Meeting Title: ReadMe check-in Date: 2026-01-21 Meeting participants: Greg Stoutenburg, Phoebe Miller
WEBVTT
1 00:00:51.170 ⇒ 00:00:52.030 Phoebe Miller: Hello!
2 00:00:52.330 ⇒ 00:00:53.740 Greg Stoutenburg: Hey, Phoebe, how’s it going?
3 00:00:54.230 ⇒ 00:00:58.160 Phoebe Miller: It’s going alright, I’m recovering from the flu, but hanging in.
4 00:00:58.330 ⇒ 00:01:00.050 Greg Stoutenburg: Sorry to hear that.
5 00:01:00.050 ⇒ 00:01:01.440 Phoebe Miller: Yeah, thanks. How are you doing?
6 00:01:01.850 ⇒ 00:01:05.570 Greg Stoutenburg: Doing well, just bracing myself for a cold weekend.
7 00:01:05.930 ⇒ 00:01:09.869 Phoebe Miller: Yeah, it’s chilly in the Northeast, so…
8 00:01:09.870 ⇒ 00:01:15.060 Greg Stoutenburg: Yeah, I think I saw a high of, 10 for Saturday, so we’ll see. Yeah.
9 00:01:15.840 ⇒ 00:01:16.750 Greg Stoutenburg: Yep.
10 00:01:17.100 ⇒ 00:01:20.599 Greg Stoutenburg: It will give Robert a minute, talked to him this morning, he said he’d be on…
11 00:01:21.100 ⇒ 00:01:21.780 Phoebe Miller: Beautiful.
12 00:01:22.380 ⇒ 00:01:26.060 Greg Stoutenburg: Are you… I forget if we talked about this, are you from the New England area?
13 00:01:26.520 ⇒ 00:01:36.129 Phoebe Miller: Yeah, I grew up in northern New Jersey, and I live in, Manhattan now. Okay. So yeah, we’re expecting some… some cold temps this weekend.
14 00:01:36.130 ⇒ 00:01:36.660 Greg Stoutenburg: Yeah.
15 00:01:36.660 ⇒ 00:01:42.939 Phoebe Miller: It’s been cold, but I guess it’s gonna get colder, and we’re actually headed…
16 00:01:43.070 ⇒ 00:01:48.209 Phoebe Miller: upstate to the Catskills, where we’re just, like, driving into the coldness.
17 00:01:48.210 ⇒ 00:01:49.280 Greg Stoutenburg: Right.
18 00:01:49.280 ⇒ 00:01:52.639 Phoebe Miller: Which now feels like a poorly planned trip, but… Yeah.
19 00:01:52.640 ⇒ 00:01:54.289 Greg Stoutenburg: Yeah, you can go be indoors there.
20 00:01:54.290 ⇒ 00:01:55.030 Phoebe Miller: Right, exactly.
21 00:01:55.030 ⇒ 00:02:14.280 Greg Stoutenburg: Yeah. Yeah. Whenever it starts getting really cold… I’m from Michigan, so I’m used to cold, but, anytime it gets really cold, I think of when I lived in Iowa during the polar vortex of 2015, and there are all these weather maps just showing, like, cold air coming off of Alaska and, like, sweeping down to Iowa and then heading back north. Like, alright, we’re gonna do that again.
22 00:02:14.290 ⇒ 00:02:17.870 Greg Stoutenburg: Schools canceled, no being outside for more than a minute.
23 00:02:17.870 ⇒ 00:02:26.849 Phoebe Miller: My husband and I met at college in New Hampshire, and we both vowed that, like, we would never be somewhere that cold ever again.
24 00:02:26.850 ⇒ 00:02:27.560 Greg Stoutenburg: Yeah.
25 00:02:27.560 ⇒ 00:02:30.029 Phoebe Miller: I don’t know, I mean…
26 00:02:30.380 ⇒ 00:02:35.370 Phoebe Miller: the temperatures in New York these next couple days are reminiscent of that, so…
27 00:02:35.370 ⇒ 00:02:36.610 Greg Stoutenburg: Yep. Yep.
28 00:02:36.610 ⇒ 00:02:41.440 Phoebe Miller: I’m used to, like, you know, the inside of your nostrils freezing.
29 00:02:42.790 ⇒ 00:02:46.459 Phoebe Miller: If you had… if you went out with wet hair, like, at all, you would have frozen hair.
