Meeting Title: Marketing | Standup Date: 2025-08-13 Meeting participants: Rico Rejoso, Raymund Verzosa, Ryan Brosas
WEBVTT
1 00:01:28.270 ⇒ 00:01:29.360 Rico Rejoso: Hey, Ray.
2 00:01:30.910 ⇒ 00:01:31.729 Raymund Verzosa: Hey, man.
3 00:01:32.610 ⇒ 00:01:39.560 Rico Rejoso: Okay, let’s just wait for Ryan. I think Hannah won’t be coming in. I mean, she’s under the weather.
4 00:01:39.880 ⇒ 00:01:42.529 Rico Rejoso: So let’s just skip a few seconds, okay?
5 00:01:42.960 ⇒ 00:01:43.750 Raymund Verzosa: Alright.
6 00:01:44.780 ⇒ 00:01:47.819 Rico Rejoso: Alright, one, my mate.
7 00:01:58.840 ⇒ 00:02:00.000 Rico Rejoso: Hey, Ryan.
8 00:02:03.770 ⇒ 00:02:04.650 Ryan Brosas: Hey, what’s up?
9 00:02:05.730 ⇒ 00:02:07.180 Rico Rejoso: Yep, nothing much, how are you?
10 00:02:08.419 ⇒ 00:02:11.119 Ryan Brosas: I’m barely surviving.
11 00:02:11.480 ⇒ 00:02:12.700 Rico Rejoso: Frustrated.
12 00:02:14.140 ⇒ 00:02:15.970 Ryan Brosas: I want to quit.
13 00:02:17.280 ⇒ 00:02:22.180 Rico Rejoso: Hey, now mention that, I think this meeting is being recorded in Samurai’s….
14 00:02:22.510 ⇒ 00:02:23.460 Ryan Brosas: Okay….
15 00:02:24.730 ⇒ 00:02:34.740 Rico Rejoso: No worries, but, I get, I get what you’re feeling. I mean, most of us, not in this particular job, but in every job that we had.
16 00:02:35.150 ⇒ 00:02:45.839 Rico Rejoso: you know, once the pressure keeps going, sometimes it led us to, you know, different thinkings. But I know for sure what kind of people you guys are, and you can definitely go through it.
17 00:02:46.090 ⇒ 00:02:47.170 Rico Rejoso: overcome
18 00:02:48.240 ⇒ 00:03:05.000 Rico Rejoso: So, since Hannah and the marketing team are out, let’s just proceed to the content team, okay? Just, you know, a few check with the tickets that we have, and make sure that we are up-to-date with everything. So, we have a few tickets already here. Let me just give a quick check.
19 00:03:05.370 ⇒ 00:03:07.529 Rico Rejoso: For the August 15th tickets.
20 00:03:07.730 ⇒ 00:03:10.739 Rico Rejoso: Okay, so we have a couple of rejected.
21 00:03:11.220 ⇒ 00:03:14.050 Rico Rejoso: This is mostly from Robert’s side, right?
22 00:03:14.750 ⇒ 00:03:15.290 Ryan Brosas: Yeah.
23 00:03:15.750 ⇒ 00:03:18.899 Rico Rejoso: Okay, so we’re not gonna continue with this one, right?
24 00:03:19.480 ⇒ 00:03:22.460 Ryan Brosas: Yeah, another… work again.
25 00:03:23.090 ⇒ 00:03:23.920 Rico Rejoso: Okay.
26 00:03:24.530 ⇒ 00:03:30.739 Rico Rejoso: I’m curious, I mean, does Robert, or did Robert give you, like, you know.
27 00:03:31.490 ⇒ 00:03:37.700 Rico Rejoso: His specifics into, the details that you need for this particular task?
28 00:03:39.160 ⇒ 00:03:40.760 Ryan Brosas: Yeah, ver…
29 00:03:40.990 ⇒ 00:03:55.939 Ryan Brosas: currently, well, I… I think, you mentioned that we have, like, a content pillar, like, a com… content pillar topics, so I repurposed everything, so… because they have… they don’t really have…
30 00:03:56.060 ⇒ 00:03:59.409 Ryan Brosas: You know, time to provide, you know.
31 00:04:00.210 ⇒ 00:04:09.110 Ryan Brosas: to provide topics. And, my first job was, is to… well, my… my current or
32 00:04:09.260 ⇒ 00:04:18.920 Ryan Brosas: before, when I was, doing for… specifically for Otam, I am, like, ghostwriting, so I am, like.
