Meeting Title: Eden Project Data Sync Date: 2025-09-18 Meeting participants: Robert Tseng, Henry Zhao
WEBVTT
1 00:05:16.610 ⇒ 00:05:18.309 Henry Zhao: Hey, Robert, how’s it going?
2 00:05:20.010 ⇒ 00:05:20.809 Robert Tseng: Hey, Henry.
3 00:05:21.370 ⇒ 00:05:22.489 Henry Zhao: Are you feeling better?
4 00:05:22.990 ⇒ 00:05:25.910 Robert Tseng: Oh, yeah, I’m… I’m recovered. What about yourself?
5 00:05:26.200 ⇒ 00:05:28.910 Henry Zhao: Yeah, I’m, like, 90% better, so much, much better.
6 00:05:29.200 ⇒ 00:05:30.870 Robert Tseng: Thank you. We’ll accept you.
7 00:05:31.730 ⇒ 00:05:32.690 Henry Zhao: What’s that?
8 00:05:32.690 ⇒ 00:05:34.840 Robert Tseng: Well, what did… what happened to you?
9 00:05:35.390 ⇒ 00:05:39.530 Henry Zhao: I don’t know, but I took some antibiotics and I’m fine now. It’s probably just some material stuff.
10 00:05:39.950 ⇒ 00:05:52.269 Robert Tseng: Yeah, I don’t… it wasn’t COVID for me, I thought it was. It felt… the symptoms felt like that, but, I don’t know, I was testing negative, so… I, I don’t know, just waited it out for a few days, and the sinuses cleared up, so…
11 00:05:53.800 ⇒ 00:05:55.570 Henry Zhao: Yeah, my cough is a lot better, too.
12 00:05:55.570 ⇒ 00:05:56.280 Robert Tseng: Right.
13 00:05:56.760 ⇒ 00:05:57.620 Henry Zhao: Cool, thanks.
14 00:05:57.790 ⇒ 00:06:04.339 Henry Zhao: Alright, so I won’t need the full 30 minutes, but I think there are some important things I wanted to just discuss with you, just to…
15 00:06:04.920 ⇒ 00:06:10.500 Henry Zhao: First thing is, do we still need to do this? I just think with some of the…
16 00:06:10.770 ⇒ 00:06:18.829 Robert Tseng: developments that we’ve had in Customer I.O, like, right now we’re sending cleaner data to Customer I.O, and we have the follow-up reminders there.
17 00:06:18.830 ⇒ 00:06:37.339 Robert Tseng: Why don’t you tell me what’s, like, how’s Judd using the data now? Like, this was because, like, we were just trying to give some placeholder things for them, because they didn’t really know how to use our data, so it was like, okay, well, maybe we just tell them what are the top 3 traits they should consider adding as personalization attributes for their campaigns.
18 00:06:37.860 ⇒ 00:06:40.179 Henry Zhao: Okay, so now they are using…
19 00:06:40.790 ⇒ 00:06:46.849 Henry Zhao: So I’ve asked Judd to, like, look through all the data that we have in customer enriched profiles, and he did, and he said.
20 00:06:46.850 ⇒ 00:06:47.199 Robert Tseng: I agree.
21 00:06:47.490 ⇒ 00:07:00.640 Henry Zhao: want, so I gave some feedback as well, and said, okay, these are going to be the attributes in CIO, and we added them, removed some stuff that we don’t need, cleaned up the treatment follow-up reminders, and now I think we’re all good.
22 00:07:01.670 ⇒ 00:07:09.970 Robert Tseng: Okay, so has he… has he not created any new campaigns? I kinda… this is like, maybe as you’re going to him, come for more of the perspective of…
23 00:07:10.050 ⇒ 00:07:18.710 Robert Tseng: like, you want to make him look good, right? So, like, we want to know clearly, like, what their baseline is, because I know their email performance sucks, like…
24 00:07:18.710 ⇒ 00:07:34.139 Robert Tseng: It’s below industry average. So, you know, I want to know that starting point, and then as you’re making recommendations and helping Judd adopt some of this stuff, that would be a great win if, like, you know, two to… like, a month from now, we’re able to say, like, hey.
25 00:07:34.140 ⇒ 00:07:41.219 Robert Tseng: like, reorder rates from email have increased by 50% after, like, using our data, or whatever. Like, that would be amazing.
26 00:07:41.600 ⇒ 00:07:43.770 Henry Zhao: Okay, yeah, I get… I understand the goal.
27 00:07:43.850 ⇒ 00:07:48.579 Robert Tseng: Okay, that makes sense. I’ll continue to sync with Judd, just to make sure he knows how to use the data.
