Meeting Title: Kickoff: Circle Back Campaign Date: 2025-08-05 Meeting participants: Elissa Mae’s Loom Notetaker, Elissa Mae Cid, Uttam Kumaran, Ryan Brosas


WEBVTT

1 00:05:03.890 00:05:04.870 Uttam Kumaran: I said.

2 00:05:08.090 00:05:09.930 Elissa Mae Cid: Okay. Hello.

3 00:05:10.250 00:05:11.400 Uttam Kumaran: Hey! How are you?

4 00:05:12.895 00:05:14.770 Elissa Mae Cid: Good so far.

5 00:05:16.020 00:05:16.620 Uttam Kumaran: Great.

6 00:05:16.620 00:05:17.720 Elissa Mae Cid: How are you?

7 00:05:18.770 00:05:20.299 Uttam Kumaran: I’m good, busy.

8 00:05:21.550 00:05:24.919 Elissa Mae Cid: Yeah, yeah, anyway.

9 00:05:24.920 00:05:26.289 Uttam Kumaran: Yeah, stuff’s getting better.

10 00:05:27.360 00:05:35.260 Elissa Mae Cid: Yes, that’s good. I’m not sure if Ryan is joining. But let me check with him. He’s in the invite.

11 00:05:36.740 00:05:38.860 Elissa Mae Cid: Sorry, right?

12 00:05:47.860 00:05:54.589 Elissa Mae Cid: Okay. While waiting for him, let me share there the screen

13 00:05:56.860 00:06:01.379 Elissa Mae Cid: and a few updates as well with Mufasa Mustafa.

14 00:06:01.880 00:06:10.400 Elissa Mae Cid: Okay, I rename him as the Lion King. Sorry. Okay, anyway, about the

15 00:06:10.890 00:06:22.999 Elissa Mae Cid: Circle back campaign. So we want to scrape right? The Associated Contacts or the contacts or the main contacts that we used to reach out to the identified

16 00:06:23.690 00:06:28.109 Elissa Mae Cid: deals. Okay? So Mustafa was able to.

17 00:06:29.955 00:06:30.730 Elissa Mae Cid: Script

18 00:06:30.900 00:06:45.939 Elissa Mae Cid: 29 out of 123 deals. So that’s like 23%. So it’s not really that much. But we we thought of to approach with hopefully, you’re okay with it. So the 1st approach would be.

19 00:06:45.940 00:06:49.759 Uttam Kumaran: One second. Let me just let me. Just. I can pull it up on my side. Give me one second.

20 00:06:50.200 00:06:50.920 Elissa Mae Cid: Alright!

21 00:07:17.620 00:07:19.490 Uttam Kumaran: So these are all of

22 00:07:19.730 00:07:24.770 Uttam Kumaran: wait, I guess, like how do you? How can you see which one we have the contact for or not?

23 00:07:26.047 00:07:31.000 Elissa Mae Cid: So I still have to get the she Mustafa.

24 00:07:32.770 00:07:36.999 Elissa Mae Cid: I will be. Look up it here. But those 29.

25 00:07:37.000 00:07:43.480 Uttam Kumaran: Can we go through that? Because a lot of these, the I wanna know which ones we don’t have contacts for.

26 00:07:43.480 00:07:47.870 Elissa Mae Cid: Okay, let me just check with Mustafa.

27 00:07:48.350 00:07:50.459 Elissa Mae Cid: So what’s that one?

28 00:08:08.860 00:08:10.229 Elissa Mae Cid: We’ll copy this.

29 00:08:14.620 00:08:15.570 Elissa Mae Cid: There you go.

30 00:08:38.679 00:08:43.610 Elissa Mae Cid: Okay, have this.

31 00:08:53.260 00:08:56.380 Uttam Kumaran: And then was there a list of ones that we said no to.

32 00:09:00.350 00:09:02.390 Elissa Mae Cid: What do you mean? You said go to.

