Meeting Title: Eden Daily Standup Date: 2026-01-12 Meeting participants: Casie Aviles, Ashwini Sharma, Robert Tseng, Zoran Selinger
WEBVTT
1 00:00:31.260 ⇒ 00:00:32.210 Robert Tseng: Hey, guys.
2 00:00:36.360 ⇒ 00:00:37.340 Ashwini Sharma: Hey, Robert.
3 00:01:15.930 ⇒ 00:01:17.900 Robert Tseng: Oh, great. Okay.
4 00:01:18.870 ⇒ 00:01:27.879 Robert Tseng: Yeah, so, I mean, the goal is to kind of keep these stand-ups shorter and shorter. Ideally, we get to 15 minutes eventually. I’m…
5 00:01:28.680 ⇒ 00:01:33.590 Robert Tseng: Yeah, I’m just gonna… hopefully everyone kind of knows their role in the rotation now, so…
6 00:01:33.820 ⇒ 00:01:43.309 Robert Tseng: I’ll let… I’ll let Zoran go first, and then I’ll, and then I’ll… I’ll do mine next while hopefully Henry joins, because I do have questions for him on my part.
7 00:01:44.250 ⇒ 00:01:58.629 Zoran Selinger: All right, so we, so we… Casey’s done a lot of work, on… on getting tickets, ready and everything else. We have the updated Gantt, for this week, our goal is to.
8 00:01:58.750 ⇒ 00:02:08.459 Zoran Selinger: start working on this 5%, increase in, in, win-back. So, based on your, based on your recommendation last week.
9 00:02:08.650 ⇒ 00:02:16.860 Zoran Selinger: I’m going to do, some recommendations for, for email and SMS initiatives for, for JUD.
10 00:02:17.360 ⇒ 00:02:25.679 Zoran Selinger: And I’m going to define and calculate the activations. So that’s what I just asked on the channel.
11 00:02:25.950 ⇒ 00:02:28.939 Zoran Selinger: Engineering channel that, I just need…
12 00:02:29.160 ⇒ 00:02:36.510 Zoran Selinger: one additional access for, for, BigQuery, and I’m gonna start exploring things in…
13 00:02:37.810 ⇒ 00:02:50.339 Zoran Selinger: in a Jupyter notebook, it’s my preferred way right now. So I’m just… I’m gonna work on that to figure out how to do this. Yep. Yeah. And yeah,
14 00:02:50.530 ⇒ 00:02:57.379 Zoran Selinger: And obviously, so Ron and myself will work, together on the KPI dashboard.
15 00:02:57.510 ⇒ 00:02:58.750 Zoran Selinger: So…
16 00:02:59.150 ⇒ 00:03:13.849 Zoran Selinger: looks like they already did something like that before. Based on the conversations, I… I think, I think, Mitesh and Ryan worked together on… in a previous company, so they’ve done something like that.
17 00:03:14.120 ⇒ 00:03:17.629 Zoran Selinger: They just basically want to recreate it,
18 00:03:18.660 ⇒ 00:03:30.709 Zoran Selinger: So, yeah, we have a lot to go on. We don’t really have to go from scratch there. Ryan already shared a sample with me, so we’re gonna go heavy into that this week.
19 00:03:30.850 ⇒ 00:03:33.409 Robert Tseng: Can you drop it in this ticket? I’m curious what he shared with you.
20 00:03:33.720 ⇒ 00:03:38.480 Zoran Selinger: Oh, yeah, so it is highly, highly confidential.
21 00:03:39.820 ⇒ 00:03:54.859 Zoran Selinger: Okay. Yeah, yeah, so I shouldn’t, I shouldn’t, but I’ll put a link there as soon as we have our, you know, as soon as we create the document, I’ll share that there. It’s gonna be essentially identical.
22 00:03:55.100 ⇒ 00:03:56.879 Zoran Selinger: To… to… to what.
23 00:03:56.880 ⇒ 00:03:59.820 Robert Tseng: Oh, it’s because it was, like, they ripped it from their previous company?
24 00:04:00.260 ⇒ 00:04:06.599 Zoran Selinger: Yeah, yeah, yeah, I think, you know, for this company, they’ve done it together, literally.
25 00:04:07.050 ⇒ 00:04:10.130 Zoran Selinger: Those two, so… I’m just gonna…
26 00:04:10.280 ⇒ 00:04:12.199 Zoran Selinger: I’m just gonna recreate it here.
