Meeting Title: Eden Project Planning Sync Date: 2025-08-25 Meeting participants: Awaish Kumar, Henry Zhao, Amber Lin, Robert Tseng


WEBVTT

1 00:05:00.190 00:05:01.330 Amber Lin: Hello.

2 00:05:02.170 00:05:03.470 Robert Tseng: Hello.

3 00:05:06.020 00:05:06.969 Henry Zhao: Good morning, everyone.

4 00:05:07.790 00:05:09.110 Amber Lin: Oh, nevermind.

5 00:05:10.660 00:05:21.879 Amber Lin: Start of a new cycle. I’m checking on the tickets from… Last week, seems like few…

6 00:05:22.220 00:05:26.669 Amber Lin: Oh, seems like quite a few carried over.

7 00:05:30.700 00:05:36.419 Amber Lin: Let’s see… Oh, well, we’ll talk about it during planning. …

8 00:05:36.860 00:05:43.769 Amber Lin: I guess, Robert, we can talk about the priorities of the projects here, or we can talk about

9 00:05:43.890 00:05:48.679 Amber Lin: Any blockers, Lucy we’re facing.

10 00:05:49.860 00:05:56.210 Robert Tseng: Yeah, I guess I didn’t prep for this call like I normally do, so I… don’t have anything…

11 00:05:56.380 00:05:58.730 Robert Tseng: to say yet, I have to pull it up.

12 00:05:59.120 00:05:59.800 Robert Tseng: -Oh.

13 00:06:02.070 00:06:03.560 Robert Tseng: I mean, I guess maybe…

14 00:06:04.320 00:06:11.489 Robert Tseng: Henry might have a better view of priorities right now. Like, I… I haven’t… I haven’t looked at it since pretty much Saturday.

15 00:06:13.980 00:06:17.699 Henry Zhao: Yeah, Amber, do you want to share your screen and pull up, Lanier? Talk about it? Yep.

16 00:06:22.620 00:06:26.979 Henry Zhao: Yeah, I think the main things on my end are to fix the treatment.

17 00:06:27.160 00:06:34.389 Henry Zhao: follow-up reminders in Customer I.O. I’m pretty much done with that query. I’m just gonna meet with Judd, to actually implement.

18 00:06:34.590 00:06:39.580 Henry Zhao: And then we need to make sure that the server-to-server is working for… North Beam.

19 00:06:41.450 00:06:42.060 Robert Tseng: Okay.

20 00:06:43.240 00:06:46.590 Robert Tseng: … Yeah.

21 00:06:47.190 00:07:00.809 Robert Tseng: So, for this customer CDP implementation project, I don’t think there are any issues in there, so we should just, like, close that one out. I think we should be calling this customer I.O. instead, so… maybe we start a new project and call it….

22 00:07:01.020 00:07:01.690 Henry Zhao: Yeah, I agree.

23 00:07:01.690 00:07:06.820 Robert Tseng: Yeah. The CDP implementation is kind of misleading. We’re, we’re… that’s done.

24 00:07:06.820 00:07:10.609 Amber Lin: Okay, sounds good. So, I will make another project.

25 00:07:15.370 00:07:21.640 Robert Tseng: Yeah, I don’t know what we want to call this, but, like, customer I.O, ….

26 00:07:21.830 00:07:23.759 Awaish Kumar: Custom, optimization.

27 00:07:25.660 00:07:36.460 Robert Tseng: Yeah, well, I guess it’s more of, like, yeah, it’s like… … campaign… personalization, And…

28 00:07:38.150 00:07:44.280 Robert Tseng: Oh yeah, because, like, we’re now creating segments that we’re pushing into Customer I.O. for more personalized targeting.

29 00:07:44.390 00:07:46.730 Robert Tseng: And …

30 00:07:46.980 00:07:55.899 Robert Tseng: Yeah, I mean, cost optimization is part of it, too. So, I don’t really have, like, a short and sweet one for that, but that’s… that’s what this project is.

31 00:08:01.240 00:08:04.329 Amber Lin: Okay, so looking at tickets here…

32 00:08:05.350 00:08:08.750 Amber Lin: Is this something that we still would do?

33 00:08:16.930 00:08:19.500 Henry Zhao: I guess that’s… … yeah.

34 00:08:20.720 00:08:22.050 Henry Zhao: It is something we’d still do.

35 00:08:23.750 00:08:24.850 Amber Lin: ….

