2026-01-23_friday_brainforge_demos_retro

Meeting Title: Friday Brainforge Demos & Retro Date: 2026-01-23 Meeting participants: Awaish Kumar, Samuel Roberts, Luke Scorziell, Mustafa Raja, Greg Stoutenburg, Rico Rejoso, Elizah Joy, Ryan Brosas, Holly Condos, Sheshu Chandrasekar, Pranav Narahari, Casie Aviles, Demilade Agboola, Uttam Kumaran, Ashwini Sharma, Hannah Wang, Clarence Stone

WEBVTT

1 00:00:54.460 ⇒ 00:00:55.420 Samuel Roberts: Anyways…

2 00:00:58.650 ⇒ 00:01:00.589 Awaish Kumar: Hi, how’s you doing?

3 00:01:00.590 ⇒ 00:01:02.490 Samuel Roberts: How are you? Good, good.

4 00:01:02.770 ⇒ 00:01:03.830 Samuel Roberts: How about you?

5 00:01:07.910 ⇒ 00:01:09.000 Samuel Roberts: You hear me alright?

6 00:01:09.210 ⇒ 00:01:10.410 Awaish Kumar: Good, as well.

7 00:01:11.050 ⇒ 00:01:13.580 Samuel Roberts: Cool. Good to hear. Happy Friday.

8 00:01:13.890 ⇒ 00:01:14.550 Awaish Kumar: Yeah.

9 00:01:15.230 ⇒ 00:01:16.090 Awaish Kumar: clinic.

10 00:01:24.640 ⇒ 00:01:25.630 Samuel Roberts: Pretty good, huh?

11 00:01:27.210 ⇒ 00:01:27.940 Awaish Kumar: Sorry?

12 00:01:28.390 ⇒ 00:01:30.710 Samuel Roberts: I thought I was running the second late, but .

13 00:01:31.220 ⇒ 00:01:31.890 Awaish Kumar: True.

14 00:01:34.190 ⇒ 00:01:36.110 Awaish Kumar: Hello, I thought the same.

15 00:01:38.690 ⇒ 00:01:39.300 Samuel Roberts: There you go.

16 00:01:42.290 ⇒ 00:01:43.860 Samuel Roberts: Eventually. There we go.

17 00:01:44.430 ⇒ 00:01:49.519 Samuel Roberts: My mic was being weird today with this camera, I don’t know what’s going on with it, but at least you can hear me, so…

18 00:01:49.900 ⇒ 00:01:51.670 Awaish Kumar: Yeah, I can hear you perfectly.

19 00:01:52.220 ⇒ 00:01:52.920 Samuel Roberts: Perfect.

20 00:01:55.740 ⇒ 00:01:56.330 Samuel Roberts: Hey, Lucas.

21 00:01:57.160 ⇒ 00:01:58.590 Luke Scorziell: Hey, how’s it going?

22 00:01:59.290 ⇒ 00:02:01.069 Samuel Roberts: Good, good. About yourself?

23 00:02:02.690 ⇒ 00:02:03.509 Luke Scorziell: Doing good.

24 00:02:03.640 ⇒ 00:02:04.520 Luke Scorziell: Friday?

25 00:02:05.110 ⇒ 00:02:06.240 Samuel Roberts: Yep.

26 00:02:07.060 ⇒ 00:02:11.100 Luke Scorziell: So… and then Robert’s actually out in LA right now, so we got to…

27 00:02:11.910 ⇒ 00:02:14.860 Samuel Roberts: Hang out last night. I saw that, yeah, that’s sweet.

28 00:02:15.550 ⇒ 00:02:20.419 Luke Scorziell: So… But how about you guys? What are you up to?

29 00:02:22.620 ⇒ 00:02:26.650 Samuel Roberts: Staying warm, it’s real snowy and cold here, it’s, it’s…

30 00:02:26.910 ⇒ 00:02:29.940 Samuel Roberts: 8 degrees outside here in Cleveland right now, so…

31 00:02:29.940 ⇒ 00:02:31.220 Luke Scorziell: Mortasha.

32 00:02:31.680 ⇒ 00:02:33.219 Samuel Roberts: It’s pretty bad right now.

33 00:02:37.690 ⇒ 00:02:38.549 Luke Scorziell: Yeah, it’s funny.

34 00:02:38.550 ⇒ 00:02:40.079 Samuel Roberts: The wind chill is, but yeah.

35 00:02:40.840 ⇒ 00:02:44.230 Luke Scorziell: I don’t know, do you want me to tell you the weather out here, or would you rather not know?

36 00:02:45.080 ⇒ 00:02:49.220 Samuel Roberts: No, I don’t… I don’t… I don’t want to know. I know, I know enough to know I don’t need to know.

37 00:02:50.900 ⇒ 00:02:52.380 Greg Stoutenburg: He’s even got that look, right, Sam?

38 00:02:52.620 ⇒ 00:02:54.730 Greg Stoutenburg: I’m from Detroit, so… Well, Luke.

39 00:02:54.730 ⇒ 00:02:55.489 Samuel Roberts: No, it looks good.

40 00:02:55.490 ⇒ 00:02:58.469 Greg Stoutenburg: He’s got that look. He’s got that look, you just know where he’s from.

41 00:02:59.060 ⇒ 00:03:00.320 Samuel Roberts: Yeah, yeah.

42 00:03:00.320 ⇒ 00:03:03.530 Greg Stoutenburg: He doesn’t know where he is. He’s fine.

43 00:03:03.530 ⇒ 00:03:04.870 Samuel Roberts: Yep. Yeah.

44 00:03:04.870 ⇒ 00:03:05.680 Luke Scorziell: surfers.

45 00:03:05.680 ⇒ 00:03:06.659 Greg Stoutenburg: The latest traffic.

46 00:03:06.660 ⇒ 00:03:08.120 Samuel Roberts: Yeah, there you go, yeah.

47 00:03:10.060 ⇒ 00:03:11.789 Luke Scorziell: Yeah, traffic was terrible this morning.

48 00:03:11.790 ⇒ 00:03:14.500 Greg Stoutenburg: Yes, see?

49 00:03:14.870 ⇒ 00:03:21.390 Luke Scorziell: My short commute from, yeah, no, I won’t complain. I don’t have anything to complain about.

50 00:03:21.390 ⇒ 00:03:21.930 Samuel Roberts: Yeah.

51 00:03:21.930 ⇒ 00:03:23.869 Greg Stoutenburg: Take the longboard down to the bay.

52 00:03:24.390 ⇒ 00:03:25.120 Samuel Roberts: Yeah, there you go.

53 00:03:26.330 ⇒ 00:03:32.169 Luke Scorziell: Hey, it’s… LA’s always open, we, you know, if we got some more LA employees, we could open an office, so…

54 00:03:32.500 ⇒ 00:03:33.600 Samuel Roberts: There you go.

55 00:03:34.220 ⇒ 00:03:38.050 Luke Scorziell: I think, there’s maybe a calling for you both.

56 00:03:38.900 ⇒ 00:03:44.540 Samuel Roberts: Yeah, we’ll see. I mean, this is the time of year that I could be convinced, so…

57 00:03:45.860 ⇒ 00:03:47.900 Greg Stoutenburg: I, one of my,

58 00:03:48.340 ⇒ 00:03:56.419 Greg Stoutenburg: I guess I’ll just call it a side gig, when I was a professor, is just trying to find conferences in the places that I most wanted to go to, and then…

59 00:03:56.890 ⇒ 00:04:07.030 Greg Stoutenburg: If you get a paper accepted, like, the university will pay for the travel. It’s like, great, like… I don’t know how else I was gonna get to southern Brazil. I know I wasn’t going to carve

60 00:04:07.580 ⇒ 00:04:12.559 Greg Stoutenburg: But, like, if I go get a paper, I could be there for 4 days.

61 00:04:13.110 ⇒ 00:04:18.969 Samuel Roberts: something similar in Vancouver, and my mom was like, I’m coming too, when my dad went. And I was like, yeah, of course, of course.

62 00:04:18.970 ⇒ 00:04:21.019 Greg Stoutenburg: That’s how I went to Vancouver.

63 00:04:21.029 ⇒ 00:04:25.209 Samuel Roberts: Yeah, yeah, there you go. That’s the only reason I’ve been in Vancouver. Yeah, same for them too, I think.

64 00:04:25.210 ⇒ 00:04:25.710 Luke Scorziell: Excellent.

65 00:04:29.010 ⇒ 00:04:31.039 Luke Scorziell: Yeah, that’s silent.

66 00:04:31.750 ⇒ 00:04:32.510 Luke Scorziell: Yeah.

67 00:04:33.020 ⇒ 00:04:35.830 Luke Scorziell: not… I never feel like too much of a desire to need to…

68 00:04:36.160 ⇒ 00:04:41.450 Luke Scorziell: Need to leave. Although, it’s interesting to go visit other parts of the country. Like, I was in Chicago. That was fun.

69 00:04:41.670 ⇒ 00:04:42.989 Luke Scorziell: A couple months ago.

70 00:04:42.990 ⇒ 00:04:43.649 Samuel Roberts: That was good.

71 00:04:43.650 ⇒ 00:04:44.270 Greg Stoutenburg: Yeah.

72 00:04:45.110 ⇒ 00:04:47.429 Greg Stoutenburg: Chicago, if you want to be cold, go to Chicago.

73 00:04:47.650 ⇒ 00:04:48.989 Greg Stoutenburg: Next month.

74 00:04:49.440 ⇒ 00:04:50.660 Luke Scorziell: Is this the next one?

75 00:04:50.660 ⇒ 00:04:57.249 Greg Stoutenburg: Yeah. February Chicago. I lived there for a while. It is just bone-chillingly cold.

76 00:04:57.530 ⇒ 00:04:58.569 Samuel Roberts: Oof, yeah.

77 00:05:07.520 ⇒ 00:05:08.089 Greg Stoutenburg: Hey, Holly.

78 00:05:08.980 ⇒ 00:05:09.430 Holly Condos: Hey.

79 00:05:09.430 ⇒ 00:05:10.640 Samuel Roberts: Yeah, hello.

80 00:05:24.940 ⇒ 00:05:25.155 Awaish Kumar: Rick.

81 00:05:25.370 ⇒ 00:05:28.710 Samuel Roberts: How many people do we expect on this call now? I’m curious, Stu.

82 00:05:29.880 ⇒ 00:05:30.709 Samuel Roberts: We know.

83 00:05:31.020 ⇒ 00:05:31.620 Luke Scorziell: And…

84 00:05:31.620 ⇒ 00:05:36.409 Samuel Roberts: Do ops people know, like, what the total number we’re expecting today is? I guess I can check the calendar, right? That should be it.

85 00:05:40.040 ⇒ 00:05:42.210 Samuel Roberts: What do we got? 27 guests.

86 00:05:50.100 ⇒ 00:05:50.690 Luke Scorziell: Finally.

87 00:06:02.880 ⇒ 00:06:08.579 Luke Scorziell: Yeah, I think Robert was gonna meet me here, and then he said something came up with a client, so…

88 00:06:10.450 ⇒ 00:06:12.519 Luke Scorziell: I don’t know if… maybe that’s why.

89 00:06:12.720 ⇒ 00:06:13.630 Luke Scorziell: We’re delayed.

90 00:06:16.000 ⇒ 00:06:20.160 Greg Stoutenburg: I’ve never been on one of these calls, so… .

91 00:06:21.420 ⇒ 00:06:23.210 Holly Condos: Who Tom just said they’re on the way.

92 00:06:24.160 ⇒ 00:06:24.820 Samuel Roberts: Yeah.

93 00:06:31.800 ⇒ 00:06:36.700 Luke Scorziell: Eliza, would you want me to share my screen for this start, or do you want to share it on yours?

94 00:06:37.360 ⇒ 00:06:43.119 Elizah Joy: I think let’s start with the, sharing your screen, because I think Utama would also be sharing.

95 00:06:43.120 ⇒ 00:06:45.690 Pranav Narahari: Yeah, yeah. You can just turn yours off first.

96 00:06:45.810 ⇒ 00:06:46.980 Luke Scorziell: Okay.

97 00:06:52.280 ⇒ 00:06:53.289 Pranav Narahari: Hey guys.

98 00:06:54.510 ⇒ 00:06:56.300 Pranav Narahari: No.

99 00:06:57.580 ⇒ 00:07:03.300 Pranav Narahari: Let’s see… I think it’s just my video here.

100 00:07:03.720 ⇒ 00:07:04.720 Pranav Narahari: Okay.

