Meeting Title: Marketing Team Standup Date: 2025-04-30 Meeting participants: Uttam Kumaran, Hannah Wang, Ryan Brosas
WEBVTT
1 00:00:08.480 ⇒ 00:00:09.760 Uttam Kumaran: Hello!
2 00:00:11.600 ⇒ 00:00:13.310 Hannah Wang: Hi! How’s it going.
3 00:00:14.230 ⇒ 00:00:15.230 Uttam Kumaran: Good.
4 00:00:25.000 ⇒ 00:00:26.690 Uttam Kumaran: How about you? How’s everything?
5 00:00:28.426 ⇒ 00:00:34.189 Hannah Wang: Let’s see, it’s good. My in-laws are are in town, so
6 00:00:34.878 ⇒ 00:00:41.919 Hannah Wang: they’re staying at our place, and it’s always nice when they come, because they always cook for us.
7 00:00:42.410 ⇒ 00:00:42.810 Uttam Kumaran: Yes.
8 00:00:42.810 ⇒ 00:00:48.819 Hannah Wang: It’s nice that they feed us. And yeah, it’s it’s nice.
9 00:00:51.090 ⇒ 00:00:52.100 Uttam Kumaran: Lucky.
10 00:00:53.030 ⇒ 00:01:01.962 Hannah Wang: Yeah, it is. It is a privileged to have people over cook for you.
11 00:01:08.470 ⇒ 00:01:16.320 Uttam Kumaran: Cool. Let’s get started. Maybe, Ryan, do you want to run linear board today?
12 00:01:17.264 ⇒ 00:01:17.820 Ryan Brosas: Sure.
13 00:01:18.914 ⇒ 00:01:23.150 Ryan Brosas: Let’s here
14 00:01:28.650 ⇒ 00:01:31.910 Ryan Brosas: and bye.
15 00:01:39.300 ⇒ 00:01:48.980 Ryan Brosas: So we have a lot of to do and progress and block
16 00:01:50.126 ⇒ 00:01:55.370 Ryan Brosas: yeah. For the copy of, like the what they call this
17 00:01:55.800 ⇒ 00:02:00.476 Ryan Brosas: the case study. We are the I’m on the what do you call this?
18 00:02:01.420 ⇒ 00:02:12.470 Ryan Brosas: The prioritize copy on the project prioritize case study is done, so we can proceed on doing that. It’s
19 00:02:12.610 ⇒ 00:02:33.573 Ryan Brosas: proceeded to put it on need review. So if they need feedback, so I can do a quick revision for it. And yeah, for the video repurposing. I just needed to do like waiting, just waiting for the landing page. And the updated posting.
20 00:02:34.010 ⇒ 00:02:43.048 Ryan Brosas: image. So I can re- replace the replace this. And I can push this to Youtube. And this be, this would be done.
21 00:02:44.325 ⇒ 00:02:51.120 Ryan Brosas: What else? Think for the design we can take away Hannah.
22 00:02:52.650 ⇒ 00:02:59.560 Hannah Wang: Yeah. Sorry for operating. What was the second part that you mentioned the image or.
23 00:02:59.560 ⇒ 00:03:17.520 Ryan Brosas: Yeah, the closing part, the intro and the closing, because we want to like update the the link for it instead of like brain porch that AI! It should be like brain port that AI slash lp. Then.
24 00:03:17.520 ⇒ 00:03:17.990 Hannah Wang: All right.
25 00:03:17.990 ⇒ 00:03:20.039 Ryan Brosas: Of the white paper.
26 00:03:20.520 ⇒ 00:03:23.170 Hannah Wang: Okay, yeah, that makes sense.
27 00:03:25.830 ⇒ 00:03:30.260 Hannah Wang: For landing pages. Yeah. I mean.
28 00:03:30.410 ⇒ 00:03:32.109 Hannah Wang: I guess we are blocked by, Hello.
29 00:03:32.110 ⇒ 00:03:33.810 Uttam Kumaran: They were basically blocked. Yeah.
30 00:03:34.154 ⇒ 00:03:39.320 Hannah Wang: I mean, I could go ahead and like just duplicate the page and push out
31 00:03:40.166 ⇒ 00:03:47.090 Hannah Wang: the landing page for operating for the white paper. I guess we don’t have design for that, though.
32 00:03:50.920 ⇒ 00:03:51.500 Hannah Wang: Yeah.
33 00:03:51.500 ⇒ 00:03:55.669 Uttam Kumaran: Yeah, we don’t have design for that.
34 00:04:02.100 ⇒ 00:04:06.010 Uttam Kumaran: we can create a ticket for that. But yeah.
35 00:04:08.560 ⇒ 00:04:12.530 Uttam Kumaran: we’re sort of we’re sort of pretty blocked without Heleem being able to do this.
36 00:04:13.300 ⇒ 00:04:14.100 Hannah Wang: Yeah,
37 00:04:17.750 ⇒ 00:04:19.980 Hannah Wang: So I guess the question is, do we
38 00:04:20.959 ⇒ 00:04:24.610 Hannah Wang: want to prioritize pushing out the video
39 00:04:24.740 ⇒ 00:04:33.939 Hannah Wang: like in a timely manner? Or do we wanna prioritize getting the landing page out so that we can put it in the closing frame.
40 00:04:34.480 ⇒ 00:04:41.320 Uttam Kumaran: I think we should get the video out. I think you should. I think we can just like.
41 00:04:41.490 ⇒ 00:04:47.820 Uttam Kumaran: put the like, basically, we can just have some some other way of getting people this Pdf, like.
42 00:04:48.170 ⇒ 00:04:49.520 Uttam Kumaran: can we either?
43 00:04:50.860 ⇒ 00:04:54.789 Uttam Kumaran: Is there like any other solution to basically doing a Gated Pdf.
44 00:04:55.890 ⇒ 00:04:58.750 Uttam Kumaran: like we could do it on Docs end. Or
45 00:04:59.360 ⇒ 00:05:04.580 Uttam Kumaran: I don’t know if we can just do it on Google Drive, where people have to submit like an email.
46 00:05:07.880 ⇒ 00:05:10.639 Ryan Brosas: I think. Tally form, I guess.
47 00:05:11.594 ⇒ 00:05:20.719 Ryan Brosas: I can send it later. How we can use that to, you know, promote or located, that the the Pdf.
48 00:05:20.980 ⇒ 00:05:22.170 Ryan Brosas: On that.
49 00:05:23.180 ⇒ 00:05:32.130 Uttam Kumaran: I mean, we have the we have the capabilities deck one. How hard is it on webflow to just like clone that and change the
50 00:05:32.490 ⇒ 00:05:33.460 Uttam Kumaran: copy.
51 00:05:35.170 ⇒ 00:05:37.189 Hannah Wang: I don’t think it’s that hard.
52 00:05:39.300 ⇒ 00:05:45.629 Hannah Wang: It just won’t use the components that heleen creates, but we can just replace that later.
53 00:05:46.490 ⇒ 00:05:48.389 Uttam Kumaran: I think we should just do that.
54 00:05:51.090 ⇒ 00:05:52.790 Uttam Kumaran: Okay, yeah.
55 00:05:54.240 ⇒ 00:06:04.670 Hannah Wang: Yeah. Then, okay, then I’ll make a ticket for making the white paper landing page for operating
56 00:06:06.750 ⇒ 00:06:08.409 Hannah Wang: and they get that reviewed.
57 00:06:08.740 ⇒ 00:06:15.759 Hannah Wang: And then I can. After that’s approved. I can kind of a while that’s simultaneously going. I can kind of duplicate the
58 00:06:15.860 ⇒ 00:06:20.149 Hannah Wang: landing pages, landing page for the capability stack and then
59 00:06:20.850 ⇒ 00:06:27.509 Hannah Wang: go from there. I mean, I haven’t done it myself. But watching Helene do it didn’t seem too difficult.
60 00:06:28.500 ⇒ 00:06:31.489 Hannah Wang: but that do it.
61 00:06:31.830 ⇒ 00:06:36.369 Uttam Kumaran: Do you want to? Just like, take that, take, create a create, a quick ticket for that.
62 00:06:36.920 ⇒ 00:06:41.480 Uttam Kumaran: And then, yeah, maybe just Hannah, just spend like 2030 min. If it’s if it’s like too hard, then
63 00:06:42.120 ⇒ 00:06:45.179 Uttam Kumaran: bump it, or ask just like, escalate it, and we’ll see.
64 00:06:49.070 ⇒ 00:06:57.070 Hannah Wang: Yeah, so I’ll I’ll create the design, or I guess the design is already there. It’s just the copy that I need. So, Ryan, if you could maybe help me with the copy.
65 00:06:59.060 ⇒ 00:06:59.740 Hannah Wang: Okay.
66 00:06:59.740 ⇒ 00:07:00.490 Ryan Brosas: Paper.
67 00:07:00.490 ⇒ 00:07:03.000 Hannah Wang: Yeah, for the white paper landing. Page.
68 00:07:03.740 ⇒ 00:07:04.549 Ryan Brosas: Sure, sure.
69 00:07:05.026 ⇒ 00:07:10.240 Hannah Wang: Yeah, I’ll create a new frame in figma. And then you can put your comments in there.
70 00:07:12.700 ⇒ 00:07:14.699 Hannah Wang: Let me write that down.
71 00:07:24.400 ⇒ 00:07:28.570 Hannah Wang: Okay, sweet. Okay, yeah. I can
72 00:07:29.470 ⇒ 00:07:32.249 Hannah Wang: take on the web flow stuff
73 00:07:33.916 ⇒ 00:07:45.253 Hannah Wang: in terms of the other stuff that needs review. If you can. Oh, so the tool diagram comparison diagram, the second one in the column.
74 00:07:46.050 ⇒ 00:07:48.510 Hannah Wang: yeah, that’s basically.
75 00:07:49.350 ⇒ 00:07:53.249 Hannah Wang: I guess done. I know we’ve had a bunch of back and forth with Tom. But I think.
76 00:07:53.560 ⇒ 00:08:04.769 Hannah Wang: yeah, if you can sign off on it, and then give me, I guess, the tools for each like layer or step that we want that’d be very helpful, and then I can just duplicate the page.
77 00:08:06.700 ⇒ 00:08:14.310 Hannah Wang: And then, if you go back, Ryan, and then scroll down.
78 00:08:17.820 ⇒ 00:08:21.770 Hannah Wang: Oh, I thought the Vita cocoa.
79 00:08:22.870 ⇒ 00:08:32.559 Hannah Wang: Okay, there’s a lot of tickets in there. But the I finished the one pager for the Vitaco one study, and then I’m working on the deck version
80 00:08:32.890 ⇒ 00:08:43.350 Hannah Wang: of that, and then I see you have a bunch of copy for the case study, so I’ll get started on the design and maybe split it with Ann. Since it’s it’s a lot yeah.
81 00:08:43.559 ⇒ 00:08:49.319 Uttam Kumaran: Yeah, I would split it. And we basically want to just get as many of those
82 00:08:49.609 ⇒ 00:08:53.149 Uttam Kumaran: like out as soon as we can. So those are like the.
83 00:08:53.150 ⇒ 00:08:53.530 Hannah Wang: Oh, yeah.
84 00:08:53.530 ⇒ 00:09:00.269 Uttam Kumaran: Case studies are like. Now, the highest priority, basically, as the landing pages are all basically waiting for a liam. So.
85 00:09:01.050 ⇒ 00:09:05.840 Hannah Wang: Yeah, yeah, that 3 40. I think I put the link in there.
86 00:09:06.030 ⇒ 00:09:07.430 Hannah Wang: It is.