36 00:08:25.530 00:08:28.380 Robert Tseng: Maybe we just move those into the Customer I.O. project.

37 00:08:28.790 00:08:29.230 Henry Zhao: Agreed.

38 00:08:29.230 00:08:30.869 Amber Lin: Yeah, yeah, I’ll do that.

39 00:08:30.870 00:08:34.360 Robert Tseng: The Mixpanel one will keep… that should actually be a separate project.

40 00:08:34.830 00:08:35.860 Amber Lin: Oh, okay.

41 00:08:36.100 00:08:36.640 Robert Tseng: Yeah.

42 00:08:36.929 00:08:41.169 Amber Lin: The last one, is that also Customer I.O, or is that also different?

43 00:08:41.440 00:08:43.749 Robert Tseng: No, that’s more related to tagging and tracking.

44 00:08:44.120 00:08:45.899 Amber Lin: Oh, okay, I’ll lose it there.

45 00:08:46.080 00:08:46.650 Robert Tseng: Yeah.

46 00:08:46.910 00:08:53.080 Amber Lin: Sorry, O, plus 1… Parking, parking…

47 00:08:53.260 00:08:56.959 Amber Lin: This one should be its own project, Mixpanel.

48 00:08:57.900 00:09:07.249 Robert Tseng: Yeah, Mixpanel is… Ugh, we… I feel like mixed battle never gets love, …

49 00:09:10.370 00:09:14.359 Robert Tseng: I feel like I have a planned project called NextPanel somewhere, but….

50 00:09:15.460 00:09:15.790 Amber Lin: Hmm.

51 00:09:16.020 00:09:19.099 Robert Tseng: over to the third party and mixed panel. ….

52 00:09:20.080 00:09:20.900 Amber Lin: That one?

53 00:09:21.430 00:09:32.929 Robert Tseng: Well, like, … yeah, let’s just call it MixedPanel for now, like, I don’t have, like… the momentum isn’t there because people aren’t, like, asking for it, but it is…

54 00:09:33.390 00:09:43.919 Robert Tseng: I mean, Adam asked for it, and he’s a CEO, but literally, nobody else uses it. And I mean, part of it is that this tool is not useful yet. I think it…

55 00:09:44.610 00:09:55.979 Robert Tseng: it’s… it is on us to kind of activate it. I do think that it’s not that hard to do. Like, we have everything that we need to push into there, and we just need to show people how to use it.

56 00:09:57.460 00:10:02.899 Robert Tseng: It just never ends up being the most urgent thing, and … so it just keeps getting pushed out.

57 00:10:03.950 00:10:09.109 Amber Lin: I see. I have a similar question. Are we pushing it out this cycle? Where are we…

58 00:10:09.670 00:10:13.690 Amber Lin: I know Henry was… this was scheduled for last week, but…

59 00:10:13.850 00:10:17.720 Amber Lin: It seems like it’s not done, so are we still doing it this… this….

60 00:10:17.720 00:10:26.089 Robert Tseng: Yeah, I mean, it does… end of the month is when the annual contract renews, so we do need to have a plan for MixedPanel.

61 00:10:26.430 00:10:29.290 Henry Zhao: Gotcha. Now, we have the plan, we just gotta propose it.

62 00:10:29.290 00:10:29.820 Robert Tseng: Yeah.

63 00:10:30.440 00:10:30.960 Amber Lin: Okay.

64 00:10:34.400 00:10:40.059 Robert Tseng: So, I do think this needs to be a project in this cycle. There needs to be clear alignment on it moving forward.

65 00:10:40.340 00:10:42.969 Robert Tseng: Because otherwise, you’re going to be paying for another year of this.

66 00:10:47.640 00:10:48.220 Amber Lin: Good.

67 00:10:48.430 00:10:49.430 Amber Lin: Hi.

68 00:10:50.740 00:10:51.180 Awaish Kumar: I figured….

69 00:10:51.180 00:10:55.060 Amber Lin: So we have customer I.O, what’s the priority on this?

70 00:10:55.990 00:11:05.159 Robert Tseng: Customer IL is higher priority. I would say it’s urgent. Like, we’re gonna see some nasty Slack threads if we don’t kind of get that going.

71 00:11:06.270 00:11:06.990 Amber Lin: Okay.

72 00:11:07.380 00:11:17.819 Amber Lin: Tagging and tracking still top… Priority… but we’re not prioritizing Reddit and Google, so…

73 00:11:18.630 00:11:22.499 Amber Lin: How is this project still urgent? What’s left?

