Meeting Title: Marketing | Standup Date: 2025-09-10 Meeting participants: Rico Rejoso, Raymund Verzosa, Utopia, Ryan Brosas
WEBVTT
1 00:02:16.970 ⇒ 00:02:18.060 Rico Rejoso: Hey, Ray.
2 00:02:19.840 ⇒ 00:02:21.140 Raymund Verzosa: Hey, hey…
3 00:02:21.140 ⇒ 00:02:25.319 Rico Rejoso: Alright, let’s just wait for Ryan, I think Hannah won’t be joining.
4 00:02:25.510 ⇒ 00:02:26.530 Raymund Verzosa: Okay.
5 00:02:26.670 ⇒ 00:02:27.629 Rico Rejoso: Okay, one sec.
6 00:03:48.230 ⇒ 00:03:49.240 Utopia: Hey, guys.
7 00:03:50.270 ⇒ 00:03:52.300 Rico Rejoso: Hey, is your name under Utopia?
8 00:03:56.710 ⇒ 00:04:02.140 Utopia: Oh, alright, let me…
9 00:04:04.260 ⇒ 00:04:04.830 Rico Rejoso: Okay.
10 00:05:31.700 ⇒ 00:05:32.720 Rico Rejoso: There we go.
11 00:05:33.030 ⇒ 00:05:39.379 Ryan Brosas: Hey, sorry, it’s… I… I reformed my piece yesterday, so…
12 00:05:39.380 ⇒ 00:05:42.130 Rico Rejoso: No worries, no worries, that’s fine. Okay,
13 00:05:42.320 ⇒ 00:05:48.090 Rico Rejoso: Well, it’s nice to talk to you all again. I think we have, like, two consecutive days, I mean, yeah.
14 00:05:48.690 ⇒ 00:05:52.460 Rico Rejoso: Without stand-up, but… Yeah, let’s, dive right in.
15 00:05:53.220 ⇒ 00:05:53.980 Rico Rejoso: Let’s see.
16 00:05:54.200 ⇒ 00:05:58.609 Rico Rejoso: So we’re skipping the marketing theme, let’s proceed to your tickets here that we got.
17 00:05:59.290 ⇒ 00:06:02.389 Rico Rejoso: Let me see… let me just do a quick scan, okay?
18 00:06:03.590 ⇒ 00:06:04.540 Rico Rejoso: Alrighty.
19 00:06:05.270 ⇒ 00:06:12.370 Rico Rejoso: So, checking on this, this one is due September 12th, this Friday. Do we have, like, a definite schedule for this one?
20 00:06:12.500 ⇒ 00:06:14.089 Rico Rejoso: Those are for good to go.
21 00:06:15.160 ⇒ 00:06:19.339 Ryan Brosas: For that tree, I moved…
22 00:06:19.680 ⇒ 00:06:25.750 Ryan Brosas: I think the Amazon case study, it will be pushed down.
23 00:06:26.640 ⇒ 00:06:30.870 Rico Rejoso: I’m sorry, your… your line is, like… Let’s dead.
24 00:06:31.600 ⇒ 00:06:32.780 Rico Rejoso: Kind of breaking.
25 00:06:33.020 ⇒ 00:06:34.050 Ryan Brosas: How about now?
26 00:06:34.200 ⇒ 00:06:35.190 Rico Rejoso: That’s perfect.
27 00:06:35.460 ⇒ 00:06:44.259 Ryan Brosas: Okay, so the, the, the Amazon one is going to be pushed around this week, I guess? Okay.
28 00:06:44.970 ⇒ 00:06:46.039 Rico Rejoso: Around end of week?
29 00:06:46.220 ⇒ 00:06:49.959 Ryan Brosas: Curate, around this, yeah, around this grid.
30 00:06:50.130 ⇒ 00:06:50.830 Rico Rejoso: Okay.
31 00:06:50.830 ⇒ 00:06:58.680 Ryan Brosas: And… the other two, I think I will be pushing that out on next week.
32 00:06:59.190 ⇒ 00:07:00.150 Rico Rejoso: Next week, okay.
33 00:07:01.800 ⇒ 00:07:08.220 Rico Rejoso: Probably change the due date for this one, for next week. Any specific date next week, or just by end of week?
34 00:07:08.910 ⇒ 00:07:12.820 Ryan Brosas: By end of week, just to be safe.
35 00:07:13.440 ⇒ 00:07:14.130 Rico Rejoso: Got you.