30 00:02:46.460 ⇒ 00:02:47.960 Greg Stoutenburg: Yep, don’t sneeze.
31 00:02:47.960 ⇒ 00:02:52.649 Phoebe Miller: Literally, yeah. So we’re, I’m not looking forward to it, but…
32 00:02:52.650 ⇒ 00:02:53.540 Greg Stoutenburg: Yeah, yeah.
33 00:02:53.540 ⇒ 00:02:56.649 Phoebe Miller: So, no kiddos for us to keep warm, I imagine that’s tricky.
34 00:02:56.650 ⇒ 00:03:05.280 Greg Stoutenburg: Okay, yep, yep. Two little ones, but… I don’t know, they never complain about it. My one is 13, so he’s at that stage where he’s like, I can wear shorts no matter what.
35 00:03:05.280 ⇒ 00:03:05.780 Phoebe Miller: Yeah.
36 00:03:05.780 ⇒ 00:03:09.080 Greg Stoutenburg: So, I don’t know. We’ll see if he regrets it on Saturday.
37 00:03:09.080 ⇒ 00:03:11.859 Phoebe Miller: Yeah, did you all get snow? Are you getting more snow?
38 00:03:12.160 ⇒ 00:03:17.310 Greg Stoutenburg: We’re getting more snow. We got a lot of snow last weekend, too, with cold temperatures, which was nice for skiing.
39 00:03:17.310 ⇒ 00:03:17.730 Phoebe Miller: Yeah.
40 00:03:17.730 ⇒ 00:03:21.579 Greg Stoutenburg: Eating on Monday was great. I took the holiday, went to the local place, it was awesome.
41 00:03:21.580 ⇒ 00:03:22.670 Phoebe Miller: Awesome.
42 00:03:22.670 ⇒ 00:03:25.669 Greg Stoutenburg: Yeah, I don’t know. I don’t mind the cold that much. It gets old, but…
43 00:03:25.670 ⇒ 00:03:26.020 Phoebe Miller: Yeah.
44 00:03:26.020 ⇒ 00:03:27.059 Greg Stoutenburg: Fun stuff to do.
45 00:03:27.060 ⇒ 00:03:35.290 Phoebe Miller: And if you have the right gear, I think it’s… it’s good, too. I’m… I’m just a… there’s, like, nothing to do in New York when it’s cold, you know?
46 00:03:35.290 ⇒ 00:03:36.500 Greg Stoutenburg: Yeah. Yep.
47 00:03:36.920 ⇒ 00:03:47.979 Phoebe Miller: there’s… there’s no activity. I mean, we live right near Central Park, so we’ll go in there, and… but even that, it’s like, snow in New York goes from being pretty to ugly in about a minute, like…
48 00:03:47.980 ⇒ 00:03:49.390 Greg Stoutenburg: All slushy and brown and stuff.
49 00:03:49.390 ⇒ 00:03:52.239 Phoebe Miller: Yeah, exactly, and my dog gets covered in it, and it’s.
50 00:03:52.240 ⇒ 00:03:52.890 Greg Stoutenburg: Yeah.
51 00:03:53.310 ⇒ 00:03:55.010 Phoebe Miller: He needs a bath, and something.
52 00:03:55.010 ⇒ 00:03:56.339 Greg Stoutenburg: Yeah, no fun.
53 00:03:56.340 ⇒ 00:03:59.540 Phoebe Miller: No fun. Not yet. One day, maybe, but…
54 00:03:59.540 ⇒ 00:04:00.110 Greg Stoutenburg: Yeah.
55 00:04:00.550 ⇒ 00:04:03.069 Greg Stoutenburg: Yeah, the gear and things to do make all the difference.
56 00:04:03.630 ⇒ 00:04:08.999 Phoebe Miller: Yeah. So you… are you, staffed on other projects, at Brainforge?
57 00:04:09.000 ⇒ 00:04:16.680 Greg Stoutenburg: Yep, got a couple of other projects. I just started in December, with… with README, and since then, I’ve been put on a couple of other projects.
58 00:04:16.680 ⇒ 00:04:18.219 Phoebe Miller: Cool. How are those going?
