Meeting Title: Eden Tickets Review and Sync Date: 2026-01-21 Meeting participants: Ashwini Sharma, Greg Stoutenburg
WEBVTT
1 00:00:04.650 ⇒ 00:00:05.830 Ashwini Sharma: Hey, Greg.
2 00:00:06.330 ⇒ 00:00:07.860 Greg Stoutenburg: Hey, Ashwini, how’s it going?
3 00:00:08.390 ⇒ 00:00:09.540 Ashwini Sharma: I’m good, how are you?
4 00:00:09.980 ⇒ 00:00:10.960 Greg Stoutenburg: Doing well.
5 00:00:11.240 ⇒ 00:00:15.109 Greg Stoutenburg: Yeah, thanks for scheduling this.
6 00:00:15.920 ⇒ 00:00:33.949 Greg Stoutenburg: I, I think, like some other people with the team changes, I, I got just thrown a whole bunch of Eden stuff on Friday. So, this was one of those ones where it was like, alright, open this ticket, and like, alright, here we go. So, sorry for the, sorry for not having a smoother, handoff.
7 00:00:36.270 ⇒ 00:00:45.580 Ashwini Sharma: This is, wait a second, let me just find out which ticket are we talking about? Is this the abandoned intake, or is it something else?
8 00:00:45.760 ⇒ 00:01:01.660 Greg Stoutenburg: So, I opened up a couple of tickets. Let me get to… my Eden tickets… So… Let’s see…
9 00:01:08.670 ⇒ 00:01:14.080 Greg Stoutenburg: So if I look… things I’ve got here, with your name on them.
10 00:01:14.220 ⇒ 00:01:20.900 Greg Stoutenburg: I’m actually not sure which one you meant when you scheduled the call. So, there’s this one here, abandoned intake.
11 00:01:22.380 ⇒ 00:01:25.600 Greg Stoutenburg: And then there’s timestamp formatting.
12 00:01:26.570 ⇒ 00:01:31.070 Greg Stoutenburg: Yeah, that also has your name on it. Where…
13 00:01:31.270 ⇒ 00:01:37.399 Greg Stoutenburg: You had marked it client review, and I asked if you’d informed them, and then I gave you that link.
14 00:01:37.400 ⇒ 00:01:47.160 Ashwini Sharma: Okay, let me see what’s there in that link, because I tried to search for that message in the channel. Probably I’m not in that channel, or I don’t know.
15 00:01:48.050 ⇒ 00:01:50.940 Ashwini Sharma: Not get it, let me see…
16 00:01:56.780 ⇒ 00:02:00.380 Ashwini Sharma: No, it says I don’t have access to it.
17 00:02:02.740 ⇒ 00:02:05.610 Greg Stoutenburg: That’s so weird, because this morning, after I saw your message.
18 00:02:07.220 ⇒ 00:02:09.369 Greg Stoutenburg: I tagged you, and I wrote that.
19 00:02:09.750 ⇒ 00:02:11.660 Greg Stoutenburg: And it does not have you in here.
20 00:02:12.400 ⇒ 00:02:14.440 Greg Stoutenburg: Why in the world would that be?
21 00:02:15.800 ⇒ 00:02:21.920 Ashwini Sharma: I have no idea, is it in a channel? No, it’s a private conversation, right?
22 00:02:22.420 ⇒ 00:02:24.400 Greg Stoutenburg: Yeah, but you can add someone.
23 00:02:25.140 ⇒ 00:02:25.510 Ashwini Sharma: Okay.
24 00:02:25.510 ⇒ 00:02:31.460 Greg Stoutenburg: conversation at the beginning, because this is… see, right here, this is the message that I put into the ticket.
25 00:02:31.460 ⇒ 00:02:32.300 Ashwini Sharma: Yep.
26 00:02:32.300 ⇒ 00:02:35.040 Greg Stoutenburg: This is Judd’s request, so I’m gonna confirm…
27 00:02:37.250 ⇒ 00:02:39.940 Greg Stoutenburg: Well, sorry about that. I thought I added you.
28 00:02:41.290 ⇒ 00:02:46.279 Ashwini Sharma: Okay, wait a second, where is that? Alright, this is the one.
29 00:02:46.720 ⇒ 00:02:50.199 Ashwini Sharma: And what day was that message?
30 00:02:50.610 ⇒ 00:02:53.199 Greg Stoutenburg: That was last Thursday.
31 00:02:55.050 ⇒ 00:02:57.479 Ashwini Sharma: Oh, okay, this one, January 16th, right?
