Meeting Title: Daily GTM Stand Up Date: 2026-01-22 Meeting participants: Luke’s Notetaker, Luke Scorziell, Rico Rejoso, Ryan Brosas
WEBVTT
1 00:00:45.490 ⇒ 00:00:46.650 Luke Scorziell: Okay, good.
2 00:00:52.280 ⇒ 00:00:53.120 Luke Scorziell: Fortune.
3 00:01:25.620 ⇒ 00:01:28.889 Luke Scorziell: I’m not sure, so…
4 00:02:37.110 ⇒ 00:02:41.520 Luke Scorziell: Hey, Rico, how’s it going?
5 00:02:43.210 ⇒ 00:02:44.770 Rico Rejoso: Hey, Luke, how are you?
6 00:02:45.180 ⇒ 00:02:51.940 Luke Scorziell: Good. I’ll, how’s your morning? Or I guess it’s not morning over there.
7 00:02:52.920 ⇒ 00:02:53.310 Rico Rejoso: it.
8 00:02:53.310 ⇒ 00:02:54.690 Luke Scorziell: Middle of the night.
9 00:02:56.280 ⇒ 00:02:59.220 Rico Rejoso: Good, just working on a lot of cooperation stuff.
10 00:03:00.010 ⇒ 00:03:00.720 Luke Scorziell: Yeah.
11 00:03:05.620 ⇒ 00:03:07.929 Luke Scorziell: No, that makes sense. Okay.
12 00:03:11.920 ⇒ 00:03:13.310 Luke Scorziell: There’s Ryan.
13 00:03:13.310 ⇒ 00:03:13.940 Ryan Brosas: Aye.
14 00:03:14.530 ⇒ 00:03:15.400 Ryan Brosas: Good morning!
15 00:03:15.890 ⇒ 00:03:17.210 Luke Scorziell: Hey, how’s it going?
16 00:03:18.000 ⇒ 00:03:20.719 Ryan Brosas: I’m doing fine, I just…
17 00:03:21.330 ⇒ 00:03:29.150 Ryan Brosas: the, what do you call this? Reaching out to, LinkedIn support, because they, I think Otam wanted to push the…
18 00:03:29.400 ⇒ 00:03:31.769 Ryan Brosas: The sponsor.
19 00:03:33.070 ⇒ 00:03:34.080 Luke Scorziell: Oh, with Omni?
20 00:03:37.050 ⇒ 00:03:41.309 Luke Scorziell: Yeah, I saw that. Yeah, that’d be great if we could get that going.
21 00:03:42.400 ⇒ 00:03:46.820 Ryan Brosas: I’ve been on the support, for quite a while, so…
22 00:03:47.170 ⇒ 00:04:00.329 Ryan Brosas: Yeah, I’ll need to just draft another message, or reach out again to the marketing department, I guess, because they… well, they pushed me to support
23 00:04:00.760 ⇒ 00:04:12.520 Ryan Brosas: Then I asked, like, sales nav, and asked the marketing department, and they pushed me out again to support. And then the support…
24 00:04:13.300 ⇒ 00:04:27.910 Ryan Brosas: It’s not really, assisting me, so that I’m not sure if this is going to be resolved. Like, I have, like, 10-20% conviction that it will be done.
25 00:04:28.480 ⇒ 00:04:32.140 Ryan Brosas: But, we’ll just try to,
26 00:04:32.420 ⇒ 00:04:38.800 Ryan Brosas: To have, like, some sort of, the causes.
27 00:04:39.360 ⇒ 00:04:41.579 Luke Scorziell: Would we just do, like, a replacement post or something?
28 00:04:42.390 ⇒ 00:04:51.529 Ryan Brosas: Yeah, so for, what, what we needed is to replace the PDF with a PNT, so I can provide the PNT.
29 00:04:52.270 ⇒ 00:05:05.229 Ryan Brosas: File, so they can replace the… that to our current boost, because, that… that is currently, like, blocking the boost, or the ads thingy.
30 00:05:05.420 ⇒ 00:05:09.660 Luke Scorziell: Oh, so we have a PNG and not a PDF, is, like, the reason why?
31 00:05:10.160 ⇒ 00:05:15.640 Ryan Brosas: Yeah, because, PDF in a personal account is in…
32 00:05:15.870 ⇒ 00:05:19.920 Ryan Brosas: isn’t boostable? So, well,
33 00:05:20.140 ⇒ 00:05:24.409 Ryan Brosas: Carcel, the carousel one. Like, the two-page carousel that we did.