59 00:04:18.220 ⇒ 00:04:32.729 Greg Stoutenburg: Yeah, yeah, good. You know, similar things, like, I mean, it’s a… it’s a… it’s sort of a mixture of things that I’m familiar with, things like activation analysis, and then also doing things like complete stand-ups of, product analytics systems, which is…
60 00:04:32.730 ⇒ 00:04:35.500 Phoebe Miller: Which is great. I’ve been in…
61 00:04:35.500 ⇒ 00:04:54.230 Greg Stoutenburg: Amplitude Power user for a long time, but I haven’t been as involved in, like, the zero-to-one phase of getting all that tracking data sent up in the first place, so that’s a lot of fun. And it’s cool, too, you know, it’s cool being somewhere where there are just so many clients with so many different use cases. I feel like it’s a nice, you know, it’s a nice stretch for breadth.
62 00:04:54.410 ⇒ 00:04:55.770 Phoebe Miller: Yeah, for sure.
63 00:04:55.770 ⇒ 00:04:56.380 Greg Stoutenburg: Yep.
64 00:04:56.380 ⇒ 00:05:02.379 Phoebe Miller: Yeah, I’m curious, every company I’ve worked at has had
65 00:05:02.730 ⇒ 00:05:16.269 Phoebe Miller: to some extent, the same problem, around, like… and I’ve worked mostly in, like, early-stage companies, but, when and how to, like, adopt data into a process, and.
66 00:05:16.270 ⇒ 00:05:16.770 Greg Stoutenburg: Yep.
67 00:05:16.770 ⇒ 00:05:22.209 Phoebe Miller: How heavily to rely on it, and when does it become, you know, distracting to be…
68 00:05:23.300 ⇒ 00:05:28.100 Phoebe Miller: filtering on every little thing, so cool that I found a niche.
69 00:05:28.320 ⇒ 00:05:38.410 Greg Stoutenburg: Yeah, yeah, I think so, I think so. And yeah, you know, just on, like, the… it’s so… data becomes noisy so quickly, and I’ve had those positions in the past where it’s like…
70 00:05:38.420 ⇒ 00:05:53.880 Greg Stoutenburg: the CEO wants to know every data point, so then, you know, the job becomes answering all the CEO’s questions using whatever data is available, but it’s like, that doesn’t necessarily mean it’s valuable data that we’re looking at, right? There may be no story here as to why conversions dipped at 2 p.m.
71 00:05:53.880 ⇒ 00:05:59.909 Greg Stoutenburg: on Tuesday afternoon last week. You know, probably nothing broke, just not as many people bought stuff.
72 00:05:59.930 ⇒ 00:06:03.279 Greg Stoutenburg: So… Yeah, anyway, it’s been good.
73 00:06:03.830 ⇒ 00:06:04.829 Greg Stoutenburg: Exciting things down.
74 00:06:04.830 ⇒ 00:06:11.640 Phoebe Miller: Yeah, we have a bunch of stuff we’re excited about doing, as I’d mentioned.
75 00:06:11.640 ⇒ 00:06:12.100 Greg Stoutenburg: Yeah.
76 00:06:12.100 ⇒ 00:06:13.610 Phoebe Miller: We met whenever we spoke last.
77 00:06:13.610 ⇒ 00:06:14.310 Greg Stoutenburg: Yep.
78 00:06:14.310 ⇒ 00:06:24.179 Phoebe Miller: around pricing, redoing pricing, and redoing onboarding. Those things are kind of, like, already in flight on our side.
79 00:06:24.790 ⇒ 00:06:29.800 Phoebe Miller: And so, when I was looking back through the proposal, I was like, I don’t know if this still makes sense.
80 00:06:30.150 ⇒ 00:06:38.649 Phoebe Miller: because we’ve… the team is ambitious about kind of skipping to the end, for better or worse.
81 00:06:39.330 ⇒ 00:06:44.780 Phoebe Miller: So, I don’t know, I wanted to talk to you and Robert about what that might look like, and the team had questions for me of, like.
82 00:06:45.010 ⇒ 00:06:55.890 Phoebe Miller: They… they want support from, like, an external party on certain things, but it’s not really in the shape that you all had described, so…
83 00:06:55.890 ⇒ 00:06:56.300 Greg Stoutenburg: Okay.