101 00:07:06.630 ⇒ 00:07:08.120 Pranav Narahari: It hurts.

102 00:07:09.180 ⇒ 00:07:09.900 Samuel Roberts: Bye.

103 00:07:10.080 ⇒ 00:07:12.049 Luke Scorziell: Much in-person stuff happening this week.

104 00:07:15.650 ⇒ 00:07:16.080 Greg Stoutenburg: What’s going on here?

105 00:07:16.570 ⇒ 00:07:22.070 Pranav Narahari: Yeah, we can get… we can probably get started. Yes, let me do that.

106 00:07:24.250 ⇒ 00:07:27.980 Luke Scorziell: This could be you and I, Greg, and west LA.

107 00:07:28.390 ⇒ 00:07:29.580 Greg Stoutenburg: Let’s do it, I know!

108 00:07:31.530 ⇒ 00:07:35.630 Greg Stoutenburg: I’m sure there’s some legitimate reason I need to be there, and we can huddle after.

109 00:07:35.630 ⇒ 00:07:36.269 Luke Scorziell: Yeah, it’s called.

110 00:07:36.270 ⇒ 00:07:38.200 Greg Stoutenburg: Figure out what that is.

111 00:07:38.200 ⇒ 00:07:38.860 Samuel Roberts: There you go.

112 00:07:43.430 ⇒ 00:07:45.110 Greg Stoutenburg: It’s important, whatever it is.

113 00:07:56.190 ⇒ 00:07:57.460 Luke Scorziell: Where again?

114 00:07:58.740 ⇒ 00:08:00.329 Pranav Narahari: Luke, are you hosting?

115 00:08:01.320 ⇒ 00:08:03.379 Luke Scorziell: Yeah, yeah, should we just get started?

116 00:08:04.000 ⇒ 00:08:05.430 Pranav Narahari: Yeah, yeah, yeah, we’re beta.

117 00:08:06.130 ⇒ 00:08:06.710 Luke Scorziell: Okay.

118 00:08:06.910 ⇒ 00:08:07.590 Luke Scorziell: Cool.

119 00:08:08.590 ⇒ 00:08:12.850 Luke Scorziell: Alright, we’ll get back over here.

120 00:08:13.070 ⇒ 00:08:21.160 Luke Scorziell: Welcome to our company-wide meeting, January 23rd, 2026, coming live from sunny Los Angeles.

121 00:08:21.800 ⇒ 00:08:23.000 Luke Scorziell: And…

122 00:08:23.190 ⇒ 00:08:30.679 Luke Scorziell: Yeah, so we’ll go through an icebreaker in LabShare, which I’ll do a cursor walkthrough, which I assume that I’m… I’m not doing, because I just…

123 00:08:30.910 ⇒ 00:08:36.059 Luke Scorziell: started using Cursor yesterday, so, I could do some… some stuff that don’t know how…

124 00:08:36.419 ⇒ 00:08:42.679 Luke Scorziell: Great would be. But yeah, I had some fun would-you-rather icebreaker question, so if everyone is…

125 00:08:42.830 ⇒ 00:08:47.380 Luke Scorziell: down to participate. You can get your… your clapping.

126 00:08:47.530 ⇒ 00:08:50.580 Luke Scorziell: And celebration emoji reactions ready.

127 00:08:50.710 ⇒ 00:08:57.369 Luke Scorziell: So… First one is, would you rather have permanent clown nose?

128 00:08:57.720 ⇒ 00:09:00.709 Luke Scorziell: Or would you rather have permanent clown feet?

129 00:09:01.320 ⇒ 00:09:05.839 Luke Scorziell: So… People are going for the seat.

130 00:09:07.230 ⇒ 00:09:07.990 Pranav Narahari: 8.

131 00:09:08.980 ⇒ 00:09:11.900 Pranav Narahari: Definitely.

132 00:09:11.900 ⇒ 00:09:16.659 Greg Stoutenburg: I don’t know if I did it or not, I’m trying to… oh, wait, what did I…

133 00:09:17.050 ⇒ 00:09:18.440 Luke Scorziell: What’s the key argument?

134 00:09:21.310 ⇒ 00:09:24.430 Pranav Narahari: Eliza, Eliza, what’s the feet?

135 00:09:24.430 ⇒ 00:09:26.880 Samuel Roberts: It’s not the nose, exactly.

136 00:09:27.710 ⇒ 00:09:28.980 Luke Scorziell: Eliza, why do you…

137 00:09:29.200 ⇒ 00:09:32.980 Demilade Agboola: I don’t want a hard time walking, I don’t know.

138 00:09:32.980 ⇒ 00:09:34.649 Elizah Joy: So yeah, I just picked the nose.

139 00:09:35.720 ⇒ 00:09:36.340 Luke Scorziell: So…

140 00:09:36.590 ⇒ 00:09:37.330 Elizah Joy: Shit.

141 00:09:37.330 ⇒ 00:09:40.160 Samuel Roberts: I might have permanent clown shoes on right now, you wouldn’t know, cause…

142 00:09:42.210 ⇒ 00:09:44.110 Samuel Roberts: And you’d know if I had a clown nose.

143 00:09:46.180 ⇒ 00:09:55.290 Luke Scorziell: That’s true, yeah, I guess in the remote world. Okay, next one is, would you rather have to sing a personal theme song every time you entered a room?

144 00:09:55.570 ⇒ 00:09:59.880 Luke Scorziell: Or have a personal mascot follow you and announce your presence in every room.

145 00:10:00.360 ⇒ 00:10:01.230 Greg Stoutenburg: Hmm…

146 00:10:01.230 ⇒ 00:10:01.760 Pranav Narahari: Yep.

147 00:10:01.920 ⇒ 00:10:02.910 Pranav Narahari: So…

148 00:10:02.910 ⇒ 00:10:05.940 Greg Stoutenburg: Do I… so I have to sing the song?

149 00:10:05.940 ⇒ 00:10:07.980 Samuel Roberts: Yeah, that’s a good question.

150 00:10:08.180 ⇒ 00:10:19.129 Luke Scorziell: Or, well, I guess it could be either way, like, you could have someone sing the song, like, you come in and you have to play a song, or sing the song, but it has to be, like, loud, and everyone… everyone has…

151 00:10:19.130 ⇒ 00:10:19.570 Rico Rejoso: Yeah, interesting.

152 00:10:19.570 ⇒ 00:10:20.700 Luke Scorziell: We have everyone’s attention.

153 00:10:21.660 ⇒ 00:10:33.659 Greg Stoutenburg: Okay, I think I should actually have, like, you know, like, wrestlers, like WWF, WWE, when they come in, like, there’s a song going. I think I should have that anyway. So, I think I’m gonna choose, I think I’m gonna choose a song.

154 00:10:37.110 ⇒ 00:10:40.470 Holly Condos: Greg, you could do both, sing and have a mascot.

155 00:10:41.690 ⇒ 00:10:45.069 Greg Stoutenburg: I got a singing mascot! How about a singing mascot?

156 00:10:45.680 ⇒ 00:10:46.200 Luke Scorziell: There you go

157 00:10:49.230 ⇒ 00:10:58.719 Luke Scorziell: Okay. And the next one is, every time you get nervous, you would need to juggle, or after every sentence you speak, you have to give a dramatic bow.

158 00:11:03.830 ⇒ 00:11:04.729 Samuel Roberts: A good one.

159 00:11:06.830 ⇒ 00:11:12.410 Pranav Narahari: I don’t have great hip mobility, so I’ll do jogo in practice.

160 00:11:12.520 ⇒ 00:11:13.510 Pranav Narahari: About every time.

161 00:11:13.510 ⇒ 00:11:17.030 Samuel Roberts: If I mess up the juggling and I get more nervous, I just have to keep juggling.

162 00:11:17.030 ⇒ 00:11:17.910 Luke Scorziell: You’re just…

163 00:11:17.910 ⇒ 00:11:20.270 Pranav Narahari: I’d get.

164 00:11:20.270 ⇒ 00:11:20.869 Samuel Roberts: Pretty good.

165 00:11:20.870 ⇒ 00:11:21.610 Greg Stoutenburg: Do another ball.

166 00:11:21.610 ⇒ 00:11:25.549 Samuel Roberts: I bet. Yeah, I think everybody gets more balls to juggle every time.

167 00:11:27.100 ⇒ 00:11:28.660 Luke Scorziell: To turn into incident juggling.

168 00:11:30.550 ⇒ 00:11:38.689 Luke Scorziell: Okay, I think the next one’s the last one. So, you can teleport, but it gives a loud poof every time you teleport anywhere?

169 00:11:38.980 ⇒ 00:11:42.340 Luke Scorziell: Or you can fly, but you can only fly about 3 feet off the ground.

170 00:11:42.380 ⇒ 00:11:43.510 Pranav Narahari: That’s pretty stuff like that.

171 00:11:45.600 ⇒ 00:11:49.080 Pranav Narahari: I think definitely teleport. Teleport. Yeah.

172 00:11:49.080 ⇒ 00:11:49.600 Luke Scorziell: Let’s see.

173 00:11:53.350 ⇒ 00:11:54.150 Pranav Narahari: I’m not sure you…

174 00:11:54.150 ⇒ 00:11:54.940 Luke Scorziell: Okay, alright.

175 00:11:55.100 ⇒ 00:11:57.860 Demilade Agboola: I’m not sure you can go 3 feet off the ground as flying.

176 00:11:58.130 ⇒ 00:12:01.049 Luke Scorziell: Feels like hovering or something.

177 00:12:02.820 ⇒ 00:12:07.930 Luke Scorziell: Alright, alright, if, if you could fly, just… just for, you know, to get…

178 00:12:08.140 ⇒ 00:12:12.580 Luke Scorziell: my own gauge. If you could fly, and there was no limit, would you choose that over hovering?

179 00:12:12.700 ⇒ 00:12:14.290 Luke Scorziell: Or, I mean, over teleporting?

180 00:12:16.080 ⇒ 00:12:20.120 Demilade Agboola: I still think that Watson is cooler, to be honest, and I think it’s just instantaneous.

181 00:12:20.620 ⇒ 00:12:21.125 Luke Scorziell: Like…

182 00:12:21.630 ⇒ 00:12:27.729 Demilade Agboola: You know, if you could fly, you still have to fly, like, long distances, and I think that’ll still be really hard.

183 00:12:29.720 ⇒ 00:12:43.469 Greg Stoutenburg: So teleporting is really just appearing somewhere else a moment after you were in a different location. So, like, would you like to teleport? But really what it means is time stops for everyone else, but you have to, like, walk or ride a bike.

184 00:12:43.590 ⇒ 00:12:44.869 Greg Stoutenburg: Wherever the other spot is.

185 00:12:45.510 ⇒ 00:12:47.859 Greg Stoutenburg: And, like, and then time resumes.

186 00:12:48.720 ⇒ 00:12:49.920 Samuel Roberts: Hmm.

187 00:12:51.440 ⇒ 00:12:51.960 Demilade Agboola: and shower.

188 00:12:52.330 ⇒ 00:12:53.330 Demilade Agboola: No.

189 00:12:56.410 ⇒ 00:13:00.680 Samuel Roberts: Ability to freeze time in and of itself is pretty cool, so, you know, I take that.

190 00:13:01.470 ⇒ 00:13:02.440 Luke Scorziell: Yeah, yeah.

191 00:13:03.770 ⇒ 00:13:11.389 Luke Scorziell: So, alright, thank you for joining this game of Would You Rather. And… Yeah, I guess…

192 00:13:11.680 ⇒ 00:13:19.250 Luke Scorziell: have… so, we’ve been out in… or, I mean, I’ve been out living here, but Robert is visiting LA, so we got to hang out yesterday.

193 00:13:19.430 ⇒ 00:13:23.899 Luke Scorziell: And I got to have a fun conversation with Amber,

194 00:13:24.340 ⇒ 00:13:30.360 Luke Scorziell: kind of a branding, and I think in particular, like, how we can communicate the value of BrainForge

195 00:13:30.530 ⇒ 00:13:45.870 Luke Scorziell: like, to either people that we’re meeting, in everyday life, or, I mean, probably more high leverage, would be how you can talk about Brainforged, like, to clients and whatnot. So I just wanted to, like, you know, start maybe a conversation.

196 00:13:46.160 ⇒ 00:13:58.050 Luke Scorziell: And just share, kind of, like, 3 words, of brand, that I’ve been thinking about, and kind of think about on a, like, when it comes to messaging and how you communicate, so…

197 00:13:58.200 ⇒ 00:14:00.390 Luke Scorziell: Yeah, we can hop into it.

