Meeting Title: Eden Weekly Kick-Off Date: 2025-10-27 Meeting participants: Fireflies.ai Notetaker Joshua, Cutter Streeby, Demilade Agboola, Amber Lin, Henry Zhao
WEBVTT
1 00:08:13.000 ⇒ 00:08:13.860 Demilade Agboola: Excellent.
2 00:08:20.370 ⇒ 00:08:21.270 Cutter Streeby: Yo!
3 00:08:23.340 ⇒ 00:08:24.479 Cutter Streeby: What up, bro?
4 00:08:24.480 ⇒ 00:08:24.860 Amber Lin: Bye!
5 00:08:24.860 ⇒ 00:08:26.160 Demilade Agboola: I’m good, how are you doing?
6 00:08:27.890 ⇒ 00:08:29.199 Cutter Streeby: Living the dream, buddy.
7 00:08:30.230 ⇒ 00:08:32.360 Demilade Agboola: That’s great to hear, that’s great to hear.
8 00:08:43.450 ⇒ 00:08:46.040 Amber Lin: Alright, I think we’ve got everybody here.
9 00:08:49.940 ⇒ 00:08:50.930 Amber Lin: Okay.
10 00:08:52.380 ⇒ 00:08:56.900 Amber Lin: We met this morning to plan out our priorities.
11 00:08:57.010 ⇒ 00:09:04.160 Amber Lin: I think this week, Henry, what did we say was our top three priorities that we’re getting done this week?
12 00:09:04.160 ⇒ 00:09:18.270 Henry Zhao: Yeah, we’re finishing the Catalyst stuff today. So reconciliation part is done, sent Catalyst, Oasis helping work on the function that will send the data directly to Catalyst on an automated manner, so that we don’t have to manually reconcile anymore.
13 00:09:18.880 ⇒ 00:09:25.089 Henry Zhao: After that, I’m just finishing up the refund dash that Cutter had asked for, which is now done in the modeling sense.
14 00:09:25.220 ⇒ 00:09:27.900 Henry Zhao: So I just need to add that column and publish to Tableau.
15 00:09:28.140 ⇒ 00:09:31.530 Henry Zhao: And then finish the attribution stitching.
16 00:09:31.990 ⇒ 00:09:33.399 Henry Zhao: Those are the ones on my end.
17 00:09:35.560 ⇒ 00:09:38.639 Henry Zhao: And then, Demolati, did you have an update for the offer?
18 00:09:39.250 ⇒ 00:09:40.489 Henry Zhao: From… from Robert.
19 00:09:42.940 ⇒ 00:09:45.789 Demilade Agboola: Robert, no, I don’t have an update from him.
20 00:09:47.700 ⇒ 00:09:48.260 Henry Zhao: Okay.
21 00:09:48.570 ⇒ 00:09:51.019 Henry Zhao: I don’t want to misspeak, so…
22 00:09:51.150 ⇒ 00:10:00.219 Henry Zhao: From what I gathered this morning, I think Robert was able to get us either credits or some money back from the offer, and we’re trying to work on some reconciliation work there.
23 00:10:00.460 ⇒ 00:10:04.310 Henry Zhao: But we can communicate that when we have, more clear details on that.
24 00:10:05.740 ⇒ 00:10:09.099 Cutter Streeby: And then the other one, Henry, is,
25 00:10:09.790 ⇒ 00:10:18.180 Cutter Streeby: conversions that include… From organic. Yeah, from organic, and they can be… If you can distinguish
26 00:10:18.520 ⇒ 00:10:23.239 Cutter Streeby: First time conversions against reorders? Cool.
27 00:10:24.180 ⇒ 00:10:27.859 Henry Zhao: Yes, I can. I should be able to. Let me… yeah, I’ll take a look at that, and
28 00:10:28.570 ⇒ 00:10:30.659 Henry Zhao: What timeframe did you guys need that for?
29 00:10:31.610 ⇒ 00:10:39.799 Cutter Streeby: Do you tell me? I don’t want to say something that causes it to be a 75-day project, just…
30 00:10:40.020 ⇒ 00:10:47.170 Henry Zhao: Yeah, no, because the issue with first touch now, right, is, how do we reconcile it with the data before we had edge layer and things like that?
31 00:10:47.860 ⇒ 00:10:51.059 Cutter Streeby: Yeah, so, from Edgelair, how about?
32 00:10:51.340 ⇒ 00:10:51.950 Henry Zhao: Okay.
33 00:10:52.670 ⇒ 00:10:55.940 Henry Zhao: That works. And just know that over time, this data will get more and more accurate.
34 00:10:56.340 ⇒ 00:10:59.409 Henry Zhao: Because I don’t expect people to come back 2 years later, you know what I mean? Like…
35 00:11:01.580 ⇒ 00:11:10.769 Henry Zhao: But if, like, we implemented it on October 15th, like, October 16th’s not gonna be that accurate, because we don’t know what people did on October 14th. That’s the only caveat there.
36 00:11:11.560 ⇒ 00:11:20.569 Cutter Streeby: Fine with me. And then if you could do, like, first time order, and then all orders that include click from organic?
37 00:11:22.660 ⇒ 00:11:27.579 Henry Zhao: Yeah, so for the sake of speed, I’m gonna get her an initial report today.
38 00:11:27.760 ⇒ 00:11:29.359 Henry Zhao: And then work on the,
39 00:11:29.550 ⇒ 00:11:32.220 Henry Zhao: final solution, whether it’s Tableau or Mixpanel.
40 00:11:34.300 ⇒ 00:11:38.639 Cutter Streeby: We… and overall, do you think Tableau’s gonna be the…
41 00:11:40.490 ⇒ 00:11:44.680 Cutter Streeby: the reporting for edge layer data, or can go into Mixpanel.
42 00:11:45.150 ⇒ 00:11:46.699 Henry Zhao: I think it’s gonna be Tableau.
43 00:11:49.020 ⇒ 00:11:52.520 Cutter Streeby: Alright, that’s all that I have, is just… that’s it.
44 00:11:54.240 ⇒ 00:11:58.389 Cutter Streeby: Any questions that you guys have for me? Clarity? Anything like that?
45 00:11:59.260 ⇒ 00:12:00.330 Henry Zhao: Not on my end.
46 00:12:01.340 ⇒ 00:12:02.859 Demilade Agboola: I’m looking for my endeavor.
47 00:12:04.700 ⇒ 00:12:06.550 Cutter Streeby: Sweet. Well, that was fast.
48 00:12:07.400 ⇒ 00:12:12.130 Cutter Streeby: just let me know when Catalyst is done, Henry. Obviously, that’s the only big one.
49 00:12:12.510 ⇒ 00:12:13.240 Henry Zhao: Yep, okay.
50 00:12:14.200 ⇒ 00:12:16.290 Cutter Streeby: Cool. Alright, thanks guys.
51 00:12:16.520 ⇒ 00:12:17.150 Henry Zhao: Thank you.
52 00:12:17.540 ⇒ 00:12:19.099 Demilade Agboola: Thank you. Bye.