34 00:05:24.790 ⇒ 00:05:31.249 Ryan Brosas: It did well, but, it… well, it’s not on a company account, so…
35 00:05:31.800 ⇒ 00:05:33.850 Ryan Brosas: It can be really boosted.
36 00:05:35.330 ⇒ 00:05:36.020 Luke Scorziell: Okay.
37 00:05:37.510 ⇒ 00:05:42.779 Luke Scorziell: Got it Well, let’s… let’s… we can go through our tasks.
38 00:05:43.330 ⇒ 00:05:44.840 Luke Scorziell: And then.
39 00:05:48.430 ⇒ 00:05:58.379 Ryan Brosas: Yeah, another… Oh. Another, I think on the GTM side, or sales side, I think,
40 00:05:59.190 ⇒ 00:06:01.330 Ryan Brosas: How about… how about, like.
41 00:06:02.240 ⇒ 00:06:10.179 Ryan Brosas: reaching out to Profile Viewer, I think that would be a good addition to our, like.
42 00:06:10.410 ⇒ 00:06:16.460 Ryan Brosas: Signals, or, do some nurturing to that, because it’s already, like, you know.
43 00:06:16.590 ⇒ 00:06:33.720 Ryan Brosas: they already viewed Robert’s and Utam’s profile, and, I can provide, like, an example copy that, I sourced on a resource, then we can go from there, I guess.
44 00:06:34.080 ⇒ 00:06:42.389 Luke Scorziell: Okay, yeah, that is definitely on my priority to get things Good done. So,
45 00:06:43.320 ⇒ 00:06:49.729 Luke Scorziell: With setting up that automation, would that just be through, like, HeyReach, that we would do that?
46 00:06:51.620 ⇒ 00:06:58.729 Ryan Brosas: I’m not sure if there’s, like, automation around it, because currently it’s…
47 00:06:59.300 ⇒ 00:07:10.510 Ryan Brosas: I don’t know if there’s, like, a script… a scripting mechanism on… on that, because it’s on the dashboard, or in your own analytics
48 00:07:10.820 ⇒ 00:07:18.070 Ryan Brosas: Yeah. LinkedIn Analytics, and I… I’m not sure if it… that can be, scraped.
49 00:07:19.420 ⇒ 00:07:25.009 Ryan Brosas: But yeah, we’ll be looking into it, if there’s, like, an automation that we could do, but…
50 00:07:25.260 ⇒ 00:07:31.729 Ryan Brosas: Yeah, I think it’s more of, like, manual stuff that we could start off, like.
51 00:07:31.930 ⇒ 00:07:45.039 Ryan Brosas: hey, thanks for the view, how’s life, for example, like that. That is, like, a casual, you know, reach out, or, how’s it going, or something. A simple rapport, or…
52 00:07:45.690 ⇒ 00:07:49.079 Ryan Brosas: Or, like, checking up is a good…
53 00:07:49.390 ⇒ 00:07:56.720 Ryan Brosas: You know, connect, or, like, starting, message for the view profiles.
54 00:07:58.360 ⇒ 00:07:59.949 Luke Scorziell: Yeah, okay,
55 00:08:03.250 ⇒ 00:08:07.819 Luke Scorziell: Well, maybe you and I… And work on that, too.
56 00:08:13.600 ⇒ 00:08:19.360 Luke Scorziell: Okay, sweet. So, I’ll… can I assign you that, then, in linear?
57 00:08:25.300 ⇒ 00:08:33.740 Ryan Brosas: Yeah, sure, sure, sure. I can make a… a documentation or, like, like, I can, draft, like.
58 00:08:34.010 ⇒ 00:08:36.270 Ryan Brosas: Step-by-step how to do it.
59 00:08:36.630 ⇒ 00:08:44.400 Ryan Brosas: And provide some samples from, from Team Kin, if you’re familiar with that. He is kind of, like, good at
60 00:08:45.530 ⇒ 00:08:52.080 Ryan Brosas: clickbait something. He’s really good at doing, LinkedIn stuff, so I’m trying to…
61 00:08:52.440 ⇒ 00:08:55.490 Ryan Brosas: Get some stuff from him.
62 00:08:56.170 ⇒ 00:09:01.539 Ryan Brosas: And if we, add that to our stuff for our GTM initiative.
63 00:09:02.140 ⇒ 00:09:02.750 Luke Scorziell: Okay.