33 00:09:02.390 00:09:07.639 Uttam Kumaran: All of these have. Yes. Is there was there any of them that we said no to.

34 00:09:08.396 00:09:15.759 Elissa Mae Cid: Yes, yes, we conduct those nose after identifying these deals. Yeah.

35 00:09:15.920 00:09:22.759 Elissa Mae Cid: So we remove all of them so that we only retain those that we will send. We will send a message.

36 00:09:22.970 00:09:27.320 Uttam Kumaran: But I think it’s worth keeping them there and just marking it as no right? Because

37 00:09:29.120 00:09:32.559 Uttam Kumaran: what? Yeah, we could probably just keep them there, and market as no.

38 00:09:33.810 00:09:37.920 Elissa Mae Cid: Yeah, I can. It can. Just maybe

39 00:09:38.450 00:09:40.700 Elissa Mae Cid: I can just return all of those here.

40 00:09:41.490 00:09:43.930 Uttam Kumaran: Yeah, I think it’s helpful for us to see, cause

41 00:09:44.330 00:09:47.750 Uttam Kumaran: we may want to follow up with them at a later point. So

42 00:09:52.890 00:09:57.330 Uttam Kumaran: and I’m gonna Mark, I’m gonna sort of look at some of them. Now.

43 00:11:32.950 00:11:33.750 Uttam Kumaran: Okay.

44 00:11:41.500 00:11:44.079 Uttam Kumaran: okay, I’ve updated a bunch of mine with no?

45 00:11:44.470 00:11:45.060 Uttam Kumaran: Well.

46 00:11:45.060 00:11:45.880 Elissa Mae Cid: Okay.

47 00:11:47.650 00:11:54.919 Uttam Kumaran: All of these like this is where I’m like, kind of surprised that we can’t get the contacts, because all these contacts are going to be in my

48 00:11:55.700 00:11:56.890 Uttam Kumaran: email.

49 00:11:57.770 00:12:18.287 Elissa Mae Cid: Yeah. So this the second approach that we want to look into. So I did ask my staff. But if he has access to your email, then is it possible for him to get those contacts associated to this company? So he did, said, Yes, but, he is requesting for

50 00:12:18.820 00:12:22.950 Elissa Mae Cid: access to your email and Roberts for him to do that.

51 00:12:24.000 00:12:27.479 Uttam Kumaran: Okay. Yeah. Nobody asked me for that. I can give them access. I don’t care.

52 00:12:28.280 00:12:37.819 Elissa Mae Cid: Okay, alright. So we just knew that earlier, because when we tried to extract it yesterday, there was 29 only. So that’s the approach that we agreed

53 00:12:37.930 00:12:39.770 Elissa Mae Cid: earlier meeting.

54 00:12:39.970 00:12:42.759 Uttam Kumaran: But one thing can I share my screen here?

55 00:12:43.595 00:12:44.430 Elissa Mae Cid: Okay.

56 00:12:54.820 00:13:03.935 Uttam Kumaran: Yeah. So I think a couple of things that would be helpful. So one thing that I did here is I turn these into

57 00:13:05.090 00:13:05.970 Uttam Kumaran: into

58 00:13:09.371 00:13:15.279 Uttam Kumaran: check boxes. So one thing you can do here is you select this and you right click. You could do dropdown.

59 00:13:16.100 00:13:18.800 Uttam Kumaran: so it makes it a little bit easier to see. This

60 00:13:19.490 00:13:24.110 Uttam Kumaran: second thing is you can click on this, and you can actually freeze this

61 00:13:26.670 00:13:29.789 Uttam Kumaran: that way. It sort of scrolls with you.

62 00:13:34.140 00:13:37.860 Uttam Kumaran: Another thing that I’m gonna do here is I’m gonna wrap this one.

63 00:13:39.780 00:13:43.090 Uttam Kumaran: So if we can like, read, this is pretty readable.

64 00:13:45.120 00:13:47.049 Uttam Kumaran: Similarly, here, I’m gonna wrap

65 00:13:48.120 00:13:51.389 Uttam Kumaran: this one so I can make it a little bit smaller.

