Brainforge x LMNT
Date: March 19, 2026 Source: Granola Meeting ID: 2287fde9-64b6-4968-b751-fc873b17f10b URL: https://notes.granola.ai/t/2287fde9-64b6-4968-b751-fc873b17f10b
Participants:
- Uttam Kumaran (note creator) from Brainforge uttam@brainforge.ai
- Shivani shivani@drinklmnt.com
- Jason jason@drinklmnt.com
- Gregory Stoutenburg from Brainforge gregory.stoutenburg@brainforge.ai
Omni BI Tool Implementation Progress
- Current phase: Foundation and pilot scope (100% complete)
- Snowflake connection established
- Pilot domain locked to retail and wholesale
- Data dictionary and definitions in progress
- Next phase targets April 27th completion
- Finalize core metric definitions
- Create Topics for retail and wholesale data sets
- Begin dashboard development for both channels
- Topics enable AI to query correct tables and provide accurate responses
- Training rollout strategy
- Limited pilot group: Uttam, Dan, Steve, Andy
- 30-minute intro session scheduled Wednesday March 25th, 3pm Eastern
- Slack channel for feedback and troubleshooting during testing
- No broader rollout until pilot group approves quality
Data Integration Updates
- Amazon data ingestion
- First data set received yesterday
- Connection successfully established
- Walmart e-commerce integration
- API connection completed end of day yesterday
- Finalizing data collection process
- Timeline update expected today from vendor call
- Vitamin Shop opportunity
- Shorter-term path via spreadsheet data from Bess
- Longer-term FTP server integration planned
Leadership Demo Timeline
- Internal demo for Phil: April 17th
- Test retail and wholesale dashboards
- Validate AI query responses and accuracy
- Executive presentation: April 21st
- Present to leadership for project approval decision
- Coincides with regular CEO dashboard meeting
- VP of Retail onboarding
- New VP Craig starting next month
- Will review dashboards as part of approval process
Project Communication Challenges
- Weekly reporting format issues
- Need verb-led, actionable milestone descriptions
- Current updates too high-level for stakeholder needs
- Greg to edit deck with specific technical steps
- Visibility requirements
- Leadership needs clear work breakdown to justify costs
- Distinction between “plugging in Snowflake” vs building BI tool
- Detailed milestone tracking for contract renewal discussions
Broader Data Strategy Roadmap
- May 1st: Deliver omnichannel commercial performance insights
- June: Begin supply chain discovery and demand planning
- July: Supply chain data visibility implementation
- April sprint goal: Finalized list of all company data sources
- Survey methodology to identify all data inputs across teams
- Prioritization framework for integration sequence
Next Steps
- Greg: Edit milestone deck with technical detail breakdown
- Greg: Set up Omni pilot training session (March 25th, 3pm)
- Shivani: Get timeline update on Walmart integration today
- Team: Prepare demo materials for Phil review (April 17th)
- All: Continue Amazon data QA and dashboard development