74 00:11:22.500 00:11:23.670 Robert Tseng: More steam?

75 00:11:25.660 00:11:26.800 Awaish Kumar: … Terrible.

76 00:11:27.040 00:11:30.559 Awaish Kumar: NordVM data is being pushed from Polyatomic.

77 00:11:35.030 00:11:48.659 Robert Tseng: Yeah, but Henry and I met, and something about Northbeam, like, doesn’t seem… doesn’t seem like… we’re unsure if it’s, actually server-to-server, don’t know how… is it actually more reliable than what they had before? Like, we haven’t… we haven’t evaluated that.

78 00:11:51.590 00:11:53.610 Henry Zhao: I’m hoping to get some help from Andrew on that.

79 00:11:58.400 00:11:59.000 Robert Tseng: Yeah.

80 00:12:00.400 00:12:06.580 Awaish Kumar: But, like, what I understood from Andrew’s communication that,

81 00:12:06.760 00:12:11.670 Awaish Kumar: like, it’s… this is a mix of, like, having pixel IDs.

82 00:12:11.920 00:12:15.759 Awaish Kumar: Northwind Pixels in their website for the tracking.

83 00:12:15.870 00:12:19.409 Awaish Kumar: And, and this as a combination.

84 00:12:19.620 00:12:22.820 Awaish Kumar: to cover all the orders. Like, this was just to…

85 00:12:24.080 00:12:32.939 Awaish Kumar: like, as a support, providing… it was not a replacement, it was, like, providing, missing orders to North Beam. If it is…

86 00:12:33.060 00:12:36.469 Awaish Kumar: If the orders were missed in the pixel, it can be sent via API.

87 00:12:46.850 00:12:55.950 Amber Lin: … Can… You guys help me with what tickets we need here?

88 00:12:56.980 00:13:05.730 Amber Lin: Cause I… is… Are we doing these this cycle? Yes. All of these.

89 00:13:07.240 00:13:08.700 Amber Lin: Are some of them done?

90 00:13:11.730 00:13:15.110 Henry Zhao: I think Eden666 is probably done right, Awish.

91 00:13:18.440 00:13:21.379 Henry Zhao: Yeah, that one is done, because Polyatomic is reaching North Beam.

92 00:13:21.710 00:13:30.480 Amber Lin: Okay, so this is time… I’ll move that to… previous one.

93 00:13:30.960 00:13:33.220 Amber Lin: Data, yeah, and then…

94 00:13:38.670 00:13:42.090 Amber Lin: Or is the last… this one not done?

95 00:13:43.290 00:13:44.440 Amber Lin: 7, 12.

96 00:13:46.110 00:13:47.390 Henry Zhao: I just need to verify that.

97 00:13:47.590 00:13:50.630 Henry Zhao: So we know what field… so I guess that is done, since we did identify.

98 00:13:51.370 00:13:52.010 Amber Lin: Okay.

99 00:13:52.570 00:13:53.670 Amber Lin: Sounds good.

100 00:13:55.830 00:13:58.030 Amber Lin: Any other tickers I should add?

101 00:14:04.530 00:14:05.540 Henry Zhao: I don’t think so.

102 00:14:05.880 00:14:13.640 Amber Lin: Okay, is that one done? I know we re-brought this up again, and… ….

103 00:14:13.840 00:14:14.829 Henry Zhao: Yeah, this one is done.

104 00:14:15.120 00:14:15.950 Amber Lin: Okay.

105 00:14:17.050 00:14:18.270 Amber Lin: Awesome.

106 00:14:18.270 00:14:22.069 Henry Zhao: Those are working now. I’m just gonna double-check again today, just to see if it still is working.

107 00:14:23.010 00:14:23.960 Amber Lin: Okay. Should be.

108 00:14:25.230 00:14:31.239 Amber Lin: … Alright, is that the only two tickets we need to get Northbeam done?

109 00:14:33.080 00:14:35.380 Henry Zhao: Yeah, it’s just verifying now, pretty much.

110 00:14:35.380 00:14:36.020 Amber Lin: Okay.

111 00:14:36.210 00:14:37.700 Amber Lin: Okay, ….

112 00:14:37.700 00:14:38.800 Henry Zhao: Get Andrew’s help on that.

113 00:14:41.970 00:14:43.640 Amber Lin: there’s a…

114 00:14:46.770 00:14:49.030 Amber Lin: set up Kathy event to….

