Meeting Title: Marketing Team Standup Date: 2025-04-09 Meeting participants: Ryan Brosas, Uttam Kumaran, Hannah Wang
WEBVTT
1 00:01:18.830 ⇒ 00:01:20.070 Uttam Kumaran: Hello!
2 00:01:23.120 ⇒ 00:01:23.990 Ryan Brosas: Hey!
3 00:01:32.500 ⇒ 00:01:33.779 Uttam Kumaran: You hear me? Sorry?
4 00:01:34.440 ⇒ 00:01:35.440 Ryan Brosas: Yeah, we can hear you.
5 00:01:35.440 ⇒ 00:01:39.440 Uttam Kumaran: Okay. Okay, cool.
6 00:01:41.580 ⇒ 00:01:46.030 Uttam Kumaran: Alright. How do we just want someone? Ryan, do you want to? Maybe run, stand up.
7 00:01:50.540 ⇒ 00:01:51.770 Uttam Kumaran: Don’t be shy.
8 00:01:52.150 ⇒ 00:01:53.590 Uttam Kumaran: This is your team.
9 00:01:57.040 ⇒ 00:02:00.630 Ryan Brosas: Yeah, okay.
10 00:02:00.880 ⇒ 00:02:01.720 Uttam Kumaran: Try it.
11 00:02:01.950 ⇒ 00:02:07.910 Uttam Kumaran: So the big things just all you have to do is open the linear. And then let’s just go through the tickets that are in the current cycle.
12 00:02:10.773 ⇒ 00:02:13.460 Ryan Brosas: Okay, so let’s compare.
13 00:02:22.070 ⇒ 00:02:34.463 Ryan Brosas: So yeah, I think the most urgent one is the white paper. I already provided the foot the links for the footnote
14 00:02:35.220 ⇒ 00:02:43.260 Ryan Brosas: so I just to like requirements at the requirements to need review.
15 00:02:44.056 ⇒ 00:02:54.283 Ryan Brosas: I think, this is on design. Now that we are reading for the final output or the structure. And I think,
16 00:02:57.180 ⇒ 00:03:00.810 Ryan Brosas: hopefully, like you, it’s pretty good
17 00:03:01.566 ⇒ 00:03:22.343 Ryan Brosas: when it comes to readability. I it’s really easy to scheme. So I think this is a really good version, one or 2 something. Yeah, I think we can like, do like provision soon
18 00:03:23.160 ⇒ 00:03:26.560 Ryan Brosas: and like make this more
19 00:03:27.810 ⇒ 00:03:30.379 Ryan Brosas: They call this more what they call this
20 00:03:32.124 ⇒ 00:03:48.279 Ryan Brosas: shrink it down so it’s kind of not like the version one or we can have like an sop for creating like on the for for white print, for.
21 00:03:48.280 ⇒ 00:03:49.930 Uttam Kumaran: Basically have a white paper Kit.
22 00:03:50.530 ⇒ 00:03:51.160 Ryan Brosas: Yeah.
23 00:03:51.160 ⇒ 00:03:55.089 Uttam Kumaran: But that’s fine. And then, yeah, I think there’s just one piece from from operating on
24 00:03:55.320 ⇒ 00:03:59.942 Uttam Kumaran: on maybe creating like some co-marketing focused
25 00:04:01.070 ⇒ 00:04:02.209 Hannah Wang: Top page
26 00:04:02.210 ⇒ 00:04:07.979 Hannah Wang: added, a row, can you? I didn’t. I haven’t. I haven’t had a chance to look at this. But yeah, is that okay?
27 00:04:08.602 ⇒ 00:04:11.140 Uttam Kumaran: We should make it a little bigger.
28 00:04:11.140 ⇒ 00:04:12.722 Ryan Brosas: Okay, yeah, see, you.
29 00:04:15.870 ⇒ 00:04:17.120 Ryan Brosas: Oh, that’s cool!
30 00:04:17.120 ⇒ 00:04:18.139 Hannah Wang: The second page.
31 00:04:18.149 ⇒ 00:04:21.249 Uttam Kumaran: I like that. Yeah, maybe we can.
32 00:04:22.679 ⇒ 00:04:28.019 Uttam Kumaran: Maybe we, I think, maybe leave it in the corner, but just make it a little bit bigger, and then let’s ship it.
