumaran: But yeah. And then also, like, it would be great even in your competitive analysis, whatever you research and find even for us to have and keep.

783 01:08:48.759 01:08:59.319 Uttam Kumaran: be really helpful, because I’ve done a lot of competitive analysis and ui kind of reviews of other sites. But interest to kind of as new people come into our industry and see everything.

784 01:08:59.319 01:08:59.639 Amit Bajracharya: Yeah.

785 01:08:59.640 01:09:07.489 Uttam Kumaran: Sort of like what you think. Cause I wanna I wanna ab test like maybe page content. I want to a B test like headlines and things like that. So.

786 01:09:07.490 01:09:07.950 Amit Bajracharya: Yeah.

787 01:09:09.279 01:09:16.789 Uttam Kumaran: And then the more structure we have on, like what we’re doing the better the AI is at helping us. You know. Come up with that.

788 01:09:16.840 01:09:22.250 Uttam Kumaran: I mean, we’re we’re using AI like all across the company for so much stuff. So it’s helping out a ton.

789 01:09:23.810 01:09:26.850 Amit Bajracharya: You’re using AI for the web website part, any any.

790 01:09:26.859 01:09:35.389 Uttam Kumaran: Not really for the for the web content. But we’re using it a lot for like meeting notes, meeting summaries. We’re using it for

791 01:09:36.809 01:09:40.299 Uttam Kumaran: like sales, a ton of stuff on the sales and email copywriting

792 01:09:40.857 01:09:43.321 Uttam Kumaran: and then also like for the lead for

793 01:09:43.659 01:09:47.069 Uttam Kumaran: processing leads so like, for example, if you were to go on our website

794 01:09:47.129 01:09:57.369 Uttam Kumaran: and you were to like book a call with me, or or I was to find your site that lead automatically gets processed. We find who you are, company. You work for, scrape the site.

795 01:09:57.479 01:10:02.059 Uttam Kumaran: generate all that materials, and put that somewhere. So it’s really easy for me to like

796 01:10:03.069 01:10:05.037 Uttam Kumaran: attack that account.

797 01:10:06.539 01:10:10.449 Uttam Kumaran: so? And then we’re gonna start doing a bunch of AI stuff on the engineering side. Actually.

798 01:10:12.370 01:10:13.200 Amit Bajracharya: Tense.

799 01:10:13.700 01:10:18.519 Uttam Kumaran: So, and I’m happy to share that with you. I mean, there’s a lot of stuff happening in the AI and design side, but still, like.

800 01:10:18.880 01:10:19.710 Amit Bajracharya: It’s like.

801 01:10:19.710 01:10:23.340 Uttam Kumaran: People. It’s like people with who don’t have any creativity

802 01:10:23.490 01:10:33.889 Uttam Kumaran: doing AI stuff. It’s like you with the AI person with AI could be really good. But like, same with me that people are like, Oh, AI is gonna eliminate coding. I’m like Dude.

803 01:10:34.460 01:10:37.829 Uttam Kumaran: It’s just helping me do this faster. It’s not helping me like

804 01:10:37.950 01:10:39.900 Uttam Kumaran: it’s you can’t replace like

805 01:10:40.090 01:10:43.599 Uttam Kumaran: it’s not smart enough to know the requirements, like, you know, so.

806 01:10:43.990 01:10:52.839 Amit Bajracharya: Exactly. I I use cursor so for that I need to know how the Javascript work for sure. Tell them to write this.

807 01:10:53.420 01:10:54.580 Uttam Kumaran: I know.

808 01:10:54.985 01:10:55.390 Amit Bajracharya: Phone.

809 01:10:56.440 01:10:58.490 Uttam Kumaran: It’s like 2030% better. Yeah.

810 01:10:58.490 01:11:03.219 Amit Bajracharya: Yeah, yeah. So it’s been helpful. But it’s not going to replace anyone. I mean.

811 01:11:03.420 01:11:06.139 Amit Bajracharya: a random person who does not know how to code cannot

812 01:11:06.760 01:11:11.139 Amit Bajracharya: generate something on it will generate. But you need to know what it generates.

813 01:11:11.140 01:11:13.220 Uttam Kumaran: That’s the thing. The requirements matter the most.

814 01:11:13.220 01:11:13.870 Amit Bajracharya: Yes.

815 01:11:14.150 01:11:26.290 Uttam Kumaran: Right? So that’s why everything I’m writing. We have everything written down and like. That’s why I told you our brand voice written down content strategy because it’s so. If I write it down, and then I send it to AI. It’s perfect.

