Meeting Title: Sprint Review - Marketing-Content & Sales Date: 2025-12-19 Meeting participants: Hannah Wang, Rico Rejoso, Ryan Brosas, Uttam Kumaran
WEBVTT
1 00:01:00.810 ⇒ 00:01:01.710 Rico Rejoso: Hey.
2 00:01:02.350 ⇒ 00:01:03.400 Ryan Brosas: Hey, guys!
3 00:01:03.730 ⇒ 00:01:05.010 Ryan Brosas: Happy Friday!
4 00:01:06.490 ⇒ 00:01:07.550 Hannah Wang: A…
5 00:01:10.250 ⇒ 00:01:11.909 Rico Rejoso: You sound fun, Ryan.
6 00:01:14.220 ⇒ 00:01:16.050 Rico Rejoso: You sound like you’re having fun.
7 00:01:17.200 ⇒ 00:01:22.090 Ryan Brosas: Yeah, I slept, like, 7 hours today, so… Yeah.
8 00:01:23.180 ⇒ 00:01:24.430 Hannah Wang: Okay, okay.
9 00:01:24.990 ⇒ 00:01:32.449 Rico Rejoso: That’s, that’s great, that’s great. Alright, so, maybe we can start off, so we can also end this real quick.
10 00:01:32.760 ⇒ 00:01:35.580 Rico Rejoso: I saw your message, Hannah, like.
11 00:01:35.720 ⇒ 00:01:37.549 Rico Rejoso: Maybe you want to discuss that first?
12 00:01:39.000 ⇒ 00:01:44.480 Hannah Wang: We can do it after, since Ryan doesn’t need to be on the call for it.
13 00:01:44.730 ⇒ 00:01:46.220 Rico Rejoso: Oh, okay, okay, gotcha.
14 00:01:46.340 ⇒ 00:01:47.200 Rico Rejoso: doors.
15 00:01:47.240 ⇒ 00:02:01.900 Rico Rejoso: Yeah, this will be quick, we just have a few things. First, let’s start off maybe with the content team with Ryan. Yeah, Ryan, I added all the SEO content tickets, just added 5 for this week, as you requested.
16 00:02:01.900 ⇒ 00:02:12.480 Rico Rejoso: and another ticket for you to, upload it to Webflow. Other than that, are we missing any tickets, and can you provide me update on the other tickets that are in progress?
17 00:02:13.220 ⇒ 00:02:17.880 Ryan Brosas: 4D36A, can you move that to next cycle?
18 00:02:18.720 ⇒ 00:02:19.910 Rico Rejoso: Which one? I’m sorry.
19 00:02:20.490 ⇒ 00:02:23.950 Ryan Brosas: Uploading SEO to Webflow.
20 00:02:24.950 ⇒ 00:02:30.789 Rico Rejoso: Okay, got you. Were you able to upload the, the one from last week.
21 00:02:31.820 ⇒ 00:02:41.210 Ryan Brosas: I will upload it, next week, because, I’m currently doing the content strategy talk today, so…
22 00:02:41.370 ⇒ 00:02:51.919 Ryan Brosas: I need to send that by AOT, so I won’t be at, doing the uploading, but I can do the writing, because I enjoy doing, you know, writing.
23 00:02:54.700 ⇒ 00:02:55.270 Rico Rejoso: Okay.
24 00:02:55.670 ⇒ 00:03:02.820 Rico Rejoso: Other than that, you mentioned you’re still working on the content strategy, right, for this sprint. Today would be the deadline for it.
25 00:03:05.420 ⇒ 00:03:16.730 Ryan Brosas: Yes, I’m currently working on that, and currently, I’m doing the, my assistance to equipment, so, I will be sending a…
26 00:03:17.110 ⇒ 00:03:18.409 Ryan Brosas: What do you call this?
27 00:03:18.850 ⇒ 00:03:37.209 Ryan Brosas: a sequence for the DE and AE, and, then after that, I will be, make, turn the whole process to a SOP, so, we can, other can rep, you know, replicate, how I do,
28 00:03:37.430 ⇒ 00:03:43.600 Ryan Brosas: That also, so… That’s… that… after this, I will be doing that, and…
29 00:03:43.740 ⇒ 00:03:47.969 Ryan Brosas: then I will be doing the… going back to the content strategy.
30 00:03:48.260 ⇒ 00:03:51.980 Rico Rejoso: You mentioned you’re starting a recruitment campaign for DA and AE, right?
31 00:03:52.420 ⇒ 00:03:53.070 Ryan Brosas: Yep.
32 00:03:53.790 ⇒ 00:03:57.690 Rico Rejoso: Okay, so I think we don’t have any ticket for it yet, do we?
33 00:03:57.690 ⇒ 00:04:02.219 Ryan Brosas: Needs, in progress, 471.
34 00:04:02.900 ⇒ 00:04:05.270 Rico Rejoso: Oh, I see. Gotcha.
35 00:04:05.580 ⇒ 00:04:15.729 Rico Rejoso: Okay, that, and the content strategy, and the SEO that are left. The video editing, the one coming from Mitch, should we move it to next cycle?
36 00:04:16.550 ⇒ 00:04:17.510 Ryan Brosas: He.
37 00:04:17.510 ⇒ 00:04:21.979 Rico Rejoso: Not sure if this is a high priority, should we… let’s… should we drop it too low?