28 00:07:48.580 ⇒ 00:07:50.399 Henry Zhao: And also kind of corner up on…
29 00:07:50.400 ⇒ 00:08:09.640 Robert Tseng: I understand that you’re, like, implementing and trying to get his feedback and stuff, but, like, kind of want you to put on more of, like, the consultative hat there, and just, like, he’s newer than you, you know, to the business. He doesn’t know much about what’s going on, and I’m maybe, I mean, sure, he can, like, run campaigns, but,
30 00:08:09.640 ⇒ 00:08:18.499 Robert Tseng: You know, this is our opportunity to kind of really have a… to guide… to shape, kind of, their strategy on how they retarget users.
31 00:08:18.870 ⇒ 00:08:35.920 Henry Zhao: Yeah, and like, this is something that I came up with just by looking at the data. Basically, I asked Awasht if he can add 200,000 more user IDs to customer-to-rich profiles. So basically, we have 200,000 contacts that are, like, abandoning sessions in Basque.io, that we have their phone number and their user ID from BASC,
32 00:08:35.919 ⇒ 00:08:43.299 Henry Zhao: But they’re not in customer-enriched profiles because the user ID is not in there. So we can’t connect them to all of the attributes that Oasis built.
33 00:08:43.440 ⇒ 00:08:48.150 Henry Zhao: So I’ve asked him to do this, because this will dramatically increase our base of people that we can reach.
34 00:08:48.490 ⇒ 00:08:49.160 Henry Zhao: And we should…
35 00:08:49.160 ⇒ 00:08:50.909 Robert Tseng: It’s only phone number, not email.
36 00:08:52.490 ⇒ 00:08:54.319 Henry Zhao: No, they have phone number and email.
37 00:08:54.320 ⇒ 00:08:55.820 Robert Tseng: Oh, okay. Well…
38 00:08:56.060 ⇒ 00:09:00.589 Robert Tseng: Wow, yeah, okay. Do you know how many… do you know how many active subscribers there are?
39 00:09:03.480 ⇒ 00:09:10.769 Robert Tseng: start to build out those segments, like, active, inactive, like, dormant, churned, or, you know, like.
40 00:09:12.720 ⇒ 00:09:16.620 Robert Tseng: Yeah, just, like, to me, those are, like, growth accounting metrics.
41 00:09:19.100 ⇒ 00:09:21.450 Henry Zhao: Yeah, I don’t know off the top of my head, but I can look into that.
42 00:09:22.670 ⇒ 00:09:31.780 Robert Tseng: Okay, I mean, as you… this is kind of more just as you’re thinking about Mixpanel and, like.
43 00:09:32.820 ⇒ 00:09:39.599 Robert Tseng: I think that’s, like, a really valuable report to bring into Mixpanel. That always gets a lot of…
44 00:09:40.240 ⇒ 00:09:46.680 Robert Tseng: Whenever I’ve brought that into a company, they’ve always really liked that view.
45 00:09:46.680 ⇒ 00:09:47.530 Henry Zhao: So…
46 00:09:47.530 ⇒ 00:09:51.339 Robert Tseng: It just, like, gives them, like, a real… they can always be looking at
47 00:09:52.940 ⇒ 00:10:13.359 Robert Tseng: who’s active, who’s not, like, who they need to… like, who’s dormant, who’s… I mean, I can give you, like, some more direction on, like, those four categories, but, I think that’s… that’s, like, a… I mean, that’s… that’s something… that’s a different shot than, like, LTV or retention. It’s just… it’s just, like, from a… from a user perspective, like, who… who are their active…
48 00:10:13.560 ⇒ 00:10:16.830 Robert Tseng: Subscribers, and, like, how do we know,
49 00:10:17.140 ⇒ 00:10:22.790 Robert Tseng: Like, how people are moving in and out of these different, stages.
50 00:10:25.150 ⇒ 00:10:26.669 Henry Zhao: I like that idea.
51 00:10:27.540 ⇒ 00:10:31.330 Robert Tseng: I can give you some screenshots of, like, things that I’ve done before there.
52 00:10:33.840 ⇒ 00:10:35.410 Henry Zhao: Yeah, I like that a lot.
53 00:10:38.630 ⇒ 00:10:40.920 Henry Zhao: Just leave this as a note real quick.
54 00:10:44.800 ⇒ 00:10:49.140 Henry Zhao: Okay, that’s a good idea. If you can send me those screenshots, that would be really helpful, also, for me to just,
55 00:10:49.380 ⇒ 00:10:50.360 Henry Zhao: Take a look at.
