Meeting Title: Marketing Grooming Date: 2025-07-10 Meeting participants: Hannah Wang, Rico Rejoso, Amber Lin, Ryan Brosas


WEBVTT

1 00:00:51.220 00:00:52.420 Amber Lin: Hello!

2 00:00:53.500 00:01:00.589 Hannah Wang: Hello! My brain is dead. But this is the last stretch of meetings I have okay.

3 00:01:00.930 00:01:01.989 Amber Lin: You got it.

4 00:01:02.720 00:01:06.499 Amber Lin: Yes, and 2 more, and I will be almost done as well.

5 00:01:06.500 00:01:19.439 Hannah Wang: Yeah, Bro, back to back meetings are brutal. My place, just the context switching and talking and stuff. But okay, I think there’s like some updates on how we want to structure stuff.

6 00:01:19.820 00:01:20.360 Amber Lin: Okay.

7 00:01:20.960 00:01:26.800 Hannah Wang: So I don’t know amber. Okay, you’re not in that channel. But I think.

8 00:01:28.062 00:01:32.557 Hannah Wang: all the partnership stuff. Basically, Utam said,

9 00:01:34.670 00:01:43.879 Hannah Wang: like we should just create like a marketing collateral project in the marketing team. And like cross team, things

10 00:01:44.370 00:01:51.990 Hannah Wang: can have like multiple teams in it. Like basically, I don’t think everything should live in sales like, I think, the more like

11 00:01:52.290 00:01:57.089 Hannah Wang: design asset E type of stuff. Maybe we can just create a project

12 00:01:57.250 00:02:02.030 Hannah Wang: project in marketing called Partnership Collateral, and we don’t have to like segment it out.

13 00:02:02.520 00:02:02.990 Amber Lin: Yeah.

14 00:02:02.990 00:02:03.640 Hannah Wang: On, each.

15 00:02:03.640 00:02:05.950 Amber Lin: Isn’t. Isn’t that what we are?

16 00:02:06.120 00:02:06.740 Amber Lin: Do it.

17 00:02:06.740 00:02:07.969 Hannah Wang: Oh, oh, yeah.

18 00:02:07.970 00:02:08.590 Amber Lin: Okay.

19 00:02:09.329 00:02:19.169 Amber Lin: the partnership projects are for you so that you can track your tasks. And this is like, this is like the partnership asset.

20 00:02:19.170 00:02:19.720 Hannah Wang: Oh, yeah.

21 00:02:19.720 00:02:21.890 Amber Lin: In under marketing and design.

22 00:02:21.890 00:02:31.190 Hannah Wang: I forgot we made that. So could you go to projects for sales like I created a marketing ticket in it. But I think we can just move it over.

23 00:02:33.030 00:02:35.150 Hannah Wang: For superposition.

24 00:02:39.080 00:02:43.280 Hannah Wang: Yeah, I just like, punt that over to marketing.

25 00:02:45.710 00:02:46.620 Hannah Wang: Okay?

26 00:02:47.000 00:02:55.755 Hannah Wang: Oh, yeah, cool. And then also for you go back.

27 00:02:56.910 00:02:57.800 Amber Lin: To sales.

28 00:02:57.800 00:02:59.140 Hannah Wang: Yeah. Talisma.

29 00:03:02.510 00:03:08.260 Hannah Wang: Yeah, you can move. Oh, I. Okay, I’ll do it. I thought I created something. But that’s fine.

30 00:03:08.400 00:03:12.580 Amber Lin: It probably is not. It’s not.

31 00:03:12.580 00:03:18.749 Hannah Wang: Oh, right? Right there, I see my requirements started. Maybe move. Yeah, that to.

32 00:03:19.230 00:03:19.980 Amber Lin: Oh! So!

33 00:03:19.980 00:03:20.440 Hannah Wang: Those.

34 00:03:20.440 00:03:21.200 Amber Lin: Sure.

35 00:03:21.490 00:03:24.650 Hannah Wang: Yeah. Oops. Yeah. Ugh! So hard to keep track of.

36 00:03:30.090 00:03:40.390 Amber Lin: Yeah, I think if it’s for if it’s like assets and it’s under

37 00:03:40.930 00:03:46.040 Amber Lin: like, is that a promotion, or is just like a partnership.

38 00:03:46.340 00:03:58.320 Hannah Wang: It’s it’s a partnership still. So for example, like superposition. We wanna create like a 1 pager describing the workshop that we’re doing with them. So that’s not necessarily a promotion. That’s just like a partnership

39 00:03:58.600 00:04:06.706 Hannah Wang: asset that we’re gonna use promotion in my head is more so like videos or like events.

40 00:04:07.620 00:04:12.830 Hannah Wang: but anything related to like partners, I think, can be under partner assets.

41 00:04:13.080 00:04:17.289 Amber Lin: Should. I guess there’s 2 ways. Either we add

42 00:04:17.420 00:04:30.559 Amber Lin: both sales and marketing team to these projects partner projects, or we add everything into the partner assets one which might make your navigation confusing. If there’s a lot.

43 00:04:30.560 00:04:31.490 Hannah Wang: The partner.

44 00:04:31.490 00:04:34.570 Amber Lin: Sense, we might.

45 00:04:34.570 00:04:35.560 Hannah Wang: I see.

46 00:04:35.760 00:04:45.020 Amber Lin: Because you, as long as they are not promotions. I think this could just be a marketing ticket, but in this, you know.

47 00:04:45.020 00:04:46.080 Hannah Wang: Initiative.

48 00:04:46.540 00:04:50.000 Amber Lin: Yeah, under partnership. So you know who is for.

49 00:04:50.190 00:04:51.150 Hannah Wang: Okay. Yeah.