38 00:04:22.890 ⇒ 00:04:24.780 Ryan Brosas: Yeah, I think low or medium.
39 00:04:25.250 ⇒ 00:04:28.230 Rico Rejoso: Okay, I got you. I’ll move this one to next sprint, okay?
40 00:04:29.300 ⇒ 00:04:29.850 Ryan Brosas: Yep.
41 00:04:31.550 ⇒ 00:04:43.570 Rico Rejoso: Alright, that leaves you with just the SEO thicket to work on for the sprint, content, and the recruitment. On the recruitment, both of this one are still in progress, right? So you’re still finalizing this one.
42 00:04:44.500 ⇒ 00:04:47.660 Rico Rejoso: Can we close this off by… Arrow Day?
43 00:04:48.480 ⇒ 00:04:57.270 Ryan Brosas: Yep, I will, close it by end of day. Well, I will be, updating, Robert.
44 00:04:57.540 ⇒ 00:05:03.210 Ryan Brosas: And also, like, look, loop on it, so… that’s… that.
45 00:05:03.610 ⇒ 00:05:10.300 Ryan Brosas: Because, I think I’m thinking of, like, connecting content strategy to SEO, so…
46 00:05:10.570 ⇒ 00:05:12.780 Ryan Brosas: Yeah, I think it,
47 00:05:12.960 ⇒ 00:05:22.030 Ryan Brosas: there’s, like, Q1 focus there, so I think I can… I can focus on, like, the whole Q1, then the whole, you know, year. But yeah,
48 00:05:22.610 ⇒ 00:05:24.450 Ryan Brosas: I can just, like.
49 00:05:25.000 ⇒ 00:05:30.670 Ryan Brosas: put a, what do you call this, a link there for the SEO strategy also.
50 00:05:30.800 ⇒ 00:05:35.930 Rico Rejoso: Got it. Okay, and you can finish that along with the SEO tickets, right?
51 00:05:36.300 ⇒ 00:05:37.090 Ryan Brosas: Yep.
52 00:05:38.140 ⇒ 00:05:48.299 Rico Rejoso: Gotcha. Alright, so if you can update this by end of day as well, along with other tickets, if you don’t know if it’s under a client review, so we can have it prepared by next spring. So, technically.
53 00:05:48.530 ⇒ 00:05:52.479 Rico Rejoso: maybe Robert will be reviewing that by next week as well, okay?
54 00:05:54.030 ⇒ 00:06:02.139 Rico Rejoso: Gotcha. Anything else, or any new DAS tickets that you need to create, aside from this one? Or from the one that we have here?
55 00:06:05.650 ⇒ 00:06:07.550 Ryan Brosas: I think, like.
56 00:06:08.130 ⇒ 00:06:19.229 Ryan Brosas: the creation of SLP for the, from Upwork to LinkedIn, I guess that’s one, I guess?
57 00:06:20.820 ⇒ 00:06:24.750 Rico Rejoso: Okay, that’s the creation of SAP from Upward to LinkedIn.
58 00:06:25.030 ⇒ 00:06:28.330 Rico Rejoso: Yep. Should I… Scheduled for next sprint.
59 00:06:29.050 ⇒ 00:06:40.540 Ryan Brosas: I’m… I’m doing it, after I send, the sequence, then I think, an approval for, from UTAM, then…
60 00:06:40.720 ⇒ 00:06:43.489 Ryan Brosas: I think that’s… good to go, I guess.
61 00:06:43.880 ⇒ 00:06:52.359 Rico Rejoso: Got you. I’ll create that one for the sprint, since you mentioned your work… you’ll be working on it later on, and it should be for approval by…
62 00:06:52.490 ⇒ 00:06:57.390 Rico Rejoso: next week, so we only have, like, around 2 days to work, you mentioned?
63 00:06:57.620 ⇒ 00:07:00.659 Rico Rejoso: Yeah, two days for next week for you to work on that.
64 00:07:01.000 ⇒ 00:07:05.680 Rico Rejoso: 3 days, I guess. Okay, gotcha. Let me create a ticket after this meeting, okay?
65 00:07:09.160 ⇒ 00:07:09.990 Rico Rejoso: Alright.
66 00:07:09.990 ⇒ 00:07:11.000 Ryan Brosas: Thank you.
67 00:07:11.370 ⇒ 00:07:15.470 Rico Rejoso: done with the content, yes, let’s move on to marketing.
68 00:07:17.390 ⇒ 00:07:19.519 Rico Rejoso: Yes, and if you can update us…
69 00:07:19.910 ⇒ 00:07:21.670 Rico Rejoso: Florida tickets you’ve been working on.
70 00:07:22.780 ⇒ 00:07:32.400 Hannah Wang: Yeah, the… All the decks… I’m gonna…
71 00:07:32.840 ⇒ 00:07:45.169 Hannah Wang: message Utam to look at it, along with all the case studies. I don’t know if you saw my message in the design channel a couple days ago, but I asked Utam to take a look.
72 00:07:45.310 ⇒ 00:07:53.360 Hannah Wang: At some of them, so… Yeah, a lot of these I’ll just… Put a message in the… Design Channel.