198 00:14:00.770 ⇒ 00:14:08.570 Luke Scorziell: First one… just… Excuse my, like… graphic design,

199 00:14:08.890 ⇒ 00:14:16.370 Luke Scorziell: would not get hired for that. But yeah, first word, kind of when I’m thinking about brand, is authenticity, and…

200 00:14:17.100 ⇒ 00:14:21.709 Luke Scorziell: So it’s gonna be authenticity, differentiation, and then relevant, just so you kinda know.

201 00:14:21.840 ⇒ 00:14:37.059 Luke Scorziell: The three. So, yeah, a brand should feel authentic to who we actually are, so when you’re, like, talking about Brainforge, you should feel like, okay, I’m, like, this is consistent across different platforms,

202 00:14:37.560 ⇒ 00:14:39.820 Luke Scorziell: different conversations that I’m having with people.

203 00:14:39.960 ⇒ 00:14:59.849 Luke Scorziell: And not that it’s, like, we’re trying to be a company that we’re not, necessarily. So, with Brainforge, at least as far as I’ve learned, it’s like we’re a, you know, a data-forward AI consultancy, and so it’s, going in and adjusting the infrastructure, on the data side, and then we can, you know, build AI and whatnot from that, too.

204 00:15:00.120 ⇒ 00:15:13.630 Luke Scorziell: Versus, like, we maybe wouldn’t talk about ourselves in the same way that, like, Alex Lieberman talks about 10X, on LinkedIn, so it’s a little different there. So a question, that you could pose yourself, you know.

205 00:15:13.810 ⇒ 00:15:16.789 Luke Scorziell: Be interested, actually, to see your guys’ answers in the chat.

206 00:15:16.930 ⇒ 00:15:20.600 Luke Scorziell: But if you were to describe Brainforge’s collective personality to a friend.

207 00:15:20.760 ⇒ 00:15:23.570 Luke Scorziell: What would you say?

208 00:15:24.300 ⇒ 00:15:28.900 Luke Scorziell: So, feel free to throw that in, and pick my brain with questions, too, if you have any.

209 00:15:29.120 ⇒ 00:15:35.370 Luke Scorziell: and then second is just differentiated, so when you’re thinking about

210 00:15:36.260 ⇒ 00:15:41.510 Luke Scorziell: Like, company or any brand, is that you want…

211 00:15:43.530 ⇒ 00:15:54.000 Luke Scorziell: the… you want to feel like you’re different, and you… or you want the client to feel like there’s a unique reason why they’re choosing to work with you, as opposed to someone else. So, like, you know, I know that

212 00:15:54.320 ⇒ 00:15:57.129 Luke Scorziell: Maybe one of the ways that we,

213 00:15:58.150 ⇒ 00:16:05.630 Luke Scorziell: could talk about, or maybe could get compared to, it’d be, like, just hiring, like, an in-house, like, gov shop that just comes and

214 00:16:05.990 ⇒ 00:16:08.160 Luke Scorziell: Delivers a solution,

215 00:16:08.580 ⇒ 00:16:17.440 Luke Scorziell: And then moved on. But for us, it’s, it’s like, we’re actually coming in as strategic consultants that come alongside people, and clients to build out,

216 00:16:17.750 ⇒ 00:16:23.590 Luke Scorziell: Systems for them, and then help them make better decisions, and help them feel empowered with the knowledge that they need.

217 00:16:23.690 ⇒ 00:16:31.600 Luke Scorziell: To make those decisions, and so when you’re communicating, like, how Brain Forge is different, to clients or to people that you meet, whoever.

218 00:16:31.930 ⇒ 00:16:37.379 Luke Scorziell: it’s really asking the question of, like, what do we provide that’s different from our competition?

219 00:16:37.820 ⇒ 00:16:40.650 Luke Scorziell: And how do we communicate that to clients? So…

220 00:16:41.140 ⇒ 00:16:47.530 Luke Scorziell: Yeah, again, would be interested, I don’t know, feel free to unmute, too, if anyone, like, are there any things that y’all feel…

221 00:16:48.220 ⇒ 00:16:51.169 Luke Scorziell: Or, like, this is what makes BrainForge unique and different.

222 00:17:08.430 ⇒ 00:17:10.160 Pranav Narahari: What do you guys think? Yeah.

223 00:17:12.310 ⇒ 00:17:14.580 Luke Scorziell: You don’t have to overthink it, you can literally be…

224 00:17:15.650 ⇒ 00:17:17.309 Luke Scorziell: Yeah, just the first thing that comes to mind.

225 00:17:20.779 ⇒ 00:17:23.039 Pranav Narahari: When you say forward-thinking, I don’t say innovative.

226 00:17:29.229 ⇒ 00:17:30.459 Pranav Narahari: Speed is a good one.

227 00:17:31.650 ⇒ 00:17:36.019 Luke Scorziell: Yeah, I think a good one that Robert and I were talking about yesterday is that.

228 00:17:37.460 ⇒ 00:17:37.920 Pranav Narahari: Yeah, report.

229 00:17:37.920 ⇒ 00:17:45.460 Luke Scorziell: We are a team that has a lot of data engineers, working with us, and that’s different than a lot of,

230 00:17:45.680 ⇒ 00:17:50.159 Luke Scorziell: other AI consultancies that are building off of, like, data infrastructure that’s not…

231 00:17:50.610 ⇒ 00:17:55.990 Luke Scorziell: well done, not well-structured, and won’t scale well. And so, when you think of, like, how do we communicate that to clients.

232 00:17:56.140 ⇒ 00:18:01.340 Luke Scorziell: I think it’s really, like, underneath, like, thinking about…

233 00:18:03.170 ⇒ 00:18:06.240 Luke Scorziell: Like, the issues that that could cause, and then…

234 00:18:06.530 ⇒ 00:18:12.019 Luke Scorziell: Again, how we’re kind of uniquely situated to address their problems. So…

235 00:18:12.530 ⇒ 00:18:16.990 Luke Scorziell: Yeah, we’ll let you guys answer, keep answering in the chat. And then last question.

236 00:18:17.190 ⇒ 00:18:20.390 Luke Scorziell: a word, is relevant?

237 00:18:20.600 ⇒ 00:18:25.000 Luke Scorziell: And the key concept here is just that we need to speak about real problems that our clients have.

238 00:18:25.270 ⇒ 00:18:29.279 Luke Scorziell: And be able to, like, position ourselves as being, like.

239 00:18:29.430 ⇒ 00:18:35.259 Luke Scorziell: the most credible and, like, well-connected people to solve those problems. And so…

240 00:18:35.490 ⇒ 00:18:43.479 Luke Scorziell: the question that we can ask then is, like, when we’re at our best, what’s the tangible distance that we’re making in our customers’ lives? And so you could think about, like, you know.

241 00:18:43.920 ⇒ 00:18:52.410 Luke Scorziell: If you’re a CSO, like, who you’re meeting with, what are the outcomes that you could speak to on, like, a week-to-week basis to them that are…

242 00:18:52.670 ⇒ 00:18:58.790 Luke Scorziell: Pertinent to, like, Whatever issues they’ve brought up and you’re coming in to address, so…

243 00:18:58.980 ⇒ 00:19:05.819 Luke Scorziell: Yeah, I think the, like, danger of branding, brand strategy, and messaging is when you get to the point where you’re…

244 00:19:06.000 ⇒ 00:19:16.290 Luke Scorziell: Speaking, like, only about yourself, and it’s like, oh, this is authentic to us, like, differentiated from the competitors, but then you’re not actually speaking to problems that

245 00:19:16.410 ⇒ 00:19:23.089 Luke Scorziell: the customer has, it’s like, you know, they’re kind of just like the theme song guy with no audience. And so…

246 00:19:23.870 ⇒ 00:19:29.850 Luke Scorziell: Yeah, that’s, the couple words there, and then I think another concept, like a bonus one.

247 00:19:30.150 ⇒ 00:19:35.090 Luke Scorziell: Before we get to the cursor walkthrough, it’s just that…

248 00:19:35.980 ⇒ 00:19:41.149 Luke Scorziell: The, like, way that people think about brands and think about companies,

249 00:19:41.310 ⇒ 00:19:57.310 Luke Scorziell: is oftentimes the same way that they think about friends. There’s actually, like, neuroscience studies that have shown that, like, it activates the same parts of your brain. And so, yeah, I think just as you’re… as we all continue to think about, like, who Brainforge is, and how we communicate that,

250 00:19:57.620 ⇒ 00:20:01.639 Luke Scorziell: There is the… Like, thinking of it as our…

251 00:20:01.760 ⇒ 00:20:15.659 Luke Scorziell: how do you think of friends? Is it someone that you trust? They’re reliable, they’re consistent, every time you interact with them, you have the same consistent experience, or is it, you know, if you have a friend that you don’t really trust, or someone that you know that, like, isn’t super reliable.

252 00:20:16.850 ⇒ 00:20:22.869 Luke Scorziell: like, you’re probably not gonna go to them with things that you need. And so, I think, yeah, just as we’re thinking about

253 00:20:23.540 ⇒ 00:20:28.259 Luke Scorziell: How we position ourselves, and how we interact with clients, and interact with, like.

254 00:20:28.520 ⇒ 00:20:37.500 Luke Scorziell: each other and partners, and everyone within the organization. We want to make sure that we have a consistent experience, that we’re delivering, so that

255 00:20:38.170 ⇒ 00:20:41.889 Luke Scorziell: As they build this, like, perception of us over time.

256 00:20:42.120 ⇒ 00:20:48.750 Luke Scorziell: Yeah, that we’re very, like, friend. We fit in that reliable, trustworthy friend, so…

257 00:20:49.590 ⇒ 00:20:53.259 Luke Scorziell: Yeah, that is all that I have. Thank you all for…

258 00:20:53.530 ⇒ 00:20:58.639 Luke Scorziell: For listening, and let me know if you have any questions, and, like, start contributing in the chat, too. This is, like.

259 00:20:59.060 ⇒ 00:21:02.599 Luke Scorziell: Could replace a workshop that would take a couple hours, so…

260 00:21:02.840 ⇒ 00:21:08.000 Luke Scorziell: I will pass it off to whoever’s doing the… First our walkthrough.

261 00:21:09.210 ⇒ 00:21:11.570 Pranav Narahari: Yeah, I can take it.

262 00:21:12.000 ⇒ 00:21:14.250 Pranav Narahari: Cool, and like, let me know if,

263 00:21:15.010 ⇒ 00:21:18.919 Pranav Narahari: the audio is, quiet. We’re in, like, a… in a room here.

264 00:21:19.960 ⇒ 00:21:22.330 Pranav Narahari: Okay…

265 00:21:24.760 ⇒ 00:21:38.790 Pranav Narahari: Cool, so I… I just felt really lucky this week. I… we won… on Wednesday, we got a chance to go to a client on-site at ABC, and then also today, we’re working together here in Austin, so it’s like…

266 00:21:38.870 ⇒ 00:21:57.289 Pranav Narahari: I feel like I haven’t worked in person with folks at home, like, years. Like, consistently, so it’s really, really nice. And we’re actually productive, I feel like, so that’s… that’s also good. And then, yeah, also, I think a new thing this week is I had, like, a little bit of free time, so I spent a…

267 00:21:57.290 ⇒ 00:22:05.219 Pranav Narahari: you know, quite a while, getting up to speed on leveraging, you know, some new AI tooling that exists in the market.

268 00:22:05.220 ⇒ 00:22:15.790 Pranav Narahari: to do a wide variety of work, and I kind of wanted to present a bit about that, and hopefully this not only makes

269 00:22:16.010 ⇒ 00:22:22.850 Pranav Narahari: a tool like Purser or approachable, but also should show everybody that it’s not just for coding.

270 00:22:22.880 ⇒ 00:22:45.059 Pranav Narahari: And this is something that I think really Gabe, in particular, came in and sort of pushed the ball on, and I’m sort of picking it up slightly from here. And you’re gonna see that we’re gonna promote the use of cursor, pretty heavily for all types of, you know, what’s being described as, like, knowledge work. And so, I’ll just kind of walk through this presentation today.

271 00:22:45.060 ⇒ 00:23:03.990 Pranav Narahari: So this is sort of a little bit of the agenda, but I don’t want to take up Hawk all the time today, so I’ll just kind of start. So Cursor is a development platform. It’s commonly called an IDE, which is, like, Integrated Development Environment, built on this software called VS Code.