50 00:04:51.150 00:04:53.459 Amber Lin: Well, under that you’ll you’ll get confused.

51 00:04:53.460 00:04:54.780 Hannah Wang: Yeah, okay.

52 00:04:54.780 00:04:57.520 Amber Lin: I’m just gonna add.

53 00:05:00.840 00:05:03.040 Hannah Wang: Yeah, add marketing to that initial.

54 00:05:03.040 00:05:07.989 Amber Lin: Yeah. Rico, would you mind adding marketing to all of these partners?

55 00:05:10.810 00:05:11.600 Rico Rejoso: Sorry.

56 00:05:12.270 00:05:17.050 Rico Rejoso: Would you mind adding the marketing team to all these partners as well?

57 00:05:18.220 00:05:23.489 Rico Rejoso: We’ll just got it for all of these, and then we will, we’ll go tag.

58 00:05:23.920 00:05:34.660 Amber Lin: Yeah, I’ll go tag mark marketing, and then I will scooch your 2 issues to.

59 00:05:35.250 00:05:40.630 Hannah Wang: Getting. Yeah. Okay? Cause I think Utah also wants to track like, Oh, and

60 00:05:40.770 00:05:44.039 Hannah Wang: Nda sent partner agreement sent.

61 00:05:44.680 00:05:46.190 Hannah Wang: So we’ll stay.

62 00:05:46.190 00:05:56.380 Amber Lin: One of them is us and then we can. Under marketing we can just make a view of like only marketing only, and that will make that will make lives easier.

63 00:05:56.380 00:05:57.050 Hannah Wang: Okay.

64 00:05:58.020 00:05:58.730 Ryan Brosas: Thank you.

65 00:06:03.580 00:06:07.969 Amber Lin: I think we’ll keep anything on their partnership assets as like general partners.

66 00:06:07.970 00:06:09.030 Hannah Wang: Okay. Yeah.

67 00:06:29.100 00:06:32.750 Amber Lin: I will move that one back.

68 00:06:32.900 00:06:34.179 Amber Lin: That was.

69 00:06:34.180 00:06:35.580 Hannah Wang: Superposition.

70 00:06:37.210 00:06:37.800 Amber Lin: Okay.

71 00:06:38.010 00:06:38.880 Amber Lin: Great.

72 00:06:39.150 00:06:40.060 Amber Lin: All right.

73 00:06:40.060 00:06:57.149 Hannah Wang: Okay, cool. Another thing I want to mention before we start grooming. The rest is we just had a kickoff meeting. The the previous meeting was for like campaigns like sales campaigns. And I think we need to create a project for each campaign that we’re gonna do.

74 00:06:58.189 00:07:05.230 Hannah Wang: Rico was in that meeting. So I think he has contacts, but I feel like that.

75 00:07:05.850 00:07:08.779 Hannah Wang: I don’t know if that falls under

76 00:07:08.880 00:07:15.400 Hannah Wang: like if it should live in sales or marketing cause like marketing is gonna have tickets. Sales is gonna have tickets.

77 00:07:15.400 00:07:18.380 Amber Lin: I think that will be the same thing as partnerships.

78 00:07:18.380 00:07:19.439 Hannah Wang: Yeah, okay.

79 00:07:19.440 00:07:24.680 Amber Lin: So we will. I’m gonna make another initiative called campaigns.

80 00:07:26.505 00:07:32.910 Amber Lin: Create that. And okay, tell me what are the campaigns.

81 00:07:34.080 00:07:37.329 Hannah Wang: Oh, there’s a lot so.

82 00:07:37.946 00:07:40.580 Amber Lin: Can. Actually, can you send a list.

83 00:07:40.580 00:07:43.059 Hannah Wang: Yes, I will send it in zoom.

84 00:07:43.360 00:07:45.729 Amber Lin: Okay, actually, can you send it in slack.

85 00:07:45.730 00:07:46.329 Hannah Wang: Oh yes!

86 00:07:46.330 00:07:47.810 Amber Lin: Reference to it later.

87 00:07:47.980 00:07:48.660 Hannah Wang: Yeah.

88 00:07:48.910 00:07:49.340 Amber Lin: Okay.

89 00:07:50.298 00:07:55.089 Hannah Wang: We’ll send that chat campaign.

90 00:07:55.770 00:07:57.810 Amber Lin: Where are we?

91 00:07:59.320 00:08:01.209 Amber Lin: Is there a campaign channel.

92 00:08:02.640 00:08:06.519 Hannah Wang: No, but I feel like maybe it’ll be in sales. Go to market. AI.

93 00:08:06.520 00:08:18.500 Amber Lin: Okay, I see it’s okay. I’m gonna start a thread in project management. I’ll tag you both. And because we’re just doing grooming and I’ll put our to do list there

94 00:08:19.847 00:08:26.830 Amber Lin: marketing, grooming, thread, marketing sales, grooming thread.

95 00:08:27.100 00:08:31.000 Amber Lin: I’ll put 2, 2.

96 00:08:32.159 00:08:46.550 Amber Lin: Add all campaigns to init to yeah and projects, but formatting.

97 00:08:47.890 00:08:54.449 Amber Lin: Okay, I don’t know if that’s how I spell campaign. That’s right.

98 00:08:55.020 00:08:55.930 Amber Lin: Okay?

99 00:08:57.390 00:09:02.940 Amber Lin: And add both sales, team and marketing team.

100 00:09:03.700 00:09:05.860 Amber Lin: Okay, list. Great.

101 00:09:06.830 00:09:08.859 Amber Lin: We’ll do that later.

102 00:09:09.580 00:09:10.360 Hannah Wang: Okay.

103 00:09:11.950 00:09:14.799 Hannah Wang: Too much going on, man. There’s like, Oh, my gosh.