33 00:04:29.270 ⇒ 00:04:34.730 Hannah Wang: Sorry. What were you saying about making it shorter like.
34 00:04:34.910 ⇒ 00:04:41.910 Uttam Kumaran: No, we were just saying that we’ll have a we will. We’ll have a our white paper. Kit will just have some like length requirements, and.
35 00:04:41.910 ⇒ 00:04:42.570 Hannah Wang: Oh, okay.
36 00:04:42.570 ⇒ 00:04:45.259 Uttam Kumaran: We just want to talk through like what the changes have been so far, so.
37 00:04:45.520 ⇒ 00:04:46.650 Hannah Wang: Awesome. Okay.
38 00:04:47.240 ⇒ 00:04:55.109 Hannah Wang: yeah. I’ll work on the finalizing everything and then ship it. Well, I’ll get it reviewed from you guys, and then I’ll ship it to Lori and Ash.
39 00:04:57.590 ⇒ 00:05:04.349 Ryan Brosas: I think this is mostly ready. I think we just need to do this one. I think I’ll just.
40 00:05:08.540 ⇒ 00:05:12.460 Ryan Brosas: And for the repurpose.
41 00:05:13.185 ⇒ 00:05:15.605 Ryan Brosas: On the webinar.
42 00:05:22.170 ⇒ 00:05:24.090 Ryan Brosas: It is included here.
43 00:05:25.110 ⇒ 00:05:33.209 Ryan Brosas: Here, I’ll be turning it shorts and upload it to like I’ll be adding here like upload
44 00:05:34.070 ⇒ 00:05:34.770 Ryan Brosas: right.
45 00:05:39.750 ⇒ 00:05:42.050 Uttam Kumaran: Do we think we can get all of this done
46 00:05:42.530 ⇒ 00:05:47.130 Uttam Kumaran: like what is a good due date for each of these? Or should we? Should we make these like a?
47 00:05:47.450 ⇒ 00:05:49.459 Uttam Kumaran: Should we make those individual tickets.
48 00:06:00.371 ⇒ 00:06:04.389 Ryan Brosas: Yeah, I think I can. I can finish this by
49 00:06:05.167 ⇒ 00:06:13.019 Ryan Brosas: that by tomorrow I can upload the actual webinar video.
50 00:06:13.210 ⇒ 00:06:17.579 Ryan Brosas: And I can upload like at least 2 to 3
51 00:06:17.940 ⇒ 00:06:22.810 Ryan Brosas: ports for on our on our web, on our Youtube account.
52 00:06:23.400 ⇒ 00:06:27.589 Uttam Kumaran: Okay, let’s just set Monday, then. So if you go back to the previous
53 00:06:28.571 ⇒ 00:06:35.080 Uttam Kumaran: ticket, we can just set Monday as the due date for the repurpose. Webinar. Content
54 00:06:36.730 ⇒ 00:06:38.719 Uttam Kumaran: you? Just yeah. Click. Yeah, there.
55 00:06:45.440 ⇒ 00:06:55.860 Uttam Kumaran: that would be great. And yeah, hope I it would be great to see like I I got my angle, and then we have the other angle as well. So hopefully, I think we can stitch them together somehow, or if we need to.
56 00:06:56.660 ⇒ 00:06:59.070 Ryan Brosas: Yeah, yeah, I’ll be working on that
57 00:06:59.826 ⇒ 00:07:06.250 Ryan Brosas: today. And hopefully that we can approve on Monday or Friday.
58 00:07:06.250 ⇒ 00:07:06.790 Uttam Kumaran: Okay.
59 00:07:09.850 ⇒ 00:07:12.269 Ryan Brosas: What else do we need?
60 00:07:12.370 ⇒ 00:07:13.670 Ryan Brosas: One
61 00:07:17.920 ⇒ 00:07:20.010 Ryan Brosas: partner, Kit.
62 00:07:21.500 ⇒ 00:07:23.439 Hannah Wang: Yeah, the time I I know you
63 00:07:23.740 ⇒ 00:07:28.949 Hannah Wang: mentioned you can get rid of some sections, so that’d be helpful. It’s just getting a little long.