73 00:07:53.360 ⇒ 00:07:56.170 Uttam Kumaran: Yeah, I didn’t get to it, I’ll probably get to it later today.
74 00:07:56.450 ⇒ 00:07:59.889 Hannah Wang: Okay, yeah, there’s a lot more, so… Okay.
75 00:08:00.570 ⇒ 00:08:05.119 Uttam Kumaran: Yeah, I’m on a flight, so send me any of that, I will look at a lot of that.
76 00:08:05.360 ⇒ 00:08:05.970 Hannah Wang: Okay.
77 00:08:05.970 ⇒ 00:08:11.129 Uttam Kumaran: It’s, like, finally Friday, so I can, like… I would like to work on design stuff, would be really nice.
78 00:08:11.130 ⇒ 00:08:11.810 Hannah Wang: Yeah.
79 00:08:12.230 ⇒ 00:08:14.080 Hannah Wang: Wait, you’re on the fly right now.
80 00:08:14.080 ⇒ 00:08:18.679 Uttam Kumaran: No, no, no, I’m… I’m just… I’m going to go get some lunch, but I will be later.
81 00:08:18.680 ⇒ 00:08:19.500 Hannah Wang: Okay.
82 00:08:19.630 ⇒ 00:08:28.940 Hannah Wang: Yeah, so basically, all of those, I will… - maybe…
83 00:08:29.170 ⇒ 00:08:33.129 Hannah Wang: You can close 982, I think.
84 00:08:33.890 ⇒ 00:08:36.999 Hannah Wang: the second-to-last one.
85 00:08:37.280 ⇒ 00:08:40.150 Hannah Wang: Heh yeah, I think that’s good.
86 00:08:40.559 ⇒ 00:08:45.470 Hannah Wang: And then… Partner Kit, I…
87 00:08:45.910 ⇒ 00:08:51.630 Hannah Wang: I think that’s also good to go. I updated some of it as well.
88 00:08:53.320 ⇒ 00:08:54.930 Hannah Wang: And then…
89 00:08:55.120 ⇒ 00:09:04.129 Hannah Wang: The client gifts, I’m still working on some of them, some last-minute ones, so I’ll do that over the weekend. But…
90 00:09:04.280 ⇒ 00:09:12.050 Hannah Wang: I… I haven’t been tracking all my time for that, because it just takes a long time, and I don’t want to charge for that, so…
91 00:09:12.050 ⇒ 00:09:13.260 Uttam Kumaran: Why? You should, you should, you should.
92 00:09:13.260 ⇒ 00:09:16.469 Hannah Wang: What? No, dude, writing the notes and…
93 00:09:16.470 ⇒ 00:09:17.739 Uttam Kumaran: I’m telling you.
94 00:09:17.740 ⇒ 00:09:19.500 Hannah Wang: Oh, okay.
95 00:09:19.500 ⇒ 00:09:21.299 Uttam Kumaran: Against company policy, if you don’t.
96 00:09:21.300 ⇒ 00:09:22.899 Hannah Wang: Okay, sure.
97 00:09:22.900 ⇒ 00:09:32.650 Uttam Kumaran: No, no, I don’t mind at all. It’s, like, a huge undertaking, like, it’s… and it’s… it’s helping us make money, so, like, I’m… you’re… this isn’t… I wouldn’t,
98 00:09:32.820 ⇒ 00:09:35.089 Uttam Kumaran: I wouldn’t ask you to do anything for free, so…
99 00:09:35.090 ⇒ 00:09:35.950 Hannah Wang: Okay.
100 00:09:35.950 ⇒ 00:09:37.080 Uttam Kumaran: No problem at all, please.
101 00:09:37.080 ⇒ 00:09:39.110 Hannah Wang: Okay, then I’ll… I’ll update that.
102 00:09:39.110 ⇒ 00:09:43.409 Uttam Kumaran: Next year, we will work on better process and get more people involved, so…
103 00:09:43.410 ⇒ 00:09:44.380 Hannah Wang: You’re funny.
104 00:09:44.380 ⇒ 00:09:49.850 Uttam Kumaran: It’s like, I know how… I know how, how much work it is, and I think everybody is, like.
105 00:09:50.170 ⇒ 00:09:55.209 Uttam Kumaran: I mean, on our call with Yvette yesterday, she said she was, like, really, really thankful, and…
106 00:09:55.210 ⇒ 00:09:55.950 Hannah Wang: Aww.
107 00:09:55.950 ⇒ 00:09:59.429 Uttam Kumaran: I was talking to Luke about it, and I think it’s really important, so, yeah.
108 00:09:59.430 ⇒ 00:10:01.030 Hannah Wang: Awesome. Yeah.
109 00:10:01.680 ⇒ 00:10:12.540 Hannah Wang: Great! Yeah, so I’ll wrap that up, hopefully, by next Monday, I’ll ship out the last two boxes, and then…
110 00:10:12.540 ⇒ 00:10:15.970 Rico Rejoso: I mean, I’ll close that out, but make sure you put your hours on CocketFly, okay?
111 00:10:15.970 ⇒ 00:10:17.700 Hannah Wang: Yeah, yeah, yeah, I will.