104 00:09:14.800 00:09:15.280 Amber Lin: Yeah.

105 00:09:15.280 00:09:19.450 Hannah Wang: I don’t even know how to use linear anymore, like, there’s so many views that I need to

106 00:09:19.800 00:09:21.140 Hannah Wang: look at now.

107 00:09:21.770 00:09:22.560 Hannah Wang: Oh, wow!

108 00:09:22.560 00:09:34.349 Amber Lin: Honestly. The the goal of these meetings is that you and Rico know how to use linear and comfortable with it. So as until you guys are comfortable. I’ll keep this meeting. So that, like, you guys.

109 00:09:34.350 00:09:36.489 Hannah Wang: Yeah, that’s helpful. Yeah.

110 00:09:36.650 00:09:40.680 Amber Lin: So as fuel feel free.

111 00:09:42.230 00:09:44.619 Amber Lin: Let’s see.

112 00:09:45.120 00:09:47.630 Amber Lin: Wait! Is this, huh?

113 00:09:48.210 00:09:51.919 Hannah Wang: That’s just a description, like every promotion template like that.

114 00:09:51.920 00:09:57.610 Amber Lin: Just the template. Okay, okay, okay.

115 00:09:59.950 00:10:12.889 Amber Lin: wait. We said, okay, I remember that we said, we’re gonna groom. Here. We were here as sales assets. We’re gonna go through this. And then we are going to look at the current cycle. So this.

116 00:10:12.890 00:10:13.390 Hannah Wang: Okay.

117 00:10:13.390 00:10:26.133 Amber Lin: Shouldn’t take that long. And I also I have a meeting in 30 min that ideally I would like 10 min to prep for. I will go through this a little bit, and then I’m gonna go look at the current cycle.

118 00:10:26.430 00:10:27.030 Hannah Wang: Okay.

119 00:10:27.030 00:10:27.579 Amber Lin: Thanks.

120 00:10:28.290 00:10:36.000 Amber Lin: This is for case studies. I think we looked at it last time.

121 00:10:36.840 00:10:37.730 Hannah Wang: Yeah.

122 00:10:37.730 00:10:41.410 Amber Lin: Go back. We did sail. We did that.

123 00:10:42.430 00:10:46.459 Amber Lin: that one. We also did. Okay, we’re close.

124 00:10:46.460 00:10:47.030 Hannah Wang: Like.

125 00:10:47.030 00:10:48.450 Amber Lin: Your kids?

126 00:10:51.210 00:10:52.190 Amber Lin: Is that feeling.

127 00:10:52.190 00:10:54.570 Hannah Wang: Like we did all of this already.

128 00:10:54.570 00:10:55.380 Amber Lin: Me!

129 00:10:56.146 00:10:59.349 Hannah Wang: I think you put it in the calendar. Invite.

130 00:10:59.350 00:11:02.219 Amber Lin: What do we? What do we not finish?

131 00:11:02.220 00:11:06.780 Hannah Wang: We, oh, finish the remaining projects under no initiatives.

132 00:11:07.030 00:11:12.279 Amber Lin: Oh, thank you, helpful! See, I also forget a lot.

133 00:11:12.800 00:11:15.450 Amber Lin: Oh, God! So many that’s blocked.

134 00:11:15.840 00:11:21.310 Hannah Wang: Okay, but it’s blocked because the web dev like we didn’t tell Aru

135 00:11:21.810 00:11:24.330 Hannah Wang: web dev to start stuff. So.

136 00:11:24.330 00:11:25.210 Amber Lin: I see.

137 00:11:25.370 00:11:29.469 Amber Lin: Okay, let’s go. Let’s go at the bottom. Anything that

138 00:11:29.650 00:11:33.810 Amber Lin: should still exist, or anything that should be canceled right here.

139 00:11:33.810 00:11:38.060 Hannah Wang: Pricing page, heat, map and dashboard.

140 00:11:38.380 00:11:40.490 Hannah Wang: Can you click on it? What’s the.

141 00:11:40.490 00:11:41.580 Amber Lin: Anything in there.

142 00:11:41.760 00:11:45.079 Hannah Wang: Cool. I think you can just delete it. It’s 4 months ago.

143 00:11:45.580 00:11:49.690 Amber Lin: Okay, can I get rid of everything in March?

144 00:11:50.826 00:11:54.554 Hannah Wang: Site map and Chatbot as it lost it

145 00:11:55.020 00:11:56.619 Amber Lin: Wanted it. They will add it.

146 00:11:57.270 00:11:57.990 Hannah Wang: Okay.

147 00:11:58.410 00:12:00.940 Amber Lin: That’s my, that’s what I think. I’ll cancel it.

148 00:12:01.576 00:12:09.709 Amber Lin: If people wanted it, they’ll they’ll they’ll ask you. I want this on the website. They’ll say it like.

149 00:12:10.740 00:12:11.340 Amber Lin: Okay.

150 00:12:11.603 00:12:28.729 Hannah Wang: I pay filtering for website. Ideally, we’d have that cause. It just skews metrics like, if people, our team is like, if members from Brainforge visit the website. We don’t want to count that as part of the data, but it’s not a high priority, I think. I think, cause the interns are working on the dashboard, too, so I feel like it’ll come up

151 00:12:29.060 00:12:30.490 Hannah Wang: when they start working on that.

152 00:12:31.070 00:12:33.040 Amber Lin: Service sub pages.

153 00:12:33.963 00:12:42.874 Hannah Wang: We we you can delete that. We’ll get to it eventually.

154 00:12:43.450 00:12:47.679 Amber Lin: Okay, design topography. Resize.