87 00:09:07.550 ⇒ 00:09:12.870 Hannah Wang: It’s pretty easy, I think, because we already have the template. So I’m just kind of like
88 00:09:14.040 ⇒ 00:09:18.209 Hannah Wang: plugging stuff in like plugging copy into the template that we already have.
89 00:09:18.210 ⇒ 00:09:19.909 Uttam Kumaran: An AI prompt for the copy.
90 00:09:21.144 ⇒ 00:09:24.590 Hannah Wang: Ryan, are you using an AI prompt for the coffee?
91 00:09:25.250 ⇒ 00:09:27.950 Uttam Kumaran: Oh, I, okay, yeah, yeah, are you using an AR problem? Brian.
92 00:09:28.880 ⇒ 00:09:29.680 Ryan Brosas: Yeah.
93 00:09:30.620 ⇒ 00:09:31.680 Uttam Kumaran: Are you a.
94 00:09:31.900 ⇒ 00:09:33.850 Ryan Brosas: Is that in the prompt library?
95 00:09:35.670 ⇒ 00:09:41.679 Ryan Brosas: No, it’s a it’s a mega prompt that I what they call this
96 00:09:43.260 ⇒ 00:09:49.750 Ryan Brosas: focus on this on on sales material. So it’s not kinda
97 00:09:50.020 ⇒ 00:10:12.520 Ryan Brosas: sounded like AI. Also, it’s also like following the prompt that you already that that is in the prompt library. I use that to and like make it making it better, and removing all the what they call this academic and AI ish what do you call this sounding or something?
98 00:10:13.150 ⇒ 00:10:21.960 Ryan Brosas: Yeah, you can check out if it’s not good. I can just manually do a copy for that.
99 00:10:22.450 ⇒ 00:10:28.870 Uttam Kumaran: Okay, okay, cool. So yeah, I mean this, this, I would love to just like hammer as many of these out as we can.
100 00:10:31.280 ⇒ 00:10:41.170 Uttam Kumaran: So the these are for finalizing the copy. But then, where are the actual case? Study tickets
101 00:10:41.770 ⇒ 00:10:43.339 Uttam Kumaran: are those on in to do.
102 00:10:45.900 ⇒ 00:10:55.620 Hannah Wang: You mean for design or like, I guess we don’t have a good structure for it. But if you scroll up Ryan in the Needs review column.
103 00:10:57.380 ⇒ 00:11:04.920 Hannah Wang: I created 3, 40, and I put case study Kit as the project. But if there’s another way you want us to format it.
104 00:11:05.120 ⇒ 00:11:06.260 Hannah Wang: let me know.
105 00:11:12.270 ⇒ 00:11:17.340 Hannah Wang: Yeah. So if you go to case study, can you click on the case, study Kit project, and then.
106 00:11:18.020 ⇒ 00:11:22.809 Hannah Wang: or if you go, I don’t know how to draw on. Zoom
107 00:11:27.090 ⇒ 00:11:29.370 Hannah Wang: it’s the 1st one if you click on it.
108 00:11:29.980 ⇒ 00:11:35.430 Hannah Wang: and then yeah, click on that arrow and then click issues on the top next to overview.
109 00:11:37.040 ⇒ 00:11:42.540 Hannah Wang: Yeah. So I mean, currently, it’s like that. But if there’s another way.
110 00:11:43.580 ⇒ 00:11:47.519 Hannah Wang: there’s a better way to organize it, we can talk about that, too.
111 00:11:56.330 ⇒ 00:11:59.430 Hannah Wang: Do you think this is okay? Or should we do something else.
112 00:11:59.890 ⇒ 00:12:01.469 Uttam Kumaran: I think this is
113 00:12:05.890 ⇒ 00:12:06.755 Uttam Kumaran: fine.
114 00:12:13.430 ⇒ 00:12:18.729 Uttam Kumaran: yeah, I think this is fine, like, I would rather have the these as separate separate tickets.
115 00:12:21.500 ⇒ 00:12:25.610 Hannah Wang: Instead of having like a project for it, or something like sub issues, or what.
116 00:12:27.030 ⇒ 00:12:32.129 Uttam Kumaran: Exactly and like. But but, for example, like this is part of the case. Study Kit. But
117 00:12:36.570 ⇒ 00:12:43.280 Uttam Kumaran: Some of these, like we may end up just like doing is because because the case study kit is basically gonna be done soon.
118 00:12:43.450 ⇒ 00:12:46.699 Uttam Kumaran: So they may just like not be associated with a project.
119 00:12:47.450 ⇒ 00:12:49.360 Uttam Kumaran: Oh, I see.
120 00:12:49.360 ⇒ 00:12:54.309 Uttam Kumaran: starting to basically close them out. So let’s go ahead and we can. I can
121 00:12:54.610 ⇒ 00:12:56.269 Uttam Kumaran: basically manage this. But
122 00:12:56.560 ⇒ 00:13:02.929 Uttam Kumaran: let’s I think we let’s consider as part of our initial kit, just like completing this backlog of case studies.
123 00:13:02.930 ⇒ 00:13:03.380 Hannah Wang: I see.
124 00:13:03.380 ⇒ 00:13:04.510 Uttam Kumaran: Close this, project out.
125 00:13:04.700 ⇒ 00:13:11.100 Hannah Wang: Okay, yeah, I guess we just haven’t gotten around to the full length and the website, yeah.
126 00:13:11.100 ⇒ 00:13:12.830 Hannah Wang: But okay, that makes sense
127 00:13:16.170 ⇒ 00:13:19.080 Hannah Wang: great. So we can go back to the board.
128 00:13:27.690 ⇒ 00:13:34.270 Hannah Wang: Okay? So for yeah, for the blocked column.
129 00:13:35.900 ⇒ 00:13:41.840 Hannah Wang: the partner deck. Oh, what was blocked again? Can you scroll down, Ryan, I left a comment, I think.
130 00:13:42.640 ⇒ 00:13:48.110 Hannah Wang: oh, yeah, this is the landing page work. Basically. So just moved it to blocked.
131 00:13:51.500 ⇒ 00:13:53.780 Hannah Wang: And I think we can just leave it unblocked.
132 00:13:56.660 ⇒ 00:13:59.079 Hannah Wang: Okay, can move to a different column.
133 00:14:00.900 ⇒ 00:14:03.075 Hannah Wang: Okay, in progress.
134 00:14:06.870 ⇒ 00:14:08.980 Hannah Wang: yeah, Ryan, if you could move
135 00:14:09.110 ⇒ 00:14:16.889 Hannah Wang: Mar 3, 41. It’s like, kind of at the bottom of the current view. Yeah, to in progress.
136 00:14:18.700 ⇒ 00:14:21.639 Hannah Wang: So I’m working on that right now.
137 00:14:23.300 ⇒ 00:14:31.649 Hannah Wang: then the urban stems diagram. Oh, yeah. I asked demote for the
138 00:14:31.830 ⇒ 00:14:37.280 Hannah Wang: legacy sources, and then I also still need the table names. So that’s still in progress.
139 00:14:38.069 ⇒ 00:14:41.300 Hannah Wang: And I think 2, 57 is Heleem’s work
140 00:14:41.550 ⇒ 00:14:46.560 Hannah Wang: for the landing page and so forth to do.
141 00:14:47.500 ⇒ 00:14:51.699 Hannah Wang: Yeah, we can maybe talk about what’s in this column.
142 00:14:55.450 ⇒ 00:15:01.930 Hannah Wang: So question, I guess when we have like new requests for this cycle, should we add it to
143 00:15:02.620 ⇒ 00:15:06.320 Hannah Wang: ready for design, or to do like? Where’s that.
144 00:15:06.710 ⇒ 00:15:08.449 Uttam Kumaran: Like, what’s a good example.
145 00:15:10.226 ⇒ 00:15:12.000 Hannah Wang: For example.
146 00:15:20.050 ⇒ 00:15:28.089 Hannah Wang: Well, I guess, like the case study tickets that I created. But I know that this is in this cycle. So that’s why I started on it. But
147 00:15:29.130 ⇒ 00:15:30.090 Hannah Wang: yeah, so.
148 00:15:30.090 ⇒ 00:15:34.669 Uttam Kumaran: Basically anything that’s not gonna happen in this cycle, we can just put in ready for design.
149 00:15:34.940 ⇒ 00:15:40.130 Uttam Kumaran: And then if there’s if those tickets end up needing requirements. Then we can just move them before then.
150 00:15:40.980 ⇒ 00:15:44.279 Uttam Kumaran: Okay, like not. Everything has to come into the cycle. For example, the.
151 00:15:44.280 ⇒ 00:15:44.600 Hannah Wang: Right.
152 00:15:44.600 ⇒ 00:15:54.080 Uttam Kumaran: Studies I would love to get to. But I think once we get through this part of stand up, I’ll let’s I think what I’m gonna I’m gonna go through. And I want to share a little bit about how we’re planning for promotions.
153 00:15:54.230 ⇒ 00:15:54.560 Hannah Wang: Yeah.
154 00:15:54.560 ⇒ 00:16:01.080 Uttam Kumaran: And then we can take a look at like anything. We wanna basically move out if we feel like there’s too much in the in the on our plates right now.
155 00:16:01.080 ⇒ 00:16:04.633 Hannah Wang: Okay, okay, yeah. I mean.
156 00:16:09.330 ⇒ 00:16:18.879 Hannah Wang: yeah, I think there’s not really much to discuss for to do. We’ll just keep prior reprioritizing
157 00:16:19.130 ⇒ 00:16:21.990 Hannah Wang: and then moving tickets to in progress as needed.
158 00:16:38.120 ⇒ 00:16:40.769 Uttam Kumaran: Okay, is that sort of it for stand up, then.
159 00:16:42.080 ⇒ 00:16:46.029 Hannah Wang: I think so. And I know and worked on like the sow stuff.
160 00:16:47.700 ⇒ 00:16:49.210 Ryan Brosas: 3, 42.
161 00:16:49.990 ⇒ 00:16:53.120 Hannah Wang: And then I’ll give her like, the
162 00:16:53.860 ⇒ 00:16:57.190 Hannah Wang: case study work, too, so she can start working on that with me.
163 00:16:57.550 ⇒ 00:16:58.210 Uttam Kumaran: Okay.
164 00:17:04.890 ⇒ 00:17:08.099 Hannah Wang: Yeah. So I think we can go ahead and get started on the promotion.
165 00:17:08.250 ⇒ 00:17:12.849 Hannah Wang: focusing on the or focusing on the 4 bullet points you sent in the channel.
166 00:17:12.859 ⇒ 00:17:16.859 Uttam Kumaran: Yeah. So yeah, maybe, Ryan, I can just share my screen.
167 00:17:19.609 ⇒ 00:17:20.899 Uttam Kumaran: Let me pull that up.
168 00:17:48.789 ⇒ 00:17:53.359 Uttam Kumaran: yeah. So if we take a look at at these. So basically, yeah, I was like.
169 00:17:53.889 ⇒ 00:18:00.319 Uttam Kumaran: how do we feel about this week for getting all the case studies out? Wrapping up 2 or 3 variants to partner kits, landing pages and
170 00:18:00.879 ⇒ 00:18:05.889 Uttam Kumaran: the cycle. So let me, if I’m just gonna bring in the linear board.
171 00:18:10.389 ⇒ 00:18:14.839 Uttam Kumaran: I think if we take a look at all these are
172 00:18:15.019 ⇒ 00:18:21.779 Uttam Kumaran: in review, which I feel pretty pretty good about. I think. I left a couple of copy couple of comments here and there. But
173 00:18:21.979 ⇒ 00:18:26.569 Uttam Kumaran: these are all fine. I feel pretty good for all of us, for for us, getting all of these out.