272 00:23:03.990 ⇒ 00:23:18.779 Pranav Narahari: But roughly, you can think about it like a workspace, or like a workbench for, development work. So it started off really focused on engineering work, but I think what we have found is that you can actually leverage it for quite a lot of things, and so…

273 00:23:18.780 ⇒ 00:23:36.530 Pranav Narahari: I’m actually just going to show you what the application looks like. So this is Cursor. When you open Cursor, this is what it’s gonna look like. And so you’re left… you’re sort of starting off with just this home screen. You can immediately actually just open folders, and actually just, like, start working with… with AI.

274 00:23:36.560 ⇒ 00:23:37.900 Pranav Narahari: And so…

275 00:23:38.010 ⇒ 00:23:52.980 Pranav Narahari: I want to kind of walk through some use cases, and I’ll actually be also showing you how to do some of these things from scratch. And we’ve tried our best to set up in a way where the moment you download this on your laptop.

276 00:23:52.980 ⇒ 00:24:05.670 Pranav Narahari: you’re just a few steps away from actually doing most of this… these things, in a time frame that would, shock you. And a lot of people have seen that I’m…

277 00:24:05.670 ⇒ 00:24:23.609 Pranav Narahari: urging folks to leverage this application, and a lot of people are doing that, so I really, really appreciate it. And we’re learning, and we’re making it much easier to use this tool, but I think hopefully this presentation will give you one angle on why this is important.

278 00:24:23.890 ⇒ 00:24:40.190 Pranav Narahari: For the sales team, right, we are already using Cursor, and particularly, I think Robert and I are using it for drafting statement of work, creating proposals, generating partner docs, writing client columns, building sales materials. So, again, these are…

279 00:24:40.190 ⇒ 00:24:52.970 Pranav Narahari: like, a year ago, we were doing this all manually, like, hours and hours to do this, so we’ve already sort of, I think, for the most part, at least for my workflows, cut anywhere from 50% to 80%, you know,

280 00:24:52.970 ⇒ 00:25:12.909 Pranav Narahari: You know, to generate these, which means I can take that time and spend more time with the team, spend more time selling, or just, like, not being in a meeting. Like, just go for a walk or something. On engineering, like, of course, this is the most obvious for everybody on the engineering side, but we’re already using this for code reviews.

281 00:25:12.910 ⇒ 00:25:21.800 Pranav Narahari: querying databases. I think Amber is sort of the first pioneer in leveraging this for analysis, and I’m like.

282 00:25:21.800 ⇒ 00:25:32.939 Pranav Narahari: just waiting to try to get an hour of her time to sort of codify a lot of the stuff that she’s done, but I know she’s been able to do the work of probably a team of two to three analysts,

283 00:25:32.940 ⇒ 00:25:42.920 Pranav Narahari: with just, you know, leveraging her expertise and cursor to build the narrative that she needs for her analysis slides.

284 00:25:43.010 ⇒ 00:25:50.309 Pranav Narahari: And so I know everybody in the AI team is using this, and I think increasingly the data team is using this for, work as well.

285 00:25:50.310 ⇒ 00:26:12.560 Pranav Narahari: operations team, so I know, Eliza, Rico, you guys are using this, you guys… initially, I know you’re using a lot of ChatGPT, but I’m, of course, gonna push y’all to try to consider using Cursor for documentation, SOPs, process planning, summaries, you know, interacting with Notion. I know you’re… you’re using it a lot today for

286 00:26:12.740 ⇒ 00:26:17.880 Pranav Narahari: Notion audits, and so there’s actually a lot of opportunity within the operations team.

287 00:26:17.930 ⇒ 00:26:35.010 Pranav Narahari: I just kind of covered some of the DNA work as well, but for dbt modeling, I know everybody on the data team is using… anyone who codes dbt work is using this to write models, but I know, Demi, you’re using it a little bit for a dbt audit we just did for a client.

288 00:26:35.070 ⇒ 00:26:41.419 Pranav Narahari: any type of SQL writing, you know? So, like, I basically went through this and,

289 00:26:41.510 ⇒ 00:26:50.209 Pranav Narahari: talked about how, like, in every single team, there’s opportunities to leverage, this tool, and, one debate I really, you know.

290 00:26:50.310 ⇒ 00:27:08.569 Pranav Narahari: I’m not interested in having is sort of, like, cursor versus clog code versus X, flashy tool. Like, more of what I’m actually interested in is folks using anything, and I… I just… I just need to pick as the, you know, person leading platform, what is Brainforge’s recommended tool.

291 00:27:08.570 ⇒ 00:27:23.849 Pranav Narahari: And when you go to use cursor, why is Brainforge make it easy to do all of these things, versus you having to install something, configure, all that stuff? So, I would highly encourage you, I’ll send out an invite link, we’re paying for this for everybody, like.

292 00:27:24.180 ⇒ 00:27:34.790 Pranav Narahari: you know, I’m hoping to pay more if people max out their plans, you know, so I’m really excited for this. It’s no longer, like, a debate for me, because I’ve used…

293 00:27:34.910 ⇒ 00:27:51.630 Pranav Narahari: Personally, I’ve used it for every single one of these use cases. I generated this slide using, my past cursor chats in the past two weeks. So I’ve been doing every single one of these using cursor. So this isn’t, like, me pontificating on what,

294 00:27:51.630 ⇒ 00:27:58.320 Pranav Narahari: is possible, this is, like, this is, like, me. And I’m a great use case because,

295 00:27:58.740 ⇒ 00:28:08.639 Pranav Narahari: I have very, very little time, and quite a lot of tasks, so the impact is really high for automation, and I’ve been able to accomplish it. And so.

296 00:28:08.890 ⇒ 00:28:24.679 Pranav Narahari: the first, kind of, like, really key thing that I want to stress is, like, if you don’t know if cursor can help you in doing something, just ask Cursor. And I think it may feel, like, really stupid, even, like, me saying that out loud, but

297 00:28:24.680 ⇒ 00:28:32.590 Pranav Narahari: this is, like, a little bit of a different paradigm than, like, Googling. Like, I feel like, really, with Googling, you have to, like, come to the table with something.

298 00:28:32.660 ⇒ 00:28:39.449 Pranav Narahari: In this situation, you really don’t have to come to the table with much. You could just say, hey, my goal is to accomplish this today.

299 00:28:39.450 ⇒ 00:28:53.020 Pranav Narahari: like, I wonder if I can get some help planning it out, and so one thing I told Cheshu today is to think about it like an intern, like a thought partner, you know, like a peer, right? Like, speak to it and tie to it like that, but…

300 00:28:53.020 ⇒ 00:29:01.630 Pranav Narahari: I think one of the… some of the conversations I’ve been having, you know, like, with Luke and with others is like, hey, I don’t… Hirscher gave me, like, a wrong output.

301 00:29:01.630 ⇒ 00:29:11.790 Pranav Narahari: well, did you tell it what the right output was, and did you tell it, like, hey, think about how do I get there, right? And you’ll be like, oh, damn, yeah, I just… actually, I just asked it for something.

302 00:29:11.790 ⇒ 00:29:27.109 Pranav Narahari: Instead of saying, my objective is this, let’s brainstorm some ways to get there. You almost have to go further and further… you almost have to back up a piece. And so, this is something that everybody… you’re gonna have to go through this journey yourself.

303 00:29:27.110 ⇒ 00:29:46.819 Pranav Narahari: what I’m saying is not going to make sense until you see it in action, but more often than not, if people aren’t using Cursor, and I ask, hey, what’s going on? And you’re like, it just didn’t give me the output, I’m gonna ask you to… did you work with it to… to help you, first? The second piece is brainstorming, so it’s a great…

304 00:29:46.820 ⇒ 00:30:06.440 Pranav Narahari: process for you. Some of you use ChatGPT, but having everything in one place, brainstorming ideas and solutions, doing web research, looking at other clients on what we’ve done. Of course, the easiest thing is document formatting, editing, filling out templates, code generation, and debugging, but…

305 00:30:06.830 ⇒ 00:30:19.759 Pranav Narahari: I think the la- the top two items, I feel like, may feel, like, net new. The bottom, you know, five or so are things that we’ve all been using either ChatGPT or other tools for.

306 00:30:20.000 ⇒ 00:30:33.779 Pranav Narahari: But I’m trying to give everyone one environment that they can open in, and not have to bounce around tools, not have to copy-paste things or worry about formatting, not have to debate Claude versus Gemini, like.

307 00:30:34.230 ⇒ 00:30:41.100 Pranav Narahari: I don’t, like… from, like, an engineer perspective and, like, a hobbyist, I’m interested in those conversations, but…

308 00:30:41.200 ⇒ 00:30:46.919 Pranav Narahari: I’m more interested in just folks using this, like, you’re gonna have… get much more value just by trying this versus

309 00:30:47.100 ⇒ 00:30:53.070 Pranav Narahari: worrying about which model or the best… the best way to do this. I’m gonna pause here, like, any questions?

310 00:30:53.250 ⇒ 00:30:54.449 Pranav Narahari: Or thoughts?

311 00:30:55.080 ⇒ 00:30:56.319 Pranav Narahari: They have to, yeah.

312 00:30:56.320 ⇒ 00:31:01.370 Greg Stoutenburg: all their results, create their report, make their presentation, all by our earliest.

313 00:31:01.370 ⇒ 00:31:03.010 Pranav Narahari: Okay,

314 00:31:03.270 ⇒ 00:31:21.899 Pranav Narahari: I’m gonna just highlight some best practices, and these best practices are also in, the BrainForge playbooks, so you can go reference that, or if you ask Cursor what are the best practices, it will tell you this. But one is ask questions, is to create a plan.

315 00:31:21.900 ⇒ 00:31:24.810 Pranav Narahari: And plan mode is really, like.

316 00:31:25.200 ⇒ 00:31:29.890 Pranav Narahari: what our step in engineering is when we write, like, PRDs or TDDs, right? So.

317 00:31:30.100 ⇒ 00:31:46.280 Pranav Narahari: think about when you typically work with ChatGBT, you’re going to just say, hey, give me this thing, and it’s going to go do this thing, right? Instead, you know, when you’re working on more complex tasks, like, hey, I want to generate, like, a method for creating a content schedule, right? Let’s say you’re marketing.

318 00:31:46.290 ⇒ 00:32:04.600 Pranav Narahari: You don’t want it to actually just go off and do that, because there’s so many… there’s so much nuance to that problem, that you want to work with it on the plan. And actually, what you’ll find if you use Cursor for a while is most of your time will be in planning with it. And what is a plan? Like, and this is where maybe I’ll just sort of, like, I’ll just flash

319 00:32:05.050 ⇒ 00:32:10.389 Pranav Narahari: you know, this up, and I’ll kind of walk you guys through, like, how to even do this.

320 00:32:10.660 ⇒ 00:32:19.010 Pranav Narahari: Let me just open, for example… Let’s open… Playbooks…

321 00:32:22.910 ⇒ 00:32:24.930 Pranav Narahari: And the vault.

322 00:32:25.980 ⇒ 00:32:32.350 Pranav Narahari: Okay, so let’s say we’re just… we open these two repos that, you know, are sort of our standard.

323 00:32:32.450 ⇒ 00:32:37.100 Pranav Narahari: One thing I’m… let’s just go ahead and say, hey, I want help.

324 00:32:37.250 ⇒ 00:32:41.909 Pranav Narahari: grading… A content calendar for marketing.

325 00:32:42.140 ⇒ 00:32:43.959 Pranav Narahari: for Brainforge, right?

326 00:32:44.660 ⇒ 00:33:04.100 Pranav Narahari: you’re gonna go ahead and just switch to plan mode, and basically hit go. What you’re gonna see happen is it’s going to go look through these two repositories that already exist, gonna try to understand what our strategies are, and it’s gonna ask you some clarifying questions. Perfect, like.

327 00:33:04.100 ⇒ 00:33:17.870 Pranav Narahari: again, we don’t want to go off and just do something randomly. And I also… this is, like, so little context. You know, you wouldn’t… I wouldn’t… you wouldn’t go to your intern or your partner and be like, hey, make me a contact calendar, like, see ya.

328 00:33:17.870 ⇒ 00:33:25.579 Pranav Narahari: So, okay, I want to do, primarily social, I want to do quarterly.

329 00:33:25.640 ⇒ 00:33:33.980 Pranav Narahari: And I’m just gonna say, like, let’s… and I’m actually just gonna say, I didn’t like some of these answers. Let’s just start with a document.

330 00:33:34.630 ⇒ 00:33:35.910 Pranav Narahari: of a plan.