155 00:12:47.730 00:12:53.190 Hannah Wang: I think there’s a ticket that already exists for it. But Ryan wants this, so we should keep it.

156 00:12:53.390 00:12:54.200 Amber Lin: Okay.

157 00:12:55.330 00:12:59.199 Hannah Wang: Nav bar that bar. What is in that.

158 00:12:59.713 00:13:00.740 Amber Lin: We haven’t.

159 00:13:01.360 00:13:02.010 Amber Lin: Oh.

160 00:13:02.010 00:13:03.370 Hannah Wang: Oh!

161 00:13:04.244 00:13:04.810 Amber Lin: Okay.

162 00:13:04.810 00:13:09.659 Hannah Wang: Okay, we’re we’re already redoing the nap bar. So maybe you can leave it.

163 00:13:10.740 00:13:13.629 Amber Lin: Duplicate? Or is this improv? Is there a ticket that.

164 00:13:13.630 00:13:17.909 Hannah Wang: I I don’t know, so maybe just keep it or something.

165 00:13:21.790 00:13:23.941 Hannah Wang: I don’t think there’s a ticket for it.

166 00:13:24.330 00:13:25.140 Amber Lin: Okay.

167 00:13:27.240 00:13:31.009 Hannah Wang: Has to apply to the entire website. That’s fine. You can delete it.

168 00:13:36.550 00:13:37.680 Amber Lin: Services.

169 00:13:38.086 00:13:52.319 Hannah Wang: Okay, like, these are all things that we want to change. But like, we’re not focusing on it like the services page and stuff, so I don’t really know what like backlog, I guess.

170 00:13:52.320 00:13:55.040 Hannah Wang: Keep it in the backlog service.

171 00:13:56.150 00:13:57.920 Amber Lin: Like service.

172 00:13:58.590 00:14:02.260 Hannah Wang: Page design.

173 00:14:02.540 00:14:04.240 Hannah Wang: Yeah, okay.

174 00:14:09.030 00:14:11.539 Hannah Wang: that, too. Resources page redesign.

175 00:14:18.805 00:14:21.994 Hannah Wang: Eventually, we would want to do that.

176 00:14:24.070 00:14:25.060 Amber Lin: Okay.

177 00:14:25.690 00:14:26.959 Hannah Wang: Like usability testing.

178 00:14:26.960 00:14:28.340 Amber Lin: Anything.

179 00:14:28.340 00:14:28.980 Hannah Wang: Yeah.

180 00:14:29.300 00:14:33.659 Amber Lin: IP, so, okay, right, blog.

181 00:14:34.127 00:14:36.890 Hannah Wang: Can you actually click on like, what is the

182 00:14:37.080 00:14:42.950 Hannah Wang: parent blog thing like, what is that blog? What did I create sub issues? Oh, gosh!

183 00:14:44.870 00:14:47.979 Hannah Wang: This is a mess! Hmm!

184 00:14:50.970 00:14:56.990 Amber Lin: I mean, we could just add.

185 00:14:57.510 00:15:01.439 Amber Lin: but do we? I guess one. Do we need all of this?

186 00:15:02.810 00:15:03.310 Amber Lin: We do.

187 00:15:04.770 00:15:05.500 Amber Lin: Right.

188 00:15:06.740 00:15:14.809 Hannah Wang: Like it’d be helpful cause. I think those tickets were created from the feedback, like I created it from the feedback that we got for the website, so it’d be helpful.

189 00:15:15.310 00:15:16.160 Hannah Wang: Oh.

190 00:15:16.640 00:15:32.960 Amber Lin: And I feel like like these are specific promotions. Right? That’s for that’s all. For saw saw labs. Then those are for operating. Those are for default. Can we just scoop them into promotions

191 00:15:33.090 00:15:37.480 Amber Lin: like, are they really like specifically.

192 00:15:38.620 00:15:44.830 Hannah Wang: I mean, they’re just blog posts that are gonna live on the website specific to each of those.

193 00:15:44.830 00:15:45.650 Amber Lin: Oh, I see!

194 00:15:45.650 00:15:50.010 Hannah Wang: But because we’re not like focusing on blog posts right now, like.

195 00:15:50.440 00:15:56.457 Hannah Wang: I don’t think we’ll get to this in a while, like it’ll just sit somewhere.

196 00:15:58.060 00:16:10.129 Hannah Wang: so I feel like you can just consolidate all of that into one ticket like blog post for so all labs, and then later, we can break it down into like content design web, dev.

197 00:16:11.980 00:16:12.310 Amber Lin: Okay.

198 00:16:12.651 00:16:17.769 Hannah Wang: So I don’t know if it’s possible to like merge all of it, or something.

199 00:16:57.210 00:17:02.572 Amber Lin: I’m not that opposed to sub issues. I think it does help in some cases.

200 00:17:03.040 00:17:10.970 Amber Lin: But we’ll we’ll try to keep it. I think we just don’t want sub issues and sub issues.

201 00:17:11.210 00:17:11.860 Amber Lin: That’s at all.

202 00:17:11.869 00:17:13.169 Hannah Wang: Yeah, okay.

203 00:17:13.170 00:17:21.629 Amber Lin: So is that, like general blog page, like blog page, redesign.

204 00:17:22.605 00:17:23.579 Hannah Wang: Yeah.

205 00:17:24.160 00:17:28.380 Amber Lin: Okay. I think everything here is like general blog posts.

206 00:17:28.380 00:17:29.100 Hannah Wang: Yeah.

207 00:17:29.100 00:17:31.000 Amber Lin: That’s that’s okay.

208 00:17:31.620 00:17:38.160 Amber Lin: So output back.

209 00:17:41.740 00:17:42.740 Amber Lin: Okay.