66 00:13:53.493 00:13:59.210 Uttam Kumaran: This one, and then this one. I can make a little bit smaller.

67 00:14:03.850 00:14:15.730 Uttam Kumaran: And then, yeah, I mean, I would basically want to see like contacts, name contact email and contact Linkedin.

68 00:14:15.980 00:14:17.500 Elissa Mae Cid: And then.

69 00:14:19.180 00:14:27.079 Uttam Kumaran: Like, I kind of want to see like has been reach out to.

70 00:14:27.270 00:14:30.479 Uttam Kumaran: So this can be basically check boxes.

71 00:14:30.860 00:14:31.840 Uttam Kumaran: Yeah.

72 00:14:35.360 00:14:40.508 Uttam Kumaran: because it’s so small like you’ll be able to quickly see who gets reached out to

73 00:14:41.750 00:14:44.019 Uttam Kumaran: So I think this would be helpful.

74 00:14:44.190 00:14:46.290 Uttam Kumaran: I’ll make this dollars

75 00:14:51.170 00:14:54.970 Uttam Kumaran: And then these ones. I really only care about the dates.

76 00:14:56.430 00:14:59.479 Uttam Kumaran: And actually, one thing that we can do is

77 00:15:00.090 00:15:04.039 Uttam Kumaran: we can do custom, date, and time and do

78 00:15:07.270 00:15:08.270 Uttam Kumaran: like this.

79 00:15:09.020 00:15:11.979 Uttam Kumaran: So it just makes this look a lot easier, you know.

80 00:15:22.720 00:15:24.069 Uttam Kumaran: great. Okay.

81 00:15:27.750 00:15:35.439 Uttam Kumaran: cool. So I think this would be helpful for us to be able to see here and then yes, let me know, like what you need for my email. It’s totally fine. I can give you that

82 00:15:35.730 00:15:42.310 Uttam Kumaran: so ideally that Mustafa is filling out. Are these 4? Right? So, yep.

83 00:15:47.930 00:15:48.710 Uttam Kumaran: Great.

84 00:15:53.440 00:15:55.030 Uttam Kumaran: Okay, cool.

85 00:15:55.210 00:16:04.639 Elissa Mae Cid: Okay, alright. So we’ll do the second approach. We agreed earlier. I’ll connect with him today, and then he’ll scrape everything to

86 00:16:05.900 00:16:15.650 Elissa Mae Cid: plot. All of the contact, name, or information here, and then we can start with the circle back and aid today.

87 00:16:16.420 00:16:27.350 Uttam Kumaran: Yeah. So I think what’s helpful is like, I just want like, my expectation for this meeting was that we we review the copy and we press play. So I don’t want. The thing is, these are so. These are all like

88 00:16:27.630 00:16:35.509 Uttam Kumaran: all like relationships we have. So I want us to be very careful like sending notes to everybody like in bulk.

89 00:16:35.965 00:16:41.290 Uttam Kumaran: So I do think that before we send anything I want to have another meeting.

90 00:16:42.105 00:16:53.809 Uttam Kumaran: For the next meeting. I kind of would like you could let me know in slack when all this has been filled out like these 3, and then I can review. And then we can have another meeting basically to

91 00:16:54.780 00:16:57.280 Uttam Kumaran: press, play, and set up the campaign.

92 00:16:58.310 00:17:05.160 Elissa Mae Cid: Alright. Okay. But do you? Are you okay with reviewing with the draft? Now.

93 00:17:05.440 00:17:08.829 Elissa Mae Cid: this is based on stage that they’re currently in.

94 00:17:08.839 00:17:11.499 Uttam Kumaran: Yeah, let’s let’s take a look at the drafts. Now.

95 00:17:12.190 00:17:12.980 Elissa Mae Cid: Okay.

96 00:17:26.382 00:17:27.659 Uttam Kumaran: So, okay, I have it here.