84 00:06:56.300 ⇒ 00:07:05.730 Phoebe Miller: want to have another conversation of, like, is it all the right people to do this? Like, do you want to do this? So we can talk about that, I don’t know, if Robert’s here, we can just get to it.
85 00:07:05.730 ⇒ 00:07:20.130 Greg Stoutenburg: Let’s just get to it, and let’s just have the conversation, and I can fill him in, or he can, you know, watch this recording, and we’ll sync up afterward. But yeah, I mean, the… I think where we left off was just, we had shared this SOW a couple of weeks ago. You had the board meeting coming up, that went well?
86 00:07:20.130 ⇒ 00:07:22.459 Phoebe Miller: Yeah, I mean, as well as it can, yeah.
87 00:07:22.460 ⇒ 00:07:26.089 Greg Stoutenburg: As well as board meetings, Gail? Yeah. Okay. Yeah,
88 00:07:26.160 ⇒ 00:07:30.740 Greg Stoutenburg: I understand that. And then, yeah, we were just gonna get feedback and talk about what we think
89 00:07:30.740 ⇒ 00:07:50.959 Greg Stoutenburg: the next steps should look like. So, yeah, you know, Brainforge does a lot of reporting work, and so that is in the wheelhouse, but yeah, we’re hoping to go in a sort of more strategic direction. That doesn’t necessarily mean leading all the company’s decisions or anything like that. That was not… that wasn’t the idea, but, to try to be a little bit more strategic in some of the approach that we were taking, so…
90 00:07:50.960 ⇒ 00:07:51.600 Phoebe Miller: Yeah.
91 00:07:51.600 ⇒ 00:07:54.419 Greg Stoutenburg: Yeah, tell me about the conversations you’ve been having.
92 00:07:54.420 ⇒ 00:08:03.029 Phoebe Miller: So, I mentioned there’s, like, a pretty fully baked idea on what we want to do on pricing.
93 00:08:03.360 ⇒ 00:08:10.969 Phoebe Miller: and onboarding as well, like, there’s, like, designs already. And so really what we need on both of those things is, like.
94 00:08:11.900 ⇒ 00:08:19.029 Phoebe Miller: help QA isn’t the right word, but, like, I would need help making sure that
95 00:08:19.320 ⇒ 00:08:26.010 Phoebe Miller: when the changes go out, the experience is what we, like, anticipated. And then…
96 00:08:26.390 ⇒ 00:08:37.389 Phoebe Miller: So, like, for example, pricing, is very sensitive, obviously, when you make changes there, and so it’s like, we would want someone to help us kind of go through all the different paths you might be able… you might have.
97 00:08:37.390 ⇒ 00:08:46.669 Phoebe Miller: let’s just say you’re on a legacy plan, how does that look for you? Let’s say you’re signing up as a new person, like, what does that look like for you? Things like that. So we could catch any strange edge cases.
98 00:08:47.100 ⇒ 00:09:03.559 Phoebe Miller: So, again, it’s kind of like QA, although I don’t know if you have a different name for it in, like, the growth world. And then on onboarding, this is probably just, like, a data-heavy, analytics exercise of, like.
99 00:09:03.980 ⇒ 00:09:14.979 Phoebe Miller: what we changed, what we’re seeing the engagement on those things being, probably, like, looking at, again, those retention numbers, and then looking at conversion. So…
100 00:09:15.130 ⇒ 00:09:24.509 Phoebe Miller: it’s not that strategic. People aren’t really interested at this time in the, like, various segmentation or cohort analyses we discussed.
101 00:09:24.670 ⇒ 00:09:30.620 Phoebe Miller: And this’ll probably take us through the end of Q1, which is end of March for us.
102 00:09:33.320 ⇒ 00:09:34.110 Greg Stoutenburg: Okay.
103 00:09:35.770 ⇒ 00:09:42.440 Greg Stoutenburg: Alright, as far as… as far as, like, goals around…
104 00:09:42.610 ⇒ 00:09:44.910 Greg Stoutenburg: What the team is trying to do.
105 00:09:45.450 ⇒ 00:09:58.009 Greg Stoutenburg: at README for conversion and for activation, like, what are the… what are some of those things? So I think… I think one thing that, for my part, is I’ve tried to make… do some analyses and make suggestions,
106 00:09:58.010 ⇒ 00:10:09.409 Greg Stoutenburg: you know, like, in December, and then at the very beginning of this year, one thing that I’ve still kind of had as a question mark in my head is, like, what’s the goal? Of course, the goal is always, like, a lot of conversions and good activation, but,
107 00:10:10.050 ⇒ 00:10:14.539 Greg Stoutenburg: Like, internally, as far as strategy, what have those ideas been?