210 00:17:43.170 00:17:47.039 Amber Lin: Way is that? Oh.

211 00:17:47.340 00:17:53.290 Hannah Wang: Yeah, I just like I didn’t know. See? This is why we need a Pm, because I become my own pm, and then it’s like

212 00:17:53.500 00:17:54.435 Hannah Wang: confusing.

213 00:17:55.370 00:17:56.150 Amber Lin: Crap.

214 00:17:58.630 00:18:05.770 Hannah Wang: Those are the existing case studies that we have, and for each of them we want to redesign it. We want to reimplement it, and we want to redo the content.

215 00:18:08.240 00:18:13.410 Amber Lin: I see, I see, I see. So this is kind of like Casey, but kind of like website.

216 00:18:14.800 00:18:17.090 Hannah Wang: It’s the case studies that live on the website.

217 00:18:17.788 00:18:20.299 Amber Lin: But we already have the content.

218 00:18:20.823 00:18:24.119 Hannah Wang: We have the content, but I feel like the copy could be better.

219 00:18:24.120 00:18:27.060 Amber Lin: Oh, so that’s more like a copy. Okay?

220 00:18:27.060 00:18:27.950 Hannah Wang: Yeah.

221 00:18:27.950 00:18:29.050 Amber Lin: I see, I see.

222 00:18:29.540 00:18:34.200 Amber Lin: So I’m gonna make a.

223 00:19:01.760 00:19:05.100 Hannah Wang: And then are each of those are they.

224 00:19:05.100 00:19:13.330 Amber Lin: Move them to like hey, like want under one sub issue.

225 00:19:14.150 00:19:17.659 Hannah Wang: And then that sub issue just lives in the website project.

226 00:19:17.850 00:19:18.950 Amber Lin: Yeah.

227 00:19:19.140 00:19:19.850 Hannah Wang: Okay.

228 00:19:20.436 00:19:26.599 Amber Lin: So I just made a case study issue for each of the case studies. So this one can be so this is like a smaller

229 00:19:27.030 00:19:28.350 Amber Lin: issue.

230 00:19:35.850 00:19:37.660 Amber Lin: And the

231 00:19:51.840 00:19:54.530 Amber Lin: and this is like generic.

232 00:19:55.370 00:20:02.674 Hannah Wang: Yeah, but that’s cancel or do. Yeah, it was a duplicate. I don’t know. I don’t remember.

233 00:20:09.870 00:20:11.210 Amber Lin: Should I make.

234 00:20:12.740 00:20:13.520 Hannah Wang: Hmm.

235 00:20:13.520 00:20:14.300 Amber Lin: That.

236 00:20:28.990 00:20:29.900 Amber Lin: Okay.

237 00:20:55.380 00:20:57.030 Amber Lin: okay,

238 00:21:03.990 00:21:05.290 Amber Lin: let’s see.

239 00:21:05.510 00:21:11.110 Amber Lin: So those are smaller. Now, that’s better. Log split up

240 00:21:18.870 00:21:24.489 Amber Lin: blog page heading, subheading Combos.

241 00:21:25.190 00:21:26.509 Amber Lin: What’s this.

242 00:21:27.950 00:21:32.959 Hannah Wang: Oh, I think you can close this fine.

243 00:21:33.470 00:21:37.790 Amber Lin: Deleted to ready to design. Huh!

244 00:21:38.820 00:21:39.350 Amber Lin: You know.

245 00:21:39.350 00:21:47.939 Hannah Wang: I don’t know if we need this. I’ll do it eventually, but I think I think it’s low price.

246 00:21:48.400 00:21:49.220 Amber Lin: Okay.

247 00:21:52.690 00:22:02.960 Hannah Wang: This is for a blog thumbnail, but I moved it back because we’re not focusing on blogs right now. So.

248 00:22:02.960 00:22:08.090 Amber Lin: Can we? Just if do you think we can make a

249 00:22:08.650 00:22:11.570 Amber Lin: like a project for a blog?

250 00:22:12.170 00:22:12.950 Amber Lin: Then.

251 00:22:13.550 00:22:14.780 Hannah Wang: Oh no!

252 00:22:14.780 00:22:15.520 Amber Lin: Error.

253 00:22:18.850 00:22:21.159 Hannah Wang: Because there’s there’s stuff with.

254 00:22:21.330 00:22:30.379 Amber Lin: Doing? I don’t know. There’s stuff we’re doing for the website. I don’t know.

255 00:22:31.620 00:22:34.910 Amber Lin: Maybe I can tag it as blog

256 00:22:35.630 00:22:43.869 Amber Lin: cause if if we’re not doing it, I just don’t want. We don’t have to look at it. But I know we’re doing the general website stuff.

257 00:22:45.810 00:22:47.040 Hannah Wang: Yeah.

258 00:22:49.460 00:22:50.900 Amber Lin: Marketing.

259 00:22:51.960 00:22:54.700 Hannah Wang: So like, I don’t know the website.

260 00:22:55.280 00:23:03.980 Hannah Wang: like the priority of that ebbs and flows, because obviously, like partnership and more like time. Sensitive stuff is more important. But

261 00:23:05.080 00:23:11.380 Hannah Wang: Butam and and I met on Monday to kind of go over like a redesign

262 00:23:13.228 00:23:30.129 Hannah Wang: brains. Was it redesign like? We came up with like a redesign proposal. And then uten basically said, Oh, we have to redo it. So the homepage is the thing we’re gonna like focus on, but most right now, and everything else is like not as important. I think.

263 00:23:30.780 00:23:31.929 Amber Lin: So this is this.

264 00:23:31.930 00:23:34.340 Hannah Wang: Yes, yeah. So,

265 00:23:38.400 00:23:47.660 Hannah Wang: so like design implementation. Yeah. So the design dash revised homepage design needs to go back to like

266 00:23:48.020 00:23:52.470 Hannah Wang: in progress. And I have to like, update everything.