331 00:33:36.940 ⇒ 00:33:47.480 Pranav Narahari: Great. And so, it’s gonna go ahead and look at a bunch of things. Nicely, we’ve actually loaded a lot of our writing and about go-to-market into these playbooks.

332 00:33:47.820 ⇒ 00:33:57.159 Pranav Narahari: And so it actually has a lot of information. And so, on the left here, you’re actually going to see this is the plan. Okay, create a quarterly social media calendar, here’s the foundations.

333 00:33:57.190 ⇒ 00:34:09.870 Pranav Narahari: At this point, your job is to actually just work on the plan, right? And if you can say, great, let’s just… let’s just go ahead and say, cool, content strategy, startups, scale-ups, enterprise, seasonal champions.

334 00:34:10.040 ⇒ 00:34:26.769 Pranav Narahari: Okay, let’s say for this, actually, you know, Robert called me and said, this quarter we’re focusing just on Enterprise. So I’m gonna say, hey, our sales team is just focused on enterprise, let’s ditch the rest for now.

335 00:34:27.070 ⇒ 00:34:40.569 Pranav Narahari: And, again, it’s just gonna actually go edit the plan, and it’s gonna say, cool, we’re focusing on enterprise only, we’re gonna… it’s gonna change everything based on that feedback. And you can see, you’re now just starting by editing the plan.

336 00:34:40.570 ⇒ 00:34:51.719 Pranav Narahari: At this point, if you’re happy, you can go ahead and edit and just click build, and it will build the output, right? So, I won’t have to do that now, but just want to kind of give you guys a sense of, like.

337 00:34:52.110 ⇒ 00:34:53.889 Pranav Narahari: sort of what it is I’m talking about.

338 00:34:56.050 ⇒ 00:35:08.109 Pranav Narahari: And next best practice is managing contacts. And so, don’t tag every file, include only relevant files. So, for example, in playbooks.

339 00:35:08.940 ⇒ 00:35:16.359 Pranav Narahari: For example, I have things like, hey, what is our brand style guide? What are our cursor… what’s our sales playbook?

340 00:35:16.490 ⇒ 00:35:28.330 Pranav Narahari: So actually, what I can do is, if I want to just reference one of them, and I don’t want cursor to go figure out which one, I can just go say, at sales playbook, and I can say, like, tell me about this

341 00:35:28.750 ⇒ 00:35:32.450 Pranav Narahari: this doc… And 15 words.

342 00:35:34.260 ⇒ 00:35:40.369 Pranav Narahari: And it’s just gonna literally go reference that file, and it’s gonna tell me, sales playbook, Discover First Approach.

343 00:35:40.500 ⇒ 00:35:44.509 Pranav Narahari: blah blah blah. So, there’s really helpful things you can reference.

344 00:35:44.710 ⇒ 00:36:03.789 Pranav Narahari: Files. You can also type links in here, and it’ll go scrape those links. So this is a good way. If you also have your file here, you can actually go here and, you can basically add file to cursor Chat. Just add that, too. So these are just, like, sort of, like, nice-to-have things.

345 00:36:05.160 ⇒ 00:36:06.580 Pranav Narahari: Let’s see…

346 00:36:07.270 ⇒ 00:36:26.869 Pranav Narahari: Okay, I went through reviews and workflows. This is another example that I shared with Luke today, which is like, hey, let’s say I’m working on this, and, I, like, get to some nice point. Someone else is like, hey, can you share me, like, how you built that marketing calendar using Cursor? Instead of me, sending a Loom, or, like.

347 00:36:26.910 ⇒ 00:36:38.809 Pranav Narahari: telling Cursor, like, hey, put all our notes into something, you can just go here, and just, like, export this transcript. And when you export the transcript, it’s just gonna give you, like.

348 00:36:40.020 ⇒ 00:36:56.219 Pranav Narahari: a markdown file with what you said, what it delivered, what you said, what it delivered, and you can just send that over. And then when, you know, your neighbor opens this up at Purser, it’ll just open up really nicely. So, again, if you ask Purser, it’ll most likely tell you to do that as well.

349 00:36:56.330 ⇒ 00:36:59.600 Pranav Narahari: Great. What else?

350 00:36:59.960 ⇒ 00:37:10.189 Pranav Narahari: So in terms of collaboration, yes, don’t share, don’t, like, copy, just super the transcripts. I think you can also, like, send…

351 00:37:10.210 ⇒ 00:37:20.979 Pranav Narahari: links somehow? I need to remember, like, the best way to do that. And yeah, I feel like I’ve kind of roughly covered, like, all the sort of collaboration

352 00:37:21.140 ⇒ 00:37:40.829 Pranav Narahari: And then, so I want to talk about, like, what I did this week, using Cursor. And so, one is I made this deck, I added some things to the brand style guide. I also developed our, like, Slack Assistant, which I’ll kind of share today. I added a bunch of things around brand and our media kit to the playbook.

353 00:37:40.830 ⇒ 00:37:56.310 Pranav Narahari: And I just, like, consistently was able to kind of get some new features out to the platform. So, I guess maybe, like, before I sort of present, like, for folks that first got into Kurser, like, this week, does anyone want to share

354 00:37:56.580 ⇒ 00:38:04.469 Pranav Narahari: like, even just, like, something you accomplished and, like, what you learned about the ways to use kosher that you didn’t know before.

355 00:38:04.660 ⇒ 00:38:18.400 Pranav Narahari: Yeah, I can go ahead. So this week, you know, I had to conduct a Notion audit, just kind of go through our existing homepage. And this is my first time kind of playing around with MCPs, like, I’ve heard about it, I understand what it does, but

356 00:38:18.650 ⇒ 00:38:36.599 Pranav Narahari: being the flush of things and trying to connect to cursor, the setup process was a little cumbersome at first, I will admit, but once you get the hang of it, it was… it made my life so much easier. It went through all 50-plus pages that we have on Notion, from at the parent level to the child level.

357 00:38:36.610 ⇒ 00:38:45.180 Pranav Narahari: went through every document, databases, and it gave me a solid strategic plan. It said, hey, this is,

358 00:38:45.180 ⇒ 00:38:53.199 Pranav Narahari: This is the page I’m looking at. It’s under people or external. Here are some things that are going well. It gave me a score, like a health score.

359 00:38:53.200 ⇒ 00:39:11.969 Pranav Narahari: One being, like, it’s absolutely useless, like, we don’t need this anymore. Five being, there are a lot of great content on here. So I was able to have that judgment that I was very surprised about. At first, the output I did receive, I wasn’t too happy about, because I had already worked with an existing output that Notion AI gave me.

360 00:39:12.110 ⇒ 00:39:17.769 Pranav Narahari: And unfortunately, I ran out of credits, and that’s what kind of, you know, moved me to cursor.

361 00:39:17.770 ⇒ 00:39:32.339 Pranav Narahari: But yeah, once I was able to say, hey, I need the output to be exactly like this, from a content perspective and then a format perspective, it delivered perfectly. Obviously, there’s still some hiccups here and there, it’ll miss out some pages.

362 00:39:32.450 ⇒ 00:39:34.630 Pranav Narahari: But it’s not like…

363 00:39:34.650 ⇒ 00:39:45.910 Pranav Narahari: you know, it’s deliberately doing that, it’s the way I’m prompting it, it just didn’t cache that. So I had to be like, hey, you’ve missed out XYZ pages, can you please do the same analysis? And if you…

364 00:39:45.910 ⇒ 00:40:03.949 Pranav Narahari: doing a more comprehensive and thorough analysis every time. So, it’s very iterative, is what I’m learning, right? And if you’re a power user of ChatGPT like me or Gemini, cursor is not that much harder to learn. It’s just maybe the interface will take some time to get used to, but the concepts are very much the same.

365 00:40:04.080 ⇒ 00:40:16.660 Pranav Narahari: You just gotta kind of hold its hand a little bit, but also, like UTong was saying, make sure it becomes your thought partner. Ask it to, like, you know, say, like, hey, what else am I missing here? And…

366 00:40:16.970 ⇒ 00:40:25.910 Pranav Narahari: when I was using Cursor, it allowed me to kind of look at different angles that I would have missed otherwise, and I think that was great. I mean, yeah, super exciting. Right.

367 00:40:28.210 ⇒ 00:40:46.450 Luke Scorziell: Yeah, so Robert built out some, like, ICP, guidelines within Cursor, and we’ve been wanting to send messages to people who are viewing his profile, but then obviously, like, not everyone who views his profile is in our ICP.

368 00:40:46.550 ⇒ 00:40:53.660 Luke Scorziell: And so, I just copied… copied all of the profile views from this last week.

369 00:40:53.860 ⇒ 00:40:59.939 Luke Scorziell: And then, I think I put them into ChatGBT first to have it organize it into a CSV, which I probably could have done in cursor, and then I just…

370 00:41:00.150 ⇒ 00:41:03.010 Luke Scorziell: Asked it to evaluate each lead with…

371 00:41:03.300 ⇒ 00:41:10.240 Luke Scorziell: against our ICP criteria, give us, like, one sentence on whether or not we should reach out to that lead, and then categorize them, and then it…

372 00:41:10.580 ⇒ 00:41:18.169 Luke Scorziell: It did that, and then it built, like, a whole outreach sequence for each lead with the outreach playbooks that we have.

373 00:41:18.560 ⇒ 00:41:22.690 Luke Scorziell: So, that was pretty cool, and then I also started working on, like, a,

374 00:41:23.820 ⇒ 00:41:27.299 Luke Scorziell: a page, I don’t know what it would be called, like, a vault… some…

375 00:41:27.510 ⇒ 00:41:31.120 Luke Scorziell: section of Cursor that houses, like, our,

376 00:41:31.740 ⇒ 00:41:41.860 Luke Scorziell: our services, so that, as, like, you know, I’ve already talked with a couple of you guys about, like, Demulade and I talked about the dbt audit, Zorin and I,

377 00:41:42.140 ⇒ 00:41:51.320 Luke Scorziell: went through, like, the edge stack innovation service, so, like, as I get all that information, like, my plan is just to then plug it into cursor there, and then when I ask it, like.

378 00:41:51.690 ⇒ 00:41:58.829 Luke Scorziell: write me a post in Utama’s voice about our new dbt audit service using, like, the StoryBrand framework.

379 00:41:59.270 ⇒ 00:42:05.280 Luke Scorziell: then it just, like, pop… pops some of that stuff out. So it was really… it was really cool, and it… it’s nice that it doesn’t have

380 00:42:05.660 ⇒ 00:42:07.700 Luke Scorziell: That you don’t have to re-explain everything?

381 00:42:07.860 ⇒ 00:42:10.530 Luke Scorziell: like, ChatGBT, you’re constantly, like.

382 00:42:11.170 ⇒ 00:42:16.820 Luke Scorziell: just… here’s the context of what I’m doing, versus cursor just has everything.

383 00:42:16.980 ⇒ 00:42:19.030 Luke Scorziell: Like, already within the Brainforge vault.

384 00:42:22.850 ⇒ 00:42:23.570 Pranav Narahari: Nice.

385 00:42:26.940 ⇒ 00:42:28.860 Pranav Narahari: Anyone else want to share?

386 00:42:32.130 ⇒ 00:42:51.430 Greg Stoutenburg: I think I’ll just jump in really quick to say I used it to draft a couple of SOWs last week, and what really impressed me compared to other AI tools that I’ve used before is just the fact that you could connect to an entire GitHub repo, or 2, or 3, or 10, to get an extraordinary amount of context that you’re also able to curate very easily.

387 00:42:51.610 ⇒ 00:43:02.880 Greg Stoutenburg: I know that I haven’t utilized it to its full power, but, like, just having that piece unlocked for me made me think, alright, this is gonna be an extremely powerful tool going forward.

388 00:43:05.400 ⇒ 00:43:15.960 Pranav Narahari: That’s awesome. Yeah, so kind of, like, what I’m hopeful for everybody is that you have that, like, moment of, like, OMFG, and then what I’m gonna do is show you how to, like.

389 00:43:16.390 ⇒ 00:43:17.659 Pranav Narahari: Go from, like.

390 00:43:17.720 ⇒ 00:43:30.149 Pranav Narahari: 2G to, like, 5G. But you’re gonna have to get a little bit in. I can’t sell the magic, like, I can walk you through this, I can show you, and I’m gonna show you some magic that I produced this week.