27 00:04:12.870 ⇒ 00:04:13.470 Robert Tseng: Okay.
28 00:04:14.220 ⇒ 00:04:25.870 Zoran Selinger: Yeah, so those are really the… the biggest priorities, right now. We… we do have, like, bits and pieces. Affluence is, is blocked at the moment. We are… we are talking to the,
29 00:04:26.190 ⇒ 00:04:28.380 Zoran Selinger: To the support, and.
30 00:04:28.380 ⇒ 00:04:39.669 Robert Tseng: Yeah, SLA of 7 days, that’s pretty long. So… I mean, are we… what’s the… what do we think? Are we just gonna go the manual, like, the… the manual way, or are they willing to wait that long?
31 00:04:40.720 ⇒ 00:04:50.749 Zoran Selinger: Right now, right now, they are willing to wait, because we do have this other issue with consent that is breaking Norbeam anyway.
32 00:04:51.280 ⇒ 00:04:52.360 Robert Tseng: Right?
33 00:04:53.090 ⇒ 00:05:01.099 Zoran Selinger: So that’s… that’s a current problem. It’s almost definitely the consent settings. We just reversed them for catalysts.
34 00:05:02.860 ⇒ 00:05:17.260 Zoran Selinger: they told me they got slept with a fine before, so they are absolutely aware of this, right? And they… Yeah. Yeah. So they don’t have a definitive answer right now, but I…
35 00:05:17.430 ⇒ 00:05:22.499 Zoran Selinger: Based on the conversation, doesn’t feel like much will change there.
36 00:05:24.620 ⇒ 00:05:31.259 Robert Tseng: I… I mean, I was… I was there when they, got their fine, but that was for something completely…
37 00:05:31.620 ⇒ 00:05:35.120 Robert Tseng: dumb, they were, like, leaking patient information in the client layer, so, like, I mean.
38 00:05:35.120 ⇒ 00:05:35.560 Zoran Selinger: Oh!
39 00:05:35.560 ⇒ 00:05:36.839 Robert Tseng: It was completely different, yeah.
40 00:05:36.940 ⇒ 00:05:39.800 Zoran Selinger: Oh, okay, okay, we’re definitely not doing that.
41 00:05:39.800 ⇒ 00:05:48.079 Robert Tseng: This was before Ryan and Mitesh were here. Like, I, I, I knew, I, I saw it… that was one of the first things that I saw when I came in.
42 00:05:49.250 ⇒ 00:05:52.689 Robert Tseng: Yeah, so, I mean, I guess… I’m not
43 00:05:52.800 ⇒ 00:05:55.540 Robert Tseng: you’re… I mean, you’re saying there’s no… there’s no real…
44 00:05:55.740 ⇒ 00:06:03.179 Robert Tseng: next step yet. I’m just curious, like, what they’re hung up on, like, what is there to… we already reverted it for Catalyst, but, like.
45 00:06:03.370 ⇒ 00:06:05.959 Robert Tseng: Kind of… I mean, do we have any sense?
46 00:06:05.960 ⇒ 00:06:12.159 Zoran Selinger: That’s because they noticed that, some, that tracking is, changed, right?
47 00:06:12.500 ⇒ 00:06:29.119 Zoran Selinger: Yeah. They were looking into it, they noticed, so we reverted it as a kind of short-term solution. The problem is Mitesh is traveling until Wednesday this week, so we don’t have him on those conversations yet. It’s an unfortunate timing.
48 00:06:29.320 ⇒ 00:06:30.760 Zoran Selinger: As well, so…
49 00:06:31.250 ⇒ 00:06:46.749 Zoran Selinger: That’s what we’re dealing with at that front. So, in terms of edge, nothing changed, so we still have everything that we had before. That stays the same. There are just a couple of… a few new requests.
50 00:06:47.170 ⇒ 00:06:52.760 Zoran Selinger: Like, Tegan doesn’t have any reliable organic performance reports.
51 00:06:53.150 ⇒ 00:06:58.240 Zoran Selinger: So I would really like to provide him with a… with something in Tableau, at least.
52 00:06:58.360 ⇒ 00:07:01.940 Zoran Selinger: He says…
53 00:07:01.940 ⇒ 00:07:03.819 Robert Tseng: I feel like this should come back to this cycle.
54 00:07:03.820 ⇒ 00:07:06.790 Zoran Selinger: Any, any visibility on, on organic.
55 00:07:08.760 ⇒ 00:07:09.440 Robert Tseng: Okay.