112 00:10:18.980 ⇒ 00:10:27.489 Hannah Wang: And then… Yeah, all the other case studies, I haven’t… I don’t think I’ve…
113 00:10:28.950 ⇒ 00:10:37.809 Hannah Wang: yeah, made interview requests for… and then the AI and data deck is also a message I sent to Tom in the channel, so…
114 00:10:38.230 ⇒ 00:10:40.570 Hannah Wang: Yeah.
115 00:10:41.420 ⇒ 00:10:43.889 Hannah Wang: And then all of those…
116 00:10:44.290 ⇒ 00:10:48.570 Hannah Wang: I haven’t done it, so I can move it to the next cycle.
117 00:10:49.350 ⇒ 00:10:56.969 Rico Rejoso: Got you. So both… all case studies under to do this cycle weren’t able to… you weren’t able to make any, interview requests yet, right?
118 00:10:57.330 ⇒ 00:11:03.660 Hannah Wang: I made one for Snowflake for OH, but I think they’re busy, so it’s okay.
119 00:11:04.390 ⇒ 00:11:07.440 Uttam Kumaran: Okay. Yeah, I think something also, Rico,
120 00:11:07.750 ⇒ 00:11:09.970 Uttam Kumaran: We can think about how,
121 00:11:10.580 ⇒ 00:11:14.460 Uttam Kumaran: how Jed can also help potentially move some of this along, or Eliza.
122 00:11:16.330 ⇒ 00:11:20.889 Uttam Kumaran: I think a lot of, like, what Hannah has to do is just, like, kind of, like, remind people, and…
123 00:11:21.120 ⇒ 00:11:25.640 Uttam Kumaran: Get people to share more opportunities for case studies and things like that, like…
124 00:11:25.750 ⇒ 00:11:29.479 Uttam Kumaran: I feel like that’s something I would like to take off our plate, potentially, you know?
125 00:11:30.420 ⇒ 00:11:35.439 Rico Rejoso: Gotcha. Yeah, we can set up reminders. We can help set up reminders for, team members in.
126 00:11:35.440 ⇒ 00:11:40.440 Uttam Kumaran: Yeah, or you can ask the AI team to build some type of reminder system or something, I don’t know.
127 00:11:40.560 ⇒ 00:11:55.660 Hannah Wang: Yeah, like, even when the case study interview request goes out, it’s from the Brainforge Assistant bot, like, I feel like we can find some way to automate messages every couple days, sending reminders, so… I can talk to…
128 00:11:55.920 ⇒ 00:12:00.290 Hannah Wang: Yeah, we can talk to Gabe about that, but yeah.
129 00:12:06.060 ⇒ 00:12:18.589 Rico Rejoso: Okay, so I’ll probably have to move the rest of the case study under the cycle for next sprint, and, one of my few action items would be to discuss with Gabe about sending out reminders for interviews for case study.
130 00:12:19.360 ⇒ 00:12:22.469 Hannah Wang: Yeah, you can just message me and…
131 00:12:22.680 ⇒ 00:12:28.999 Hannah Wang: you and him, or, like, somewhere in AI design or something, and then we can talk about it.
132 00:12:30.120 ⇒ 00:12:32.579 Rico Rejoso: Gotcha. And for this one…
133 00:12:34.400 ⇒ 00:12:39.710 Rico Rejoso: I think you’ve done this one, since you said I’ve… Right?
134 00:12:40.230 ⇒ 00:12:45.799 Hannah Wang: Yeah, I mean, I didn’t spend 5 hours on it, probably just, like, 2.
135 00:12:47.630 ⇒ 00:12:48.230 Rico Rejoso: Gotcha.
136 00:12:48.710 ⇒ 00:12:49.480 Hannah Wang: Very conclusive.
137 00:12:49.650 ⇒ 00:12:50.750 Rico Rejoso: Still waiting for…
138 00:12:50.750 ⇒ 00:12:55.109 Hannah Wang: It’s for me, yeah, I’m the blocker for that.
139 00:12:58.400 ⇒ 00:13:00.840 Rico Rejoso: Did we end up working on the revision for this one?
140 00:13:00.840 ⇒ 00:13:02.780 Hannah Wang: Still good. No. No.
141 00:13:03.740 ⇒ 00:13:07.040 Rico Rejoso: Okay, so the rest of this one should be known for next sprint for them.
142 00:13:07.660 ⇒ 00:13:14.870 Hannah Wang: Yeah, like, the chat with Data one, like, that one too, it’s just, like, reminding Sam to take a look at it.
143 00:13:15.050 ⇒ 00:13:17.440 Uttam Kumaran: Yeah, so for all of those, like, I don’t know…
144 00:13:17.730 ⇒ 00:13:22.419 Uttam Kumaran: I think this is just something for either Gabe to think about, but I think it’s, like.
145 00:13:22.900 ⇒ 00:13:30.240 Uttam Kumaran: probably, Rico, like, you, Gabe, and Eliza should come up with some way, because a lot of these are literally just waiting for interviews.
146 00:13:30.850 ⇒ 00:13:38.519 Uttam Kumaran: And… it’s just like… Yeah, it’s just a… it’s just a huge bottleneck right now.