32 00:02:59.500 ⇒ 00:03:02.610 Greg Stoutenburg: Yeah, so here’s where he said the birthday thing.
33 00:03:04.360 ⇒ 00:03:08.279 Greg Stoutenburg: And then that afternoon, Henry added me.
34 00:03:08.850 ⇒ 00:03:12.919 Greg Stoutenburg: And then, Friday, I asked some questions.
35 00:03:13.270 ⇒ 00:03:15.870 Greg Stoutenburg: And then, here’s where I tried to introduce you.
36 00:03:16.710 ⇒ 00:03:20.230 Ashwini Sharma: Alright, I’ll just respond to that message.
37 00:03:22.960 ⇒ 00:03:23.600 Greg Stoutenburg: Yeah.
38 00:03:49.970 ⇒ 00:03:53.039 Ashwini Sharma: Alright, okay, I have responded to him.
39 00:03:53.340 ⇒ 00:03:59.689 Ashwini Sharma: What else is there? There was another ticket, right? Can you… let’s go back to…
40 00:03:59.950 ⇒ 00:04:03.449 Greg Stoutenburg: There’s the SMS consent field.
41 00:04:03.890 ⇒ 00:04:07.580 Greg Stoutenburg: Ryan says that the field data is inaccurate.
42 00:04:07.810 ⇒ 00:04:14.849 Greg Stoutenburg: He said that… the BASC record defaults to everyone having denied consent, so the
43 00:04:15.060 ⇒ 00:04:20.900 Greg Stoutenburg: So, when he was explaining that, he was saying that when someone places an order, it’ll ask if the person
44 00:04:21.269 ⇒ 00:04:26.319 Greg Stoutenburg: it’ll ask the user if they can send to SMS messaging. Some users click yes.
45 00:04:26.530 ⇒ 00:04:28.400 Ashwini Sharma: But even when they do.
46 00:04:28.690 ⇒ 00:04:35.690 Greg Stoutenburg: Basque will say that they denied consent. And so, what he’s asking for is a diagnosis of what’s going wrong.
47 00:04:36.410 ⇒ 00:04:37.910 Greg Stoutenburg: And then secondly.
48 00:04:38.360 ⇒ 00:04:45.979 Greg Stoutenburg: with the accurate list of users who have consented to SMS messaging, we want to give that to Judd, because he wants to use it for a campaign.
49 00:04:46.780 ⇒ 00:04:53.289 Ashwini Sharma: Yes, so, like, what I see in the BASC table, this screenshot is directly from the BASC table, right?
50 00:04:53.290 ⇒ 00:04:54.050 Greg Stoutenburg: Okay.
51 00:04:54.210 ⇒ 00:04:58.980 Ashwini Sharma: And you can see the dates over here. This was 19th, which is 2 days ago.
52 00:04:59.770 ⇒ 00:05:05.279 Ashwini Sharma: And these are the latest timestamps, and I could see a mixture of both false and true.
53 00:05:05.740 ⇒ 00:05:06.280 Greg Stoutenburg: Okay.
54 00:05:06.280 ⇒ 00:05:11.260 Ashwini Sharma: Which indicates that, you know, for some people it is false, for some people it is true.
55 00:05:11.770 ⇒ 00:05:15.740 Ashwini Sharma: And, and not, what…
56 00:05:15.910 ⇒ 00:05:18.969 Ashwini Sharma: Judd, or whoever was that, who said it.
57 00:05:19.160 ⇒ 00:05:21.570 Ashwini Sharma: Then it just defaults to false, right?
58 00:05:21.810 ⇒ 00:05:28.160 Ashwini Sharma: And what I’ve given to him in the sheet, CSV file, is basically a bunch of
59 00:05:28.740 ⇒ 00:05:31.970 Ashwini Sharma: users and their SMS content.
60 00:05:32.890 ⇒ 00:05:33.620 Greg Stoutenburg: Okay
61 00:05:34.470 ⇒ 00:05:41.040 Greg Stoutenburg: Okay, so basically, we’re gonna need more context on this from them to understand what it is we’re supposed to troubleshoot.
62 00:05:42.170 ⇒ 00:05:47.499 Ashwini Sharma: Right, yeah, because, like, that is not what I see in the backend data table.
63 00:05:47.980 ⇒ 00:05:49.160 Greg Stoutenburg: Yeah, okay.
64 00:05:49.360 ⇒ 00:05:52.790 Greg Stoutenburg: Where did I… where did it go? Here we go.
65 00:05:53.470 ⇒ 00:05:55.429 Greg Stoutenburg: I’m gonna change this to myself.
