Meeting Title: Eden Weekly Kick-Off Date: 2025-10-20 Meeting participants: Fireflies.ai Notetaker Joshua, Cutter Streeby, Amber Lin, Henry Zhao, Demilade Agboola
WEBVTT
1 00:04:56.970 ⇒ 00:04:58.210 Amber Lin: Hi, Cutter!
2 00:05:04.670 ⇒ 00:05:06.320 Cutter Streeby: What up, squad?
3 00:05:06.590 ⇒ 00:05:07.820 Amber Lin: Hello.
4 00:05:07.930 ⇒ 00:05:16.719 Amber Lin: We did our internal planning earlier, so we’re here to note down anything you have and make sure that we got your priorities right.
5 00:05:17.720 ⇒ 00:05:20.240 Cutter Streeby: My… my only priority is Catalysts.
6 00:05:20.430 ⇒ 00:05:21.900 Cutter Streeby: Still. That’s it.
7 00:05:22.780 ⇒ 00:05:29.229 Henry Zhao: That’s the only one! Yeah, we’re meeting with Ryan at 3 Eastern to make the change.
8 00:05:29.730 ⇒ 00:05:34.600 Cutter Streeby: Fucking A, bro. And it’s gonna… It’s gonna fix it?
9 00:05:35.200 ⇒ 00:05:42.009 Henry Zhao: Yeah, we’ll be only… we’ll be changing the orders to pending, and then only when they finish the questionnaire, it’ll get sent to…
10 00:05:42.550 ⇒ 00:05:43.110 Henry Zhao: Paid.
11 00:05:43.110 ⇒ 00:05:48.579 Cutter Streeby: Did you see how much money it equates to, though? Like, why it was, like, on fire?
12 00:05:48.800 ⇒ 00:05:50.550 Henry Zhao: A couple hundred thousand, like, a month, right?
13 00:05:50.550 ⇒ 00:05:54.870 Cutter Streeby: Yeah, bro, like, that… that big of a deal. That’s why I was trippin’.
14 00:05:54.870 ⇒ 00:05:56.460 Henry Zhao: Do we, do we get a piece of that?
15 00:05:56.460 ⇒ 00:05:58.380 Cutter Streeby: No, man, of course not.
16 00:05:58.380 ⇒ 00:05:59.169 Henry Zhao: That helps you.
17 00:06:00.070 ⇒ 00:06:01.480 Cutter Streeby: That would be sick.
18 00:06:02.170 ⇒ 00:06:07.100 Henry Zhao: Is there gonna be any other downside effects, though? Like, will Forbes put us lower, because now they’re making us…
19 00:06:07.730 ⇒ 00:06:11.480 Cutter Streeby: That’s fine, but then we can actually work on the pages, you know what I mean?
20 00:06:11.830 ⇒ 00:06:12.320 Cutter Streeby: version of.
21 00:06:12.320 ⇒ 00:06:13.050 Henry Zhao: Sorry.
22 00:06:13.050 ⇒ 00:06:16.829 Cutter Streeby: as long as we have a real conversion rate, we can work on it, you know what I mean?
23 00:06:16.830 ⇒ 00:06:23.420 Henry Zhao: Yeah. And then Demolati is helping me with the refund modeling, so once that’s done, I’ll add it to the product row S dash.
24 00:06:23.980 ⇒ 00:06:27.039 Cutter Streeby: How are you gonna add it, like, as a drop-down, or something?
25 00:06:27.040 ⇒ 00:06:29.020 Henry Zhao: It’s gonna be a new tab, you said. You said you wanted.
26 00:06:29.020 ⇒ 00:06:30.630 Cutter Streeby: Oh, okay, cool, perfect.
27 00:06:31.890 ⇒ 00:06:34.989 Henry Zhao: But I can also add as a column on the main tab.
28 00:06:36.560 ⇒ 00:06:38.160 Cutter Streeby: Cool.
29 00:06:39.000 ⇒ 00:06:41.989 Henry Zhao: I think a column would probably be best, so you don’t have to keep switching screens.
30 00:06:42.640 ⇒ 00:06:50.040 Cutter Streeby: I don’t care, man, whatever, whatever you want to do that doesn’t mess up Demolati’s, like, ROAS and NCAT calcs and all that stuff.
31 00:06:53.190 ⇒ 00:06:57.849 Cutter Streeby: That’s it, and then the next big thing is, how are we gonna get this…
32 00:06:58.690 ⇒ 00:07:13.609 Cutter Streeby: same stuff that we’re sending to Catalyst, how are we gonna send that to Northbeam, and how are we gonna capture… like, what are we gonna do with the edge layer now that we have it? How are we gonna action that? Where’s it gonna go? What are we gonna use it for?
33 00:07:13.610 ⇒ 00:07:18.929 Henry Zhao: It’s gonna improve the reporting, and then, yeah, we’re gonna send it to Northbeam. That’s the next thing we’re working on.
34 00:07:19.620 ⇒ 00:07:20.169 Cutter Streeby: Awesome, man.
35 00:07:20.170 ⇒ 00:07:27.149 Henry Zhao: And then we’ll be doing the attribution stitching, which will allow us to see first click. So then Stuart can do his stuff on, like, Cappy, meta capy first click.
36 00:07:27.540 ⇒ 00:07:33.829 Cutter Streeby: Cool, I just got off with them, so we might have access to their data teams once we’re ready for it.
37 00:07:34.220 ⇒ 00:07:35.319 Cutter Streeby: Just let me know.
38 00:07:35.650 ⇒ 00:07:36.340 Henry Zhao: Okay.
39 00:07:37.390 ⇒ 00:07:42.030 Cutter Streeby: That’s all I have, guys. Catalysts. That’s it. Catalysts. That’s all.
40 00:07:42.520 ⇒ 00:07:44.109 Henry Zhao: I have an update by 3.30 Eastern.
41 00:07:45.810 ⇒ 00:07:46.989 Cutter Streeby: Thank you, guys.
42 00:07:47.280 ⇒ 00:07:48.450 Henry Zhao: Come on.
43 00:07:48.900 ⇒ 00:07:50.180 Henry Zhao: Did you.
44 00:07:50.180 ⇒ 00:07:54.680 Cutter Streeby: figure out that it was that break from just AWS shit?
45 00:07:55.650 ⇒ 00:08:04.829 Demilade Agboola: Not yet, because AWS is still acting up, so it’s not allowing me to fully investigate everything, but I’ll let you know what, what that…
46 00:08:05.150 ⇒ 00:08:06.080 Demilade Agboola: Burke is wrong.
47 00:08:06.710 ⇒ 00:08:11.209 Cutter Streeby: Cool, bro. Alright, that’s all I got. I’ll hit you guys up after I get through this…
48 00:08:11.740 ⇒ 00:08:15.950 Cutter Streeby: dumpster fire catalyst, and then… maybe we can do other cool stuff.
49 00:08:21.580 ⇒ 00:08:22.610 Cutter Streeby: Peace.
50 00:08:23.990 ⇒ 00:08:24.780 Henry Zhao: Thank you.
51 00:08:24.850 ⇒ 00:08:25.659 Amber Lin: Thanks, John. Thank you.
52 00:08:26.290 ⇒ 00:08:26.980 Cutter Streeby: Awesome.