56 00:07:09.640 ⇒ 00:07:24.429 Zoran Selinger: Yeah, so I just like to give him something to look at from the edge. I’ll try to do this this week, it shouldn’t be… shouldn’t be too difficult to give him some kind of basic metrics from organic, and that’s it.
57 00:07:24.820 ⇒ 00:07:27.539 Zoran Selinger: But that’s… that’s a lower priority.
58 00:07:28.110 ⇒ 00:07:28.780 Robert Tseng: Sure.
59 00:07:28.910 ⇒ 00:07:30.510 Robert Tseng: And what is this?
60 00:07:32.120 ⇒ 00:07:36.450 Zoran Selinger: This is for the KPI dash, so I need to figure out where…
61 00:07:36.900 ⇒ 00:07:41.700 Zoran Selinger: how we’re gonna pull, data, for the KPI dash?
62 00:07:43.090 ⇒ 00:07:49.330 Zoran Selinger: Because we, yeah, we have to pull stuff from… from… I’m digging…
63 00:07:50.360 ⇒ 00:07:55.249 Zoran Selinger: That can be, like, a plugin, or we can go the route of…
64 00:07:55.680 ⇒ 00:08:09.040 Zoran Selinger: landing it into a table in BigQuery and then linking to a sheet, I still haven’t decided. I’ll have to review what Ryan sent me more carefully, then we’ll figure this out.
65 00:08:10.810 ⇒ 00:08:11.480 Robert Tseng: Okay.
66 00:08:11.660 ⇒ 00:08:11.990 Zoran Selinger: Yeah.
67 00:08:11.990 ⇒ 00:08:15.390 Robert Tseng: Yeah. Alright, anything else on your side?
68 00:08:18.020 ⇒ 00:08:20.339 Zoran Selinger: No, not right now, no, that’s it.
69 00:08:20.340 ⇒ 00:08:21.640 Robert Tseng: Okay. Yeah.
70 00:08:21.640 ⇒ 00:08:24.079 Zoran Selinger: It’ll be a good week if we get all that done, yeah.
71 00:08:24.900 ⇒ 00:08:32.220 Robert Tseng: Got it. Yeah, the deck, for the ELT, I’m gonna finish that today, or I’m gonna consolidate, so I know you…
72 00:08:32.220 ⇒ 00:08:49.939 Robert Tseng: had slides from last week. I don’t know if it’s covering some of these points that you have, so if you want to, like… I don’t know if there’s anything more you want to add to it, but I’m just letting you know I’ll probably get to it this evening. So, it can… you have, like, maybe, like, five, six hours to kind of change it, and make any changes, and then I’m gonna…
73 00:08:49.940 ⇒ 00:08:51.819 Zoran Selinger: Alright, alright, I’ll have a look.
74 00:08:52.400 ⇒ 00:08:52.990 Robert Tseng: Okay.
75 00:08:53.380 ⇒ 00:08:54.070 Robert Tseng: Great.
76 00:08:54.600 ⇒ 00:09:03.210 Robert Tseng: Yeah, so, for my side, yeah, I guess I have a few questions, so I don’t know if this group will be able to answer this, but…
77 00:09:06.060 ⇒ 00:09:08.219 Robert Tseng: Huh. I had some…
78 00:09:09.160 ⇒ 00:09:09.850 Zoran Selinger: Oh, yeah, sorry.
79 00:09:09.850 ⇒ 00:09:10.380 Robert Tseng: Okay.
80 00:09:10.380 ⇒ 00:09:19.329 Zoran Selinger: before you, before you, I just remembered something. You, you asked us to… to put documentation into GitHub.
81 00:09:20.290 ⇒ 00:09:20.880 Robert Tseng: Yeah.
82 00:09:21.110 ⇒ 00:09:25.479 Robert Tseng: Yeah. So Casey and I still have to discuss, this.
83 00:09:26.050 ⇒ 00:09:36.819 Zoran Selinger: I just got, accessing to Cursor. I’m on a team plan now. I’m looking forward to using that. So, yeah, we will do that, we’ll do that.
84 00:09:36.820 ⇒ 00:09:53.670 Robert Tseng: I think it’ll just speed up both of our, like, as we’re doing… because we’re both CSOs on this client, right? So, like, we’re, you know, just speed up the messaging, hopefully losing less context, like, I’m just… yeah, I just think that the way that we’ve been running this cursor GitHub,
85 00:09:54.000 ⇒ 00:10:00.199 Robert Tseng: workflow on other clients seems to be working well, so wanted to bring something like that into Eden.