33 00:04:19.089 ⇒ 00:04:26.989 Ryan Brosas: doing ghostwriting for him, like, turning his thoughts to… into a content, and turning, like.
34 00:04:27.200 ⇒ 00:04:31.869 Ryan Brosas: Transcript into content, like, everything that, is, …
35 00:04:31.920 ⇒ 00:04:35.360 Ryan Brosas: That is, that he wants to share.
36 00:04:35.390 ⇒ 00:04:54.169 Ryan Brosas: That’s pretty much it, but that is not really sustainable because, you know, time constraint, because, they have a limited time in… well, daily. So, what I did is to… to make, like, changes to… to build, like, a content pillar based off problem.
37 00:04:54.180 ⇒ 00:05:04.590 Ryan Brosas: process and proof. So, based on that, we are marketing the problem, which is more on targeting the, like, non-aware leads.
38 00:05:04.590 ⇒ 00:05:05.170 Rico Rejoso: Huh.
39 00:05:05.360 ⇒ 00:05:14.240 Ryan Brosas: And process is more of, like, you know, sharing our progress on the… on the AI and data stuff, or in the business stuff.
40 00:05:14.270 ⇒ 00:05:32.250 Ryan Brosas: And proof is more of, like, you know, if we are, you know, doing content, surely we want to share, some… some of our wins and sell that while being salesy or something. Yeah, go ahead. I think that’s… that’s the structure.
41 00:05:32.480 ⇒ 00:05:37.559 Ryan Brosas: But then, when I, you know, moved forward to Deuce.
42 00:05:37.660 ⇒ 00:05:42.129 Ryan Brosas: that for both. It ran well, I think, for the first…
43 00:05:42.700 ⇒ 00:05:58.210 Ryan Brosas: well, for the first, I think, months, then we got… then we got this rejection, and, he wants to focus more on the thought leadership, but…
44 00:05:58.370 ⇒ 00:06:07.500 Ryan Brosas: That will be limited because, there’s, like, some few of… some of you on the, exec… ex… exec…
45 00:06:07.790 ⇒ 00:06:11.910 Ryan Brosas: Like, ideas, or the thought banks that we build.
46 00:06:12.070 ⇒ 00:06:20.310 Ryan Brosas: Like, I insert those, most of it on the thought leadership, so it’s pretty much…
47 00:06:20.350 ⇒ 00:06:37.559 Ryan Brosas: that, what I’m currently doing, then, there’s, like, a change, like, recently, and I just asked him if… what’s wrong, and yeah, I think, the… there’s, like, a new content pillar, which is going to be…
48 00:06:37.700 ⇒ 00:06:53.589 Ryan Brosas: Focusing on thought leadership, events, process, proof, and case studies, and authentic personal stories, but yeah, I’m not really sure of how we can sustain that, because there’s, like, a few.
49 00:06:53.590 ⇒ 00:07:03.890 Ryan Brosas: On here, on the thought leadership, for focusing on authentic, like, personal stories, because that’s 50%.
50 00:07:05.290 ⇒ 00:07:07.020 Ryan Brosas: And, yeah, that’s….
51 00:07:07.020 ⇒ 00:07:20.029 Rico Rejoso: So, I mean, let me just confirm, like, were they able to provide you enough, like, ideas or thoughts for you to come up with content with? Because the problem would be there if you kept on, you know,
52 00:07:20.030 ⇒ 00:07:37.160 Rico Rejoso: creating or getting… or creating the idea of the content. The problem is that they might not, you know, push through with it and might prefer what they wanted to, but the fact that they haven’t provided enough ideas for content, you are very limited with your production, right?
53 00:07:38.530 ⇒ 00:07:54.650 Ryan Brosas: Yeah, I’m repurposing everything that I have, which is, I’m more, like, probably live on the Zoom Hub, so I can repurpose all the good stuff, or the sales meeting.
54 00:07:54.650 ⇒ 00:08:08.410 Rico Rejoso: As long as those, … I mean, the content that you’re creating are based on what they… on their ideas and what they like, their pers… based on their perspective, I think you’re good to go with that, right?
55 00:08:08.730 ⇒ 00:08:09.809 Rico Rejoso: What do you think?
