Meeting Title: Marketing Planning Meeting Date: 2026-01-26 Meeting participants: Hannah Wang, Joe Lewandowski, Ryan Brosas


WEBVTT

1 00:01:07.060 00:01:08.080 Hannah Wang: Yay.

2 00:01:10.470 00:01:21.380 Hannah Wang: I don’t think… Luke is gonna join, he’s the main, kind of, driver of this meeting.

3 00:01:21.380 00:01:22.110 Joe Lewandowski: Okay.

4 00:01:22.270 00:01:26.000 Hannah Wang: And then… I don’t know if Ryan needs to join, so…

5 00:01:26.770 00:01:35.129 Hannah Wang: Sorry for my delay in messages here and there, but I am looking for messages now, and…

6 00:01:35.320 00:01:39.140 Hannah Wang: Yeah, I… I feel like the Talisma deck…

7 00:01:40.980 00:01:43.900 Hannah Wang: Yeah, I don’t want them to feel like we’re overstepping.

8 00:01:44.690 00:01:45.330 Joe Lewandowski: Yeah.

9 00:01:45.680 00:01:49.800 Hannah Wang: So, maybe just, like, the glaringly…

10 00:01:50.350 00:02:00.079 Hannah Wang: painful things to look at, we can maybe point out. But then I think the rest, like, the more nit… nitty-gritty.

11 00:02:00.230 00:02:00.890 Joe Lewandowski: Yeah.

12 00:02:00.890 00:02:07.230 Hannah Wang: Like, oh, this needs to be centered, like, I think it’s okay, because…

13 00:02:08.350 00:02:12.699 Hannah Wang: I feel like most of the people that look at these decks, like, they’re not gonna be…

14 00:02:12.700 00:02:13.110 Joe Lewandowski: Yeah, yeah.

15 00:02:13.110 00:02:17.510 Hannah Wang: So they’re not really gonna care. I think it’s just us that… that cares.

16 00:02:19.060 00:02:23.490 Hannah Wang: So, yeah, maybe in the… in the Google Sheet, you can just…

17 00:02:23.630 00:02:33.889 Hannah Wang: add, like, the glaring issues, like having the logos next to each other on every slide, and then, like, the colors,

18 00:02:34.900 00:02:41.000 Hannah Wang: But, yeah, other than that, I don’t think you need to put in the effort to change what they have.

19 00:02:41.000 00:02:49.970 Joe Lewandowski: Yeah, okay, so I’m not gonna talk about, like, spacing or anything, really, just the… maybe just the logos in slide 11, using the green kind of, like, stands out in a bad way, so…

20 00:02:49.970 00:03:01.979 Hannah Wang: Yeah, or if any, like, any of the… like, the design stuff that maybe you can point out in terms of spacing is just… if something goes out of, like, a box or something, like, the text bleeds.

21 00:03:01.980 00:03:02.440 Joe Lewandowski: Yeah, yeah, yeah.

22 00:03:02.440 00:03:08.369 Hannah Wang: true, but… I think… I think we don’t… it’s okay.

23 00:03:08.370 00:03:09.329 Joe Lewandowski: Yeah, I figured.

24 00:03:10.100 00:03:20.080 Hannah Wang: Yeah, so… there’s that, and then I know… The…

25 00:03:20.500 00:03:25.850 Hannah Wang: I asked… I know I owe you, what’d you want to call it?

26 00:03:26.470 00:03:29.990 Hannah Wang: Like the… a review of the…

27 00:03:30.170 00:03:34.209 Hannah Wang: deck that you did in Figma for product analytics.

28 00:03:34.490 00:03:38.960 Joe Lewandowski: Oh yeah, I have to send you the… Or Winky, though.

29 00:03:39.080 00:03:40.790 Joe Lewandowski: The most recent one.

30 00:03:40.790 00:03:45.549 Hannah Wang: Oh, okay. Is it a different file than the original?

31 00:03:45.550 00:03:49.370 Joe Lewandowski: Oh, I think I sent you… I sent you a Notion file with, like, an outline that I did.

32 00:03:49.370 00:03:49.950 Hannah Wang: Yes.

33 00:03:49.950 00:03:51.610 Joe Lewandowski: So I, I…

34 00:03:52.340 00:04:02.050 Joe Lewandowski: tried, like, a second shot at that, and I kind of put the results in some slides, so I figured maybe it’s better just to look at the slides.