64 00:09:03.240 ⇒ 00:09:08.800 Luke Scorziell: Yeah, sweet. Well, I just added that, feel free to send me,
65 00:09:10.010 ⇒ 00:09:15.309 Luke Scorziell: Whatever you want. And then, okay, so why don’t we just go through the tasks real quick?
66 00:09:18.150 ⇒ 00:09:19.120 Luke Scorziell: So…
67 00:09:28.070 ⇒ 00:09:35.139 Luke Scorziell: Okay, so… And designed the E2A content yesterday, which was great.
68 00:09:35.540 ⇒ 00:09:42.690 Luke Scorziell: So, I think we… I can look that over, and then we should be able to just push that post out, today.
69 00:09:43.380 ⇒ 00:09:50.360 Luke Scorziell: Then I’ve… built out that calendar. Obviously, we went over that together yesterday, Ryan.
70 00:09:50.580 ⇒ 00:09:56.140 Luke Scorziell: So, I think the hope from here is to start filling out, like,
71 00:10:02.320 ⇒ 00:10:07.259 Luke Scorziell: Like, to basically just start pasting in the posts in our content calendar that we’re gonna start putting out.
72 00:10:07.810 ⇒ 00:10:11.299 Luke Scorziell: We’re filling out.
73 00:10:13.310 ⇒ 00:10:14.829 Ryan Brosas: Yep.
74 00:10:21.740 ⇒ 00:10:24.720 Luke Scorziell: Does that… yeah, so I’ll just assign you that task.
75 00:10:26.000 ⇒ 00:10:28.099 Luke Scorziell: Or maybe just fill…
76 00:10:37.130 ⇒ 00:10:40.509 Luke Scorziell: Friday. I think we need the two reflection posts, so I think we have that.
77 00:10:41.350 ⇒ 00:10:42.310 Luke Scorziell: Alright.
78 00:10:42.500 ⇒ 00:10:43.240 Luke Scorziell: Okay.
79 00:10:53.000 ⇒ 00:10:55.570 Luke Scorziell: Okay, and then…
80 00:10:58.130 ⇒ 00:11:05.670 Luke Scorziell: Thanks for doing this presentation. I will review that, and then this one’s pretty low priority, but I think it looks like Robert maybe got it done?
81 00:11:06.170 ⇒ 00:11:08.620 Luke Scorziell: This…
82 00:11:09.470 ⇒ 00:11:18.610 Luke Scorziell: I guess the sixth content, that kind of goes in tandem. This is the E2A content, so… P2A…
83 00:11:20.470 ⇒ 00:11:23.270 Luke Scorziell: Or… I think we’re gonna just put this on Robert’s count.
84 00:12:18.520 ⇒ 00:12:20.000 Luke Scorziell: Okay, so…
85 00:12:24.510 ⇒ 00:12:28.090 Luke Scorziell: And then, roadmap for putting content into Brainforge vault.
86 00:12:32.110 ⇒ 00:12:34.370 Luke Scorziell: How’s this post going on the data?
87 00:12:34.590 ⇒ 00:12:37.130 Luke Scorziell: Later on. We were gonna push that to next week, right?
88 00:12:39.270 ⇒ 00:12:44.690 Ryan Brosas: Yeah, I think we already done this on Robert’s…
89 00:12:45.520 ⇒ 00:12:46.870 Luke Scorziell: Oh, like, it already got posted?
90 00:12:47.800 ⇒ 00:12:54.670 Ryan Brosas: Yeah, I think it’s similar to that, but as I said, that we could do our…
91 00:12:54.770 ⇒ 00:13:00.359 Ryan Brosas: Well, do this again, like… In next month, I guess?
92 00:13:04.440 ⇒ 00:13:09.340 Ryan Brosas: I already, provided, like, a copy for that, so…
93 00:13:09.340 ⇒ 00:13:12.490 Luke Scorziell: Yeah, why don’t you just go in then and,
94 00:13:13.920 ⇒ 00:13:16.430 Luke Scorziell: I just pushed that to the next cycle.
95 00:13:25.840 ⇒ 00:13:27.140 Luke Scorziell: Where do I find…
96 00:13:43.580 ⇒ 00:13:45.520 Luke Scorziell: I’ll just… yeah.
97 00:13:53.870 ⇒ 00:13:55.569 Luke Scorziell: Add a data later.
98 00:13:56.320 ⇒ 00:13:57.890 Luke Scorziell: There’s new content?