56 00:10:51.210 ⇒ 00:10:55.599 Henry Zhao: I’ve also built this dash for Judd in Tableau.
57 00:10:56.350 ⇒ 00:11:07.380 Henry Zhao: Basically, this is what Cutter also wants him to be tracking, and this is gonna be our North Star metric also for Judd, is like, is he increasing the retention rate for months 3 to 6 with his win-back campaigns?
58 00:11:07.610 ⇒ 00:11:08.210 Robert Tseng: Yeah.
59 00:11:08.520 ⇒ 00:11:12.869 Henry Zhao: So, we’re just looking at month 3 to 6 over time to see if it, like, improves.
60 00:11:13.030 ⇒ 00:11:21.809 Henry Zhao: And then these are his win-back campaigns. I was just pulling how many orders and, order amounts came from each win-back campaign type.
61 00:11:22.570 ⇒ 00:11:38.400 Henry Zhao: However, these numbers look low, so I asked Awish to kind of help me look through my queries to see, like, is this the right approach to use the fact transactions table? But it’s still going to be a lot lower than what Judge sees in GA4. That’s… that’s normal, right? Or do you think it shouldn’t be too much lower than GA4?
62 00:11:39.080 ⇒ 00:11:43.020 Robert Tseng: GA4 has this, how would they have it?
63 00:11:43.020 ⇒ 00:11:46.729 Henry Zhao: You’re just looking at a specific source and saying that this is the amount of money that’s coming in.
64 00:11:46.730 ⇒ 00:11:50.999 Robert Tseng: Yeah, I mean, it should be lower than J4, because J4 doesn’t really have the same filtering that we do.
65 00:11:51.180 ⇒ 00:11:55.900 Robert Tseng: So, they’re including stuff that ends up getting canceled or abandoned, or whatever.
66 00:11:56.410 ⇒ 00:11:58.430 Henry Zhao: Okay, so that’ll be the explanation I give to him.
67 00:11:58.430 ⇒ 00:11:59.030 Robert Tseng: Yeah.
68 00:11:59.260 ⇒ 00:12:02.069 Henry Zhao: Okay, okay, got it. Cool, thanks, that makes me feel a lot better.
69 00:12:02.520 ⇒ 00:12:04.969 Henry Zhao: I just need to make sure he has access to this, so…
70 00:12:04.970 ⇒ 00:12:08.139 Robert Tseng: Well, let me try to understand what I’m reading here. So…
71 00:12:08.330 ⇒ 00:12:11.979 Robert Tseng: I’ve never seen this before. Abandoned cart…
72 00:12:12.810 ⇒ 00:12:15.310 Robert Tseng: Wait, tell me what these dollar amounts mean?
73 00:12:15.900 ⇒ 00:12:25.089 Henry Zhao: So, he runs 3 types of campaigns, right? From Customer I.O, abandoned cart, which is any campaign that has a C in the title, cross-sell, and win-back.
74 00:12:25.420 ⇒ 00:12:28.899 Henry Zhao: And these are just the transactions that came in…
75 00:12:29.760 ⇒ 00:12:31.440 Henry Zhao: These types of campaigns, as the one.
76 00:12:31.440 ⇒ 00:12:35.110 Robert Tseng: How are you tying it to the campaign, just off of, like, the email? Like…
77 00:12:35.110 ⇒ 00:12:36.860 Henry Zhao: Last UTM campaign field.
78 00:12:36.860 ⇒ 00:12:38.179 Robert Tseng: Campaign field, okay.
79 00:12:39.390 ⇒ 00:12:40.829 Henry Zhao: Is that the right way to go about it?
80 00:12:40.830 ⇒ 00:12:45.430 Robert Tseng: Yeah, yeah, no, I think that’s fine. Okay, so we have number of orders, and then, of course.
81 00:12:45.860 ⇒ 00:12:51.249 Henry Zhao: Yeah, once I look into attribution, I’ll be able to better understand, like, how that last UTM campaign is calculated.
82 00:12:51.970 ⇒ 00:12:56.170 Robert Tseng: Dropped 50% since, like, December? Does that make sense?
83 00:12:56.300 ⇒ 00:12:59.199 Robert Tseng: Are we just, like, not sending emails? The heck?
84 00:12:59.200 ⇒ 00:13:02.540 Henry Zhao: I think we probably just weren’t sending… at least these types of emails, or not these
85 00:13:03.780 ⇒ 00:13:06.170 Henry Zhao: Or not through the medium that he was filtering by.
