Meeting Title: Daily GTM Stand Up Date: 2025-12-18 Meeting participants: Fireflies.ai Notetaker Joules, Ryan Brosas, Luke Scorziell, Luke’s Notetaker, Joules Asuncion
WEBVTT
1 00:05:16.510 ⇒ 00:05:17.320 Ryan Brosas: Hey.
2 00:05:18.720 ⇒ 00:05:20.380 Luke Scorziell: Hey, Ryan, how’s it going?
3 00:05:21.240 ⇒ 00:05:22.299 Joules Asuncion: They’re fine.
4 00:05:23.590 ⇒ 00:05:25.500 Ryan Brosas: How’s your Thursday going?
5 00:05:26.790 ⇒ 00:05:30.420 Ryan Brosas: Yeah, well, it’s the same
6 00:05:31.230 ⇒ 00:05:35.210 Ryan Brosas: Hope you guys have, well, almost Friday, I guess.
7 00:05:35.210 ⇒ 00:05:35.990 Joules Asuncion: Yeah.
8 00:05:36.270 ⇒ 00:05:39.850 Joules Asuncion: I’ve been looking forward to it.
9 00:05:44.200 ⇒ 00:05:47.740 Luke Scorziell: Yeah, yeah, but do you guys take… what time is it there?
10 00:05:49.100 ⇒ 00:05:50.040 Ryan Brosas: And…
11 00:05:50.070 ⇒ 00:05:51.530 Joules Asuncion: 1AM, yeah.
12 00:05:52.060 ⇒ 00:05:52.870 Luke Scorziell: Oh, jeez.
13 00:05:54.830 ⇒ 00:05:58.300 Luke Scorziell: Yeah, that’s crazy. So you just sleep through the weekend, or what?
14 00:05:59.790 ⇒ 00:06:03.349 Joules Asuncion: Well, I have a game this weekend, like a basketball game.
15 00:06:03.550 ⇒ 00:06:04.550 Luke Scorziell: Oh, cool.
16 00:06:04.550 ⇒ 00:06:05.280 Joules Asuncion: Yeah, yeah.
17 00:06:05.660 ⇒ 00:06:06.769 Luke Scorziell: Like, you’re playing in it?
18 00:06:07.180 ⇒ 00:06:07.770 Joules Asuncion: Yeah.
19 00:06:08.470 ⇒ 00:06:09.170 Luke Scorziell: Nice.
20 00:06:14.590 ⇒ 00:06:15.680 Joules Asuncion: So…
21 00:06:16.660 ⇒ 00:06:25.140 Joules Asuncion: Yeah, you, Ryan, what’s your, what’s your, like, go-to plans when it comes to the weekend? Do you play games? Like, computer games or stuff?
22 00:06:25.430 ⇒ 00:06:34.140 Ryan Brosas: I study, stuff. So, for example, I’m trying to, like,
23 00:06:34.860 ⇒ 00:06:43.480 Ryan Brosas: doing courses about conversion copywriting, and now I’m delving on
24 00:06:43.620 ⇒ 00:06:53.800 Ryan Brosas: agentic coding, so that’s something I am currently interested at. So, yeah, I think,
25 00:06:54.090 ⇒ 00:07:00.219 Ryan Brosas: Related to learning, I think that’s just something I, you know, enjoy.
26 00:07:02.090 ⇒ 00:07:02.910 Joules Asuncion: That’s nice.
27 00:07:16.530 ⇒ 00:07:19.990 Luke Scorziell: Yeah, Ryan, sounds like you’re, an ambitious learner.
28 00:07:20.670 ⇒ 00:07:21.470 Joules Asuncion: Yeah.
29 00:07:22.120 ⇒ 00:07:25.459 Joules Asuncion: I hope I can have that mindset.
30 00:07:25.690 ⇒ 00:07:26.300 Luke Scorziell: Ugh.
31 00:07:31.880 ⇒ 00:07:37.059 Luke Scorziell: Well, let’s see… No, Robert was dying ill yesterday.
32 00:07:37.060 ⇒ 00:07:39.280 Joules Asuncion: Is the Robert going to join?
33 00:07:45.370 ⇒ 00:07:48.879 Ryan Brosas: be English in transit or something?
34 00:07:49.070 ⇒ 00:07:49.850 Luke Scorziell: Who’s what?
35 00:07:50.260 ⇒ 00:07:54.489 Ryan Brosas: He is in transit, he said something, I think.
36 00:07:56.090 ⇒ 00:08:09.250 Joules Asuncion: Oh, yeah. Well, if he’s not going, like, I think we can… Luke and I can continue our conversation earlier today in this meeting, so we can… so we can loop Brian in as well. I think, a lot of…
37 00:08:09.370 ⇒ 00:08:17.959 Joules Asuncion: maybe three brains can help us with this, with this, like, focus group discussion when it comes to, like, reaching out, or, like.