99 00:14:23.300 ⇒ 00:14:24.130 Luke Scorziell: Okay.
100 00:14:24.830 ⇒ 00:14:28.819 Luke Scorziell: And then you’re kind of…
101 00:14:29.630 ⇒ 00:14:36.159 Luke Scorziell: Like, so this, this one, relative to the other ones, I think is, like, more important, that you have right now.
102 00:14:36.980 ⇒ 00:14:39.540 Luke Scorziell: So… Maybe we can focus on that.
103 00:14:39.780 ⇒ 00:14:42.850 Luke Scorziell: And then…
104 00:14:49.260 ⇒ 00:14:54.700 Luke Scorziell: Yeah, okay, so… Good car ourselves for HI content.
105 00:14:57.220 ⇒ 00:15:02.520 Luke Scorziell: We don’t need to do that. This one… Yeah, I would say for…
106 00:15:03.320 ⇒ 00:15:09.090 Luke Scorziell: You, Ryan, like, getting the content calendar filled out is kind of a… the main priority?
107 00:15:11.060 ⇒ 00:15:16.449 Luke Scorziell: And… and then this… this profile viewer stuff. So, like, success to me looks like at the end of…
108 00:15:16.830 ⇒ 00:15:20.699 Luke Scorziell: Like, this week, we already know exactly what we’re posting next week, and…
109 00:15:21.220 ⇒ 00:15:26.779 Luke Scorziell: We have, like, designs ready to go, and everything’s put into…
110 00:15:27.760 ⇒ 00:15:35.309 Luke Scorziell: Yeah, we have it all in Notion, and then, from there, we have it all in Ordinal, so, to just kind of approve and keep going.
111 00:15:35.550 ⇒ 00:15:42.460 Luke Scorziell: So… Yeah, I think that should be kind of, hopefully, in your mind, top, top of, top priority.
112 00:15:43.480 ⇒ 00:15:44.190 Ryan Brosas: Definitely.
113 00:15:44.450 ⇒ 00:15:51.269 Luke Scorziell: So, okay, and then, Rico, I know we haven’t talked too much about that, edge deactivation campaign that we did.
114 00:15:51.410 ⇒ 00:15:53.800 Luke Scorziell: It doesn’t seem like anything’s coming from it.
115 00:15:53.980 ⇒ 00:15:56.160 Luke Scorziell: Is maybe the vibe that I’m getting.
116 00:16:06.040 ⇒ 00:16:07.669 Luke Scorziell: Rico, are you there still?
117 00:16:08.310 ⇒ 00:16:13.229 Rico Rejoso: Just navigating through… The Sales Navigator.
118 00:16:14.130 ⇒ 00:16:15.919 Luke Scorziell: Oh, sorry, this is the wrong account.
119 00:16:34.480 ⇒ 00:16:39.940 Rico Rejoso: What are next steps after, the…
120 00:16:40.520 ⇒ 00:16:43.889 Rico Rejoso: outreach campaign? I mean, after we send those messages?
121 00:16:47.000 ⇒ 00:16:48.819 Luke Scorziell: I guess we could follow up.
122 00:16:49.790 ⇒ 00:16:50.410 Rico Rejoso: Okay.
123 00:16:53.150 ⇒ 00:16:54.160 Luke Scorziell: So…
124 00:16:56.100 ⇒ 00:16:58.949 Rico Rejoso: Yeah, I didn’t set up a follow-up yet for that.
125 00:16:59.330 ⇒ 00:17:00.240 Rico Rejoso: condition.
126 00:17:00.620 ⇒ 00:17:02.370 Rico Rejoso: Not just that…
127 00:17:12.970 ⇒ 00:17:16.969 Luke Scorziell: Yeah, I’m gonna try to, that’s kind of my next…
128 00:17:17.490 ⇒ 00:17:26.259 Luke Scorziell: Priority is getting a system set up for us on, on Sales Nav, so…
129 00:17:36.000 ⇒ 00:17:41.260 Luke Scorziell: Did we… Oh, were those just… those were just connection requests that we sent out?
130 00:17:42.650 ⇒ 00:17:44.089 Rico Rejoso: Yep, the initial one.
131 00:17:44.870 ⇒ 00:17:47.689 Rico Rejoso: We didn’t do a follow-up yet, or a mutual outreach.
132 00:17:48.950 ⇒ 00:17:52.229 Luke Scorziell: Yeah, okay, I think let’s do the… let’s do the follow-up.