391 00:43:30.150 ⇒ 00:43:45.150 Pranav Narahari: But, ultimately, like, you’ll have to meet me a little bit in there, and then once you’re there, I’ll… we’re gonna ramp everybody. And so, the lovely thing about our company, and what I’m so happy about is, everybody here is super smart, meaning

392 00:43:45.360 ⇒ 00:43:58.889 Pranav Narahari: like, it’s rare to have a company where I’m, like, pitching, like, an IDE for, like, everybody, right? Like, it’s not very common. Most companies, and Clarence can attest, because we were just talking about this yesterday, are struggling to, like.

393 00:43:58.890 ⇒ 00:44:08.449 Pranav Narahari: just use, like, Microsoft Copilot, like, you know, and so we are way, way far ahead, so it’s so nice that I’m able to

394 00:44:08.480 ⇒ 00:44:18.400 Pranav Narahari: like, push this tool out, but, like, really, I think where you guys are gonna see your ability to scale, yourself is gonna be leveraging some of the work

395 00:44:18.400 ⇒ 00:44:28.940 Pranav Narahari: workflows, MCPs, playbooks that the platform team is sort of developing and is gonna just make available. And so every single one of the folks that shared, they expressed

396 00:44:28.940 ⇒ 00:44:44.429 Pranav Narahari: How their first interaction with it was… was maybe a struggle, but as they start to understand the amount of advanced context, how to prompt, and how to give it expectations properly, like, how far they were able to get. So that’s… that’s awesome.

397 00:44:44.890 ⇒ 00:44:51.180 Pranav Narahari: So I did want to share one thing also that we’re probably going to end up rolling out.

398 00:44:52.160 ⇒ 00:45:03.769 Pranav Narahari: you know, probably, like, this weekend or something, that I built, basically, entirely for sure. So, Casey, at some point, worked on a Slack assistant, with us, for us, and,

399 00:45:03.790 ⇒ 00:45:14.009 Pranav Narahari: I actually just, like, kind of, like, took it from there and built, basically… One of the problems that we have in Slack is that I’m always talking to someone, I’m like, I’m just gonna chat JPT this.

400 00:45:14.010 ⇒ 00:45:26.169 Pranav Narahari: and then be, like, copy-paste it back to them, because I’m, like, doing research or having a conversation, and I was, like, tired of doing that. I was also… I’m, like, trying to… I use ChatGP a lot, but a lot of what I use it for, I want to share with everybody.

401 00:45:26.170 ⇒ 00:45:38.669 Pranav Narahari: So I just thought it would be really nice for me to zoom in to just, like, bring this into Slack. I have no formal background in Slack app development, in TypeScript.

402 00:45:38.670 ⇒ 00:45:56.380 Pranav Narahari: in railway hosting, deployment, and it did take me, like, a, you know, maybe, like, 6 or 7 hours, but, it basically nailed it. So if I say, you can add BrainForge Assistant now and just say anything, what you’re gonna see is that it’ll respond, it’s gonna…

403 00:45:56.380 ⇒ 00:46:04.970 Pranav Narahari: tell you, like… it’s gonna basically really quickly be like, hey, what’s… what’s up? And so I’m gonna say, great, tell me about…

404 00:46:05.080 ⇒ 00:46:06.460 Pranav Narahari: Brainforge.

405 00:46:07.780 ⇒ 00:46:20.149 Pranav Narahari: And so it can use web search, pull links down, it’ll kind of give you a sense of that, if it’s thinking, so that you’re not just like, hey, this crap out on me. And so right now, it’s…

406 00:46:20.200 ⇒ 00:46:23.489 Pranav Narahari: It’s going to the website, it’s probably scraping a bunch of stuff.

407 00:46:23.540 ⇒ 00:46:28.779 Pranav Narahari: It’s thinking about, okay, what, like, what is the, what is the question? And so…

408 00:46:28.820 ⇒ 00:46:45.269 Pranav Narahari: Part of this I want to show is that, yes, we have this, like, awesome new little assistant app, and as you can see, okay, it kind of knows who we are, it’s inferring a bunch of stuff from the website, it’s showing our sources, it’s showing the model of power from, showing how long it took.

409 00:46:45.290 ⇒ 00:46:53.029 Pranav Narahari: But really, at a meta level, I want to show you that I built this, like, in my, like, spare time.

410 00:46:53.220 ⇒ 00:47:01.809 Pranav Narahari: In between meetings. I have no idea, for, like, I know, like, a little bit of what I’m doing here, right? And so that’s kind of crazy.

411 00:47:01.940 ⇒ 00:47:21.359 Pranav Narahari: And so this is, like, one example of something I was able to get out, this week. And so I’ll sort of release this. I think this will be awesome and should help out a lot of stuff in Slack. So I shared that. I think we also talked about drafting an SOW, but if I could just, you know.

412 00:47:21.480 ⇒ 00:47:34.659 Pranav Narahari: if I can just show this one more time, hey, I want to draft an SOW for a client, who’s interested in building a Slack

413 00:47:35.420 ⇒ 00:47:38.550 Pranav Narahari: Assistant for their consultancy.

414 00:47:39.030 ⇒ 00:47:42.769 Pranav Narahari: And I don’t know if I spelled things right, it’s okay.

415 00:47:43.890 ⇒ 00:47:48.690 Pranav Narahari: lovely is that it’s gonna go look at our SOW templates.

416 00:47:48.770 ⇒ 00:48:06.240 Pranav Narahari: our SOW checklist, our SOW, like, how we write great SOWs, this is some stuff that I wrote, Clarence wrote, it’s gonna say, great, what’s the client name? I’m gonna say… this is gonna… we already have ABC is a client, it’s just a DEF client.

417 00:48:06.250 ⇒ 00:48:12.690 Pranav Narahari: What context sources? I’m just gonna say I’ll pull the… I’ll provide the context. Great.

418 00:48:13.940 ⇒ 00:48:23.669 Pranav Narahari: And let me just, like, make this a little bit bigger. It’s gonna go ahead and I’m gonna say it’s gonna automate tasks and workflows.

419 00:48:23.940 ⇒ 00:48:31.220 Pranav Narahari: And just go ahead, I’m just gonna say, like, just… Just go ahead.

420 00:48:32.210 ⇒ 00:48:33.510 Pranav Narahari: And right.

421 00:48:33.690 ⇒ 00:48:44.239 Pranav Narahari: And so what I want to show you is that just with me simply saying, I want an SOW, it can go ahead and build a plan out, great, there’s a client, Slack assistant.

422 00:48:44.320 ⇒ 00:49:00.160 Pranav Narahari: here’s the structure, and for everyone that’s written SOWs, you know this is our structure. And it’s gonna basically do the plan. Love the plan? Go ahead and build it. It’s gonna make itself a bunch of to-dos, draft it, take a look at, like, any use cases we’ve had for this.

423 00:49:00.220 ⇒ 00:49:07.239 Pranav Narahari: check against our SOW quality checks, and then go ahead and write it. As you can tell, it’s writing it right now.

424 00:49:07.450 ⇒ 00:49:14.030 Pranav Narahari: And as soon as it’s done, this is usually the time where it doesn’t take long enough, you can just…

425 00:49:14.480 ⇒ 00:49:29.979 Pranav Narahari: Chillax for a sec, and there it is, right? But we’re not done. So at this point, I’m like, I read it through, I like this, I don’t like this, I’ll work with it to iterate. Finally, I’m able to export this, put this into Google Drive, and go.

426 00:49:30.650 ⇒ 00:49:45.870 Pranav Narahari: What we’re doing now is, like, most of SOW development is actually all contained within our transcripts, within our Slack messages, so usually what I do is, like, grab the transcript from the platform, I paste it in, I’m like, given what I just talked to the client about, generate it. It’s usually 90% accurate.

427 00:49:45.870 ⇒ 00:49:51.500 Pranav Narahari: what used to take me 3-4 hours to write transcripts is, like, I usually bang this out, I’m like.

428 00:49:52.030 ⇒ 00:49:53.619 Pranav Narahari: Or in, like, 3 minutes.

429 00:49:54.010 ⇒ 00:50:13.619 Pranav Narahari: Like, it’s really dramatic, and we’ve won tens of thousands of dollars of work on, these SOWs that I generated. So it’s, like, not… this is not even, like, really a demo, like, I’ve already… most of our SOWs in the last 3 months have been generated this way, without… even when I wasn’t using the playbooks or anything. So,

430 00:50:13.920 ⇒ 00:50:17.549 Pranav Narahari: yeah, like, this is working super, super well.

431 00:50:17.730 ⇒ 00:50:29.169 Pranav Narahari: I think, okay, database queries, building apps. So one thing I want to share with you is I actually built this entire slide builder with, with Cursor.

432 00:50:29.170 ⇒ 00:50:38.119 Pranav Narahari: And so, if you go and… if I go ahead and, show you guys, I’m gonna go ahead and add to… Well, actually, I’ll just…

433 00:50:38.300 ⇒ 00:50:40.250 Pranav Narahari: I’ll just look at my other screen.

434 00:50:40.430 ⇒ 00:50:43.730 Pranav Narahari: If I go ahead, and yeah, as,

435 00:50:43.870 ⇒ 00:50:55.430 Pranav Narahari: Greg mentioned, you can have a lot of repos, and I do have a lot of repos in here. You can go and see that I actually have built in here, like, a slide builder. And so what I did is,

436 00:50:55.560 ⇒ 00:51:02.649 Pranav Narahari: I don’t know if I necessarily have the whole prompt in here, but, I built out… I told,

437 00:51:02.780 ⇒ 00:51:13.560 Pranav Narahari: basically cursor. I want to build… I want a better way for us to build slides. I’m really tired of Google Slides and, like, having to adjust things. Here’s a bunch of, like, decks.

438 00:51:13.560 ⇒ 00:51:29.799 Pranav Narahari: first go through and export every single slide as an image, so you can learn about what great decks are here at Brainforge, and then build me the plan to actually build, a slide generator. And so, maybe I’ll actually ask him where the source code is for this.

439 00:51:30.000 ⇒ 00:51:32.449 Pranav Narahari: Where’s the source code?

440 00:51:32.620 ⇒ 00:51:34.459 Pranav Narahari: Purpose my builder.

441 00:51:35.990 ⇒ 00:51:46.590 Pranav Narahari: And so this, took me probably, like, 2 hours to, like, sort of, like, get up and running and host it the other day. But the entire, like.

442 00:51:47.030 ⇒ 00:51:56.799 Pranav Narahari: this whole thing is… was… I built within our slide generator. Like, I haven’t read… I didn’t write it, I didn’t, yeah, this is not Google Slides, it’s, like, running on my, like, laptop.

443 00:51:56.980 ⇒ 00:52:07.919 Pranav Narahari: And so if you see here, for, like, all the nerds in the crowd, you could go find out all the source code on, like, how I built the slide generator here.

444 00:52:08.040 ⇒ 00:52:23.429 Pranav Narahari: And so, this is, again, this is a problem I was having. I think slides take way too long. I think a lot more people are developing slides. I’m getting really tired of, taking our valuable marketing team’s time to help do slides, and we’re making progress on this slide.

445 00:52:23.430 ⇒ 00:52:30.690 Pranav Narahari: generator. The other meta moment is I actually built this whole deck using Cursor. I,

446 00:52:31.110 ⇒ 00:52:40.019 Pranav Narahari: had about, like, 20 minutes earlier, and I woke up this morning and said, hey, wouldn’t it be fun for me to do a cursor demo, but also build a deck

447 00:52:40.240 ⇒ 00:52:57.609 Pranav Narahari: in using our deck builder that I also build in Cursor, and so here are all the instructions that I used to build, the Company 101, you know, deck. Basically, here’s the instructions. I want help creating a slide about what I shipped this week.

448 00:52:57.640 ⇒ 00:53:10.600 Pranav Narahari: I want to do a deck showing my company how to build… how to use Cursor effectively, and I’ll send you guys this whole transcript on how I did it, but this entire deck itself was built with Cursor, I didn’t write a single

449 00:53:10.640 ⇒ 00:53:14.390 Pranav Narahari: thing here. I didn’t touch… I didn’t do any outlining.

450 00:53:14.490 ⇒ 00:53:16.539 Pranav Narahari: And so, like, long story short, like.

451 00:53:16.880 ⇒ 00:53:22.899 Pranav Narahari: you can… it’s very, very powerful. We’re gonna see this being used more and more places within the company.

452 00:53:23.080 ⇒ 00:53:34.170 Pranav Narahari: re-watch this video on how to best use Kurser, or, like, ask a friend at the company on, like, what’s, what’s effective, or how to do things. But I’m finding that it’s, like.