56 00:08:10.520 ⇒ 00:08:12.230 Ryan Brosas: Yeah, ….
57 00:08:12.230 ⇒ 00:08:12.900 Rico Rejoso: Okay.
58 00:08:13.150 ⇒ 00:08:20.830 Rico Rejoso: Just stick with what they want for the meantime, and afterwards, if it didn’t produce, that’s where you come up, or you…
59 00:08:20.850 ⇒ 00:08:40.570 Rico Rejoso: you know, place your suggestions for it and change as needed, because what we want to avoid is the back and forth, and especially your time. You have, like, a lot of things that you need to do, but if you kept on, you know, working on the same task over and over again, you’re definitely wasting your time. So let’s try to be more efficient, stick with what they wanted first.
60 00:08:40.570 ⇒ 00:08:53.450 Rico Rejoso: As what we agreed before, then afterwards, repurpose it a bit based on your experience and understanding, then afterwards, present it to them, and hopefully it will pass their standards.
61 00:08:53.750 ⇒ 00:08:54.550 Rico Rejoso: Right?
62 00:08:55.490 ⇒ 00:08:57.990 Ryan Brosas: Yeah, that’s what I’m currently doing right now.
63 00:08:57.990 ⇒ 00:09:08.879 Rico Rejoso: Yeah, because, you know, for me, it looks like that it’s… I mean, Robert’s been very, you know, skeptical and picky when it comes to the content that you’re producing, but…
64 00:09:08.920 ⇒ 00:09:19.849 Rico Rejoso: We… you don’t have, like, a lot of time to create or produce a lot of content and ideas. You just have to base it from what they want on their perspective and their ideas, okay?
65 00:09:21.170 ⇒ 00:09:21.740 Ryan Brosas: Yeah.
66 00:09:22.000 ⇒ 00:09:30.890 Rico Rejoso: Okay, so, you know, make it less of a hassle for you as well, and save your time. We don’t want you to keep focusing on the same tasks for days and days to come.
67 00:09:31.790 ⇒ 00:09:32.550 Rico Rejoso: Alright?
68 00:09:33.740 ⇒ 00:09:34.740 Ryan Brosas: Yeah, I will do.
69 00:09:34.860 ⇒ 00:09:47.149 Rico Rejoso: Okay, just keep it down, okay? Keep calm, Brian. I know you’re gonna make it. Just want to get a quick confirmation about the other tasks, where we’ve, … I know most of this will be released by you.
70 00:09:47.260 ⇒ 00:09:55.799 Rico Rejoso: And be posted. Do you, or were you able to get confirmation when should we launch this, or push this out?
71 00:09:56.260 ⇒ 00:10:03.100 Ryan Brosas: Yeah, … well, time is currently busy, so I want to push the video highlight.
72 00:10:03.210 ⇒ 00:10:09.850 Ryan Brosas: So, so, yeah, I think that will be pushed by tomorrow.
73 00:10:10.220 ⇒ 00:10:21.280 Ryan Brosas: … yeah, I think that’s pretty much it for the tech… I think that’s it. The veto is done, that is… that it has been approved.
74 00:10:21.390 ⇒ 00:10:25.790 Ryan Brosas: … The first one, which is on race….
75 00:10:26.220 ⇒ 00:10:27.040 Rico Rejoso: Yeah.
76 00:10:27.040 ⇒ 00:10:39.320 Ryan Brosas: Yeah, that has been approved. And for the content side, yeah, we will be posting that within this week, because, event really does…
77 00:10:39.520 ⇒ 00:10:53.579 Ryan Brosas: perform well, on… on, like, next week, or… well, along, like, near the event date, so we will be posting that, or I will be prioritizing that to post… to be posted.
78 00:10:53.580 ⇒ 00:11:07.839 Rico Rejoso: Yeah, wonderful. As long as you have the launch date for this content, that’s fine, okay? This is that, like, within the week, so you still have, like, around 3 days to go, including today. So, for the needs review, were you able to follow up with a certain individual that needs to review the stuff?
79 00:11:07.860 ⇒ 00:11:09.869 Ryan Brosas: Yeah, that…
80 00:11:10.570 ⇒ 00:11:20.910 Ryan Brosas: Yeah, as I said, he’s still kind of busy, so, I still doesn’t have, like, any,
81 00:11:20.910 ⇒ 00:11:21.260 Rico Rejoso: Idea.