174 00:18:28.149 ⇒ 00:18:36.409 Uttam Kumaran: I think the main thing I want to look at is getting all of the core
175 00:18:36.649 ⇒ 00:18:38.829 Uttam Kumaran: design case studies out.
176 00:18:39.099 ⇒ 00:18:42.539 Uttam Kumaran: So that’s something. Maybe we can just go ahead and like, create
177 00:18:43.909 ⇒ 00:18:46.769 Uttam Kumaran: some of the tickets for so we can see them here.
178 00:18:48.313 ⇒ 00:18:54.679 Uttam Kumaran: So should I. Just I guess.
179 00:18:54.969 ⇒ 00:18:57.549 Uttam Kumaran: Should I just like create a bunch of those right now.
180 00:18:58.159 ⇒ 00:18:59.919 Uttam Kumaran: Anna, or what should we do?
181 00:19:00.960 ⇒ 00:19:03.699 Hannah Wang: Yeah, for the ones that you want prioritized.
182 00:19:04.137 ⇒ 00:19:09.020 Hannah Wang: I basically make 2. So one for the one pager and one for the slide deck. So
183 00:19:09.140 ⇒ 00:19:14.210 Hannah Wang: you can just clone the one pager like the vitaco. Yeah?
184 00:19:14.460 ⇒ 00:19:16.839 Hannah Wang: And then just change the client name.
185 00:19:17.000 ⇒ 00:19:18.920 Uttam Kumaran: Okay, so make a copy.
186 00:19:25.164 ⇒ 00:19:26.585 Uttam Kumaran: So we had
187 00:19:29.120 ⇒ 00:19:34.919 Uttam Kumaran: What did we? Oh, we had. What else do we do? I’m like blinking
188 00:19:35.507 ⇒ 00:19:39.030 Uttam Kumaran: Amazon. It was Amazon, I think.
189 00:19:44.890 ⇒ 00:19:48.380 Hannah Wang: And what else is there?
190 00:19:50.260 ⇒ 00:19:52.210 Hannah Wang: Was Stackblitz, one of them.
191 00:19:52.210 ⇒ 00:19:52.860 Uttam Kumaran: Yes.
192 00:20:01.130 ⇒ 00:20:05.460 Uttam Kumaran: so some of these also are like anonymous meaning. There’s no client logo.
193 00:20:05.460 ⇒ 00:20:06.520 Hannah Wang: I see.
194 00:20:07.962 ⇒ 00:20:09.650 Uttam Kumaran: Like, for example,
195 00:20:13.650 ⇒ 00:20:15.750 Hannah Wang: Like the revenue. Reconciliation. One.
196 00:20:15.750 ⇒ 00:20:16.590 Uttam Kumaran: Yes.
197 00:20:19.660 ⇒ 00:20:22.820 Uttam Kumaran: there’s not really a client.
198 00:20:22.820 ⇒ 00:20:23.500 Hannah Wang: Yeah.
199 00:20:24.816 ⇒ 00:20:28.999 Uttam Kumaran: So you may have. We may have end up having, like these 2 varieties, which is like
200 00:20:29.900 ⇒ 00:20:31.290 Uttam Kumaran: client, and
201 00:20:31.580 ⇒ 00:20:37.760 Uttam Kumaran: it’s sort of anonymous. But again, I think we sort of we kind of didn’t really realize that until we got to this point. So
202 00:20:38.380 ⇒ 00:20:39.510 Uttam Kumaran: my bad
203 00:20:56.350 ⇒ 00:20:58.520 Uttam Kumaran: Amazon stock, Blitz.
204 00:20:59.960 ⇒ 00:21:01.019 Hannah Wang: I think that’s it.
205 00:21:01.280 ⇒ 00:21:01.990 Uttam Kumaran: Okay.
206 00:21:03.420 ⇒ 00:21:08.290 Hannah Wang: And then the deck tickets.
207 00:21:08.580 ⇒ 00:21:11.349 Uttam Kumaran: Okay, yeah. So okay, general service.
208 00:21:13.540 ⇒ 00:21:14.960 Uttam Kumaran: Okay, so.
209 00:21:24.150 ⇒ 00:21:30.460 Uttam Kumaran: and I like, just duplicate these or no, maybe not.
210 00:21:49.630 ⇒ 00:21:52.850 Uttam Kumaran: And the one pagers are faster than the deck.
211 00:21:53.900 ⇒ 00:21:54.590 Hannah Wang: Yeah.
212 00:21:54.870 ⇒ 00:21:55.480 Uttam Kumaran: Okay.
213 00:21:56.010 ⇒ 00:21:57.360 Uttam Kumaran: Great. That’s good to know.
214 00:21:59.870 ⇒ 00:22:06.010 Hannah Wang: So let me know if you want me to. If you want us to do all the one pagers first, st and then do the deck.
215 00:22:06.010 ⇒ 00:22:07.500 Uttam Kumaran: What I was gonna say. So.
216 00:22:07.500 ⇒ 00:22:08.240 Hannah Wang: Okay.
217 00:22:11.180 ⇒ 00:22:15.169 Uttam Kumaran: So this cycle? Just oh, so this cycle just started. So
218 00:22:15.650 ⇒ 00:22:21.280 Uttam Kumaran: yeah, I’m gonna move out. Basically all the
219 00:22:22.690 ⇒ 00:22:25.299 Uttam Kumaran: why can’t I see the other.
220 00:22:27.430 ⇒ 00:22:28.240 Uttam Kumaran: Oh.
221 00:22:39.090 ⇒ 00:22:44.570 Uttam Kumaran: okay, so I want to throw these into ready for design.
222 00:22:46.900 ⇒ 00:22:51.939 Uttam Kumaran: So yeah, I would just prioritize the one pagers. So I don’t know if you already started on this deck.
223 00:22:51.940 ⇒ 00:22:52.730 Hannah Wang: I did.
224 00:22:52.730 ⇒ 00:22:54.740 Uttam Kumaran: Okay. Okay? So then, that’s fine.
225 00:22:55.250 ⇒ 00:22:59.740 Uttam Kumaran: I mean, you could. You could. If it’s you’re not too far, you can move it back, or whatever.
226 00:22:59.950 ⇒ 00:23:00.640 Hannah Wang: Okay.
227 00:23:05.110 ⇒ 00:23:06.890 Uttam Kumaran: okay, cool.
228 00:23:11.800 ⇒ 00:23:13.300 Uttam Kumaran: Oh.
229 00:23:21.750 ⇒ 00:23:31.420 Uttam Kumaran: okay. Oh, and this is just case studies. Okay? So if we go back here, cool. So
230 00:23:35.980 ⇒ 00:23:43.450 Uttam Kumaran: this one is on. Okay. So that’s fine re-record video, great case studies. Okay? So I’m gonna I’m gonna just mark as
231 00:23:46.750 ⇒ 00:23:47.800 Uttam Kumaran: canceled
232 00:24:07.170 ⇒ 00:24:12.119 Uttam Kumaran: made this one gonna be like a heleem thing
233 00:24:16.380 ⇒ 00:24:18.340 Uttam Kumaran: dissolate links.
234 00:24:19.850 ⇒ 00:24:22.629 Uttam Kumaran: Okay, this is the one. Yeah. So this one, I think
235 00:24:24.040 ⇒ 00:24:27.660 Uttam Kumaran: this one is urgent because it’s we just want to get that video out.
236 00:24:32.040 ⇒ 00:24:37.440 Uttam Kumaran: The diagram kit, low, level template, I honestly don’t think is a high priority right now.
237 00:24:37.600 ⇒ 00:24:38.450 Hannah Wang: Okay.
238 00:24:40.605 ⇒ 00:24:42.150 Uttam Kumaran: So that’s fine
239 00:24:45.360 ⇒ 00:24:46.550 Uttam Kumaran: following up.
240 00:24:46.850 ⇒ 00:24:48.530 Uttam Kumaran: Yeah. So with this.
241 00:24:52.470 ⇒ 00:24:55.509 Uttam Kumaran: I already sort of followed up with a bunch of folks.
242 00:24:57.260 ⇒ 00:24:59.300 Uttam Kumaran: I’m trying to think if there’s even like.
243 00:25:00.270 ⇒ 00:25:04.570 Uttam Kumaran: well, actually, I think we can follow up these, we should follow up with these people with the video of the event.
244 00:25:06.400 ⇒ 00:25:13.350 Uttam Kumaran: follow up with video plus landing page, white paper.
245 00:25:15.370 ⇒ 00:25:22.020 Uttam Kumaran: So this is sort of gonna this is basically blocked. But I, it would be great. We can send all the people. The video. Once it’s out.
246 00:25:23.260 ⇒ 00:25:25.880 Hannah Wang: We don’t have a white paper for default, though.
247 00:25:25.880 ⇒ 00:25:29.849 Uttam Kumaran: Oh, default! Oh, sorry! Sorry! I’m like totally.
248 00:25:30.148 ⇒ 00:25:33.730 Hannah Wang: No worries. There’s a lot of stuff. There’s a lot of events.
249 00:25:34.460 ⇒ 00:25:34.920 Ryan Brosas: Yeah.
250 00:25:35.780 ⇒ 00:25:39.290 Uttam Kumaran: Yes. So I think we should. Yeah. So for this, we should follow up
251 00:25:39.750 ⇒ 00:25:42.170 Uttam Kumaran: with the video and the deck.
252 00:25:43.950 ⇒ 00:25:44.690 Ryan Brosas: I did.
253 00:25:45.740 ⇒ 00:25:50.010 Hannah Wang: Should we make a landing page for the deck, or just email.
254 00:25:50.010 ⇒ 00:25:51.930 Uttam Kumaran: I think we can just send it as an email.
255 00:25:51.930 ⇒ 00:25:52.770 Hannah Wang: Okay. Yeah.
256 00:25:56.620 ⇒ 00:25:59.220 Uttam Kumaran: Yeah. And then I’ll say at Ryan.
257 00:26:01.627 ⇒ 00:26:07.750 Uttam Kumaran: actually, let’s can. Let’s see if we can. Also can we scrape?
258 00:26:08.400 ⇒ 00:26:12.990 Uttam Kumaran: Not just the attendees, but the sign ups.
259 00:26:13.980 ⇒ 00:26:18.600 Uttam Kumaran: and then you don’t have to scrape this thing. Ask ask Caitlin.
260 00:26:21.600 ⇒ 00:26:26.529 Uttam Kumaran: Yeah, this would be great to just wrap up now that we have those great follow up.
261 00:26:30.800 ⇒ 00:26:35.119 Uttam Kumaran: They’re all basically blocked while Halim is out.
262 00:26:36.570 ⇒ 00:26:38.479 Uttam Kumaran: But I just want to move them here.
263 00:26:49.470 ⇒ 00:26:51.359 Hannah Wang: Sorry. What’s 3, 49.
264 00:26:53.810 ⇒ 00:27:00.469 Uttam Kumaran: Oh, this one I don’t even know. This is like an old one you like this
265 00:27:02.360 ⇒ 00:27:04.400 Uttam Kumaran: happened in the previous cycle
266 00:27:09.480 ⇒ 00:27:14.919 Uttam Kumaran: done, and then I’m gonna move. It took its credit back there and then 3, 49.
267 00:27:17.080 ⇒ 00:27:21.620 Hannah Wang: 5th down, 6, th down a conference room.
268 00:27:22.094 ⇒ 00:27:29.970 Uttam Kumaran: Yeah. So we basically wanted to build almost like a meta, like, why, like.
269 00:27:30.100 ⇒ 00:27:32.722 Uttam Kumaran: sort of basically, it’s something around.
270 00:27:33.850 ⇒ 00:27:46.519 Uttam Kumaran: I’ll put the description as like goal is how we can pitch ourselves to be ourselves, to be speakers
271 00:27:47.260 ⇒ 00:27:54.210 Uttam Kumaran: or do promotions. Basically, we want to have, like a almost a 1 pager about the promotions that we’ve done so far.