267 00:23:54.420 00:23:59.020 Amber Lin: Okay, that is a lot. Yes.

268 00:23:59.020 00:24:02.309 Hannah Wang: Yeah, the website is always so messy. So I don’t know.

269 00:24:02.310 00:24:20.940 Amber Lin: Yes, how can we make this better? Does it help if I make website into initiative? And then I can categorize like different pages as different projects. So you don’t have to look at any of the blog pages. I don’t know.

270 00:24:22.540 00:24:25.730 Hannah Wang: What does the current initiative view look like.

271 00:24:26.610 00:24:34.680 Amber Lin: So, for instance, right? Okay, I don’t have too much time. So, for example, just under promotions, right.

272 00:24:34.680 00:24:35.230 Hannah Wang: Yeah.

273 00:24:35.230 00:24:40.779 Amber Lin: I can make an initiative for website. And then you can have you can have these different projects under it.

274 00:24:40.880 00:24:42.330 Amber Lin: so that this would.

275 00:24:42.330 00:24:42.910 Hannah Wang: Easier.

276 00:24:42.910 00:24:48.800 Amber Lin: Blog post, and then you don’t have to look at it, because now we’re not doing any blog posts, so you would

277 00:24:49.130 00:24:51.549 Amber Lin: move it in a different place.

278 00:24:51.550 00:24:53.220 Hannah Wang: Like backlog or something.

279 00:24:53.220 00:24:54.170 Amber Lin: Yeah.

280 00:24:54.820 00:24:57.039 Hannah Wang: Okay, that might be helpful.

281 00:24:57.270 00:24:57.990 Amber Lin: Okay?

282 00:24:59.190 00:25:00.949 Amber Lin: So I will.

283 00:25:01.780 00:25:11.330 Amber Lin: Let’s look at this and look at what’s the biggest I think I’m gonna move all the

284 00:25:13.750 00:25:22.680 Amber Lin: logs out or service we did. Hmm, backlog.

285 00:25:26.840 00:25:31.299 Amber Lin: Yeah, that’s also a block right?

286 00:25:32.000 00:25:32.670 Hannah Wang: Yeah.

287 00:25:33.120 00:25:33.530 Amber Lin: Okay.

288 00:25:36.120 00:25:52.270 Amber Lin: Log, you know, is that alright? Let me just create one called Blog Posts website.

289 00:25:53.390 00:25:54.880 Amber Lin: No, of course.

290 00:25:55.340 00:25:56.060 Amber Lin: Oh.

291 00:25:59.290 00:26:07.600 Amber Lin: so we’ll go here and take your blog post ones.

292 00:26:08.460 00:26:16.730 Amber Lin: I’m going to leave the main pages. 3 designs is here and may remove the main blog posts

293 00:26:16.980 00:26:24.200 Amber Lin: because some of the blog posts are also content. Right? I think it’s helpful that we have.

294 00:26:24.200 00:26:34.439 Hannah Wang: Yeah, so this is, yeah. This is where, like, the content board needs to like, how? Yeah? Like, the interplay between content and mark design.

295 00:26:34.440 00:26:41.249 Amber Lin: Let’s see. But for the general websites, it’s it’s less of content because it’s good sign. Okay?

296 00:26:41.250 00:26:41.900 Hannah Wang: Yeah.

297 00:26:41.900 00:26:49.060 Amber Lin: That’s helpful. So I’m gonna move all of these to Blog Post.

298 00:26:50.130 00:26:53.240 Amber Lin: These are all. Is that also heading?

299 00:26:53.540 00:26:54.050 Amber Lin: That’s.

300 00:26:54.050 00:26:55.670 Hannah Wang: The for the Home page.

301 00:26:55.860 00:26:57.600 Amber Lin: Homepage, don’t we?

302 00:26:58.350 00:27:04.279 Amber Lin: We have wait like under.

303 00:27:05.568 00:27:08.780 Hannah Wang: Yeah, I mean, I’m down to like.

304 00:27:09.210 00:27:10.690 Amber Lin: There’s different.

305 00:27:11.020 00:27:14.379 Hannah Wang: Oh, yeah, one of the yeah, it’s a duplicate, I think.

306 00:27:14.590 00:27:16.610 Amber Lin: Great. I’m gonna.

307 00:27:18.770 00:27:22.479 Hannah Wang: But I don’t know if Utam just created that because he forgot we created one before.

308 00:27:22.480 00:27:22.840 Amber Lin: Yes.

309 00:27:22.840 00:27:25.520 Hannah Wang: Or like, yeah.

310 00:27:25.520 00:27:27.979 Amber Lin: Think it’s because it was in sub issues.

311 00:27:28.990 00:27:30.210 Hannah Wang: Oh, cool!

312 00:27:30.210 00:27:34.120 Amber Lin: I’m gonna say, this is a duplicate.

313 00:27:34.220 00:27:36.079 Amber Lin: I’m gonna go here.

314 00:27:52.540 00:28:00.080 Hannah Wang: So Blog Post is its own project. And will that live under the website initiative that we create later.

315 00:28:00.080 00:28:00.830 Amber Lin: Yes.

316 00:28:01.020 00:28:01.540 Hannah Wang: Okay.

317 00:28:01.610 00:28:03.030 Amber Lin: I’ll create that.

318 00:28:03.390 00:28:09.489 Amber Lin: So I’m gonna just take all of these out as sub issues so that you can

319 00:28:11.490 00:28:13.710 Amber Lin: so that you can track it better.

320 00:28:21.790 00:28:25.559 Amber Lin: why don’t I make a separate one for case study? Because there’s also.