86 00:13:07.660 ⇒ 00:13:11.179 Robert Tseng: Okay, well, I mean, this seems like a pretty…
87 00:13:12.050 ⇒ 00:13:14.200 Robert Tseng: Yeah, I mean, we… okay, sure.
88 00:13:14.630 ⇒ 00:13:23.019 Robert Tseng: I like… I love this view. Like, this is exactly… we should just be trying to, like, help him juice these numbers. If we can get him…
89 00:13:23.410 ⇒ 00:13:26.460 Robert Tseng: Like, there’s a very clear revenue impact here.
90 00:13:26.750 ⇒ 00:13:27.550 Henry Zhao: Yeah.
91 00:13:27.550 ⇒ 00:13:28.200 Robert Tseng: Yeah.
92 00:13:29.660 ⇒ 00:13:36.470 Henry Zhao: Cool. I just need to make sure he has access to this dash, so I’ve already given him access to BigQuery, and I give him access to Tableau, which he already had.
93 00:13:36.640 ⇒ 00:13:39.300 Henry Zhao: Is there any reason he shouldn’t be able to see this table?
94 00:13:40.210 ⇒ 00:13:41.929 Robert Tseng: No, no, he should be able to.
95 00:13:42.110 ⇒ 00:13:44.780 Robert Tseng: I guess, did you publish this? You built this from scratch?
96 00:13:45.080 ⇒ 00:13:48.869 Henry Zhao: Yeah, I built this from scratch, published it the same way in published dashboards.
97 00:13:48.870 ⇒ 00:13:50.150 Robert Tseng: Okay.
98 00:13:50.150 ⇒ 00:13:50.630 Henry Zhao: very tough.
99 00:13:50.630 ⇒ 00:13:59.430 Robert Tseng: Did you do the whole process where You have to, create an extract.
100 00:14:00.400 ⇒ 00:14:03.710 Robert Tseng: And not use the live login, so you basically.
101 00:14:03.710 ⇒ 00:14:06.339 Henry Zhao: No. That’s probably what I…
102 00:14:06.340 ⇒ 00:14:19.220 Robert Tseng: So, there’s, like, a… can you have DeMelade kind of walk you through this? They… yeah, this was, like, we set this up a few months ago. It’s basically a workaround to prevent people from having to have logins.
103 00:14:20.620 ⇒ 00:14:35.770 Robert Tseng: Yeah, like, it’s using your credentials to refresh the, like, the report. That’s the gist of what we’re trying to do. But if you publish it as a live connection, then Judd needs to have a higher access account in order to look at it, which.
104 00:14:35.770 ⇒ 00:14:36.730 Henry Zhao: Oh, okay.
105 00:14:36.730 ⇒ 00:14:39.589 Robert Tseng: Yeah, so that was just our way of getting around it.
106 00:14:39.710 ⇒ 00:14:48.550 Robert Tseng: Yeah, I mean, we recorded everything on Looms, like, it should be… there should be a doc somewhere that… I mean, Demwater was kind of put together, so…
107 00:14:48.550 ⇒ 00:14:50.409 Henry Zhao: Okay, I will ask him about it.
108 00:14:50.630 ⇒ 00:14:51.240 Robert Tseng: Okay.
109 00:14:51.590 ⇒ 00:15:02.319 Robert Tseng: Yeah, just, like, tell him, hey, I built a new dashboard, or whatever, like, I published it, not sure if I followed the same conventions that you did, like, something about, like, extracts or direct… like, he should be able to help you publish that.
110 00:15:02.640 ⇒ 00:15:12.370 Henry Zhao: Okay, cool. The next thing is Ron’s doing a great job. I synced with him today to finish the onboarding, but also ask him for some other things that Cutter and Stuart had asked for.
111 00:15:12.370 ⇒ 00:15:19.439 Robert Tseng: Yeah, I saw two to four weeks was his timeline, kind of, what’s the… what’s the… why… why is there that range, or kind of, like, what’s the… what’s the range there?
112 00:15:19.840 ⇒ 00:15:36.769 Henry Zhao: Yeah, so… no, it’s 2 weeks for him, so this… this week he’s, like, he’s already done with the, like, mop prototype of Edge Layer and SSM, like, server-side tracking. He now needs to ask for a real live landing page to test it on, and then next week he can implement it if the test goes well.
113 00:15:36.970 ⇒ 00:15:43.180 Robert Tseng: Great. And are we clear on, like, how we’re integrating that into… because he was just going to dump it into a Google Sheet, but we wanted to.