133 00:17:53.380 ⇒ 00:17:55.550 Luke Scorziell: And then, well, yeah, I think…
134 00:17:57.260 ⇒ 00:18:05.240 Luke Scorziell: I think we do that mutual outreach, because following up with them would just mean sending them, like, a direct inbox, right? Or, like, a DM.
135 00:18:05.650 ⇒ 00:18:06.490 Luke Scorziell: as a…
136 00:18:10.100 ⇒ 00:18:14.629 Rico Rejoso: That is if we see… oh, let me check. I haven’t checked if there… we do have…
137 00:18:15.160 ⇒ 00:18:17.320 Rico Rejoso: Mutual connection for all.
138 00:18:17.420 ⇒ 00:18:18.770 Rico Rejoso: Leads that we have.
139 00:18:18.920 ⇒ 00:18:22.260 Rico Rejoso: But if not, I’ll do a cold follow-up.
140 00:18:22.640 ⇒ 00:18:23.500 Rico Rejoso: Is that right?
141 00:18:24.770 ⇒ 00:18:32.930 Luke Scorziell: Yeah, Ryan, feel free to chime in here, too, because this is the first campaign we’ve…
142 00:18:34.140 ⇒ 00:18:39.840 Luke Scorziell: Done. So, to clarify, what we’ve done so far is just sent connection requests to the people that we had.
143 00:18:40.590 ⇒ 00:18:41.640 Luke Scorziell: Yep.
144 00:18:42.380 ⇒ 00:18:43.130 Luke Scorziell: Okay.
145 00:18:43.760 ⇒ 00:18:45.040 Luke Scorziell: And then…
146 00:18:49.960 ⇒ 00:18:51.380 Luke Scorziell: Okay, so that was…
147 00:18:59.140 ⇒ 00:19:01.710 Luke Scorziell: And no one’s… wait, when did you…
148 00:19:01.890 ⇒ 00:19:05.850 Luke Scorziell: That was a few… earlier this week, right? When did you send those out?
149 00:19:07.240 ⇒ 00:19:08.259 Rico Rejoso: Two days ago.
150 00:19:09.380 ⇒ 00:19:10.950 Rico Rejoso: Around Tuesday, yeah.
151 00:19:12.670 ⇒ 00:19:15.849 Luke Scorziell: And did you do that directly on Sales Navigator, or was that on.
152 00:19:16.280 ⇒ 00:19:17.479 Rico Rejoso: Sales Nav, yeah.
153 00:19:17.920 ⇒ 00:19:19.020 Luke Scorziell: Okay.
154 00:19:19.820 ⇒ 00:19:24.179 Luke Scorziell: Two days ago is the 20th.
155 00:19:29.450 ⇒ 00:19:30.950 Luke Scorziell: Ryan…
156 00:19:32.360 ⇒ 00:19:36.330 Ryan Brosas: Oh, sorry, so for that,
157 00:19:36.480 ⇒ 00:19:42.099 Ryan Brosas: The only thing that is showing here is, like, a campaign performance.
158 00:19:42.380 ⇒ 00:19:53.699 Ryan Brosas: So, it is not showing, like, any stuff that you did directly on Sales Nav, or if you manually did it on LinkedIn.
159 00:19:54.440 ⇒ 00:19:58.419 Luke Scorziell: Okay. So, typically then would… we would want to…
160 00:19:58.770 ⇒ 00:20:02.889 Luke Scorziell: send them out via Payreach, I guess that was probably my oversight.
161 00:20:04.040 ⇒ 00:20:15.039 Ryan Brosas: Yeah, if, well, it really depends, because, there’s, like, a 3 hours gap on… like, wait… you need to wait, like, 3 hours before…
162 00:20:15.140 ⇒ 00:20:23.380 Ryan Brosas: You need to send, like, an actual connection, then, like, you add, like, an action of, like, liking a post, then…
163 00:20:23.750 ⇒ 00:20:32.570 Ryan Brosas: Set that to 3 hours, then set the next step would be the, you know, send connection with the connect request message.
164 00:20:33.090 ⇒ 00:20:43.629 Ryan Brosas: And then that’s… that’s pretty much the flow. This is the simplest flow, but we kind of like avoiding that as possible. But if you are here in the urgent.
165 00:20:44.180 ⇒ 00:20:45.900 Ryan Brosas: We can definitely do that.