38 00:08:18.590 ⇒ 00:08:23.430 Joules Asuncion: What do you, what do you… What are they called?
39 00:08:23.430 ⇒ 00:08:24.120 Luke Scorziell: Yeah.
40 00:08:24.540 ⇒ 00:08:27.649 Luke Scorziell: Well, let’s, let’s go through…
41 00:08:28.690 ⇒ 00:08:33.020 Luke Scorziell: So I… sorry, I missed that message. Thanks, Ryan. He had kind of asked if I could…
42 00:08:33.270 ⇒ 00:08:35.200 Luke Scorziell: Help drive it.
43 00:08:37.799 ⇒ 00:08:43.090 Luke Scorziell: So, yeah, why don’t… we can kind of go through some of the stuff happening on Linear…
44 00:08:43.789 ⇒ 00:08:45.009 Joules Asuncion: Yeah, yeah, of course.
45 00:08:45.010 ⇒ 00:08:50.030 Luke Scorziell: And then… So…
46 00:08:53.290 ⇒ 00:08:56.729 Luke Scorziell: You’ll have to give me some grace, because I don’t know,
47 00:08:58.630 ⇒ 00:09:04.550 Luke Scorziell: No, not perfect on linear, but… Let’s see… Oh, shit.
48 00:09:08.540 ⇒ 00:09:13.479 Luke Scorziell: So… okay, so you can see this. So, let’s see, we’ve got…
49 00:09:21.340 ⇒ 00:09:24.660 Luke Scorziell: Which is kind of where y’all are operating out of, as well, the sales?
50 00:09:24.920 ⇒ 00:09:25.490 Joules Asuncion: Yeah.
51 00:09:25.730 ⇒ 00:09:26.300 Luke Scorziell: Yeah.
52 00:09:28.060 ⇒ 00:09:31.519 Luke Scorziell: So, Ryan, what are you working on right now?
53 00:09:31.620 ⇒ 00:09:33.020 Luke Scorziell: We’ve… we’ve got…
54 00:09:33.020 ⇒ 00:09:33.610 Ryan Brosas: Hmm.
55 00:09:33.930 ⇒ 00:09:41.630 Ryan Brosas: So, currently, I’m helping on equipment, so, I’ve been, like.
56 00:09:41.970 ⇒ 00:09:53.990 Ryan Brosas: doing some of the graph, well, we are targeting, like, the graphic designer position as well, and there’s, like, a DE, AE position that I’ll need to, reach out later on.
57 00:09:54.110 ⇒ 00:09:59.200 Ryan Brosas: I think it’s a… they are on cross… in progress.
58 00:09:59.520 ⇒ 00:10:11.460 Ryan Brosas: And I think I’ll need to, like, post out, like, Rapid Designer, because I already reached out to them, and, like, just monitor, the, what do you call it? The conversation or the progress for them.
59 00:10:11.460 ⇒ 00:10:15.780 Luke Scorziell: Okay, so is that, this is thick.
60 00:10:20.870 ⇒ 00:10:24.390 Luke Scorziell: Which one of these is that? Or is there a ticket in here?
61 00:10:24.720 ⇒ 00:10:30.220 Ryan Brosas: Yeah, yeah, 470 and 471.
62 00:10:30.220 ⇒ 00:10:31.499 Luke Scorziell: Oh, these two? Okay.
63 00:10:34.550 ⇒ 00:10:36.169 Luke Scorziell: Okay, so…
64 00:10:37.550 ⇒ 00:10:42.409 Luke Scorziell: Sounds… Good, and those are… is that your top priority for today?
65 00:10:43.100 ⇒ 00:10:51.459 Ryan Brosas: I think, I’ll be doing also the recreation of, like, BTM measurement spreadsheet.
66 00:10:51.670 ⇒ 00:11:03.770 Ryan Brosas: And then, I think, later today, I will be… I will try to finish the strategy, the Q1 strategy content after…
67 00:11:03.980 ⇒ 00:11:08.399 Ryan Brosas: I did some, you know, I freed some time.
68 00:11:08.840 ⇒ 00:11:11.380 Ryan Brosas: So, yeah, that would be my goal today.
69 00:11:14.230 ⇒ 00:11:20.629 Luke Scorziell: Cool, and then… And you’re also working on partnerships, right, with Holly?
70 00:11:21.950 ⇒ 00:11:24.629 Ryan Brosas: Partnership, nope.
71 00:11:24.990 ⇒ 00:11:26.090 Luke Scorziell: Oh, you’re not at all?
