Brainforge <> Shivani

Date: February 25, 2026 Source: Granola Meeting ID: 77015784-7a26-4a67-838a-348e2de7ca43 URL: https://notes.granola.ai/t/77015784-7a26-4a67-838a-348e2de7ca43

Participants:

  • Uttam Kumaran (Brainforge)
  • Shivani (drinklmnt.com)
  • Robert Tseng (Brainforge)

Summary

Contract Restructuring & Pricing

  • Current contract: $15k/month (Jan-Feb), originally 1 fractional strategist + 1 data engineer
  • Scope expanded significantly beyond original agreement
    • Added Robert for strategy/analysis support
    • Brought in additional team members at no extra cost
  • Two new options proposed:
    1. Option A: Continue current expanded pace with proper pricing
    2. Option B: Accelerated timeline (meaningful work by September) at higher cost (~$70k/month)
  • Shivani requested clearer narrative in proposal:
    • Add context section explaining evolution from original $15k contract
    • Remove confusing “current” language
    • Make team composition and time allocation explicit

Team Management & Expectations

  • Shivani’s key concern: team expansion without proportional management bandwidth increase
    • Doesn’t want random team members pinging her directly
    • Needs assurance that Uttam/Robert maintain oversight
  • Uttam confirmed 10-15 hours/week commitment (high end for typical clients)
  • Team structure clarification:
    • Multiple work streams: VP layer, general analysis, infrastructure
    • Some team members will own work streams independently
    • Others will handle execution-level tasks

Sprint Progress & Next Steps

  • Current sprint achievements:
    • Retail data marts operational in Snowflake
    • Inventory model completed with same-day, week-over-week metrics
    • Phil’s dashboard design in progress
  • Upcoming priorities:
    1. Amazon data ingestion kickoff (next week)
    2. Shopify ecommerce modeling (March focus)
    3. Omni BI tool setup with AI querying capabilities
    4. Marketing data sources integration (Google, Meta via Carlos/Polyatomic)
  • BI tool timeline: End of month for AI testing with Phil, Laura, Madison

Action Items

  • Uttam: Revise proposal with context section explaining contract evolution
  • Uttam: Draft email to Phil and Jason linking updated proposal
  • Uttam: Get Spins data details and surprising findings
  • Uttam: Create 4-week plan for Omni dashboard models
  • Uttam: Build sample dashboards for retail/wholesale testing