166 00:20:46.690 ⇒ 00:20:52.900 Luke Scorziell: Yeah, I think I would prefer, like, quality over just, like, speed. So…
167 00:20:53.170 ⇒ 00:21:11.490 Ryan Brosas: Yeah, if it’s not really, like, an urgent campaign, we can set, like, a one-day each action. For example, like, we… we like a post, then we set it one day, and then, then wait for another, like, we can add, like, another…
168 00:21:11.690 ⇒ 00:21:20.360 Ryan Brosas: what do you call this action? Like, we followed the actual person, then… Then send a connection requests.
169 00:21:21.280 ⇒ 00:21:26.410 Ryan Brosas: Then, if you want, well, it is not really, like, my…
170 00:21:26.850 ⇒ 00:21:29.830 Ryan Brosas: Like, go-to, if you can also, like, get
171 00:21:30.050 ⇒ 00:21:36.140 Ryan Brosas: Make a sequence of out of it, like, if…
172 00:21:37.860 ⇒ 00:21:40.530 Ryan Brosas: If they up… if they accepted it.
173 00:21:41.170 ⇒ 00:21:54.529 Ryan Brosas: You can ask, like… you can add, like, a message sequence of, like, hey, how is the… how is your… how is it, or something, like, you’re… you’re asking them, their day or something.
174 00:21:56.510 ⇒ 00:21:58.879 Ryan Brosas: But debts will be sent out.
175 00:21:59.060 ⇒ 00:22:03.600 Ryan Brosas: To all of them, so it’s not really, like, a personalized or…
176 00:22:03.920 ⇒ 00:22:06.610 Ryan Brosas: And it’s going to be sent out
177 00:22:06.790 ⇒ 00:22:10.819 Ryan Brosas: like, 9 to 5 PM, and it’s going to be random.
178 00:22:13.660 ⇒ 00:22:19.559 Luke Scorziell: Okay, but… It’s kind of something that we can set it and forget it, right?
179 00:22:21.230 ⇒ 00:22:22.240 Ryan Brosas: Yep.
180 00:22:23.030 ⇒ 00:22:23.860 Luke Scorziell: So…
181 00:22:25.100 ⇒ 00:22:31.250 Luke Scorziell: And then it won’t obviously do, like, mutual outreach, so then we would then do the mutual outreach ourselves.
182 00:22:33.350 ⇒ 00:22:36.689 Ryan Brosas: Yeah, mutual outreach, I think…
183 00:22:36.830 ⇒ 00:22:41.199 Ryan Brosas: Harich isn’t really covering that part.
184 00:22:41.500 ⇒ 00:22:45.339 Ryan Brosas: So this is much more of, like, a… like a cold outreach.
185 00:22:47.690 ⇒ 00:22:52.190 Luke Scorziell: Okay, yeah, why don’t… Rico, why don’t you work on the,
186 00:22:52.450 ⇒ 00:22:57.379 Luke Scorziell: Just do the mutual outreach playbook to people that are kind of in-network,
187 00:22:57.640 ⇒ 00:23:05.019 Luke Scorziell: with us, and then I will work on setting up, this This kind of sequence,
188 00:23:06.310 ⇒ 00:23:08.769 Luke Scorziell: In Herridge, just so that we can get…
189 00:23:09.090 ⇒ 00:23:18.489 Luke Scorziell: get campaigns going. So, kind of, right now, in my mind, the content stuff is all set up, and then now I’m just kind of going more into the sales mode.
190 00:23:18.870 ⇒ 00:23:25.200 Luke Scorziell: of, how do we start getting, campaigns active? So… Yeah.
191 00:23:25.890 ⇒ 00:23:32.889 Rico Rejoso: Yeah, questions for that, because I see that the mutual outreach states here that there’s a prospect full name.
192 00:23:35.180 ⇒ 00:23:36.989 Rico Rejoso: So… no distribution.
193 00:23:37.120 ⇒ 00:23:41.709 Rico Rejoso: 2… So, where should I get this info?
194 00:23:48.480 ⇒ 00:23:49.100 Rico Rejoso: Like… Sorry?
195 00:23:50.180 ⇒ 00:23:53.520 Rico Rejoso: For the mutual outreach, the initial ask, the default one.
196 00:23:54.490 ⇒ 00:23:57.989 Rico Rejoso: Like, there’s a prospect full name, right? So, where should I get that?
197 00:23:58.180 ⇒ 00:23:59.830 Luke Scorziell: Is that on top of that?