272 00:27:54.510 ⇒ 00:27:55.690 Hannah Wang: Oh!
273 00:27:56.620 ⇒ 00:27:59.539 Uttam Kumaran: One, or it’s like it’s like a 1 pager or
274 00:28:00.030 ⇒ 00:28:02.059 Uttam Kumaran: a deck, I mean, I don’t know.
275 00:28:02.300 ⇒ 00:28:06.379 Uttam Kumaran: I think it could be. I think a deck may be actually better served because we’re sending it to marketers.
276 00:28:06.510 ⇒ 00:28:07.880 Hannah Wang: Yeah, so.
277 00:28:11.320 ⇒ 00:28:18.470 Uttam Kumaran: So deck, basically like one slide per key promotion like
278 00:28:20.360 ⇒ 00:28:28.510 Uttam Kumaran: and then basically it has like the audience, basically audience, like the
279 00:28:29.460 ⇒ 00:28:33.510 Uttam Kumaran: I don’t know some sort of like like what was the reception?
280 00:28:35.942 ⇒ 00:28:45.069 Uttam Kumaran: The type in person, webinar speaking, and then the results which.
281 00:28:57.540 ⇒ 00:28:58.740 Hannah Wang: Okay. I see.
282 00:28:58.740 ⇒ 00:29:02.419 Uttam Kumaran: This is not that high of a priority.
283 00:29:02.590 ⇒ 00:29:03.360 Hannah Wang: Okay.
284 00:29:05.830 ⇒ 00:29:06.849 Uttam Kumaran: But that’s great.
285 00:29:11.640 ⇒ 00:29:16.249 Uttam Kumaran: Where are all the ones I just created, though. Oh, they’re not! May not in this cycle.
286 00:29:19.020 ⇒ 00:29:21.150 Uttam Kumaran: Wait! Hold on! Let me just check something
287 00:29:35.670 ⇒ 00:29:38.969 Uttam Kumaran: auto add started issues to the current cycle.
288 00:29:39.380 ⇒ 00:29:42.259 Uttam Kumaran: Oh, started as in not in to do.
289 00:29:44.580 ⇒ 00:29:46.610 Uttam Kumaran: Oh, it isn’t to do so.
290 00:29:48.940 ⇒ 00:29:54.189 Uttam Kumaran: Where is projects. Case study, Kit.
291 00:29:55.560 ⇒ 00:29:56.860 Uttam Kumaran: Oh, they’re all here.
292 00:29:57.060 ⇒ 00:29:58.680 Hannah Wang: So did I. Just totally.
293 00:29:58.680 ⇒ 00:30:02.932 Hannah Wang: I think they are there. I think you just it’s right there. Yeah.
294 00:30:03.480 ⇒ 00:30:03.784 Uttam Kumaran: Okay.
295 00:30:05.600 ⇒ 00:30:10.160 Uttam Kumaran: So I would say, these are all like the highest priority.
296 00:30:12.250 ⇒ 00:30:15.518 Hannah Wang: Let me assign, like 2 of those to Ann, so I don’t forget.
297 00:30:16.860 ⇒ 00:30:18.470 Uttam Kumaran: Yeah. So let me.
298 00:30:30.330 ⇒ 00:30:32.129 Uttam Kumaran: is there another? Oh, this one. Yeah, okay.
299 00:30:32.130 ⇒ 00:30:36.819 Hannah Wang: Yeah. Okay. Great.
300 00:30:40.300 ⇒ 00:30:45.399 Uttam Kumaran: Cool. That’s great! You said. This is blocked.
301 00:30:50.300 ⇒ 00:30:51.680 Uttam Kumaran: This is blocked.
302 00:30:52.980 ⇒ 00:30:54.100 Uttam Kumaran: What is this one.
303 00:30:55.140 ⇒ 00:30:58.470 Hannah Wang: What’s the case? Study website portion
304 00:31:03.000 ⇒ 00:31:04.970 Hannah Wang: like, if we want to put our case studies on the.
305 00:31:04.970 ⇒ 00:31:06.410 Uttam Kumaran: Website, oh.
306 00:31:06.410 ⇒ 00:31:07.040 Hannah Wang: Yeah.
307 00:31:08.390 ⇒ 00:31:09.040 Uttam Kumaran: Cool.
308 00:31:10.336 ⇒ 00:31:15.499 Uttam Kumaran: This is designed for like, yeah, the case study website.
309 00:31:16.440 ⇒ 00:31:17.530 Uttam Kumaran: Pages.
310 00:31:17.730 ⇒ 00:31:19.379 Uttam Kumaran: Okay, cool. Yeah. I think.
311 00:31:22.690 ⇒ 00:31:24.940 Uttam Kumaran: you think we’ll get through this cycle. I don’t think it’s.
312 00:31:24.940 ⇒ 00:31:25.570 Hannah Wang: No.
313 00:31:26.200 ⇒ 00:31:27.750 Uttam Kumaran: Already. Okay, so cool.
314 00:31:28.010 ⇒ 00:31:39.069 Hannah Wang: We can probably start that work when we do the website stuff like cause we have, like A, we’ll probably have cycles dedicated to the website. So I think that’s when we can start tackling it.
315 00:31:39.070 ⇒ 00:31:39.390 Uttam Kumaran: Okay.
316 00:31:39.390 ⇒ 00:31:40.920 Hannah Wang: If it’s not high prey.
317 00:31:41.560 ⇒ 00:31:46.740 Uttam Kumaran: So then I’m gonna I’m gonna just create. I’m just gonna go ahead and create like a website.
318 00:31:47.510 ⇒ 00:31:48.920 Hannah Wang: Okay. Yeah.
319 00:31:58.050 ⇒ 00:31:59.809 Uttam Kumaran: One, and then I’ll just put it in there.
320 00:32:01.890 ⇒ 00:32:06.180 Hannah Wang: Then you can move. 3, 18 to that, too.
321 00:32:14.970 ⇒ 00:32:16.869 Uttam Kumaran: Cool, and then I’m gonna move this back to.
322 00:32:16.870 ⇒ 00:32:23.720 Hannah Wang: Okay, yeah, that’s the landing page Combos, I guess.
323 00:32:25.020 ⇒ 00:32:25.810 Hannah Wang: Yeah.
324 00:32:26.450 ⇒ 00:32:28.020 Uttam Kumaran: What the heck is a combo.
325 00:32:28.811 ⇒ 00:32:33.089 Hannah Wang: Like the hero, like title, sub.
326 00:32:33.400 ⇒ 00:32:34.940 Uttam Kumaran: Oh!
327 00:32:35.520 ⇒ 00:32:36.710 Hannah Wang: This is, yeah.
328 00:32:37.650 ⇒ 00:32:42.480 Uttam Kumaran: Okay. Great. Okay, yeah. I think this is probably worth doing.
329 00:32:43.690 ⇒ 00:32:45.989 Uttam Kumaran: But it’s not. It’s like, not a high priority.
330 00:32:45.990 ⇒ 00:32:46.680 Hannah Wang: Yeah.
331 00:32:53.980 ⇒ 00:32:58.500 Uttam Kumaran: Okay, great. So cool. I feel better about how this looks.
332 00:32:58.920 ⇒ 00:33:02.069 Uttam Kumaran: Let’s talk a little bit about so that takes care of case studies
333 00:33:02.420 ⇒ 00:33:08.299 Uttam Kumaran: the 2 or 3 variants of the partner Kit, this is something that it’s basically going to be blocked on me.
334 00:33:09.115 ⇒ 00:33:12.310 Uttam Kumaran: So I’m gonna just create it here as blocked
335 00:33:12.580 ⇒ 00:33:19.840 Uttam Kumaran: for now. But this is gonna be like the Vc focused partner, kit variant.
336 00:33:20.770 ⇒ 00:33:23.196 Uttam Kumaran: And then it’s also gonna we’re gonna do.
337 00:33:24.910 ⇒ 00:33:29.700 Uttam Kumaran: Oh, what else were you thinking?
338 00:33:35.790 ⇒ 00:33:43.870 Uttam Kumaran: Yeah, like, the vendor partner parts get variance.
339 00:33:44.700 ⇒ 00:33:46.419 Uttam Kumaran: That’s gonna be blocked on me, too.
340 00:33:47.350 ⇒ 00:33:54.640 Uttam Kumaran: So I have to get you guys those requirements. But this is also so. The Vc one is the most urgent. And then this is
341 00:33:55.130 ⇒ 00:33:55.970 Uttam Kumaran: I.
342 00:34:00.190 ⇒ 00:34:04.892 Uttam Kumaran: This one is urgent, too, and any all of the ones.
343 00:34:09.630 ⇒ 00:34:13.359 Uttam Kumaran: yeah, basically, all the landing page ones are like, very urgent.
344 00:34:13.850 ⇒ 00:34:16.570 Uttam Kumaran: Do we don’t have the tickets for the other landing pages.
345 00:34:18.480 ⇒ 00:34:22.169 Hannah Wang: We have the design tickets. It’s in needs review.
346 00:34:22.580 ⇒ 00:34:26.900 Hannah Wang: But we don’t have, like the create tickets.
347 00:34:27.789 ⇒ 00:34:28.359 Uttam Kumaran: Okay,
348 00:34:33.229 ⇒ 00:34:36.339 Uttam Kumaran: can we just create? I’ll just create some placeholders.
349 00:34:36.959 ⇒ 00:34:40.029 Uttam Kumaran: Can you tell me which which of the different ones that we had.
350 00:34:40.030 ⇒ 00:34:44.100 Hannah Wang: Yeah, give me one second.
351 00:34:46.501 ⇒ 00:34:50.710 Hannah Wang: So we have general services. One pager.
352 00:34:56.050 ⇒ 00:34:56.610 Uttam Kumaran: Okay.
353 00:34:58.580 ⇒ 00:35:03.920 Hannah Wang: And then we have service offerings.
354 00:35:08.310 ⇒ 00:35:09.610 Hannah Wang: Yeah, one pager.
355 00:35:18.480 ⇒ 00:35:23.670 Hannah Wang: and then we have a data service offerings, one pager
356 00:35:27.640 ⇒ 00:35:32.720 Hannah Wang: and then AI service offerings, one pager.
357 00:35:37.270 ⇒ 00:35:51.019 Hannah Wang: and then, while you’re at it, could you, Rename 3, 50 do white paper landing page.
358 00:35:51.540 ⇒ 00:35:52.710 Uttam Kumaran: Oh, yeah. Yeah. Yeah.
359 00:35:53.320 ⇒ 00:35:56.110 Uttam Kumaran: Web flow. Landing. Page.
360 00:35:57.780 ⇒ 00:36:00.750 Hannah Wang: And then white paper operating white paper.
361 00:36:00.750 ⇒ 00:36:02.179 Uttam Kumaran: Writing white paper.
362 00:36:02.390 ⇒ 00:36:03.060 Hannah Wang: Yeah.
363 00:36:03.250 ⇒ 00:36:04.899 Uttam Kumaran: Great solid.
364 00:36:06.120 ⇒ 00:36:09.160 Uttam Kumaran: So all of these will go to Heleem
365 00:36:15.290 ⇒ 00:36:16.170 Uttam Kumaran: cool.
366 00:36:18.310 ⇒ 00:36:23.330 Hannah Wang: Well, I guess technically, once he builds the components we can. Ann and I can do it.
367 00:36:23.920 ⇒ 00:36:29.349 Uttam Kumaran: Yeah. So I think I’ll leave it there and then, basically, yeah, someone, anyone can take it.
368 00:36:29.590 ⇒ 00:36:30.360 Hannah Wang: Okay.