147 00:13:38.690 ⇒ 00:13:46.299 Uttam Kumaran: Because also, like, I also… I know that we have some of these in the pipeline, and then I’m like, oh, okay, yeah, that was, like, a month ago, we asked about this, and then…
148 00:13:46.490 ⇒ 00:13:54.099 Uttam Kumaran: I’ll be on a call, I’ll check the platform, like, oh, it’s not there, right? And I’m like, damn, we just, like, are waiting on them, you know? So…
149 00:13:57.310 ⇒ 00:14:07.480 Rico Rejoso: Yeah. Yeah, so that would be, like, setting out reminders for interview requests and reminders for feedback on case studies, until it’s close, right?
150 00:14:08.070 ⇒ 00:14:08.950 Uttam Kumaran: Yes.
151 00:14:17.690 ⇒ 00:14:20.040 Rico Rejoso: I’ll add that to the topic discussion, okay.
152 00:14:21.310 ⇒ 00:14:23.750 Hannah Wang: Yeah, feel free to loop me into that, too.
153 00:14:23.940 ⇒ 00:14:24.630 Rico Rejoso: Definitely.
154 00:14:26.600 ⇒ 00:14:33.810 Rico Rejoso: Okay, so for the rest of the tickets that we have here are just for, Hannah or who comes to review.
155 00:14:33.930 ⇒ 00:14:36.080 Rico Rejoso: And provide feedback by attending.
156 00:14:36.310 ⇒ 00:14:39.050 Rico Rejoso: I’ll keep close in with Vikita for the marketing team.
157 00:14:40.010 ⇒ 00:14:41.609 Hannah Wang: Yeah, for…
158 00:14:42.660 ⇒ 00:14:49.599 Hannah Wang: Yeah. Well, the data architecture ones, I’ll ask Oakesha if it’s good to go, and then we can close it.
159 00:14:51.000 ⇒ 00:14:53.670 Hannah Wang: The urgent one.
160 00:14:54.350 ⇒ 00:14:55.790 Rico Rejoso: Got you, baby.
161 00:15:08.900 ⇒ 00:15:15.170 Hannah Wang: I’m not sure what the… I need to look at this one again.
162 00:15:16.900 ⇒ 00:15:20.910 Hannah Wang: But… I don’t think she worked on it.
163 00:15:22.540 ⇒ 00:15:26.310 Hannah Wang: So you just move it… move it to the next cycle.
164 00:15:26.520 ⇒ 00:15:29.919 Rico Rejoso: Yeah, probably, and I’ll put it under, internal review for now.
165 00:15:30.100 ⇒ 00:15:32.729 Rico Rejoso: Since he… she’s asking for feedback.
166 00:15:33.380 ⇒ 00:15:34.140 Rico Rejoso: Or…
167 00:15:34.530 ⇒ 00:15:37.610 Hannah Wang: No, I think she’s asking for requirements.
168 00:15:37.610 ⇒ 00:15:38.980 Rico Rejoso: visual directions.
169 00:15:40.270 ⇒ 00:15:44.789 Hannah Wang: Gotcha. Yeah, I need a… this was a message from Robert, I need to look at it again.
170 00:16:01.070 ⇒ 00:16:01.610 Rico Rejoso: Okay.
171 00:16:01.870 ⇒ 00:16:08.929 Rico Rejoso: Anything else? Any updates from the marketing team posting out this week?
172 00:16:10.240 ⇒ 00:16:11.040 Rico Rejoso: I’ll be good.
173 00:16:11.510 ⇒ 00:16:25.019 Hannah Wang: I think we’re good, but also maybe, like, another thing to talk about with Gabe is, like, I know we have a lot of case studies in our backlog in the… on the board.
174 00:16:25.260 ⇒ 00:16:40.510 Hannah Wang: I think I mentioned this before already, but just, like, figuring out what’s the priority for each week, I think, would be helpful, just because I feel like the priorities change every week,
175 00:16:40.950 ⇒ 00:16:46.000 Hannah Wang: Like, on which case study to work on next, so…
176 00:16:46.400 ⇒ 00:16:54.040 Hannah Wang: Yeah, maybe adding… somehow, like, just talking about how we can figure that out more easily, instead of…
177 00:16:54.200 ⇒ 00:17:01.920 Hannah Wang: like, grooming through the board or… or something. I don’t know. But yeah, maybe we just add that to the topic.
178 00:17:02.480 ⇒ 00:17:03.160 Rico Rejoso: Gotcha.
179 00:17:05.750 ⇒ 00:17:12.019 Rico Rejoso: I listed that out, and maybe I messaged Gabe about it later after this meeting, okay?
180 00:17:12.490 ⇒ 00:17:13.119 Hannah Wang: Yeah.
181 00:17:13.460 ⇒ 00:17:20.249 Hannah Wang: And then, if nothing else, we can talk about the Fig… the Figma stuff.
182 00:17:21.420 ⇒ 00:17:22.260 Rico Rejoso: Go ahead.
183 00:17:22.660 ⇒ 00:17:28.969 Hannah Wang: So Ryan, you can feel free to hop off. This is just design stuff, but
184 00:17:30.010 ⇒ 00:17:38.670 Hannah Wang: Or I guess since Utam’s here, like, what… I was a little confused about your message in the thread, like, what should be the…
185 00:17:39.000 ⇒ 00:17:43.280 Hannah Wang: process, like, we just create a template, and then the engineers…
186 00:17:43.280 ⇒ 00:17:49.130 Uttam Kumaran: Well, I think similarly, like, all those people have to create some diagrams, and so…
187 00:17:49.510 ⇒ 00:17:52.950 Uttam Kumaran: I don’t know what the best thing is, like…
188 00:17:53.420 ⇒ 00:17:55.689 Uttam Kumaran: It’s part of, like, new client onboarding.