108 00:10:15.610 ⇒ 00:10:19.389 Phoebe Miller: Well, we’d like to get conversion to…
109 00:10:19.750 ⇒ 00:10:29.170 Phoebe Miller: 5% is internally, like, the North Star that we’re working towards. We saw those levels of conversion, and that’s from project creation to…
110 00:10:29.290 ⇒ 00:10:33.659 Phoebe Miller: customer. We saw those levels, in 2024.
111 00:10:33.850 ⇒ 00:10:40.379 Phoebe Miller: And so that’s where we’d like to get back to. I’d, you know, like us to get above that, but…
112 00:10:40.610 ⇒ 00:10:46.360 Phoebe Miller: Yeah. Right now, that’s… I mean, and that’s a doubling of where we’re currently at. Yeah.
113 00:10:48.680 ⇒ 00:11:00.469 Phoebe Miller: So, yeah, it’s a driver, getting conversion, and then the other thing is, like, increasing average revenue per user, ARPU, which, like, our pricing exercise.
114 00:11:00.550 ⇒ 00:11:10.759 Phoebe Miller: We’ll do, but in order for it to work, we’d have to have to see, like, similar higher level of conversions with the new higher tier, higher-priced tier.
115 00:11:11.090 ⇒ 00:11:17.270 Phoebe Miller: And both the thing… both those things are large drivers of our self-serve growth.
116 00:11:17.460 ⇒ 00:11:20.680 Phoebe Miller: In our, like, Forecast… financial forecast.
117 00:11:21.010 ⇒ 00:11:22.260 Greg Stoutenburg: Okay, yeah.
118 00:11:22.470 ⇒ 00:11:32.590 Greg Stoutenburg: How is… and I’m curious, because, I think maybe, like, a week ago, I sent something over with ideas about increasing revenue per user. What are… what are some of the plans there?
119 00:11:34.180 ⇒ 00:11:38.400 Phoebe Miller: So the new pricing,
120 00:11:38.620 ⇒ 00:11:42.330 Phoebe Miller: We’re gonna combine the startup and business tier
121 00:11:42.770 ⇒ 00:11:49.110 Phoebe Miller: to a combined tier called Pro, and the, price for that is going to be $2.50 a month.
122 00:11:49.190 ⇒ 00:11:54.689 Greg Stoutenburg: Compared to startup is 3.99 a month.
123 00:11:54.690 ⇒ 00:12:04.310 Phoebe Miller: But 80% of conversions choose startup. So if you average that out, like, our poo is probably, you know, somewhere like 150, 180.
124 00:12:05.860 ⇒ 00:12:09.109 Phoebe Miller: So, the only available option will now be $2.50.
125 00:12:09.740 ⇒ 00:12:11.670 Greg Stoutenburg: Okay, yeah. Alright.
126 00:12:13.890 ⇒ 00:12:20.980 Greg Stoutenburg: I hope… hope it works great. I know pricing always feels like such an experiment. I did a few price increases in my last thing, and it was,
127 00:12:21.210 ⇒ 00:12:27.659 Greg Stoutenburg: Mostly the CEO was like, this worked so well, you should have made the price more, churn wasn’t high enough. It’s like, you know…
128 00:12:27.660 ⇒ 00:12:30.449 Phoebe Miller: Yeah, it’s a kind of a lose-lose in most cases.
129 00:12:30.450 ⇒ 00:12:30.870 Greg Stoutenburg: Right.
130 00:12:30.870 ⇒ 00:12:34.660 Phoebe Miller: But the… the important call-out is, like.
131 00:12:35.040 ⇒ 00:12:38.149 Phoebe Miller: That will… that will only work if conversions
132 00:12:38.280 ⇒ 00:12:46.470 Phoebe Miller: remain at the current rate or improve, right? And I think the risk is conversions decrease because.
133 00:12:46.660 ⇒ 00:12:46.990 Greg Stoutenburg: Yeah.
134 00:12:46.990 ⇒ 00:12:49.030 Phoebe Miller: We were pricing people out.