114 00:15:43.180 ⇒ 00:15:48.329 Henry Zhao: I would… I was gonna then look at the data and stitch it together and, create a model from that.
115 00:15:48.330 ⇒ 00:15:49.550 Robert Tseng: Okay, great.
116 00:15:50.200 ⇒ 00:15:51.939 Henry Zhao: And compare it to kind of what we have already.
117 00:15:52.170 ⇒ 00:15:52.810 Robert Tseng: Okay.
118 00:15:53.200 ⇒ 00:15:58.009 Henry Zhao: Yeah, but my question is, Zoran should be also taking over GTM eventually also, right?
119 00:15:58.010 ⇒ 00:16:06.950 Robert Tseng: Yeah, we’re actually gonna meet, Andrew today, so I’m gonna kinda have a little bit more… I wanna, like, ask him straight, like.
120 00:16:07.140 ⇒ 00:16:19.730 Robert Tseng: how much time he’s spending maintaining. He’s still building, like, 10 hours a week, which is kind of… kind of questionable to me, so, yeah, I mean, ideally, like, we just pass that over to Zoran, because I think he can do that as well.
121 00:16:21.000 ⇒ 00:16:28.339 Henry Zhao: Zoran asked, like, is he doing GTM, or is that Andrew? So I said, yeah, I think we’re going to transition to Zoran, but I said Robert will let you know, like, when that timeline is.
122 00:16:28.860 ⇒ 00:16:35.000 Robert Tseng: Okay, yeah, let me… I’ll get… I’m gonna get it from Andrews, like, directly today, and then basically have him…
123 00:16:35.350 ⇒ 00:16:37.019 Robert Tseng: do a handoff to Zura.
124 00:16:37.020 ⇒ 00:16:38.630 Henry Zhao: Okay, cool. That’s what I thought, too.
125 00:16:38.780 ⇒ 00:16:39.370 Robert Tseng: Okay.
126 00:16:40.560 ⇒ 00:16:49.979 Henry Zhao: And then the last thing is, as you know, my initial contract ends next Friday, so I just wanted to know, kind of, what are the next steps, or how do we move forward from here?
127 00:16:49.980 ⇒ 00:17:04.759 Robert Tseng: Yeah, well, let’s… let’s get some time on next week to kind of basically discuss, like, how we… well, obviously, I mean, we want to work towards keeping you, so I want to figure out, like, what… what you need to make that work.
128 00:17:05.470 ⇒ 00:17:06.540 Robert Tseng: Yeah, so…
129 00:17:06.540 ⇒ 00:17:10.810 Henry Zhao: I don’t think I need anything, I think just the way things are right now is pretty good.
130 00:17:11.599 ⇒ 00:17:16.609 Henry Zhao: So I just need to know from you, kind of, what the next steps are, if there’s just another contract that needs to be signed.
131 00:17:16.619 ⇒ 00:17:24.529 Robert Tseng: Yeah, yeah, we would probably… we would probably give you a different contract, well, just, obviously, we don’t want you to work on an expired contract, so,
132 00:17:24.839 ⇒ 00:17:27.329 Robert Tseng: Yeah, okay, thanks for flagging that. So, yeah.
133 00:17:27.329 ⇒ 00:17:39.449 Henry Zhao: Also, Tim had mentioned, like, if I wanted something fixed or something, like, more flexible. Yeah. I mean, it’s up to you guys. I think, like, work demands probably fluctuate, so if you guys want to keep me honest flexible, I’m fine with that as well.
134 00:17:40.280 ⇒ 00:17:46.139 Robert Tseng: Okay. I mean, do you want to go up in hours? Like, kind of what’s… what’s your… what’s the deal for you?
135 00:17:46.500 ⇒ 00:17:57.130 Henry Zhao: I mean, I think ideally it would be, like, this… like, this is the cap, like, the cap would be 40, but, like, if there are demands for 40, I can work 40. If not, I don’t need to, like, bill you guys for, like, twiddling my thumbs, you know, so…
136 00:17:57.130 ⇒ 00:17:57.670 Robert Tseng: I see.
137 00:17:57.670 ⇒ 00:18:20.850 Robert Tseng: Okay, so to me, the difference is, like, well, if we keep you at fixed, obviously that’s more predictable for you, but if you’re on hourly, and we would just give you a cap, obviously some weeks you work more than others, and so if you’re okay with that fluctuation, like, I mean, I don’t know what you would prefer, right? So some weeks you would probably go… maybe there’s a week you’ll go over 40, maybe there’s a week you’ll go under, like, under 40, like, I don’t know what… if you prefer that over the fixed.