64 00:07:29.620 ⇒ 00:07:30.460 Uttam Kumaran: Okay,
65 00:07:31.860 ⇒ 00:07:41.759 Uttam Kumaran: And then also, yeah, I left a couple of other comments they’re like, larger
66 00:07:44.160 ⇒ 00:07:48.590 Uttam Kumaran: oh, yeah, on the v, 2. Okay, yeah, I’m in. I’m in the file right now. So.
67 00:07:49.510 ⇒ 00:07:52.800 Hannah Wang: Yeah, the files called Partner KI just moved it to a new page.
68 00:07:52.800 ⇒ 00:07:53.549 Uttam Kumaran: As long as you just.
69 00:07:53.550 ⇒ 00:07:54.110 Hannah Wang: Sure.
70 00:07:54.110 ⇒ 00:07:56.409 Uttam Kumaran: Okay, as long as you just saw those other comments. And that’s fine.
71 00:07:56.410 ⇒ 00:07:57.140 Hannah Wang: Yeah, yeah.
72 00:07:57.140 ⇒ 00:07:58.390 Uttam Kumaran: Okay. Okay. Cool.
73 00:07:59.180 ⇒ 00:08:11.210 Hannah Wang: I think we were just like, and and I were like, Oh, I know we need a we wanna add different sections. But if we add it, it’s just gonna get long. So just wanted you to shrink it somehow. And then we could add those new pages
74 00:08:11.480 ⇒ 00:08:13.170 Hannah Wang: or new requests.
75 00:08:26.560 ⇒ 00:08:30.460 Hannah Wang: It should be in documents. Offer letters, deck sales.
76 00:08:31.740 ⇒ 00:08:33.399 Hannah Wang: Yeah. And then.
77 00:08:33.539 ⇒ 00:08:36.369 Uttam Kumaran: Yeah, we don’t have to go. We don’t have to go through it now. I I see it. It’s fine.
78 00:08:36.370 ⇒ 00:08:37.470 Hannah Wang: Yeah, okay.
79 00:08:39.360 ⇒ 00:08:40.159 Uttam Kumaran: Cool.
80 00:08:40.169 ⇒ 00:08:51.939 Hannah Wang: Yeah. So working on the partner kit. And then the white paper. That was what I was doing yesterday. And then, once the white paper is done, I can just pick up whatever’s next in the
81 00:08:52.779 ⇒ 00:08:57.709 Hannah Wang: backlog, or to do. Sorry.
82 00:09:03.220 ⇒ 00:09:03.800 Uttam Kumaran: Okay.
83 00:09:05.170 ⇒ 00:09:07.420 Hannah Wang: It’s already prioritized. Right?
84 00:09:08.077 ⇒ 00:09:16.959 Uttam Kumaran: Yes, it’s it should be prioritized, I think, the biggest. So I think probably. Can you go to the other view? Ryan? The one with the columns.
85 00:09:18.190 ⇒ 00:09:21.959 Uttam Kumaran: If you click here. Yeah, okay, perfect.
86 00:09:22.190 ⇒ 00:09:26.799 Uttam Kumaran: So let’s just look at what’s in this? What’s in this cycle? Here?
87 00:09:28.120 ⇒ 00:09:38.819 Uttam Kumaran: So, these are both in review. Okay, this is all in all in review here.
88 00:09:41.000 ⇒ 00:09:49.479 Uttam Kumaran: so yeah, I think it’s gonna be the stuff for Vixelcon. And then one other thing I I need some help with guys is like to do this Hubspot landing page.
89 00:09:49.720 ⇒ 00:09:54.649 Uttam Kumaran: Hannah, do you? Wanna maybe take a crack at that like I I asked Haleem to do it. I think.
90 00:09:54.650 ⇒ 00:09:55.010 Hannah Wang: Can easily.
91 00:09:55.010 ⇒ 00:09:57.859 Uttam Kumaran: Bit more time. But there’s gonna be a design component
92 00:09:58.330 ⇒ 00:10:07.460 Uttam Kumaran: to like building that landing page. But I want to make it easy for us to just like build landing pages for events and things. Do you want to maybe take a look at that.
93 00:10:07.850 ⇒ 00:10:11.450 Hannah Wang: It’s like in Hubspot, like designing it in Hubspot. Okay.
94 00:10:11.450 ⇒ 00:10:13.470 Uttam Kumaran: There is a ticket for this. If you go up
95 00:10:13.630 ⇒ 00:10:15.890 Uttam Kumaran: here, can you find that ticket?