135 00:12:49.310 ⇒ 00:12:50.040 Greg Stoutenburg: Yeah.
136 00:12:50.040 ⇒ 00:12:55.509 Phoebe Miller: The other risk is, We’re dropping some features from paid plans
137 00:12:56.160 ⇒ 00:13:11.310 Phoebe Miller: the now combined paid plan to the free plan. So there is, like, a group of folks who currently pay for only those… who are currently only using those features on paid plans that, in theory, could downgrade to free.
138 00:13:11.370 ⇒ 00:13:19.069 Phoebe Miller: Although I’m not super concerned about it, just because there’s, like, other functionality they’ll now get, and we’re gonna grandfather them in. So, anyways.
139 00:13:19.070 ⇒ 00:13:22.300 Greg Stoutenburg: Like, we’ve already done all the analysis, like…
140 00:13:22.300 ⇒ 00:13:28.840 Phoebe Miller: where we’re pretty, like, ready to go, which is why, again, like, I’m not sure it makes a ton of sense to have you all come in.
141 00:13:29.740 ⇒ 00:13:31.139 Phoebe Miller: And do, like, the pre-work.
142 00:13:31.300 ⇒ 00:13:40.310 Greg Stoutenburg: Yeah. Sure. Yeah, no, fair enough. Okay, so what you’re really looking for is, essentially, so help with…
143 00:13:40.310 ⇒ 00:13:59.129 Greg Stoutenburg: analyses, and help with testing. So, you make a bunch of changes, for example, to the onboarding flow, to go in, sign up, find every single path someone could go down, make sure nothing is broken, make sure that the experience is coherent, things like copy make sense, there aren’t loose ends that seem to be showing up on some page.
144 00:13:59.130 ⇒ 00:14:06.330 Greg Stoutenburg: The experience is not broken, it is unified, it hits the goals that the product team has laid out for what the experience is supposed to look like, things like that.
145 00:14:06.700 ⇒ 00:14:14.920 Phoebe Miller: Yeah. That’s right, yeah. Okay. And, and, that’s why we’re doing onboarding and pricing at the same time, is, is…
146 00:14:15.030 ⇒ 00:14:18.939 Phoebe Miller: My call out to the team was like, okay, if we’re gonna make this pricing change.
147 00:14:18.970 ⇒ 00:14:37.609 Phoebe Miller: my biggest concern is, like, conversion, because of the increased price, so, like, we better make our onboarding process really good. Yeah. And so those are gonna kind of go out at the same time, like, the new price and the updated onboarding flow, which also poses its own risk, I guess, which is why I really want a lot of people in their testing.
148 00:14:37.910 ⇒ 00:14:41.740 Greg Stoutenburg: Yeah. What’s the timeline for those changes to go to production?
149 00:14:42.330 ⇒ 00:14:45.380 Phoebe Miller: Probably, like, the next 2-3 weeks?
150 00:14:51.070 ⇒ 00:14:55.910 Phoebe Miller: The onboarding will have, like, a V1 that… they’re gonna continue to add stuff to it.
151 00:14:55.910 ⇒ 00:14:58.920 Greg Stoutenburg: But yeah, pricing’s, like, pretty ready to go.
152 00:14:59.090 ⇒ 00:14:59.700 Greg Stoutenburg: Yeah.
153 00:14:59.840 ⇒ 00:15:06.930 Greg Stoutenburg: Do you think that you have a… have you identified a pretty good group of users that have been around for a while and been paying, and will they…
154 00:15:07.160 ⇒ 00:15:10.679 Greg Stoutenburg: Do you think they’ll accept the price increase if it’s going to everyone at once?
155 00:15:12.340 ⇒ 00:15:21.940 Phoebe Miller: So, we’re not the, existing users are gonna be grandfathered in. So we’re not gonna increase…
156 00:15:22.310 ⇒ 00:15:23.909 Phoebe Miller: their pricing.
157 00:15:23.910 ⇒ 00:15:35.259 Greg Stoutenburg: Okay, it’s not just that their features will stay the same, it’s also that their prices will stay the same. Okay, got it, okay, alright. That makes sense. Cool, okay. Any other thoughts?
158 00:15:35.490 ⇒ 00:15:39.940 Greg Stoutenburg: And then I can, you know, sort of summarize to Robert where we’re at and get back to you.