138 00:18:21.490 ⇒ 00:18:27.740 Henry Zhao: Yeah, I can do that, but yeah, just as long as I just continue to get more work, I think I would like that.
139 00:18:28.040 ⇒ 00:18:31.559 Robert Tseng: Yeah, I mean, you’re at, what, 30-ish right now?
140 00:18:32.260 ⇒ 00:18:32.880 Henry Zhao: Yeah.
141 00:18:33.110 ⇒ 00:18:38.920 Robert Tseng: Okay, well, yeah, okay. That’s, that’s good, that’s good to know for us.
142 00:18:39.590 ⇒ 00:18:50.359 Robert Tseng: Yeah, I mean, I’m curious, like, client load-wise, between default and Eden. Eden’s heavyweight, I know you’ve kind of more or less taken off most of it, so I think that’s… I’m good with that. I think…
143 00:18:50.360 ⇒ 00:18:52.429 Henry Zhao: Default is very low, yeah, default is not…
144 00:18:52.430 ⇒ 00:18:54.269 Robert Tseng: Now, until they grow, yeah.
145 00:18:54.680 ⇒ 00:19:08.810 Robert Tseng: I mean, I would say for a full-timer, we’re hoping 3 clients, you know, per person, so… I mean, that’s kind of, like, what it would look like. We would need to basically try to see how we staff you on another one.
146 00:19:08.810 ⇒ 00:19:12.940 Henry Zhao: Yeah, but even that’s flexible, like, you can staff… you can staff me as a full-timer, you know what I mean?
147 00:19:12.940 ⇒ 00:19:13.530 Robert Tseng: Yeah.
148 00:19:13.780 ⇒ 00:19:17.000 Henry Zhao: I don’t want to have to bill 40 hours if I’m not actually working 40 hours.
149 00:19:17.320 ⇒ 00:19:20.750 Robert Tseng: Okay, no, I think that’s… that’s fair.
150 00:19:20.870 ⇒ 00:19:30.849 Robert Tseng: Okay, yeah, well, we’ll put… we’ll grab time probably in our next weekly check-in. Okay. I’ll have Utam come in as well, and we’ll finalize things then.
151 00:19:31.260 ⇒ 00:19:35.230 Henry Zhao: Yeah, perfect. Yeah, I just wanted to give you that heads up today and just kind of tell you how I’m thinking and how I’m feeling.
152 00:19:35.230 ⇒ 00:19:37.380 Robert Tseng: Yeah, no, great, thank you, appreciate that.
153 00:19:37.380 ⇒ 00:19:43.310 Henry Zhao: Because also, I feel like, you know, I just want to be honest, like, I feel like I’m billing 30 hours, but I feel like I’m working more than that, so…
154 00:19:43.310 ⇒ 00:19:46.940 Robert Tseng: Yeah, I know, I get, I get, I get that. You were mentioning that last time.
155 00:19:47.280 ⇒ 00:19:52.720 Henry Zhao: Yeah, so if I go to fix, like, 40, I don’t know that you guys would get much more out of me, you know what I mean? So… Yeah.
156 00:19:52.880 ⇒ 00:19:55.350 Henry Zhao: So for both sides, I think it’s probably a good thing.
157 00:19:55.650 ⇒ 00:19:56.260 Robert Tseng: Yeah.
158 00:19:56.610 ⇒ 00:19:57.510 Robert Tseng: Okay.
159 00:19:57.710 ⇒ 00:19:58.669 Robert Tseng: Good to know.
160 00:20:01.070 ⇒ 00:20:07.169 Henry Zhao: Alright, but I just hope that we can continue to grow as a company, and continue to learn new things, do new cool stuff.
161 00:20:07.520 ⇒ 00:20:07.900 Robert Tseng: Yeah.
162 00:20:08.110 ⇒ 00:20:09.599 Henry Zhao: I’ve been learning, so…
163 00:20:09.730 ⇒ 00:20:19.730 Robert Tseng: I know… so a couple things that I want to share for now. So, obviously Shreya, you’ve met Shreya a bit, we’re kind of putting more…
164 00:20:20.220 ⇒ 00:20:38.799 Robert Tseng: emphasis on building out, like, this analytics function, and kind of, like, having some internal thought leadership around it. We’re not that organized right now, it’s just that channel that we have, and you’ve kind of met with a couple folks here and there. I want to put more time into that and kind of create, like, a weekly or bi-weekly.