115 00:14:49.030 00:14:49.910 Robert Tseng: that already.

116 00:14:50.130 00:14:50.790 Amber Lin: Okay, so I’m….

117 00:14:50.790 00:14:55.159 Robert Tseng: Although, I haven’t heard about Andrew’s QAing of it, like, I know that…

118 00:14:55.750 00:14:59.650 Robert Tseng: I kind of built out the two models, or, like, I…

119 00:14:59.780 00:15:04.550 Robert Tseng: kind of handed it off to a way she finished that, and then Henry added it to segment, so….

120 00:15:04.960 00:15:07.659 Amber Lin: I see. Do we still need Andrew to QA it?

121 00:15:08.080 00:15:08.570 Amber Lin: Yes.

122 00:15:08.950 00:15:09.710 Amber Lin: Okay.

123 00:15:13.890 00:15:31.880 Robert Tseng: Yeah, so Henry’s also meeting with, Zoran, Zoran, and this is… this is just kind of looking ahead. We haven’t… we should just ticket it out, but I don’t… I don’t see the edge layer stuff in here, so I don’t know, Henry, I don’t think Amber will be able to ticket it out. You might want to just ticket for that in the project, and …

124 00:15:31.880 00:15:37.469 Robert Tseng: yeah, what’s not to do in this cycle, but, I think just for this group to be aware of, like.

125 00:15:37.680 00:15:54.200 Robert Tseng: I think that if Henry likes working with Zoran, then we’re just going to… we’ll pause on Andrew, and we’ll move on… we’ll move forward with Zoran. I think Zoran is quite technical, … I’m working with him on Ellie, and I think he’s been doing a great job, so I feel like if…

126 00:15:54.520 00:16:01.519 Robert Tseng: you know, we’re basically building a first-party pixel for Ellie, and he says he could do it in 4 hours. So, like, I don’t think, …

127 00:16:01.880 00:16:16.889 Robert Tseng: I don’t think Andrew’s ever told me anything like that before, so if it works for Ellie, and they’re also… their HIPAA compliance is way more strict than, than Eden, so I think that Zoran might be our… might be our guy to keep… keep things, keep things moving forward.

128 00:16:17.710 00:16:21.219 Amber Lin: Is that a ticket under tagging and tracking?

129 00:16:23.900 00:16:25.319 Henry Zhao: Probably another North Beam stuff.

130 00:16:26.050 00:16:26.690 Amber Lin: Okay.

131 00:16:27.030 00:16:28.300 Amber Lin: ….

132 00:16:30.600 00:16:45.729 Robert Tseng: Okay, so, I mean, if the Eden guys get on that call, I’m going to… I mean, I basically have to give them… talk it up big a bit, that, like, there’s these things that we can be working on. I don’t think we’ve done, like, a deck check-in with them in a while, which…

133 00:16:45.920 00:16:50.829 Robert Tseng: Yeah, I just… I don’t know, we… we haven’t updated the deck, and …

134 00:16:51.130 00:16:57.099 Robert Tseng: Yeah, so I think, there may be some other stuff coming down the pipeline, but I do feel a bit blind.

135 00:16:57.430 00:17:09.010 Robert Tseng: Because I don’t actually know what they’ve been talking about from leadership the past two weeks. So, I… I would like to go and learn what that is, like, …

136 00:17:09.920 00:17:24.570 Robert Tseng: there are… there’s metrics check-ins, so maybe Amber is going to end up going to that, and you can listen in from there. I need to go and actually do that deck presentation, like, we just have to go and figure out what else is coming down the pipeline.

137 00:17:24.579 00:17:32.199 Amber Lin: Yeah, I tried to see the exact… exact KPI meeting, I don’t think it’s happening today, couldn’t see it on the calendar.

138 00:17:32.820 00:17:38.479 Robert Tseng: Yeah, I think they keep moving it around, so I’m not always clear, like, when it’s happening, but yeah.

139 00:17:38.480 00:17:39.150 Amber Lin: Okay.

140 00:17:39.490 00:17:43.790 Amber Lin: I see. Alright, great. I’ll hop to the other meeting. See you guys there.

141 00:17:43.950 00:17:44.720 Henry Zhao: Okay.

142 00:17:45.230 00:17:45.720 Henry Zhao: Yep.

143 00:17:45.720 00:17:46.250 Amber Lin: Bye.