72 00:11:27.570 ⇒ 00:11:30.729 Luke Scorziell: Oh, okay. And then…
73 00:11:31.410 ⇒ 00:11:32.450 Ryan Brosas: Let’s see…
74 00:11:35.310 ⇒ 00:11:42.719 Luke Scorziell: And then, jad, you’re… working on… I know we just talked about the second…
75 00:11:43.120 ⇒ 00:11:43.590 Joules Asuncion: Yeah.
76 00:11:43.600 ⇒ 00:11:47.399 Luke Scorziell: Outreach, is there anything else that you have going on right now?
77 00:11:48.960 ⇒ 00:11:51.740 Joules Asuncion: Well, I think that would be…
78 00:11:51.940 ⇒ 00:11:55.079 Joules Asuncion: That would be all for me today, but, I think…
79 00:11:55.840 ⇒ 00:12:03.680 Joules Asuncion: I think I’ll be working on some reports that, they want me to pull out, like Utam said,
80 00:12:03.890 ⇒ 00:12:08.000 Joules Asuncion: Let me, like, have a visualization of,
81 00:12:08.100 ⇒ 00:12:18.770 Joules Asuncion: All of the partners, as well as the referred partners, what’s the success rate, and, what’s the revenue, for us, for all the referrals that they closed?
82 00:12:19.490 ⇒ 00:12:24.180 Luke Scorziell: Okay. And do you think that’s enough… For the whole day?
83 00:12:24.690 ⇒ 00:12:25.580 Luke Scorziell: Or…
84 00:12:25.770 ⇒ 00:12:37.460 Joules Asuncion: I think just by running the Mofo sequence for all of the leads that we had in AICX, I think that will take me, like, half a day at least, or, like, two, three hours.
85 00:12:39.350 ⇒ 00:12:43.899 Luke Scorziell: Okay, and how many leads is that again?
86 00:12:45.720 ⇒ 00:12:46.640 Joules Asuncion: Oh, let me see.
87 00:12:51.540 ⇒ 00:12:53.870 Joules Asuncion: Yeah, mom, I think that is 18.
88 00:12:54.150 ⇒ 00:12:59.160 Joules Asuncion: But not most of them will be, like, will be in their reach.
89 00:13:00.680 ⇒ 00:13:07.899 Joules Asuncion: are in the sequence, so all of the ICPs, quality leads, that’s all.
90 00:13:08.100 ⇒ 00:13:09.889 Joules Asuncion: That I’ll be working on.
91 00:13:10.780 ⇒ 00:13:13.710 Luke Scorziell: Okay, so you said 18 or 80?
92 00:13:13.710 ⇒ 00:13:17.030 Joules Asuncion: 18. Oh, I’m sorry, count is 40, 40, yeah.
93 00:13:17.210 ⇒ 00:13:23.500 Luke Scorziell: 40, okay. And you’re sending them messages
94 00:13:23.780 ⇒ 00:13:27.230 Luke Scorziell: Just kind of that, like, second touch base that we talked about, or what…
95 00:13:27.230 ⇒ 00:13:29.330 Joules Asuncion: Yeah, yeah, the second touch base.
96 00:13:30.490 ⇒ 00:13:32.000 Luke Scorziell: Okay,
97 00:13:35.040 ⇒ 00:13:44.049 Luke Scorziell: Maybe, can you share your screen just on… I know we were obviously just talking about this, but could you share, kind of, your screen on what that looks like for your…
98 00:13:45.670 ⇒ 00:13:46.200 Joules Asuncion: Yeah, for sure.
99 00:13:46.200 ⇒ 00:13:51.849 Luke Scorziell: Like, maybe just, yeah, even take us through, like, one lead, like, what that would do. Like, you’re messaging them manually, or… or… Yeah.
100 00:13:51.850 ⇒ 00:13:56.920 Joules Asuncion: I’ll be… I’ll be sending them manually, I’ll be sending messages manually.
101 00:13:57.890 ⇒ 00:13:59.100 Luke Scorziell: Cool, okay.
102 00:14:00.010 ⇒ 00:14:03.710 Joules Asuncion: Okay, hold on.
103 00:14:04.730 ⇒ 00:14:05.600 Joules Asuncion: Here.
104 00:14:06.550 ⇒ 00:14:09.679 Joules Asuncion: Oof, I think I can’t share my screen.
105 00:14:09.940 ⇒ 00:14:12.180 Luke Scorziell: Because I’m currently struggling.
106 00:14:24.060 ⇒ 00:14:25.810 Luke Scorziell: Okay, should be good.
107 00:14:26.590 ⇒ 00:14:27.280 Joules Asuncion: Yep.
108 00:14:29.960 ⇒ 00:14:31.000 Joules Asuncion: Awesome.
109 00:14:31.340 ⇒ 00:14:32.090 Joules Asuncion: Here.
110 00:14:32.310 ⇒ 00:14:33.819 Joules Asuncion: Can you see my screen now?