369 00:36:30.360 ⇒ 00:36:33.409 Uttam Kumaran: I guess his component is is here. Right? Okay? So.
370 00:36:33.410 ⇒ 00:36:33.970 Hannah Wang: Yeah.
371 00:36:34.310 ⇒ 00:36:36.100 Uttam Kumaran: Yeah, maybe we should just split these up.
372 00:36:36.650 ⇒ 00:36:37.180 Hannah Wang: Yeah.
373 00:36:37.370 ⇒ 00:36:41.210 Uttam Kumaran: Maybe Ryan can make one, or how complicated is it
374 00:36:42.040 ⇒ 00:36:43.629 Uttam Kumaran: because I can try making one.
375 00:36:44.261 ⇒ 00:36:50.486 Hannah Wang: Hopefully, not that complicated, especially with the tutorial that Helene 1 million records.
376 00:36:50.940 ⇒ 00:36:52.780 Uttam Kumaran: Okay, then I’m gonna take one.
377 00:36:53.280 ⇒ 00:36:57.700 Uttam Kumaran: I think. Let’s have Ryan. Maybe you take one
378 00:37:00.010 ⇒ 00:37:01.470 Uttam Kumaran: so that we can all learn.
379 00:37:01.690 ⇒ 00:37:03.570 Hannah Wang: Hmm good idea.
380 00:37:09.380 ⇒ 00:37:16.799 Uttam Kumaran: Okay, cool. And then for the vendor partner, Kit variant.
381 00:37:17.170 ⇒ 00:37:21.920 Uttam Kumaran: But this one, I think maybe, Hannah, if you want to take this, and then I can assign, and to the other one.
382 00:37:21.920 ⇒ 00:37:22.610 Hannah Wang: Okay.
383 00:37:25.550 ⇒ 00:37:32.830 Uttam Kumaran: So then that’s I feel pretty good landing pages out great 2 to 3 months of weekly promotion cycle. So
384 00:37:34.110 ⇒ 00:37:36.970 Uttam Kumaran: we’ve added a couple of.
385 00:37:38.000 ⇒ 00:37:43.179 Uttam Kumaran: and I don’t think you can really do like tags here. But this, basically this.
386 00:37:43.540 ⇒ 00:37:47.670 Uttam Kumaran: this is like a promotion like, I don’t know.
387 00:37:47.670 ⇒ 00:37:48.240 Hannah Wang: Okay.
388 00:37:49.120 ⇒ 00:37:50.859 Uttam Kumaran: How I can sort of like.
389 00:37:53.330 ⇒ 00:37:59.080 Uttam Kumaran: oh, you can add milestones nice. Okay. So I don’t know how I can do like, should I just do like promotion here.
390 00:38:01.809 ⇒ 00:38:07.720 Hannah Wang: Or if you click on the 3 dots in the properties row, what? What shows up?
391 00:38:09.010 ⇒ 00:38:09.780 Hannah Wang: Oh.
392 00:38:21.060 ⇒ 00:38:25.789 Uttam Kumaran: That’s a promo. We’re gonna do a promo for this
393 00:38:29.720 ⇒ 00:38:30.960 Uttam Kumaran: promo
394 00:38:33.490 ⇒ 00:38:37.050 Hannah Wang: There’s also, oh, yeah, the polyatomic one in progress.
395 00:38:38.040 ⇒ 00:38:40.369 Uttam Kumaran: Yeah, this is also promo.
396 00:38:44.860 ⇒ 00:38:54.430 Uttam Kumaran: That’s a promo silicon. This is a promo operating.
397 00:38:55.210 ⇒ 00:38:56.880 Uttam Kumaran: That’s 1 of them
398 00:39:06.090 ⇒ 00:39:07.110 Uttam Kumaran: default.
399 00:39:07.270 ⇒ 00:39:08.439 Hannah Wang: The 3rd one.
400 00:39:09.774 ⇒ 00:39:15.430 Uttam Kumaran: Nice, that’s went on cool.
401 00:39:15.540 ⇒ 00:39:20.290 Uttam Kumaran: So I basically think we should try to run one of these per week.
402 00:39:21.236 ⇒ 00:39:24.910 Uttam Kumaran: And I’m starting to sort of plan out a couple of them.
403 00:39:26.500 ⇒ 00:39:27.540 Uttam Kumaran: So
404 00:39:28.280 ⇒ 00:39:33.880 Uttam Kumaran: I think we should sort of start to think about like, what are the types of promotions that we’re running
405 00:39:35.810 ⇒ 00:39:43.440 Uttam Kumaran: Did we have any documentation anywhere in like notion about the like our promotions, or anything around that.
406 00:39:45.430 ⇒ 00:39:48.480 Uttam Kumaran: like we had our promotions template? That’s it right.
407 00:39:48.970 ⇒ 00:39:51.949 Hannah Wang: Yeah, I I don’t know of anything else.
408 00:39:53.471 ⇒ 00:39:54.918 Uttam Kumaran: Okay, so let me
409 00:39:59.380 ⇒ 00:40:06.910 Uttam Kumaran: go back to marketing.
410 00:40:12.870 ⇒ 00:40:16.400 Uttam Kumaran: So maybe I should create something around.
411 00:40:22.450 ⇒ 00:40:25.210 Uttam Kumaran: How we run promotions.
412 00:40:28.850 ⇒ 00:40:38.799 Uttam Kumaran: And I mean, I think roughly, there are like a couple of promotion types we have. One is Webinars
413 00:40:39.060 ⇒ 00:40:47.980 Uttam Kumaran: Conference Conference Pendants Conference. Speaking.
414 00:40:48.490 ⇒ 00:40:55.059 Uttam Kumaran: We have like dinners or small events.
415 00:40:57.442 ⇒ 00:41:03.360 Uttam Kumaran: We have like interview discussions.
416 00:41:04.170 ⇒ 00:41:11.230 Uttam Kumaran: This can be both in person or virtual.
417 00:41:12.450 ⇒ 00:41:13.929 Uttam Kumaran: Are there any other types.
418 00:41:16.518 ⇒ 00:41:21.120 Hannah Wang: What would be like your Bucknell like 30 under 31.
419 00:41:23.360 ⇒ 00:41:28.595 Hannah Wang: That’s like inner circle, like inter inner.
420 00:41:29.250 ⇒ 00:41:40.050 Uttam Kumaran: Immunity, like like a community highlight or oh.
421 00:41:44.400 ⇒ 00:41:46.279 Uttam Kumaran: okay, let me ask. Hold on.
422 00:41:51.760 ⇒ 00:41:58.550 Uttam Kumaran: I’m working on creating motion types for our marketing team.
423 00:41:58.800 ⇒ 00:42:06.550 Uttam Kumaran: We have these. So far, we are thinking about doing a promotion
424 00:42:26.910 ⇒ 00:42:29.510 Uttam Kumaran: awards, recognitions, and press.
425 00:42:30.360 ⇒ 00:42:32.100 Hannah Wang: Oh, press! Wow!
426 00:42:33.810 ⇒ 00:42:37.550 Uttam Kumaran: Awards and recognition.
427 00:42:41.340 ⇒ 00:42:45.910 Uttam Kumaran: Okay, I like that. Actually, boards recognition.
428 00:42:46.020 ⇒ 00:42:50.209 Uttam Kumaran: are there other types? We’re missing
429 00:42:59.430 ⇒ 00:43:03.179 Uttam Kumaran: conference, conference, speaking dinners, events, interviews awards.
430 00:43:03.890 ⇒ 00:43:11.930 Uttam Kumaran: Okay? Yeah, I mean, what’s not in here is blogs, new letters, case studies, white papers, research reports, data drops, product announcements.
431 00:43:12.430 ⇒ 00:43:16.990 Uttam Kumaran: Oh, another thing here we could do is like partnership announcements.
432 00:43:19.920 ⇒ 00:43:20.570 Hannah Wang: And.
433 00:43:27.870 ⇒ 00:43:30.000 Uttam Kumaran: find spotlights.
434 00:43:54.730 ⇒ 00:44:00.940 Uttam Kumaran: Firing announcements like team member highlights. Another one that we could do.
435 00:44:06.140 ⇒ 00:44:07.010 Uttam Kumaran: My life.
436 00:44:07.600 ⇒ 00:44:12.010 Uttam Kumaran: I think these are all like kind of great. I mean. Some of these are port more like one off posts.
437 00:44:12.010 ⇒ 00:44:12.740 Hannah Wang: Yeah.
438 00:44:13.100 ⇒ 00:44:26.050 Uttam Kumaran: Right, like, these are sort of like one off post versus like a promotion, but worth having here.
439 00:44:28.500 ⇒ 00:44:35.000 Uttam Kumaran: So yeah, basically, like, I, I want us to start to. I ideally go for like Peak.
440 00:44:36.610 ⇒ 00:44:41.708 Uttam Kumaran: I think like where would be the best place to like
441 00:44:43.350 ⇒ 00:44:47.219 Uttam Kumaran: I think in. I think maybe the best place to track this is in.
442 00:44:48.000 ⇒ 00:44:53.919 Uttam Kumaran: is it notion? Because each of them will have, like a doc associated with it right.
443 00:44:55.510 ⇒ 00:44:56.080 Ryan Brosas: Yeah.
444 00:44:57.360 ⇒ 00:44:58.940 Hannah Wang: Yeah, kind of what we do with.
445 00:44:59.050 ⇒ 00:45:02.439 Hannah Wang: like the ones that we’ve done in the past. Right? Like.
446 00:45:02.600 ⇒ 00:45:03.140 Uttam Kumaran: Yes.
447 00:45:03.140 ⇒ 00:45:07.940 Hannah Wang: Template the template type of thing, and then we could keep all our copy. There.
448 00:45:09.260 ⇒ 00:45:17.119 Uttam Kumaran: So create a notion database for promotions and then start to basically like, what should we be tracking? We should be tracking
449 00:45:19.040 ⇒ 00:45:28.000 Uttam Kumaran: the like, partner, it’s with right we should track like the execution date.
450 00:45:28.790 ⇒ 00:45:29.465 Hannah Wang: Yeah.
451 00:45:30.980 ⇒ 00:45:33.999 Uttam Kumaran: Execution date, and like, maybe the wrap up date.
452 00:45:36.200 ⇒ 00:45:37.740 Hannah Wang: What’s the wrap up? Date.
453 00:45:38.020 ⇒ 00:45:42.440 Uttam Kumaran: I guess, like date. We we want basically like the final post, or whatever to go out.
454 00:45:42.440 ⇒ 00:45:43.250 Hannah Wang: Oh! Oh!
455 00:45:43.250 ⇒ 00:45:45.409 Uttam Kumaran: Maybe the same. Sometimes it’s like a week later.
456 00:45:46.230 ⇒ 00:45:47.000 Hannah Wang: I see.
457 00:45:53.370 ⇒ 00:46:00.570 Uttam Kumaran: And then we maybe we have, like the like like primary owner.
458 00:46:01.090 ⇒ 00:46:06.770 Uttam Kumaran: And then the Bf internal stakeholder.
459 00:46:10.520 ⇒ 00:46:14.429 Uttam Kumaran: And then we have the promotion type right.
460 00:46:17.410 ⇒ 00:46:22.260 Hannah Wang: Should we also track like the results of the
461 00:46:22.540 ⇒ 00:46:32.729 Hannah Wang: promo, like I know you and Robert were talking about like, Oh, this like this many leads or like, Yeah, I don’t know what the terminology is, but.
462 00:46:32.730 ⇒ 00:46:40.669 Uttam Kumaran: I think we should track we should track it like so within each promotion
463 00:46:40.780 ⇒ 00:46:47.440 Uttam Kumaran: notion, we should track not only like the content, sort of cadence.