36 00:07:15.450 ⇒ 00:07:16.610 Rico Rejoso: Okay, let’s have it there.
37 00:07:17.420 ⇒ 00:07:24.209 Rico Rejoso: This one needs for review, I think this is a sign for Jake and for Robert. Have you pinged them on this one?
38 00:07:24.600 ⇒ 00:07:37.770 Ryan Brosas: Yeah, Dick is the one who, I already confirmed, on Robert’s side that, he can, Dick can handle the, the review part of the content.
39 00:07:38.280 ⇒ 00:07:38.920 Rico Rejoso: Okay.
40 00:07:39.430 ⇒ 00:07:54.589 Rico Rejoso: Great, wonderful. So I think, you just have to set up a reminder to make sure that you… I mean, you follow up with them, so you can have them reviewed. This one, especially 237 and 235, this is due by end of week. Is it manageable? What do you think?
41 00:07:55.470 ⇒ 00:08:02.290 Ryan Brosas: Yeah, this tree, yeah, I will be sending this to Jake.
42 00:08:02.810 ⇒ 00:08:17.580 Ryan Brosas: This, for this weekend, because, he preferred to do some stuff on the weekends, because I’m not sure if he wanted to do it on… on week, on Monday or something.
43 00:08:17.580 ⇒ 00:08:22.030 Rico Rejoso: Okay, and for the Robert, or the tickets assigned to Robert.
44 00:08:22.030 ⇒ 00:08:24.350 Ryan Brosas: That, those three, I will be sending that.
45 00:08:24.350 ⇒ 00:08:31.149 Rico Rejoso: Okay. Yeah. Probably Jake will be reviewing all of this, but Robert… Robert will still have to review this one?
46 00:08:31.640 ⇒ 00:08:37.920 Ryan Brosas: No, it will be sold to Jake, all of it.
47 00:08:38.159 ⇒ 00:08:41.179 Rico Rejoso: Okay, so I’ll probably assign this role to him.
48 00:08:42.470 ⇒ 00:08:43.640 Ryan Brosas: I think if I…
49 00:08:44.930 ⇒ 00:08:55.740 Ryan Brosas: You can just assign it to me, because I will be the one who will be… who will be, like, doing this, like, moving the parts in here in linear.
50 00:08:56.170 ⇒ 00:09:00.660 Ryan Brosas: Because I’m not sure if… He is going to use…
51 00:09:01.150 ⇒ 00:09:05.620 Ryan Brosas: This thing, or this, this app, or something?
52 00:09:06.710 ⇒ 00:09:09.350 Rico Rejoso: Well, he haven’t checked linear yet?
53 00:09:10.740 ⇒ 00:09:17.520 Ryan Brosas: He… I think, yes, he hasn’t… It hasn’t been checking anywhere.
54 00:09:17.520 ⇒ 00:09:18.140 Rico Rejoso: Okay.
55 00:09:18.530 ⇒ 00:09:18.970 Ryan Brosas: equal.
56 00:09:18.970 ⇒ 00:09:31.370 Rico Rejoso: Well, no worries, the points will still fall into you, if and ever. Okay, so for the blocked one, this one is scheduled for next week, we can leave it as it is for now. Let’s move to the needs revision one. How are we on this?
57 00:09:31.670 ⇒ 00:09:51.169 Ryan Brosas: Yeah, I was really, like, doing some other stuff, so I will be doing that over Friday, because Thursday, Friday is something I would devote my time on content, because all of my energy right now is more on the sales side right now.
58 00:09:51.170 ⇒ 00:09:51.570 Rico Rejoso: Okay.
59 00:09:51.570 ⇒ 00:09:53.710 Ryan Brosas: Yeah.
60 00:09:54.090 ⇒ 00:09:55.640 Rico Rejoso: Alrighty, no worries.
61 00:09:56.090 ⇒ 00:10:01.519 Rico Rejoso: Friday, but can you revise all of this by Friday? I mean, before Friday?
62 00:10:03.010 ⇒ 00:10:03.560 Rico Rejoso: Greater.
63 00:10:05.340 ⇒ 00:10:13.450 Ryan Brosas: I think the content post-event recap and, like, the vid launch is duplicate. I think that is the duplicate.
64 00:10:14.960 ⇒ 00:10:16.020 Rico Rejoso: What do you mean, duplicate?