111 00:14:34.230 ⇒ 00:14:34.840 Luke Scorziell: Yeah.
112 00:14:35.760 ⇒ 00:14:36.570 Joules Asuncion: Gotcha.
113 00:14:36.940 ⇒ 00:14:40.989 Joules Asuncion: So this is the first lead that I’ll be… oh, my bad.
114 00:14:51.190 ⇒ 00:14:57.420 Joules Asuncion: Yeah, so for this one, I think I’ll be… Sending, the notion.
115 00:15:01.030 ⇒ 00:15:02.480 Joules Asuncion: draft that I…
116 00:15:06.860 ⇒ 00:15:10.299 Joules Asuncion: Like, in here, but I think I’ll be customizing this one.
117 00:15:12.310 ⇒ 00:15:19.200 Joules Asuncion: Like, be more, like, open… Like, if you’re open to short exploratory chat.
118 00:15:19.320 ⇒ 00:15:22.140 Joules Asuncion: I will be removing this one. What do you think about it?
119 00:15:23.930 ⇒ 00:15:25.749 Luke Scorziell: Can you click back to the profile?
120 00:15:25.840 ⇒ 00:15:27.100 Joules Asuncion: place, here.
121 00:15:28.790 ⇒ 00:15:34.130 Luke Scorziell: Oh, so… so we’re able to message him, even though, I guess, he hasn’t…
122 00:15:35.400 ⇒ 00:15:37.939 Luke Scorziell: Connect, accepted, moving forward to yours.
123 00:15:37.940 ⇒ 00:15:40.689 Joules Asuncion: I think, he accepted, this one.
124 00:15:42.050 ⇒ 00:15:47.040 Joules Asuncion: I just saw here that, there.
125 00:15:49.400 ⇒ 00:15:50.470 Joules Asuncion: You’re in Connect with them.
126 00:15:57.550 ⇒ 00:16:00.450 Joules Asuncion: So that’s why I think I can send a message for them.
127 00:16:01.800 ⇒ 00:16:10.149 Luke Scorziell: Yeah, okay, I think, I mean, like, yeah, I think… I think just don’t over… overthink it too much. Sorry, I know we were just talking about all this.
128 00:16:10.150 ⇒ 00:16:10.830 Joules Asuncion: Yeah.
129 00:16:11.550 ⇒ 00:16:12.190 Luke Scorziell: like…
130 00:16:21.180 ⇒ 00:16:23.280 Luke Scorziell: I mean, do you feel confident at all riding?
131 00:16:23.620 ⇒ 00:16:27.499 Luke Scorziell: Like, your own message to him? Or how confident do you feel in that?
132 00:16:29.190 ⇒ 00:16:35.879 Joules Asuncion: I think I’ll be removing all of the dashes in here, because I think it will sound like more of, like, an AI thing.
133 00:16:36.470 ⇒ 00:16:40.190 Luke Scorziell: Yeah, I mean, what do you think? Like, so… if we…
134 00:16:40.410 ⇒ 00:16:43.920 Luke Scorziell: You know, we followed up, we connected with him, and then…
135 00:16:44.660 ⇒ 00:16:50.020 Luke Scorziell: Hey, I enjoyed your session, especially the emphasis on
136 00:16:50.600 ⇒ 00:16:52.670 Luke Scorziell: Yeah, I think this is,
137 00:16:55.630 ⇒ 00:16:59.779 Luke Scorziell: I think this is fine. I think… yeah, I…
138 00:16:59.910 ⇒ 00:17:03.220 Luke Scorziell: maybe rolling back a little bit on what I said, you know.
139 00:17:04.780 ⇒ 00:17:07.239 Luke Scorziell: on the last call, I think we should…
140 00:17:09.530 ⇒ 00:17:15.810 Luke Scorziell: like, if we have 40 leads right now, then I think it’s more about, like, just getting a message out there that’s gonna get some kind of response.
141 00:17:16.569 ⇒ 00:17:17.349 Joules Asuncion: Huh.
142 00:17:20.690 ⇒ 00:17:24.199 Luke Scorziell: So, I think this is fine. I would think it would take less…
143 00:17:24.710 ⇒ 00:17:32.699 Luke Scorziell: or it should take less than 3 hours, hopefully, unless… I mean, if we’re going about it writing, like, custom messaging and all that stuff, then obviously I can see how it would take
144 00:17:35.110 ⇒ 00:17:39.970 Luke Scorziell: longer, but I can kind of show you, I don’t know, yeah, sure.
145 00:17:40.600 ⇒ 00:17:47.500 Luke Scorziell: like… because I used to do similar stuff, .
146 00:17:49.130 ⇒ 00:17:51.050 Joules Asuncion: Should you share your screen? I’m sorry.