35 00:04:02.050 00:04:03.410 Hannah Wang: Yeah, yeah, yeah.

36 00:04:03.950 00:04:06.509 Hannah Wang: Send me that link, I’ll take a look.

37 00:04:06.510 00:04:11.730 Joe Lewandowski: Yeah, not sure, like, if the content is correct, per se.

38 00:04:11.730 00:04:16.470 Hannah Wang: That’s okay. I also always question if my content is right.

39 00:04:16.480 00:04:20.879 Joe Lewandowski: Yeah, so I, you know, I had done it based on, like, those two

40 00:04:20.980 00:04:26.050 Joe Lewandowski: like, meetings you linked and stuff, so I’m hoping that it’s on the right direction.

41 00:04:26.050 00:04:26.760 Hannah Wang: Yeah.

42 00:04:27.570 00:04:33.449 Hannah Wang: Yeah, so just send me that, and then I’ll… I’ll take a look, and then I know,

43 00:04:33.640 00:04:37.900 Hannah Wang: And then I can kind of direct you to where… You can put…

44 00:04:37.910 00:04:40.650 Joe Lewandowski: the decks moving forward. Okay.

45 00:04:41.020 00:04:47.570 Hannah Wang: Yeah, it’s just in Figma, like, on the left, there should be… yeah, I can… I can show you later.

46 00:04:47.760 00:04:50.940 Joe Lewandowski: Okay. Yeah, I just duplicated a previous one for now, and…

47 00:04:50.940 00:04:51.500 Hannah Wang: Yeah.

48 00:04:51.500 00:04:55.610 Joe Lewandowski: I think it’s local, but I’m not… yeah, I’m not… just not sure where to put it.

49 00:04:55.610 00:04:58.330 Hannah Wang: Yeah, I know with Figma, you can, like, you have your own…

50 00:04:58.600 00:05:02.429 Hannah Wang: like, kind of repository, and then you have, like, a Brainforge one, so I…

51 00:05:02.430 00:05:02.920 Joe Lewandowski: Yeah.

52 00:05:02.920 00:05:07.489 Hannah Wang: It’s confusing. But, yeah, that sounds good, and then…

53 00:05:07.690 00:05:24.170 Hannah Wang: For the cursor stuff, like, I… it’s also a lot for me, I’m just like, what is this? But, I think it’ll just be helpful, so I’m gonna meet with, Luke tomorrow, because he kind of set it… set it up, and…

54 00:05:24.170 00:05:24.590 Joe Lewandowski: Okay.

55 00:05:24.590 00:05:28.880 Hannah Wang: I will… Probably…

56 00:05:29.050 00:05:38.999 Hannah Wang: hop on a Zoom meeting with him, and then send you guys the link, just because I haven’t set it up either, and I’m starting from scratch, so you can just follow what he tells me to do.

57 00:05:39.430 00:05:39.820 Joe Lewandowski: Okay.

58 00:05:39.820 00:05:48.180 Hannah Wang: the video, and that way, I think Cursor is, like, more powerful than ChatGPT, and you can do a lot more with it.

59 00:05:48.590 00:05:57.570 Hannah Wang: And I think a lot of the Brainforce team is moving to using Cursor, and I think it’ll help with, like, the content.

60 00:05:57.720 00:06:02.399 Hannah Wang: kind of stuff, and also,

61 00:06:02.730 00:06:05.710 Hannah Wang: I think I’m gonna talk with Luke about…

62 00:06:05.930 00:06:09.369 Hannah Wang: The content, like, creating the copy itself based on, like.

63 00:06:09.930 00:06:17.560 Hannah Wang: and stuff, because I do think that’s, like, a bottleneck for us right now, and, Luke can talk to Utam about building, like, a

64 00:06:18.020 00:06:30.819 Hannah Wang: system or something within Cursor, that will help us. So, don’t stress too much about, like, converting that, because I think we’re gonna try to solve that with AI in a way.

65 00:06:30.820 00:06:31.520 Joe Lewandowski: Okay.

66 00:06:31.520 00:06:35.350 Hannah Wang: this… That doesn’t have us questioning, like, oh, is this right?

67 00:06:35.350 00:06:41.290 Joe Lewandowski: Yeah, yeah, because, you know, it’s easy to design it, it’s just, I’m not sure if I’m designing the right thing.