65 00:10:16.460 ⇒ 00:10:23.469 Ryan Brosas: On that… Yeah, it’s the same, so I think I only have, like, two revisions, because…
66 00:10:23.720 ⇒ 00:10:28.410 Ryan Brosas: Vidlaunch is going to be the announcement of the…
67 00:10:28.570 ⇒ 00:10:35.160 Ryan Brosas: The actual, like, we announced that we are, you know, we posted the video on…
68 00:10:35.350 ⇒ 00:10:35.920 Rico Rejoso: -Oh.
69 00:10:36.250 ⇒ 00:10:39.329 Rico Rejoso: So this one, the 251, I can move it to duplicate.
70 00:10:39.550 ⇒ 00:10:40.300 Rico Rejoso: Right?
71 00:10:40.300 ⇒ 00:10:40.850 Ryan Brosas: Yeah.
72 00:10:41.490 ⇒ 00:10:42.270 Rico Rejoso: Got it.
73 00:10:42.760 ⇒ 00:10:55.169 Rico Rejoso: So you can search for the revision one. Okay, I’m seeing new stuff on in progress. Before we proceed to this one, can you set… can we set up a due date for this one, for 2-23 and 2.56? These are both for Ray.
74 00:10:57.100 ⇒ 00:11:01.360 Raymund Verzosa: The 223, I just started that one.
75 00:11:01.360 ⇒ 00:11:03.669 Rico Rejoso: Okay, so this is probably due next week?
76 00:11:04.430 ⇒ 00:11:10.030 Raymund Verzosa: Yup. The webinar is done. The 225 one.
77 00:11:10.310 ⇒ 00:11:11.179 Rico Rejoso: 256, right?
78 00:11:11.180 ⇒ 00:11:13.959 Raymund Verzosa: I, I mean, I, that 256,
79 00:11:14.090 ⇒ 00:11:17.850 Raymund Verzosa: I think we’re waiting for the review right now.
80 00:11:18.210 ⇒ 00:11:23.160 Rico Rejoso: review, so we should probably move this one. So you’re done with this one, you’re just waiting for review and feedback, correct?
81 00:11:23.160 ⇒ 00:11:26.420 Raymund Verzosa: Yeah, I’m probably gonna do some revisions after.
82 00:11:26.620 ⇒ 00:11:30.039 Rico Rejoso: Okay, so this is probably due this week, or next week?
83 00:11:30.750 ⇒ 00:11:37.669 Raymund Verzosa: I think if they can do the feedback right away, I can finish it this week.
84 00:11:37.880 ⇒ 00:11:43.779 Rico Rejoso: Okay, let’s try to have it by this week, so you can close it ASAP, and let’s just move it to you for review.
85 00:11:44.070 ⇒ 00:11:45.729 Rico Rejoso: Needs review, okay?
86 00:11:46.270 ⇒ 00:11:48.989 Rico Rejoso: Alright, Ryan, you were saying something a while ago.
87 00:11:49.490 ⇒ 00:11:51.520 Ryan Brosas: Yeah, that’s the one that I…
88 00:11:51.620 ⇒ 00:11:55.200 Ryan Brosas: already said, he already said what I want to say.
89 00:11:55.200 ⇒ 00:11:57.680 Rico Rejoso: Okay, you mentioned the webinar, this one? This is done?
90 00:11:57.680 ⇒ 00:11:58.800 Raymund Verzosa: Yep.
91 00:11:58.990 ⇒ 00:12:00.460 Raymund Verzosa: That’s done.
92 00:12:00.730 ⇒ 00:12:04.570 Rico Rejoso: Great So, great progress so far.
93 00:12:05.090 ⇒ 00:12:11.859 Rico Rejoso: Two tickets on Ryan, on in progress, how are we on this one? Any blockage? Or… you have all the resources as of now?
94 00:12:12.150 ⇒ 00:12:22.870 Ryan Brosas: Yeah, I will… I think, as, as per, Robert and Tom, that we are maximizing or limiting our campaign to
95 00:12:23.010 ⇒ 00:12:27.459 Ryan Brosas: 3 to 4, so I’m still, like, waiting for…
96 00:12:27.930 ⇒ 00:12:42.170 Ryan Brosas: a goal signal for that, but I will ask them again later on, so we could… I could start, like, running the campaign, as that is also our priority to…
97 00:12:42.290 ⇒ 00:12:46.040 Ryan Brosas: Finish most of the campaign that we… we want to start.
98 00:12:46.280 ⇒ 00:12:56.069 Rico Rejoso: Okay, got it, no worries. For the rest of the tickets here and to-do, Ray, can you help me set up a due date for this one, for 201 and 164? Should we have it this week or next week?