97 00:17:30.640 00:17:32.090 Elissa Mae Cid: Alright! There you go.

98 00:17:38.540 00:17:51.919 Elissa Mae Cid: So I prepared a Lincoln message. I will send this to all of the contacts that we will reach out to for every message that we will send. So the Lincoln is just more of lagging them. We sent them an email.

99 00:17:52.940 00:17:53.695 Uttam Kumaran: Okay,

100 00:18:01.560 00:18:07.860 Uttam Kumaran: anything, any chance we can do like, I 1st name.

101 00:18:09.050 00:18:09.620 Elissa Mae Cid: Yep.

102 00:19:10.280 00:19:12.659 Uttam Kumaran: Oh, okay. I think this is good.

103 00:19:30.490 00:19:33.880 Uttam Kumaran: Yeah, I think some of these are a little bit too like

104 00:19:36.250 00:19:39.439 Uttam Kumaran: I don’t know. I guess they’re a little bit too.

105 00:19:40.990 00:19:41.680 Elissa Mae Cid: Sure.

106 00:19:42.260 00:19:47.619 Uttam Kumaran: Salesy like, we don’t need to write email like this. You know. I I think

107 00:19:48.470 00:19:53.069 Uttam Kumaran: maybe I can lead a I could leave a couple of comments here.

108 00:19:56.360 00:20:02.620 Uttam Kumaran: So I so quick update since we last talked. Or

109 00:20:04.090 00:20:10.170 Uttam Kumaran: maybe it’s just more like, any way Rainforge can helpful.

110 00:20:13.260 00:20:16.700 Uttam Kumaran: Hi, 1st name been a while since we connected

111 00:20:21.060 00:20:26.410 Uttam Kumaran: a lot has changed here since our chat.

112 00:20:28.230 00:20:28.940 Uttam Kumaran: Here’s

113 00:21:10.160 00:21:16.979 Uttam Kumaran: so these emails are all again. All these people we’ve talked to before. So we can make these a little bit more like personal.

114 00:21:17.430 00:21:17.800 Elissa Mae Cid: Bye.

115 00:21:17.800 00:21:20.009 Uttam Kumaran: Say, like, Hey, hope you’re doing well.

116 00:21:20.200 00:21:21.070 Uttam Kumaran: It’s.

117 00:21:21.440 00:21:23.450 Elissa Mae Cid: Been a while since we.

118 00:21:23.810 00:21:37.220 Uttam Kumaran: Connected since we last chatted a lot has like we’ve continued to grow and work

119 00:21:38.100 00:21:43.459 Uttam Kumaran: with some great companies like XY.

120 00:21:44.250 00:21:45.440 Uttam Kumaran: Z.

121 00:21:46.180 00:21:59.250 Uttam Kumaran: Here’s that more about what we’re helping folks with

122 00:22:04.220 00:22:05.870 Uttam Kumaran: most clients

123 00:22:09.270 00:22:14.119 Uttam Kumaran: partner with us on 2 or 3 of these things.

124 00:22:46.660 00:22:49.460 Uttam Kumaran: and then my only feedback is.

125 00:22:50.010 00:22:57.700 Uttam Kumaran: and we add our new 60 min free workshop offer chat.

126 00:23:20.180 00:23:24.099 Uttam Kumaran: Yeah, it’d be great to to add the workshop offer to all of these.

127 00:23:25.650 00:23:26.390 Elissa Mae Cid: Okay.

128 00:23:37.660 00:23:39.549 Uttam Kumaran: I mean, also, like.

129 00:23:40.280 00:23:47.099 Uttam Kumaran: if it’s only gonna be like a hundred. I don’t know, Ryan. Maybe we shouldn’t even do this, and instantly, maybe we should do this in my gmail.

130 00:23:48.540 00:23:50.790 Ryan Brosas: Yeah, if it’s like.