82 00:11:21.260 ⇒ 00:11:24.350 Ryan Brosas: permission from him, so, yeah.
83 00:11:24.700 ⇒ 00:11:31.880 Rico Rejoso: Okay, as long as you follow, that’s fine, okay? We know they’re busy all the time, so you, like, leave a message.
84 00:11:31.880 ⇒ 00:11:45.560 Rico Rejoso: inform them, follow up regarding this particular, task that you need to finish with. As long as you have that, that’s fine. Now, let us just set up the due dates for this one, the TNT highlight, when is this due?
85 00:11:46.530 ⇒ 00:11:49.319 Ryan Brosas: Tnt highlight,
86 00:11:49.320 ⇒ 00:11:50.790 Rico Rejoso: This week or next week?
87 00:11:50.790 ⇒ 00:11:54.019 Ryan Brosas: This week, because we will be posting that this week.
88 00:11:54.020 ⇒ 00:11:56.549 Rico Rejoso: How about the Amazon CS for Robert?
89 00:11:57.340 ⇒ 00:12:06.399 Ryan Brosas: Yeah, I think that will be rejected as well, so I don’t really have hope of, like, I will be putting that on rejected, so… You want me to put it now?
90 00:12:06.400 ⇒ 00:12:09.289 Rico Rejoso: or you need to con… you need confirmation from Robert first?
91 00:12:09.760 ⇒ 00:12:16.120 Ryan Brosas: Yeah, it will be rejected. I will… I will do a new one for that.
92 00:12:16.260 ⇒ 00:12:20.320 Rico Rejoso: Okay, I’ll put in rejected. How about the cost of manual data collection?
93 00:12:21.780 ⇒ 00:12:28.070 Ryan Brosas: That fourth time I will be checking with team, but more on Robert, that will be rejected.
94 00:12:28.910 ⇒ 00:12:30.590 Rico Rejoso: So this will be rejected as well?
95 00:12:31.870 ⇒ 00:12:36.589 Ryan Brosas: For Otam, I will be checking with, with Otam first.
96 00:12:36.590 ⇒ 00:12:39.640 Rico Rejoso: Okay, let me set up the due date for this week first, okay?
97 00:12:40.710 ⇒ 00:12:41.360 Ryan Brosas: Oh, okay.
98 00:12:41.360 ⇒ 00:12:44.380 Rico Rejoso: Alright, about the conventional wisdom around AI adoption.
99 00:12:44.850 ⇒ 00:12:48.419 Ryan Brosas: I think that will be next week, I guess.
100 00:12:49.580 ⇒ 00:12:57.550 Rico Rejoso: Okay. Now, for this sales coordinator job opening, do we… are we still continuing it with this journey?
101 00:12:57.550 ⇒ 00:12:58.039 Ryan Brosas: During this cycle.
102 00:12:58.900 ⇒ 00:13:00.760 Ryan Brosas: Let’s cancel that.
103 00:13:01.330 ⇒ 00:13:02.530 Rico Rejoso: Canceled, okay.
104 00:13:03.580 ⇒ 00:13:08.409 Rico Rejoso: Got it. Okay, everything has their due dates in progress.
105 00:13:10.620 ⇒ 00:13:11.920 Rico Rejoso: Alright…
106 00:13:12.050 ⇒ 00:13:19.670 Rico Rejoso: In progress, I know you guys have been working with this one. Ray, how about the demo video for, demo video and home feature… homepage video?
107 00:13:20.070 ⇒ 00:13:21.370 Rico Rejoso: How are you going for this?
108 00:13:21.900 ⇒ 00:13:24.250 Raymund Verzosa: We’re working on the script now.
109 00:13:24.310 ⇒ 00:13:27.699 Rico Rejoso: Okay. For the homepage video. And for the demo….
110 00:13:28.340 ⇒ 00:13:31.880 Raymund Verzosa: … Yeah, I haven’t touched that yet.
111 00:13:32.030 ⇒ 00:13:34.529 Rico Rejoso: Any problem encountered for this task?
112 00:13:34.530 ⇒ 00:13:42.849 Raymund Verzosa: Oh, yeah, we already finished the script, there’s just, I mean, they already gave feedback, and….
113 00:13:43.300 ⇒ 00:13:44.340 Rico Rejoso: Okay, that’s fine.