189 00:17:55.920 ⇒ 00:18:03.000 Uttam Kumaran: should we just generate, like, a FigJam board for every client that has, like, All of the…
190 00:18:04.510 ⇒ 00:18:08.290 Uttam Kumaran: like, templates that we typically build Figma stuff for.
191 00:18:08.530 ⇒ 00:18:15.069 Uttam Kumaran: Alternatively, I think the data diagram thing is just a Notion doc, maybe, like.
192 00:18:15.590 ⇒ 00:18:21.259 Uttam Kumaran: that can live as a Notion form, or… something. Like, I just… I just want to make…
193 00:18:21.610 ⇒ 00:18:28.320 Uttam Kumaran: I want to make requesting diagrams easier, and I also want… I’m gonna start telling the engineers
194 00:18:28.480 ⇒ 00:18:31.830 Uttam Kumaran: to build diagrams, and I want them to know that they can
195 00:18:31.950 ⇒ 00:18:35.450 Uttam Kumaran: How they can work with the marketing team best to do that, you know?
196 00:18:35.800 ⇒ 00:18:44.160 Uttam Kumaran: So, like, kind of the theme of this next, like, quarter is gonna be a lot of, like, you’re gonna see the engineers doing a lot more themselves.
197 00:18:44.160 ⇒ 00:18:44.570 Hannah Wang: Yeah.
198 00:18:44.570 ⇒ 00:18:50.790 Uttam Kumaran: And, the… what you’re gonna… what’s gonna happen… Hold on one second.
199 00:18:51.530 ⇒ 00:18:52.230 Hannah Wang: Sure.
200 00:18:52.840 ⇒ 00:18:53.900 Uttam Kumaran: Thank you.
201 00:18:54.220 ⇒ 00:18:55.190 Uttam Kumaran: Thanks, okay.
202 00:18:55.500 ⇒ 00:19:14.749 Uttam Kumaran: What you’re gonna see happen is, they’re gonna either try it themselves… they’re gonna try it themselves, and it’s gonna be ugly, and then I’m gonna be like, why didn’t you work with our marketing team? And they’re gonna say, oh, I didn’t know you could do that. And so, one thing that I want this team to own is just to make it clear to, like, the rest of the company, like.
203 00:19:14.880 ⇒ 00:19:25.109 Uttam Kumaran: what it is that we do on the diagramming side, and how they can best utilize us. Whether… and so, think about, like, forms, or linear asks, or whatever, but…
204 00:19:25.540 ⇒ 00:19:32.290 Uttam Kumaran: The engineers are gonna start doing a lot more, like deck building, diagram building, presentation prep.
205 00:19:32.730 ⇒ 00:19:35.420 Uttam Kumaran: And so… Ultimately, like.
206 00:19:35.730 ⇒ 00:19:41.449 Uttam Kumaran: they’re just gonna need more help than me, because I… like, I don’t know, we built all these systems together, so…
207 00:19:41.590 ⇒ 00:19:46.810 Uttam Kumaran: I just want to make sure that they’re supported there. So that’s the general, like, sort of… theme.
208 00:19:46.990 ⇒ 00:19:47.630 Hannah Wang: Yeah.
209 00:19:48.440 ⇒ 00:19:49.670 Hannah Wang: Hmm.
210 00:19:51.220 ⇒ 00:19:57.670 Uttam Kumaran: So again, like, that could be something that… maybe, you, Gabe, Eliza…
211 00:19:58.000 ⇒ 00:20:02.750 Uttam Kumaran: And Rico, sort of think about and consider, you know, how to best support, but…
212 00:20:03.810 ⇒ 00:20:15.159 Hannah Wang: Sure, yeah. Yeah. I mean, even, like, your prior requests about different diagrams that are not just the data architecture ones, like, I’m still…
213 00:20:15.720 ⇒ 00:20:22.990 Hannah Wang: ugh, like, stumped on how to help, like, the hip access one that Awash built, that has, like, a bunch of nose.
214 00:20:22.990 ⇒ 00:20:23.580 Uttam Kumaran: Yes.
215 00:20:23.580 ⇒ 00:20:28.539 Hannah Wang: arrows, like, I just don’t… Like, it’s just so specific to…
216 00:20:28.650 ⇒ 00:20:31.169 Hannah Wang: each client, and I don’t really know how to…
217 00:20:31.170 ⇒ 00:20:41.900 Uttam Kumaran: Like, that one, for example, like, okay, what is the diagram type? Okay, it’s this, like, really large node diagram. So that’s why I think Gabe is, like, maybe a good intermediary who can, like.
218 00:20:42.100 ⇒ 00:20:57.249 Uttam Kumaran: I sort of see him as, like, kind of like what I do, which is, like, I’m a good, like, I can translate both sides and kind of get us to something more usable. I feel like he’s good, but also, Oasis is also really good, Demolade’s… like, our folks are good at, like, sort of considering…
219 00:20:57.630 ⇒ 00:21:13.120 Uttam Kumaran: building something… I mean, I think the more, like, the more junior people are like, I just probably need this for one time, but everything we do, we want to make it reusable, right? So, it’s continuing to think about, okay, like, what are the types of diagrams that we do, and how much of these, like, can we…
220 00:21:13.470 ⇒ 00:21:24.779 Uttam Kumaran: can we, like, make it look half-decent, and then if it ends up… for example, that hip diagram never needed to look amazing. You know, maybe at the end, we were… I was gonna come and say, like.