147 00:17:51.050 ⇒ 00:17:53.019 Luke Scorziell: Yeah, I can share my screen,
148 00:17:54.550 ⇒ 00:17:57.140 Luke Scorziell: Let me just open up Chrome, so…
149 00:18:11.100 ⇒ 00:18:18.829 Luke Scorziell: So… If you… oh, I’ll just share my art.
150 00:18:25.170 ⇒ 00:18:29.040 Luke Scorziell: So, you know, if we’re going to… you can see this one.
151 00:18:31.670 ⇒ 00:18:35.510 Luke Scorziell: Okay, so… oh, sorry, this is the wrong… wrong screen.
152 00:18:36.000 ⇒ 00:18:37.979 Luke Scorziell: How did I share this?
153 00:18:39.470 ⇒ 00:18:40.280 Luke Scorziell: time, too.
154 00:18:41.740 ⇒ 00:18:48.800 Luke Scorziell: Okay, so if we go to… Yeah.
155 00:18:53.260 ⇒ 00:18:57.269 Luke Scorziell: Where is the leads list that you have for that campaign?
156 00:19:09.290 ⇒ 00:19:14.510 Luke Scorziell: Where is… do you know where the spreadsheet is? For, with all those contacts?
157 00:19:14.890 ⇒ 00:19:18.079 Joules Asuncion: Aicx Summit, there.
158 00:19:18.080 ⇒ 00:19:18.460 Luke Scorziell: Is it just.
159 00:19:18.460 ⇒ 00:19:19.790 Joules Asuncion: There, yeah.
160 00:19:20.060 ⇒ 00:19:24.780 Joules Asuncion: Oh, that is the website. The tab is, below.
161 00:19:25.320 ⇒ 00:19:26.780 Joules Asuncion: Oh, wow. Yeah.
162 00:19:28.520 ⇒ 00:19:30.390 Luke Scorziell: Okay, still learning my way around.
163 00:19:34.640 ⇒ 00:19:37.330 Luke Scorziell: Like, if you go… so we’ve got, like…
164 00:19:38.240 ⇒ 00:19:43.129 Luke Scorziell: this link, if you just highlight it, and then hold Command on your Mac, and just…
165 00:19:43.540 ⇒ 00:19:47.949 Luke Scorziell: You can see, like, it says new tab created, then you go down to this one.
166 00:19:48.230 ⇒ 00:19:48.750 Joules Asuncion: Yeah.
167 00:19:48.750 ⇒ 00:19:50.010 Luke Scorziell: Job created.
168 00:19:52.510 ⇒ 00:19:55.809 Luke Scorziell: Then go down to this one, creates a new tab.
169 00:19:56.170 ⇒ 00:20:00.250 Luke Scorziell: And then we’ve got, you know, her, so…
170 00:20:01.210 ⇒ 00:20:04.060 Luke Scorziell: And then creating a tab. And now, like, if you just…
171 00:20:05.030 ⇒ 00:20:08.010 Luke Scorziell: So now we have these three tabs open, so it’s like, okay…
172 00:20:08.560 ⇒ 00:20:11.810 Luke Scorziell: So now you don’t have to go back to that spreadsheet, because you just know.
173 00:20:12.120 ⇒ 00:20:14.819 Luke Scorziell: I’m sorry, I… yeah, just…
174 00:20:15.070 ⇒ 00:20:18.770 Luke Scorziell: And then it’s, okay, now we’re… obviously, I’m not connected with him in the same way, but…
175 00:20:19.090 ⇒ 00:20:20.890 Luke Scorziell: You know, we send him a message.
176 00:20:22.270 ⇒ 00:20:24.240 Luke Scorziell: Open up the message thing here.
177 00:20:25.390 ⇒ 00:20:32.179 Luke Scorziell: So, like, if I were going about it right now, like, connecting with them, which obviously, I guess we can just automate.
178 00:20:32.900 ⇒ 00:20:38.880 Luke Scorziell: then, like, I would just open up each of these… One at a time.
179 00:20:41.410 ⇒ 00:20:44.960 Luke Scorziell: And then when I go back in, then I can just kinda…
180 00:20:45.080 ⇒ 00:20:47.440 Luke Scorziell: And you can hit Command Tab on Chrome.
181 00:20:47.830 ⇒ 00:20:50.799 Luke Scorziell: And then just, like, paste in whatever message.