99 00:12:57.410 ⇒ 00:13:00.400 Raymund Verzosa: I’m not sure about those yet.
100 00:13:01.250 ⇒ 00:13:02.929 Rico Rejoso: I suggest meeting prior.
101 00:13:02.930 ⇒ 00:13:05.080 Raymund Verzosa: Not urgent at the moment.
102 00:13:05.540 ⇒ 00:13:10.880 Rico Rejoso: Okay, so we have most of your tickets by next week. Should we set it by this week, or next week? What do you think?
103 00:13:11.850 ⇒ 00:13:14.980 Rico Rejoso: When… when do… should they have this done?
104 00:13:16.010 ⇒ 00:13:24.490 Raymund Verzosa: Hopefully, I can get those moving by next week, if there’s no other… ad hoc stuff.
105 00:13:24.710 ⇒ 00:13:28.570 Rico Rejoso: Alrighty. The rest of the tickets here are for next week. Yeah, our…
106 00:13:28.800 ⇒ 00:13:36.339 Rico Rejoso: Thank you so much, Ray. Yeah, Ray, I have a question regarding what you were stating about the marketing, campaign. Am I correct?
107 00:13:38.150 ⇒ 00:13:40.859 Ryan Brosas: It’s ETM.
108 00:13:41.120 ⇒ 00:13:48.339 Rico Rejoso: Gtm, okay. I have a question on this. Also, GTM is a different one, because I see here you have, like, a lot of campaigns here.
109 00:13:48.820 ⇒ 00:13:50.059 Rico Rejoso: What is this for?
110 00:13:51.530 ⇒ 00:14:05.909 Ryan Brosas: Okay, so ShopTalk, that is something that we are currently working on that is an event-based campaign, so we are scraping, and currently I’m monitoring the responses.
111 00:14:06.010 ⇒ 00:14:14.969 Ryan Brosas: Of that, at this moment, so, we are… because, we… we, like, proceeded on… on sending, like, two…
112 00:14:15.200 ⇒ 00:14:18.170 Ryan Brosas: Campaign or, like, email campaign for that.
113 00:14:18.300 ⇒ 00:14:19.960 Ryan Brosas: Okay. And…
114 00:14:19.960 ⇒ 00:14:37.199 Rico Rejoso: So I was… I was under the impression that this is what you were, pertaining to when you said you should maximize just 3 to 4 campaigns. I was, like, about marketing, like, 3 to 4 campaigns on marketing, so when I saw this one, I saw that you have, like, more than 10 active campaigns.
115 00:14:37.430 ⇒ 00:14:40.430 Rico Rejoso: So this isn’t the one that you’re pertaining to?
116 00:14:40.830 ⇒ 00:14:49.530 Ryan Brosas: Yeah, that, that is. But, most of the stuff here is, or, are, like,
117 00:14:50.020 ⇒ 00:14:52.560 Ryan Brosas: Like, the campaign, some of this is, like.
118 00:14:53.710 ⇒ 00:15:02.650 Ryan Brosas: Like, for content. Some of it is for content, some of it for, so it’s kind of mixed, so,
119 00:15:02.650 ⇒ 00:15:03.210 Rico Rejoso: Dude.
120 00:15:03.600 ⇒ 00:15:07.159 Ryan Brosas: Kinda, like, not sure how we can, like…
121 00:15:07.610 ⇒ 00:15:08.210 Rico Rejoso: Hmm.
122 00:15:08.210 ⇒ 00:15:21.530 Ryan Brosas: just think how that is, but yeah. There’s, like, monitoring of, like, Robert’s account, and also that there’s, like, a video something, like, the Forge session.
123 00:15:21.930 ⇒ 00:15:26.479 Ryan Brosas: And… there’s, like, you know, the interviews…
124 00:15:26.480 ⇒ 00:15:29.310 Rico Rejoso: Fine, like, if we have all of this active right now?
125 00:15:29.430 ⇒ 00:15:36.600 Rico Rejoso: This isn’t… this isn’t the one that you’re pertaining that you should have, like, around 3 to 4 active campaign only for a week, per week?
126 00:15:37.390 ⇒ 00:15:42.479 Ryan Brosas: Yeah, I think this is it, but more on…
127 00:15:43.410 ⇒ 00:15:51.750 Ryan Brosas: pertaining to sales, or, like, helping the sales side, I guess. That’s pretty much what they’re saying, or more on…
128 00:15:52.030 ⇒ 00:15:53.989 Ryan Brosas: DTMs, DTM stuff.