464 00:46:47.860 ⇒ 00:46:51.920 Uttam Kumaran: But like we want, like the promotion overview
465 00:46:52.210 ⇒ 00:46:55.699 Uttam Kumaran: and details. And then we also maybe want to track results.
466 00:46:56.160 ⇒ 00:46:57.020 Hannah Wang: Yeah.
467 00:46:59.260 ⇒ 00:47:11.879 Hannah Wang: yeah, I mean, like the 1st 2 in that section. We already kind of do like with the posting schedule and the content and details and stuff. But yeah, we don’t really track the results. Or maybe
468 00:47:12.140 ⇒ 00:47:19.300 Hannah Wang: it’s like in slack here or there, like, Oh, this happened. But yeah.
469 00:47:19.610 ⇒ 00:47:26.930 Uttam Kumaran: Yeah, maybe I can start to track like bleeds like attendees.
470 00:47:28.250 ⇒ 00:47:29.180 Hannah Wang: Yeah.
471 00:47:29.559 ⇒ 00:47:34.109 Uttam Kumaran: Like, basically like attendees, we can or attendees are like basically like
472 00:47:34.800 ⇒ 00:47:39.299 Uttam Kumaran: viewers. And then we can say, like, basically the leads. And then meetings.
473 00:47:39.660 ⇒ 00:47:40.390 Hannah Wang: And.
474 00:47:41.030 ⇒ 00:47:47.800 Uttam Kumaran: So like, or I could say, like, leads, yeah, basically like meetings booked probably like good enough.
475 00:47:48.220 ⇒ 00:47:48.980 Hannah Wang: Yeah.
476 00:48:25.040 ⇒ 00:48:25.770 Uttam Kumaran: Okay.
477 00:48:27.920 ⇒ 00:48:36.860 Hannah Wang: Yeah, my one like concern with this, or I guess if we want to do one a week, I just feel like it’ll be a lot to
478 00:48:37.750 ⇒ 00:48:51.059 Hannah Wang: track, basically cause even like with default and operating and all that stuff when all of that was happening. At the same time, it got a little bit like confusing. So I think we just need like a good system of
479 00:48:51.430 ⇒ 00:48:56.800 Hannah Wang: yeah, like ticketing and tracking and stuff like that. So I don’t know? Like.
480 00:48:57.320 ⇒ 00:49:04.209 Hannah Wang: yeah, I guess linear is the best tool for that. But we also have, like a bunch of tickets not related to promotions too.
481 00:49:04.210 ⇒ 00:49:04.770 Uttam Kumaran: Yeah.
482 00:49:04.770 ⇒ 00:49:11.490 Hannah Wang: So it’s hard. It’s easy to lose things, and like drop the ball on like nitty, gritty stuff. So
483 00:49:11.900 ⇒ 00:49:13.039 Hannah Wang: that’s like my one.
484 00:49:13.040 ⇒ 00:49:18.699 Uttam Kumaran: Maybe we maybe. Yeah, maybe we can. I mean, we aim. We can aim for once every 2 weeks, and then sort of like.
485 00:49:18.700 ⇒ 00:49:19.520 Hannah Wang: Yeah.
486 00:49:19.520 ⇒ 00:49:21.859 Uttam Kumaran: See how we get. See how we can get there.
487 00:49:22.090 ⇒ 00:49:22.820 Hannah Wang: Yes.
488 00:49:25.350 ⇒ 00:49:25.940 Uttam Kumaran: Okay.
489 00:49:26.540 ⇒ 00:49:29.230 Hannah Wang: I think that’s a better start, I think. Weekly is.
490 00:49:30.030 ⇒ 00:49:33.539 Hannah Wang: There’s a lot like ramping up to a week. Yeah.
491 00:49:34.460 ⇒ 00:49:38.800 Uttam Kumaran: So basically, my goal is basically to to just go line some of these up for us.
492 00:49:39.000 ⇒ 00:49:45.440 Uttam Kumaran: I think so far, so I would say, as of
493 00:49:46.260 ⇒ 00:49:48.879 Uttam Kumaran: as of 4 30, we have
494 00:49:49.060 ⇒ 00:49:52.690 Uttam Kumaran: a couple of potential. We have like this polyatomic dinner.
495 00:49:56.930 ⇒ 00:50:01.279 Uttam Kumaran: I have polyatomic dinner. I have this like blue people.
496 00:50:02.583 ⇒ 00:50:04.510 Uttam Kumaran: Speaking engagement.
497 00:50:04.660 ⇒ 00:50:06.709 Uttam Kumaran: We have this like size.
498 00:50:08.215 ⇒ 00:50:14.700 Uttam Kumaran: Robert, sort of like interview.
499 00:50:15.010 ⇒ 00:50:22.319 Uttam Kumaran: I’m gonna do this like brain forge. So all labs sort of like a conversation.
500 00:50:24.150 ⇒ 00:50:25.290 Uttam Kumaran: Did I add any more.
501 00:50:25.290 ⇒ 00:50:27.810 Hannah Wang: You’re buck now 30 under 30.
502 00:50:27.810 ⇒ 00:50:30.910 Uttam Kumaran: We have the Bucknell promo
503 00:50:31.558 ⇒ 00:50:35.429 Uttam Kumaran: and that one will be interesting, because this is gonna be mainly more about like
504 00:50:35.580 ⇒ 00:50:44.219 Uttam Kumaran: trying to just like post something about it, and then like trying to just encompass. So I can sort of contact a bunch of people in the college community.
505 00:50:44.220 ⇒ 00:50:45.250 Hannah Wang: Yeah, yeah.
506 00:50:45.250 ⇒ 00:50:51.870 Uttam Kumaran: Like Robert and Amber are thinking of doing something there. What was Usc right.
507 00:50:52.420 ⇒ 00:50:53.170 Hannah Wang: Yes.
508 00:50:53.700 ⇒ 00:50:57.539 Uttam Kumaran: Oh, cool, are you? Wait, are you? You’re gonna be part of that, too.
509 00:50:57.840 ⇒ 00:50:59.793 Hannah Wang: Oh, I don’t know. I haven’t heard of this.
510 00:51:00.010 ⇒ 00:51:01.340 Uttam Kumaran: Oh, yeah, for sure.
511 00:51:01.340 ⇒ 00:51:02.740 Hannah Wang: Oh, okay.
512 00:51:02.740 ⇒ 00:51:07.603 Uttam Kumaran: Usc promo. There was something there. I’m sorry I forgot.
513 00:51:08.090 ⇒ 00:51:17.130 Hannah Wang: Or I went to Ucla, but married a Usc. Trojan. So I guess Usc is in my blood now. But I’m in the area. So yeah.
514 00:51:17.300 ⇒ 00:51:18.340 Hannah Wang: why not?
515 00:51:26.030 ⇒ 00:51:32.759 Uttam Kumaran: Yeah, that’s perfect. Trying to think if I like wrote anything else down.
516 00:51:37.520 ⇒ 00:51:42.409 Uttam Kumaran: So that’s that like, let’s just take a look at these. So we have. This is gonna be.
517 00:51:42.660 ⇒ 00:51:43.729 Hannah Wang: 5 19.
518 00:51:43.730 ⇒ 00:51:51.540 Uttam Kumaran: May 19.th This is going to be potentially may 20, second, maybe, or June
519 00:51:51.740 ⇒ 00:52:02.280 Uttam Kumaran: one E. 3.rd I don’t know something like that place proper interview anytime, anytime, anytime.
520 00:52:03.130 ⇒ 00:52:06.450 Uttam Kumaran: So we basically, what like if we look at the calendar.
521 00:52:07.320 ⇒ 00:52:14.000 Uttam Kumaran: So let’s say, we wanted to plan something for like, so we have like.
522 00:52:14.480 ⇒ 00:52:21.170 Uttam Kumaran: we have 5. We have like a 5 like. Take a look.
523 00:52:21.520 ⇒ 00:52:22.590 Hannah Wang: June second.
524 00:52:23.150 ⇒ 00:52:23.980 Uttam Kumaran: Okay, yeah, you can just.
525 00:52:23.980 ⇒ 00:52:24.380 Hannah Wang: I guess.
526 00:52:24.380 ⇒ 00:52:26.690 Uttam Kumaran: They are so. June second.
527 00:52:26.690 ⇒ 00:52:39.660 Hannah Wang: June 16, th June 30, th and then July 14, th July 28.th
528 00:52:41.970 ⇒ 00:52:42.520 Uttam Kumaran: Okay.
529 00:52:42.520 ⇒ 00:52:43.570 Uttam Kumaran: So
530 00:52:47.410 ⇒ 00:52:58.010 Uttam Kumaran: for these like, oh, may 5, th sorry. I totally missed this. may 29th
531 00:52:58.260 ⇒ 00:52:59.840 Uttam Kumaran: or may 19.th Yeah.
532 00:52:59.840 ⇒ 00:53:01.109 Hannah Wang: Yeah, mainly. Yeah.
533 00:53:04.250 ⇒ 00:53:08.049 Uttam Kumaran: So this is gonna be the polytomic dinner.
534 00:53:10.120 ⇒ 00:53:13.530 Uttam Kumaran: We’re gonna need some sooner. So this could be the saish thing.
535 00:53:13.870 ⇒ 00:53:14.570 Hannah Wang: Hmm.
536 00:53:16.920 ⇒ 00:53:17.250 Uttam Kumaran: What?
537 00:53:18.331 ⇒ 00:53:22.398 Hannah Wang: I I also write thing, too. So I’m just.
538 00:53:26.990 ⇒ 00:53:28.043 Uttam Kumaran: I think
539 00:53:31.200 ⇒ 00:53:38.630 Uttam Kumaran: the so the Bucknell thing just happened like, and they well, it happened a little bit ago, but they just put it in a magazine which gets
540 00:53:39.300 ⇒ 00:53:40.429 Uttam Kumaran: 3 alumni.
541 00:53:41.220 ⇒ 00:53:47.120 Uttam Kumaran: and I have it in front of me, so like I think we should maybe prioritize that sooner than.
542 00:53:47.120 ⇒ 00:53:48.910 Hannah Wang: Yeah, yeah, yeah.
543 00:53:52.860 ⇒ 00:53:53.990 Uttam Kumaran: So this is where like, that’s where.
544 00:53:53.990 ⇒ 00:53:55.450 Hannah Wang: Oh, that’s soon!
545 00:53:55.450 ⇒ 00:53:56.240 Uttam Kumaran: Yeah.
546 00:53:57.330 ⇒ 00:54:06.350 Uttam Kumaran: so. But then, this is where I’m like, sort of should we try? That’s why I was like, some of these are not like a full promotion. They’re like, maybe, like 2 posts.
547 00:54:06.700 ⇒ 00:54:07.320 Hannah Wang: Yeah.
548 00:54:07.320 ⇒ 00:54:14.210 Uttam Kumaran: And a blog post thing, right? So I think another thing to think about is like promotion types, but also looking at like
549 00:54:15.050 ⇒ 00:54:17.250 Uttam Kumaran: promotion, size.
550 00:54:18.410 ⇒ 00:54:25.319 Uttam Kumaran: Right? So we have, like, basically like small medium large.
551 00:54:25.820 ⇒ 00:54:27.539 Uttam Kumaran: This could be like
552 00:54:30.920 ⇒ 00:54:35.340 Uttam Kumaran: one to 2 posts plus blog.
553 00:54:35.790 ⇒ 00:54:43.660 Uttam Kumaran: This could be like 3 to 4 posts, plus in person plus blog.
554 00:54:43.810 ⇒ 00:54:48.560 Uttam Kumaran: This could be 5 to 7 posts, plus
555 00:54:55.360 ⇒ 00:55:00.810 Uttam Kumaran: 5 to 7 plus post.