66 00:05:55.650 ⇒ 00:05:56.000 Ashwini Sharma: Okay.
67 00:05:56.000 ⇒ 00:05:57.930 Greg Stoutenburg: And follow up with them.
68 00:05:58.160 ⇒ 00:05:59.719 Greg Stoutenburg: On the call tomorrow.
69 00:06:00.290 ⇒ 00:06:01.830 Greg Stoutenburg: Thank you for that.
70 00:06:02.750 ⇒ 00:06:07.670 Greg Stoutenburg: And then, finally… at abandoned intake.
71 00:06:10.650 ⇒ 00:06:13.959 Ashwini Sharma: And then there is one more ticket, right, that you were discussing.
72 00:06:14.350 ⇒ 00:06:16.560 Greg Stoutenburg: Yeah, this is it right here.
73 00:06:17.250 ⇒ 00:06:20.749 Greg Stoutenburg: They want to send SMS messages to users who abandon purchase.
74 00:06:20.750 ⇒ 00:06:21.200 Ashwini Sharma: Okay.
75 00:06:21.200 ⇒ 00:06:24.440 Greg Stoutenburg: This is their definition of abandoned that they want to use.
76 00:06:25.230 ⇒ 00:06:33.090 Greg Stoutenburg: And so, basically, what I need help with is defining Defining some event.
77 00:06:33.230 ⇒ 00:06:40.120 Greg Stoutenburg: That means this. So to pick up on the users who start an intake, log in, and then don’t complete a purchase.
78 00:06:40.550 ⇒ 00:06:44.650 Greg Stoutenburg: I need help getting that information.
79 00:06:44.840 ⇒ 00:06:51.000 Greg Stoutenburg: into some identifiable property in Customer I.O, so that they can message them.
80 00:06:59.080 ⇒ 00:07:01.069 Ashwini Sharma: How do we get it?
81 00:07:01.740 ⇒ 00:07:04.880 Ashwini Sharma: So, user begins the intake, what does that mean?
82 00:07:05.620 ⇒ 00:07:13.429 Greg Stoutenburg: So they start to fill out a form, like they’re gonna… they’re going through the form to figure out if they can buy GLP-1, for example.
83 00:07:13.430 ⇒ 00:07:14.080 Ashwini Sharma: Okay.
84 00:07:14.080 ⇒ 00:07:17.170 Greg Stoutenburg: They get far enough that they log in.
85 00:07:17.960 ⇒ 00:07:20.910 Greg Stoutenburg: And then, they never complete the purchase.
86 00:07:23.820 ⇒ 00:07:26.719 Greg Stoutenburg: So their purchase total for this is…
87 00:07:27.040 ⇒ 00:07:31.000 Ashwini Sharma: How do you know that the login was for purchasing?
88 00:07:32.570 ⇒ 00:07:34.190 Greg Stoutenburg: Is what we should use for this?
89 00:07:34.870 ⇒ 00:07:43.060 Greg Stoutenburg: That… that’s what they said. So they said that the intake form, once you get to a certain point in the intake form, it’ll have the user create an account and log in.
90 00:07:43.540 ⇒ 00:07:48.380 Greg Stoutenburg: And so we’re looking for users who got that far, and then failed to complete a purchase.
91 00:07:53.960 ⇒ 00:07:54.690 Ashwini Sharma: Okay.
92 00:08:03.580 ⇒ 00:08:08.270 Greg Stoutenburg: So, what we need to do here is identify those users.
93 00:08:08.840 ⇒ 00:08:14.109 Greg Stoutenburg: in Customer I.O, so that Judd can create a cohort of users
94 00:08:14.560 ⇒ 00:08:23.949 Greg Stoutenburg: Or, you know, some kind of trigger campaign where a user does these things, they call them abandoned, and then they send a text to the user, they send an email to the user.
95 00:08:24.710 ⇒ 00:08:30.300 Ashwini Sharma: Got it. And this is only for a new user, or is it going to be for the existing users also?
96 00:08:30.620 ⇒ 00:08:33.530 Greg Stoutenburg: They want to start doing this now.
97 00:08:38.830 ⇒ 00:08:40.360 Ashwini Sharma: Okay,
98 00:08:56.870 ⇒ 00:09:01.929 Ashwini Sharma: Okay, there is something called Event Dinner Campaigns, that’s what Zoran is saying, right?
99 00:09:03.240 ⇒ 00:09:09.829 Ashwini Sharma: It’s not allowed listening, we need to… media internal system.
100 00:09:19.430 ⇒ 00:09:26.689 Ashwini Sharma: All right, I think, yeah, we need a little bit more context to this. At least I need a lot more context to this.