86 00:10:00.780 ⇒ 00:10:07.130 Zoran Selinger: I love the idea. Personally, I’d like to spend as much time in the editor as possible.
87 00:10:07.380 ⇒ 00:10:12.720 Zoran Selinger: Yeah. I like that, so I think I’m gonna enjoy that kind of workflow.
88 00:10:12.770 ⇒ 00:10:14.929 Robert Tseng: So, we’ll do it, we’ll do it.
89 00:10:15.890 ⇒ 00:10:25.009 Robert Tseng: Okay. Yeah, sorry, I’m just gonna shift some things around. So yeah, I have a couple questions. I don’t know if you guys have answered this. So, I’m, like, going through…
90 00:10:25.830 ⇒ 00:10:33.899 Robert Tseng: I know Henry’s the one that’s really doing the Tableau Dash stuff, but…
91 00:10:34.210 ⇒ 00:10:43.710 Robert Tseng: Yeah, so we’ve had all this unattributed offline spend in a while. This is not… this is not some… this is not to do with…
92 00:10:44.830 ⇒ 00:10:50.039 Robert Tseng: I mean, like, 30% is a lot, so I don’t think this is something to do with, the…
93 00:10:50.520 ⇒ 00:10:52.109 Robert Tseng: the, the…
94 00:10:52.420 ⇒ 00:11:03.980 Robert Tseng: the consent issue that we’re seeing right now. I feel like it’s just because it’s… whatever underlying model this is, is just not reporting correctly. I don’t think we should be having 30% unattributed revenue.
95 00:11:04.110 ⇒ 00:11:09.249 Robert Tseng: does this… has this been dealt with? I haven’t gone into these reports in a while, so…
96 00:11:09.380 ⇒ 00:11:12.249 Robert Tseng: Does this look familiar to you guys?
97 00:11:13.270 ⇒ 00:11:14.429 Robert Tseng: Like, why, why, why…
98 00:11:14.430 ⇒ 00:11:17.389 Zoran Selinger: I mean, I don’t know where the data is coming from.
99 00:11:17.690 ⇒ 00:11:33.080 Zoran Selinger: Exactly. And yeah, you’re right, it won’t be a link to the consent issue, because that started literally on the 1st of January. So that’s very, very recent, the consent stuff, so this is not from… this is not consent.
100 00:11:33.240 ⇒ 00:11:34.050 Zoran Selinger: At all.
101 00:11:35.280 ⇒ 00:11:38.009 Zoran Selinger: So, let me see what’s the… sorry, my…
102 00:11:38.150 ⇒ 00:11:45.290 Zoran Selinger: It’s called Unattributed. Unattributed is a… A phrase that nor bemuses.
103 00:11:46.330 ⇒ 00:11:50.499 Robert Tseng: Yeah, I mean, this comes from North Beam, I believe so, so…
104 00:11:52.180 ⇒ 00:11:54.060 Zoran Selinger: Norrim is pretty…
105 00:11:56.280 ⇒ 00:12:10.090 Zoran Selinger: So, when you click into the unattributed, the only thing you see, really, is two parameters, and that’s new versus returning. That’s the only parameter you see when you click into unattributed.
106 00:12:10.190 ⇒ 00:12:14.219 Zoran Selinger: So I think… The… the only way to get the answer
107 00:12:15.050 ⇒ 00:12:20.410 Zoran Selinger: Is to actually contact them and… I see… I don’t know.
108 00:12:22.080 ⇒ 00:12:24.100 Zoran Selinger: what I can see on their side.
109 00:12:24.450 ⇒ 00:12:25.649 Zoran Selinger: In terms of…
110 00:12:25.650 ⇒ 00:12:30.450 Robert Tseng: From our channel sales summary, model.
111 00:12:31.150 ⇒ 00:12:41.729 Robert Tseng: I know none of you guys worked on it. This is more of a… I think either a waste or demo worked on this, so I feel like we’re not necessarily gonna answer this. Okay, well anyway, like, I just… I feel like this is…
112 00:12:42.860 ⇒ 00:12:43.630 Robert Tseng: Oh.
113 00:12:44.870 ⇒ 00:12:50.410 Robert Tseng: I’m not surprised if people are not using this, if this… yeah, this just looks off. So.