182 00:20:51.200 ⇒ 00:20:56.930 Luke Scorziell: you have hit send. So I think, like, just finding ways that we can kind of,
183 00:21:00.080 ⇒ 00:21:04.290 Luke Scorziell: Speed up a little bit, and, like, it doesn’t need to…
184 00:21:04.520 ⇒ 00:21:10.410 Luke Scorziell: I think, like, yeah, we can do… but we can do kind of personalized, but it doesn’t even need to be, like, a…
185 00:21:12.000 ⇒ 00:21:12.830 Luke Scorziell: like…
186 00:21:13.800 ⇒ 00:21:21.689 Luke Scorziell: I think we could have a blurb that we copy-paste, but then if we’re gonna, like, personalize the first, it could literally just be like, hey, Dave, like, saw you, or…
187 00:21:22.710 ⇒ 00:21:26.739 Luke Scorziell: You know, posting about AI slab, you know, super… Yeah.
188 00:21:27.070 ⇒ 00:21:29.559 Luke Scorziell: resonates with me,
189 00:21:30.150 ⇒ 00:21:39.640 Luke Scorziell: we’re doing similar stuff with RAI, and then… so, like, you could have, like, one or two sentences that’s personalized, just because that takes you maybe, like, a minute, and then you just paste the rest of the message.
190 00:21:39.760 ⇒ 00:21:45.219 Luke Scorziell: Would probably be what I would recommend. Does that kind of… does that make sense?
191 00:21:45.520 ⇒ 00:21:46.259 Joules Asuncion: Yeah, yeah.
192 00:21:46.570 ⇒ 00:21:47.970 Luke Scorziell: Okay,
193 00:21:48.160 ⇒ 00:21:55.199 Luke Scorziell: Because, yeah, then, I mean, if we can get through, like, these leads, so, like, 40 or so right now.
194 00:21:55.470 ⇒ 00:21:57.620 Luke Scorziell: And, like…
195 00:21:57.850 ⇒ 00:22:03.480 Luke Scorziell: I don’t know, let’s say, like, an hour and a half, even, of just, like, find one detail.
196 00:22:04.080 ⇒ 00:22:08.379 Luke Scorziell: about them that we can kind of post about, or like, hey, Tanner, like, really enjoyed your…
197 00:22:08.860 ⇒ 00:22:14.510 Luke Scorziell: Your post on, yeah, maybe not this, but,
198 00:22:17.610 ⇒ 00:22:25.970 Luke Scorziell: Or, like, really… Just finding one, one personally feel, like, really impressed about you know, Perf.
199 00:22:26.230 ⇒ 00:22:30.810 Luke Scorziell: AR growth in 2024. Excited to hear how 2025 went.
200 00:22:32.010 ⇒ 00:22:36.289 Luke Scorziell: and then paste the… you know, we run an AI company that…
201 00:22:36.290 ⇒ 00:22:36.949 Joules Asuncion: Yeah, yeah.
202 00:22:37.110 ⇒ 00:22:43.990 Luke Scorziell: Does… so, I think maybe then if you and I can work on, like… I mean, I’m happy to do some of this with you, if it’d be helpful.
203 00:22:44.180 ⇒ 00:22:45.760 Luke Scorziell: Just to, like… Of course.
204 00:22:46.310 ⇒ 00:22:53.150 Luke Scorziell: show you, but yeah, I think the more that we can get through, in my mind.
205 00:22:53.260 ⇒ 00:22:58.349 Luke Scorziell: It’s kind of the better. And then once… once we start having, like, conversations with people.
206 00:22:58.560 ⇒ 00:23:06.220 Luke Scorziell: then maybe, obviously, it can get a little bit more personalized. So I think it’s, like, a balance of, like, we probably don’t need to, like, export their whole profile to LinkedIn.
207 00:23:06.470 ⇒ 00:23:10.680 Luke Scorziell: Or to ChatGPT, and then come up with custom messaging, like, each time, as much as, like, just…
208 00:23:11.020 ⇒ 00:23:14.689 Luke Scorziell: Even, like, finding one… one or two, like, personal…
209 00:23:15.790 ⇒ 00:23:18.590 Luke Scorziell: Details or ways that we can relate to them would be helpful.
210 00:23:19.230 ⇒ 00:23:26.480 Luke Scorziell: So… yeah, but we can chat about that off… of this meeting, too.
211 00:23:26.710 ⇒ 00:23:32.529 Luke Scorziell: But just, like, if I, like, maybe I’d encourage you to just kind of constantly look for ways that you can,
212 00:23:35.160 ⇒ 00:23:38.689 Luke Scorziell: like, speed up, just because I think, like, 3 hours,
213 00:23:41.380 ⇒ 00:23:43.809 Luke Scorziell: you know, it was a good amount of time.
214 00:23:43.810 ⇒ 00:23:44.610 Joules Asuncion: So…
215 00:23:45.920 ⇒ 00:23:47.590 Luke Scorziell: Cool.
216 00:23:48.390 ⇒ 00:23:54.419 Luke Scorziell: Do you have any questions on that, or any thoughts, or… I don’t know, Ryan, if you have any… anything else you’d want to talk about in this meeting?