101 00:09:26.690 ⇒ 00:09:29.759 Greg Stoutenburg: Alright. Because even I’m new to Eden, right?
102 00:09:29.970 ⇒ 00:09:30.790 Greg Stoutenburg: Okay.
103 00:09:30.790 ⇒ 00:09:33.079 Ashwini Sharma: So, but I understand, like, user…
104 00:09:33.210 ⇒ 00:09:42.670 Ashwini Sharma: Starts by filling some intake form, and then goes up to the point where they log in, and then somehow they abandon the entire process, they didn’t buy it.
105 00:09:42.920 ⇒ 00:09:43.960 Ashwini Sharma: Yeah.
106 00:09:44.980 ⇒ 00:09:49.599 Ashwini Sharma: Yeah. Alright, cool. I get what is the ask.
107 00:09:49.600 ⇒ 00:10:03.460 Greg Stoutenburg: Okay. Yeah, and I just got Customer… I just got access to Customer I.O. yesterday afternoon, so, I haven’t had time to kick around it either. I had already opened this ticket well before I got access to some of these systems, so,
108 00:10:04.070 ⇒ 00:10:20.000 Greg Stoutenburg: So, yeah, I mean, that is the context for this abandoner campaign. I don’t know how that campaign that they’re talking about now matches up with what Zoran is referencing here, but because we just got access to these things and there was a handoff, you know, we might just be behind a couple of days, that’s not the end of the world.
109 00:10:20.020 ⇒ 00:10:28.660 Greg Stoutenburg: I’ll be in the sync with them tomorrow, and can, you know, I’ll see what I see in customer I.O. before then, but I think…
110 00:10:29.020 ⇒ 00:10:30.859 Greg Stoutenburg: I think that’s fine for now.
111 00:10:31.260 ⇒ 00:10:34.370 Ashwini Sharma: And, and is this urgent ask from the customer, or…
112 00:10:35.160 ⇒ 00:10:50.199 Greg Stoutenburg: I got a… I got a nudge on it yesterday, to ask when, to ask about it. I don’t know, I mean, for all I know, they asked Henry this, like, a couple weeks ago. I have no idea, I’m just speculating. But the first I heard of it was Thursday afternoon.
113 00:10:50.350 ⇒ 00:10:52.010 Greg Stoutenburg: Handoff Friday.
114 00:10:52.530 ⇒ 00:10:58.999 Greg Stoutenburg: holiday weekend, and then they nudged on it yesterday. So, they’re interested in it. They’re ready to move on it.
115 00:10:59.150 ⇒ 00:10:59.910 Ashwini Sharma: Okay.
116 00:11:00.680 ⇒ 00:11:02.639 Greg Stoutenburg: That’s not what we’re looking at.
117 00:11:02.640 ⇒ 00:11:06.069 Ashwini Sharma: And you were also talking about one particular.
118 00:11:07.070 ⇒ 00:11:12.060 Greg Stoutenburg: So you’re gonna do this… You’re doing that one…
119 00:11:13.530 ⇒ 00:11:16.179 Greg Stoutenburg: Time stamp format, abandoned intake.
120 00:11:16.180 ⇒ 00:11:17.360 Ashwini Sharma: I think you replied.
121 00:11:17.360 ⇒ 00:11:18.320 Greg Stoutenburg: Look at that.
122 00:11:24.440 ⇒ 00:11:25.730 Greg Stoutenburg: And…
123 00:11:25.730 ⇒ 00:11:26.720 Ashwini Sharma: You can already…
124 00:11:28.940 ⇒ 00:11:30.530 Greg Stoutenburg: Miss and this consent field.
125 00:11:39.220 ⇒ 00:11:40.180 Greg Stoutenburg: Okay.
126 00:11:42.640 ⇒ 00:11:44.520 Greg Stoutenburg: Alright, give myself that.
127 00:11:49.920 ⇒ 00:11:50.570 Ashwini Sharma: Hmm.
128 00:11:54.860 ⇒ 00:12:10.089 Greg Stoutenburg: Okay. All right. I think that’s it. I think that’s for the context on that. So, if you can update… if you can ask the question about the, the BASC defaulting to consent declined in that thread, that would be great. And then for the other two, I can take point on those.
129 00:12:11.270 ⇒ 00:12:13.890 Ashwini Sharma: Mmm, sorry, hold on a second,
130 00:12:14.570 ⇒ 00:12:16.900 Ashwini Sharma: You had one more ticket, right?