453 00:53:34.300 ⇒ 00:53:46.039 Pranav Narahari: it’s maximized my minute, you know, to a degree that I’ve never seen, you know, in, like, the business world, and I think it’s… I think y’all will end up seeing that as well within your workflow, so…

454 00:53:46.740 ⇒ 00:53:50.860 Pranav Narahari: Okay, that’s, that’s my update. I know we’re, like, super late, but…

455 00:53:51.160 ⇒ 00:53:54.480 Pranav Narahari: Awesome. And Eliza, I can pass it back to… to you.

456 00:53:56.820 ⇒ 00:54:00.079 Elizah Joy: Right, I’ll share my screen for you, Clarence.

457 00:54:03.460 ⇒ 00:54:05.749 Clarence Stone: Oh, we’re gonna loop back to me. Thank you!

458 00:54:14.440 ⇒ 00:54:21.910 Clarence Stone: Hey, Al, sorry I’m late. I was on another call. Just a quick update from my side. We…

459 00:54:22.430 ⇒ 00:54:46.980 Clarence Stone: really set up a great system. I love seeing everyone evolve and start to norm into their roles. The kind of outputs that we’re seeing are amazing, and I love the communication that’s been happening. And because of that, we’ve created two new work products that you can take a look at if you’re interested or curious. One of the coolest things is some guidelines and perspectives on creating an SOW.

460 00:54:46.980 ⇒ 00:54:51.940 Clarence Stone: If you click that button, you’ll be able to, see, you know, my thoughts on it, how to,

461 00:54:52.040 ⇒ 00:55:16.320 Clarence Stone: put one together, as well as notes and comments from Gabe on how to apply that knowledge from my write-up into an AI agent. So, towards the end, you’ll see comments from Gabe. Same thing with the CSO pipeline recommendations. We always want to make sure that there’s a good flow of work coming in, so I provided some insights and guidelines

462 00:55:16.320 ⇒ 00:55:41.209 Clarence Stone: on how you might be able to explore new opportunities and bring in new clients to the organization. So, use that as a tactical method to work with Luke and the sales team and the rest of the organization to drive more projects and work for our organization. Now, those two things came because we were able to get your feedback, get your

463 00:55:41.210 ⇒ 00:55:58.590 Clarence Stone: thoughts, right? It was from you that I was able to, you know, provide this feedback and add new documentation and guidelines. So, this is where I always want to pass it back to this organization. I want to make sure… can we go back to the other tab?

464 00:55:59.530 ⇒ 00:56:11.720 Clarence Stone: I want to remind everyone, we have these, like, weekly leadership stand-ups, right? So, if there’s any questions or anything you want to decompose or have a conversation about, let’s do it in those leadership calls.

465 00:56:11.740 ⇒ 00:56:22.869 Clarence Stone: daily, you know, those daily stand-ups for your team. If you’re missing information or you’re not sure what’s going on in your project, make sure you bring that up, with your team on that daily,

466 00:56:22.870 ⇒ 00:56:34.120 Clarence Stone: call. And always, hey, the door’s open to me, like, you know, you see my calendar, you see my schedule, feel free to drop some time in. I’m always happy to provide feedback and,

467 00:56:34.260 ⇒ 00:56:53.959 Clarence Stone: And my thoughts, on what you’re kind of tackling. But the biggest takeaway from this slide that I want to share with everybody is, in this moment, we’re in such an interesting moment, where everything is advancing so quickly. I’m so proud and excited by how quickly everybody adopted this new, form of strategy, and

468 00:56:53.960 ⇒ 00:57:18.840 Clarence Stone: What I want to say is, like, it’s going to be a cyclical development of the teams, right? We’re continually going to provide better solutions, better support, better documentation to help you do your work better. We’re going to take your feedback and make the systems even better. But there’s, doesn’t mean that, you know, there isn’t going to be struggles ahead, and that’s okay, it’s natural, and I want you to use those three venues of the weekly

469 00:57:18.840 ⇒ 00:57:31.270 Clarence Stone: daily and always to, kind of get to that norming phase. I see that we’re starting to settle into our norming phase, and I love that. If you disagree, if you think there’s still some huge roadblocks, I would love to know what those are.

470 00:57:31.270 ⇒ 00:57:44.120 Clarence Stone: I promise I’ll create documents, new processes, and guidelines, and even, you know, sit with you guys to make that happen. So, great work, and keep it up, and use all of these resources available to you to crush it.

471 00:57:48.290 ⇒ 00:57:48.990 Pranav Narahari: Nice.

472 00:57:54.620 ⇒ 00:57:57.949 Holly Condos: I guess I’m up, Eliza?

473 00:58:00.510 ⇒ 00:58:01.740 Holly Condos: Can you hear me?

474 00:58:03.340 ⇒ 00:58:04.100 Pranav Narahari: Yes.

475 00:58:09.520 ⇒ 00:58:10.979 Holly Condos: Can you still hear me?

476 00:58:12.690 ⇒ 00:58:13.830 Pranav Narahari: Yep, we can hear you.

477 00:58:14.130 ⇒ 00:58:21.989 Holly Condos: Great. Okay, so, just a little snapshot on our focus for this two-week period.

478 00:58:22.180 ⇒ 00:58:40.120 Holly Condos: And highlighting some of our top traction partners. So, for Snowflake, I’m working with Robert and Utom to really build the channel, and engage with service reps. We’re gonna really swarm around them to, establish some

479 00:58:40.240 ⇒ 00:58:49.139 Holly Condos: knowledge base about Brainforge, to figure out what we can help them with so that they will pull us into deals.

480 00:58:49.430 ⇒ 00:59:00.629 Holly Condos: And kind of bring to the table, some of our expertise with regard to, implementations with the Snowflake product.

481 00:59:00.870 ⇒ 00:59:09.219 Holly Condos: And, and then some collateral that the sales reps can also use. So that’s our big focus.

482 00:59:09.330 ⇒ 00:59:17.009 Holly Condos: At least Towards the end of this month and into the rest of Q1. Mixed panel,

483 00:59:17.150 ⇒ 00:59:21.739 Holly Condos: We’ve gotten some traction with them also. We put together,

484 00:59:21.930 ⇒ 00:59:29.030 Holly Condos: An outline of an event, which we are now engaging with their senior marketing team about.

485 00:59:29.230 ⇒ 00:59:36.469 Holly Condos: And that is tentatively planned, for February in Austin.

486 00:59:36.890 ⇒ 00:59:42.420 Holly Condos: I think this could be really good for us from the standpoint of

487 00:59:42.610 ⇒ 00:59:56.210 Holly Condos: Bringing joint net new prospects to the table, so, that’s in work. Omni and Amplitude, I don’t know, you probably saw, but we did some posts last week.

488 00:59:56.440 ⇒ 01:00:02.300 Holly Condos: About our affiliate partnership with Amplitude, and,

489 01:00:02.530 ⇒ 01:00:16.689 Holly Condos: some of the new features from Omni, and specifically their Blobby chatbot. So, that kind of drove more interest, not only from our partner team, but from the marketing teams for both Omni and Amplitude.

490 01:00:16.800 ⇒ 01:00:21.840 Holly Condos: And, as you can see on the slide, so Omni has…

491 01:00:21.970 ⇒ 01:00:35.110 Holly Condos: committed to helping us with boosting our posts and putting some marketing dollars behind that. And then they’ve got a thought leadership program, which they’ve invited us to, start working on, so…

492 01:00:35.110 ⇒ 01:00:42.729 Holly Condos: That is really exciting. Again, you know, going into the rest of this quarter, I think we’ll have a lot of push on the marketing side with Omni.

493 01:00:42.880 ⇒ 01:00:55.379 Holly Condos: Amplitude, so Greg has been really helpful to our team and the go-to-market, push as far as developing some credibility, again, with the Amplitude,

494 01:00:56.250 ⇒ 01:01:03.549 Holly Condos: Affiliate program, and so we’ve got this webinar, going for…

495 01:01:03.550 ⇒ 01:01:17.270 Holly Condos: Q2, and greg will… will work with Hannah and get that going as far as the logistics next week. But yeah, that’s… that’s kind of our focus for the top partners. Thanks.

496 01:01:19.810 ⇒ 01:01:20.590 Pranav Narahari: Thanks, Holly.

497 01:01:22.650 ⇒ 01:01:30.350 Elizah Joy: Alright, we also have a few updates on the operations side. Shoshi, you want to start with the notion?

498 01:01:31.600 ⇒ 01:01:38.629 Pranav Narahari: Yeah, absolutely. So, we heard all the things about Notion, and, you know, being someone that’s onboarding

499 01:01:38.690 ⇒ 01:01:42.609 Pranav Narahari: onto Intel. Rig Forge, you know, I’ve noticed that notion

500 01:01:42.650 ⇒ 01:01:58.210 Pranav Narahari: needs a revamp. It’s 2026, so we asked for a new homepage. So, we’re currently in the midst of this auditing, kind of figuring out, like, what new documents, databases, things that could help you do your job more effectively.

501 01:01:58.210 ⇒ 01:02:04.870 Pranav Narahari: And the entire idea behind the new Notion homepage is to get anything you want within 3 clicks.

502 01:02:04.870 ⇒ 01:02:10.820 Pranav Narahari: If we can’t achieve that, then we’re… we’re not helping you out the best way possible, so super excited to…

503 01:02:10.820 ⇒ 01:02:24.899 Pranav Narahari: say that we’re currently working on it, hopefully next week, we’re gonna have a, we’re gonna publish it, and have everyone use it, and give us more feedback. But yeah, that’s all I have on the Notion updates, and, pass it back to you, Eliza.

504 01:02:25.550 ⇒ 01:02:46.519 Elizah Joy: Thanks, Yashu. So, yeah, another part of our update is the buddy program. So, we’re relaunching it for, to improve the onboarding process and culture building. So, this happens by pairing new hires with our existing team members. So, as a buddy, you will be someone’s first connection, guide, and, like, friendly face during their first

505 01:02:46.520 ⇒ 01:02:52.039 Elizah Joy: few days, 30 days, with Brainforge, so what hap- what will happen is

506 01:02:52.040 ⇒ 01:03:03.240 Elizah Joy: You’ll be introduced to someone’s buddy either ahead of or during their day one, and then you’ll get their start date, their role, basic onboarding guidelines. So, your role as a buddy

507 01:03:03.240 ⇒ 01:03:16.590 Elizah Joy: for that new hire is that you are actually not expected to have all the answers, so your job is to offer support, context, and check-in regularly. So you’ll help orient them on things like team structure.

508 01:03:16.590 ⇒ 01:03:27.089 Elizah Joy: our tools, culture norms, or just where to find stuff. And yeah, we’ve prepared a short, guideline here. We’ll also be sending this in Slack, but yeah,

509 01:03:27.190 ⇒ 01:03:31.880 Elizah Joy: As a buddy, your presence is, it does make a huge difference.

510 01:03:31.880 ⇒ 01:03:47.669 Elizah Joy: hires, and it only takes, like, 30 minutes a week, maybe, to make someone feel seen and supported, especially if they’re starting out, with Brainforge. And then another is the Donut app. So we’ve had this for quite a few months now, and

511 01:03:47.770 ⇒ 01:03:53.460 Elizah Joy: We’re here to, work with you to make it, like, truly…

512 01:03:53.690 ⇒ 01:04:08.460 Elizah Joy: help it, like, we are doubling down to make sure everyone is making the most out of it, so what’ll happen is, like, every two weeks, you’ll get paired with, on Slack, every two weeks, and then you’ll help, there is a Slack.

513 01:04:11.530 ⇒ 01:04:16.310 Elizah Joy: Oh, Slack prompt that’ll help with guides, suggestions, and that.

514 01:04:16.350 ⇒ 01:04:31.500 Elizah Joy: So, please make time to meet with your peers, so even just a 15-minute chat, so that goes a long ways. So the goal of this to, is to create connections with us and strengthen our culture, foster our team trust.

515 01:04:31.500 ⇒ 01:04:39.470 Elizah Joy: And make Brain Forge a more fun place to work in. So, don’t worry, if you miss a match for that week, you can always reconnect with

516 01:04:39.470 ⇒ 01:04:44.450 Elizah Joy: That pair or the team member that you’ve been, paired with in the Donut app.

517 01:04:44.540 ⇒ 01:04:59.320 Elizah Joy: And then lastly, we have updated the, expense request system, so we’re ruling this out as a self-serve centralized process for requesting new team expenses. So whether you need a new tool, one-time purchase, subscription.