321 00:28:26.540 00:28:27.580 Hannah Wang: Okay, yeah, yeah.

322 00:28:28.150 00:28:35.290 Amber Lin: Great. So gonna go here, I’m gonna create website case study.

323 00:28:38.440 00:28:46.930 Amber Lin: I’ll go back here and make take these case studies.

324 00:28:49.480 00:28:59.839 Amber Lin: Okay, design, you know, making homepage. That’s case. Study page great. So I’m gonna move that to

325 00:29:00.100 00:29:01.429 Amber Lin: case studies.

326 00:29:01.780 00:29:04.740 Hannah Wang: 7 0, 9 is also blog

327 00:29:05.040 00:29:10.310 Hannah Wang: it. It’s design. Arrow. How Nike uses data? Yeah.

328 00:29:11.760 00:29:12.670 Amber Lin: Great.

329 00:29:13.410 00:29:24.660 Amber Lin: So put in, let me go here and make a website.

330 00:29:34.010 00:29:39.439 Amber Lin: Add them the add both content team to here.

331 00:29:40.240 00:29:42.319 Amber Lin: so they can see it too.

332 00:29:55.520 00:29:56.900 Hannah Wang: Hmm, okay.

333 00:30:14.340 00:30:15.510 Amber Lin: Okay. Cool.

334 00:30:17.760 00:30:23.440 Hannah Wang: I think this is a good place to start. Maybe next meeting we can continue

335 00:30:23.650 00:30:28.780 Hannah Wang: going over the no initiatives, which is the website stuff.

336 00:30:29.220 00:30:36.200 Hannah Wang: And then, like, basically in your Google Calendar, you put the agenda like just maybe book another session

337 00:30:36.520 00:30:41.650 Hannah Wang: for Tuesday and Thursday next week, and then we can continue grooming.

338 00:30:41.880 00:30:44.740 Hannah Wang: Oh, there’s there’s already one booked for next week, so.

339 00:30:44.740 00:30:54.709 Amber Lin: Okay? Sounds good. I’m just gonna check. What’s left. Youtube has just one. That’s okay. That’s good. Branding. Oh.

340 00:30:55.690 00:31:02.500 Amber Lin: branding also just has one ad hoc.

341 00:31:04.170 00:31:11.720 Amber Lin: Not that much. I feel like, okay, that’s blog post.

342 00:31:11.720 00:31:17.679 Hannah Wang: No, that’s not for our website. Blog post. That’s for like another website’s blog post. Yeah.

343 00:31:17.680 00:31:27.090 Amber Lin: Okay, that’s all. Good team da da da da back there Linkedin issues.

344 00:31:29.720 00:31:31.000 Amber Lin: I should.

345 00:31:34.480 00:31:36.290 Amber Lin: General Linkedin.

346 00:31:37.410 00:31:50.100 Hannah Wang: Well, this is gonna be tricky also because campaigns involve Linkedin assets. So like, is it gonna is the ticket gonna live under the campaign project, or is it gonna live under the Linkedin project?

347 00:31:50.100 00:31:52.909 Amber Lin: I’m gonna put this as a general Linkedin.

348 00:31:52.910 00:31:53.910 Hannah Wang: General, okay.

349 00:31:53.910 00:32:01.090 Amber Lin: Yeah, so it’s it’s makes so that it makes more sense. I’m gonna do the same for your website.

350 00:32:01.280 00:32:05.759 Amber Lin: So general website stuff and not anything specific.

351 00:32:11.060 00:32:12.040 Amber Lin: Okay.

352 00:32:13.780 00:32:19.370 Amber Lin: I don’t think there’s much left here. There’s there’s like most of these are.

353 00:32:20.280 00:32:21.290 Amber Lin: It’s that.

354 00:32:24.120 00:32:26.600 Hannah Wang: Those are thumbnails for.

355 00:32:26.600 00:32:27.520 Amber Lin: Oh!

356 00:32:28.290 00:32:29.830 Hannah Wang: Linkedin posts

357 00:32:29.990 00:32:42.040 Hannah Wang: that we’re gonna make. It’s confusing, like Ryan’s gonna make a post about a case study on Linkedin. And for that he needs a image to go along with the post on Linkedin.

358 00:32:42.990 00:32:50.340 Amber Lin: So these are like general and ad hoc Linkedin requests.

359 00:32:50.820 00:32:54.459 Hannah Wang: I mean, I don’t think the case studies ad hoc. I think that’s still like General.

360 00:32:54.800 00:32:56.080 Amber Lin: Okay?

361 00:32:56.460 00:33:04.160 Amber Lin: Well, I think my my point is that sometimes say for the website, right? We have a specific specific category for just case studies

362 00:33:04.540 00:33:05.620 Amber Lin: for this.

363 00:33:05.620 00:33:06.940 Hannah Wang: Oh!

364 00:33:06.940 00:33:12.900 Amber Lin: Like. I don’t think it makes sense to make a separate project for case studies, because it’s like.

365 00:33:16.190 00:33:18.260 Hannah Wang: I think you can just leave it like this.

366 00:33:24.140 00:33:25.840 Amber Lin: Okay.

367 00:33:26.060 00:33:27.900 Hannah Wang: Or like, what’s your gripe with it?

368 00:33:27.900 00:33:31.569 Amber Lin: I I think what I’m thinking is that it doesn’t.

369 00:33:31.770 00:33:37.580 Amber Lin: Now that I look at it here, do we have to have

370 00:33:38.330 00:33:48.820 Amber Lin: like website case studies. Why can’t all of these case studies go live under case studies.

371 00:33:49.200 00:33:50.630 Hannah Wang: Oh!