217 00:23:54.900 ⇒ 00:24:00.630 Joules Asuncion: Yeah, of course, I think, Ryan, since Ryan, is the one who’s doing it before, I think,
218 00:24:00.800 ⇒ 00:24:03.730 Joules Asuncion: What’s your take on this one? .
219 00:24:04.540 ⇒ 00:24:18.020 Ryan Brosas: Yeah, so for me, I usually… the… well, we already connected to some of this before, like, well, it’s already, like, we are, you know, the first bar here is already, like.
220 00:24:18.150 ⇒ 00:24:34.680 Ryan Brosas: it’s all automated, but, yeah, as you are, you know, doing personalization, I think, I haven’t really delved into deeper on that, but yeah, I think a casual conversation would be much more natural than the, you know.
221 00:24:34.680 ⇒ 00:24:39.100 Ryan Brosas: No pitching right away. I’m not sure how…
222 00:24:39.250 ⇒ 00:24:46.579 Ryan Brosas: would I do that? Because, I’m still, like, looking for, you know, resources to… to, you know,
223 00:24:47.260 ⇒ 00:24:58.060 Ryan Brosas: to get, or, like, reference that into, into our GTM before, but I haven’t really got any resources that is related or, you know,
224 00:24:58.310 ⇒ 00:25:05.070 Ryan Brosas: what I call this, implied to this situation, I guess? That’s… that’s the word, I guess.
225 00:25:05.240 ⇒ 00:25:13.829 Ryan Brosas: But yeah, I think, though, as, as my observation for the, the sequences, or the, the whole…
226 00:25:14.040 ⇒ 00:25:21.780 Ryan Brosas: experiment that we did is, I think building connection is much more…
227 00:25:21.990 ⇒ 00:25:29.799 Ryan Brosas: much more effective on us than, than the usual go-to-market DTM engineering sequences.
228 00:25:31.310 ⇒ 00:25:33.610 Luke Scorziell: Meaning, can you explain what you mean by that, Ryan?
229 00:25:33.920 ⇒ 00:25:35.779 Luke Scorziell: Building connection.
230 00:25:36.210 ⇒ 00:25:39.420 Ryan Brosas: I mean, like, for example, if you…
231 00:25:39.560 ⇒ 00:25:42.899 Ryan Brosas: If you go to, like, Robert’s account.
232 00:25:43.160 ⇒ 00:25:56.960 Ryan Brosas: We can see there that, he is messaging certain type of people, not… not one, like, not… what do you call this? He is messaging, like, constantly, like,
233 00:25:57.300 ⇒ 00:26:12.800 Ryan Brosas: he connected it, like, you know, last… last year, then he is, you know, like, hey, how are you? And, you know, congrats on the new… our new role, and something like that. Then, then there’s, like, you know, our relationship build.
234 00:26:13.010 ⇒ 00:26:16.850 Ryan Brosas: open those conversations, and then there are Alit…
235 00:26:17.080 ⇒ 00:26:19.670 Ryan Brosas: You know, a warm need right now.
236 00:26:21.130 ⇒ 00:26:26.530 Luke Scorziell: Yeah, so more focused on, like, the person-to-person relationship, as opposed to just pitching them on…
237 00:26:26.800 ⇒ 00:26:27.710 Ryan Brosas: Yeah.
238 00:26:27.710 ⇒ 00:26:33.089 Luke Scorziell: Okay, yeah, I think…
239 00:26:42.950 ⇒ 00:26:46.220 Luke Scorziell: Yeah, I think that makes sense. I think Jed,
240 00:26:46.460 ⇒ 00:26:51.899 Luke Scorziell: Yeah, let’s just continue at the second touch, and maybe just try to aim for, like.
241 00:26:52.820 ⇒ 00:26:56.629 Luke Scorziell: You know, let’s just say it seems like maybe it’ll take
242 00:26:56.840 ⇒ 00:27:05.709 Luke Scorziell: 3 hours right now, like, you know, could we do that in two? And what are the things, on your end that you think you would need to do in order to…
243 00:27:06.700 ⇒ 00:27:09.819 Luke Scorziell: Like, do that in 2 hours, so if that’s, like.
244 00:27:09.820 ⇒ 00:27:10.400 Joules Asuncion: Yeah.
245 00:27:11.140 ⇒ 00:27:16.660 Luke Scorziell: You know, slightly shorter message, slightly less personalization, just checking in,
246 00:27:17.520 ⇒ 00:27:21.990 Luke Scorziell: It could even just be, like, as simple as the first part from that ChatGBT message of, like.
247 00:27:22.660 ⇒ 00:27:29.200 Luke Scorziell: Hey, really enjoyed your session at the CX Summit, especially this. You know, if you’d be open to it, I’d love to pick your brain a little bit more on it.