96 00:10:18.230 ⇒ 00:10:19.790 Uttam Kumaran: Go all the way up? Yeah.
97 00:10:21.000 ⇒ 00:10:21.790 Hannah Wang: Oh, I see!
98 00:10:21.790 ⇒ 00:10:25.759 Uttam Kumaran: So is there other landing page ones there, there should be one another one of these.
99 00:10:26.750 ⇒ 00:10:30.069 Uttam Kumaran: Can you just do control F and find the other Hubspot? One.
100 00:10:31.910 ⇒ 00:10:33.960 Ryan Brosas: No, no, no! If you go back to the board.
101 00:10:34.300 ⇒ 00:10:43.000 Uttam Kumaran: You can click marketing here, and then you just do control F, and then search for Hubspot.
102 00:10:44.050 ⇒ 00:10:45.760 Uttam Kumaran: Yeah. So this one.
103 00:10:48.140 ⇒ 00:10:50.300 Hannah Wang: Download our deck landing page.
104 00:10:53.680 ⇒ 00:10:58.780 Uttam Kumaran: So this is using, like Hubspot landing, page capabilities.
105 00:10:59.400 ⇒ 00:11:02.110 Hannah Wang: And then that integrates with web flow somehow.
106 00:11:02.704 ⇒ 00:11:05.980 Uttam Kumaran: Yeah. So that’s the piece like we’ll need to figure out. But there is.
107 00:11:05.980 ⇒ 00:11:06.350 Hannah Wang: Okay.
108 00:11:06.350 ⇒ 00:11:09.960 Uttam Kumaran: Before that. That’s just like creating it.
109 00:11:10.750 ⇒ 00:11:12.350 Uttam Kumaran: And like applying a theme.
110 00:11:12.530 ⇒ 00:11:15.679 Uttam Kumaran: That’s where I think probably Helene will get stuck as well.
111 00:11:16.070 ⇒ 00:11:16.810 Hannah Wang: Okay.
112 00:11:17.876 ⇒ 00:11:20.723 Uttam Kumaran: What I’m gonna do is I’m just gonna send
113 00:11:22.532 ⇒ 00:11:25.909 Uttam Kumaran: I’m just gonna send this in marketing
114 00:11:28.440 ⇒ 00:11:39.080 Uttam Kumaran: if you can. Can. You just give this a shot, because I cause I again, I think we wanted. We wanted to start sending people to download our capabilities. Deck. I didn’t really like the thing that Miguel did.
115 00:11:39.500 ⇒ 00:11:44.839 Uttam Kumaran: I don’t think that’s like, I don’t know. I I it’s not. That’s not really what I wanted. So
116 00:11:45.260 ⇒ 00:11:47.540 Uttam Kumaran: I’m just gonna tell them to sort of punt on that.
117 00:11:49.410 ⇒ 00:11:53.979 Hannah Wang: Okay, yeah, I’ll I’ll read this article and give it a shot.
118 00:11:53.980 ⇒ 00:11:57.979 Uttam Kumaran: Okay, just let me know if, like, maybe spend an hour if you get stuck just
119 00:11:58.270 ⇒ 00:12:05.750 Uttam Kumaran: and see. I told Haleem to also work on it. But I just want to start building out lead magnets pretty quickly, for all of our stuff.
120 00:12:06.870 ⇒ 00:12:10.600 Hannah Wang: So my main focus is just more so creating the design right.
121 00:12:10.910 ⇒ 00:12:11.680 Uttam Kumaran: Yes.
122 00:12:11.680 ⇒ 00:12:12.420 Hannah Wang: Okay.
123 00:12:12.540 ⇒ 00:12:13.130 Uttam Kumaran: I just don’t.
124 00:12:13.130 ⇒ 00:12:15.199 Uttam Kumaran: I don’t know where that starts and where it stops.
125 00:12:15.200 ⇒ 00:12:15.850 Hannah Wang: Right, right.
126 00:12:15.850 ⇒ 00:12:17.509 Uttam Kumaran: How easy it is to build.
127 00:12:17.720 ⇒ 00:12:18.150 Hannah Wang: Yeah.