372 00:33:50.630 00:33:52.687 Amber Lin: You know, because we have to.

373 00:33:53.390 00:33:56.809 Amber Lin: They’re just case studies posted on different places and.

374 00:33:56.810 00:33:58.150 Hannah Wang: Yeah.

375 00:33:58.280 00:34:07.289 Amber Lin: Like ice posted on website. They might be posted on Linkedin might be posted on there. I don’t know.

376 00:34:08.170 00:34:08.850 Hannah Wang: Right.

377 00:34:08.850 00:34:10.290 Amber Lin: Doesn’t make sense.

378 00:34:10.290 00:34:12.969 Hannah Wang: Yeah, that’s another way to categorize it.

379 00:34:14.030 00:34:18.070 Hannah Wang: That makes spend.

380 00:34:20.790 00:34:23.009 Hannah Wang: I think that makes sense.

381 00:34:24.070 00:34:24.920 Amber Lin: Okay.

382 00:34:27.540 00:34:32.609 Hannah Wang: Cause the case studies project was gent was initially built out, as in

383 00:34:32.610 00:34:38.830 Hannah Wang: specifically for, like the one pager, like the one pager sales assets like, Okay.

384 00:34:38.830 00:34:41.669 Hannah Wang: study and not for the website. Or like Linkedin.

385 00:34:43.929 00:34:51.350 Amber Lin: Another way. We’ll just have like sales, asset case studies, website, case studies and Linkedin case studies.

386 00:34:52.070 00:34:55.909 Hannah Wang: Yeah, that’s yeah.

387 00:34:56.159 00:35:03.100 Hannah Wang: I feel like you can just group it all under case studies and just put like the bracket website, bracket.

388 00:35:03.100 00:35:20.970 Amber Lin: Yeah, thinking cause for for those, the content. The same, it’s just we need to adjust copy for website. So that for each case study ideally. Would we would like to put it in all sales, assets, website. And Linkedin, right? That’s like.

389 00:35:20.970 00:35:21.490 Hannah Wang: Yeah.

390 00:35:21.490 00:35:23.120 Amber Lin: Ideally, want.

391 00:35:23.120 00:35:23.790 Hannah Wang: Alrighty!

392 00:35:23.790 00:35:27.099 Amber Lin: Oh, put it all in one place.

393 00:35:30.520 00:35:37.520 Hannah Wang: Yeah, I think we just need to rename these and like, add brackets in front of it, like website. And then, like.

394 00:35:38.600 00:35:39.540 Hannah Wang: Yeah.

395 00:35:39.870 00:35:44.099 Amber Lin: Okay, I’m gonna move to

396 00:35:47.190 00:35:48.800 Amber Lin: case studies.

397 00:36:05.830 00:36:15.060 Amber Lin: We’ll we’ll figure that out, or I think, just for Linkedin, like.

398 00:36:15.770 00:36:19.100 Hannah Wang: And 7 40 in under needs review.

399 00:36:20.150 00:36:20.790 Amber Lin: Awesome.

400 00:36:29.040 00:36:30.940 Amber Lin: See if I can add a tag.

401 00:36:37.400 00:36:38.720 Amber Lin: Linkedin.

402 00:36:39.200 00:36:40.570 Hannah Wang: Oh!

403 00:36:41.460 00:36:43.589 Amber Lin: And move to case studies.

404 00:36:44.950 00:36:45.640 Hannah Wang: Hi.

405 00:36:45.950 00:36:46.910 Amber Lin: There we go.

406 00:37:12.620 00:37:14.959 Amber Lin: I think that’s cleaner. That’s good.

407 00:37:14.960 00:37:15.790 Hannah Wang: Yeah.

408 00:37:16.020 00:37:21.040 Amber Lin: Yeah, that’s not okay.

409 00:37:21.040 00:37:25.579 Hannah Wang: That’s that. It is based off of a case study. Actually.

410 00:37:25.960 00:37:26.700 Amber Lin: Oh.

411 00:37:35.920 00:37:36.440 Amber Lin: okay.

412 00:37:36.440 00:37:42.140 Hannah Wang: So basically, we created a case study that Mustafa was a part of. And then Mustafa wants to post it on Linkedin.

413 00:37:42.140 00:37:46.410 Amber Lin: Hmm, so we need designs for it. So it’s study.

414 00:37:47.070 00:37:47.610 Hannah Wang: Yeah.

415 00:37:50.290 00:37:51.220 Amber Lin: Move.

416 00:37:51.950 00:37:54.840 Amber Lin: Brought. Brought. Projects.

417 00:37:58.240 00:37:59.050 Amber Lin: Okay.

418 00:37:59.510 00:38:03.589 Hannah Wang: Oh, this is like scratching an itch. I can’t wait for the entire board to be clean.

419 00:38:05.920 00:38:06.900 Hannah Wang: Okay.

420 00:38:06.900 00:38:13.180 Amber Lin: Yeah, I gotta hop. I really wanna keep doing this. But this also scratches and ish. But I have to go.

421 00:38:13.480 00:38:19.274 Hannah Wang: Okay, yeah, we’ll pick it up on next Tuesday. I can also try to like label stuff here and there.

422 00:38:19.550 00:38:19.900 Amber Lin: Okay.

423 00:38:19.900 00:38:21.720 Hannah Wang: But yeah, we can pick it up next week.

424 00:38:22.130 00:38:22.830 Amber Lin: Great.

425 00:38:23.440 00:38:25.450 Hannah Wang: Okay. Thank you guys.

426 00:38:25.670 00:38:26.180 Amber Lin: Bye.

427 00:38:26.180 00:38:27.120 Rico Rejoso: Thanks guys.

428 00:38:27.120 00:38:27.620 Hannah Wang: Hi.