248 00:27:30.090 ⇒ 00:27:35.270 Luke Scorziell: We run a… and then have a one or two sentence blurb about Brainforge.
249 00:27:36.060 ⇒ 00:27:36.710 Joules Asuncion: Okay.
250 00:27:37.140 ⇒ 00:27:42.009 Luke Scorziell: So… Yeah, but otherwise, I think…
251 00:27:48.110 ⇒ 00:27:53.229 Luke Scorziell: Yeah, for sure. Yeah, let’s experiment with that, and kind of check in with me and see how… how it’s going.
252 00:27:53.530 ⇒ 00:27:54.950 Joules Asuncion: Okay, okay, not sure.
253 00:27:55.370 ⇒ 00:28:00.739 Joules Asuncion: Maybe I can set up a meeting, like, at least around, wait, I’m sorry.
254 00:28:03.320 ⇒ 00:28:06.329 Luke Scorziell: It’s 9.30 of my time right now, so maybe.
255 00:28:07.780 ⇒ 00:28:10.459 Joules Asuncion: Like, at least 3PM on your time?
256 00:28:10.820 ⇒ 00:28:12.210 Joules Asuncion: For 2PM?
257 00:28:14.100 ⇒ 00:28:15.350 Joules Asuncion: If you’re free.
258 00:28:15.670 ⇒ 00:28:20.330 Luke Scorziell: Yeah, we could do… well, we have our… I can do,
259 00:28:25.080 ⇒ 00:28:29.239 Luke Scorziell: Why don’t we aim for… 1PM my time.
260 00:28:30.200 ⇒ 00:28:31.440 Joules Asuncion: Okay.
261 00:28:31.680 ⇒ 00:28:37.740 Luke Scorziell: And, yeah, and then if you just want to send me, like, a 30-minute invite, then we can chat then.
262 00:28:38.160 ⇒ 00:28:39.210 Joules Asuncion: Yeah, gotcha.
263 00:28:39.210 ⇒ 00:28:41.099 Luke Scorziell: So… Sweet. Okay, well…
264 00:28:41.100 ⇒ 00:28:41.760 Joules Asuncion: Awesome.
265 00:28:42.240 ⇒ 00:28:43.700 Luke Scorziell: Let’s keep up the good work.
266 00:28:43.930 ⇒ 00:28:45.719 Luke Scorziell: I believe in us. We’re doing a…
267 00:28:45.720 ⇒ 00:28:47.470 Joules Asuncion: Yeah, he’ll live in this as well.
268 00:28:47.610 ⇒ 00:28:54.510 Joules Asuncion: This could be a long shot, but I think, you know, can be fruitful, so…
269 00:28:55.040 ⇒ 00:29:07.230 Luke Scorziell: Yeah, I think it’s a numbers game, and it’s, you know, being human, so, those two things are gonna get us far, and you gotta… I think, like, beyond all else, like, we gotta realize, like, probably…
270 00:29:09.050 ⇒ 00:29:20.430 Luke Scorziell: Obviously, it looks like the numbers are about, like, on a good… good campaign, maybe 20% of people respond, so even then, that’s, like, 1 in 5, so we don’t want to spend, like, so long that,
271 00:29:21.970 ⇒ 00:29:27.740 Luke Scorziell: Yeah, just because it’s… it’s like, the more people that we message, the more, likely that we are to get… get around.
272 00:29:27.740 ⇒ 00:29:29.490 Joules Asuncion: Yeah, yeah, that’s true, that’s true.
273 00:29:29.740 ⇒ 00:29:34.269 Luke Scorziell: But, okay, sweet. Well, I got another meeting, in a minute here, so…
274 00:29:34.610 ⇒ 00:29:37.550 Luke Scorziell: If y’all don’t have any other questions, then why don’t we,
275 00:29:38.580 ⇒ 00:29:40.830 Luke Scorziell: Yeah, just put our heads down for a little bit, and then…
276 00:29:40.830 ⇒ 00:29:43.100 Ryan Brosas: I’ll check back in with you, and then Ryan, if you have any…
277 00:29:43.310 ⇒ 00:29:47.339 Luke Scorziell: Any questions or anything you want to bring up to me, feel free to ping me.
278 00:29:47.910 ⇒ 00:29:49.180 Joules Asuncion: For sure, for sure.
279 00:29:49.380 ⇒ 00:29:50.779 Luke Scorziell: Cool. Thank you, team.
280 00:29:51.900 ⇒ 00:29:52.780 Ryan Brosas: Nice.
281 00:29:53.310 ⇒ 00:29:54.410 Luke Scorziell: Talk to you guys later.
282 00:29:54.700 ⇒ 00:29:55.580 Joules Asuncion: Bye for now.