556 00:55:05.970 ⇒ 00:55:08.919 Uttam Kumaran: Right? So maybe we can sort.
557 00:55:08.920 ⇒ 00:55:10.580 Hannah Wang: Sorry. What’s prep.
558 00:55:10.580 ⇒ 00:55:11.469 Uttam Kumaran: Previous, Previous.
559 00:55:11.470 ⇒ 00:55:12.570 Hannah Wang: Oh, previous?
560 00:55:13.120 ⇒ 00:55:14.440 Uttam Kumaran: The ones above.
561 00:55:14.440 ⇒ 00:55:15.190 Hannah Wang: I see.
562 00:55:20.896 ⇒ 00:55:25.560 Uttam Kumaran: So then we have polyatomic dinner.
563 00:55:26.210 ⇒ 00:55:29.619 Uttam Kumaran: So maybe this we do like something with the Bucknell thing
564 00:55:30.200 ⇒ 00:55:39.070 Uttam Kumaran: with a polyatomic dinner. We can think about the so all labs thing. And
565 00:55:40.170 ⇒ 00:55:45.059 Uttam Kumaran: I don’t know if the saish things it’s a small thing or medium thing, then it’s saish. And Robert.
566 00:55:45.260 ⇒ 00:55:55.379 Uttam Kumaran: then basically, we can consider doing the Usc the blue people.
567 00:55:58.100 ⇒ 00:56:08.810 Uttam Kumaran: I mean, because also, if you’re considering 2 weeks like, I, I really think that the website is like, once we get the website done, that’s the really the biggest like, completely net, new piece of work.
568 00:56:08.950 ⇒ 00:56:11.050 Uttam Kumaran: Everything else will just be running like.
569 00:56:11.050 ⇒ 00:56:11.540 Hannah Wang: Right.
570 00:56:11.540 ⇒ 00:56:12.970 Uttam Kumaran: Studies or new things. So.
571 00:56:12.970 ⇒ 00:56:13.810 Hannah Wang: Yeah.
572 00:56:15.030 ⇒ 00:56:17.269 Uttam Kumaran: But we could think about it, and then
573 00:56:17.590 ⇒ 00:56:20.500 Uttam Kumaran: sort of planning out the rest. After this.
574 00:56:21.550 ⇒ 00:56:29.800 Hannah Wang: Yeah, I think it’s also like, if we’re gonna group things, we can group like a in person thing with a virtual thing. So it’s like less
575 00:56:30.200 ⇒ 00:56:31.150 Hannah Wang: like.
576 00:56:31.940 ⇒ 00:56:39.459 Hannah Wang: yeah, I mean, also, like grouping different sizes of promotions together and stuff. But I think there’s a way to be like strategic with it.
577 00:56:40.050 ⇒ 00:56:43.659 Hannah Wang: So we can have multiple going on in one cycle.
578 00:56:45.530 ⇒ 00:56:51.219 Uttam Kumaran: Yeah. So so maybe we do consider like one to 2 promos each cycle
579 00:56:51.450 ⇒ 00:56:54.559 Uttam Kumaran: we can think about like how to how to actually like pair, those
580 00:56:56.396 ⇒ 00:56:58.820 Uttam Kumaran: we also can think about basically like
581 00:57:00.710 ⇒ 00:57:04.927 Uttam Kumaran: hosting daily, like, that’s for me what I think a lot about
582 00:57:05.990 ⇒ 00:57:08.190 Uttam Kumaran: right? And this gives us a lot of content.
583 00:57:15.310 ⇒ 00:57:18.880 Uttam Kumaran: So yeah, I think if we if I think maybe sort of
584 00:57:19.600 ⇒ 00:57:22.079 Uttam Kumaran: have the subconscious process, some of this.
585 00:57:22.320 ⇒ 00:57:26.519 Uttam Kumaran: I think, I’m gonna I, I can go line us up.
586 00:57:26.670 ⇒ 00:57:30.210 Uttam Kumaran: I basically want to build like a roadmap of these.
587 00:57:30.830 ⇒ 00:57:39.259 Uttam Kumaran: Because ultimately, if we’re if we get to the if we able to execute the ones over the next few weeks, and we’re able to say, Hey, actually, we can. Maybe we can do like
588 00:57:39.850 ⇒ 00:57:41.450 Uttam Kumaran: one small one.
589 00:57:41.590 ⇒ 00:57:44.980 Uttam Kumaran: We can do like 2 small ones every week, or one small one every week.
590 00:57:45.090 ⇒ 00:57:50.890 Uttam Kumaran: Then I can start to kind of layer on a few more like in the weeks between like
591 00:57:51.130 ⇒ 00:57:52.899 Uttam Kumaran: this is like May 12.
592 00:57:53.280 ⇒ 00:57:54.899 Uttam Kumaran: This is gonna be.
593 00:57:55.210 ⇒ 00:57:58.529 Hannah Wang: 26 or 26. Yeah, so.
594 00:57:58.820 ⇒ 00:58:05.270 Uttam Kumaran: I can start to think about. Hey? Do we want to do like big ones, and then offload with like a small one every midweek, or
595 00:58:05.650 ⇒ 00:58:11.000 Uttam Kumaran: that’s sort of like, I think a good middle ground between, just like do do every week. So.
596 00:58:11.250 ⇒ 00:58:11.940 Hannah Wang: Yeah.
597 00:58:15.470 ⇒ 00:58:17.619 Hannah Wang: cool. Yeah. I mean.
598 00:58:21.410 ⇒ 00:58:23.910 Hannah Wang: yeah. The May 5th book. No, I don’t.
599 00:58:24.320 ⇒ 00:58:26.629 Hannah Wang: I just need more context on that.
600 00:58:27.430 ⇒ 00:58:28.020 Ryan Brosas: Yeah.
601 00:58:28.020 ⇒ 00:58:28.580 Hannah Wang: Me, too.
602 00:58:28.580 ⇒ 00:58:29.520 Hannah Wang: We can get started.
603 00:58:29.520 ⇒ 00:58:34.095 Uttam Kumaran: Yeah, yeah, yeah, I don’t. I don’t. I? I don’t worry about like what’s in there right now.
604 00:58:34.350 ⇒ 00:58:34.970 Hannah Wang: Oh, okay.
605 00:58:34.970 ⇒ 00:58:41.229 Uttam Kumaran: These are just these are just dates. We’ll do what we can do, of course, like, I think I just wanted to sort of set the scene here, and then we can
606 00:58:41.520 ⇒ 00:58:43.419 Uttam Kumaran: talk about ticketing these things out.
607 00:58:44.050 ⇒ 00:58:49.319 Hannah Wang: Yeah, I also think, like, I mean, I’m a very visual person. So having some calendar would be helpful.
608 00:58:49.320 ⇒ 00:58:53.029 Hannah Wang: Oh, yeah, build that out. But I don’t. You can put a calendar here.
609 00:58:53.030 ⇒ 00:58:59.390 Uttam Kumaran: Yeah, once we put one once we put this into once we put this into
610 00:58:59.710 ⇒ 00:59:02.060 Uttam Kumaran: notion will then have a calendar view.
611 00:59:02.450 ⇒ 00:59:06.999 Hannah Wang: Okay, sweet, I think that’d just be helpful to track everything.
612 00:59:07.460 ⇒ 00:59:16.999 Hannah Wang: and like posting schedule and stuff similar to what Ryan had for his posting schedule, for, like Linkedin and blogs and stuff, we can do something similar here.
613 00:59:17.220 ⇒ 00:59:17.810 Uttam Kumaran: Okay.
614 00:59:21.150 ⇒ 00:59:28.651 Hannah Wang: Well, this is cool. Yeah, I mean, I know Amber wants to go to events, too, so we can loop her in the stuff and send her out. And
615 00:59:29.640 ⇒ 00:59:32.510 Hannah Wang: yeah, more people can be posting
616 00:59:33.258 ⇒ 00:59:48.270 Hannah Wang: on their linkedin. We can promote a bunch of stuff. I think with these type of things. It’s just like consistency, I think, is like the most important thing doesn’t matter if it’s like perfect or not, as long as we’re like more consistent with it. I think that’ll help like.
617 00:59:48.520 ⇒ 00:59:49.050 Uttam Kumaran: I agree.
618 00:59:49.050 ⇒ 00:59:51.009 Hannah Wang: Engagement and stuff. Yeah.
619 00:59:51.820 ⇒ 00:59:55.709 Uttam Kumaran: Yeah, I totally agree. And that’s just consistency just getting something out there, like.
620 00:59:55.940 ⇒ 01:00:02.059 Uttam Kumaran: I just want to find a way for for my account, and the company account to post every day like that’s my goal.
621 01:00:02.558 ⇒ 01:00:05.590 Hannah Wang: This is a great way to facilitate that.
622 01:00:06.240 ⇒ 01:00:06.900 Hannah Wang: Yeah.
623 01:00:07.420 ⇒ 01:00:11.849 Uttam Kumaran: Because that’s really where we’re gonna get the scale like me going and doing events. Couple of people are gonna listen.
624 01:00:12.110 ⇒ 01:00:14.510 Uttam Kumaran: But like being able to use. That
625 01:00:14.980 ⇒ 01:00:17.399 Uttam Kumaran: is what like really really matters.
626 01:00:17.400 ⇒ 01:00:19.010 Hannah Wang: Right? Yeah.
627 01:00:23.580 ⇒ 01:00:26.949 Hannah Wang: sweet, this is, this is cool. Yeah, it’s
628 01:00:27.930 ⇒ 01:00:36.040 Hannah Wang: yeah. Once we get like into the rhythm of building out the case, studies and building all the templates and stuff like you said, that’ll just be kind of like background work.
629 01:00:36.620 ⇒ 01:00:40.460 Hannah Wang: And then we could. Also, we can focus on promos and stuff.
630 01:00:41.220 ⇒ 01:00:41.610 Uttam Kumaran: Okay.
631 01:00:41.610 ⇒ 01:00:48.720 Hannah Wang: I mean, obviously, we have to loop in the website cycles somewhere. But we’ll figure that out as we go.
632 01:00:48.720 ⇒ 01:00:48.995 Uttam Kumaran: Okay.
633 01:00:53.090 ⇒ 01:00:54.510 Uttam Kumaran: okay, perfect.
634 01:00:56.270 ⇒ 01:01:01.140 Hannah Wang: Alright so, for I guess next steps for the promo stuff. How should we like?
635 01:01:01.310 ⇒ 01:01:04.809 Hannah Wang: Should we just like simmer on it for a little bit, and then regroup, maybe
636 01:01:05.900 ⇒ 01:01:07.990 Hannah Wang: soon on slack or something.
637 01:01:07.990 ⇒ 01:01:16.690 Uttam Kumaran: Yeah, like, can you? Do you mind owning that? And then, yeah, I think simmering on it, just taking a look at this, and then I can own creating the database.
638 01:01:17.700 ⇒ 01:01:18.080 Hannah Wang: Okay.
639 01:01:18.080 ⇒ 01:01:20.399 Uttam Kumaran: And yeah, if you want to own just sort of like.
640 01:01:20.720 ⇒ 01:01:34.989 Uttam Kumaran: basically locking which ones we want to do here. And and then also thinking about cool for each of these types of promotions. What information we need, because some of these are not the ones that we’ve done so far for the interviews. Okay, we need, we basically need like.
641 01:01:35.130 ⇒ 01:01:45.309 Uttam Kumaran: what are we gonna speak about? I think, of course, we’ll need some guidance on like how I can record video on my end. And like, if whoever we’re interviewing can record on their end.
642 01:01:45.610 ⇒ 01:01:53.699 Uttam Kumaran: if we’re doing an in person interview, for example, like I have some people in Austin that I want to prioritize the interview. I that’s why question was basically like.