128 00:12:18.150 ⇒ 00:12:20.650 Uttam Kumaran: From my understanding. It is like really drag and drop.
129 00:12:21.830 ⇒ 00:12:29.380 Uttam Kumaran: And ideally. Again, we want to add this. So as part of any of our kits, we like basically can create a landing page, or for any of our promotions. We create a landing page.
130 00:12:29.740 ⇒ 00:12:33.870 Hannah Wang: Yeah, if it’s anything like Squarespace or one of those drag and drop
131 00:12:34.170 ⇒ 00:12:37.350 Hannah Wang: ones, then it should be okay. I think.
132 00:12:40.400 ⇒ 00:12:42.840 Uttam Kumaran: And then I’ll just make sure everything else is prioritized.
133 00:12:43.580 ⇒ 00:12:47.569 Hannah Wang: Awesome. Okay? Yeah. I’ll work work on this after the white paper.
134 00:12:49.520 ⇒ 00:12:50.080 Uttam Kumaran: Okay.
135 00:12:50.530 ⇒ 00:12:57.119 Hannah Wang: And then wait. Did you leave comments in the kit stuff? I feel like I saw something. Maybe not.
136 00:12:58.595 ⇒ 00:13:02.289 Hannah Wang: Oh, there’s a bunch of stuff in the AI one. Okay.
137 00:13:05.650 ⇒ 00:13:17.689 Uttam Kumaran: Oh, I need to. Yeah. So so yeah, I guess I’m just, gonna though anyone’s in client review. Let’s consider done. I don’t think I’ve looked at that since. But I will look at. I will make sure all this stuff can get moved forward.
138 00:13:17.690 ⇒ 00:13:18.410 Hannah Wang: Okay.
139 00:13:18.540 ⇒ 00:13:24.529 Hannah Wang: yeah, it’s just all diagram stuff. And I think, like, those are pretty nit like in terms of just
140 00:13:24.930 ⇒ 00:13:30.260 Hannah Wang: yeah. Adding, I don’t think it’s like a huge restructure or anything. So I think it’s
141 00:13:30.380 ⇒ 00:13:34.879 Hannah Wang: relatively straightforward. If you just leave comments, and on the flow and stuff.
142 00:13:35.280 ⇒ 00:13:35.860 Uttam Kumaran: Okay.
143 00:13:39.400 ⇒ 00:13:40.340 Hannah Wang: Awesome.
144 00:13:40.970 ⇒ 00:13:42.499 Uttam Kumaran: Cool. I think that’s all I had.
145 00:13:43.640 ⇒ 00:13:44.700 Hannah Wang: Oh, and then
146 00:13:45.570 ⇒ 00:13:54.220 Hannah Wang: sorry yesterday, or a couple of holidays are blowing together right now. But you mentioned you needed slides for Vixelcon, or operating? Which one was it.
147 00:13:54.587 ⇒ 00:14:01.210 Uttam Kumaran: For Vixelcon, and they actually asked me to put something together today. But we can modify it.
148 00:14:01.460 ⇒ 00:14:01.880 Hannah Wang: Okay.
149 00:14:01.880 ⇒ 00:14:03.699 Uttam Kumaran: So I’m just gonna throw something together.
150 00:14:04.250 ⇒ 00:14:08.250 Uttam Kumaran: I’m just gonna throw together the rough structure. It’s a 15 min presentation. So.
151 00:14:08.250 ⇒ 00:14:08.940 Hannah Wang: Oh, okay.
152 00:14:08.940 ⇒ 00:14:10.460 Uttam Kumaran: Be like 5 slides.
153 00:14:10.460 ⇒ 00:14:11.490 Hannah Wang: Right?
154 00:14:12.510 ⇒ 00:14:18.580 Hannah Wang: Okay, let me know if you need my help, like editing the design and stuff later.
155 00:14:19.760 ⇒ 00:14:20.810 Uttam Kumaran: Okay. Cool.
156 00:14:23.480 ⇒ 00:14:24.320 Uttam Kumaran: Okay.
157 00:14:26.100 ⇒ 00:14:27.050 Uttam Kumaran: Thanks. Team.
158 00:14:28.070 ⇒ 00:14:30.009 Hannah Wang: Thank you. Talk over to slack.
159 00:14:30.220 ⇒ 00:14:30.900 Uttam Kumaran: By.