159 00:15:39.940 ⇒ 00:15:42.190 Phoebe Miller: No, I think there’s, like.
160 00:15:42.730 ⇒ 00:15:49.370 Phoebe Miller: but on my side, there’s, like, a high degree of, like, complexity that I need to wrap my head around of, like, okay, you were on this plan.
161 00:15:49.520 ⇒ 00:15:51.390 Phoebe Miller: These are the features you currently have.
162 00:15:51.680 ⇒ 00:16:10.109 Phoebe Miller: you’re… you were on… and, like, the way… the way we’re gonna do it is, like, if you’re on a legacy plan, you only have access to those legacy features. You don’t… we’re not requiring you to… so, like, if you’re on the startup plan, you only have access to the existing startup features. If you want to go from startup to pro, which is, like, the combined plan, you would have to pay the additional, you know, $150
163 00:16:10.110 ⇒ 00:16:14.569 Phoebe Miller: And then you’d get access to all the new features. Same with business. If you’re on the business plan.
164 00:16:14.570 ⇒ 00:16:16.070 Phoebe Miller: You’re paying $3.99.
165 00:16:16.070 ⇒ 00:16:21.410 Phoebe Miller: Right. They have access to, you know, all the… The only… the business features.
166 00:16:22.540 ⇒ 00:16:34.449 Phoebe Miller: if you want the pro features, which are basically the business features, you could change, but that would be, I guess, technically a downgrade. But it’s, like, all of those, various kind of brain exercises.
167 00:16:34.450 ⇒ 00:16:35.140 Greg Stoutenburg: Yeah.
168 00:16:35.140 ⇒ 00:16:39.580 Phoebe Miller: I just need to make sure that I have, like, a really, ironed out
169 00:16:39.960 ⇒ 00:16:44.099 Phoebe Miller: Process around, like, how we check to make sure those things are, in fact, working correctly.
170 00:16:44.240 ⇒ 00:16:50.170 Greg Stoutenburg: Okay. Okay. Yeah, that makes sense, and do you have mapped out what all of those possible journeys are?
171 00:16:50.700 ⇒ 00:16:51.140 Phoebe Miller: Yeah.
172 00:16:51.140 ⇒ 00:16:54.169 Greg Stoutenburg: Alright, just want to make sure that the experiences actually work.
173 00:16:54.790 ⇒ 00:16:55.610 Phoebe Miller: Yeah. Okay.
174 00:16:55.710 ⇒ 00:16:59.680 Greg Stoutenburg: Okay. Okay, got it. Okay, that makes sense.
175 00:16:59.680 ⇒ 00:17:10.629 Phoebe Miller: things I’m missing, by the way. Like, I think I have them mapped out, but that’s why I’m hoping to find, you know, either you guys or someone else to help me verify, because there’s… there’s…
176 00:17:10.829 ⇒ 00:17:18.630 Phoebe Miller: We have a lot of features in the product, and chopped up a bunch of different ways, especially now that we’re introducing, like, a… another way to chop them up, so…
177 00:17:18.829 ⇒ 00:17:21.499 Greg Stoutenburg: Right, right, yeah, I understand, yeah.
178 00:17:22.079 ⇒ 00:17:33.549 Greg Stoutenburg: And I ran into those sorts of things when I did a couple pricing changes as well, and there’s always a couple of hidden ones, but, yeah, the more you can identify in advance, the more the engineering team’s got those ironed out, the better everyone off is.
179 00:17:33.550 ⇒ 00:17:34.220 Phoebe Miller: Yeah.
180 00:17:34.220 ⇒ 00:17:34.810 Greg Stoutenburg: Yeah.
181 00:17:35.100 ⇒ 00:17:41.660 Greg Stoutenburg: Okay, cool. Alright, well, I’ll sync up with Robert, and we’ll get back to you.
182 00:17:41.660 ⇒ 00:17:42.610 Phoebe Miller: Okay, sounds good.
183 00:17:42.720 ⇒ 00:17:43.820 Greg Stoutenburg: Enjoy the weekend trip!
184 00:17:43.820 ⇒ 00:17:45.469 Phoebe Miller: Thank you. Thanks, bye.
185 00:17:45.470 ⇒ 00:17:46.509 Greg Stoutenburg: Okay, see ya.