165 00:20:38.800 ⇒ 00:20:41.640 Robert Tseng: Kind of… environment for us to kind of just…
166 00:20:42.240 ⇒ 00:20:55.250 Robert Tseng: basically have an analytics mastermind, kind of have an internal roadmap of, like, runbooks that we want to build out, and kind of, like, how we… how we mature our analytics delivery organization, pretty much, right?
167 00:20:55.250 ⇒ 00:20:55.620 Henry Zhao: Okay.
168 00:20:55.620 ⇒ 00:21:02.399 Robert Tseng: engineering side, there’s, like, the engineering leads, meaning, like, it’s a bit more… it’s more organized on that side.
169 00:21:02.810 ⇒ 00:21:05.839 Robert Tseng: I don’t know if… are you… are you a part of that, or…
170 00:21:06.090 ⇒ 00:21:07.300 Henry Zhao: I’m not right now.
171 00:21:07.300 ⇒ 00:21:23.790 Robert Tseng: Okay, yeah, so I basically, like, having the equivalent of that on the analysis side, is kind of where I’m thinking. So, obviously, if you, yeah, we, if, you know, assuming you’re coming, you come on full-time, or, you know, we, you know, basically move on from this trial thing, yeah, would…
172 00:21:23.970 ⇒ 00:21:36.990 Robert Tseng: you know, hoping that some of your time, even if you’re not building that many client hours, like, is going to be kind of helping, you know, with… with this… with this part, with this internal kind of, like, workstream as well. So.
173 00:21:36.990 ⇒ 00:21:37.510 Henry Zhao: Yeah.
174 00:21:37.990 ⇒ 00:21:42.039 Robert Tseng: Yeah, I mean, is that something that you’re interested in, or…
175 00:21:42.040 ⇒ 00:21:42.770 Henry Zhao: Absolutely.
176 00:21:43.150 ⇒ 00:21:43.970 Robert Tseng: Okay.
177 00:21:44.760 ⇒ 00:21:49.649 Robert Tseng: Cool. Yeah, like, I think my thought is…
178 00:21:49.920 ⇒ 00:21:56.099 Robert Tseng: the engineering work, it’s… it’s kind of diminishing returns. Like…
179 00:21:56.490 ⇒ 00:22:06.809 Robert Tseng: you can see on the Eden side, the engineering work has slowed down. It’s the strategic analysis work that… that need… that’s what’s going to keep…
180 00:22:07.110 ⇒ 00:22:10.960 Robert Tseng: growing these accounts, and I think,
181 00:22:11.630 ⇒ 00:22:23.400 Robert Tseng: I want to involve more people in, kind of, identifying those opportunities and incentivizing them to, basically, like.
182 00:22:23.510 ⇒ 00:22:33.409 Robert Tseng: make better recommendations to clients, and we get more reward for that. So, I mean, this is something that I are discussing while we’re here in Chicago. I’m just, like, letting you know
183 00:22:33.410 ⇒ 00:22:43.519 Robert Tseng: I think on the engineering side, comp is kind of fixed, but on the… for those who are on analysis, we’re thinking of doing more of, like, a fixed… having more variable comp.
184 00:22:43.740 ⇒ 00:22:49.140 Robert Tseng: Where, obviously, there’s a base, but it’s kind of like, as people…
185 00:22:49.140 ⇒ 00:23:04.470 Robert Tseng: kind of have more of a direct impact on helping our clients grow, and we get rewarded for that, to be able to basically funnel that more back to the people who are working on those accounts. That’s kind of the thought there on how
186 00:23:04.470 ⇒ 00:23:10.079 Robert Tseng: I see engineering and analysis starting… is going to diverge. So,
187 00:23:10.430 ⇒ 00:23:13.129 Robert Tseng: Yeah, well anyway, we can talk more about that later, but, like.
188 00:23:13.960 ⇒ 00:23:16.450 Robert Tseng: That’s kind of my thought so far.
189 00:23:16.730 ⇒ 00:23:32.690 Henry Zhao: Yeah, I think it’s good for people’s development, too. Like, I think a lot of people, when they work, they just… I was told to do this, so I execute ABC, and that’s it, right? Like, we need to take more of a leadership role where we are kind of thought partners with our clients, and, you know, look through the data, figure out what opportunities and how we can help them grow.
190 00:23:33.080 ⇒ 00:23:41.090 Robert Tseng: Yeah, so it’s kind of like, even if you don’t have an active ticket, like, you’re spending… if you’re spending the time looking through Eden data and just being like.