221 00:21:25.090 ⇒ 00:21:28.770 Uttam Kumaran: can we think about a way to sort of, like, build something here? But…
222 00:21:28.920 ⇒ 00:21:45.990 Uttam Kumaran: But as long as Awash is using arrows in the right ways, using the right sort of, like, he has some understanding of, like, color, he has, like, the ability to bring in, like, different logos and things, like, that’s it. Like, that’s, like, a great way for us to steer him in the right direction, you know?
223 00:21:47.050 ⇒ 00:21:49.450 Hannah Wang: Okay. Yeah.
224 00:21:55.130 ⇒ 00:22:13.630 Uttam Kumaran: But the more… the more important thing is we’re always gonna… we’re always doing these, like, sort of architecture diagrams that fit… for the most part, fit, like, actual mold that, like, we already did, and it’s sort of beefing that up, like, I think… I think some stuff that’s already in the progress column, in the diagram kit, we should just, like.
225 00:22:13.860 ⇒ 00:22:15.820 Uttam Kumaran: Crush those out, you know?
226 00:22:15.980 ⇒ 00:22:20.579 Uttam Kumaran: Because I think they’ve been sitting in work in progress, or, like, waiting approval, like.
227 00:22:20.660 ⇒ 00:22:39.840 Uttam Kumaran: some of the lower level… I think it’s labeled lower-level diagrams, or higher level diagrams, and I requested it maybe a few months ago. Like, those we could totally get out. But I think my point is that for this time, try to go to Awash, Demolade, Gabe.
228 00:22:40.180 ⇒ 00:22:49.979 Uttam Kumaran: Sam to get approval on those. Like, I don’t want to… I want to push them to start to work with you guys directly on, like, what do they need?
229 00:22:50.710 ⇒ 00:22:54.220 Hannah Wang: Yeah, okay, yeah, any, like, review stuff, I try to…
230 00:22:54.670 ⇒ 00:23:00.550 Hannah Wang: Message people in data design more than just pinging you. So.
231 00:23:00.710 ⇒ 00:23:05.620 Uttam Kumaran: And I’m gonna… and also, just… I’m… I’m pushing them… To, to…
232 00:23:06.020 ⇒ 00:23:12.839 Uttam Kumaran: to own it, you know, and to… so it’s no longer, like, hey, who wants feedback? Because, like, their job is to…
233 00:23:13.230 ⇒ 00:23:14.670 Uttam Kumaran: Get this stuff done.
234 00:23:14.670 ⇒ 00:23:20.019 Hannah Wang: So they’re going to come to you, because we’re telling them, like, they’re going to start building decks and do all these things.
235 00:23:20.160 ⇒ 00:23:31.530 Uttam Kumaran: And so you’re gonna see an influx of people, like, that are gonna be opinionated, and so I want them as part of the building process, because then they’ll be more bought into actually doing it, you know?
236 00:23:32.790 ⇒ 00:23:41.660 Hannah Wang: Okay, yeah, I’m just trying to think of, at least for the data, one’s, like, the best way to help them build it, so…
237 00:23:41.820 ⇒ 00:23:48.609 Hannah Wang: because I know there’s a lot that we need to make, like, I know you sent a list in the team channel, so…
238 00:23:48.750 ⇒ 00:23:50.560 Hannah Wang: I will…
239 00:23:51.350 ⇒ 00:23:56.549 Uttam Kumaran: But again, you can host a meeting with them and ask them, like, they all know the diagrams.
240 00:23:56.780 ⇒ 00:24:06.589 Uttam Kumaran: everything that I know when I went… to give you a sense, like, where I was with, like, what we needed for a diagram 6 months ago is where all these guys are now. Like, they know.
241 00:24:07.330 ⇒ 00:24:10.400 Uttam Kumaran: So don’t… don’t worry about babying them, like, just have.
242 00:24:10.400 ⇒ 00:24:10.769 Hannah Wang: I’m gonna meet.
243 00:24:10.770 ⇒ 00:24:13.160 Uttam Kumaran: And say, like, tell me what diagrams you guys need.
244 00:24:13.330 ⇒ 00:24:18.640 Uttam Kumaran: Show them, like, kind of, like, the work that we did in the past to, like, get organized, and they’ll tell you all the answers.
245 00:24:18.900 ⇒ 00:24:19.940 Uttam Kumaran: Okay. Yeah.
246 00:24:20.090 ⇒ 00:24:21.060 Hannah Wang: Yeah.
247 00:24:21.180 ⇒ 00:24:27.219 Hannah Wang: It’s just, I don’t like… I don’t like fig jam, but I feel like all the engineers use FigJam, so I have to…
248 00:24:27.220 ⇒ 00:24:28.579 Uttam Kumaran: I’m the one, but like…
249 00:24:28.850 ⇒ 00:24:34.000 Uttam Kumaran: the… I’ll… cause otherwise, like, I… we’re not gonna… we can’t be at a point where…
250 00:24:34.570 ⇒ 00:24:38.319 Uttam Kumaran: Like, our… those… these are dives we’re building on the fly with customers, right?