643 01:01:53.890 ⇒ 01:01:55.770 Uttam Kumaran: Did I go rent a camera.
644 01:01:55.770 ⇒ 01:01:56.260 Hannah Wang: Right.
645 01:01:56.260 ⇒ 01:02:02.079 Uttam Kumaran: I’m I can actually probably bum a camera off somebody. But like, what? What should I? That’s like?
646 01:02:02.300 ⇒ 01:02:04.510 Uttam Kumaran: That’s the extent of the stuff I know. So like.
647 01:02:04.640 ⇒ 01:02:06.979 Uttam Kumaran: should I? What should I do at that point like
648 01:02:07.160 ⇒ 01:02:14.140 Uttam Kumaran: I bring my laptop or something, and like record, or I don’t even know, like, basically like what to do there and and
649 01:02:14.300 ⇒ 01:02:18.320 Uttam Kumaran: like, how do we get high quality recording? I can also record straight off iphone.
650 01:02:18.520 ⇒ 01:02:20.570 Hannah Wang: Yeah, yeah.
651 01:02:20.880 ⇒ 01:02:23.069 Uttam Kumaran: You know, so happy to do that.
652 01:02:24.630 ⇒ 01:02:41.340 Uttam Kumaran: But like Mics, video lighting are this kind of the things for anything in person. We want to make sure. I think, like as we grow, I think there’ll be. I think we’ll probably just end up, Hannah having you come, and we can batch some of these wherever but like for now I think I’ll just probably try to do it off. Iphone.
653 01:02:41.340 ⇒ 01:02:41.940 Hannah Wang: Yeah.
654 01:02:43.610 ⇒ 01:02:47.070 Uttam Kumaran: But then, yeah, like, I would want to set like 2 backups.
655 01:02:47.340 ⇒ 01:02:49.629 Uttam Kumaran: And like, those are the sort of things that like, I just.
656 01:02:50.250 ⇒ 01:02:53.090 Uttam Kumaran: I’m just sort of talking out loud. So.
657 01:02:54.330 ⇒ 01:02:54.720 Hannah Wang: Yeah.
658 01:02:55.570 ⇒ 01:03:02.580 Hannah Wang: yeah, I mean, so what I’m hearing is like, you have the main idea down. But you just need help with like the nitty gritty.
659 01:03:03.398 ⇒ 01:03:08.651 Uttam Kumaran: I can get us the calls. I can do the call, and I can make them engaging.
660 01:03:08.960 ⇒ 01:03:09.590 Hannah Wang: Yeah.
661 01:03:10.277 ⇒ 01:03:13.580 Uttam Kumaran: It’s like everything around. It is the tough part.
662 01:03:14.230 ⇒ 01:03:14.610 Hannah Wang: Okay.
663 01:03:14.610 ⇒ 01:03:22.759 Uttam Kumaran: But I’m gonna go after some good people like I’m we’re gonna have a great list of people that that will interview and like, I don’t know on some level. This is kind of like
664 01:03:23.620 ⇒ 01:03:30.780 Uttam Kumaran: kind of not dissimilar to like a podcast. But podcast. Implies, like, there’s some sort of like consistent theme.
665 01:03:30.970 ⇒ 01:03:31.560 Hannah Wang: Right.
666 01:03:31.560 ⇒ 01:03:38.030 Uttam Kumaran: And like, I’m like, less interested in like signing us up for a podcast I’m more interested in like
667 01:03:38.300 ⇒ 01:03:40.729 Uttam Kumaran: getting linkedin impressions any way possible.
668 01:03:41.130 ⇒ 01:03:41.850 Hannah Wang: Yeah.
669 01:03:42.498 ⇒ 01:03:49.600 Uttam Kumaran: And so if we can get this down, then yeah. And also, the other thing is, I can record these ahead of time.
670 01:03:50.390 ⇒ 01:03:51.070 Hannah Wang: Hmm.
671 01:03:51.070 ⇒ 01:03:55.879 Uttam Kumaran: Like, if you want to come to Austin, Hannah, and like we just record like
672 01:03:56.140 ⇒ 01:03:57.860 Uttam Kumaran: 3 or 4 of these, with like a.
673 01:03:57.860 ⇒ 01:03:58.230 Hannah Wang: Bunch of people.
674 01:03:58.230 ⇒ 01:03:58.920 Uttam Kumaran: Ball.
675 01:03:59.170 ⇒ 01:04:01.680 Uttam Kumaran: And then we basically build a backlog of these like.
676 01:04:03.490 ⇒ 01:04:04.280 Hannah Wang: Yeah.
677 01:04:04.950 ⇒ 01:04:09.720 Uttam Kumaran: That’s the sort of stuff that’s like, kind of pretty compelling. So like, like, maybe an idea is like
678 01:04:10.270 ⇒ 01:04:16.549 Uttam Kumaran: building cause I can get us into like a we work or another studio here.
679 01:04:16.550 ⇒ 01:04:16.960 Hannah Wang: Yeah.
680 01:04:16.960 ⇒ 01:04:18.729 Uttam Kumaran: Mics, and we can go, or whatever.
681 01:04:18.730 ⇒ 01:04:19.289 Hannah Wang: And we can go.
682 01:04:19.290 ⇒ 01:04:21.930 Uttam Kumaran: Record these or do them somewhere.
683 01:04:23.045 ⇒ 01:04:23.950 Uttam Kumaran: Yeah.
684 01:04:26.170 ⇒ 01:04:31.959 Hannah Wang: Or even like rent out a studio like I know. There’s there’s studios somewhere. You can just sit and back.
685 01:04:31.960 ⇒ 01:04:35.509 Uttam Kumaran: Yeah. And I have some. I have some friends that run podcast studios here.
686 01:04:35.510 ⇒ 01:04:36.210 Hannah Wang: Oh, sweet!
687 01:04:36.210 ⇒ 01:04:38.540 Uttam Kumaran: One friend, yeah. So I can ask him to.
688 01:04:38.680 ⇒ 01:04:39.960 Uttam Kumaran: I get a discount.
689 01:04:45.880 ⇒ 01:04:51.100 Uttam Kumaran: And then, yeah, who knows? I mean, we can also do like, for example, we could go do a video on site at ABC.
690 01:04:51.490 ⇒ 01:04:53.409 Hannah Wang: Yeah, yeah, yeah.
691 01:04:57.420 ⇒ 01:04:58.429 Uttam Kumaran: Things like that could be like.
692 01:04:58.430 ⇒ 01:05:03.439 Hannah Wang: I mean even that, like you can just record on your phone and like, stitch it together like very
693 01:05:03.810 ⇒ 01:05:10.460 Hannah Wang: content like it’s I feel like. That’s how a lot of like influencers do it nowadays. It’s just with their phone. So.
694 01:05:10.460 ⇒ 01:05:11.100 Uttam Kumaran: Yeah.
695 01:05:11.470 ⇒ 01:05:12.130 Hannah Wang: Yeah.
696 01:05:12.350 ⇒ 01:05:15.189 Hannah Wang: As long as you have a high
697 01:05:15.320 ⇒ 01:05:21.690 Hannah Wang: or a decent iphone version it should be. The camera quality should be good.
698 01:05:21.870 ⇒ 01:05:23.059 Uttam Kumaran: Yeah, I agree.
699 01:05:24.940 ⇒ 01:05:49.379 Hannah Wang: Okay, yeah, that that helps. I think. I mean, I I enjoy like kinda helping with the nitty, gritty execution stuff and thinking of like edge cases and stuff like that. So I think, Brian, you and I can kinda work on this together, cause I know we did that we started from the ground up for default and all that stuff. So we can start building like a template for these different types of
700 01:05:49.670 ⇒ 01:05:51.720 Hannah Wang: events. And then.
701 01:05:52.060 ⇒ 01:05:55.529 Ryan Brosas: Just have, like a checklist of things that we need to.
702 01:05:55.780 ⇒ 01:05:59.029 Hannah Wang: Execute in order for the event to go well. So.
703 01:06:01.540 ⇒ 01:06:08.749 Uttam Kumaran: I mean, this is, gonna be our edge, like, not a lot of companies are gonna do this. So we’re gonna find that like, it’s gonna blow the top of funnel like out of the water. I think.
704 01:06:08.750 ⇒ 01:06:09.500 Hannah Wang: Yeah.
705 01:06:12.540 ⇒ 01:06:13.040 Hannah Wang: yeah.
706 01:06:13.040 ⇒ 01:06:15.819 Hannah Wang: So yeah, let me know. Like, I guess
707 01:06:16.110 ⇒ 01:06:27.299 Hannah Wang: if you do want to move forward with the Bucknell promo, or just like any of the ones coming up like a little bit more context. And then we can start like documenting stuff and making sure you’re ready for that.
708 01:06:27.890 ⇒ 01:06:28.490 Uttam Kumaran: Okay.
709 01:06:31.060 ⇒ 01:06:34.696 Hannah Wang: And should we make like a new channel? I don’t know like.
710 01:06:35.000 ⇒ 01:06:35.550 Uttam Kumaran: Questions.
711 01:06:35.550 ⇒ 01:06:36.430 Hannah Wang: Yeah.
712 01:06:36.700 ⇒ 01:06:37.370 Uttam Kumaran: Sure.
713 01:06:39.140 ⇒ 01:06:39.750 Uttam Kumaran: Yeah.
714 01:06:40.660 ⇒ 01:06:46.739 Hannah Wang: Yeah, I think, yeah, I can start that channel. I know we have like the external channels, too.
715 01:06:47.200 ⇒ 01:06:55.620 Hannah Wang: It can kinda get confusing, though. But yeah, we have our internal ones. So I can start that.
716 01:06:59.610 ⇒ 01:07:00.989 Uttam Kumaran: Oh, yeah, this is great.
717 01:07:02.550 ⇒ 01:07:03.849 Hannah Wang: Yeah, agreed.
718 01:07:08.230 ⇒ 01:07:13.800 Hannah Wang: All right, that sounds good. But don’t forget to review all the stuff that.
719 01:07:13.800 ⇒ 01:07:15.019 Uttam Kumaran: I will needs reviewed.
720 01:07:15.840 ⇒ 01:07:17.950 Uttam Kumaran: There I go! That’s my! That’s the rest of my day.
721 01:07:17.950 ⇒ 01:07:18.970 Hannah Wang: Alright, sweet.
722 01:07:20.750 ⇒ 01:07:27.890 Uttam Kumaran: And then, yeah, as you, as you just have case studies out, let me know, like, we’re gonna ship those. I’m basically shipping them, so many people, so.
723 01:07:27.890 ⇒ 01:07:28.430 Hannah Wang: Okay.
724 01:07:28.430 ⇒ 01:07:32.579 Uttam Kumaran: And I left one comment on the ABC. One on the title. By the way.
725 01:07:32.580 ⇒ 01:07:33.470 Hannah Wang: I changed it.
726 01:07:33.470 ⇒ 01:07:34.279 Uttam Kumaran: Okay. Okay. Cool.
727 01:07:34.280 ⇒ 01:07:40.439 Hannah Wang: Yeah. And I think the the one I uploaded on Google drive is the updated one. It should be.
728 01:07:40.440 ⇒ 01:07:41.250 Uttam Kumaran: Okay. Okay.
729 01:07:41.250 ⇒ 01:07:41.780 Hannah Wang: Yeah.
730 01:07:43.480 ⇒ 01:07:44.200 Hannah Wang: Alrighty.
731 01:07:44.680 ⇒ 01:07:45.700 Uttam Kumaran: Thank you so much.
732 01:07:45.700 ⇒ 01:07:48.979 Hannah Wang: Thanks, all talk on slack! Bye.