68 00:06:41.290 00:06:46.730 Hannah Wang: I know, I know, that’s, like, the biggest bottleneck, I think, for…

69 00:06:47.050 00:06:57.820 Hannah Wang: translating something that the sales team or the delivery team needs, to design. It’s just, like, that gap in knowledge and…

70 00:06:58.790 00:07:08.470 Hannah Wang: Yeah, so I think we’re gonna try to work on something within Cursor to get that set up, but I’ll talk to Luke about that. So hopefully no more of this, like.

71 00:07:08.710 00:07:11.619 Hannah Wang: Trying to figure out the technical stuff,

72 00:07:11.770 00:07:18.609 Hannah Wang: I think the goal would be to just get the copy, and then you can start designing it.

73 00:07:19.100 00:07:22.660 Hannah Wang: We can start cranking out more, more slides.

74 00:07:22.990 00:07:26.660 Joe Lewandowski: Yeah, it’ll definitely, I mean, definitely speeds up the process on our end.

75 00:07:26.660 00:07:28.489 Hannah Wang: Yeah. We have something…

76 00:07:28.490 00:07:31.100 Joe Lewandowski: Doesn’t have to be, like, 100%, obviously, but you know.

77 00:07:31.100 00:07:31.770 Hannah Wang: Yeah.

78 00:07:32.870 00:07:43.660 Hannah Wang: Yeah, okay. So, maybe even then, like, yeah, you don’t… maybe you don’t need to set up… actually, I think if you’re gonna use Cursor, you’re gonna need to set it up. So anyway, I’ll…

79 00:07:43.850 00:07:48.519 Hannah Wang: I’ll send you that video or some notes or something later this week.

80 00:07:48.520 00:07:51.260 Joe Lewandowski: Yeah, sure. I mean, you… I know you linked one…

81 00:07:51.700 00:07:55.359 Joe Lewandowski: I think it was Friday. I didn’t get a chance to look at it yet, but…

82 00:07:55.360 00:07:55.850 Hannah Wang: All good.

83 00:07:55.850 00:07:57.750 Joe Lewandowski: I figured I would check that out, too.

84 00:07:57.750 00:08:11.630 Hannah Wang: Yeah, it’s just… that’s just Utam giving, like, a demo of what cursor is, just to give you, like, a high-level understanding of the power it has and how much it can help us, but it doesn’t get into, like, oh, how to set it up, so…

85 00:08:11.630 00:08:12.040 Joe Lewandowski: Okay.

86 00:08:12.040 00:08:16.049 Hannah Wang: I need to… I also want to figure that out, so…

87 00:08:16.210 00:08:22.740 Hannah Wang: I’ll get that going, and then…

88 00:08:23.060 00:08:28.370 Hannah Wang: Yeah, based on that, like, I do think we want to…

89 00:08:29.210 00:08:39.629 Hannah Wang: crank out more slides eventually, it’s just that, yeah, that bottleneck of, like, the copy is there, so once we kind of unblock that, I think it’ll be a lot easier for you to

90 00:08:39.750 00:08:43.129 Hannah Wang: Design stuff, and we’ll have more stuff for you if you want it, so…

91 00:08:43.130 00:08:46.809 Joe Lewandowski: Oh, yeah, yeah, no, that’s fine, I’m… whatever, whatever you guys need.

92 00:08:48.600 00:08:57.359 Hannah Wang: Yeah, okay. I think… Let me just pull up Lanier real quick. I know that…

93 00:08:58.670 00:09:04.400 Hannah Wang: The board is kind of messy, and we’re not very diligent in cleaning it up, so that’s…

94 00:09:04.720 00:09:11.530 Hannah Wang: That’s our bad, let me just take a look,

95 00:09:13.170 00:09:20.500 Hannah Wang: Yeah, in terms of decks, I think… That is…

96 00:09:20.960 00:09:29.439 Hannah Wang: it… yeah. So just leave the comments on the Teleismo one, and then send me the product analytics one, and then we can go from there.

97 00:09:29.810 00:09:31.110 Joe Lewandowski: Okay, sounds good.

98 00:09:31.110 00:09:37.320 Hannah Wang: Cool. Ryan, did you have anything for, marketing? I know…

99 00:09:37.330 00:09:50.050 Hannah Wang: you asked Ann to build all the carousels and stuff, so thank you for doing that, and keep tagging her, because she’s good at designing those. And then, if you ever need, like.