198 00:24:00.090 ⇒ 00:24:02.419 Luke Scorziell: Hey, I saw you’re connected to such and such.
199 00:24:02.840 ⇒ 00:24:03.540 Rico Rejoso: Yeah.
200 00:24:06.490 ⇒ 00:24:07.949 Rico Rejoso: Who should I refer to?
201 00:24:10.730 ⇒ 00:24:13.259 Luke Scorziell: Great question.
202 00:24:17.260 ⇒ 00:24:18.140 Rico Rejoso: That one, the initial.
203 00:24:18.140 ⇒ 00:24:22.890 Luke Scorziell: I work closely with CPG, came across your work, would love to connect and exchange notes.
204 00:24:23.940 ⇒ 00:24:29.720 Luke Scorziell: Oh, well, so, cold follow… also noticed here.
205 00:24:30.590 ⇒ 00:24:31.990 Luke Scorziell: Wait, are you talking about this one?
206 00:24:32.990 ⇒ 00:24:33.740 Luke Scorziell: Or this one.
207 00:24:33.740 ⇒ 00:24:35.530 Rico Rejoso: The one… this one, yeah, that one, yeah.
208 00:24:35.970 ⇒ 00:24:42.590 Luke Scorziell: So… It would be like, you know, let’s just go into Sales Nav right now.
209 00:24:42.960 ⇒ 00:24:48.639 Rico Rejoso: Wait, I think… Cuz… What I did first was send a message.
210 00:24:48.840 ⇒ 00:24:50.369 Rico Rejoso: Not the Kinect one.
211 00:24:50.490 ⇒ 00:24:54.700 Rico Rejoso: I think that’s… That’s… a mistake.
212 00:24:54.870 ⇒ 00:24:57.179 Rico Rejoso: We should send the invitation first, right?
213 00:24:59.780 ⇒ 00:25:00.550 Luke Scorziell: Yeah.
214 00:25:01.520 ⇒ 00:25:05.170 Rico Rejoso: Not the… not… not a message. Is that right, Ray?
215 00:25:09.290 ⇒ 00:25:12.330 Luke Scorziell: Yeah, I think we should send a connection first.
216 00:25:13.060 ⇒ 00:25:22.909 Ryan Brosas: If this… I’m not sure… oh, it’s just, like, a… I think this is much more of, like, an intro than a mutual outreach.
217 00:25:24.090 ⇒ 00:25:31.590 Ryan Brosas: So basically, what you do is find a gap for our target ICP, or target lead.
218 00:25:31.740 ⇒ 00:25:38.310 Ryan Brosas: And then, on our mutual connection, if they are connected to this specific lead.
219 00:25:38.660 ⇒ 00:25:49.369 Ryan Brosas: we should, like, do this messaging. Hi, for example, like, with Dan, if he has someone that we want to target.
220 00:25:49.710 ⇒ 00:26:03.689 Ryan Brosas: Hi Dan, I noticed that you’re connected to Luke. I’ve been following their work at their company, and would love to pick their brain. Would you be open to making an intro? I think that’s pretty much how this
221 00:26:04.010 ⇒ 00:26:15.580 Ryan Brosas: messaging works. It’s pretty much, like, finding the gap of, like, for example, if you find something, like, similar, like, really fit to our ICP,
222 00:26:15.770 ⇒ 00:26:21.120 Ryan Brosas: And it… it has, like, a mutual connection from our connection.
223 00:26:21.820 ⇒ 00:26:27.119 Ryan Brosas: Then, you will find someone that, in our connection to send this message.
224 00:26:28.020 ⇒ 00:26:32.990 Rico Rejoso: So anyone random could be, like, a prospect name… a prospect, right?
225 00:26:33.240 ⇒ 00:26:37.260 Luke Scorziell: So, like, I… and, yeah, I think…
226 00:26:39.960 ⇒ 00:26:47.090 Luke Scorziell: Yeah, I don’t think I can give you the best direction on this, but, like, with, with Cassandra, for instance, it would be, like.
227 00:26:48.210 ⇒ 00:26:54.430 Luke Scorziell: Director of Retention, we want to look at Kirsch. Okay, they’re 10 to 20 million in revenue company.
228 00:26:54.780 ⇒ 00:26:59.790 Luke Scorziell: that’s, like, within our ICP, they have… and then we see they have mutual connections.
229 00:27:00.750 ⇒ 00:27:02.850 Luke Scorziell: Review all their mutual connections.