114 00:12:53.030 ⇒ 00:13:04.879 Zoran Selinger: We don’t have a lot of… we… so, yeah, this looks like a, like Norbim data, and yeah, yeah, like, for the last, what, 14 days, we have…
115 00:13:05.090 ⇒ 00:13:12.790 Zoran Selinger: Just over 200,000 attributed to… attributed to unattributed in Orbim.
116 00:13:14.830 ⇒ 00:13:16.100 Robert Tseng: In the past 7 days, you said?
117 00:13:16.100 ⇒ 00:13:17.990 Zoran Selinger: In the past 14 days.
118 00:13:18.320 ⇒ 00:13:29.140 Zoran Selinger: Past 14 days, I see. Okay, well, this is still higher than that. Pretty significantly because of this unattributed stuff. If I go to, if I go to,
119 00:13:29.260 ⇒ 00:13:31.279 Zoran Selinger: let’s say December?
120 00:13:32.580 ⇒ 00:13:33.880 Zoran Selinger: What do I see?
121 00:13:34.100 ⇒ 00:13:38.080 Zoran Selinger: I see… I see 106K.
122 00:13:38.600 ⇒ 00:13:40.310 Zoran Selinger: for the whole of December.
123 00:13:41.340 ⇒ 00:13:43.520 Zoran Selinger: So it’s not insignificant.
124 00:13:45.770 ⇒ 00:13:48.560 Zoran Selinger: It’s not huge, but it’s not insignificant.
125 00:13:49.920 ⇒ 00:14:00.659 Robert Tseng: Okay, I’m probably going to create a ticket. I mean, I think if Srini’s gonna take over these models, like, I think I want a bet… I want to have a better understanding of, like, what happens when North Beam and our… and our,
126 00:14:00.850 ⇒ 00:14:08.420 Robert Tseng: And our models don’t line up, so there’s clearly a gap here. 200 is, you know, that’s still less than half of what is being shown here.
127 00:14:08.670 ⇒ 00:14:13.179 Robert Tseng: And if this is our main, like, attribution by channel, like.
128 00:14:13.550 ⇒ 00:14:26.569 Robert Tseng: report, then that this is in the executive dashboard, like, this… this needs to be… we need… we need to figure out, like, what’s going on here. So, I’m gonna create a ticket and assign… assign you guys to look into this.
129 00:14:27.300 ⇒ 00:14:33.789 Zoran Selinger: Did I see someone working on cleaning up the dashboards and reports that are not being used?
130 00:14:34.110 ⇒ 00:14:36.159 Robert Tseng: Yeah, there… Henry was supposed to do that last.
131 00:14:36.160 ⇒ 00:14:36.530 Zoran Selinger: Sweet.
132 00:14:36.530 ⇒ 00:14:39.200 Robert Tseng: I signed it to him a week ago, it hasn’t been done, so I’m doing it.
133 00:14:39.200 ⇒ 00:14:41.800 Zoran Selinger: Oh, okay, okay. So I’m… yeah, I’m just,
134 00:14:42.280 ⇒ 00:14:48.320 Zoran Selinger: Trying to see if, then, does that mean that this report is being actively… actually looked at?
135 00:14:51.210 ⇒ 00:14:57.220 Robert Tseng: Yeah, this one is. This one is the, like, this is… the ELT looks at this every day, so…
136 00:14:57.220 ⇒ 00:14:57.750 Zoran Selinger: Okay.
137 00:14:57.750 ⇒ 00:15:07.179 Robert Tseng: I can see who’s viewing these reports, so I’ve already, like… yeah, anyway, I’m… it’ll probably take me another 30 minutes to finish going through the rest, but .
138 00:15:07.180 ⇒ 00:15:07.700 Zoran Selinger: Okay.
139 00:15:08.140 ⇒ 00:15:16.339 Robert Tseng: Yeah. Okay, well, I’ll create a spike, we’ll look into it, we can kind of… I just… I need some more time, kind of, going through the rest of these, so…
140 00:15:17.580 ⇒ 00:15:19.090 Robert Tseng: Yeah. Okay.
141 00:15:19.400 ⇒ 00:15:21.740 Robert Tseng: Alright, I think that’s… I think that’s it.
142 00:15:22.140 ⇒ 00:15:22.630 Robert Tseng: And…
143 00:15:22.630 ⇒ 00:15:23.290 Zoran Selinger: Cool.
144 00:15:23.290 ⇒ 00:15:23.930 Robert Tseng: Alright, thanks guys.
145 00:15:23.930 ⇒ 00:15:25.699 Zoran Selinger: Gary if you need anything else. Bye.