114 00:13:44.340 ⇒ 00:13:46.070 Raymund Verzosa: Just gonna apply it soon.
115 00:13:46.070 ⇒ 00:13:57.410 Rico Rejoso: Alrighty. Well, I see that this is due August 22nd, so it’s fine, we still have, like, a lot of time for it. Just focus on the homepage video first. This is due, this week, end of week.
116 00:13:57.410 ⇒ 00:14:06.569 Rico Rejoso: Okay? Yep. Alrighty. Thank you for that one. Also, Ryan, how about this, the one on to-do for August 15 deadline?
117 00:14:06.600 ⇒ 00:14:10.220 Rico Rejoso: 77181. Any, updates on this?
118 00:14:10.810 ⇒ 00:14:18.360 Ryan Brosas: … 7, 7… N1821….
119 00:14:18.360 ⇒ 00:14:21.559 Rico Rejoso: Have you got any, response, or….
120 00:14:22.020 ⇒ 00:14:41.500 Ryan Brosas: Yeah, that will be on Robert’s, and I will be… yeah, I forgot to upload that video, so I will be uploading that today for our Brainforge session, so yeah, I will be doing that content as well for this week.
121 00:14:41.970 ⇒ 00:14:47.690 Rico Rejoso: Okay, same goes with, the Ericsson ideas. Consult AI team or Ericsson for ideas.
122 00:14:48.510 ⇒ 00:14:50.849 Ryan Brosas: Yeah, so….
123 00:14:50.850 ⇒ 00:14:53.759 Rico Rejoso: Were you able to speak with him or set up a meeting?
124 00:14:55.070 ⇒ 00:14:59.129 Ryan Brosas: I will just, ask him on Slack, so yeah, I think that’s fine.
125 00:14:59.350 ⇒ 00:15:14.129 Rico Rejoso: Okay, alrighty. As long as you get this done within this week, and move it to the in-progress side, I know you still have to work on this, but at least, you know, get the status, move to in progress, and note some of the few stuff, okay?
126 00:15:16.820 ⇒ 00:15:33.569 Rico Rejoso: Alright, other than that, just need to follow up with the review stuff. We got the launch date for the good to go, that’s good. In progress, you guys are still working on this one, great job. So far, we’re running good, as long as we manage to get the August 15 deadline task, okay?
127 00:15:35.610 ⇒ 00:15:35.990 Raymund Verzosa: Yep.
128 00:15:35.990 ⇒ 00:15:39.939 Rico Rejoso: Do. Alrighty, so do you guys have any questions or need any support with?
129 00:15:41.650 ⇒ 00:15:42.650 Raymund Verzosa: I’m good.
130 00:15:43.280 ⇒ 00:15:44.040 Rico Rejoso: Brian.
131 00:15:44.540 ⇒ 00:15:50.089 Ryan Brosas: Yeah, I’m sorry, I’m just, reaching out to Ericsson, so I will be posting that.
132 00:15:50.260 ⇒ 00:15:51.510 Rico Rejoso: That’s why the worst.
133 00:15:51.510 ⇒ 00:15:53.159 Ryan Brosas: Secret, so, yeah.
134 00:15:53.160 ⇒ 00:16:04.219 Rico Rejoso: Alrighty, that’s it. I don’t want to take up much of your time, I know you guys have a lot of things to do. If you need anything from me, I’m free on Slack, just send me a message. Anything that I can help you out, I’ll be there to help you out and assist you, okay?
135 00:16:04.630 ⇒ 00:16:06.980 Rico Rejoso: Anything else that you need to talk or discuss with?
136 00:16:09.440 ⇒ 00:16:10.969 Raymund Verzosa: None for me.
137 00:16:11.680 ⇒ 00:16:12.700 Rico Rejoso: Ryan, you good?
138 00:16:13.300 ⇒ 00:16:14.250 Ryan Brosas: Yeah.
139 00:16:14.250 ⇒ 00:16:22.300 Rico Rejoso: Alright, wonderful. Again, guys, thank you so much for joining this stand-up, and hopefully, we get everything managed within this week, okay? Have a good day, guys.
140 00:16:23.550 ⇒ 00:16:24.360 Raymund Verzosa: Thanks.
141 00:16:24.360 ⇒ 00:16:25.370 Rico Rejoso: Thank you, guys.