251 00:24:38.320 ⇒ 00:24:39.210 Hannah Wang: So.
252 00:24:39.210 ⇒ 00:24:41.470 Uttam Kumaran: Ultimately, it’s up to you to think about, like.
253 00:24:42.610 ⇒ 00:24:48.259 Uttam Kumaran: how does whiteboarding work at Brainforge? Like, you know, I didn’t want to use Miro, I think Miro kind of sucks.
254 00:24:48.810 ⇒ 00:24:50.040 Uttam Kumaran: And…
255 00:24:50.420 ⇒ 00:25:00.190 Uttam Kumaran: I don’t think Fig… I don’t think everything in Fig Jam is gonna look beautiful, but maybe you give them the tools to, like, get it 60% of the way there, and you tell them, hey, if you want something polished.
256 00:25:00.450 ⇒ 00:25:04.289 Uttam Kumaran: They should come back and ask you, and here’s the way you could ask for, like, a polishing thing.
257 00:25:04.290 ⇒ 00:25:05.970 Hannah Wang: Yeah, yeah. You know?
258 00:25:06.100 ⇒ 00:25:07.169 Hannah Wang: Yeah, I think this is…
259 00:25:07.170 ⇒ 00:25:12.329 Uttam Kumaran: For us on the engineering side, like, I don’t… otherwise, I’m gonna do stick figures and stuff, like, it’s gonna suck.
260 00:25:13.210 ⇒ 00:25:20.099 Hannah Wang: Okay, yeah, that… I think building… bringing in all the… Yeah, I’ll think about it.
261 00:25:20.100 ⇒ 00:25:24.829 Uttam Kumaran: The audience, the audience and the use case is not polished sales presentation. It’s like…
262 00:25:24.830 ⇒ 00:25:25.670 Hannah Wang: Okay, yeah.
263 00:25:25.670 ⇒ 00:25:30.070 Uttam Kumaran: Showing flow, and showing diagram, and…
264 00:25:30.560 ⇒ 00:25:37.739 Uttam Kumaran: And then it’s like, you… and again, it’s sort of us thinking about, like, every time we have an ability to
265 00:25:37.860 ⇒ 00:25:45.650 Uttam Kumaran: impart our brand in the way that our things are delivered, we want to. And also, like, the more structure there is, and how that’s done.
266 00:25:45.960 ⇒ 00:25:54.250 Uttam Kumaran: the platform team is gonna think about ways to use AI to make it more efficient for everybody. Like, you’re gonna see FigJam, it’ll get a lot more AI,
267 00:25:54.580 ⇒ 00:25:58.199 Uttam Kumaran: There’ll be a lot more AI-native features to where
268 00:25:58.420 ⇒ 00:26:12.839 Uttam Kumaran: you’ll be able to use AI to build these things, and so we’ll do a lot more out of the box, and it’ll get better looking. Already, it’s, like, so much better looking. Like, people… companies that we work for are taking the diagrams that we build and sending it internally as, like.
269 00:26:12.840 ⇒ 00:26:13.910 Hannah Wang: Oh, nice.
270 00:26:13.910 ⇒ 00:26:16.179 Uttam Kumaran: So, it’s… it’s already so much better.
271 00:26:16.470 ⇒ 00:26:17.340 Hannah Wang: Okay.
272 00:26:17.760 ⇒ 00:26:22.859 Hannah Wang: Oh yeah, I remember when I first tried to make the diagrams, so we’re in a…
273 00:26:22.860 ⇒ 00:26:26.579 Uttam Kumaran: Yeah, no, we’re in a much better place, much different place.
274 00:26:27.080 ⇒ 00:26:41.269 Hannah Wang: Okay, yeah, I will think about it, and then… I think whoever needs a diagram, they can just fill out the form. I think the form is helpful, so I’ll just tell them to do that, and then we’ll smooth out the process.
275 00:26:41.440 ⇒ 00:26:42.500 Hannah Wang: Eventually.
276 00:26:42.690 ⇒ 00:26:43.420 Hannah Wang: Yeah.
277 00:26:45.430 ⇒ 00:26:50.569 Hannah Wang: Okay, yeah, I think, Rico, that… that answers everything.
278 00:26:52.840 ⇒ 00:26:57.550 Rico Rejoso: Great. If nothing else, I guess that’s it for today.
279 00:26:58.360 ⇒ 00:27:09.730 Rico Rejoso: Right? I’ll be following up with the other action items that I have on my end, but yeah, thank you so much for attending this front review, guys. If anything, just, let me know, feel free to message me on Slack, okay?
280 00:27:10.510 ⇒ 00:27:11.619 Hannah Wang: Okay, thanks guys.
281 00:27:12.270 ⇒ 00:27:13.289 Uttam Kumaran: Thank you, guys.
282 00:27:13.750 ⇒ 00:27:14.100 Hannah Wang: Right?
283 00:27:14.100 ⇒ 00:27:14.630 Uttam Kumaran: Right.
284 00:27:14.630 ⇒ 00:27:15.640 Ryan Brosas: Thank you.