131 00:23:51.100 00:24:06.890 Ryan Brosas: yeah, I think that’s the right move here. Because if you already like, reach out or have like connection with this type with this kind of client. You already have built some credibility and you didn’t. Yeah, I think that’s pretty much

132 00:24:07.509 00:24:31.849 Ryan Brosas: much more appropriate like action here, because, if we send it to like other domain, they would, you know. What is that? So I think your personal Gmail would be much more because they already have that. And they already familiarize with your email like, that’s more my thinking. There.

133 00:24:32.180 00:24:32.800 Uttam Kumaran: Okay.

134 00:24:35.450 00:24:54.290 Ryan Brosas: And yeah, so yeah, for the previous one. You don’t really need to like mention rainforge. Just say, any way, we can be helpful, or we can help you with, because they are familiar with you already.

135 00:24:59.940 00:25:01.114 Uttam Kumaran: Wait! Say that one more time.

136 00:25:02.219 00:25:09.410 Ryan Brosas: You don’t really need to mention rainforce on the subject, because they are familiar with you already.

137 00:25:09.890 00:25:18.510 Ryan Brosas: So for me, that’s really for me or just for me. It’s a bit salesy to to mention your brand on the subject line.

138 00:25:18.510 00:25:20.380 Uttam Kumaran: Oh, okay. Okay.

139 00:25:21.020 00:25:24.840 Ryan Brosas: Anyway, just just mentioned, we or.

140 00:25:25.430 00:25:26.300 Uttam Kumaran: I see.

141 00:25:30.730 00:25:32.110 Uttam Kumaran: okay, makes sense.

142 00:25:32.530 00:25:37.679 Uttam Kumaran: Okay, I’m okay with this. I think my only question is, can we add the workshop offer? And then

143 00:25:38.080 00:25:45.000 Uttam Kumaran: once we get all the emails, these can just be drafted, basically in my email, I think also,

144 00:25:48.560 00:25:50.539 Uttam Kumaran: oh, tag, you said here.

145 00:25:51.232 00:25:58.680 Uttam Kumaran: check with mustafa, or case, maybe check. With that they see how

146 00:26:00.650 00:26:04.499 Uttam Kumaran: we can draft these in bulk. Maybe.

147 00:26:06.480 00:26:07.290 Elissa Mae Cid: Alright!

148 00:26:08.420 00:26:09.090 Uttam Kumaran: Okay.

149 00:26:10.320 00:26:12.770 Elissa Mae Cid: Kz that’s K and zebra.

150 00:26:13.580 00:26:14.060 Uttam Kumaran: Casey.

151 00:26:14.060 00:26:16.550 Ryan Brosas: Let me see CASI.

152 00:26:16.550 00:26:17.090 Uttam Kumaran: I.

153 00:26:18.770 00:26:19.600 Elissa Mae Cid: Okay.

154 00:26:22.750 00:26:23.760 Elissa Mae Cid: okay.

155 00:26:24.200 00:26:48.749 Elissa Mae Cid: so just to give a quick run through. So we have different message for those leads that are in Circle back. We bundled the message for loss because of internal hiring. Wanted outsource. We but we also bundled the message for not right time dragging dragging feet and ghosted, and we have a separate message for out of budget.

156 00:26:50.740 00:26:51.100 Uttam Kumaran: Yep.

157 00:26:52.050 00:27:02.029 Elissa Mae Cid: Yeah, there you go, so I’ll connect with Mustafa. I’ll let him give the both that he can access your gmail to.

158 00:27:04.210 00:27:04.610 Uttam Kumaran: Okay.

159 00:27:04.610 00:27:09.429 Elissa Mae Cid: Create those email addresses. Yep. So I’ll ping you once it’s done.

160 00:27:10.520 00:27:11.230 Uttam Kumaran: Okay.

161 00:27:11.410 00:27:12.389 Uttam Kumaran: Alright. Thank you.

162 00:27:12.390 00:27:14.510 Elissa Mae Cid: Okay, thank you. Bye-bye.

163 00:27:14.510 00:27:15.260 Uttam Kumaran: Bye.