816 01:11:26.340 01:11:41.680 Uttam Kumaran: You go to AI, and you’re like, Write me a blog post. It’s like, it’s it’s like so bad. But if you say, here’s the voice, here’s we’re going after, here’s the content. Here’s like a video of me talking about it. Here’s it’s like, then it’ll be like, it’s really, really strong, you know.

817 01:11:42.290 01:11:43.120 Uttam Kumaran: Yeah, yeah.

818 01:11:43.120 01:11:49.450 Amit Bajracharya: That’s true, even for the design. I really don’t. I’m not satisfied with the design the the AI generates.

819 01:11:49.640 01:11:50.820 Amit Bajracharya: It’s so.

820 01:11:51.236 01:11:52.070 Uttam Kumaran: Sucks. Yeah.

821 01:11:52.350 01:11:54.799 Amit Bajracharya: 2,010 website. So yeah.

822 01:11:55.130 01:11:56.299 Amit Bajracharya: I don’t know.

823 01:11:57.060 01:12:00.425 Uttam Kumaran: No, I don’t know. I think design design and

824 01:12:01.010 01:12:05.070 Uttam Kumaran: communication is like, gonna be very hard to do

825 01:12:05.090 01:12:06.440 Uttam Kumaran: coding

826 01:12:06.760 01:12:09.600 Uttam Kumaran: the. But the basic coding stuff. Yeah.

827 01:12:10.628 01:12:12.519 Uttam Kumaran: but still, like, it’s a

828 01:12:12.580 01:12:18.290 Uttam Kumaran: still gonna need people to run the AI stuff. So, but it’s for me the mark marketing and sales is like.

829 01:12:19.400 01:12:25.090 Uttam Kumaran: I feel like that’s getting eliminated very fast, like, I’m not trying to hire a salesperson like, I

830 01:12:25.400 01:12:27.800 Uttam Kumaran: kind of build it all on AI basically.

831 01:12:29.180 01:12:31.599 Amit Bajracharya: But I think marketing and sales is more of

832 01:12:31.830 01:12:34.429 Amit Bajracharya: Pr, more of relationship.

833 01:12:34.760 01:12:39.519 Uttam Kumaran: I, but it’s like any, everything, or it’s everything around just talking to me on the zoom.

834 01:12:40.270 01:12:44.419 Uttam Kumaran: I want it to be like AI right cause like, if me hopping on a meeting.

835 01:12:44.500 01:12:47.160 Uttam Kumaran: it’s perfect because but like

836 01:12:47.170 01:12:55.949 Uttam Kumaran: putting out content, doing research on like, who is this? Who is this person? What are they interested in generating the personalized messaging?

837 01:12:56.180 01:12:58.799 Uttam Kumaran: All that? It takes like a lot of time, you know, and

838 01:12:59.140 01:13:00.809 Uttam Kumaran: that’s all stuff. Now that

839 01:13:00.980 01:13:05.369 Uttam Kumaran: couple of iterations. I’m like getting the prompt right? You’re perfect. It works really, really well.

840 01:13:05.700 01:13:06.320 Amit Bajracharya: Okay.

841 01:13:06.520 01:13:07.340 Amit Bajracharya: yeah.

842 01:13:08.800 01:13:13.519 Amit Bajracharya: let’s see how what a will do. Let’s see it. It’s been helpful

843 01:13:13.780 01:13:14.310 Amit Bajracharya: as.

844 01:13:16.560 01:13:17.050 Uttam Kumaran: Cool.

845 01:13:17.050 01:13:18.240 Amit Bajracharya: Even. Yeah.

846 01:13:18.370 01:13:22.069 Amit Bajracharya: This figma to web flow. Plugin does not work as well, does not work.

847 01:13:22.470 01:13:25.410 Uttam Kumaran: I don’t think I think it’s gonna take a long time.

848 01:13:26.212 01:13:29.380 Uttam Kumaran: On the design side. So yeah.

849 01:13:30.710 01:13:33.230 Amit Bajracharya: Alright, so we’ll meet soon, then.

850 01:13:33.480 01:13:39.150 Uttam Kumaran: Cool. Okay, perfect. I’ll send you. I’ll add you the slack and then share you on notion, Doc. And then, yeah, let’s talk again. Soon.

851 01:13:39.150 01:13:43.240 Amit Bajracharya: Sure, sure, definitely, thanks.

852 01:13:43.500 01:13:44.170 Amit Bajracharya: Bye, bye.