518 01:04:59.320 ⇒ 01:05:14.910 Elizah Joy: or any expense that you need, regard… as long as it fits in those. So this will help us ensure, like, visibility and faster approvals. So there’ll be a form in here, so it’s a Notion form, actually, and we’ll also be linking this in Slack.

519 01:05:14.980 ⇒ 01:05:30.699 Elizah Joy: a Notion form on that, and then how it works is you’ll use this form to fill it out, submit the expense request, and your request will be automatically routed to the right people for review, and then you’ll get notified once it is approved.

520 01:05:30.800 ⇒ 01:05:45.879 Elizah Joy: So yeah, we’ll continuously refine these, processes that we have, so if you have any questions or feedback, feel free to reach out to us, the ops team, or Shashuarai, or Rico, even. So, yeah, and feedbacks are highly appreciated.

521 01:05:49.280 ⇒ 01:05:52.870 Elizah Joy: Yeah, I’ll put this back to you on.

522 01:05:55.810 ⇒ 01:05:57.689 Luke Scorziell: Cool.

523 01:05:58.380 ⇒ 01:06:06.890 Luke Scorziell: This is quite a lot from me today, but yeah, so on the GDM side, basically, this week, I kind of went heads down in developing

524 01:06:07.050 ⇒ 01:06:17.650 Luke Scorziell: just a Notion calendar for myself, so hopefully we can integrate that into the new Notion structure, that kind of draws in from, like, the different campaigns that we’re launching.

525 01:06:17.730 ⇒ 01:06:27.859 Luke Scorziell: different services that we’re providing, and then, and just puts it all in one place. But then, kind of the exciting thing is that we’re starting to build out a content calendar

526 01:06:28.060 ⇒ 01:06:29.680 Luke Scorziell: That…

527 01:06:29.830 ⇒ 01:06:40.390 Luke Scorziell: we can just use the cross for Operating Tom’s account, to come up with ideas and just have things planned well in advance. And so I think, like, more relevant for this crowd is that

528 01:06:40.500 ⇒ 01:06:53.830 Luke Scorziell: I kind of want you all to shift your mindset in some way of, like, viewing yourself just as, like, an operator, or someone that’s working on client projects, and, like, yeah, beginning to think of the work that you’re doing in, like, a thought leadership and…

529 01:06:53.950 ⇒ 01:06:58.370 Luke Scorziell: Yeah, a sense that you can put… put it out, so if you look at this, like.

530 01:06:59.290 ⇒ 01:07:15.489 Luke Scorziell: little table that we have, I got, like, Robert or Tom, and then left this, like, blank space, and it’s like, you could just imagine you going there, and, like, once a week, if you could think about, like, oh, what did I do this week that was interesting in terms of, like, an SOP that I made? I know Greg had some really, like.

531 01:07:15.490 ⇒ 01:07:24.640 Luke Scorziell: cool stuff, and one of the ones that I got to watch from him, and I know everyone’s just doing unique things for clients, so it doesn’t have to be, like, a super crazy post, but I think

532 01:07:24.670 ⇒ 01:07:27.920 Luke Scorziell: Yeah, if we can start kind of moving into a cadence of, like.

533 01:07:28.320 ⇒ 01:07:32.629 Luke Scorziell: At least trying to put out a post, like, once a week, or once every other week,

534 01:07:32.930 ⇒ 01:07:35.649 Luke Scorziell: Just reflecting on what you’re learning, and maybe tagging

535 01:07:36.080 ⇒ 01:07:38.920 Luke Scorziell: Brian Forge and someone,

536 01:07:39.390 ⇒ 01:07:42.239 Luke Scorziell: within maybe that you’re working with? That’s kind of a…

537 01:07:42.390 ⇒ 01:07:48.509 Luke Scorziell: the shift that I’m hoping to build on the go-to-market side, and something that Utam and I talked about, is, like, the more that

538 01:07:48.940 ⇒ 01:07:50.760 Luke Scorziell: We’re all kind of posting.

539 01:07:51.230 ⇒ 01:07:56.079 Luke Scorziell: together, like, the bigger Brain Forge is gonna look, and going back to that brand.

540 01:07:56.200 ⇒ 01:07:58.970 Luke Scorziell: Like, conversation from earlier.

541 01:07:59.450 ⇒ 01:08:08.379 Luke Scorziell: we’re, like, how are we trying to differentiate ourselves and be different? It’s, like, one of the key things that we have is intelligence, and I think, like, as I’m sitting here, it’s like.

542 01:08:08.520 ⇒ 01:08:20.329 Luke Scorziell: we could try to sell services, which we will do, but one of the key things that we’re doing is selling ourselves, and so I think clients will want to see how each of us are thinking about the projects, that we’re working on.

543 01:08:20.439 ⇒ 01:08:23.660 Luke Scorziell: And then prospective clients, too, obviously, so…

544 01:08:23.790 ⇒ 01:08:26.909 Luke Scorziell: Yeah, there’s, like, a couple post types, service.

545 01:08:27.120 ⇒ 01:08:30.499 Luke Scorziell: Type posts, building and public posts, just weekly reflections.

546 01:08:30.770 ⇒ 01:08:36.350 Luke Scorziell: And wins, and then if you happen to use, like, a partnership platform, or someone that we’re partnered with.

547 01:08:36.630 ⇒ 01:08:41.569 Luke Scorziell: Like, that would be super great. Like, the Omni literally offered to pay.

548 01:08:41.680 ⇒ 01:08:47.659 Luke Scorziell: $500 for every LinkedIn post that we put out, to boost it. And so,

549 01:08:48.050 ⇒ 01:08:49.900 Luke Scorziell: Yeah, there’s really no reason why.

550 01:08:50.069 ⇒ 01:08:55.340 Luke Scorziell: why we shouldn’t. So… yeah, this is just my pitch to everyone.

551 01:08:55.470 ⇒ 01:08:57.559 Luke Scorziell: If there’s one thing you remember, is…

552 01:08:58.090 ⇒ 01:09:04.519 Luke Scorziell: Or you could go use Cursor, and ask Cursor for, hey, what are… what’s one thing I worked on this week that I could write about on LinkedIn?

553 01:09:04.729 ⇒ 01:09:06.950 Luke Scorziell: And then just… just send it out.

554 01:09:10.010 ⇒ 01:09:15.930 Luke Scorziell: Yeah, if you want to post about Omni for the rest of your life, Greg, I’m totally game for that.

555 01:09:18.380 ⇒ 01:09:20.790 Luke Scorziell: I don’t know if they’ll do $500 for every post.

556 01:09:21.229 ⇒ 01:09:23.379 Holly Condos: Yeah, I don’t either.

557 01:09:25.130 ⇒ 01:09:27.400 Luke Scorziell: So, alright, that’s… that’s most of what I have.

558 01:09:30.140 ⇒ 01:09:33.079 Elizah Joy: Alright, anyone you want to shout out from the team?

559 01:09:36.130 ⇒ 01:09:36.970 Luke Scorziell: Is this for me?

560 01:09:37.569 ⇒ 01:09:38.159 Elizah Joy: Yeah.

561 01:09:38.379 ⇒ 01:09:39.279 Elizah Joy: You already…

562 01:09:39.279 ⇒ 01:09:44.259 Luke Scorziell: Oh, so, I’ll shout out Ryan. I think,

563 01:09:44.959 ⇒ 01:09:54.979 Luke Scorziell: Yeah, just the amount of, like, work and effort and just kind of focus and diligence on the content that we’re putting out has been amazing, and then…

564 01:09:55.189 ⇒ 01:10:03.059 Luke Scorziell: Also, shout out Rico, just some kind of, like, filling in the gap on the sales coordinator side as we’re figuring that out.

565 01:10:03.329 ⇒ 01:10:09.199 Luke Scorziell: So, yeah, it’s been super helpful to have you guys both set up… step up. So, very grateful to have you on the team.

566 01:10:12.230 ⇒ 01:10:22.380 Pranav Narahari: Yeah, I’d like to shout out to Eliza and Rico, especially this is my first week, you know, officially being onboarded. You guys, it’s been helping me out in every step of the way, and…

567 01:10:22.380 ⇒ 01:10:37.400 Pranav Narahari: You know, and it feels so supportive, and you know, any question I ask, it doesn’t seem, you know, like, classified as dumb. It’s like, they… you’re always willing to help, so I really appreciate that. And also, Clarence and Muton for also, like, kind of easing me into, like.

568 01:10:37.490 ⇒ 01:10:46.240 Pranav Narahari: all the… the leadership aspect of things, and, like, kind of giving perspective of how we want to shape Brainforge’s culture, so really appreciate you guys as well.

569 01:10:52.320 ⇒ 01:11:05.160 Pranav Narahari: Yeah, I think I’ll shout out the… I mean, there’s a couple teams that I think are doing really, really well, but in particular, today was, you know, some of the first day where there was multiple client

570 01:11:05.460 ⇒ 01:11:08.549 Pranav Narahari: meetings where, like, I was sort of, like.

571 01:11:08.640 ⇒ 01:11:25.940 Pranav Narahari: didn’t need to go, and even some of them that I went in, I was like, this is running super smoothly, I can drop. I think everybody here, like, to just set, like… this was a company where we were, like, me and Robert were basically doing everything for a long time, and so to know that there’s, like, client

572 01:11:26.100 ⇒ 01:11:33.290 Pranav Narahari: demo meetings happening without either of us sort of, like, in the room, and we’re… we’re, like, crushing them. They’re not, like, just, like, going okay.

573 01:11:33.360 ⇒ 01:11:52.000 Pranav Narahari: is, like, amazing. It’s, like, kind of, like, I don’t even really understand how that’s, like, happening, frankly. It’s, like, hard to… it’s hard to understand that that, that was even possible. And so that was really, really awesome to see today. And again, every client, consistently is asking us.

574 01:11:52.000 ⇒ 01:11:54.169 Pranav Narahari: About what else we could do for them.

575 01:11:54.170 ⇒ 01:11:57.699 Pranav Narahari: And how we… they can get more of our resources.

576 01:11:57.700 ⇒ 01:12:11.659 Pranav Narahari: not… that’s very abnormal. Like, it’s not… it did not happen early in this, you know, company, and I know a lot of companies where that’s not the case. They’re struggling to just deliver what they signed up for, so…

577 01:12:11.710 ⇒ 01:12:13.410 Pranav Narahari: It’s a really, really good sign.

578 01:12:23.940 ⇒ 01:12:40.559 Greg Stoutenburg: I want to shout out, Awash and Zoran and Demi, just for giving me an extraordinary amount of context on some projects that, I was kind of just handed quickly without context. And, just, like, you know, as, as…

579 01:12:40.560 ⇒ 01:12:53.439 Greg Stoutenburg: when you’ve had a handful of jobs, you know the difference between someone who, has your back and really, really deeply understands what you’re doing, versus someone who’s like, yeah, this is this task that I’m working on, and

580 01:12:53.440 ⇒ 01:13:01.760 Greg Stoutenburg: The three of them individually and in different ways have been just super helpful for helping me get up to speed and do a good job on some projects.

581 01:13:04.950 ⇒ 01:13:05.630 Pranav Narahari: Awesome.

582 01:13:18.740 ⇒ 01:13:19.190 Elizah Joy: Right?

583 01:13:19.190 ⇒ 01:13:20.830 Pranav Narahari: Cool, that might be it, Eliza.

584 01:13:20.830 ⇒ 01:13:25.439 Elizah Joy: Yeah, anything you want to add, Utom? I think this is the end of our slide.

585 01:13:26.650 ⇒ 01:13:43.689 Pranav Narahari: No, I think that’s it. I think, like, this has been an awesome start to the year. Like, I think Clarence sort of nailed it on the head, like, we rolled out this new delivery model, we rolled out the new go-to-market structure, both seem to have, like, you know, caught and are moving.

586 01:13:43.790 ⇒ 01:13:51.770 Pranav Narahari: And so, yeah, I mean, we’re… we’re just gonna keep bringing on more clients, and more awesome people, and keep growing. So, yeah, this was great.

587 01:13:56.130 ⇒ 01:14:04.799 Pranav Narahari: Cool. Okay, nothing else, then I’ll see everybody in 2 weeks. I’ll see everybody this week, but hopefully everyone together in another two weeks.

588 01:14:07.480 ⇒ 01:14:09.149 Pranav Narahari: Alright, thanks everyone.

589 01:14:09.150 ⇒ 01:14:09.770 Holly Condos: Thank you.

590 01:14:11.320 ⇒ 01:14:12.139 Pranav Narahari: Thanks, guys.

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