191 00:23:41.090 ⇒ 00:23:56.369 Robert Tseng: like, this is not… yeah, kind of like what you showed me, like, you found an opportunity to just get another 200,000 customer profiles, like, that’s, you know, that’s… we want to… we want to incentivize behavior like that, pretty much, so I think that’s… I think that’s what good analysts do, and…
192 00:23:56.370 ⇒ 00:24:01.430 Robert Tseng: yeah, like, that’s… I want to see more of that, basically, across our clients.
193 00:24:01.870 ⇒ 00:24:02.720 Henry Zhao: Okay, cool.
194 00:24:02.910 ⇒ 00:24:03.470 Robert Tseng: Yeah.
195 00:24:04.080 ⇒ 00:24:10.870 Robert Tseng: Okay, cool. Well, yeah, anyway, we’ll get time next week, yeah.
196 00:24:11.120 ⇒ 00:24:14.379 Robert Tseng: But that’s… that’s… yeah, I mean, well…
197 00:24:14.380 ⇒ 00:24:16.840 Henry Zhao: Let me know if you want me to set that up, or if you’re gonna set it up with Utam.
198 00:24:16.840 ⇒ 00:24:20.610 Robert Tseng: Yeah, yeah, I’m gonna set up with Utah. We’re… we’re… We’ll talk about it.
199 00:24:20.940 ⇒ 00:24:23.570 Henry Zhao: Okay, cool. Alright, thanks, Robert. Enjoy Chicago.
200 00:24:23.570 ⇒ 00:24:24.910 Robert Tseng: Yep. Alright.
201 00:24:25.180 ⇒ 00:24:27.380 Henry Zhao: Wait, actually, are you still in Chicago tomorrow?
202 00:24:27.690 ⇒ 00:24:28.530 Robert Tseng: I am.
203 00:24:29.520 ⇒ 00:24:32.350 Henry Zhao: From, like, what time to what time will you be out?
204 00:24:33.940 ⇒ 00:24:37.210 Robert Tseng: like, at the conference?
205 00:24:37.400 ⇒ 00:24:38.040 Henry Zhao: Yeah.
206 00:24:38.600 ⇒ 00:24:40.619 Robert Tseng: Basically, I try to work…
207 00:24:40.850 ⇒ 00:24:46.299 Robert Tseng: I’m gonna… I’m, like, popping in and out. I have, like, meetings scattered throughout. Is there a time that you want… what… what’s…
208 00:24:46.300 ⇒ 00:24:50.349 Henry Zhao: I’m actually… I actually have a layover in Chicago tomorrow, so…
209 00:24:50.520 ⇒ 00:24:50.920 Robert Tseng: Oh, yeah?
210 00:24:50.920 ⇒ 00:24:54.270 Henry Zhao: I was wondering if I could, like, stop by and have lunch or something with you guys.
211 00:24:54.270 ⇒ 00:24:56.890 Robert Tseng: Oh, yeah. How long was your layover?
212 00:24:58.000 ⇒ 00:24:59.629 Henry Zhao: 7 hours.
213 00:24:59.630 ⇒ 00:25:01.420 Robert Tseng: 7 hours? Okay. Yeah.
214 00:25:01.590 ⇒ 00:25:17.530 Robert Tseng: Well, I mean, yeah, if you’re planning to come to the city, like, yeah, I mean, come through. Tom’s actually flying out tomorrow morning, so it’ll just be me, but I’m here until 8pm. You’re welcome to basically tag out with him. Yeah, you can come through if you want.
215 00:25:17.740 ⇒ 00:25:19.159 Henry Zhao: Oh, I’ll reach out to Utem then.
216 00:25:20.030 ⇒ 00:25:27.959 Robert Tseng: Or, like, I mean, you can come through and you basically take his place. I mean, if you want to come to the conference, you don’t have to, or we can just grab lunch or whatever. Yeah.
217 00:25:27.960 ⇒ 00:25:29.500 Henry Zhao: Okay, yeah, I’ll talk to Uten then.
218 00:25:29.500 ⇒ 00:25:30.579 Robert Tseng: Yeah. My pleasure.
219 00:25:31.320 ⇒ 00:25:31.980 Robert Tseng: Cool.
220 00:25:32.300 ⇒ 00:25:34.940 Henry Zhao: This, like, just sunk in, like, I just realized this.
221 00:25:35.240 ⇒ 00:25:39.060 Robert Tseng: Nice. All right. Okay. Yeah, well, hope to see you tomorrow then. Safe travels.
222 00:25:39.310 ⇒ 00:25:40.289 Henry Zhao: Thank you, see ya.
223 00:25:40.620 ⇒ 00:25:41.600 Robert Tseng: Yep, bye.
224 00:25:41.600 ⇒ 00:25:42.190 Henry Zhao: Bye.