230 00:27:04.120 ⇒ 00:27:13.959 Luke Scorziell: Okay, we have… 73… mutuals with Eli Weiss, so then I would want you to ask… ask…
231 00:27:14.370 ⇒ 00:27:15.730 Luke Scorziell: Robert and I.
232 00:27:17.120 ⇒ 00:27:21.269 Luke Scorziell: maybe not one by one, but say…
233 00:27:22.400 ⇒ 00:27:26.670 Luke Scorziell: Hey, I’m thinking Cassandra is an ICP fit.
234 00:27:27.150 ⇒ 00:27:31.910 Luke Scorziell: I saw she’s connected with Eli Weiss. Is that a good person to ask for a mutual intro?
235 00:27:33.110 ⇒ 00:27:40.259 Luke Scorziell: The other thing is that Eli Weiss seems to be connected with a lot of people, so,
236 00:27:41.730 ⇒ 00:27:48.840 Luke Scorziell: But, like, yeah, I think I should have audited this with you first, before we sent this out, but I think,
237 00:27:50.810 ⇒ 00:27:52.230 Luke Scorziell: Okay, director of…
238 00:27:55.890 ⇒ 00:27:57.660 Luke Scorziell: Why is she doing both of these?
239 00:28:00.890 ⇒ 00:28:03.660 Luke Scorziell: So this company is within our ICP, this one is not.
240 00:28:08.050 ⇒ 00:28:15.100 Luke Scorziell: But, okay, so she doesn’t have any mutual connections. So, you want to look for people who have second. So, Emmanuel Tapia…
241 00:28:21.350 ⇒ 00:28:25.070 Luke Scorziell: Senior Marketing Manager… What?
242 00:28:25.660 ⇒ 00:28:27.509 Luke Scorziell: Pretty small company.
243 00:28:27.700 ⇒ 00:28:33.639 Luke Scorziell: So, yeah, I would… I’ll go through and audit this, and then… I think, maybe, let’s just continue…
244 00:28:33.970 ⇒ 00:28:41.030 Luke Scorziell: You can just hold on this for now, and then I’m gonna go through and clean it up and make a system that we can use.
245 00:28:43.350 ⇒ 00:28:53.670 Rico Rejoso: Okay, so right now I did send out a message, not a connection… not a connect to all those, so do you want me to send a connect, or…
246 00:28:53.670 ⇒ 00:28:57.679 Luke Scorziell: I’m gonna go through and clean this list up, and then I will tell you.
247 00:28:57.680 ⇒ 00:28:59.840 Rico Rejoso: Okay. Alright, I’ll pause it for now.
248 00:28:59.840 ⇒ 00:29:05.769 Luke Scorziell: Okay, yeah, that’s great. Cool. I guess this took a little longer than usual, but I think it’s good.
249 00:29:06.360 ⇒ 00:29:10.960 Luke Scorziell: And to, like, this was the list that you added to, right? So…
250 00:29:10.960 ⇒ 00:29:11.540 Rico Rejoso: Yep.
251 00:29:12.910 ⇒ 00:29:13.610 Luke Scorziell: Okay.
252 00:29:16.780 ⇒ 00:29:22.329 Luke Scorziell: Alright, so I think that’s… that’s all, and then, yeah, I’ll go through and audit this, but, like, I think,
253 00:29:24.020 ⇒ 00:29:26.849 Luke Scorziell: you know, some of these I would probably take off.
254 00:29:28.390 ⇒ 00:29:28.970 Rico Rejoso: Okay.
255 00:29:29.280 ⇒ 00:29:37.420 Luke Scorziell: But, alright, yeah, I’ll kind of fix that up, and then, what’s…
256 00:29:37.780 ⇒ 00:29:40.499 Luke Scorziell: I’ll… I’ll let you know, 103, so…
257 00:29:40.910 ⇒ 00:29:43.189 Rico Rejoso: Sure, I know, I can help out.
258 00:29:43.450 ⇒ 00:29:44.120 Luke Scorziell: Cool.
259 00:29:44.660 ⇒ 00:29:47.700 Luke Scorziell: Alright, let’s keep up the good work.
260 00:29:49.400 ⇒ 00:29:50.460 Rico Rejoso: Thank you.
261 00:29:50.650 ⇒ 00:29:52.020 Luke Scorziell: Alright, bye.
262 00:29:52.800 ⇒ 00:29:53.729 Ryan Brosas: Thank you, guys.