129 00:15:53.990 ⇒ 00:15:58.570 Rico Rejoso: Okay, well, I just want to bring this up since, like,
130 00:15:59.270 ⇒ 00:16:08.269 Rico Rejoso: mentioned this on a channel, where we have to review this by Monday, so I was, like, looking at stuff here, which I don’t really get a lot.
131 00:16:08.870 ⇒ 00:16:15.100 Rico Rejoso: But yeah, we have to prepare, like, to report, or just, you know, give feedback on this one by Monday.
132 00:16:15.230 ⇒ 00:16:23.590 Rico Rejoso: During Monday meetings, this is… this will be part of the GTM meeting as well, the marketing side, as you know. So, might as well look into it.
133 00:16:24.120 ⇒ 00:16:29.179 Ryan Brosas: Yeah, I already updated most of the stuff there, so…
134 00:16:29.180 ⇒ 00:16:33.879 Rico Rejoso: And I also noticed that most of this are ending by September, so this is for, like…
135 00:16:33.980 ⇒ 00:16:36.270 Rico Rejoso: Like, quarterly campaigns?
136 00:16:36.440 ⇒ 00:16:38.200 Ryan Brosas: Yeah, quarterly.
137 00:16:38.380 ⇒ 00:16:41.260 Rico Rejoso: Okay, so probably we’re coasting a lot by end of month, right?
138 00:16:42.300 ⇒ 00:16:49.880 Ryan Brosas: Yeah, but, yeah, I think the content side, I think that will be the one.
139 00:16:50.090 ⇒ 00:16:51.440 Ryan Brosas: I’m…
140 00:16:51.440 ⇒ 00:16:52.530 Rico Rejoso: for content.
141 00:16:54.170 ⇒ 00:16:59.580 Rico Rejoso: How do you identify which one here is for content, which one is for sales, or for…
142 00:16:59.580 ⇒ 00:17:07.979 Ryan Brosas: Or content is the link in account, so there’s, like, future LinkedIn content.
143 00:17:08.319 ⇒ 00:17:14.329 Ryan Brosas: That is for, and also, like, there’s, Rain Forge video interviews.
144 00:17:17.000 ⇒ 00:17:28.829 Ryan Brosas: Also, we can make this much better of, like, categorizing it, so it will not be no confusion to other members.
145 00:17:28.830 ⇒ 00:17:40.269 Rico Rejoso: I think so, because my first thought was this are all marketing campaigns, this is part of the marketing hub, but since you mentioned that this is, like, a compromised, tab of…
146 00:17:40.600 ⇒ 00:17:48.889 Rico Rejoso: marketing, sales, and content. Might as well, let’s categorize this one so you, you know, we’re reporting on Monday.
147 00:17:49.730 ⇒ 00:17:50.460 Ryan Brosas: Yeah.
148 00:17:50.460 ⇒ 00:18:00.579 Rico Rejoso: Okay, if you can help me on that one, please, because I’m not sure which one here is for marketing, sales, and for content. That’ll make life easier once we, you know…
149 00:18:00.740 ⇒ 00:18:02.040 Rico Rejoso: reported on Monday.
150 00:18:03.430 ⇒ 00:18:04.210 Ryan Brosas: Sure, sure, sure.
151 00:18:04.210 ⇒ 00:18:18.019 Rico Rejoso: Alrighty, thank you so much for that one. Well, that’s it for me, guys. So far, you’re good with your linear board, and we have everything updated here, you’re on pace. Hopefully, we can close all of this one by end of week next week, or by end of cycle, and…
152 00:18:18.330 ⇒ 00:18:24.129 Rico Rejoso: you know, increase your efficiency the same way that we have, last week, okay? Any questions?
153 00:18:26.070 ⇒ 00:18:26.580 Raymund Verzosa: I’m good.
154 00:18:26.580 ⇒ 00:18:27.190 Ryan Brosas: And…
155 00:18:27.500 ⇒ 00:18:32.260 Rico Rejoso: Alrighty. Guys, again, thank you so much for this day. You have a wonderful Wednesday, okay? Be safe.
156 00:18:32.260 ⇒ 00:18:33.110 Ryan Brosas: Me too.
157 00:18:33.110 ⇒ 00:18:33.920 Raymund Verzosa: Thank you.