100 00:09:50.050 00:09:57.420 Hannah Wang: help with minor fixes and stuff before something goes out, you can message me like you’ve done before, and then I can help you fix it.

101 00:09:57.530 00:10:00.180 Hannah Wang: Yeah.

102 00:10:00.920 00:10:12.860 Ryan Brosas: Yeah, one thing that I need to follow up with you is the, well, Otem asked me to do, like, a template for the partnership event.

103 00:10:13.110 00:10:18.490 Ryan Brosas: Like what we did on… what do you call this event? .

104 00:10:18.490 00:10:19.140 Hannah Wang: Ali Tony.

105 00:10:19.140 00:10:20.270 Ryan Brosas: Operating one?

106 00:10:20.270 00:10:21.150 Hannah Wang: Oh, yeah.

107 00:10:22.290 00:10:22.639 Hannah Wang: That’s true.

108 00:10:22.640 00:10:32.799 Ryan Brosas: So, I will be… I’m not really sure how to do it, because I think you are the… you are the most… did all the, the stuff.

109 00:10:32.850 00:10:43.979 Ryan Brosas: It’s just more on, like, putting all the attendee, and I think we’ll be, we’ll, we’re going to invite, so I think that’s one.

110 00:10:44.200 00:10:51.140 Ryan Brosas: And, well, it’s pretty much what we did on operating. We kind of… Like…

111 00:10:51.140 00:10:51.780 Hannah Wang: It’s…

112 00:10:51.780 00:10:54.869 Ryan Brosas: Like, duplicate that on the Marketing Hub.

113 00:10:55.100 00:11:11.470 Ryan Brosas: But, yeah, he wanted to do, like, a template and such, so we can easily duplicate that. So if you have, like, any insight from that event, let me know, because I will be doing a template dependent on that.

114 00:11:12.400 00:11:19.680 Hannah Wang: Okay, yeah, I know we want that, basically, like, a invitee…

115 00:11:20.070 00:11:25.480 Hannah Wang: list, people we want to invite to the Mixed panel event on…

116 00:11:25.990 00:11:32.985 Hannah Wang: February 26th, so a month from now. Let me… Hmm…

117 00:11:33.910 00:11:36.949 Hannah Wang: Do we have an operating lead list?

118 00:11:37.490 00:11:38.530 Hannah Wang: Somewhere.

119 00:11:38.680 00:11:39.230 Hannah Wang: I don’t know.

120 00:11:39.230 00:11:41.480 Ryan Brosas: On, Marketing Hub.

121 00:11:41.850 00:11:49.549 Hannah Wang: Oh, where is that? Reuters, Shop Talk… Oh, okay, okay.

122 00:11:52.420 00:11:58.380 Hannah Wang: Okay, let me think about what fields we need,

123 00:11:59.530 00:12:01.730 Hannah Wang: Because you need that to scrape.

124 00:12:02.150 00:12:11.100 Hannah Wang: You basically need the fields So that you can, scrape things via clay, right?

125 00:12:11.490 00:12:12.100 Ryan Brosas: Yes.

126 00:12:12.100 00:12:12.730 Hannah Wang: Okay.

127 00:12:14.450 00:12:23.470 Hannah Wang: Yeah, I… let me… let me think about that, and then I’ll get back to you. I know you messaged me, and then I was confused, but now I understand, so,

128 00:12:24.110 00:12:32.929 Hannah Wang: Yeah, email, phone, LinkedIn… Okay, let me come up with the template, and then we can…

129 00:12:33.220 00:12:35.639 Hannah Wang: Send it to Utam, and then…

130 00:12:36.120 00:12:39.960 Hannah Wang: Start, scraping the leads that we want to invite.

131 00:12:40.490 00:12:43.020 Hannah Wang: Yeah, I owe you that, so I will do that.

132 00:12:43.950 00:12:44.690 Ryan Brosas: Thank you.

133 00:12:45.700 00:12:51.759 Hannah Wang: Alrighty, if nothing else, then happy Monday, and have a good… have a good week.

134 00:12:51.880 00:12:52.940 Hannah Wang: Thanks, guys.

135 00:12:53.410 00:12:54.199 Joe Lewandowski: Yep, you too.

136 00:12:54.200 00:12:55.809 Ryan Brosas: Thank you, you too.