131 00:12:17.560 ⇒ 00:12:20.770 Greg Stoutenburg: There’s one that I assigned to myself, so…
132 00:12:20.930 ⇒ 00:12:25.680 Ashwini Sharma: No, no, the one that initiated this meeting.
133 00:12:26.760 ⇒ 00:12:30.879 Greg Stoutenburg: I don’t know which one that was. You had just written, Discuss Eden Ticket.
134 00:12:30.880 ⇒ 00:12:33.970 Ashwini Sharma: Yeah, I forgot that now.
135 00:12:34.310 ⇒ 00:12:35.010 Greg Stoutenburg: I can…
136 00:12:35.010 ⇒ 00:12:40.859 Ashwini Sharma: Let me just check, you had posted it somewhere. Was it an external client?
137 00:12:41.630 ⇒ 00:12:43.569 Ashwini Sharma: Eden Analytics? No.
138 00:12:57.680 ⇒ 00:13:02.120 Ashwini Sharma: This is all yesterday. You posted it today, right?
139 00:13:04.650 ⇒ 00:13:08.759 Greg Stoutenburg: Let’s see… I’m looking at the internal Eden channel.
140 00:13:10.020 ⇒ 00:13:14.329 Greg Stoutenburg: I didn’t tag you in anything today in the Eden channel.
141 00:13:15.130 ⇒ 00:13:21.910 Greg Stoutenburg: There’s the Slack thread that we just talked about a minute ago, that I just introduced you to.
142 00:13:44.610 ⇒ 00:13:48.300 Ashwini Sharma: Yeah, this is one for Eden, likely need your help here.
143 00:13:48.550 ⇒ 00:13:50.490 Ashwini Sharma: It’s inclined to eaten.
144 00:13:53.370 ⇒ 00:13:56.569 Ashwini Sharma: Audit and build experimentation roadmap.
145 00:13:57.650 ⇒ 00:13:58.999 Greg Stoutenburg: Oh yeah, that’s on me.
146 00:13:59.440 ⇒ 00:14:00.369 Greg Stoutenburg: That’s unfair.
147 00:14:00.370 ⇒ 00:14:01.010 Ashwini Sharma: Okay.
148 00:14:03.030 ⇒ 00:14:08.049 Greg Stoutenburg: like to set up behavioral outreach, email, and SMS sequence for customers. That’s what we’ve just been talking about.
149 00:14:08.050 ⇒ 00:14:09.149 Ashwini Sharma: Okay, okay.
150 00:14:09.150 ⇒ 00:14:22.210 Greg Stoutenburg: Yeah, yeah, for the sync, yeah, and then I was just giving a general note, like, for the sync on them, what I need, I laid out what I need, but really, ultimately, I need it from Ryan at Eden, and I’ve messaged him 5 times, so…
151 00:14:22.380 ⇒ 00:14:40.190 Greg Stoutenburg: he’s gonna be on the call tomorrow, and Robert and I already talked, like, I’m just gonna… I’m just gonna be like, hey, Ryan, for this work you want us to do, like, here are the things that I’m… here are the things that I’m seeing in the tools that we have, here’s what I see being measured, but what I don’t have is any context on what those things are, so I can’t actually make any recommendations on things that they can change, right?
152 00:14:40.190 ⇒ 00:14:40.850 Ashwini Sharma: Okay.
153 00:14:40.850 ⇒ 00:14:49.349 Greg Stoutenburg: Like, yeah. So, and then when I said, the second dot where I’ve tagged you, need help,
154 00:14:51.750 ⇒ 00:14:58.250 Greg Stoutenburg: Yeah, that’s the conversation that we just had about… making cohorts and customer I.O.
155 00:14:58.250 ⇒ 00:14:58.840 Ashwini Sharma: Yep.
156 00:14:59.160 ⇒ 00:15:01.549 Ashwini Sharma: Got it. Okay, honor it.
157 00:15:03.330 ⇒ 00:15:03.990 Greg Stoutenburg: Cool.
158 00:15:03.990 ⇒ 00:15:05.000 Ashwini Sharma: Cool. Okay.
159 00:15:05.000 ⇒ 00:15:17.469 Greg Stoutenburg: So, if you can just follow up on that one Slack thread that I just welcomed you to, then I think the rest is with me, and then, you know, if there’s another follow-up ask, I’ll just make it at that later time.
160 00:15:17.630 ⇒ 00:15:18.340 Ashwini Sharma: Sure.
161 00:15:18.460 ⇒ 00:15:19.030 Ashwini Sharma: All right.
162 00:15:19.300 ⇒ 00:15:22.409 Ashwini Sharma: Awesome. Bye. Alright, thanks for joining us here.